To promoteTV Station, onlydepends upon a grade of popularprogramto be definitely insufficient, but, a gradeis full oftopicalandarouses the extensive mediainterest the popularprogram, can actually improve the popularity of relatedtelevision channelconsiderably, isitgathersmorehuman spirits. So long as the aspectopens, produces the high-definition televisionprogramagainunceasingly, TV Stationcanenter the sustained developmentstrongpositive cycle.
想要振兴一家电视台,仅依靠一档热门节目肯定是不够的,不过,一档充满话题性并引起媒体广泛关注的热门节目,却可以显著提高相关电视频道的知名度,为其聚集更多人气。只要局面打开,再不断地制作优质电视节目,电视台就能够进入持续发展壮大的良性循环。
The expectation of Ericto«America's Next Top Model» is so.艾瑞克对《全美超模大赛》的期望便是如此。Fireflywill not havegreat writer'smerger and acquisitionexpansion planin the next few years, does not mean that Fireflywill stopgrowing strong.萤火虫未来几年没有大手笔的并购扩张计划,并不意味着萤火虫会停止发展壮大。BeforeEricproposedidea of «America's Next Top Model», Katzenbergstartedto increaseto the prop of Fireflyphonograph recordservice, Ericknows very well the Westernphonograph recordprofession the prospects for development, regarding the development project of Katzenberg, althoughis not earnest, has not actually prevented. Dependencestrictcopyrightprotection method, music marketWest, althoughis under the severe impactin the age of the Internetbecomesmore and morelow, has not actually declinedto the entireindustrialnothing leftsituation.
在艾瑞克提出《全美超模大赛》的想法之前,卡森伯格就已经开始加大对萤火虫旗下唱片业务的扶植,艾瑞克熟知西方唱片行业的发展前景,对于卡森伯格的发展规划虽然并不热切,却也没有阻止。依靠严格的版权保护法,西方的唱片市场虽然在互联网时代受到强烈冲击变得越来越低迷,却并没有衰落到整个产业荡然无存的地步。Except for the phonograph recordservice, carries on one of the standardercommercial operationwithbelonging toFireflyto the peripheralproduct of popularmoviein the next few yearsimportantdevelopment plans, negotiateswith the toyperipheralcooperation that the Hasbrogroupwill soon start, ispart of thisplan.
除了唱片业务,对旗下热门影片的周边产品进行更加规范的商业运营同属于萤火虫未来几年重要的发展计划之一,与孩之宝集团即将启动的玩具周边合作谈判,就是这项计划的一部分。
After hearing the idea of «America's Next Top Model», energeticKatzenbergproposedimmediatelydevelops the idea of lInternet ExplorertimeTV Station.
听到《全美超模大赛》的想法后,精力充沛的卡森伯格当即就提出发展lietime电视台的想法。Just likesaida moment ago, even if«America's Next Top Model»obtainsonce moresuccessfully, onlydepends on a grade of popularprogramdefinitely unable to haunchTV Station.
正如刚才所说,即使《全美超模大赛》再次获得成功,仅靠一档热门节目肯定是撑不起一家电视台的。Afterprofiting by opinions from various sources of multipleconference, the managementformulatesoneset of detailedoriginalprogram and TV Networkresourcesto use, the programarrangementas well as the channelmarketing planquicklyagain. Fireflyin the nextthreeyears, every yearwill investprogramforlInternet ExplorertimeTV Station, purchase of as well as the marketing100 millionUSD, it is expected thattoconcentrate onbuildsgrade of specializedfeminineTV Stationin the young woman of popularfashionableandhigh qualitylife.
