RegardingWalt Disneysuchbusiness group, pursuing the benefitis the eternalpower, in«HungryGame»completelysellsunder the premise of seriesmovieobviouslygreatly, even without the Ryanintervention, the managementalsodrew upvariousfeasibleplans of maximum benefitrapidly. %
对于华特迪士尼这样的商业集团来说,追逐利益是永恒的动力,在《饥饿游戏》尽显大卖系列电影的前提下,哪怕不用瑞恩干预,管理层也迅速拿出了利益最大化的各种可行性方案。%
Does DisneyuniteSusan? Corinthas well asRyanspokesman, held the newsto sendto meet the meetinginDisneyHeadquarters, announced that «playedhungrily2: The sparksetting the prairie afire»novelversiongoes on the market, andunderretaining the premise of former staff, the movieversionalsoformallystartsto arrange.
迪士尼联合苏珊?柯林斯以及瑞恩的发言人,在迪士尼总部举行了新闻发会会,宣布《饥饿游戏二:星火燎原》的小说版上市,并且在保留原班人马的前提下,电影版也正式开始筹备。In addition, Jenkinsfilm companywill also act according tothisseries, manufacturesoneto be similarto«StartledSoundSharpSmiling»spoofclass«Starves the Game»series.
此外,詹金斯影业还会根据这个系列,制作一个类似于《惊声尖笑》的恶搞类《挨饿游戏》系列。Besidestraditionalbox office and peripheralincome, RyanandDisneywill press outto dothisseriesinevitablyeachdrop of oil.
除了传统的票房和周边收益外,瑞恩和迪士尼势必会榨干这个系列的每一滴油。Bythis time, Disneyfilm companyalsono longerkept the strength, invested the marketfinal20 millionUS dollars in 120 millionUS dollarspropagandaexpenseone after another, while the peripheralproductsoldgreatly, the box officeespeciallyNorth Americabox officestillhad potential.
到了此时,迪士尼影业也不再留力,将1亿2000万美元宣传费用中的最后2000万美元陆续投入到了市场当中,在周边产品大卖的同时,票房方面特别是北美票房依然有潜力可挖。
The movie'sfourthcomplete alternationattained36.52 millionUS dollarsinNorth America, the North Americanbox officestepped over350 millionUS dollars!
影片第四个整周在北美拿到了3652万美元,北美票房累计迈过了3亿5000万美元!Thismakes the progressin less than one month, in recent yearsalsoonly then«Lord of the Rings3: Kingreturn»and«starpre-warbiography3: Heath'srevenge»twomoviespresentsocrazyNorth Americanbox officeto accumulate, butlatterboth are actually series the work of termination!
这可是在不到一个月的时间中取得成绩,近年来也只有《魔戒三:王者归来》和《星战前传三:西斯的复仇》两部电影出现过如此疯狂的北美票房累计,但后两者却是一个系列的完结之作!«HungryGame» the successinNorth America, is unable to conceal the whole of overseas marketto be weak, the movielands the North Americaninstitutelinetwoweekslater, successivelyappearedon the mainoverseas market, until now the overseasbox officewas about150 millionUS dollars, comparedis truly badat the movie that theseNorth AmericanoverseasGauguinadvanced vigorouslysimultaneously.
《饥饿游戏》在北美的成功,无法掩饰海外市场的整体疲软,影片登陆北美院线两周后,陆续出现在了主要的海外市场上面,到现在为止海外票房也不过1亿5000万美元而已,相比于那些北美海外同时高更猛进的电影确实差了一些。Thisishelplessveryalsoveryrealisticmatter, inthoughtand an opinionmore freeNorth America, perhapsthismovie that contains‚newfeminism’ thought that was acceptedby the audiencevery mucheasily, butinmostoverseasareas. Thistypetakes the femaleas the movie of leadcompletely, wantsto break through the male characterto occupy the film market of absolutedominant position , the accumulation of needtime, needs the breakthrough of concept.
