The dramatic teamat the propagandaconference of New York, chosein a Times Squaretheater, on this day, the Manhattan districtwelcomedin history one of the crowdesttimes.
剧组在纽约的宣传见面会,选在了时代广场的一家剧院,这一天,曼哈顿地区迎来了有史以来最拥堵的时刻之一。
The innumerablenesshadmanypeopleto gatherinTimes Square, fromerectingin the camera of tall building, can only see the heads of swaying, the densecrowdnot onlycoveredsquareeachspace, evenSixth AvenueandNinth Avenue, and western39streets and western52streets, had the person who is lifting the posterinnumerably, in the call that in the responsesquaretransmitted.
数不清有多少人聚集在了时代广场上,从架设在高楼的摄像机中,只能看到一个个攒动的人头,黑压压的人群不但覆盖了广场每一处空间,连第六大道和第九大道,以及西三十九街和西五十二街,都有无数举着海报的人,在响应广场上传来的呐喊。„Ryan! Ryan......”
“瑞恩!瑞恩……”
The entireIsland of Manhattancoveredinshouting that shook the penetratingworld, Creeklyn Bridgeunder the vibration of sound wave, startedto shiverslightly.
整个曼哈顿岛都笼罩进了震彻天地的呼喊中,布鲁克林大桥在声波的震动下,都开始了微微颤抖。„God, thismademeresound the pastBeatles, whentheycame toNew York, has hadthissituation.”
“上帝啊,这让我响起了当年的披头士,只有他们来纽约时,才出现过这种情况。”Standsbehind the camera, a NBCreporteris publishing the feelingto the cameraman, suchsituationis too magnificent, was too exciting.
站在摄像机后面,NBC的一名记者正向摄像师发表着感慨,这样的情形太壮观,太刺激了。„In the summer of this year, United Statesonly hastwonames.” The cameramenstretched outtwofingers, „Ryan Jenkinsand«Titanic»!”
“今年夏天,全美只有两个名字。”摄像师伸出了两根指头,“瑞恩?詹金斯和《泰坦尼克号》!”„Right, James Cameronalsoout of it than a headhim.”As the professional, the reporterfully realized, «Titanic», Ryan Jenkinswill step the peak of enterpriseabsolutely.
“没错,詹姆斯?卡梅隆也比他逊了一头。”作为业内人士,记者深知,《泰坦尼克号》过后,瑞恩?詹金斯绝对会踏上事业的高峰。„Thisnot necessarilyis the good deed.” The cameramenopened the mouth, „inmovie his appearance for a partis a majorproblem.”
“这未必是好事。”摄像师又开口了,“电影中他的扮相是个大问题。”Listened to the companion saying that the reporteractuallysmiled, „did youforget? Heis not the ordinaryactor, he is not only the one of the memberandOscar of schooljudges, but also is representative an entiremovieindustry chain.”
听同伴如此说,记者却笑了,“你忘了?他可不是普通的演员,他不但是学院的成员和奥斯卡的评委之一,还代表着一整条电影产业链。”Squarelastthis timeerupted a hugercall, especiallythesewereyoung girl'sscream, almostreached the limit that humanendured, tens of thousands ofstream of peoplepublic sentimentwere roused to action.
广场上这时爆发出了更加巨大的呐喊,特别是那些属于年轻女孩的尖叫,几乎达到了人类忍受的极限,数以万计的人流群情激奋。„Does not needto look,definitelywasRyan Jenkinsmakes an appearance!”
“不用去看,肯定是瑞恩?詹金斯露面了!”Canmakeso the aspect, character who sostir, entireHollywoodRyan Jenkins that alsoonly thencomeswith«Titanic».
能造成如此局面,如此轰动的人物,整个好莱坞也只有携《泰坦尼克号》而来的瑞恩?詹金斯了。„Hurry up, takeseachpicture. Thiscanbring a bigbonustouslaboriously.” The reporterreminded.
