ROEWR :: Volume #8

#771: Kills greatly, real lunatic!


LNMTL needs user funding to survive Read More

Li Dong is holding the emergency meeting, other great platform are also meeting . 李东这边在开紧急会议,其他各大平台也纷纷在开会。. After estimating the data of distant place, managers one face of many platform is dejected. 当估算到远方的数据之后,不少平台的老总都一脸颓然。 This also how ratio! 这还怎么比! Quite a while is time, sales volume broken hundred million, cannot achieve including the beforehand Taobao. 半天不到的时间,销售额破亿,连之前的淘宝也做不到。 Taobao the sales volume indeed is close to 20 billion in the first half of the year, allocates also the daily average over hundred million, first did not say has the moisture content, the key is the first half of the year, but includes the end of the year. 淘宝上半年销售额的确接近200亿,平摊下来也日均过亿,先不说其中有没有水分,关键是上半年可是包括年底。 That time was during one year the maximum busy sales season, in addition the activity were many, the preferential benefit were many, Taobao achieved this sales volume. 那时候是一年当中最大的销售旺季,加上活动多,优惠多,淘宝才做到了这个销售额。 In fact crossed in March, to ** the month is the sales off season. 实际上过了3月份,一直到**月份都是销售淡季。 These days, let alone the e-commerce platform, is the entity shop, the performance is not ideal. 这段时间,别说电商平台,就是实体门店,业绩也不理想。 But at this not ideal time point, the distant place actually achieved for quite a while hundred million, without making one cent, was the extraordinary achievement. 而在这个不理想的时间点,远方却是做到了半天过亿,哪怕没赚一分钱,也是了不起的成就了。 The small platform lost the fighting spirit, several great platform is actually competitive. 小平台都丧失了斗志,几家大平台却是不服输。 With a sudden burst to with the distant place fight well, now this situation does not lose money to operate surely does not have to surpass the distant place, various platform managers in abundance and investor relate. 一个个卯足了劲要和远方好好斗一场,现在这情形不亏本经营是肯定没希望超过远方了,各家平台老总纷纷和投资商联系起来。 But in other person of relation investors, prepares burns money to come a wave of time, the distant place also has the new movement. 而就在其他人联系投资商,准备烧钱来一波的时候,远方又有新动作了。 ...... …… 10 : 00 am, the distant commercial city home page presented an announcement. 上午10点,远方商城首页出现了一条公告。 The announcement said naturally is the issue of logistics and distribution. 公告说的自然是物流配送的问题。 Nowadays, no matter various consumer great platform, actually request is not high to the distribution. 这年头,不管是消费者还是各大平台,其实对配送要求都不高。 Quick words 35 days, slow words over one week, everyone actually became accustomed. 快的话三五天,慢的话一个星期以上,大家其实都习以为常了。 But when saw that the distant place pledged one day reaches, many person vibrations, the distant place also really dares to say. 可当看到远方承诺一日达,不少人都有些震动,远方还真敢说。 Since pledged one day reaches, the distant place will not say to consider as finished, announced added that if in a day cannot arrive, each pen transported the commodity to conduct 10 Yuan payment. 既然承诺了一日达,远方也不会就这么说说算了,公告还说,如果一日之内未能抵达,每笔运送商品会进行十元赔付。 Actually this Li Dong with the later rookies study, naturally, naturally is the distant place originates now. 其实这个李东还是和以后的菜鸟学的,当然,现在自然是远方首创。 In has remitted the transport expense in the situation, cargo one day cannot ship to can also have the payments of 10 dollars, many people feel like pick up a big bargain immediately. 在已经免除运费的情况下,货物一日未能运达还能有十块钱的赔付,不少人顿时感觉好像捡了大便宜。 Naturally, is not unlimited, first a point is the shopping total quota must over 99 Yuan enjoy one day to reach. 