这是很无奈也很现实的事情,在思想和言论更自由的北美,或许这种包含着‘新女权主义’思想的电影,很容易被观众接受,但在大多数海外地区。这种完全以女性为主角的电影,想要突破男性角色占据绝对主导地位的电影市场,既需要时间的积累,也需要观念的突破。As " HungryGame » most directcompetitor, «Escapes from the CloneIsland»North America'sthirdweekbox office, be only5.2 millionUS dollars, according to the currentdevelopment momentumandfall the speed, the North Americanbox office of thismovieare most can also 30 millionUS dollars.
作为《饥饿游戏》最直接的竞争对手,《逃出克隆岛》的北美第三周票房只有520万美元,按照目前的发展势头和滑落速度,这部电影的北美票房最多也就是能过3000万美元。Michael Baywork of complete failure of transformation.迈克尔?贝的转型之作彻底失败。Compared with the explosionshell, Natalieisthisin the summer the reddeststar.
与爆炸贝相比,娜塔莉可谓是这个夏天最红的女星。«FightsSeriesPardefromstar»? After AmiTalat, shedoes not have the newmovieimageto appear, has been spreadingher to transformto investinto the news of Directorranksthoroughly. UntilbyKatepresented the bigsilver screen, led to the United Stateswatching moviesupsurge.
从《星战系列》的帕德梅?阿米达拉后,她就没有新的电影形象出现,圈内圈外一直在流传她要彻底转型投入到导演行列的消息。直到以凯特尼斯亮相大银幕,引发了全美的观影热潮。Thisstrongfemale character, is so similarto the Nataliepublic image, the twoalmostrealized the perfectconjunction.
这个坚强的女性角色,与娜塔莉的公众形象如此相似,二者几乎实现了完美的契合。„ActsNatalie of leading lady? Portmanlooks likeKateto walkto be the same from the novel, herperformanceis from beginning to end appealing!”
“扮演女主角的娜塔莉?波特曼就像是凯特尼斯从小说中走出来一样,她的表演从头到尾都非常吸引人!”Thisisonmanymainstream media the appraisaltoNatalie, althoughhassimilarstatusancestorsand so on factor, actually canexplainsomeissues.
这是很多主流媒体上对娜塔莉的评价,虽然其中有类似身份族裔之类的因素,却总能说明一些问题。«HungryGame»bigsells, advancedHollywoodmovie starherthoroughly, thismovie was not only Natalieattainedshehighest10 millionUS dollarssalaries. MoreovermovieafterNorth Americanbox office300 millionUS dollarsexcessively, but alsowon every yearvalue15 millionUS dollarsChanelto represent the contractforher on the 5 th.
《饥饿游戏》的大卖,彻底将她推进了好莱坞一线影星的行列,这部影片不但为娜塔莉拿到了她最高的1000万美元的片酬。而且影片在北美票房过3亿美元之后,还为她赢得了一份每年价值1500万美元的香奈儿五号代言合约。However, afterJuly, «HungryGame»eventuallyended the crazybox officerising momentum. The singleweekbox officefell10 millionUS dollars, enteredby the stage of longshow timeaccumulationbox office.
不过,进入七月份后,《饥饿游戏》终于结束了疯狂的票房增长势头。单周票房滑落到了1000万美元,进入了靠漫长的上映时间积累票房的阶段。RyanalsosawMichael Bayinownoffice.瑞恩也在自己的办公室里见到了迈克尔?贝。One of thisHollywoodmost splendidcommercial filmDirector, sitsinhisopposite, althoughon the symboliclong faceis maintainingtranquil. Actuallycanseeto be short of the passingself-confidenceindistinctly, «Escaped from the CloneIsland»box officewas extremely pitiful, passingHollywoodcame acrossthisbox officemassacre. Director that thusis unable to recovermaybe not infrequent.
