RINAPE :: Volume #10

#988: Forms the mass organization, to receive the little brother broadly

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All platforms hold the supplier congress, aiming at maintaining to stabilize and sound cooperation relations between the suppliers, enhances itself the image and importance in supplier mind. 所有的平台召开供应商大会,都意在维持稳定自己和供应商之间的良好合作关系,提高自己在供应商心目中的形象以及重要性。 Li Mu must do „individual Webmaster congress”, wants to borrow the reputation of this so-called individual Webmaster meeting and forum, gathers Yanjing to come national slightly competent individual Webmaster completely, then oneself install to compel, a picture cake with them, making them follow Taobao even Muye Science and Technology to get rich in the future steadfastly, making them realize, with oneself, will have drinks spicily, will get married white, rich, and beautiful that the opportunity will be popular, to step onto the life peak. 李牧要搞的“个人站长大会”,就是想借这个所谓个人站长聚会、论坛的名头,把全国稍有实力的个人站长全部聚拢到燕京来,然后自己跟他们装个逼、画个饼,让他们将来踏踏实实跟着淘宝甚至牧野科技发财,让他们意识到,跟着自己,就有机会吃香的喝辣的,迎娶白富美、走上人生巅峰。 Li Mu is loves and hates to individual Webmaster this community, in the China internet initiation stage, in national major website and forums, over over 80% is individual Webmaster is operating. 李牧对个人站长这个群体是又爱又恨的,在华夏互联网的启蒙阶段,全国各大网站、论坛中,超过八成以上都是个人站长在运营。 So-called individual Webmaster, somewhat understands the person who selects the internet foundation, suddenly gets a sudden inspiration, in the name of individual, online does some class website, because most individual website lack the financial support, therefore has to seek for a more ingenious current capacity to gain the channel, therefore this also expedited big pile of vertical website. 所谓个人站长,就是有些懂点互联网基础的人,忽然灵机一动,以个人的名义,在网上搞出某个门类的网站,大部分的个人网站因为缺乏资金支持,所以不得不寻找更巧妙的流量获取渠道,所以这也就催生出了一大堆的垂直网站。 When likes Browsing chart convenient individual Webmaster, might do Hao123 ; Individual Webmaster that likes travelling, may do website that a traveler huddled together ; Individual Webmaster that likes studying, might gradually do a similar Douban community ; Likes individual Webmaster of automobile, may do the family/home of automobile ; 喜欢上网时图省事的个人站长,有可能就搞出了hao123;喜欢旅游的个人站长,有可能搞出了一个驴友扎堆的网站;喜欢读书的个人站长,有可能就逐渐搞出了一个类似豆瓣的社区;喜欢汽车的个人站长,有可能就搞出的汽车之家; Needs everyone to think, more can have the aspect of all flowers blooming together, individual Webmaster of present is so, they adopt oneself arduous effort, truly founded many website types, even is the business model, therefore, regarding the diligence and innovation of individual Webmaster, Li Mu is very admiring. 越是需要大家动脑子的时候,越能产生百花齐放的局面,现在的个人站长便是如此,他们通过自己的辛勤努力,确实开创了不少网站类型,甚至是商业模式,所以,对于个人站长的勤奋以及创新,李牧是非常钦佩的。 However, individual Webmaster this community, the professional competence and manner quality good and evil intermingled, it may be said that is the good and bad people mixed up, to gain current capacity, everyone's means do not have the lower limit more and more, even stops at nothing. 但是,个人站长这个群体,专业素质、为人素质良莠不齐,可谓是鱼龙混杂,为了获取流量,大家的办法可谓是越来越没有下限,甚至是无所不用其极。 Big pile of individual website, in the past gathering current capacity depending is the prohibited contents, the color clear picture almost becomes the technique of most being in flood. 这其中,有一大堆的个人网站,当年汇聚流量靠的都是违禁内容,色晴图片几乎成了最泛滥的手法。 Reason that so many pirating stand, its basic reason is also because these website Webmaster want to gain the current capacity using the pirating content, then using the giant current capacity realization that pirating attracts, these also some pirate website much, first to pirate to gain the current capacity, when the current capacity saves to the suitable altitude, changed to do the original, used the legal the inconvenience of loophole as well as law enforcement, successfully washed white. 之所以有那么多的盗版站,其根本原因也是因为这些网站的站长想利用盗版内容获取流量,然后再利用盗版吸引来的巨大流量变现,这其中还有不少盗版网站,先以盗版获取流量,在流量积攒到相当高度的时候,摇身一变搞起了原创,利用法律的漏洞以及执法的不便利性,成功洗白。 