woofShuowifehugged the childto enter the inside room, the miscellaneous personnelalsoremoved, remained67writerin additionZheng Xiaolongandpermitsnon-.
汪朔媳妇抱着孩子进里屋了,闲杂人等也撤了,就剩六七个作家外加郑小龙和许非。Hisclangclangclangone said that the nagexchanged a lookwithseveralpeople, continuedto ask: „Youthought that nowdoes the movieto have the outlet?”
他锵锵锵一顿讲,老马跟几人交换个眼神,继续问:“那你觉得现在搞电影有出路么?”
„ Minute of situation. The environment, the domesticstate monopoly for marketinguniform purchase, the actorcanmake, the screenwritercanmake, the directorcanmake, but the film studiodoes not make money. A constructor of moviedoes not make money, it must probablyshoot, becausethere is a target.
“分情况。大环境来讲,国内统销统购,演员能挣点,编剧能挣点,导演能挣点,但电影厂挣不着钱。一部电影的制作方挣不着钱,它还必须得拍,因为有指标。Perhapsthissystemwas suitable before, nowis obsolete. Thereforefrom the commercial point, does a moviefuturenot to have.
这种制度在以前或许适用,现在已经过时了。所以从商业角度上,搞电影一点前途都没有。Butfrom the artisticangle, the fifth generationrises, the artistic filmdominates, is the goodtime. Severalareliterary arenaeveryone, TeacherMo Yan the pearls and jadebefore, pouring to attempt. ”
但从艺术角度上,第五代崛起,艺术片大行其道,正是好时候。几位都是文坛大家,莫言老师珠玉在前,倒可以尝试一把。”Hedid not haveto saystraightforwardly, buteveryoneunderstood, the moviewas goodto become famous, was preciselyinternational.
他没直白说,但大伙都懂,电影好成名,且是国际性的。„How do youfeel the soap operaenvironment?”Liu Zhenyunasked.
“那你觉着电视剧环境怎么样?”刘震云问。„Prosperous, is absolutely better than the movie.”
“欣欣向荣啊,绝对比电影好。”„This saying to be interesting, the soap operadoes not sell the ticket, howto be better than the movie?”Weipeopleasked.
“这话有意思,电视剧不卖票,怎么还比电影好?”魏人问。„Disseminationformdifferent......”
“传播形式不一样……”Thisinvolves the mediarange, heis as far as possible easy to understand, „ soap opera, althoughdoes not sell the ticket, but the number of televisionis increasing progressivelydoubled and re-doubled, it is saidnow several million, may crosshundred millionin the future. Moreover the areais big, citystage1 million, provincestageten million/countless, CCTV1.1 billion.
这个涉及到传媒范围,他尽量通俗易懂,“电视剧虽然不卖票,但电视机的数量在成倍递增,据说现在几千万台了,将来可能过亿。而且覆盖面积大,市台百万,省台千万,央视11亿。Meanwhile, the domestic economygrows, the enterpriseincreases, the environment of competitionis intense. Over thinks, musthave the popularity.
与此同时,国内经济增长,企业增多,竞争环境激烈。想出头,就得有知名度。Therefore the television station and enterprisehave a bridgeinborn, is the advertisement, thisistwo'snature and demanddecision. On that day24hours, the effect of advertisementcompartmentwhen the differencewas also different.
所以电视台和企业天生有一道桥梁,就是广告,这是二者的性质和需求决定的。那一天24小时,广告在不同时间段的效果也不一样。When the enterpriserealized, when a greatlyhotplaycanhave the influence that is inconceivable, will holdmoneyto makeyoumake a movie. Because in thistime, the advertisementeffectis definitely strongest. ”
当企业意识到,一部大热剧可以产生难以想象的影响力时,会捧着钱让你拍戏。因为在这个时间段,广告效果肯定最强。”„......”
“……”
The wordsstir up the peopleto ponder, Zheng Xiaolongsaid: „Has the prerequisite, yourworkperfect, making the enterpriseconfident.”
一番话惹得众人沉思,郑小龙道:“不过有个前提条件,你的作品得过硬,让企业有信心。”„Right, the alleystarts......”
“没错,胡同只是开始……”permitsnon-gesticulated, Zheng Xiaolongis understanding, thatmeaningis: «Longs for that 16Years of»hasthispotential, the audiencesurface of themeis broadest.
许非比划了一下,郑小龙会意,那意思是:《渴望十六年》有这个潜质,题材的受众面最广。Passed the long time, horsehealth/guardaskedwoofShuo, „how?”