当然,也不是无限制的,首先一点是购物总额度必须超过99元才享受一日达。 Otherwise you buy several dollars the thing, buys several hundred in turn, that distant logistics definitely cannot shoulder. 要不然你买个几块钱的东西,分批买个几百件,那远方物流肯定扛不住。 Just started Li Dong not to think of this, caught up to discuss with him until Qin sea in a hurry, Li Dongcai realized almost made the huge mistake. 刚开始李东还没想到这点,直到秦海匆匆赶过来和他商议,李东才意识到差点犯了大错。 After making an adjustment, the distant place made this announcement. 进行一番调整之后,远方才发布了这个公告。 Announced one, online made noise immediately a piece. 公告一出,网上顿时喧嚣一片。 Many people are clamoring: Goes to the distant place to buy tens of thousands thing, 991, but can also be divided several hundred times, always has not to transport.” 很多人都叫嚣着:“去远方买个几万块的东西,99一笔,还能分成几百次,总有运不到的。” Yes, the distant place now the thing price is inexpensive . Moreover the brand, must buy sooner or later, now buys does not owe.” “就是,远方现在东西价格都不贵,而且还是品牌的,迟早都要买,现在买也不亏。” Buying the big-ticket item is best, they definitely cannot transport. 10 dollars are also the money, does not gain does not gain white/in vain.” “买大件最好,他们肯定运不到。十块钱也是钱,不赚白不赚。” Road far brothers picked up a bargain, the distant headquarters in eastern China, had/left eastern China they definitely not to transport.” “路远的兄弟们捡便宜了,远方总部在华东,出了华东他们肯定运不到。” Bah, who said path Yuan picked up a bargain, Li Dong extremely pit, why discriminated against our Great Northwest, unexpectedly also the parentheses removed us.” “呸,谁说路远的就捡便宜了,李东太坑了,干嘛歧视我们大西北,居然还括弧排除了我们。” Ha, our Northeast, but has not excluded, the northeast brothers do, started to make money.” “哈哈哈,我们东北可是没排除在外,东北的兄弟们搞起来,开始赚钱了。” „......” “……” When the noise is unceasing, other platforms opened dealt with the conference urgently. 就在外界喧嚣不断的时候,其他平台又开启了紧急应对会议。 The heads of several big logistics companies, became the sweetie pie at this moment, inviting the telephone to be unceasing, hopes that can chat with them. 几大物流公司的负责人,这一刻也成了香饽饽,邀请电话不断,都希望能和他们谈谈。 These Li east from however do not have the time to go to the manages, he at this moment is discussing the matter with Qin sea, Shen Qian several people. 这些李东自然没工夫去管,此刻的他正在和秦海、沈茜几人商量事。 Announced one shortly, the sales volume rises immediately, Li Dong opened the brain hole greatly, remembered the new idea. 眼看着公告一出,销售额马上上涨,李东又大开脑洞,想起了新鲜主意。 The key is this idea is far-fetched, Li Donggang said that everyone opposed with one voice. 关键是这主意太不靠谱了,李东刚提出来,所有人都异口同声地反对。 Office. 办公室。 Qin sea did best to convince saying: „ Li, is not really good. If, the logistics system will by doing so collapse, once the logistics collapses, we lose are the astronomical figures. 秦海苦口婆心道:“李总,真不行。要是这样做,物流系统会崩溃的,一旦物流崩溃,我们损失就是天文数字。 Moreover we have the advantage now, definitely does not need to do that. ” 而且我们现在已经占据了优势,完全没必要这么做。” Shen Qian is also hurried the say/way: Words that yes, does that in the event of issue, losing issue that may not be hundreds of millions.” 沈茜也急忙道:“是啊,这么做的话,一旦出现问题,损失可就不是几亿的问题了。” Yuan Chengdao is the anxious ten thousand skip roads: Li, this means are not absolutely good. We now are no profit operations, your such lane, even if sells hundreds of billions pairs of our advantage not to have.” 袁成道更是焦急万分道:“李总,这办法绝对不行。我们现在已经是无盈利经营,你这么一弄,就算卖个几千亿对我们也一点好处没有。” Li Dong feels the chin saying: So is really difficult?” 李东摸着下巴道:“难道真有这么难?” Really has!” “真有!” Three people with one voice, unites as one for the first time. 