经过多次会议的集思广益,管理层很快制定出一套详细的原创节目制作、电视网资源再利用、节目编排以及频道营销计划。萤火虫将在未来三年时间,每年投入一亿美元用于lietime电视台的节目制作、采购以及营销,预期为专注于流行时尚和高品质生活的年轻女性打造一档专业的女性电视台。lInternet ExplorertimeTV Stationparent companyaeTV NetworkhasbyFirefly GroupandHearst Communicationstogether, therefore, thisaims in the reform proposal of lInternet Explorertime. Alsoneedsto consultwithHearst Communications, andgains the relatedresource support, Hearst Communicationshasseveral hundredtypes of daily papers, weeklyandmagazinearound the world, at presentthesepaperintermediaryresources, are as before indispensableregarding the promotion of femininechannel.
lietime电视台的母公司ae电视网由萤火虫集团和赫斯特集团共同持有,因此,这项针对于lietime的改革计划。还需要与赫斯特集团进行磋商,并获取相关的资源支持,赫斯特集团在世界范围内拥有数百种日报、周刊和杂志,眼下这些纸媒资源,对于女性频道的推广依旧是不可或缺的。
After Oscar, the promulgationseasoneventuallyended. Ericalsoprocesses the movieproject that the majorityhas neededto pay attention topersonally. Buthas not restedwith enough time for severaldays, bigpile of mattersonce morestream.奥斯卡后,颁奖季终于结束。艾瑞克也处理完了大部分需要亲自关注的电影项目。但还没来得及休息几天,一大堆事情就再次纷至沓来。Hearst CommunicationsHeadquartersis located inNew York, aeTV StationHeadquartersalsoinNew York, onceplansto make the trip, the lInternet ExplorertimeTV Stationmajority ofprogramswill also manufactureinNew York, whichpointregardless of, Ericneedsto rush toNew Yorkto carry on the relatedconsultation and layoutpersonally.赫斯特集团的总部位于纽约,ae电视台的总部也在纽约,一旦计划成行,lietime电视台的大部分节目也将在纽约制作,无论从哪一点来看,艾瑞克都需要亲自赶往纽约进行相关的磋商和布局。Meanwhile, the birthdays of twokidsmustapproachimmediately, this year'sEasteralsocaught up on April16. Thesespecialdays, mustfind timeto accompany the women and children.
同时,两个小家伙的生日马上就要来临,今年的复活节也赶在了4月16号。这些特殊的日子,总要抽空陪陪女人和孩子们的。HasbroHeadquartersinRhode Island, is neartoNew York, both sides'negotiationsabout the toydevelopment cooperation, finallyalsodetermined that will carry on New York.孩之宝的总部在罗德岛州,离纽约非常近,双方关于玩具开发合作的谈判,最终也确定将在纽约进行。
The Fireflyinvestment and capitalnegotiations of telecom operatorSprintopened, related to the investments of tenhundred millionUSD, someimportant occasionsalsoneedsEricto attendpersonally. FireflyinvestmentandSprintHeadquartersinNew York.萤火虫投资与电信运营商sp日nt的注资谈判已经开启,涉及到十多亿美元的投资,一些重要场合也需要艾瑞克亲自出席。萤火虫投资和sp日nt的总部都在纽约。Onflying to the New Yorkairplane, underEricsimpleplateconsider as finishedprogram. The discoveryfinishedthesematters, the moviesummer the filesmustarrive.
在飞往纽约的飞机上,艾瑞克简单的盘算了下日程。发现忙完这些事情,电影暑期档就要到了。Justunderairplane. Ericput into nonstopwork.
刚下飞机。艾瑞克就投入了马不停蹄的工作中。OnManhattanwest districtABCTV StationHeadquarters, in the conference room, the FireflyTV Networkhigh level and aeTV Networkadministrative personnelas well as the representativefromHearst Communicationsare holding the relatedconference, under the invitation of Eric, Hearst Communicationsthird generationleaderWilliam? Hearstalsositsin the middle of the conference room.曼哈顿上西区ab电视台总部,会议室内,萤火虫电视网的高层、ae电视网的管理人员以及来自赫斯特集团的代表正在召开相关的会议,在艾瑞克的邀请下,赫斯特集团第三代掌门人威廉?赫斯特也坐在会议室当中。„...... According to1994data statistics, the lInternet ExplorertimeTV Stationsubscriberwas31.5 millionhouseholds. Comcast, Time Warner, the telematicsand other cable television operatorspayforeachuseron averageevery month the minutebecome15cents, the lInternet ExplorertimeTV Stationlast yearoperatorminutebecame5670ten thousandUSD, the advertizing revenuewas33500,000USD, the yearearningis90200,000USD, realizedprofit13800,000USD. Weplanto use for threeyears. Through the reform program of firststage, the usersubscriptionquantitative expansion of lInternet ExplorertimeTV Stationto60 millionto the 90 millionhousehold, andis divided into the enhancement the operatorto25cents, andexpected that throughbroadcastinga series ofhigh-definition televisionprogramsputs, realizes the advertizing revenuecounter-over-haulbusinessincome, achievingyearearning500 millionUSD, the net profit100 millionUSDscale.”