过了半晌,马卫都问汪朔,“怎么样?”„Must, thisboyis I have seenclearestone.”
“必须的啊,这小子是我见过最门儿清的一个。”HealsoaskedMo Yan, „how?”
他又问莫言,“怎么样?”„Ifeelverygood.”
“我觉得很好。”
The nagaskedone by one, achievesconsistently, said: „ Did not saya moment agoasksyouto help? Issuchmatter, several of usprepareto set up a creationcenter, does the film and televisionspecially. At present12, are the literary worlds.
老马挨个问了一圈,达成一致,才道:“刚才不说找你帮忙么?是这么回事,我们几个准备成立一家创作中心,专门搞影视。目前有12位,都是文学界的。Webelongcross-bank, a littleexperiencesexcept for the new moonmaster, others do not understand. You and dragonethave the unit, is not goodto join, askedyouto be an adviser, instructing. ”
我们属于跨行,除了朔爷有点经验,其他人都不懂。你和小龙有单位,不好加入,就请你们当个顾问,给指导指导。”Thissayinggivessurfacevery much.
这话就很给面儿。Presenting is the big shot, his20-year-oldyoung man, saidinstructs.
在座皆是大佬,他20多岁的后生,说指导指导。„......”
“……”permitsFeixianlooks atZheng Xiaolong, immediatelyresponded, sinceopposite partyon the scene, was equal totacitly consenting. Hethinks,said: „Severalteacherssaid that thiscreationcenter, Ifirstunderstood that does become?”
许非先看郑小龙,随即反应过来,对方既然在场,就等于默许了。他想了想,道:“几位老师说说这个创作中心,我先了解一下成么?”Therefore the nagstartsto explain.
于是老马开始解释。Thisideaischatsto talk, woofShuo and horsehealth/guardcoordinate, creationgroup that wantsto do a literary and artistic salonnature. The namegot up, called the seahorse the film and televisioncreationcenter.
这点子是侃大山侃出来的,汪朔和马卫都牵头,想搞一个文艺沙龙性质的创作团体。名字都起好了,叫海马影视创作中心。Liu Yiran, WuBin, Surrey, GeXiaogangand others, 12people. woofShuoislegal personanddirector, Ma Weiduis a secretary-general.
另有刘毅然、吴滨、苏雷、葛小刚等,共12人。汪朔是法人兼理事长,马未都是秘书长。permitsFeiting the egghurts, asked: „Do youcalculate the companyor the industry association?”
许非听的蛋疼,问:“你们算公司还是行业协会?”„Private group. Does the company, to do the industry the words is not convenient, is also constrained.”
“民间团体吧。搞公司、搞行业的话不方便,也拘束。”„Do youinvest?”
“那你们自己投资么?”„Had a lookto sayagain, justcrossing the thresholdpitch darkness, thereforeinvitedyou.”
“看看再说,刚入门一抹黑,所以才把你俩请来啊。”
!
得!permitsnon-listensontwocharacters: Working as a volunteer.
许非听完就俩字:玩票。Turns into the type the story, is a sense of achievement;Turns into the image the type, is a sense of achievement. Thisgroup of peoplearefresh, fun, makessuchorganization.
把故事变成铅字,是一种成就感;把铅字变成影像,又是一种成就感。这帮人就是新鲜,好玩,才弄这么个组织。
„ Itold the facts, as long asonegroup of peoplegatheredto incite the thingtogether, except forhaving a common goal, definitelyalsowantsto make an actual benefit.
“我实话实说啊,但凡一帮人聚到一块鼓捣东西,除了志同道合,肯定也想挣点实惠。Now the scriptdesolate, the movie and soap operaare wild, but the teachersareeveryone, writesdefinitelyto have the advantage.
现在剧本荒,电影和电视剧都荒,而老师们都是大家,写起来肯定有优势。
The moviehad nothing saying that the systemwas placed there. Soap opera, wehold the beginningwould rather. The marketabilityproduction, according to the quality and demandsells the scriptoutward. ”
电影没什么说的,体制摆在那里。电视剧方面,倒不如咱们开开先河。市场化生产,按质量和需求往外卖剧本。”„Specificallysaid.”Su Tongdao.
“具体说说。”苏童道。
„ For examplewethought that thistheme, the audiencewill definitely like, thatcontacts the television stationon own initiative. The discussionis appropriate, wepublish the script, theygivemoney.
“比如我们觉得这个题材,观众肯定会喜欢,那就主动联系电视台。商谈妥当,我们出剧本,他们给钱。Or the television stationwantsto makewhatplay, butlacks the script, we can also meetthiswork.
