IAIH :: Volume #12

#1175: We do not care


LNMTL needs user funding to survive Read More

To yesterday and Ian Gonul's simple communication, the Ministry of Justice of material in hand to the cause and effect that this time launches an attack suddenly analyzes is more exhaustive. 相对于昨天和伊恩・格尼尔的简单沟通,手中的资料对司法部这次突然发难的前因后果分析更加详尽。 The question of Ministry of Justice mainly displays in two aspects \; first, whether the market share of Yahoo Browser superelevation affects the healthy development and technology advancement of Internet industry \; second, Yahoo and Microsoft in browser preassemble cooperation whether eliminated the user to choose the authority of software freely. 司法部的质疑主要表现在两方面,一是雅虎浏览器超高的市场份额是否影响到互联网行业的健康发展和技术进步,二是雅虎微软在浏览器预装方面的合作是否剥夺了用户自由选择软件的权力。 Naturally, under normal conditions, any authority with no reason at all will not initiate to a company scolded, only if this company has caused the harm to the user benefit or the colleague enterprise. 当然,通常情况下,任何政府部门都不会无缘无故地对一家公司发起责难,除非这家公司对用户利益或者同行企业造成了损害。 Ministry of Justice initiates this public hearing murder victim's family is At-Home, Excite and other and Yahoo has the service competition the Internet company. 司法部发起这次听证会的‘苦主’是At-Home、Excite等几家与雅虎存在业务竞争的互联网公司。 In the material in Eric hand has labelled At-Home specially, this is one is managing the search engine and web portal and other service of similarly the Internet companies. 艾瑞克手中的资料中特别标注了At-Home,这是一家同样经营着搜索引擎和门户网站等业务的互联网公司。 However, to the Yahoo huge amount of space occupied, the At-Home market value has 70 hundred million USD. Moreover, the At-Home service favors the search engine, the Microsoft MSN gateway currently uses is the At-Home search engine tool. 不过,相对于雅虎的庞大体量,At-Home的市值只有70多亿美元。而且,At-Home的业务更倾向于搜索引擎,微软的MSN门户目前使用的便是At-Home的搜索引擎工具。 In addition, in the material also mentioned, Microsoft not only participated in the venture capital of At-Home earlier period, had this company 7% stocks, but also Microsoft was contacting recently also with At-Home Board of Directors, attempted the capitalization to acquire this company, to develop own search engine service. 此外,资料中还提及,微软不但参与了At-Home前期的风险投资,持有这家公司7%的股份,而且微软最近也正在与At-Home董事会接触,企图全资收购这家公司,以发展自身的搜索引擎业务。 Although Yahoo has been processing oneself the expansion low-key in search engine service, but Eric had not expected the competitor will not have to realize. Microsoft purchases attempt of At-Home not to be prompted by a sudden impulse obviously. 虽然雅虎一直低调地处理着自身在搜索引擎业务方面的扩张,但艾瑞克也从来没有奢望过竞争对手会一直无所察觉。微软收购At-Home的企图显然不是心血来潮。 Naturally, the search engine service has very obvious winner to sweep the decks the principle. 当然,搜索引擎业务有着非常明显的赢家通吃法则。 Yahoo through these years accumulations, has arrived at the artificial intelligence category in Internet search engine, many competitors in the use are primitive, moreover efficiency low tree search pattern. In situation that the technology leads, Yahoo completely spare no effort is continue carry on the investment to this service, Eric has enough confidence to guarantee that the Yahoo search service can be the final that victor. 雅虎通过这些年的积累,在互联网搜索引擎方面已经走到了人工智能范畴,很多竞争对手却还在使用非常原始而且效率低下的树形检索模式。技术遥遥领先的情况下,雅虎又在完全不遗余力地持续对此项业务进行着投入,艾瑞克有足够信心保证雅虎搜索业务会是最后的那个胜利者。 Moreover, the most essential point, as a result of ancestors one step of technology, Yahoo accumulated the massive patents in search engine similarly, this also sufficiently forms the patent barrier to many successors. 