“……根据1994年度的数据统计,lietime电视台的用户数量为3150万户。康卡斯特、时代华纳、远程通讯等有线电视运营商平均每月为每个用户支付分成为15美分,lietime电视台去年的运营商分成为5670万美元,广告收入为3350万美元,年度营收为9020万美元,实现利润1380万美元。我们计划利用三年时间。通过第一阶段的改革方案,将lietime电视台的用户订阅数量扩张到6000万到9000万户,并且将运营商分成提高至25美分,并期望通过播放一系列优质电视节目投放,实现广告收入反超运营商收入,达到年营收5亿美元,净利润1亿美元的规模。”Katzenbergcompletes the simplereport, will continue the nextsubject, sits on William of longlinearitymeeting tabletablelefthead? Hearstgains ground, is knockingfrontdocument, has not paid attention toKatzenberg, actuallylookstootherone sidewithEric that sit facing each other, said: „Eric, last yearVictoria’s Secret Fashion Show, was the directprofit and indirectstockappreciation, surpasses1.5 billionUSDfor the income that youbrought, contrasted, this did plandoes not appeared too more mean-spirited?”卡森伯格做完简单的报告,正要继续下一个议题,坐在长条形会议桌桌左上首的威廉?赫斯特抬起头,敲着面前的文件,没有理会卡森伯格,却是看向另外一边与自己相对而坐的艾瑞克,道:“艾瑞克,去年的维密大秀,算是直接的利润和间接的股票升值,为你带来的收益超过15亿美元,对比起来,这份计划难道不显得太小气了一些吗?”Eric by comfortabledermischairback, in the handis grasping a pencil, routinelyrelayed a pento be coloredin the hand, says with a smile: „William, thatwas an accident, the roadmustwalklast yearcompletelygradually, by the lInternet ExplorertimeTV Stationbackground, threeyearsachievedthisgoal, was splendid, last yearFireflyalltelevisionservicegross profits were also only more than 600 millionUSD.”艾瑞克靠在舒服的真皮椅背上,手里握着一支铅笔,习惯性地在手中转了个笔花,笑道:“威廉,去年那完全是个意外,路总要一步一步走的,以lietime电视台的底子,三年时间实现这份目标,已经非常出色了,去年萤火虫旗下所有电视业务总利润也只有600000000多美元。”William? Hearstis staring atoppositethatyoung people, said: „Itoodo not pay attention totelevisionservice, butIalwaysfelt that thisplanssomenot to be imperfect, orsomeplaceshave not talked clearly.”威廉?赫斯特凝视着对面那个年轻人,道:“我不太关注电视业务,但我总感觉这份计划有些不完善,或者说有些地方没有说清楚。”
The opposite partydoes not bring to light, Ericalsocontinuesto beat around the bush: „Thisis only the draft, definitelyneedsto revise, otherwisewedo not needto holdthisconferencetoday.”
对方不挑明,艾瑞克也继续绕弯子:“这只是草案,肯定还是需要进行修改的,要不然我们今天也不用召开这次会议了。”William? Hearstis looking atthatsomewhatsluggishsmiling face, said: „Eric, Imeantthat the matteraboutlInternet ExplorertimeTV Stationoriginalprogram, what to dointhisplanhasn't explainedprobablyshould?”威廉?赫斯特望着那张有些懒散的笑脸,道:“艾瑞克,我是说,关于lietime电视台原创节目制作的事情,这份方案中好像没有说明该怎么办吧?”Ericreturns saying: „Oh, Ithought that thismatterdoes not haveanyobjection. Except for the news, TV Networkallprogramsare the Firefly Grouptelevision programproduction unitare responsible, thistimefollows certainly the convention.”艾瑞克回道:“哦,我觉得这件事并不存在什么异议。除了新闻,电视网的所有节目都是萤火虫集团电视节目制作部门负责的,这次当然遵循惯例。”Twobig shottests of strength, the people in fieldon own initiativeare peaceful, is listening attentivelypatiently.