“快点,把每一个画面都拍下来。这趟辛苦能给我们带来一大笔奖金。”记者提醒。„Wearewhatlabor.” The photographerspoutto the square, „thesesecurity personnel and policeare laborious.”
“我们算什么辛苦。”摄影师对广场努了努嘴,“那些安保人员和警察才辛苦。”
The conference of New York, had the hugeimpact, dramatic teameverywhere one visit, fan and reportersea of people, the scream of fancanpuncture the eardrum, the flashing lightcanshiningspend the eyes of person.
纽约的见面会,带来了巨大的影响,剧组所到之处,粉丝和记者人山人海,粉丝的尖叫能刺破耳膜,闪光灯能耀花人的眼睛。
The entiredramatic teambecomes the central point of North Americanentertainment industry. RyanandwarmWrightas well asCameronand the othersoptionalactions, evencanmountmanyfull-sized newspaperentertainmentpage layoutheadline, was explained the innumerablemeanings.
整个剧组成为了北美娱乐业的中心点。瑞恩、温丝莱特以及卡梅隆等人的随意举动,甚至就能登上很多大报娱乐版面的头条,被人解读出无数的含义。„RyanisourGod, so long ashethinks,wecanjumpfromCreeklyn Bridge.”Radicalfan, especiallyfemalefan. When facinglensdoes not concealowncrazy.
“瑞恩就是我们的上帝,只要他想,我们可以从布鲁克林大桥上跳下去。”激进的粉丝,特别是女粉丝。面对镜头时毫不掩饰自己的疯狂。Femalefanorganization that is under the New Yorkarea, but alsopurchased the newspaper spacespecially, issued the statement above.
有一个隶属于纽约地区的女粉丝组织,还特意购买了报纸版面,在上面发表了声明。„If«Titanic»canbreak " Jurassic Park » box officerecord, we! A total of558girls, streakingcelebrationinFifth Avenue!”
“如果《泰坦尼克号》可以打破《侏罗纪公园》的票房记录,我们!总共558名女孩,将会在第五大道上裸奔庆祝!”Naturally, thismovienot onlyenabledRyanto have the hugeinfluence, but alsomadeKate Winsletsuccessful. And‚Englandrose’ the titlenaturallymust have.
当然,这部电影不仅使瑞恩有了巨大的影响力,还让凯特?温丝莱特大红大紫。其中‘英伦玫瑰’的称号自然少不了。
After propaganda activity, does not have/leaveRyanto expect, the dramatic teamreceived the protesttelephone of New York city government, on the same daynot onlyManhattantransportationbe athalfparalyzed state, evenalsoaffectedotherNew Yorkareas, many excitedfanalsohad the conflictwith the police......
宣传活动之后,不出瑞恩所料,剧组收到了纽约市政府的抗议电话,当天不但曼哈顿交通处于半瘫痪状态,甚至还波及到了纽约其他地区,有不少激动的粉丝还与警方发生了冲突……Evenso, the dramatic teamwas welcomed byeachcity, did not sayother. Hundreds ofreporters who are only packed with, is the excellentmedia.
就算是如此,剧组还是受到了各个城市的欢迎,不说别的。单是涌入的数以百计的记者,就是极好的宣传工具。In addition, fan that manyhave moneyto have leisure, fromLos Angelesfirst showingday, moveson the followerdramatic team, theyare the objects who the businesswelcome.
此外,还有好多有钱有闲的粉丝,从洛杉矶首映日过后,就跟随者剧组而动,他们都是商家欢迎的对象。At every place of visit, Ryaniseveryone'sfocus. The propagandamay be called a wareach time, was besieged and pursuedto block offto become the habitbyover a thousandpeople, the right handhemp that sometimessigns the name tag, has toreplace the left hand. Luckilyis only the signature, will otherwise definitely make a boner.
每到一处,瑞恩都是所有人的焦点。每次宣传都堪称一场战争,被上千人围追堵截成为了常态,有时候签名签的右手麻了,不得不更换左手。幸亏只是签名,否则肯定会出丑。„JuneX the day, " Titanic » dramatic teammovedinXXcities, after Ryan Jenkinsappeared, the entirecityfell intoboils......”