三人异口同声,第一次这么团结一致。 Is Li Dong this fellow brain hole is too big, was too crazy. 实在是李东这家伙脑洞太大,也太疯狂了。 Saw one day announced the effect, he also thinks that abundant, depresses everyone thoroughly. 看到了一日达公告出来的效果,他还想博一把,彻底压下所有人。 Li Dong proposed, raises the payment amount. 李东提议,上调赔付金额。 10 dollars, actually many people do not regard as important. 十块钱,其实很多人并不是太看重。 Li Dong meaning is, if shops over 1000 Yuan, if logistics one day cannot deliver, will conduct the high payment. 李东的意思是,如果购物1000元以上,如果物流一日不能送达,会进行高额赔付。 This quota is not the limit, but is the cargo total value also has the distribution time to link up. 这个额度不是限制的,而是和货物总价值还有配送时间挂钩。 Gives an example, if the customer purchased 5000 cargos, after 24 hours, cannot deliver, the five that each time delay day, the payment always lends, time delay over 10 days, the direct payment for goods all exempt. 举个例子,如果客户购买了5000块的货物,24小时后未能送到,每延时一天,就赔付总货款的五,延时十天以上,直接货款全免。 If this plan really must be passed, was needless saying that also knows the large scale exciting consumer will shop **. 如果这个方案真要通过了,不用说也知道会大幅度刺激消费者购物**。 The key is Shen Qian they really does not dare to comply, if this really executed, first did not say that government approval that pass/test cannot pass, even if the distant place took other paths to pass, once has problems is the huge disaster. 关键是沈茜他们真不敢答应,这要是真施行了,先不说政府审批那一关过不去,就算远方走其他路子过去了,一旦出了问题就是天大的灾难。 Ten days, the payment for goods all exempt. 十天不到,货款全免。 Plays the international joke, this year ten days cannot transport are not not possible, even if the distant place explained ahead of time rules out the natural disaster factor, time delay several days are normal. 开国际玩笑呢,这年头十天运不到可不是不可能,就算远方提前说明排除自然灾害因素,延时几天还是正常的。 One day is 5, time delay five days, was one short of 25 total payment for goods? 一天就是五,延时五天,岂不是一下就少了25的总货款? This plan comes out, a day sells 1 billion things is not strange, one month sells normally tens of billions. 这种方案一出来,一天卖出去10亿的东西都不奇怪,一个月卖出去个几百亿也正常。 The key was the data had, the fame also made a sound. 关键是数据有了,名气也响了。 But tens of billions things, even if 10 billion cannot deliver on time, the payment may over 1 billion. 可几百亿的东西,哪怕100亿未能按时送到,赔付就有可能超过10亿。 The present distant logistics has not gone to this situation, just laid down the channel soon distant place logistics, can maintain the present aspect is not easy. 如今的远方物流还没达到这个地步,刚铺设渠道不久的远方物流,能维持现在的局面已经不容易了。 If Li Dong really does, 99% logistics systems will collapse. 李东要是真这么干,90%九物流系统会崩溃。 When the time comes tens of billions cargos cannot deliver, that waits for death. 到时候几百亿的货物送不出去,那就等着死吧。 Sees everyone to reject, some Li Dong sheds do not obtain enlightenment: That considers as finished, actually I thought that this is one kills greatly, this move, definitely sweeps away all obstacles.” 见大家都拒绝,李东有些舍不得道:“那算了,其实我觉得这是一个大杀器,这招一出,肯定所向披靡。” Several people smile bitterly, yes, this indeed kills greatly. 几人都苦笑,是,这的确是大杀器。 But key your move of extremely pit, if the distant logistics has completed for 78 years, they also dare abundant one time. 可关键你这招太坑了,如果远方物流已经建成七八年时间,他们还敢博一次。 But now, the distant logistics nation channel just unfolded, who dares to promise Li Dong to do. 而现在,远方物流全国渠道刚铺开,谁敢答应李东这么干。 The distant total assets many, for a activity, bet the entire group, no one dares to accompany Li Dongyi to get up insanely. 