而且,最关键的一点,由于技术的先人一步,雅虎在搜索引擎方面同样积累了大量专利,这也足以对很多后来者形成专利壁垒。 Now, since At-Home jumps on own initiative, even if behind this has the Microsoft shadow obviously, Eric did not mind that absolutely a stick pulls out maliciously. 现在,既然At-Home主动跳出来,即使这背后明显有着微软的影子,艾瑞克也绝对不介意一棍子狠狠地抽回去。 Is thinking at heart, Eric turns to today this time initiates the related reportage of interpellation about Ministry of Justice to Yahoo, discovered situation as if imagines also is more serious. 心里这么想着,艾瑞克翻到今天关于司法部这次对雅虎发起质询的有关新闻报道,才发现情况似乎比自己想象的还要严重一些。 The majority of media in or tactfully or accuse monopoly of Yahoo intensely to the browser market, to a great extent affected their own development. 大部分媒体都在或委婉或激烈地指责雅虎对浏览器市场的垄断,很大程度上影响了他们自身的发展。 The expression that the AOL gateway said with certainty, the network browser should be the Internet foundation service category. Therefore, this master tool software itself should not have any tendentiousness, Yahoo establishes the Yahoo Browser default main page as own web portal, is very evident unfair competition. AOL门户言之凿凿的表示,网络浏览器应该属于互联网基础服务范畴。因此,这一基础工具软件本身不应该有任何倾向性,雅虎雅虎浏览器的默认主页设置为自身门户网站,属于非常明显的不正当竞争行为。 The article on 《The New York Times》 is requests Yahoo should completely to give up the monopoly to network browser patented technology, its sharing to the entire profession, to promote the rapid growth of entire Internet industry. 《纽约时报》上的文章更是要求雅虎应该完全放弃对网络浏览器专利技术的垄断,将其共享给整个行业,以促进整个互联网产业的快速发展。 The NBC online news website even bitterly appealed that federal Ministry of Justice mentions the anti- monopoly investigation to Yahoo Browser immediately, to contain Yahoo to continue to invade the market by this software, extrudes the existing space of other competitors. NBC的在线新闻网站甚至痛心疾首地呼吁联邦司法部立刻提起对雅虎浏览器的反垄断调查,以遏制雅虎凭借这一软件继续侵占市场,挤压其他竞争对手的生存空间。 In brief, the viewpoints of these media basically are, the Yahoo Browser exceeding the quota market share seriously affected the development of entire Internet industry, therefore should be limited. 总而言之,这些媒体的观点基本上都是,雅虎浏览器的超额市场占有率已经严重影响到了整个互联网行业的发展,因此应该得到限制。 Can want to see, once this viewpoint continues to proliferate, federal Ministry of Justice has adopted the substantive movement in this crucial point, then, the Yahoo stock price will fall accordingly. 可以想见,一旦这种观点继续扩散,联邦司法部又在这种节骨眼上采取了实质性的动作,那么,雅虎股价将应声下跌。 Moreover, because media type, so long as suppresses Yahoo Browser, the viewpoint that the entire profession will profit therefore, the Yahoo stock price falls, the stock price of other same type new science company only will actually come under the opposite influence to rise once more, will therefore not affect the NASDAQ index of a period of time continually rebound. 而且,由于媒体这种只要打压雅虎浏览器,整个行业都会因此受益的观点,雅虎股价下跌,其他同类型新科技公司的股价却只会受到相反影响再次上扬,因此并不会影响到最近一段时间持续反弹的纳斯达克指数。 Eric reads the material at the same time, the staff have prepared the conference call connection of Boston Yahoo Headquarters. 艾瑞克翻看资料的同时,工作人员已经准备好了波士顿雅虎总部的视频会议连线。 Peruses in a hurry the material, Eric gains ground, discovers Ian in telephone conversation screen Gonul several people of facial colors are also dignified, must make a relaxed expression on own initiative, patted has clapped saying: „, Ian, said that first how you will plan to deal with that two questions that Ministry of Justice raised tomorrow?” 