Chapter 678
第678章Victoria’s Secret Fashion Showhas adopted from the beginningwith the strategy of Yahoobindingmarketing, inthisreceptionpopulationsurpassesin the 40 milliontelevision direct transmissionprocess, amongVictoria’s Secret Fashion Showeachsubjectswill mention the Yahooname, in the scenewill also present the Yahootrademark, evenalsohas the Victoria’s Secretangelin the news briefforoneselfin the plot that the Yahoovotingpagegarners votes. Under the jointpromotion of thissparing no effort, by the Victoria’s Secret Fashion Showformidableviewing ratioandtopic, the programbroadcastsin the processto hope that understandsmoreaudiencestothistall and pleasing to the eyeinaccording to the fashion show, so long asin the family/homehas the network, in abundancehas rushed the Yahoowebsite.维密大秀从一开始就采取了与雅虎绑定营销的策略,在这场收视人数超过4000万的电视直播过程中,维密大秀的每个主题之间都会提及雅虎的名字,镜头中也会出现雅虎的商标,甚至在花絮中还有维密天使为自己在雅虎投票页面拉票的情节。这种不遗余力的联合推广下,凭借维密大秀强大的收视率和话题度,节目播放过程中希望对这场美轮美奂的内依时装秀了解更多的观众只要家中拥有网络,都纷纷涌向了雅虎网站。YahoowebsiteoperationheadJeff that the BostonYahoogatewayeditorial department, is on dutytonightLockerandYahooChief EditorTinaBrownlooksuservisits that the websitebackstagecompilesimmediately, isexcited, afterVictoria’s Secret Fashion Showstarts the live transmission, withinshorta halfhour, the immediatevisitsubscriber of Yahoogatewaytolevelincreased50%, the live transmissioncarries onhalf, TinaBrownhas then hauled in the conference room the key personnel in charge of Yahooeditiondepartment, startsto discuss how shouldfurtherexpand the influence of YahoogatewayusingVictoria’s Secret Fashion Showtopic.波士顿雅虎门户编辑部,今晚值班的雅虎网站运营负责人杰夫・洛克和雅虎总编辑蒂娜・布朗看着网站后台即时汇总的用户访问量,都是兴奋不已,在维密大秀开始直播后,短短半个小时之内,雅虎门户的即时访问用户数量相对于平实就增加了50%,直播进行到一半,蒂娜・布朗便将雅虎编辑部门的主要负责人拉进了会议室,开始讨论该如何进一步利用维密大秀的热门话题度扩大雅虎门户的影响力。However, the conferencejustopenedwas less than tenminutes, JeffLockerthenrushed, saidanxiously: „Tina, is not good, Yahooforumserverdown.”
不过,会议刚刚开了不到十分钟,杰夫・洛克便闯了进来,语气急切地说道:“蒂娜,不好了,雅虎论坛服务器宕机了。”Althoughhas concentrated on the media content, but since has joinedthisprofession, TinaBrownalsodiligentlyhas been cramming recently ferociously the computeracyfor the six months, hearsJeffLocker, TinaBrownrealized that the gravity of matter, has stoodimmediately.