这位好莱坞最出色的商业片导演之一,坐在他的对面,标志性的长脸上虽然保持着平静。却隐约能看出少了过往的自信,《逃出克隆岛》的票房太过凄惨了,过往好莱坞遇到这种票房惨案。从而一蹶不振的导演可不在少数。„Iroughlyheard some of your situations.”
“我大致听说了一些你的情况。”
After the secretarydelivers the coffee, Ryanopens the mouthslowly, „Michael, does yourrunning scheduleshouldempty, have the interestandDisneyfilm companycooperates?”
等秘书送上咖啡后,瑞恩才缓缓开口,“迈克尔,你的档期应该空出来了,有没有兴趣与迪士尼影业合作?”Michael Baygawkedstaring, hedoes not know that Ryanfinds the concreteexcuse that hecomes, „cooperation?”迈克尔?贝愣了愣,他并不知道瑞恩找他来的具体理由,“合作?”Ryannods, was giving the hand signal of invitationto the coffee cup.瑞恩点了点头,对着咖啡杯做了个请的手势。Carried the coffee cupto drinkone, Michael Bayunderstands,by the Ryanposition, will definitely not crack a jokewiththismatter, said,„saidhonestly, Ryan, Iwantto restsome time, was goodto thinkto be clearer the issue.”
端起咖啡杯喝了一口,迈克尔?贝明白,以瑞恩的身份地位,肯定不会拿这种事情开玩笑,不禁说道,“坦白地讲,瑞恩,我很想休息一段时间,好想明白一些问题。”„What's wrong, did a moviefailuremakeyounot have the confidence?”
“怎么,一部电影失败就让你没有信心了?”Heard the Ryanwords, the Michael Baycorners of the mouthpulls a smiling facereluctantly, „Ineeded to understand that the cruxwas.”
听到瑞恩的话,迈克尔?贝嘴角勉强扯出了一个笑容,“我需要想明白症结所在。”„Actuallyyourissueis not complex.”Ryanbelieves that Michael Baysoon can also wantto understand, buthedoes not wantto wait is too long, „wantsto solvealso is actually very simple, returnsto the style that youmostexcel.”
“其实你的问题并不复杂。”瑞恩相信迈克尔?贝用不了多久自己也能想明白,不过他不想等太久,“想要解决其实也很简单,回归到你最擅长的风格上来。”„The style of mostexcelling at?”Michael Bayshowed the thinkingexpression.
“最擅长的风格?”迈克尔?贝露出了思索的表情。„At the sufficientcost, makes the dazzlingimageeffect.”Ryanfromhas taken " Transformers » draftscriptat the same time, advancedin front ofMichael Bay, „in the way of fastediting, is joined to the sportymusic, exaggerates the bigmovement, the bulk blastingandmagnificent scene, in the brighteye-catchinglight shadow, builds the ultimatewar!”
“以充足的成本,制造出炫目的影像效果。”瑞恩从一边取过《变形金刚》的初稿剧本,推到了迈克尔?贝面前,“以快速剪辑的方式,配上动感十足的音乐,渲染大动作、大爆破、大场面,在灿烂夺目的光影中,营造终极大战!”Thisis the style of Michael Bayfirstseveralmovie, ishebasesinHollywoodwith the successfulfoundation.
这是迈克尔?贝前几部电影的风格,也是他在好莱坞立足和成功的基础。„Ryan, is yourmeaningIreturns to the originalstyle?”Michael Baytook up the script.
“瑞恩,你的意思是我回归原先的风格?”迈克尔?贝拿起了剧本。„Whyno?”Ryanknockedunder the tablegently, looks that the script in explosionshellhand said that „Iplanned to invest150 millionUS dollarsmanufacture " Transformers » honorable personmovieversion, Ineedenoughbigmovement, the bulk blastingandmagnificent scene, Ineed the most dazzlingvisual effect.”