匆匆将资料翻完,艾瑞克抬起头,发现通话屏幕里的伊恩・格尼尔几人也都面色凝重,只得主动做出一个轻松的表情,拍了拍手道:“那么,伊恩,先说说你明天打算如何应对司法部提出的那两则质疑吧?” Ian Gonul does not have the loquacity, read under front material, reorganized the train of thought simply, said: About the first question, our dealing mentalities is, Yahoo Browser superelevation market share, not only has not hindered the development of Internet industry, instead promoted the progress of entire profession. Yahoo had promoted the simple easy-to-use graphical interface browser in the past, lives to connect a chaos piece of Internet and average person. In recent years, all COM Corporation, directly or indirectly profit in the unification of Yahoo Browser to technical standard. If Yahoo initially such had not done, instead the to ignore market has many Internet form standard, such rapid that the Internet industry will not develop absolutely.” 伊恩・格尼尔也没有多话,看了下自己面前的资料,简单整理了一下思绪,就道:“关于第一条质疑,我们的应对思路是,雅虎浏览器的超高市场份额,不但没有阻碍互联网产业的发展,反而促进了整个行业的进步。正是雅虎当年率先推出了简单易用的图形界面浏览器,才将混沌一片的互联网与普通人生活连接起来。这些年来,所有COM公司,都直接或间接地受益于雅虎浏览器对技术标准的统一。如果雅虎当初没有这么做,反而放任市场存在多种互联网格式标准,那么,互联网产业绝对不会发展的如此迅速。” Eric nods, asks: That, second?” 艾瑞克点点头,问道:“那么,第二条呢?” Ian Gonul continues saying: First, Yahoo Browser is completely free, therefore, Windows system preassemble Yahoo Browser, will not create the extra expense disbursement to the user. Next, Yahoo Browser can unload, therefore, we have not destroyed the authority of user free choice, if they are discontented with Yahoo Browser, can unload this model of software voluntarily. In this regard, deadlock that if forms, Yahoo can also make certain compromise, for example in the Windows system installation stage, increases the user whether needs to write down the prompt of Yahoo Browser.” 伊恩・格尼尔继续道:“首先,雅虎浏览器是完全免费的,因此,Windows系统预装雅虎浏览器,并不会对用户造成额外的费用支出。其次,雅虎浏览器是可以卸载的,因此,我们并没有剥夺用户自由选择的权力,如果他们对雅虎浏览器不满,可以自行卸载这款软件。关于这一点,如果形成的僵持的话,雅虎还可以做出一定的妥协,比如在Windows系统安装阶段,添加用户是否需要载入雅虎浏览器的提示。” The Eric finger silent is striking tabletop, the thinking moment, said: Ian, you should understand that their this time goals, are hope we can allow other companies to promote the similar browser, forms the competition with Yahoo. This point, how do you plan to deal?” 艾瑞克手指无声地敲打着桌面,思索片刻,道:“伊恩,你应该明白,他们这次的目的,是希望我们能够允许其他公司推出同类型的浏览器,与雅虎形成竞争。这一点,你打算怎么应对?” We do not need to make the compromise, Eric,” Ian Gonul has prepared obviously, said: Yahoo Browser enough has met the need of user. Opens other enterprises to enter this domain, to compete with Yahoo Browser, realizes own superiority, these companies on own initiative will only formulate the variation standard, this will instead harm the entire Internet industry. Was similar to the entire federation has been used to the 110 V alternating current, all domestic electric appliances were applying this standard. Now, some people must forcibly promote the 220 V exchange electric networks of other countries, this will not form any benign competition, will only result in completely the unnecessary resource to the entire society.” “我们不会也不必对此作出妥协,艾瑞克,”伊恩・格尼尔显然也对此有所准备,道:“雅虎浏览器已经足够满足用户的需求。开放其他企业进入这一领域,为了与雅虎浏览器竞争,实现自身的优势,这些公司只会主动去制定差异化标准,这反而会损害到整个互联网行业。就如同整个联邦已经习惯了110V的交流电,所有家用电器都在应用这一标准。现在,有人要强行推广其他国家的220V交流电网络,这不会形成任何良性竞争,只会对整个社会造成完全不必要的资源浪费。” Eric hear of Ian said that said: Finally this illustration about voltage standard is very good, the tomorrow's appropriate time, you can say in court.” 艾瑞克伊恩说完,道:“最后这个关于电压标准的例证很好,明天的恰当时刻,你可以当庭提出来。” Ian Gonul shows some happy expressions, said: I also think.” 