虽然一直专注于媒体内容,但既然加入了这个行业,蒂娜・布朗最近半年来也一直在努力恶补计算机知识,听到杰夫・洛克的话,蒂娜・布朗意识到事情的严重性,立刻站了起来。Yahooprevioustimedownevent, severalmonths ago justpromoted the YCRimmediatechatsoftware, because to the userexpansionspeedinsufficientestimate, causing the YCRserverto present the collapse, becauseat that timein《Charlie's Angels》‚inbiggestdata centerregarding the world’ the argument, the downaccident of YCRserveralsobecomes the tauntfocal point of competitor, has not thought that six monthshas not passed, Yahoohadsimilarconditionagain.雅虎上一次的宕机事件,还是几个月前刚刚推出ycr即时聊天软件,因为对用户扩张速度缺乏足够的预估,导致ycr服务器出现崩溃,当时因为《霹雳娇娃》中对于‘世界上最大的数据中心’的争论,ycr服务器的宕机事故还成为竞争对手的嘲讽焦点,没想到半年时间还没有过去,雅虎再一次出现了类似状况。TinaBrownsets outwithJeffLockergoes out of the conference room, asked: „Did youinformIanandSteve?”蒂娜・布朗起身跟着杰夫・洛克走出会议室,问道:“你通知伊恩和史蒂夫了吗?”JeffLockerpulled out the cell phoneto dial the number. Simultaneouslyexplained: „Mythishits, butthat side the technologies divisionsaid that the issueis not big, onlyneededto carry on the serverto restartis OK.”杰夫・洛克掏出手机拨起了号码。同时解释道:“我这就打,不过技术部门那边说问题不大,只需要进行服务器重启就可以了。”TinaBrownactuallyknows that the matterwill definitely not look likeJeffLockerthinksis so simple, shakes the head saying: „Technical questionis not big. Wewill certainly wantonheadlinetomorrow.”蒂娜・布朗却知道事情肯定不会像杰夫・洛克想的那么简单,摇头道:“就算技术问题不大。我们明天肯定又要上头条了。”JeffLockerstares, issmiles bitterly, previousYCRservercollapsemakesYahoolose facegreatly, tonight the timewebsite of thisbeing a focus of public attentionhad the problem, thenalsowill definitely welcome a Polishtaunt. Telephoneconnection in hand, JeffLocker the mattersaidin a few wordstoIanGonul, hung upanddialsStevequicklyMitnicknumber.杰夫・洛克一愣,也是苦笑起来,上一次ycr服务器崩溃事件就让雅虎大丢面子,今晚这种万众瞩目的时刻网站又出现了问题,接下来肯定又会迎来一波嘲讽。手中的电话接通,杰夫・洛克三言两语将事情说给了伊恩・格尼尔,很快挂断又拨起了史蒂夫・米特尼克的号码。Because of the rapid expansion of company size, the YahooeditiondepartmentandHeadquartersdispersedintwooffice buildings, TinaBrownandJeffLockerjustleft the Yahooeditorial departmentbuilding, will walktowardnearbyHeadquartersbuilding, Tina the Brownassistanttook a cell phoneto pursuein a hurry: „Ms.Brown, Mr. Williamstelephone.”
因为公司规模的急速扩张,雅虎的编辑部门与总部分散在了两栋办公楼里,蒂娜・布朗和杰夫・洛克刚刚离开雅虎编辑部大楼,正要向附近的总部大楼走去,身后蒂娜・布朗的助理拿着一只手机匆匆追了上来:“布朗女士,威廉姆斯先生的电话。”
After more than tenminutes, the Victoria’s Secretdiscussionarea of Yahooforumafter the serverrestartedreturned tonormal, the reason of matterhas also been determined. Victoria’s Secretdiscussed that the areatakes the childcommunity of Yahooforumfashionableplate. In the serveris highest the visitsubscriber that canwithstandin1 millionabout, regarding the currentInternetenvironment, thisusercapacityisveryabundant, the formidablechanneling effect that becausewrongestimateas well as the Yahoogatewayhome pagedirect busagainlinks, in the Victoria’s Secret Fashion Showlive transmissionprocess the uservisits of discussionareasoared, eventuallyto surpass the serverbearing capacitytwotimes of manyuseraccess requeststo formonehave been similar to the bursting a dikeflooddata stream, has shattered the serverinstantaneously.
十多分钟后,雅虎论坛的维密讨论区经过服务器重启后已经恢复了正常,事情的原因也已经查明。维密讨论区作为雅虎论坛时尚板块的一个子社区。所在服务器最高能够承受的访问用户数量在100万左右,对于当前的互联网环境来说,这个用户容量原本是非常充裕的,但因为再一次的错误预估以及雅虎门户首页直通车链接的强大导流作用,维密大秀直播过程中讨论区的用户访问量直线上升,最终超过服务器承受能力两倍多的用户访问请求形成了一股如同决堤洪水般的数据流,瞬间冲垮了服务器。Victoria’s Secretdiscussed after the areareturns to normal, beforesolvingservercapacity, toavoidthismatter occurred again, the Yahoothat sidehas to the direct buslinkVictoria’s Secretdiscussionarearemovefrom the home page. Is goodis very shortbecause of the time that thisserverdowncontinues, after allrestore, althoughpresents some userdiscontentedbawls of unavoidably, butquicknormallywas discussed the placardoccupies.维密讨论区恢复正常后,在解决服务器容量之前,为了避免这种事情再一次发生,雅虎那边不得不将维密讨论区的直通车链接从首页撤下。好在这次服务器宕机持续的时间很短,一切恢复之后,虽然难免出现一些用户不满的叫骂声,但很快就被正常讨论帖占据。ABCHeadquarters. The Victoria’s Secret Fashion Showlive transmissionwas infinal stage, Erichangs the power failurewords, openedcuriouslyrestored the normalVictoria’s Secretdiscussionarea.abc总部。维密大秀的直播已经进入最后阶段,艾瑞克挂掉电话,也好奇地打开了已经恢复正常的维密讨论区。In the page a piece of all kinds oftopic, making the personas ifbe ableto feel the loud noise.
