RINAPE :: Volume #10

#989: The space falls USD

LNMTL needs user funding to survive Read More

October 15 0 : 00. 10月15日零点。 The Taobao Alliance advertisement gets online officially. 淘宝联盟广告正式上线。 Had waited there for some time individual Webmaster to get online the Taobao Alliance rich media advertisement code in this moment in abundance on time. 早已经等候多时的个人站长纷纷在这一刻准时上线淘宝联盟的富媒体广告代码。 The new advertisement pattern, represented their income way also to enter a brand-new time, to each individual Webmaster, the website advertizing revenue was almost their only sources of income, therefore everyone extremely paid attention, after Taobao Alliance got online, the website actual income can arrive at many. 新的广告模式,代表着他们的收入方式也进入了一个全新的时代,对每一位个人站长来说,网站的广告收入都几乎是他们唯一的收入来源,所以每个人都非常关注,淘宝联盟上线之后,网站的实际收入能到多少。 Is good because of the Taobao Alliance income pattern is: Guarantees a minimum + is divided, therefore waits for them to only have two aspects: Either gains was like before, the ratio of either gaining were many before, was impossible to have any risk. 好在淘宝联盟的收入模式是:保底+分成,所以等待着他们的只有两种局面:要么赚的跟以前一样,要么赚的比以前多,不可能有任何风险。 0.1, in this flash, considerable amount of individual website had had the obvious change in the page vision, the past page rich media advertisement was disorderly, but, after the Taobao Alliance rich media, one was neater. 零点一过,在这一瞬间,相当数量的个人网站在页面视觉上发生了明显的变化,以往的页面富媒体广告过于杂乱,但是,采用淘宝联盟的富媒体之后,一下就规整了许多。 In the past looked at the users of various disorderly advertisement, saw that the advertisement in page changed into the commodity advertisement of Taobao net unexpectedly, unavoidably somewhat was curious. 以往看多了各种各样杂乱广告的用户,看到页面里的广告竟然都换成了淘宝网的商品广告,不免都有些好奇。 One time the way that Taobao this type demonstrates many product advertisements, wants first-year university student some compared with the attractions of other advertisements to user. 淘宝这种一次性展示多个产品广告的方式,比其他广告对用户的吸引力要大一些。 To the next morning, in getting online less than ten hours , the Taobao Alliance advertisement then made all participation individual Webmaster realize the Taobao Alliance powerful place. 一直到翌日上午,在上线不足十个小时的时间里,淘宝联盟广告便让所有参与其中的个人站长体会到了淘宝联盟的强大之处。 By 9 : 00 am, 40% website, the advertizing revenue surpassed guaranteeing a minimum, remaining in 60%, the advertizing revenue has achieved to guarantee a minimum the amount more than 50%, was overwhelming majorities. 截止到上午 9 点,有40%的网站,广告收入超过了保底,剩下的60%中,广告收入已经达到保底金额一半以上的,也占到了绝大多数。 If according to the time calculates, most website, over will guarantee a minimum the amount in today's advertizing revenue. 如果按照时间来计算的话,绝大多数的网站,在今天的广告收入会超过保底金额。 In the past nine hours, most pleasantly surprised, when was the Taobao middle-and-small seller. 在过去的九个小时中,最惊喜的,当属淘宝的中小型卖家。 The Taobao Alliance one breath takes so many cooperation website, overnight gave Taobao to increase massive exterior current capacities, but this all new current capacities, without exception, led completely free to the commodity of Taobao middle-and-small seller shop. 淘宝联盟一口气拿下这么多的合作网站,一夜之间就给淘宝增加了大量的外部流量,而这所有的新增流量,无一例外,全部都免费导给了淘宝中小型卖家店铺的商品。 Some many Taobao sellers started not to close the eyes to 9 : 00 am from 0 : 00 pm last night, the reason consulted the user continuously, making them find it hard to cope with all of a sudden. 有很多淘宝卖家从昨晚零点开始到上午 9 点都没有合眼,原因是络绎不绝的咨询用户,让他们一下子应接不暇。 The Taobao backstage data showed, only this in the past nine hours, Taobao Alliance was Taobao brought the current capacities of 1 million ranks, facilitated 100,000 orders directly, the volume of business achieved 12 million. 淘宝的后台数据显示,只这过去的九个小时里,淘宝联盟就为淘宝带来了百万级别的流量,直接促成了十万个订单,成交额达到了一千二百万。 