“六月X日,《泰坦尼克号》剧组在XX城市举行活动,瑞恩?詹金斯出现后,整座城市陷入沸腾……”Suchnews, canattract the attention of publicin the beginning, afterwardbecame the habit, inallpersoneyes, the dramatic teamandRyanwas welcomedis normal, whichdaytheysuffered the cold receptionare the flash news!
这样的新闻,在开始时还能吸引公众的眼球,后来就成为了常态,在所有人眼中,剧组和瑞恩受到欢迎再正常不过了,哪天他们遭受了冷遇才是大新闻!Inonepieceirritable, the secondweekended, theseare waiting the person who looks at the box officedecline rangeopened the eye, cannotbelieveofficially announceddigit, aftermakingseveralphone calls, can only be lowtemporarily the head.
就在一片火爆中,第二周结束了,那些等着看票房跌幅的人一个个睁大了眼睛,不敢相信官方公布的数字,在打过数个电话后,只能暂时低下了头颅。Completeaftersevenday, " Titanic » weekbox officenot onlyhas not slid, insteadpresented the increase, 112 millionnumbers, renovated the historicalweekbox officeto recordagain!
完整的七天过后,《泰坦尼克号》周票房不但没有下滑,反而出现了增幅,一亿一千二百万的数字,再一次刷新了历史周票房记录!
The Britishtemporaryspeechless, the Europeancinema worldstopsclamoringtemporarily, Far Eastareadumbfounded......
大不列颠暂时失语,欧洲电影圈暂时停止叫嚣,远东地区目瞪口呆……Hollywoodis bustling, the executive of large-scalefilm companyrealizedseveralthings.
好莱坞一片沸腾,大型电影公司的高层认识到了几件事情。«Titanic»is competitive, so long as the overseasperformanceis good, is very likelyto break " Jurassic Park » overseasbox officerecords.
《泰坦尼克号》后劲十足,只要海外表现上佳,极有可能打破《侏罗纪公园》的海外票房记录。
The movieCGtechnologyis gradually mature, invests the bigmanufacturetimeto arrivegreatlythoroughly, wantsto getenoughinterests, must first put in the hugeinvestment.
电影CG技术渐渐成熟,大投资大制作时代彻底降临,想要获得足够的利益,先要付出巨大的投资。
The substantial investmentalsomeans the bigrisk, howcan the evade risk?
巨额投资也意味着巨大的风险,如何才能规避风险?Strengthenedwith the Jenkinsfilm companycooperationcloseseveralcompanies the determination that enhances the cooperation, without the company of cooperationstarted the newroundpublic relations.
同詹金斯影业合作密切的几家公司坚定了加强合作的决心,没有合作关系的公司则开始了新一轮的公关。Naturally, theseliterarymodel/patternShizufilm-makers, for exampleEuropeDirector that ‚pureart’poses as, respondedrapidlyafterlosing one's voice,said the moviewas the rottenvulgarstory, inmatching the CGpicture of computer technology, lost the moviegenuinecharm.
当然,那些文艺范十足的电影人,比如欧洲以‘纯粹艺术’自居的导演们,在失声之后迅速反应过来,称电影不过就是烂俗的故事,搭配上计算机技术的CG画面而已,失去了电影原汁原味的魅力。Thissourwords, the audience in Europedo not believe, the media of North Americaare disinclinedto respond.
这种酸溜溜的话,连欧洲的观众都不会相信,北美的媒体根本懒得搭理。Enters the thirdweeklater, «Titanic»one after anotherand other mainoverseas marketsscreens, is coordinating the large amount ofbox officedigit of North Americaandblots out the sky the propagandainGreat Britain, continental Europe, Australia and Far Eastarea, does not have anyplacehad the exception, the enthusiastic reception of moviewent far beyondestimate that Paramount that was responsible for the overseasrelease.