页面内一片五花八门的话题,让人仿佛能够感受到喧闹声。„...... Somepeoplecantellmysecondsecond from the bottom is very longlook likeAudrey does the HepburnVictoria’s Secretangelname?”
“……有人能告诉我第二场倒数第二个长得很像奥黛丽・赫本的维密天使叫什么名字吗?”„...... The summonsformy familyCindyvoting, the YCRbean noodlestribehave cleared, welcometo join.”
“……号召为我家辛迪投票,ycr粉丝部落已经开通,欢迎加入。”„...... Likedsecond and thirdsong. Everybodycomes to play the lyricsto meetdragontogether, Ihave only rememberedseveral, was really tooregrettable.”
“……太喜欢第二首和第三首歌了。大家进来一起玩歌词接龙吧,我只记住了几句,真是太遗憾了。”„...... Nobodynotes«LeningradSymphony», EricWilliamsmakesdubbing in musicwiththisSoviet Unionbattle songunexpectedly, whathas represented?”
“……难道没有人注意到《列宁格勒交响曲》吗,艾瑞克・威廉姆斯竟然用这首苏联战歌做配乐,是不是代表了什么?”„...... Herehowthese manysmellymen, the little friends in Baltimore, wantto discuss that in according to the design, comesmyYCRtribe, tribeserial number9527149.”
“……这里怎么这么多臭男人,巴尔的摩的小伙伴们,想要讨论内依款式的,来我的ycr部落吧,部落编号9527149。”„...... WhichPhiladelphiahereVictoria’s Secretexclusive agency, askedto inform.”
“……费城这边的维密专卖店在哪,求告知。”„...... Hum, thatBaroquemusicwas too moved, Ilistenedto cry, butalsowantsto listenagain100, what to do?”
“……呜呜,那首巴洛克音乐太伤感了,我都听哭了,可是还想再听100遍,怎么办?”„...... Everybodypays attentionto watch the television, ‚the Cinderellaevent’will soon approach, ‚the Cinderellaevent’will soon approach, DianeKrugermustfall the shoesimmediately.”
“……大家注意看电视,‘灰姑娘事件’即将来临,‘灰姑娘事件’即将来临,黛安・克鲁格马上就要掉鞋子啦。”„...... Goodwantsto lick!”
“……好想舔!”„......”
“……”„......”
“……”Although a page can only show that 20posts, Ericlooks in the page some topics of seeming to have met before, the corners of the mouthactuallycannot bearrevealwipes the smile. Although the commercial operationprospect of Internet forumhas been unsatisfactory, a bigsharp weapon that actuallycondenses the Internet userpopularity, even can also become the guidancenetworksedan chaircritical locality, merelyisthis point, is not the purebusiness potentialcancompare.
虽然一个页面只能显示20张帖子,艾瑞克看着页面内有些似曾相识的话题,嘴角却也忍不住露出一抹微笑。网络论坛的商业运营前景虽然一直不佳,却是凝聚互联网用户人气的一大利器,甚至还能成为引导网络舆伦的重要据点,仅仅是这一点,就不是单纯的商业潜力所能比拟的。Eric is just thinkingat heart the memoryaboutInternet forumwill reorganizeto discusswith the Yahoomanagement, Victoria’s Secret Fashion Show in television screenarrives at the answering a curtain calltime intervalfinally, quick, Nielsonaspect the finalreceptiondata transfer, the audienceVictoria’s Secret Fashion Showaveragereceptionpopulationwill have achieved41.5 million, hype that becausespares no effortto‚the Cinderellaevent’, DianeKrugerfallsthat moment of shoes, watched television the datato rush to the audienceto watch television the peak, achieved46 million.艾瑞克心里正想着将一些关于网络论坛的记忆整理一下与雅虎的管理层讨论一番,电视屏幕中的维密大秀终于来到谢幕时段,很快,尼尔森方面也将最终的收视数据传递了过来,全场维密大秀平均收视人数达到4150万,因为对‘灰姑娘事件’不遗余力的炒作,黛安・克鲁格掉鞋子的那一刻,收视数据冲到了全场收视最高点,达到4600万。„FashionSuper Bowlgrand occasion!”