伊恩・格尼尔露出一些笑意,道:“我也是这么想的。” Afterward, everybody continued to discuss freely many details, approached to the conference ended, Eric also the facial color seriously said: Since our competitors think of every means initiated this hearing, deals at the same time, we must make the counter-attack, otherwise, Yahoo only will be considered is easily bullied, will then definitely have more companies to jump.” 随后,大家畅所欲言地继续讨论了很多细节,一直到会议临近结束,艾瑞克才又面色严肃道:“既然我们的竞争对手费尽心机的发起了这次听证,那么,应对的同时,我们也必须做出反击,否则,雅虎只会被人认为是软弱可欺,接下来肯定会有更多公司跳出来。” The expression that everybody relaxed receives. 大家原本都已经放松下来的表情都纷纷收起。 Eric has stopped short, continues saying: About At-Home, although everybody is clear this back to have the Microsoft shadow, but since its this time jumped, should have to withstand the expectation of consequence. I just had looked, At-Home main business service for Internet search engine, although the patent system of Yahoo is mainly primarily defending, but also enough we when necessary take it as the attack the weapon. Gives you one week of time, collects At-Home to encroach upon the Yahoo technological patent the evidence, incessantly is the search engine, the advertising, I think that they will definitely not let off imitate the Yahoo Advertisement Alliance pattern. Not only our times must file the large amount claim, but must make them stop the infringement to the Yahoo technology, therefore, you did understand?” 艾瑞克短暂停顿了下,就继续道:“关于At-Home,虽然大家都清楚这背后有着微软的影子,但既然它这次跳了出来,就应该有着承受后果的预料。我刚刚看过,At-Home主营业务为互联网搜索引擎,虽然雅虎的专利体系主要是以防御为主,但也足够我们在必要的时候将其作为攻击的武器。给你们一周时间,收集At-Home侵犯雅虎技术专利的证据,不止是搜索引擎,还有广告业务,我想他们肯定不会放过模仿雅虎广告联盟的模式。我们这次不但要提起巨额索赔,还要让他们停止对雅虎技术的侵犯,所以,你们明白了吗?” People in two conference room both expressed the support, Ian Gonul nods similarly, said: „Was Eric, one week of time too hasty?” 两间会议室里的人都纷纷表示赞同,伊恩・格尼尔同样点着头,却又道:“艾瑞克,一周时间是不是太仓促了?” Eric looks to the telephone conversation screen, said: I initially made each company of Firefly system set up the extra patent administration department, but also more than once on various occasions has reminded everybody patent regarding the importance of new technology corporation development, to let you pays attention to oneself frequently as well as the patent trend of competitor. Therefore, do not tell me you usually not to have the collection of related aspect material, if so, that is you neglects duty.” 艾瑞克望向通话屏幕,道:“我当初让萤火虫体系的每一家公司都设立了额外的专利管理部门,还不止一次在各种场合提醒过大家专利对于新科技企业发展的重要性,就是为了让你们时刻关注自身以及竞争对手的专利动向。所以,别告诉我你们平日里没有过相关方面资料的收集,如果是这样,那就是你们失职。” We have certainly, but evidence is impossible to be too complete,” Ian Gonul nods saying: Moreover, if must file charge, our attorneys must formulate one set of detailed lawsuit strategy, this need time.” “我们当然有,但证据不可能太齐全,”伊恩・格尼尔点头道:“而且,如果要提起诉讼,我们的律师团必须制定一套详细的诉讼策略,这需要时间。” You have one week of time,” Eric persists in saying: Moreover, it seems like I have necessity to carry on one to the working conditions of various company patent administration departments to investigate, writes down this matter.” “你们只有一周时间,”艾瑞克坚持道:“而且,看来我有必要对各家公司专利管理部门的工作情况进行一遍重新核查,卡莉,把这件事记下来。” Carolyn has complied with one earnestly, lowers the head to write in own memorandum. 卡洛琳认真的应了一声,低头在自己的备忘录上书写起来。 In Boston conference room, Ian in Gonul heart actually cannot bear the forced smile. 波士顿的会议室里,伊恩・格尼尔心中却忍不住苦笑。 He has the confidence Yahoo patent administration department not to make any careless mistake, but if other Brothers Inc., because the foray of Eric is caught off guard, had any condition, he must have is complained. 他有信心雅虎的专利管理部门不会出什么纰漏,但如果其他兄弟公司因为艾瑞克的突然袭击而措手不及,出现了什么状况,他少不得会被抱怨一番。 