Dozens shop evenings sold out over ten thousand Yuan commodity, several synthesis weight high shops, a evening's sales volume surpasses 100,000, the abruptly arising fierce current capacity dividend, perplexed Taobao seller hearts are wild with joy, because this almost falls the feeling of USD to have no difference from the space suddenly! 这其中,有几十家网店一晚上就卖掉了超过万元的商品,还有好几家综合权重较高的网店,一晚上的销售额超过十万,突如其来的凶猛流量红利,不明所以的淘宝卖家一个个心头狂喜,因为这几乎跟天上忽然掉美元的感觉没什么区别！ 24-year-old Han Wei is the young people who southwest in the mountain walks, he worked to Guangzhou from the mountain at age 18, a clothing factory work near Guangzhou, this did did the entire six years. 24岁的韩伟是西南大山里走出来的年轻人,他18岁那年从山里到羊城打工,在羊城附近一家服装厂做工,这一做就做了整整六年。 After the Taobao net was established, Han Wei uses itself to foster the apparel industry in Guangzhou resources, looks from several clothing factories the acquaintance attains the low price with the goods channel, then opened a shop in Taobao. 淘宝网成立之后,韩伟利用自己在羊城养成服装行业的一点资源,从几家服装厂里找熟人拿到低价的拿货渠道,然后在淘宝开了一家网店。 Han Wei the shop, is Taobao earliest a number of individual shops, is also very clear, he who Han Wei thought at that time felt, the Guangzhou clothing factory are too many, Guangzhou also has many clothing wholesale markets, it can be said that the collection and distribution center of national clothing, the source of goods type is enormously and sufficient. 韩伟的这家网店,是淘宝最早的一批个人网店,韩伟当时想的也很清楚,他觉得,羊城一带的服装厂太多,羊城还有多个服装批发市场,可以说是全国服装的集散地,货源种类极大、非常充足。 Moreover, not only here ample supply and prompt delivery, the most important thing is, so long as there is a method, cost price small advantage of clothing, has enough room for profits extremely. 而且,这里不但货源充足,最重要的是,只要有门路,服装的成本价格极其便宜,有足够的利润空间。 In other Mainland provinces, the small city, a short sleeve T-shirt must again badly in ten yuan above, but that type sells more than ten yuan in the store the T-shirt, in the Guangzhou clothing factory, the producer price less than five yuan, more expensive clothes, the room for profits is also higher. 在内地其他省份,再小的城市,一件短袖t恤再差也要在十元钱以上,但是那种在商店里卖十几元钱的t恤,在羊城的服装厂,出厂价格还不足五元钱,越贵的衣服,利润空间也就越高。 Han Wei makes this shop, basically no investment, bought a second-hand digital camera to start doing business hurriedly, he from had in the clothing factory of relations to take the model and photograph, on to pass to the Taobao shop one by one, then oneself did not spend one point of Qian Jin goods, whenever sold out one, took one from the factory, such little concurrent job achieves the present, he basically can receive 2,000-3,000 Yuan through the Taobao shop every month, in 2002, this was a big income, had greatly exceeded his wages. 韩伟做这家网店,基本上没什么投入,买了一台二手的数码相机就匆忙开业了,他从各个有关系的服装厂里拿样板、拍照、上传到淘宝店铺,然后自己不花一分钱进货,每当卖掉一件,就从厂子里拿一件,就这么一点点的兼职做到现在,他每月基本上可以通过淘宝店收入2,000-3,000元,在2002年,这是一笔不小的收入,已经大大超过了他的工资。 Side Han Wei also the relational good fellow villager named Dong Shaoping, saw Han Wei to make Taobao initially, Dong Shaoping then also follows to make one, but the brain of Dong Shaoping is more flexible than Han Wei, besides the normal sale, he will also do some counterfeit name brands regularly, selling quietly on Taobao. 韩伟身边还有一个关系较好的老乡名叫董少平,当初看见韩伟做淘宝,董少平便也跟着做了一个,而董少平的脑子比韩伟还要活泛,除了正常的销售之外,他还会隔三差五搞一些假冒的名牌,在淘宝上悄悄的卖。 Dong Shaoping is relatively astute, the customer that in the counterfeit goods ordinary circumstances that he sells only sold to these knowing fake and buying fakes, these customers wants to buy the fake brand-name pays part of costs , will not sue itself to sell the false with the platform, Dong Shaoping is glad to make such business. 董少平相对精明,他卖的假货一般情况下只卖给那些知假买假的客户,这些客户愿意为了买假冒名牌多付出一部分的成本,而且又不会跟平台投诉自己售假,董少平非常乐得做这样的买卖。 The time was long, Dong Shaoping gradually surpassed Han Wei in the seller rank of Taobao, the income level was also higher than a magnitude Han Wei, one month can net gain 5,000-6,000. 时间久了,董少平在淘宝的卖家等级逐渐超过了韩伟,收入水平也比韩伟高了一个量级,一个月能净赚5,000-6,000块。 