或者说,电视台想拍什么剧,但是缺乏好剧本,我们也可以接这个活儿。Eachvolume of many, sets prices according to quality. Evencanadd the enterprise, directlyfromsupporting the linkstartsto discuss,wins overall parties to obtain benefits. ”
每集多少,按质论价。甚至可以把企业加起来,直接从赞助环节开始谈,争取各方都能获益。”Actuallynow the television stationmakes a movie, illuminatesthisway. The keyin the quality and demand, so manywritersin the same place, is inborn influential . Moreover the initiative is also very essential.
其实现在电视台拍戏,也照这个路数。关键在质量和需求,这么多作家在一块,天生具有影响力,而且主动性也很关键。
At the beginning of the seahorsewas established, is loose, works as a volunteerpurely. After «Hope»broadcasts, everyonesaw the soap operaupper limit, the enterprisehot moneyalsocame, thisburst out the enthusiasm.
海马成立之初,非常松散,纯玩票。等《渴望》播出后,大家看到电视剧上限了,企业热钱也过来了,这才迸发出积极性。From12people, develops the peak more than 40people.
从12人,发展到巅峰时的40多人。Howeverafterwarddismissed, the primary causeis the incomere-steamsis too slow, for examplevolume of 300dollars, mustwaitto broadcast, gives, mustwait1-2 years.
不过后来解散了,主要原因是收益回笼太慢,比如一集三百块钱,要等播出后才给,得等个1-2。
The writeris personalized, writesalonefortunately, cooperatingto be easycontradictory, is not quite well distributed.
还有作家极具个性,单独执笔还好,合作起来容易出矛盾,不好调和。permitsnon-feelswas a pity, ifreallydevelops the seahorse, the position of domesticscreenwriteris not the extent thatlowly.
许非觉得挺可惜,如果真把海马发展起来,国内编剧的地位也不至于如此低下。Hethinks that anythingno oneknows, but the wordsperceived. Makes money, whodislikesmoneyto be many?
他想什么没人知道,但话都听进去了。挣钱嘛,谁嫌钱多啊?„, Thatsettled.”
“得咧,那就说定了。”
The horsehealth/guardpats the thigh, „14people, twoenrollingadvisers, will be open for businessto receive a guestseveral days later.”
马卫都一拍大腿,“14个人,两位挂名顾问,过几天开张接客。”„Custom, thatcalledto display great politeness in receiving guestswelcomes guests.”
“俗,那叫倒屣迎宾。”„FewJietreasurespoor, I who talkedwas hungry, horseYetreated, rubbedoneto goagain?”woofShuodao.
“少杰宝贫,侃的我都饿了,马爷请客,再搓一顿去?”汪朔道。„Becoming, is walking.”
“成啊,走着走着。”
The naglooks at the watch, unknowinglyin the evening, the greetingpeopleset out, looked for an inn.
老马一看表,不知不觉傍晚了,招呼众人起身,又找了个馆子。
The placeis lavish, the priceis astonishing.
地方阔气,价格惊人。
The nice winegoodvegetable/dish, to eat and drink, anothertalks about. The writers and writersare different, havinglooking likewoofShuo who cansay, hasimplicitlooking likeLiu Heng, is listeningin low spirits.
好酒好菜,吃吃喝喝,又一顿神侃。作家和作家还不一样,有能说的像汪朔,有含蓄的像刘恒,就闷头听着。permitsnon-non-stoplooking at the watch, suddenlybeckons: „Boss, can the televisionstart?”
许非不停看表,忽然一招手:“老板,电视能开么?”„Can, youwantto look......!”
“能啊,您想看……哎哟!”
The bossadjustsBeijing , Taiwananxiouslyflurriedly, „almostforgot, todaybroadcasts the alley.”
老板急慌慌调到京台,“差点忘了,今儿播胡同。”„Alley? «AlleyOthers»second?”Liu Zhenyunsaid.
“胡同?哦,《胡同人家》第二部吧?”刘震云道。„Thisplayis good, good that the dayselects.”Liu Hengsaidonerarely.
“这剧不错,日子挑的好。”刘恒难得说了一句。„Calculatesdouble happiness descend on the house?”Su Tongasked.
“算双喜临门么?”苏童问。„Calculates,calculatesabsolutely!”
“算,绝对算!”Onegroup of peopledrankquite a while, happen towantsto rest, shifted to the televisionneatly.
一帮人喝半天了,正好想休息,齐刷刷转向电视机。
( Alsohas......)
(还有……)
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