“为什么不呢?”瑞恩轻轻敲了下桌子,看着爆炸贝手中的剧本说道,“我打算投资1亿5000万美元制作《变形金刚》的真人电影版,我需要足够的大动作、大爆破、大场面,我需要最炫目的视觉效果。”„Michael, IthinkHollywoodno onecompared withyourmore suitablethisseries!”Ryanalsoemphasizedone.
“迈克尔,我认为好莱坞没有谁比你更适合这个系列!”瑞恩又强调了一句。«Escaped fromCloneIsland»seriouslydampened the self-confidence of Michael Bay, hesaidso many, does not wantto seeDirector that has the failuremood, enthusiasm that will harm the entiredramatic team.
《逃出克隆岛》严重挫伤了迈克尔?贝的自信,他之所以说这么多,就是不想看到一个带着失败心情的导演,那会损害整个剧组的积极性。Naturally, heis notagitation, the bodydoes not have the charm, thesewords can only makeMichael Baythinkoneselftrusthimvery much, the explosionshellwantsto come out of the trough, essentialfactoralsoinhe himself, moreover requiressometime.
当然,他不是鼓动家,身上也没有魔力,这些话只能让迈克尔?贝认为自己很信任他,爆炸贝想要走出低谷,关键的因素还在他自己,而且也需要一些时间。Michael Bayfinallyverysincereindicated that needsseriouslyto ponder, but after makingRyan agreed that actuallycarried offthatdraftscript.迈克尔?贝最后非常诚恳的表示需要认真思考一番,但挣得瑞恩同意后,却带走了那个初稿剧本。
The opposite partyfoughtso manyyearsinHollywood, is actually very clear, ifcannotturn over/stand upas soon as possible, in the Hollywood of influenceandreality, will be doomedto forgetgradually, thiswill not be the result that hewill want.
对方在好莱坞打拼了这么多年,其实很清楚,如果不能尽快翻身的话,在势力和现实的好莱坞,注定会渐渐被人遗忘,这可不是他想要的结果。Althoughcountlesspeoplewere saying the movie that Michael Baymakesis getting more and more rotten, butcannotdeny,heisonehaspursueDirector.
虽然无数人都在说迈克尔?贝拍的电影越来越烂,但不能否认,他还是一个非常有追求的导演。
The thoroughcommercializationis the road that heshouldtake.
彻底的商业化才是他应该走的路。Packed offMichael Bay, Ryanpressed down the aircraft interphone, calledGeorge.
送走了迈克尔?贝,瑞恩按下通话器,将乔治叫了进来。Beforehandbodyguardmister, afterseveralyears of studyexercises, turned intoonealsoto calculate that qualifiedchairmanassistant, throughteam, handledmassiveeveryday concernsevery day, helpingRyangaze atevery action and every movement of entireWalt Disney Group.
以前的保镖先生,经过几年的学习锻炼后,变成了一个还算合格的董事长助理,通过手下的团队,每天处理大量的日常事务,帮助瑞恩注视着整个华特迪士尼集团的一举一动。Because ofMichael EisnerandRoy? Disney the bamboo slip of front vehicle, althoughgave to issue togroup presidentCook the power? Dickandchief executive officerRobert? Egger, butRyanhas not relaxed the regulationtoDisney, the independencein the accounting firmverification that the regulatory committee of board of directors, outsidehires, has been carrying out the responsibility of regulation.
因为迈克尔?艾斯纳与罗伊?迪士尼的前车之签,虽然将权力放给了集团总裁库克?迪克和首席执行官罗伯特?艾格,但瑞恩从来没有放松过对迪士尼的监管,独立于董事会的监管委员会、外聘的会计师事务所审核等,都一直在履行着监管的职责。„Sits, George.”
“坐,乔治。”Ryanalong withpointing atreferred tooppositechair, thisis the completeperson on one's own side.瑞恩随手指了指对面的椅子,这是完完全全的自己人。Hehas taken a novel, advanced the Georgefront, said,„looks for the author who the personcontactsthisnovel, takes the moviecopyrightas soon as possible, lets the people of Touchstone Picturesorothersubsidiary companiesdoes.”