远方总资产才多少,为了一次活动,赌上整个集团,没人敢陪李东一起疯。 This offending somebody wound oneself kills greatly, everyone rather does not have. 这种伤人伤己的大杀器,大家宁愿没有。 Sees Li Dong still to consider, Shen Qian hurried say/way: „ Do not think, now we have led all e-commerce platforms, has achieved industry in first. Lays all foundations by a activity, is impossible. 见李东还在考虑,沈茜急忙道:“别想了,现在我们已经领先所有电商平台,已经做到了业内第一。靠一次活动就奠定一切根基,不可能的。 Then we should develop routinely are right, your plan we first study. 接下来我们该按部就班地发展才对,你这方案我们先研究研究。 If 35 years later, we could not have caught up with Taobao, that considers your plan. ” 要是三五年之后,我们还追不上淘宝,那就考虑一下你的方案。” Qin sea and Yuan Chengdao nodded hastily, as for the 35 years later matters, that said when the time comes again. 秦海和袁成道连忙点头,至于三五年后的事,那到时候再说吧。 Although clear(ly) knows that several people are perfunctory themselves, Li Dong has not been angry, smiled saying with a smile: That listens your, but the logistics must support. Even without my plan, your pressure is still big.” 虽然明知道几人敷衍自己,李东也没生气,笑了笑道:“那就听你们的吧,不过物流这边还是要撑住。就算没我这个方案,你们压力也不小。” Qin sea said hastily: Definitely completes the task!” 秦海连忙道:“肯定完成任务!” Just started him also to feel one day reached enough difficultly, is also thinking at heart must discuss with Li Dong, limiting was best in the eastern China. 刚开始他还觉得一日达够难的了,心里还想着要不要和李东商量一下,局限于华东地区最好。 May wait to listen to the Li Dong new plan, Qin sea feels now this best. 可等听完了李东的新方案,秦海觉得还是现在这样最好。 Paying damages 10 dollars is anything, ten most one meets the time delay only, in addition quota 99, will sell several thousand money things to pay damages 10 dollars. 赔付十块钱算什么,十单最多一单会延时,加上限额99,卖出去几千块钱东西才会赔付十块钱而已。 Sells 10 billion cargos, the payment amount not over 50 million, this Qin sea can determine, the payment amount is only restricted in this number. 卖出去100亿的货物,赔付金额也不会超过5000万,这个秦海能确定,赔付金额只限于这个数字。 50 million, just started him to think that Li Donggou was crazy. 5000万,刚开始他觉得李东够疯狂了。 Now thinks again, feels dwarfed. 现在再想想,小巫见大巫而已。 East the new plan according to Li, pays damages tens of billions to have the possibility, the distant place was finished when the time comes thoroughly. 按照李东的新方案,赔付几百亿都有可能,远方到时候彻底完蛋。 Sees several people to look lunatic looks at itself, Li Dong beckons with the hand to say depressed: You first go out, I make the suggestion, without saying must do, you can think that I cannot think, is asks is feasible.” 见几人都看疯子似的看自己,李东郁闷地摆摆手道:“你们先出去吧,我就是提提建议,也没说一定要这么干,你们能想到我难道想不到,就是问问可不可行而已。” The people do not know whether to laugh or cry, asks, light/only asks scared to death us. 众人都哭笑不得,问问,光问问就吓死我们了。 Also implements, we also do not have you is so crazy. 还实行,我们又没你这么疯狂。 Li Dong catches up with the person, others do not stay for a long time. 李东赶人,其他人也不久留。 When they walked, Li Dongcai sighed: Expert is lonely.” 等他们都走了,李东才叹道:“高手寂寞啊。” Just went out not the far several people to hear this saying unable to bear the corners of the mouth twitch, you continued lonely. 刚出门不远的几人听到这话都忍不住嘴角抽搐,你还是继续寂寞吧。 Several people look at each other one, decides, this matter wants the standpoint to be consistent, firmly ceases, cannot make Li Dong this lunatic really do. 几人对视一眼,都打定了主意,这件事一定要立场一致,坚决杜绝,绝不能让李东这疯子真做下去。 Otherwise the present excellent situation, likely drains. 要不然眼前的大好形势,很可能付诸东流。 ...... …… On this day, the major e-commerce platforms have not had any big movement again. 这一天,各大电商平台都没再有什么大动作。 