“时尚界的超级碗盛事!”Next morning, the «New York Post»front pageheadlinethenmadesoonelineto add the blacktitle. Title pagepictureuse is also DianeKrugerwears the beginningpicture that the red colorEnglishmilitary uniformwindangelinstalls.
第二天一大早,《纽约邮报》头版头条便打出了如此一行加黑的标题。封面图片使用的也是黛安・克鲁格身着大红色英式军装风天使装的开场画面。
From the firsttelevision direct transmission, Super Bowleachsurpasses the 100 millionpeoplereceptiondata of firmlyto wrest away the federationevery year the throne of viewing ratiochampion, almostdoes not haveanyprogram to shake the Super Bowlstatus. In the past, wheneverthere are the television programto attemptandSuper Bowllive transmissionrelates. Obtainsoftenis onlydisdainingandtaunt of audience, butthistime, «New York Post»toVictoria’s Secret Fashion Showwith‚the Super Bowlgrand occasion of fashion’title, almostdoes not havemanypeopleto oppose.
从第一次电视直播开始,超级碗每一届都超过一亿人次的收视数据就牢牢地霸占着联邦每年收视率冠军的宝座,几乎没有任何节目能够撼动超级碗的地位。以往,每当有电视节目企图将自己与超级碗直播联系起来。得到的往往只是观众的不屑与嘲讽,但这一次,《纽约邮报》给维密大秀冠以‘时尚界的超级碗盛事’称号,却几乎没有多少人反对。Although«Survivor»watches television the populationto achieve56 millionfinally, when compared withVictoria’s Secret Fashion Showreceptionpeakhas been higher than10 millionpeople. ButVictoria’s Secret Fashion Showactuallyexplodedin the viewing ratio of 18 to 49 years oldaudiencegroup26.8, exceeded a «Survivor»6percentage point . Moreover the Victoria’s Secret Fashion Showreceptionaudienceageswere more centralizedin the 18 to 34 years oldaudiencegroup of mostcore, in the advertising agenteyes, the Victoria’s Secret Fashion Showcommercial valuewent far beyond«Survivor»absolutely.
虽然《幸存者》最终收视人数达到5600万,比维密大秀收视巅峰时高出了10000000人。但维密大秀在18到49岁观众群的收视率却爆到了26.8,超过《幸存者》@6个百分点,而且维密大秀的收视观众年龄段在最核心的18到34岁观众群更加集中,在广告商眼中,维密大秀的商业价值绝对远远超过《幸存者》。After the receptiondatadraws a charge, on the same dayhadover a hundreddomestic and foreignTV Stationto contactFireflyto attemptto purchase the Victoria’s Secret Fashion Showtelevisionbroadcastpower, the hwave of Warnerhas asked for the 5 millionUSDsky-high price, attemptsto sell outrightVictoria’s Secret Fashion Showin the United Statesdomesticcable TVbroadcastpower.
当收视数据出炉后,当天就有上百家国内外电视台接触萤火虫企图购买维密大秀的电视播放权,华纳旗下的h波更是开出了500万美元的天价,企图买断维密大秀在美国国内的有线电视播放权。Pays attention to the Victoria’s Secret Fashion Showviewing ratioat the same time, mediahave not let offYahoo, downevent that in the evening the Yahooforumpresentsagain. Is hardto avoidagainbecomes the tauntkey points of severalbigitenterprises. Butthesetauntsslightlyhave not actually caused the harmtoYahoo, insteadonce againhas promoted the Yahoopublic profile.
