When treats " Cast Away » propaganda, Ryan is far from «Titanic» is so positive, after the movie opens, he went to the North American biggest several cities merely, left the dramatic team, others are unable to say anything to come, who lets him is the boss of movie. 对待《荒岛余生》的宣传,瑞恩远没有《泰坦尼克号》时那么积极,电影上映后,他仅仅去了北美最大的几座城市,就离开了剧组,别人也无法说出什么来,谁让他才是电影的老板呢。 Although was short of Ryan, the entire dramatic team defers to the scheduled plan, flies round in North American each city, at every place of visit, can always explode some photographies secrets to come out, but these gossip are mostly related with Ryan, since he cannot propagandize, that must use his reputation. 尽管少了瑞恩,整个剧组还是按照预定的计划,在北美各个城市飞来飞去,每到一地,总能爆些拍摄时的秘闻出来,而这些八卦大多都与瑞恩有关,既然他不能来宣传,那也要利用好他的名头。 Because basically is relations of one-man show, the dramatic team besides Ryan, the most important actor was Naomi Watts, this Australian actress, thoroughly got rid of the mildew several years ago to transport, fully under the encirclement of spotlight, enjoyed the taste that is becoming famous to be lucky. 因为基本是一场独角戏的关系,剧组除瑞恩外,最重要的演员就是娜奥米?沃茨了,这个澳大利亚女演员,彻底摆脱了前几年的霉运,充分在聚光灯的环绕下,享受着成名走红的滋味。 To her, with the aid of the Ryan reputation propaganda movie, is propagandizing itself. 对她来说,借助瑞恩的名头宣传电影,又何尝不是在宣传自己呢。 Any movie cannot get rid of the inexorable law of market, «Titanic» like this super box office bomb until now also be only, " Cast Away » heat degree is dropping gradually. 任何电影都摆脱不了市场的必然规律,《泰坦尼克号》这样的超级票房炸弹迄今也只有一部,《荒岛余生》的热度渐渐在回落。 However, this movie not only brought the ultra-high box office, but also for provided Federal Express of support to bring the sudden growth of business when the movie photography full power. 然而,这部电影不仅仅是带来了超高的票房,还为在电影拍摄时提供了全力支持的联邦快递带来了业务的猛增。 This alternative Federal Express ultra long promotional film screens for three weeks later, the statistical system of Federal Express, the clear demonstration they grew in the business volume of North America rapidly were close to 20%, and other overseas areas also grew in Europe on average was close to 10%. 这部另类的联邦快递超长宣传片上映三周后,联邦快递的统计系统,清晰的显示出他们在北美的业务量急速增长了接近百分之二十,在欧洲等几个海外地区也平均增长了接近百分之十。 Especially according to the plot of movie, has the mail carrier's bag business of wing they promote, is welcomed extremely. 特别是根据电影的情节,他们推出的带有翅膀的邮包业务,极其受到欢迎。 In brief, the movie brings the huge income for Federal Express sufficiently, particularly invisible brand benefit. 总之,电影足以为联邦快递带来巨大的收益,尤其是隐形的品牌效益。 Did not say Federal Express. Not famous Wilson sports equipment, becomes the illustrious brand, that only famous volleyball, sells to be out of stock in United States. 不说联邦快递了。就是不怎么有名的‘威尔森’体育器材,也成为了赫赫有名的品牌,那只著名的排球,在全美卖到断货。 Through movie not only can be obtained benefits by oneself, but can also bring the huge income for the partner. This person places North American any industry, will be welcomed. 通过电影不但能让自己获益,还能为合作方带来巨大的收益。这种人放在北美任何一个行业,都会受到欢迎。 Gives after the matters concerned of stock Scott processes, Ryan leaves Los Angeles for London, with official tenable Harry Potter dramatic team convergence. 把股票的事宜交给斯科特处理后,瑞恩离开洛杉矶前往了伦敦,与正式成立的哈利波特剧组汇合。 In the new year, Chris Columbus and Michael? Barnathan led the person to go to London, prepared the initial work of movie. 新年过后,克里斯?哥伦布和迈克尔?巴纳森就带人去了伦敦,准备电影的前期工作。 Perhaps is notified that Los Angeles travelled together beforehand. After Ryan had/left Heathrow Airport, is facing the besieging and pursuing of innumerable media and reporter blocks off, not only here paparazzi from Fleet Street, many are the entertainment reporters in continental Europe, the reporters as for North America is not infrequent. 