两位大佬角力,场内的众人都主动安静下来,耐心地倾听着。As the professionelite, most peopleknowactuallytwobig shotswere discussinganything. Buttheyspoke ofhere, was responsible for the conferencerecordingjustincludingsidealsosomewhatblurrycivilian personnelalsoalmostto understand.
作为行业精英,大部分人其实都知道两位大佬在讨论什么。而两人说到这里,连旁边负责会议记录刚刚还有些迷糊的文职人员也差不多明白了过来。EricandWilliam? WhatHearstdiscussedwas the copyrightownershipissue of lInternet ExplorertimeTV Stationoriginalprogram.艾瑞克和威廉?赫斯特讨论的是lietime电视台原创节目的版权归属问题。Under normal conditions, a grade of television programconstructorsold toTV Station the first broadcastpower, the sales revenue of makingonlyaccounts for the programincomefew, evencannotrecoup the cost.
通常情况下,一档电视节目制作方将首播权卖给电视台,获得的销售收入只占节目收入的很少一部分,甚至都不能收回成本。
The majority ofincome of television program, come from the TV Stationfirst broadcast after actually, the income that the recording taperelease and television programCindyanthologyadds, the so-calledtelevision programCindyin addition, the simpleexplanationis the programdistribution system.
电视节目的大部分收入,其实都来自电视台首播之后,剧集的录像带发行和电视节目辛迪加的收入,所谓电视节目辛迪加,简单的解释就是节目分销系统。
A grade of television programadds the programdistribution systemthroughCindy. As well asrescreen the powerinentire USand even the global more than 100countryinnumerableTV Stationbroadcastpower the selling profits, will go far beyond the income of first runtelevisiontelecastabsolutely, the recording tapeandCindy of greatlyhotanthologyadd the profit that the incomebringseven to be the production cost over tentimes, this is also the reason that afterwardmanyTV seriesleadscanobtaineachvolume of 1 millionsalaries, if no recording tape and Cindyin addition, onlydepends on the first runbroadcast the advertisement and cable TVis divided, TV Networkis absolutely impossibleto start outsuchsky-high pricesalary.
一档电视节目通过辛迪加节目分销系统。在全美乃至全球100多个国家无数电视台的播放权以及翻拍权的销售利润,绝对会远远超过首轮电视播映的收入,大热剧集的录像带和辛迪加收入带来的利润甚至能够达到制作成本的十倍以上,这也是后来很多电视剧主角能够获得每集1000000片酬的原因,如果没有录像带和辛迪加,仅靠首轮播放的广告和有线电视分成,电视网绝对不可能开出这样的天价片酬。
The majority ofTV Stationprogramdepartment and distribution systemis a body, does not needto differentiatetheseissues.
大部分电视台节目制作部门和发行系统都是一体的,不用区分这些问题。ButlInternet ExplorertimeTV Stationparent companyaeTV Networkis different. aeTV Networkbelongs toFireflyandHearsthastogether, both sidesaccount for50%stocksrespectively. If the lInternet ExplorertimeTV Stationoriginalprogramis producedby the aeTV Networkproduction unit, then, Hearst Communicationscanshare the profit that the recording tapeandprogramCindyadd. But iftheseprogramsby the TV Departmentmanufacture of Firefly, programcopyrighthave nothing to dowithaeTV Network, althoughHearst Communicationsdoes not needto undertake the manufactureinvestment the risk, butis unable to share the recording tapeandCindyadds the income. Is thisalsoWilliam? Hearstjustsaidthatplan‚mean-spiritedly’reason. If the TV Stationcable TVis dividedwith the advertisementmerelycanearnevery year the 100 millionUSDprofit, the recording tapeandCindyadd the incometo be willingDingyuanto be not limited to this.