Because the income is high, Dong Shaoping even resigned from his work in the clothing factory, operation with all one's heart shop. 因为收入高,董少平甚至辞去了他在服装厂的工作,一门心思的经营起了网店。 A while ago LeTao dug the person everywhere time, had found Han Wei and Dong Shaoping, after Dong Shaoping heard LeTao various preferential policies, almost instantaneous heart movement, becomes the first batch to the Taobao seller that LeTao opened a shop, moreover ordered to LeTao in the flickering Taobao user of sparing no effort, made a bigger profit taking advantage of this. 前段时间乐淘到处挖人的时候,也找到过韩伟和董少平,董少平听到乐淘的各种优惠政策之后几乎瞬间心动,成为了第一批到乐淘开店的淘宝卖家,而且也在不遗余力的忽悠淘宝用户到乐淘下单,借此来赚取更大的利润。 Han Wei is not interested in gathering of LeTao, because actually not he does not like money, but is he felt, those who open the shop to be most important chooses the cooperation platform, then in choosing the good platform completes own accumulation, currently have certain foundation in the Taobao net with great difficulty, if pivoted to LeTao at this time, oneself drains in these precipitations that Taobao made. 韩伟对乐淘的招揽并不感兴趣,倒不是因为他不喜欢钱,而是他心里觉得,开网店最重要的是选好合作平台,然后在选好的平台上做好自己的积累,现在自己好不容易在淘宝网有了一定的基础,如果这时候把重心转移到乐淘,那自己在淘宝做的这些沉淀就都付诸东流了。 In this case, Han Wei has not complied with LeTao to open a shop immediately, but is holding the attitude of waiting and seeing, first continues to run own shop. 在这种情况下,韩伟没有立刻答应到乐淘开店,而是抱着观望的态度,先继续经营着自己的网店。 His didn't expect , because of his persevering, brought the giant favorable turn to him. 他没想到,正是因为他的坚守,给他带来了巨大的转机。 Taobao Alliance before online, Li Mu had considered an issue, he not only need stimulate the Taobao seller with Taobao Alliance, making them choose on own initiative operates in Taobao full power, but also the hope gives these with Taobao Alliance by the Taobao seller lesson that LeTao misleads. 淘宝联盟在上线之前,李牧就曾经考虑过一个问题,他不但要用淘宝联盟来刺激淘宝卖家,让他们心里主动选择全力在淘宝经营,还希望用淘宝联盟来给那些被乐淘蛊惑的淘宝卖家一些教训。 Therefore, Taobao Alliance conducted the capture to the LeTao page quietly, and by the LeTao net commodity details introduced that in the writing as the key, in the Taobao net commodity details with database introduced drew the batch contrast. 于是,淘宝联盟对乐淘的页面悄悄进行了抓取,并且以乐淘网商品详情介绍里的文字作为关键,和自己数据库里的淘宝网商品详情介绍进行了批量对比。 The basis of this contrast, is huge most Taobao sellers, in the product description of LeTao on the shelf, superposes in the product description of Taobao on the shelf with them highly, so long as the commodity introduction of LeTao matched the similar seller in the Taobao net, then the shop names of two platforms were even different, the seller nickname was different, can still conclude that they were a person. 这个对比的依据,就是巨大多数淘宝卖家,在乐淘上架的产品描述,都和他们在淘宝上架的产品描述高度重合,所以只要乐淘的商品介绍在淘宝网匹配到了相似的卖家,那么即便两个平台的店铺名称不同、卖家昵称不同,也可以断定他们是一个人。 Through that group of sellers that the contrast screens, all was on the Taobao Alliance blacklist, in other words, in promoted algorithm of Taobao Alliance, how regardless to calculate, is impossible to push the product in their shop. 通过对比筛选出来的那批卖家,全部都上了淘宝联盟的黑名单,也就是说,淘宝联盟的推广算法里,无论怎么算,都不可能推他们店铺里的产品。 In First Day that Taobao Alliance gets online, this disparity highlights immediately. 在淘宝联盟上线的第一天,这种差距就立刻凸显了出来。 Yesterday evening, information of receiving that Han Wei kept suddenly from Taobao buyer, in the situation, crossed 12 points he almost to have no business in the past, the people who even consulted were short, but didn't expect, after 12 : 00 pm, a large numbers of buyer flooded into his shop, and sold a best model of men's jacket is quite interested to his shop. 昨天晚上,韩伟忽然不停的收到来自淘宝买家的信息,以往情况下,过了十二点他几乎就没什么生意了,甚至连咨询的人都少了许多,但是怎么也没想到,昨天晚上十二点之后,一大批买家涌入了他的店铺,并且都对他店铺里卖得最好的一款男款夹克颇有兴趣。 