或许是事先得到了洛杉矶同行的通知。瑞恩出了希斯罗机场后,就面对着无数媒体和记者的围追堵截,这里不但有来自舰队街的狗仔,还有许多是欧洲大陆的娱乐记者,至于北美的记者更是不在少数。 Ryan added the rallying point that Harry Potter brought is really big, except for media and reporter. Several thousand the bibliophiles who grasp Harry Potter and various types of posters, surround before the distinguished guest in airport exported, they hope many years, Harry Potter must manufacture this day of movie finally. 瑞恩加哈利波特带来的号召力实在是太大了,除了媒体和记者。还有数千名手持哈利波特和各种海报的书迷,围堵在了机场的贵宾出口前,他们盼望了好多年,终于等来了哈利波特要制作成电影的这一天。 If all these are normal, will then have over ten -year-old boys and girl once for a while or jumps to Ryan in front, or jumps to the camera lens of reporter in front, shouting loudly oneself is most suitable ‚Harry? Baud’ or ‚is He sensitive? Grainger’ candidate. Created a more chaotic scene. 如果说这一切还算正常的话,那么时不时就会有十多岁的男孩和女孩或跳到瑞恩面前,或跳到记者的摄像机镜头面前,高喊自己才是最适合‘哈利?波特’或者‘赫敏?格兰杰’的人选。造成了更为混乱的场面。 Perhaps somewhat different kind thoughts, but most people to express support to Ryan, to that love of entire series. 或许其中有些别样的心思,但绝大部分人还是为了表达对瑞恩的支持,对整个系列的那份爱。 Such consequence, was Ryan directly stops up by the reporter and fan at the airport, the increasing number of people even made Heathrow Airport once face the paralysis, appeared after the police of brigade, Ryan under the guard of bodyguard, squeezed out the crowd, left had turned into the terminal of food market. 这样的后果,就是瑞恩直接被记者和粉丝堵在了机场,越来越多的人甚至使得希斯罗机场一度面临瘫痪,直到大队的警察出现后,瑞恩才在保镖的护卫下,挤出了人群,离开了已经变成菜市场的机场大厅。 He has not returned to the villa in Kensington area, but arrives at the Hilton hotel that the dramatic team checked into directly. 他没有回肯辛顿区的别墅,而是直接来到了剧组入住的希尔顿大酒店。 Regardless to him. To the dramatic team, the time is precious, rents the reception room that saw Chris Columbus after the dramatic team, both sides simply have exchanged greetings, directly entered the subject. 无论对他。还是对剧组来说,时间都是宝贵的,在剧组租用的会客室见到了克里斯?哥伦布之后,双方简单的寒暄过,直接进入了正题。 „Ryan. Although the script excluded the plots of many novel, but I believe your level and vision.” “瑞恩。剧本虽然剔除了很多小说的情节,但我相信你的水平和眼光。” After determining Chris Columbus is Director, when Ryan 95 years wrote the script that to give him in Australia Farm. 在确定了克里斯?哥伦布为导演之后,瑞恩就把95年时在澳大利亚农场里写出来的剧本给了他。 On the face of Chris Columbus, besides exhausted also has the excitement, officially after becoming «Harry Potter And Philosopher's stone» Director, fully realized the might of this series, he as if becomes the central point of entire London, even if were past most successful «Home Alone», without this effect. 克里斯?哥伦布的脸上,除了疲惫还有兴奋,正式成为了《哈利波特与魔法石》的导演之后,充分体会到了这个系列的威力,他似乎成为了整个伦敦的中心点,哪怕是当年最成功的《小鬼当家》,都没有这种效果。 „I and Michael inspected the Gloucester church and king cross train station main location, passed with some responsible organization ditches.” Chris Columbus then said, „square chose in London suburb, over the following year, besides selecting actor, we must make to order the background item clothing wait/etc.......” “我和迈克尔考察了格洛斯特教堂和国王十字火车站在内的主要外景地,也与一些负责的机构沟通过了。”克里斯?哥伦布接着说道,“片场选在了伦敦的郊外,接下来的一年,除了甄选演员外,我们还要订做布景道具服装等等……” Listens to the words of opposite party, Ryan to nod slowly, Chris Columbus thinks unusual is complete. 听着对方的话,瑞恩缓缓点着头,克里斯?哥伦布想的非常周全。 „Michael?” What Ryan asked holds the post of Michael of producer? Barnathan. “迈克尔呢？”瑞恩问的是担任制片人的迈克尔?巴纳森。 „He went to Downing Street No. 10.” Chris Columbus explained that „when children's labor legislation unusual trouble of Britain, photography absolutely is the biggest barrier of influence progress, after Michael looked at your suggestion, had convinced Downing Street No. 10, so long as the Lower House can pass, revises the related regulations is not the issue.” “他去唐宁街十号了。”