但lietime电视台的母公司ae电视网却不同。ae电视网属于萤火虫和赫斯特共同持有,双方各占50%的股份。如果lietime电视台的原创节目由ae电视网制作部门制作,那么,赫斯特集团将能够分享录像带和节目辛迪加的利润。但如果这些节目由萤火虫的电视部门制作,节目版权就与ae电视网无关,赫斯特集团虽然不用承担制作投资的风险,但也无法分享录像带和辛迪加收入。这也是威廉?赫斯特刚刚说那份计划‘小气’的原因。如果仅仅是电视台的有线电视分成和广告就能赚取每年一亿美元的利润,录像带和辛迪加收入肯定远不止于此。Butit is well known, project of Ericleadership, movieorTV series, canthiswordcontactwith‚sudden and huge profits’. Hearst Communicationsis certainly impossibleto give upthistentaclebeing possibleandprofit.
而众所周知,艾瑞克主导的项目,无论是电影或者电视剧,都能与‘暴利’这个词联系起来。赫斯特集团当然不可能放弃这笔触手可及的利润。AlthoughHearst Communicationsis at the jumbopositionin the paperintermediaryprofession, butdoesn't haveenoughenergyinTV Networkmanagement, William? HearstrealizedEricinvited itselfto attendthisconference, will not look likein the surfaceto be so simple, at this timealso can only walkfollowinghismentality, said: „Eric, Ithink that is responsible forproducingthisbatch of originalprogramsbyaeTV Network more appropriate, Hearst Communicationscanprovide the manufacturefundaccording to the proportion . Moreover, the words of hereneedpaperintermediaryresource support, we can also coordinateas far as possible.”赫斯特集团虽然在纸媒行业处于巨无霸地位,但在电视网经营方面却没有足够的底气,威廉?赫斯特本就意识到艾瑞克邀请自己来参加这个会议,不会像表面上那么简单,此时也只能顺着他的思路走下去,道:“艾瑞克,我认为由ae电视网负责制作这批原创节目更合适一些,赫斯特集团可以按照比例提供制作资金,另外,这边需要纸媒资源支持的话,我们也可以尽量配合。”Ericas ifhears the matter that anythinghas been interested, verydraws out the body, said: „Speaking of the proportion, William, Ithought that ownership percentage of FireflyandHearstonESPNwere more coordinated, did youthink?”艾瑞克似乎听到了什么感兴趣的事情,挺起身体,道:“说到比例,威廉,我觉得萤火虫和赫斯特在espn上的持股比例更加协调一些,你觉得呢?”Althoughhas prepared, William? Hearsthears the Ericwords, almostthrowstowardhim the document in hand, shakes the headto saywithout hesitation: „Eric, thismatteris not good, is not absolutely good.”
虽然已经有所准备,威廉?赫斯特听到艾瑞克的话,还是差点将手中的文件朝他丢过去,毫不犹豫地摇头道:“艾瑞克,这件事不行,绝对不行。”FireflyandHearstin the aeTV Networkownership percentageare55, butonowning stocks of ESPN is actually 28, Hearstaccounts for20%, Fireflyaccounts for80%. Butmoststarts, Hearst and initialmetropolismediagroup'srightsinESPNaspect was on a parsimilarly, in the 80's, ESPNhad not risen, thenTom? Murphyhas bought the majority ofESPNstockfromHearst Communicationsas well as several other youngshareholderhands, had spent at that time only50 millionUSD, nowESPNis the North Americafirstbigsports, 1995profit for the yearsurpassed200 million, profitincessantly50 million that initiallymerelywasHearst Communicationslet go that stock of producesevery year.萤火虫和赫斯特在ae电视网的持股比例是55分,但在espn的持股上却是28分,赫斯特占两成,萤火虫占八成。而最开始,赫斯特和当初的大都市传媒集团在espn方面的权益同样是不分伯仲的,八十年代,espn还没有崛起,当时的汤姆?墨菲从赫斯特集团以及另外几家小股东手中买下了大部分espn股份,当时只花了五千万美元不到,现在espn已经是北美第一大体育频道,1995年的年利润超过两亿,当初仅仅是赫斯特集团脱手的那笔股份每年产生的利润都不止五千万。Hassuchlessonbefore, William? Hearstis certainly impossibleto makesuchfoolish matteronce more.