他取过一本小说,推到了乔治的面前,说道,“找人接触这本小说的作者,尽快拿下电影版权,让试金石影业或者其他子公司的人去做。”„Iunderstand.”Georgenods, tookthatnovel, thenleft the office.
“我明白。”乔治点了点头,将那本小说拿了起来,然后离开了办公室。Thatwasonejustwent on the marketsoonnovel, washousewife the work of fantasy, the name is the city of «eveninglight: Twilight», has no famenow, has not entered the United Statesbestsellerranking, attains the rights for adaptationsmostgood opportunity.
那是一本刚刚上市不久的小说,是一个家庭主妇的幻想之作,名字叫做《暮光之城:暮色》,现在还没有什么名气,也没进入全美畅销书排行榜,正是拿到改编权的最好机会。As«HungryGame»novelandmoviebigsells, thisyouthtypetheme, will gradually become a Hollywoodmovieunignorableclassification, soon, similarmoviewill perhaps floodon the bigsilver screen of North America, following is not only the patent of oceanopposite shoremovie, Hollywoodis no exceptionsimilarly.
随着《饥饿游戏》小说和电影的大卖,这种青春类型的题材,逐渐会成为好莱坞影片不可忽视的一个分类,用不了太久,类似的影片恐怕就会充斥在北美的大银幕上,跟风不仅仅是大洋对岸电影的专利,好莱坞同样也不例外。Hollywooda fewexcellentbigmanufactures, are basedonhugerottenpiece.
好莱坞少数的精良大制作,是建立在庞大的烂片基础之上的。Similarlyisthese days, Walt Disneyreaches the networkthatonlybig hand, there is a harvest, afterbeinga halfyear of negotiations, did the DisneycapitalizationpurchaseblogtechnologypioneerfounderIrwin? Williams'sobviousCorporation, after conformedahead of time, will place the blogmicrominiaturization the main objectiveandentersmobile platformand otheraspects, moreovercompanyalsochanged to the name of thisproject- Twitter!
同样是在这段时间,华特迪士尼伸向网络的那只大手,也有了收获,经过长达半年的谈判之后,迪士尼全资收购了博客技术先驱创始人埃文?威廉姆斯的obvious公司,在经过先期整合后,会将主要目标放在博客微型化和进入手机平台等方面,而且公司名也改为了这个项目的名称-推特!On the other hand, in‚facewaveok’innewfinance program, DisneyrepelledAsianrichest familyLi Ka-shingfrom Hong Kongwith ease, attained25%stocks, ifwere countedin the Ryanhandto be diluted35%stocks, had won the absoluteholding power.
另一方面,在‘face波ok’新的融资计划中,迪士尼轻松击退了来自香港的亚洲首富李嘉诚,拿到了百分之二十五的股份,如果算上瑞恩手中被稀释到了百分之三十五的股份,已经获得了绝对的控股权。Naturally, just like the previous generation, Mark? InZuckerberghandalsoholdsto be close to30%stocks, evenforownbenefit, hewill still keep fightinginthiscompany.
当然,如同前世一样,马克?扎克伯格手中还握有接近百分之三十的股份,即便是为了自己的利益,他也会在这个公司继续奋斗下去。In addition, Disneyalsotook over control of the Ryanindividualofficial website, thiswebsitenowis the United Statescurrent capacitybiggest and hit ratehighestpersonal website, if notRyandoes not permit, perhapshasa large number ofadvertising agentsto walk.( To be continued..)
此外,迪士尼还接管了瑞恩的个人官方网站,这个网站如今是全美流量最大和点击率最高的个人网站,如果不是瑞恩不允许,恐怕早就有大批的广告商找上门来了。(未完待续。。)
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