克里斯?哥伦布解释,“英国的儿童劳工法非常的麻烦,拍摄时绝对是影响进度的最大障碍,迈克尔看了你的建议后,已经说服了唐宁街十号,只要下议院能够通过,对相关条例进行修改不是问题。” „This does not use anxiously.” Ryan beckons with the hand, „before the photography, handled on the line.” “这个不用急。”瑞恩摆了摆手,“拍摄前搞定就行了。” Wants the audition actor, must complete various preparations, the movie wants formally to start to photograph, needs more than one year most after early . 要海选演员,要做好各种前期准备,电影想要正式开始拍摄,最早也要一年多之后了。 Jenkins film company and Warner invested the large amounts of money and lots of manpower in this project, Ryan altogether started out over 100 million US dollars movie-making costs for the dramatic team and 50 million US dollars propaganda expenses, at present also negotiates with several toys and derivative manufacturers including Hasbro, so that after movie the item role wait/etc. determinations, first can start the manufacture of peripheral product. 詹金斯影业和华纳在这个项目上投入了巨资和大量的人手,瑞恩总共为剧组开出了超过一亿美元的制片成本和五千万美元的宣传费用,目前还在跟包括孩之宝在内的数家玩具和衍生品厂商谈判,以便电影的道具角色等等确定后,第一时间就能开启周边产品的制作。 The big end of this series income, is not the movie box office. 这个系列收入的大头,可不是电影票房。 The «Abnormity Body» publishing house also looked for Ryan, wants momentum that drew support from the movie to reorganize to screen, promoted «Harry Potter And Philosopher's stone of» deluxe version. 就连《异形体》出版社也重新找上了瑞恩,想要借助电影改编上映的势头,重新推出精装版的《哈利波特与魔法石》。 In brief, all these are the guarantees of profit. 总之,这一切都是利润的保证。 Arrives in the earliest possible time of London in the dramatic team, related News Corporation's affiliated media including BBC television station, the advertisement of audition utility let out fully, did not say that the sensational effects of British area, the media of North America are also paying attention to here frequently, even if the slightest sign of trouble, Time Warner's affiliated media, will a little report with the exaggerating way, by appealing eyeball. 早在剧组抵达伦敦的第一时间,就联系了包括BBC电视台在内的新闻集团旗下的媒体,海选小演员的广告铺天盖地般放了出去,不说英国地区的轰动效应,北美的媒体也时刻关注着这边,哪怕有点风吹草动,时代华纳旗下的媒体,都会用夸张的方式报道出来,以吸引人的眼球。 As the media are getting more and more developed, the speed of information dissemination is getting more and more fast, especially emerging of network, the time of eyeball economy has approached thoroughly, propagandizes is self-evident regarding the importances of movies or other products. 随着媒体越来越发达,资讯传播的速度越来越快,特别是网络的兴起,眼球经济的时代已经彻底来临,宣传对于电影或者其他产品的重要性不言而喻。 Except for the conventional method, Yahoo ! also received the Jenkins film company business, starts to establish an official website for the entire Harry Potter series, in order to won many support on the network. 除了常规的手段,雅虎也接到了詹金斯影业的业务,开始为整个哈利波特系列建立一个官方网站,以便在网络上面赢得更多的支持。 Before actor audition formally starts, the dramatic team rented the Hilton hotel biggest conference room, held the grand press conference. 演员海选正式开始之前,剧组租赁了希尔顿酒店最大的会议室,举行了盛大的新闻发布会。 Several hundred from North America, Europe and Kingdom of Great Britain even is the reporters in some Far East areas, was filled with the entire conference room, staff from BBC television station, early erected several cameras, through BBC television 1 live broadcast press conference. 数百名来自北美、欧洲、大不列颠王国甚至是远东一些地区的记者,挤满了整个会议室,来自BBC电视台的工作人员,早早的就架设好了数台摄像机,通过BBC电视一台现场直播这次新闻发布会。 „Yes, the dramatic team will first choose the actors from Britain or Ireland, so that the movie can maintain the overall atmosphere of novel.” “是的,剧组会优先选择来自英国或者爱尔兰的演员,以便电影保持小说的整体氛围。” Without a doubt, held the post of Director and chooses Chris Columbus of corner/horn head to become the key point of media attention, he was replying issues, „I said again one time, so long as there is a possibility, the dramatic team will photograph completely will complete in Britain, please do not ask the questions in these two aspects again!” 毫无疑问,担任了导演和选角负责人的克里斯?哥伦布成为了媒体关注的重点,他回答着一个又一个问题,“我再说一次,只要有可能,剧组全部拍摄都会在英国完成,请不要再问这两方面的问题了！” „Columbus Director, actually what utility, meets your requirement, conforms to the standard sweet orchid smell gold triangle in your mind?” Some reporters also asked. “请问哥伦布导演,究竟什么样的小演员,才符合你的要求,才符合你心目中的格兰芬黄金三角？”有记者又问道。 „I want to remind, the audition actor indeed is under the charge to me, but finally the choice of candidate, but also in the hand of Ryan.” Chris Columbus shifts blame directly successfully. “我想提醒一下,海选演员的确是由我来负责,但最终人选的选择,还在瑞恩的手里。”克里斯?哥伦布直接嫁祸成功。 Then, all fires aimed at Ryan. 然后,所有的炮火都对准了瑞恩。 „Excuse me, what utility do choose to play?” “请问,你会选择什么样的小演员来出演？” „You will accept the utility face to face self- recommendation?” “你会接受小演员的当面自我推荐吗？” „Ryan, Harry and He keen and the others the actor candidates, will choose the experienced utility, is the choice true rookie?” “瑞恩,哈利和赫敏等人的演员人选,是会选择有经验的小演员,还是选择真正的新人？” „Dramatic team can guarantee audition fair and just?” “剧组能保证海选的公平和公正吗？” Was orderly, then the conference room boils instantaneously, the host who press conference after was shouting several continuously, these crazy fellows gradually peaceful. 原本还算有秩序,这下会议室瞬间开了锅,新闻发布会的主持人在连续喊了数遍之后,那些疯狂的家伙才渐渐安静了下来。 They are not the fools, understands that such noisy scene, cannot obtain any valuable news, immediately regained a moment ago the order that raises hand to wait. 他们也不是傻子,明白那样乱哄哄的场面,得不到任何有价值的新闻,马上恢复了刚才举手等待的秩序。 „Ryan, can say that the standard sweet orchid smell gold triangle does choose the standard code of actor?” Mentioned by name BBC reporter. “瑞恩,能说一下格兰芬黄金三角选择演员的标准码？”被点名的BBC记者站了起来。 „No standard.” Ryan is giving the hand signal, said that „I believe that everyone should know, some feelings are unable to express in the spoken language. Said that when I see these utilities, felt that he is Harry or He is sensitive, he is the rightest candidate, otherwise again outstandingly is not the actor who I look.” “没有任何标准。”瑞恩边做着手势,边说道,“我相信大家应该知道,有些感觉是无法用言语来表达的。这么说吧,当我看到那些小演员时,感觉他是哈利或者赫敏,那他就是最合适的人选,否则再优秀也不是我找的演员。” „Said the pure rookie also?” “这么说纯粹的新人也可以？” „Having the experience is unimportant.” Ryan spreads out the hand, „, otherwise the dramatic team will not spend the large amount of money, on a grand scale conducted audition in the entire brave.” “有没有经验并不重要。”瑞恩摊开手,“否则剧组也不会花费巨资,大张旗鼓的在全英进行海选了。” „The candidate of star turn will be decided on by you?” “这么说主要演员的人选会由你来确定？” „Concrete work Chris is responsible, as for final candidate, after I and he discussed obtains.” Ryan waved to stop the reporter to ask the issue that „said that starts from the present audition actor, started to photograph to the movie, took one year at least, do not ask again the candidate and result of actor, this was not meaningful.” “具体的工作克里斯负责,至于最后的人选,会在我和他商议后得出。”瑞恩挥手制止了记者又想问出的问题,“这么说吧,从现在海选演员启动,到电影开始拍摄,最少需要一年的时间,你们不要再问演员的人选和结果了,这没有任何意义。” The press conference passed to each corner of Britain through the television direct transmission picture, the follow-up report is continuously, the media as if found most can attract the topic that the English focuses on, reported the dramatic team and audition various news unceasingly. 新闻发布会通过电视直播画面传到了英国的各个角落,后续的报道更是接连不断,媒体似乎找到了最能吸引英国人关注的话题,不断报道剧组和海选的各种新闻。 Meanwhile, many children of age, are also eager to try. 与此同时,很多适龄的孩子,也跃跃欲试。