That side Taobao, as if also accepted fate. 就连淘宝那边,仿佛也认命了。 The distant place decides does not fear to lose money, even if they are willing to burn money, without is still so quick. 远方打定了主意不怕亏本,他们就算愿意烧钱,也没这么快。 The shareholders' meeting must go on, the board of directors must open, the investor must analyze the advantages with them well, the speed is not so fast. 股东大会要开,董事会要开,投资商也要好好和他们分析一下利弊,速度没这么快。 Distant here Li Dong is practice of "what I say goes", clarified did not fear to lose money, the speed naturally led their big truncation. 远方这边李东就是一言堂,也摆明了不怕亏本,速度自然领先他们一大截。 As other platforms cease all activities, distant logistics obvious advantage, product quality also obviously leading, sales volume natural when production costs rise, prices rise too. 随着其他平台偃旗息鼓,远方物流优势明显,产品质量也明显领先,销售额自然水涨船高。 Waited till afternoon rush hour, at exactly 6 : 00, the distant place, they have established the lead as we all know today thoroughly. 等到了下午下班时间,六点整,远方所有人都知道,今天他们已经彻底奠定了领先优势。 8 : 00 am, distant commercial city sales volume 140 million. 上午8点,远方商城销售额1.4亿。 6 : 00 pm, after 10 hours of fermentation, the distant sales volume sets new high again, 300 million entire! 下午6点,经过十个小时的发酵,远方销售额再创新高,3亿整! According to this speed, in the evening the wave of peak, even the impact less than 500 million, 400 million are still steadily. 按照这个速度,晚上还有一波高峰期,就算冲击不到5亿,4亿也是稳稳的。 4 hundred million, in the current market environment, absolutely is a peak. 四个亿,在当前的市场环境中,绝对是一个巅峰。 Although Taobao that side distant place had not obtained the specific data, but does this line, the approximate data can calculate, today finished Taobao being supposed only to arrive at half of distant place. 淘宝那边远方虽然还没得到具体数据,不过都是搞这行的,大致数据还是能推算出来的,今天结束淘宝应该只到远方的一半。 It is not Taobao is weak, the key was Taobao had not propagandized ahead of time, temporarily joins somewhat is passive. 不是淘宝不够强,关键是淘宝先期没宣传,临时加入就有些被动了。 This is only on the one hand, the second point is the nag does not hate to burn money probably. 这还只是一方面,第二点就是老马好像不太舍得烧钱。 Has not reached an agreement with the shareholders, some preferential measures of Taobao are not too in any case big, even could not have compared several other small platforms. 或者和股东们还没商量好,反正淘宝的一些优惠措施并不算太大,甚至还比不上其他几家小平台。 In this case, even the Taobao users are many, the commodity are still many, without other platform advantages is big. 这种情况下,就算淘宝用户多,商品也多,也没其他平台优势大。 Naturally, even so, the opposite party sales volume surpasses 200 million, was the extraordinary achievement. 当然,纵然如此,对方销售额超过两亿,也是了不起的成就了。 Also has ding-dong several like Jingdong , entire day the sales volume should over 30 million, the every large or small platform not add if as expected, perhaps could not have compared Taobao one. 像京东还有当当几家,不出意外的话,全天销售额应该不超过3000万,大大小小的平台加起来,说不定还比不上淘宝一家。 Without the distant commercial city, Taobao this type deals with such achievement that can take temporarily, calculates that was magnificently incomparable. 如果没有远方商城,淘宝这种临时应对能取的这样的成果,也算辉煌无比了。 What a pity, now nowadays, everyone only recognizes first, does not recognize second. 可惜,如今这年头,大家只认第一,不认第二。 Your performance is good, the reason were many, loses to the distant place to lose, even if only then a day, even if the distant place lost money to operate, you lost. 你业绩再好,理由再多,输给了远方就是输了,哪怕只有一天,哪怕远方亏本经营,你就是输了。
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