有这样的教训在前,威廉?赫斯特当然不可能会再次做出那样的蠢事。HearsWilliam? Hearstrejectsexcitedly, Ericshrugs, said: „William, ifyoudid not agree, thenonconsider as finished.”
听到威廉?赫斯特激动地拒绝,艾瑞克耸了耸肩,道:“威廉,如果你不同意,那就算了。”William? Hearstis at a loss for wordsimmediately, silentmoment , to continue saying: „Eric, Ilistened toyourconceptionabout the «America's Next Top Model», thisprojectneeded the drumming up supportsupport of massivepaperintermediaryresources, Fireflyhad sold outallpaperintermediarypropertieslast year, did not haveHearst, youmadethisprojectvery muchdifficultlyalonein a big way.”威廉?赫斯特顿时语塞,沉默了片刻,才继续道:“艾瑞克,我已经听了你关于《全美超模大赛》的构想,这个项目需要大量纸媒资源的造势支持,萤火虫去年将所有的纸媒资产都卖掉了,没有赫斯特,你们很难单独将这个项目做大。”„William, Ithought that thisis a win-winmatter, weobtain the resources, you can also obtainmorenewssource material,”Ericshakes the head, the corners of the mouthhang up the self-confidentsmile: „Moreover, youhave also made a mistake a matter, does not haveHearst, Condé Nast, News Corp, Fireflyandthesetworelationsjustalsogood. Even, inmyhandalsohasYahoo, although the influenceis unable to comparewith the traditionalpaperintermediarytemporarily, but the usercrowdhas the massivesuperpositionswith the lInternet ExplorertimeTV Stationfashionablefemaleaudience, Ithink that you can definitely be able to seeYahoolast yearduring the mediaoperationpotential that Victoria’s Secret Fashion Showdemonstrated.”
“威廉,我觉得这是一件双赢的事情,我们得到资源,你们也能够获得更多的新闻素材,”艾瑞克摇摇头,嘴角挂起自信的微笑:“而且,你还搞错了一件事,没有赫斯特,还有康泰纳仕,还有新闻集团,萤火虫与这两家的关系刚好也不错。甚至,我手中还有雅虎,虽然影响力暂时无法与传统纸媒相比,但用户人群却与lietime电视台的时尚女性观众有着大量的重合,我想你肯定能看得出雅虎去年在维密大秀期间展示出来的媒体运作潜力。”William? Hearstopened mouth, suddenlyactuallycannot discover the appropriaterebuttalglossary.威廉?赫斯特张了张嘴,一时间却找不出合适的反驳词汇。Althoughis not willingto acknowledge, butheis having at heart actually toacknowledgethisfactreluctantly, althoughHearst Communicationsis strongin the mediaprofession, butregardingresourcesricherFirefly, Hearst Communicationsis not essential, butin turn, leftFirefly, Hearst Communicationsnotvery muchdifficultlyalone has further actually doneaeTV Networkin a big way.
虽然不愿意承认,但他在心里却不得不无奈地承认这个事实,赫斯特集团虽然在传媒行业非常强势,但对于资源更加丰富的萤火虫来说,赫斯特集团并不是必不可少的,而反过来,离了萤火虫,赫斯特集团却不很难单独将ae电视网进一步做大。
The presentsituationis, Ericput forward the condition, Fireflywanted the aeTV Stationmajority ownerships, ifHearst Communicationsdid not agreethat the majority ofprofits that after theyare unable to sharelInternet ExplorertimeTV Stationgrows, possiblybrings. But ifcompromises, Hearst Communicationsalmostcandefinitelyreturn toinitially the ESPNroad.