关注维密大秀收视率的同时,媒体也没有放过雅虎,当晚雅虎论坛再一次出现的宕机事件。难以避免地再一次成为几大it企业的嘲讽重点。但这些嘲讽却丝毫没有对雅虎造成损害,反而又一次提升了雅虎的公众知名度。ManymediaalsorespondedYahooandVictoria’s Secret, inthiscontinued the latentrelation in six monthsbrandmoldprocess, the «United StatesWeekly»commentatorused very biglengthto analyzein detailthis‚exquisitepeerlessjointmarketing’. While the Yahoocurrent capacityincreasesstably, the analysts of severalbigmainstreaminvestment bankshave raisedto the appraisal of Yahoomarket value.
很多媒体也反应过来雅虎与维密在这场持续半年时间的品牌塑造过程中的潜在联系,《美国周刊》评论员用了很大篇幅详细分析了这场‘精妙绝伦的联合营销’。在雅虎流量稳定攀升的同时,几大主流投行的分析师纷纷调高了对雅虎市值的评估。Onemonth ago Victoria’s Secret Fashion ShowafterManhattanholds, urges the Limitedproduct the sales volume and stock pricestartsto rise, after the televisionbroadcasts, the influence of people'srankcreated the Victoria’s Secretexclusive agencysales volumesharp increase, the Limitedstock pricerose suddenlyinoneweekacross the countryafterwardsimilarly22%, causing the Limitedmarket valueonceto rush to4500 millionUSD.
一个月前维密大秀在曼哈顿举行后,就促使ltd旗下产品的销量和公司股价开始上扬,在电视播放之后,全民级别的影响力造成全国范围内维密专卖店销售额剧增,ltd的股价在随后一周内同样暴涨了22%,导致ltd的市值一度冲到了45亿美元。However, Victoria’s Secret Fashion Showwhilein the tradeobtains the great success. Alsohas incurred the innumerablecriticism, the second day of televisionbroadcast, headed by《The New York Times》commentatorThomasPecklarge quantities ofmedia and conservativecriticizeVictoria’s Secret Fashion Showthisflooding the natureis knowing by heartshowing not to should placeABCthis kind ofnationwidepublicTV Networkaccording to the showto broadcast, publiccriticismat the same time. Federal Communications Commission( FCC) alsoreceived the hundreds ofsuitletters and telephones, requestingFCCto forbidABCto broadcastVictoria’s Secret Fashion Showagain, simultaneouslypunishesABC.
不过,维密大秀在商业上获得巨大成功的同时。也招致了无数批评,在电视播放的第二天,以《纽约时报》评论员托马斯・佩克为首的一大批媒体人和保守人士纷纷批评维密大秀这种充斥着性谙示的内依秀不应该放在abc这样一个全国性的公共电视网进行播出,公开批评的同时。联邦通讯委员会(fcc)也收到了数以百计的投诉信件和电话,要求fcc禁止abc再一次播放维密大秀,同时对abc进行处罚。
The accusationandsuit of conservativehuman affairs and mediatoVictoria’s Secret Fashion Showhave causedsound of the echoing, butopponentactuallyalsomany, especially the cybercommunityfocusing onyoung people, the conservative factionattemptedto force out the Victoria’s Secret Fashion Showintentionalmostto encounterone-sidedreviling. Somewomen's rights organizationsalso the accusationtoconservative factionraised the objection, thisconflicthas continued for oneweek, evenhas also startedseveralsedan chairbattles of words.
保守人事和媒体对维密大秀的指责和投诉引起了一片附和之声,但反对者却也不少,特别是以年轻人为主的网络社区,保守派企图封杀维密大秀的意图几乎遭到了一边倒的唾骂。一些女权团体也对保守派的指责提出了异议,这场争端持续了一个多星期,甚至还掀起了几场舆伦骂战。Although the Victoria’s Secret Fashion Showobviouslycontraryplace, butunderall parties'pressure, FCCdoes not have totalkABCas well as the Limitedhead, discussed that solvesmethod that thiswinddials.
虽然维密大秀并没有明显违规的地方,但在各方的压力下,fcc不得不约谈abc以及ltd的负责人,商讨解决这场风拨的方法。In a maturecapitalsociety, has100%profitcapitalists to violatenextin worldallevils, this is also the capitalrepresents the power and influenceonealternativeto manifestactually. Therefore, wantsto force out a grade of receptionpopulationto surpass the 40 milliontelevision programradicallyisimpossible, sonoisilyhas continuedbefore the Christmas day, FCC and Victoria’s Secret Fashion Showconstructorfinallyreached a compromiseagreement, this yearas well asfollowingVictoria’s Secret Fashion Show, ifin the publicTV Stationbroadcast, after mustplace10points, simultaneouslyneedsto markto remindtv-14marking that the minoris not suitablewatches.