进入第三周后,《泰坦尼克号》陆续在大不列颠、欧洲大陆、澳大利亚以及远东地区等主要的海外市场上映,配合着北美地区的巨额票房数字和铺天盖地般的宣传,没有任何一个地方出现例外,电影的火爆程度远远超过了负责海外发行的派拉蒙的预估。„Copy, hereincreases the copyurgently needed!”Urged that the transoccanictelephone of copyalmostwill resoundinParamount every minute.
“拷贝,我们这里急需增加拷贝!”催促拷贝的跨洋电话几乎每分钟都会在派拉蒙响起。Originally, some tops of Paramountto the Ryanexpenditurelarge amount of money, prepared the farultra«Jurassic Park»copy is a little discontented, think that hewastes, until nowdiscovers, massivecopies that if not savebeforehandin advance, Paramountfilm companywill fall intothoroughlypassively, and partnerwill incur the hugebenefitlossforoneself.
本来,有些派拉蒙的高层对瑞恩花费巨资,准备了远超《侏罗纪公园》的拷贝有点不满,认为他过于浪费,直到现在才发现,如果不是事先预存的大量拷贝,派拉蒙影业将彻底陷入被动,会为自己以及合作伙伴带来巨大的利益损失。Inbusypropaganda that the dramatic teamflies round, the thirdweekconclusion, " Titanic » box officein the hopes of manypeople, finallystartedslowdown, but80 millionoverbox office records, stillsweep across the North Americanmarket, is dominating the throne of weekbox officerankingchampionsteadily.
在剧组飞来飞去的繁忙宣传中,第三周结束,《泰坦尼克号》的票房在许多人的期盼中,终于开始了下滑,但8000万出头的票房成绩,依然横扫北美市场,稳稳把持着周票房排行榜冠军的宝座。In the overseas, the country that any«Titanic»screens, not onlywon the localweekbox officechampionwithout exception, but alsograbbed the film marketoverwhelming majorityshares.
在海外,凡是《泰坦尼克号》上映的国家,不仅无一例外取得了当地周票房冠军,还占据了电影市场绝大部分的份额。InseveralEnglishareas, the Ryanrallying pointis more powerful, the Kingdom of Great Britain, Australia, New Zealandwait/etc., thismoviesparked the hugesocial effect.
在几个英语区,瑞恩的号召力更为强大,大不列颠王国、澳大利亚、新西兰等等,这部电影都引发了巨大的社会效应。EspeciallyBritain, hereis the Titanichometown, manypeoplearesaw the steamship that merelythatreappears, could not bearshedtears, althoughthiswas a griefhistory, actuallycould not resist the upsurge that peoplewatched movies.
特别是英国,这里是泰坦尼克号的故乡,许多人仅仅是看到那艘真实重现的大船,就忍不住流下了眼泪,虽然这是一段伤痛的历史,却抵挡不住人们观影的热潮。FromLos AngelestoNew York, fromLondontoBerlin, fromSydneytoWellington, fromTokyotoHong Kong, before the theater, lines upto purchase " Titanic » movie ticket, becomes the most commonphenomenon.
从洛杉矶到纽约,从伦敦到柏林,从悉尼到惠灵顿,从东京到香港,影院前排长队购买《泰坦尼克号》的电影票,成为了最为寻常的现象。Ryan Jenkins, James Cameronas well asKate Winsletthesethreenames, are drawing support from " Titanic » heatreflect, becomes the globaldiscussionhot spotthoroughly.瑞恩?詹金斯、詹姆斯?卡梅隆以及凯特?温丝莱特这三个名字,借助着《泰坦尼克号》的热映,彻底成为了全球议论的热点。EspeciallyRyan, and actor, screenwriter, producer, investor and theme songauthorwithone, almostbecome the synonym of thismovie, the propagandaslogan that manyplacesunfoldevenis‚Ryan JenkinscreationTitanic’.