Eric actually does not pay attention to Ian Gonul's thoughts, continue saying: In addition, Microsoft recently do not promote own digital music player?” 艾瑞克却不理会伊恩・格尼尔的心思,继续道:“此外,微软最近不是要推出自己的数字音乐播放器吗?” Everybody nodded, sits in Ian Tina Brown opens the mouth to say on own initiative: Microsoft player named Zune, sells in mid next month, Yahoo just for this reason had made a topic last week, I verify personally. What Zune uses is the Microsoft William Morris Agency audio format . Moreover, Microsoft it is said can also cooperate with the Warner phonograph record, operates together an online music store.” 大家都点了点头,坐在伊恩身旁的蒂娜布朗主动开口道:“微软的播放器名叫Zune,下个月中旬发售,雅虎上周刚刚为此做过一则专题,我亲自审核的。Zune采用的是微软WMA音频格式,而且,微软据说还会与华纳唱片合作,共同运营一家在线音乐商店。” In fact, in June, Sony has promoted with Firefly electron Fireflyer player competition digital version Walkman, what that model of product uses is Sony is in sole possession of the ATRAC audio format that simultaneously online music store also synchronization opening of Sony. 实际上,六月份,索尼就已经推出了与萤火虫电子Fireflyer播放器竞争的数字版Walkman,那款产品采用的是索尼独有的ATRAC音频格式,同时索尼的在线音乐商店也同步开启。 Just , compared with Fireflyer, Sony digital version Walkman is not only unable with experience Fireflyer that three generations of technologies accumulated to compare in various basic functions by far, but also this model of product also has nearly harsh against pirating limit, the user almost cannot obtain any audio content from the Sony music store. 只不过,与Fireflyer比起来,索尼的数字版Walkman不但在各种基础功能上远远无法与已经经历了三代技术积累的Fireflyer相比,而且这款产品还有着近乎苛刻的防盗版限制,用户几乎完全不能从索尼音乐商店之外获得任何音频内容。 Meanwhile, Sony also once more displays side that its low efficiency does things their own way, the Sony phonograph record, for own departmental interest considers, is the music that the Sony music store provides is almost the obsolete content. 同时,索尼内部也再次表现出其低效率各自为政的一面,索尼唱片为了自身部门利益着想,为索尼音乐商店提供的音乐几乎都是过时内容。 In most essential price, Sony digit Walkman was even more expensive than the Fireflyer player. 在最关键的价格方面,索尼数字Walkman甚至还比Fireflyer播放器昂贵了一些。 Therefore, can want to see this model of product the sales prospect. 因此,可以想见这款产品的销售前景。 As the Firefly electron achieves the content cooperation with hundred generation and Universal two big Record Company, as well as the Fireflyer player in the North America, Europe and other place of the further promotions, the Fireflyer current moon/month sales volume broke through the 3 million unit, in 1999 the total sales volume of whole year likely achieved the 35 million unit. 随着萤火虫电子与百代、环球两大唱片公司达成内容合作,以及Fireflyer播放器在北美欧洲等地的进一步推广,Fireflyer目前的月销量已经突破300万部,1999年全年的总销量很可能达到3500万部。 Compares, Sony digit Walkman promotes from June, to the present more than two months the months, the total sales volume has not broken through 300,000, can only describe with the gloom completely that is not enough to pose any threat to the Fireflyer player. 相比起来,索尼数字Walkman从六月份推出,到现在两个月多月时间,总销量还没有突破30万件,完全只能用惨淡来形容,根本不足以对Fireflyer播放器形成任何威胁。 It looks like in Eric, biggest significance that Sony digit Walkman promotes, lay in melted the monopoly condition of Fireflyer player. The Fireflyer player or Yahoo music store, had the competitor at this time, the anti- monopoly that then the Firefly system therefore receives will scold few on many. 艾瑞克看来,索尼数字Walkman推出的最大意义,就在于化解了Fireflyer播放器的垄断状态。无论是Fireflyer播放器还是雅虎音乐商店,此时都有了竞争对手,那么,接下来萤火虫体系因此受到的反垄断责难将会少上很多。 