This selling price 128 Yuan men's jacket are good, the quality works and needed materials is quite investigate, is Han Wei thought that currently most has the model of product of performance-to-price ratio on hand, last week, he altogether sold out 20 this/should model of jackets, one week gave him to create 1000 multi- income, was the harvest is it may be said that many. 这件售价128元的男款夹克款型非常不错,质量做工以及用料都比较考究,是韩伟自己觉得目前手头最有性价比的一款产品,上个礼拜,他一共卖掉了二十件该款夹克,一个礼拜就给他创造了一千多元的收入,可谓是收获颇丰。 However what makes him have a dream also didn't expect is, last night does not know where comes evil wind, blew big group of buyers, muddleheaded finalized unceasingly, Han Wei had not hated to sleep last night, fought bravely 9 : 00 am, what making him not dare to believe that an evening, this model of 128 Yuan jacket, he sold out 350 unexpectedly! 但是让他做梦也没想到的是,昨晚不知道哪里来一阵妖风,刮来了一大堆的买家,稀里糊涂的就不断成交,以至于韩伟昨晚都没舍得睡觉,一口气奋战到上午 9 点,让他不敢置信的是,一个晚上,这款128元的夹克,他竟然卖掉了350件！ A beard stretch out Han Wei person sits nearby the computer, considers as finished repeatedly several with the calculator, each looks at 52500 numbers are in a daze time, overnight sold more than 50,000 Yuan goods! 胡子拉碴的韩伟一个人坐在电脑跟前,用计算器反复算了好几遍,每一次都看着52500的数字发呆,一夜之间卖了五万多块钱的货！ What situation? What situation? Did the space fall USD? 什么情况？什么情况？天上掉美元了？ Han Wei is excited, is actually puzzling. 韩伟激动不已,却也百思不得其解。 The huge current capacity of suddenly swamping into was too simply unthinkable! But the 20,000 Yuan of over in the one night 50,000 many sales volumes, net gaining! A evening's harvest can be as good as yearly wages! 忽然涌入的巨大流量简直太匪夷所思了！而自己一夜之间五万多的销售额中,净赚的超过两万元！一晚上的收获就抵得上自己一年工资！ Han Wei does not know buyer who these emerge out of thin air from where, but he is very clear, oneself must seize this once in a thousand years earning chance, therefore he gives to produce the clothing factory of this jacket to telephone immediately, subscribed 350 goods directly, the preparation today the class not on , to continue to stare at Taobao, while delivers goods to more than 300 buyers. 韩伟也不知道这些凭空出现的买家到底来自哪里,但是他心里很清楚,自己必须抓住这个千载难逢的赚钱机会,于是他立刻给生产这件夹克的服装厂打电话,直接订了三百五十件货,准备今天班也不上了,一边继续盯着淘宝,一边给这三百多个买家发货。 Luckily, Dong Shaoping also in selling the goods in this clothing factory, this enterprise production model of a pullover that imitates puma, the work needed materials are good, the purchasing price wants 20 Yuan over, however can actually sell 60-70 in the shop, Dong Shaoping was wholly-absorbed for these days is pushing this model of clothes, selling is also prosperous, the big morning gave the acquaintance in this clothing factory to telephone, says on happy and excited: „Old Zhou, that model of Puma pullover, prepares 30 to me, I pass to take at noon.” 巧的是,董少平也在卖这家服装厂里的货,这家企业生产了一款仿puma的套头衫,做工用料都非常好,进价只要二十元出头,但是在网店里却可以卖到六七十,董少平这几天专心在推这一款衣服,卖得也算红火,大上午就给这家服装厂的熟人打电话,开口就兴高采烈的说:“老周,那款彪马套头衫,给我准备三十件,我中午过去取。” 30, are representing 1500 Yuan profit, Dong Shaoping at heart quite immeasurably self-satisfied, usually oneself look for Old Zhou to want the goods, over 20 Old Zhou can exclaim in surprise thinks highly of itself, how long this time has not separated to take 30, he definitely surprised grinning with ear to ear. 三十件,就代表着一千五百元的利润,董少平心里颇为沾沾自喜,平时自己一找老周要货,二十件以上老周都会惊叹的恭维自己,这次没隔多久就要三十件,他肯定会惊讶的合不拢嘴。 However, Dong Shaoping didn't expect, Old Zhou this time has not thought highly of itself to complete, but said the words that made him have a dream cannot believe. 但是,董少平怎么也没想到,老周这次没恭维自己做得好,而是说出了一句让他做梦也不敢相信的话。 „Shaoping, your fellow villager Han Wei called me a moment ago, we have the commodity price 70 that model of jackets, he wanted 350!” “少平,你那个老乡韩伟刚才给我打电话,我们出货价70的那款夹克,他一口气要了三百五十件！” ...... …… ps: Three deliver, seeking the subscription, to ask the monthly ticket!! Is deeply grateful!!! ps:三更送到,求订阅、求月票！！感激不尽！！！
To display comments and comment, click at the button