Why this is Li Mu about the basic reason that individual Webmaster community loves and hates, therefore, this time, Li Mu wants to take the opportunity to these individual Webmaster correct guidances, making everyone be able under the Taobao brand-new profitability model, healthy and legitimate creation higher income. 这就是李牧为什么对个人站长群体又爱又恨的根本原因,所以,这一次,李牧就想借机会给这些个人站长一点正确的引导,让大家能够在淘宝的全新盈利模式下,健康、合法的创造更高的收入。 Why this is also Li Mu's Taobao Alliance, with any pirating and basic reason of color clear website cooperation, these does not depend on the current capacity that the irregularity gains, Li Mu is not rare. 这也是为什么李牧的淘宝联盟,不跟任何盗版、色晴网站合作的根本原因,那些靠违法违规获取的流量,李牧不稀罕。 Everyone was discussing must do individual Webmaster congress, Teacher Lei then comes the full interest immediately, he asked Li Mu: „Chief Li, individual Webmaster congress, how do you prepare to do specifically?” 大家商量着要搞个人站长大会,雷教主便立刻来了十足的兴致,他问李牧:“李总,个人站长大会,你具体准备怎么搞？” Li Mu said: „First is the scale is big, we establish provisionally that invited 1000 individual Webmaster to come Yanjing to attend the meeting, when the time comes I invited some competent honored guests to assume personal command again, did the vast first-year university student point the momentum, strove to make the China internet industry biggest jobholders grand meeting.” 李牧说:“首先是规模要大,咱们暂定邀请一千名个人站长来燕京参会,到时候我再邀请一些有实力的嘉宾坐镇,把声势搞得浩大一点,争取做成华夏互联网行业最大的从业人员盛会。” Teacher Lei nods, says with a smile: „1000 ginseng meetings, the cost may be big.” 雷教主点点头,笑道:“一千人参会,成本可不小啊。” Li Mu said with a smile: „I with Lin Qingya confessed before Muye Science and Technology farewell ceremony time, has mentioned a concept with her, yes: The leader works, is to have the necessary specification of leader, the Taobao net is like Muye Science and Technology, the influence in industry is peak, therefore we must do this big matter, achieves the pinnacle it.” 李牧笑道:“我之前跟林清雅交代牧野科技欢送大会的时候,跟她提起过一个概念,就是:龙头企业做事,就是要有龙头企业的配套规格,淘宝网和牧野科技一样,在行业内的影响力都是最顶尖的,所以我们要做这种大事儿,就把它做到极致。” Saying, Li Mu was also saying: „Like this, we first decide a name, called: The Taobao net's first nation individual Webmaster congress.” 说着,李牧又道:“这样,我们先定个名字,就叫:淘宝网第一届全国个人站长大会。” Teacher Lei and Brother Liu nod in abundance: „Ok!” 雷教主和刘师兄纷纷点头:“ok！” Li Mu also said: „Time is set for three days, in this three days time, two days are used to meet, discuss and speak, a day is used to relax.” 李牧又道:“时间定为三天,这三天时间里,两天用来开会、座谈、演讲,一天用来放松。” „Does not have the issue!” “没问题！” Li Mu then said: „The matter of concrete execution, first chooses to be able carrying/sustaining 1000 people of the star-level hotel that stays, dining, to meet, the four-star five-star, the three-star, did not beam with joy even ;” 李牧接着说:“具体执行的事情,先选个能承载一千人住宿、餐饮、开会的星级酒店,四星级五星级都可以,三星级就算了,不露脸;” „Moreover, these 1000 people, regardless of he is, to the Yanjing reture fare, the dining board and lodging, the collective travel wait/etc, is reimbursed by us ;” “另外,这一千人无论他在哪,到燕京的来回路费、餐饮食宿、集体出游等等,都由我们报销;” „Next, arranges the Yanjing peripheral symbolic scenic spot, finds day of time specially, belt/bring these 1000 people play collectively ;” “其次,安排燕京周边的标志性景点,专门抽出一天时间,带这一千人集体游玩;” „Also, asks the producer to have custom-made a number of souvenirs again, for example: The print has the backpack, the travel sola topi and the long sleeve T-shirt our Webmaster congress name wait/etc ;” “还有,再去找生产商定制一批纪念品,比如:印制有我们站长大会名称的背包、旅行遮阳帽、长袖t恤等等;” Brother Liu and Teacher Lei look at each other, each other can see the shock in opposite party look. 刘师兄与雷教主相视一眼,彼此都能看到对方眼神中的震惊。 Li Mu this writing skill is truly big. 李牧这个手笔确实很大。 1000 people of back and forth airplane tickets and tickets, five-star hotel food and lodging three days, the light is this expense, person 3-4 thousand could not have gotten down, but also excluding the location expense and activity execution of expense and honored guest media expense entire congress, the budget of entire congress, 5 million definitely cannot block. 