Compared last year, this year the Fireflyer player of Firefly electron calculates according to the 35 million unit sales volume, with further reduction of integration cost, the whole will be the Firefly electron will bring about 2 billion USD exceeding the quota sudden and huge profits. 相比去年,今年萤火虫电子的Fireflyer播放器按照3500万部销量计算,随着综合成本的进一步降低,整体将会为萤火虫电子带来20亿美元左右的超额暴利。 Facing a attractive market, other technical manufacturers naturally cannot give up, Microsoft had planned to promote own digital music player recently. 面对如此诱人的一块市场,其他科技厂商自然不会放弃,微软最近就已经计划推出自身的数字音乐播放器。 However, was different initially attained the digital music player patent of complete set from Sony by the miniature photograph module patent as the exchange from the Firefly electron hand, Microsoft did not have this treatment, this also means that Microsoft was doomed not to evade the Firefly electron careful stack the patent barrier. 不过,不同于索尼当初以微型摄像模块专利作为交换从萤火虫电子手中拿到了全套的数字音乐播放器专利,微软却没有这一份待遇,这也就意味着,微软注定躲不过萤火虫电子精心堆砌的专利壁垒。 Eric and other Tina Brown said that straightforwardly said to Meyer: Under contacted with Victor they, since Gates and I play tricks, then, do not blame me to keep Microsoft Zune from selling officially, making that side carry on the dismantling analysis to the Zune prototype as soon as possible, collects enough evidence.” 艾瑞克蒂娜布朗说完,就直截了当地对梅耶尔道:“等下联系维克多他们,既然盖茨和我耍手段,那么,就别怪我让微软的Zune无法正式发售,让那边尽快对Zune的样机进行拆解分析,收集足够的证据。” After telling Meyer, Eric looks at the people finally, said: Finally, but also a little, everybody definitely also has read today's news. It looks like in these people, Yahoo Browser now has probably become the chief criminal of hindrance entire Internet industry development. The people always sympathize with the weak one, therefore, this viewpoint very much will clearly have the market. Once disseminates, Ministry of Justice looked for our troubles at this time, the Yahoo stock price definitely will drop then sharply, but other new science companies instead will therefore profit. The entire NASDAQ market will not be affected, Ministry of Justice will also stop at nothing. Therefore, we cannot these to feel better . Moreover, everybody knows that what we biggest superiority is?” 吩咐梅耶尔之后,艾瑞克最后看着众人,道:“最后,还有一点,大家肯定也看过了今天的新闻。在那些人看来,雅虎浏览器现在好像成了阻碍整个互联网行业发展的罪魁祸首。人们总是同情弱者的,所以,这种观点显然会很有市场。一旦传播开来,司法部又在这个时候找我们的麻烦,那么,雅虎的股价肯定会大跌,但其他新科技公司反而会因此受益。整个纳斯达克市场不会受到影响,司法部也会无所顾忌。所以,我们不能让这些人太好过,而且,大家知道我们最大的优势是什么吗?” The people show the curious look. 众人都露出好奇的神色。 Eric does not wait for everybody to express any opinion, said: Wall Street new technology industry, was worried that the NASDAQ index can make a fresh start to fall. However, we do not care. Yahoo, is Cisco, Amazon and other companies, we care is the long-term development of company, but is not the stock price temporary success and failure. Therefore, since they want to look for the trouble of Yahoo, that lets the entire NASDAQ bulk lots together bad luck. We planned, when the next crisis announced that does not reduce as well as lay-off deflation expenditure and other strategies to maintain the stock price. Then, did not have this limit now, exactly, I needed a sum of money recently. Therefore, starting from tomorrow, the Firefly system will announce openly reducing!” 艾瑞克也不等大家发表什么意见,就说道:“无论是华尔街还是新科技行业,都担心纳斯达克指数会重新开始下跌。但是,我们不在乎。无论是雅虎,还是思科亚马逊等公司,我们更在意的都是公司的长远发展,而不是股价的一时得失。所以,既然他们想找雅虎的麻烦,那就让整个纳斯达克大盘跟着一起倒霉吧。我们原本打算在下一次危机的时候才宣布不减持以及裁员缩减开支等策略以维持股价。那么,现在也就没有了这种限制,恰好,我最近又需要一笔钱。所以,从明天开始,萤火虫体系将公开宣布减持!”
To display comments and comment, click at the button