特别是瑞恩,兼男主角、编剧、制片人、投资人以及主题曲作者与一身,几乎成为了这部电影的代名词,许多地方打出的宣传标语甚至就是‘瑞恩?詹金斯创造的泰坦尼克号’。
Since July, the dramatic teamleavesNorth Americagoes toEurope, the box office of movieinNorth Americahas exceeded350 millionUS dollars, the globalbox officeonlyused for twoweeksto exceed200 millionUS dollars......
当进入七月份,剧组离开北美前往欧洲时,电影在北美地区的票房已经超过了3.5亿美元,全球票房只用两周就超过了2亿美元……Although the North Americafierydegreestartsto drop, the scene that lining upbuys ticketsgraduallyreduces, franticfan that buttrainsare getting more and more, did not say the newaudience, the person but who thesewatchrepeatedly, canincrease the large amount ofbox officedigit.
虽然北美地区火热程度开始下降,排队购票的场景逐步减少,但培养出来的狂热粉丝越来越多,不说新加入的观众,只是那些重复观看的人,就可以增加巨额的票房数字。As for the overseas market, the engulfed the entire worldupsurgejuststarted.
至于海外市场,席卷全球的热潮才刚刚开始。Chinesemarket, came to an arrangement aboutintroductionwithParamountfilm company, whatsurplusis only the show timeissue.
就连中国市场,也与派拉蒙影业谈妥了引进事宜,剩余的只是上映时间问题。With«Titanic»in the irritability of the world, regardingHollywood, regarding the entertainmentcultural industry of United States, itis not a moviewas so simple, itsraising anchorlong-distance voyage, impact is not only the box officedigit, the Americanbigpiece that regionalfilm markets, hence, Hollywoodmanufacturesbecomes the worldelectricityfilm companymainstreamthoroughly.
随着《泰坦尼克号》在全球的火爆,对于好莱坞,对于全美的娱乐文化产业,它已经不是一部电影那么简单了,它的起锚远航,冲击的不仅仅是票房数字,还有各地的电影市场,至此,好莱坞制作的美式大片彻底成为世界电影业的主流。Inbeing related to an industry, evenUnited Statesbenefittime, the mainstream mediaassociation/willmakes the samesound, even ifsometabloidsare still clamoring, will still be disregardedby the mainstreamautomatically.
在事关一个行业,甚至全美利益的时候,主流媒体总会发出相同的声音,就算是有些小报还在叫嚣,也会被主流自动无视。„«Titanic»is launching the impact on the record, thismoviebecomes the box officechampionineachreleasecountrycompletely, formed a uniquephenomenongradually, the parentstake care of the childto look, the younger generationbelt/bringelderlooks, thisis the experienceshare of crossage. Itbroke the barrier of language, culturalandreligion, started the watching moviesupsurgein the entire world, thisunrestcontinuesnot to draw back......”
“《泰坦尼克号》正在向记录发起冲击,这部电影在各个发行国家全部成为了票房冠军,渐渐形成了一种独特的现象,父母带小孩去看,晚辈带长辈去看,这是跨年龄的经验分享。它打破了语言、文化、宗教的隔阂,在全世界掀起了观影热潮,这股风潮持续不退……”„Sitson the subwaycasually, canhear the surroundingpersonto discussthismovie, discussedRyan Jenkins, snort/hum«MyHeartEternal»personis beingcountless......”
“随便坐在地铁上,就可以听到周围的人在谈论这部电影,谈论瑞恩?詹金斯,哼着《我心永恒》的人更是不计其数……”„Theseare infatuated with the Ryangirl, enters the theatermore than once, theyare more than number of times that wholooks, inourinterviews, looked at more than tenpeopleto account for the considerably largeproportiontimes, mostpeoplelookedin one month were close80times, thiswas equal to that satentireoneweekin the theater......”
“那些迷恋瑞恩的女孩,不止一次进入影院,她们都在比谁看的次数更多,在我们的采访中,看了十多次的人占了相当大的比例,最多的人在一个月内看了接近八十次,这等于在剧院坐了整整一个礼拜……”
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