一千人来回机票、车票,五星级酒店吃住三天,光是这个费用,没个人均三四千都下不来,还不包括整个大会的场地费用、活动执行费用以及嘉宾媒体费用,整个大会的预算,五百万是肯定挡不住的。 However Li Mu always does not care about this, the old saying said that does not hate the child to wrap/sets of is less than the wolf, to oneself, this does not wrap the wolf with the child, but with a steamed bun set of coolie, these individual Webmaster, seems like possibly no influence individually, but 1000 individual Webmaster that has certain strength gathers together the strength that this back contains was terrifying, solely is the current capacity, sufficiently impressive. 不过李牧从来不在意这个,古话说舍不得孩子套不到狼,对自己来说,这可不是拿孩子套狼,而是拿馒头套苦力,这些个人站长,单个看起来可能没什么影响力,但是一千个有一定实力的个人站长聚在一起,这背后蕴含的实力就非常恐怖了,单单是流量,就足以让人惊叹。 Brother Liu and Teacher Lei were also used to Li Mu this filthy rich repertoire, therefore two people remember all demands that Li Mu proposes silently, after writing down, Teacher Lei said: „Specifically when do our congresses decide?” 刘师兄与雷教主也都习惯了李牧这种财大气粗的套路,于是两人默默记下李牧提的所有需求,都记下来之后,雷教主说:“那我们的大会具体定在什么时候？” Li Mu said with a smile: „The quicker the better, therefore we first uncertain time node, hurry to arrange the person to have a look at the situation to various hotels today, choosing an appropriate location, after the location elects , to elect to carry out the company, will subscribe the big specific execution plan, we can the time decide, to these individual Webmaster round of invitations.” 李牧笑道:“越快越好,所以我们今天先不定时间节点,赶紧安排人到各大酒店看看情况,选个合适的场地,场地选好之后、选好执行公司、订好大会具体的执行方案之后,我们就可以把时间定下来,给这些个人站长发邀请函了。” Saying, Li Mu thinks, said: „Delivers the Muye Science and Technology first group of going to US staff on the 18 th, on that day happen to was a Friday, our congresses avoided its influence, decided as far as possible on next week of Friday, on Friday, Saturday and Sunday three days.” 说着,李牧想了想,道:“18号送牧野科技首批赴美员工,那天正好是个周五,我们的大会避开它的影响力,尽量定在下一个星期的周五吧,周五、周六、周日三天。” Teacher Lei nods, said: „Does not have the issue, I arrange immediately, makes the best use of the time to move.” 雷教主点了点头,说:“没问题,我立刻安排下去,抓紧时间动起来。” Brother Liu also asked: „What idea do honored guest you have?” 刘师兄又问:“嘉宾这块你有什么想法？” Li Mu simply said: „This time invited some domestic industry big shot to support.” 李牧便道:“这次邀请一些国内的行业大佬过来捧捧场吧。” Saying, the Li Mu expression has the indifferent self-confident smile, the joke saying: „Muye Science and Technology and Taobao net developed now, has not seen the leaders in domestic these peer groups to do obeisance the wharf, of industry leader compels also this/should to install an attire well.” 说着,李牧表情带着淡然自信的微笑,玩笑般说:“牧野科技和淘宝网发展到现在,还没见国内这些同行企业的老大过来拜码头,行业龙头的这个逼也该好好装一装了。” ...... …… The day before „Taobao Alliance” got online officially, Li Mu sent off Lin Qingya to the airport personally. 就在“淘宝联盟”正式上线的前一天,李牧亲自到机场送走了林清雅。 Sends the first core management level of US (America) local as Muye Science and Technology, Lin Qingya this time goes to the US (America) duty to be significant . Moreover the significance to Muye Science and Technology is also significant. 作为牧野科技派去美国本土的第一位核心管理层,林清雅这次去美国任务重大,而且对牧野科技来说意义也非常重大。 Lin Qingya goes to US, Li Mu has not done the public farewell ceremony, but brings several core management levels, together delivers to the airport Lin Qingya as well as her small team, the entire process is very low-key, everyone in airport reluctant to part, blessed and urged one after mutually, gazes after Lin Qingya to leave. 林清雅赴美,李牧并没有搞公开的欢送仪式,而是带着几个核心管理层,一起把林清雅以及她的小团队送到机场,整个过程很低调,大家在机场惜别,相互祝福与叮嘱一番之后,目送林清雅离开。 Road that goes back from the airport, Ding Zhenglin disclosed to Li Mu half good news, in the future wants to obtain the Muye Vision Shenzhen monitoring equipment manufacturing enterprise Guang'an Monitoring founder to comply with the sell intention initially. 从机场回去的路上,丁正林给李牧透露了半个好消息,未来想拿进牧野威视的深市监控设备生产企业广安监控的创始人已经初步答应了出售意向。 