现在的情形是,艾瑞克已经提出了条件,萤火虫想要ae电视台的大部分股份,如果赫斯特集团不同意,那他们将无法分享lietime电视台成长之后可能带来的大部分利润。但如果妥协的话,赫斯特集团几乎可以肯定会重蹈当初espn的覆辙。Alsoisoneintertwines, William? Hearstsaid: „Eric, Fireflywantsto account for80%stocks, thisdefinitelyisimpossible, wemost the holdingpowerwill letabsolutely, youcandefer toyourideato transformthisTV Networkcompletely, what kind of?”
又是一番纠结,威廉?赫斯特道:“艾瑞克,萤火虫想要占八成股份,这肯定是不可能的,我们最多将绝对控股权让出来,你可以完全按照自己的想法改造这家电视网,怎么样?”Ericshakes the head: „William, the Hearst Communicationsservicecenter of gravityinpaperintermediary, Ithought that youdefinitelydo not needto cling to tenaciouslytheseTV Networkproperties, this, Idraw backagainonestep, Fireflywant75%, thiswasmybottom line.”艾瑞克摇头:“威廉,赫斯特集团的业务重心在纸媒方面,我觉得你们完全没有必要死守这些电视网资产,这样吧,我再退一步,萤火虫只要75%,这是我的底线了。”„Not, Eric, most55%, the highwords, Irathergive upaeTV Networkundertaking the authority of program, maintains the original design.”
“不不不,艾瑞克,最多55%,再高的话,我宁愿放弃ae电视网承担节目制作的权力,维持原样。”„Hey, William, youknow that last year«ER», the production costwas less than30 millionUSD, butwasfirst quarterCindyadds the selling profitsto surpass150 millionmerely, wewill also distribute the recording tapein the near future, thisincomewill be more objective. Has a look at the advertizing revenueagain, 45 millionUSD, the profitis only1/10 that Cindyadds, 1/10.”
“嘿,威廉,你知道吗,去年的《急诊室的故事》,制作成本不到3000万美元,但仅仅是第一季的辛迪加销售利润就超过了1.5亿,我们近期还会发行录像带,这笔收入将更加客观。再看看广告收入吧,4500万美元,利润只是辛迪加的1,1啊。”William? Hearstresigned-lookingappearance: „Perhapsgood, Eric, 60%, the highwords, Imustreceiveblaming of shareholder.”威廉?赫斯特一脸无奈的样子:“好吧,艾瑞克,60%,再高的话,我恐怕就要受到股东的诘难了。”„Thisyoumay unable to deceiveme, William, the Hearstfamilyfirmlyhas been controllingHearst Communications, nobodywill oppose that yourdecision, 70%, thisis the bottom line that Fireflycanwithstand, ifyouare unable to accept, Fireflywill not removewill purchasewiredTV Stationalone.”
“这你可骗不了我,威廉,赫斯特家族一直都牢牢控制着赫斯特集团,没有人会反对你的决定,70%,这是萤火虫能够承受的底线,如果你们无法接受的话,萤火虫不排除单独会收购一家有线电视台。”„......”
“……”„......”
“……”In the conference room the peoplelisten totwoBossto frequent each other, is quick-thinking, the languagefastfast, as ifwithout hesitationblurted outthateverywhereis actually passingastuteandplans, Tsk Tskexpressed admirationat heart, the westernermayveryrarebargaining of grocer.
会议室内众人听着两位波ss你来我往,思维敏捷,语速飞快,似乎是毫不犹豫地脱口而出,却处处透着精明和算计,心里纷纷啧啧称奇,西方人可很少见过菜市场似的讨价还价啊。Finally, disputed for enough more than tenminutes, both sidesfinallyhad determined the plan that each onereluctantlycanaccept, Fireflyowns stocks65%, Hearst Communicationsleaves behind35%stocks, the lInternet ExplorertimeTV Stationprogramis responsible forbyaeTV Station, Hearst Communicationsgivesto coordinateon the paperintermediaryresourcesfully.( To be continued.)
最终,争执了足足十多分钟,双方才终于确定了各自都勉强能够接受的方案,萤火虫持股65%,赫斯特集团留下35%的股份,lietime电视台节目制作由ae电视台负责,赫斯特集团在纸媒资源上予以充分地配合。(未完待续。)
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