在一个成熟的资本社会,拥有100的利润资本家就能犯下世间一切罪恶,这其实也是资本所代表权势的一种另类体现。因此,想要封杀一档收视人数超过4000万的电视节目根本是不可能的,如此吵吵嚷嚷一直持续到圣诞节前,fcc与维密大秀制作方终于达成了一个折中协议,今年以及后续的维密大秀,如果在公共电视台播放,必须放在10点之后,同时需要标记提醒未成年人不宜观看的tv-14标识。Thesemattershaveat the same time, anotherunexpectedmatteralsosurprisesmanypeopleveryandpleasantly surprised.
这些事情发生的同时,另外一件意想不到的事情也让很多人非常意外和惊喜。Victoria’s Secret Fashion Showbroadcasts for oneweeklater, the 1 millionboxVictoria’s Secret Fashion Showrecording tapeformallystartsto sell, Emilyand the othersalsoworriedsomepeoplecannotspend30USDto purchasesuchonebox, only then more than 40minutes of recording tapes, Ericahead of timehas even made the unsalablerecording tapeto treat as the plan of complimentary giftprocessing, butsold the same day, the 1 millionboxrecording tapewas sold out. The Fireflyreleasedepartmenthas tomix the resourcesto manufactureother1 millionboxinvestmentmarketurgentlyrapidly, similarlywas sold out.维密大秀播放一周后,100万盒维密大秀录像带正式开始发售,艾米丽等人原本还担忧不会有人会花30美元去购买这样一盒只有40多分钟录像带,艾瑞克甚至已经提前做出了将滞销的录像带当做赠品处理的打算,但发售当天,100万盒录像带就被抢购一空。萤火虫的发行部门不得不紧急调配资源迅速制作了另外100万盒投入市场,同样被抢购一空。Perhapswas out of stockto formonelatenthunger and thirstmarketingeffectrepeatedly, somemediaalsofollowedto reportthatsoseveraltimes. Is less than onemonth, the Victoria’s Secret Fashion Showrecording tapesales volumeapproached7millioncritical junctions. Finallyhad respondedFireflyreleasedepartmentthenfound timeto do a questionnaire survey, discovered that 75%buyersbought the reason of recording tape, forsixsongs, i.e. Thesepeoplebasicallyhave treated as an albumthisVictoria’s Secret Fashion Showrecording tape.
或许是反复断货形成了一种潜在的饥渴营销效果,一些媒体也纷纷跟风报道起来,如此几次。不到一个月,维密大秀的录像带销量就已经接近700万大关。终于反应过的萤火虫发行部门这才抽空做了一份问卷调查,发现75%的购买者买下录像带的理由,都是为了其中的六首歌曲,也就是说。这些人基本上都将这场维密大秀录像带当做了一张音乐专辑。After the detailedappraisal, the Fireflyreleasedepartmentestimated that the Victoria’s Secret Fashion Showrecording tapesales volumeeventually likely surpasses the 20 millionbox, thisisanyconcept, recording tapeeachbox of fixed price of Victoria’s Secret Fashion Showis29.9USD, actually is also 30USD, the 20 millionrecording tapesales volume, will bring the 600 millionUSDsales volume. Because ofVictoria’s Secret Fashion Show, only then more than 40minutes, production cost of onebox of recording tapebe only the half of ordinarymovie, throw the cost of capital and channelbusinessreservationprofit, eachbox of recording tapewill distribute the sideto bring15USDaboutgross margins. Is equalto the half of recording tapesales volume, 300 millionUSD!
经过详细的评估,萤火虫的发行部门预计维密大秀的录像带销量最终很可能超过2000万盒,这是什么概念啊,维密大秀的录像带每盒定价为29.9美元,其实也就是30美元,2000万的录像带销量,将会带来6亿美元的销售额。因为维密大秀只有40多分钟,一盒录像带的制作成本只有普通电影的一半,抛去发行成本和渠道商预留利润,每盒录像带将会给发行方带来15美元左右的毛利润。相当于录像带销售额的一半,3亿美元!Onceintertwinedto give up the shootsmovielosingseveral billionsUSDincomeinEric the mediato discoverdumbfoundedly, unknowingly, Ericthis‚loss’gaining.