This market estimate value only about 88 million enterprises, although in security monitoring industry known, but has been also struggling in dying online, when Ding Zhenglin premium to 95 million, the founder and shareholder in team this enterprise then decided that the collective leaves. 这家市场估值仅有8800万左右的企业,虽然在安防监控行业里小有名气,但是也一直在垂死线上苦苦挣扎,所以当丁正林将溢价给到9500万的时候,这家企业的创始人以及股东团队便决定集体抽身。 They struggled in the mire were too long, the enterprise about hundred million Yuan estimate value, removed all expenses after every year, realized profit that can take several million, the founders and several shareholders divided a point, everyone fell in few money to hand finally. 他们在泥潭里挣扎了太久,近亿元估值的企业,每年去除一切开销之后,能够拿到手的实际利润不过几百万,创始人和几个股东分一分,每人最后落到手里的没几个钱。 This feeling is defending one value tens of millions houses probably, actually can only every year gain 500,000 house rent to be equally awkward, the enterprise must support a large crowd, like the house, has not placed there to rise in value, therefore, the owner is willing to intend to leverage in this case mostly, stimulates money. 这种感觉就好像守着一套价值数千万的房子,却只能每年赚回五十万房租一样尴尬,企业要养活一大批人,还不像房子,放在那里就可以增值,所以这种情况下,拥有者多半愿意出手套现,把钱盘活。 Ding Zhenglin said, he has not conducted further thorough consulting with the opposite party, but the possibilities of 95 million signing are big at present, if also wants to press to keep prices down, waits a bit waits again, should at least have about 3 million floating down spaces. 丁正林说,目前他还没有跟对方进行进一步的深入接洽,不过目前9500万签约的可能性已经非常大,如果还想压压价,就稍等再等一等,应该至少还有三百万左右的下浮空间。 Li Mu beckons with the hand, 3 million were not worth waiting again, now claims markets by making preemptive investments, slow one step possibly lost seriously, in situation that who in money Heshi advanced, chose the matter to advance totally. 李牧摆摆手,三百万不值得再等了,现在正是跑马圈地的时候,慢一步都可能损失惨重,所以在钱和事谁先行的情况下,一概选择事先行。 Li Mu gave a Ding Zhenglin commission, the Muye Vision matter, the company registered, money to the account, first completed the merger and acquisition agreement with Hikvision, after the merger and acquisition was completed, brings Zhong Xinhua together to go to Shenzhen, negotiated with the Guang'an Monitoring person thoroughly. 李牧给了丁正林一个嘱托,牧野威视的事情,公司注册下来,钱到账,就先跟海康威视完成并购协议,并购完成之后,就带着钟鑫华一起去深市,跟广安监控的人深入谈判。 As for the negotiation process, did not discuss regardless the issue of money, all emphasis points are the comforting of connection as well as company worker of enterprise software and hardware. 至于谈判过程,抛开钱的问题不谈,所有的侧重点在于企业软硬件的交接以及企业员工的安抚。 So long as successfully merges into Muye Vision Guang'an Monitoring, Li Mu then spends a sum of money immediately, rents the work location and construction in Shenzhen researches and develops the laboratory , helping the Hikvision experts flicker Zhong Xinhua that to Shenzhen goes. 只要成功将广安监控并入牧野威视的旗下,李牧便立刻砸一笔钱,在深市租办公场地以及筹建研发实验室,把钟鑫华那帮海康威视的专家都忽悠到深市去。 The entire process strokes along later, Li Mu entrusts all things to Ding Zhenglin had full authority and responsibility, later immediately all energy, centralized in „Taobao Alliance” on. 整个过程捋顺之后,李牧把所有的事情都委托给了丁正林全权负责,随后立刻把所有的精力,都集中在了“淘宝联盟”上。 Taobao Alliance to Li Mu, the significance is significant, is not only its promoter action to the Taobao net, a milestone -type key, that is: Taobao Alliance, is will open officially to the peer the creating income channel of entrepreneur, even is higher-quality, the open style current capacity realization platform, that moment of it getting online, means oneself no longer all alone in the China internet industry rides to be above mundane thoughts, but must form own mass organization, opened the door receives the little brother broadly! 淘宝联盟对李牧来说,意义非常重大,不仅是它本身对淘宝网的促进作用,还有一个里程碑式的关键,那便是:淘宝联盟,将是自己正式开放给同行业者的一个创收渠道,甚至是更优质的、开放式的流量变现平台,从它上线的那一刻开始,就意味着自己不再是在华夏互联网行业里孤零零的一骑绝尘,而是要组建自己的社团,开门广收小弟了！ ...... …… ps: Chapter 2 delivers, later some have one chapter! Asked to guarantee a minimum the monthly ticket!!! ps:第二章送上,稍晚些还有一章！求保底月票！！！
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