曾经纠结于艾瑞克放弃拍摄电影损失数亿美元收入的媒体目瞪口呆地发现,不知不觉,艾瑞克就把这笔‘损失’给赚回来了。Appearance‚Victoria’s Secret Fashion Show album ’ suddenlyalsolets«Notice board»and«Rolling Stone»and othermusicmagazineawkward, thesewell-knownmusicmagazinehavetheirper weekmusiclist, butthesemagazineissuesper weeksinglelistsand otherrankings of actuallyreceived the massivehissin the recent several weeks, insongnotbecause oftheselistsfromVictoria’s Secret Fashion ShowBGM, butin the music loverheart, anysong in Victoria’s Secret Fashion Showhasenoughstrengthto push intheserankingfirst places the position. Inthisone-sidedhiss, wantedto distribute the newsinglewell-knownmusicianto postpone the singleissuance planwhilethe end of the year.
横空出世的‘维密大秀音乐专辑’一时间也让《公告牌》、《滚石》等音乐杂志大为尴尬,这些知名的音乐杂志都有着自己的每周音乐榜单,但最近几周这些杂志发布的每周单曲榜单等排行榜却收到了大量嘘声,因为这些榜单里的歌没有一首是来自维密大秀bgm的,而在乐迷心中,维密大秀中的任何一首歌都有足够的实力挤入这些排行榜榜首的位置。在这种一边倒的嘘声中,原本想要趁着年底发行新单曲的知名音乐人纷纷推迟了单曲发行计划。Actually. «Notice board»and othermusicmedia have bitternot being able saying that becausethat sideFireflydoes not take the commonroad, the ordinarysingerdistributessingle, whichdoes not go all outcarries ondozen of liststhrough the broadcasting stationandTV Station. ButFireflyabsolutelydoes not haveanydozen of listbehaviors, evenso far, although the names of sixsongshave spread, but the peopledo not knowas beforeisthesesongs that whichorchestraandwhichsingersang, Firefly Recordsunder the invitation of Eric, throughouthas not disclosed the specificinformation of thesepeople.
其实。《公告牌》等音乐媒体也是有苦说不出,因为萤火虫那边根本就不走寻常路,普通歌手发行单曲,哪一个不是非常卖力地通过电台、电视台进行打榜啊。但萤火虫根本就没有任何打榜行为,甚至到目前为止,虽然六首歌的名字已经流传了出来,但人们依旧不知道是哪个乐队、哪个歌手唱的这些歌,萤火虫唱片在艾瑞克的邀请下,始终都没有透露这些人的具体信息。Thishas createdwonderful that although the Victoria’s Secret Fashion Showsixsongs were passed onby the music fansin secret. The Victoria’s Secret Fashion Showrecording tapeis out of stockagain and again, butas well asbought the rebroadcastingpowerwiredTV Stationto carry onfewpublicbroadcastsbesidesABCTV Stationafterward, TV Stationor the broadcasting station, did not have any shadows of thesesixsongs. Youdo not hit the list, public relations, do not propagandize, had not demonstratedcompletelyoneselfhas the feeling the intention, Igiveyouto arrange the list, merelyaccording to the sales volume of Victoria’s Secret Fashion Showrecording tape?
这就造成了虽然维密大秀的六首歌已经在私下里被音乐迷们传的神乎其神。维密大秀录像带更是连连脱销,但除了abc电视台以及随后一些买到重播权的有线电视台进行了寥寥几次公开播放外,无论是电视台还是电台,都没有这六首歌的任何影子。你不打榜,不公关,不宣传,完全没有展示自身存在感的意图,我怎么给你排榜啊,难道仅仅根据维密大秀录像带的销量吗?
After Victoria’s Secret Fashion Show, EricthenhidSouthamptonto accompany the women and children, at this timein the manorwas holding before Christmas day the meeting.维密大秀之后,艾瑞克便躲到了南安普顿陪女人和孩子们,此时庄园里正在举行圣诞节前的聚会。In the living room, in the EmilyhandholdssmallKevinto rubto pinchaffectionate, was narratinga period of timemattertoEricand the othersexcitedly: „«Rolling Stone»Janewinnercannot contact withyou, can only callme, youdo not knowthatcouple of days ago he expressionintelephonesomewhatfelt sorry, hehe, hesaid that usdoes not carry ondozen of liststothatseveralsongs, theirthesemusicmagazinemustlose the credibility, Eric, youmight as wellmakethat sideFirefly Recordspromotethesesingersahead of time, nowgoodopportunity, in any caseVictoria’s Secretherethispossessionhas attained, even ifwere robbedsomecrest of wavebythesesingersis notanything.”
客厅里,艾米丽手中抱着小凯文亲昵地揉揉捏捏着,却是兴奋地对艾瑞克等人讲述着最近一段时间的事情:“《滚石》的简・温纳联系不到你,就只能一直给我打电话,你不知道,前两天他在电话里的语气都有些可怜了,呵呵,他说我们这边再不对那几首歌进行打榜,他们这些音乐杂志就要失去公信力了,艾瑞克,你不如让萤火虫唱片那边提前推出那些歌手吧,现在正是好时机啊,反正维密这边该拿到的都拿到了,就算被那些歌手抢走一些风头也不算什么了。”Ericdependsat willon the sofa, aboutinbeginningmagazine, shakes the headto saytoEmily: „BesidesVictoria’s Secrethereconsideration, actuallythissituationactuallyalsohas the advantagetothesenew people, nowstartsto propagandize, the mediawill be very easyto gatherat these new persontopicdispersionotherplaces , after retardingtonext yearEaster, startwill makethempromotesinglegradually, at that timeVictoria’s Secrettopicshouldfall, the mediawill also focus the attentiononthesenew people.”艾瑞克随意靠在沙发上,合上手中的一份杂志,对艾米丽摇头道:“除了维密这边的考虑外,其实这种情况对那些新人来说其实也有好处的,现在开始宣传,媒体很容易将聚集在这些新人身上的话题分散道其他地方,延迟到明年复活节以后开始让他们逐渐推出单曲,那时候维密的话题度应该已经落下,媒体也会将更多注意力聚焦在这些新人身上。”Emilysaid: „Ithought that youdefinitelyareworriedaffects the sales volume of Victoria’s Secretrecording tapeto be right, butthisresultalsoreallymakespeoplebe startled, the sales volume of 20 millionbox, probablybrings the 300 millionUSDnet profitfinally, 300 millionUSD, Tsk Tsk, Limitedhereyearsales volume, althoughrose, butthis year'sprofit for the yearalsoon400 millionUSDabout.”艾米丽道:“我觉得你肯定是担心影响到维密录像带的销量才对,不过这种结果也真是让人大吃一惊啊,2000万盒的销量,最终可能带来3亿美元的净利润啊,3亿美元,啧啧,ltd这边的年销售额虽然涨了很多,但今年的年利润也就4亿美元左右呢。”Ericsmiled, said: „Youwipe the mouth, the salivaquicklyflowed, enviedagainalsouselessly, initiallywas you are willingto sell toVictoria’s Secret Fashion Showcopyrightmy, thereforethissum of moneymaybemy.”艾瑞克笑了笑,道:“你擦擦嘴吧,口水都快流出来了,再羡慕也没用,当初是你们这边心甘情愿把维密大秀版权卖给我的,所以这笔钱可都是我的。”Chris, Virginiaand the othersinlaughter, Emilyactuallycurled the lip, said: „Thisis notmydecision, mostregretsshouldbeBoard of Directorsthesetalented people are right, at the previousregular meeting, thesefellowsalsowantto makemetake backVictoria’s Secret Fashion Showcopyright.”克里斯、维吉尼娅等人的笑声中,艾米丽却只是撇了撇嘴,道:“这本来就不是我的决定啊,最后悔的应该是董事会那些人才对,上一次例会上,那些家伙还想让我收回维密大秀版权呢。”AlthoughEmily the expressionis very optional, butspokethese words, in the visionhassomesmallhopesto looktoEric.( To be continued.)艾米丽虽然语气很随意,但说完这句话,目光中还是带着些小希冀地看向艾瑞克。(未完待续。)
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