RINAPE :: Volume #10

#971: Models the golden body again

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When Li Mu in the issue of ponder so-called country name card, Zhao Xianliang said to Li Mu: „I suggested you increase the overseas to expose, on the one hand truly is hopes that you can increase the popularity, to increase the influence in the overseas, on the other hand is also hopes you learn so-called ‚exit|to speak transfers selling internally’.” 当李牧在思考所谓国家名片的问题时,赵贤良对李牧说:“我之所以建议你增加海外曝光,一方面确实是希望你能够在海外增加知名度、增加影响力,另一方面也是希望你学会所谓的‘出口转内销’。” Li Mu asked him: „Does exit|to speak transfer selling internally? Is your meaning?” 李牧问他:“出口转内销？您的意思是？” Zhao Xianliang said with a smile: „National favors the product of developed country, similarly also cares about the approval of foreign media, if your influence first outputs the overseas, can have certain impact in the overseas, then you return the home in the influence in overseas, will trigger bigger praise internally, this is the exit|to speak transfers selling internally.” 赵贤良笑道:“国民更倾向于发达国家的产品,同样也更在意海外媒体的认可,如果你的影响力先输出到海外,能够在海外造成一定的影响,那么你在海外的影响转回国内的话,将在国内引发更大的追捧,这就是出口转内销。” Then, Zhao Xianliang supplemented one: „You now are most suitable makes the exit|to speak to transfer selling internally, now the overseas are getting higher and higher to your attention, the National Media are also paying attention to your trend, once you can open up the perspective, to bring back to the victory report in market, when the time comes you can certainly create bigger influence internally, the influence is bigger, the states and people are also higher to your attention, accordingly, the foundation of your market is also internally getting more and more reliable, the advantage is infinite!” 说完,赵贤良又补充了一句:“你现在是最适合做出口转内销的了,现在海外对你的关注度越来越高,全国媒体也都关注着你的动向,一旦你能够在海娃市场打开局面、带回捷报,到时候你一定能够在国内创造出更大的影响力,影响力越大,国家和人民对你的关注也就越高,相应的,你在国内这块市场的根基也就越来越牢固,好处无穷！” The suggestion of Zhao Xianliang makes Li Mu feel enlightened at the same time, felt that somewhat seems to have met before. 赵贤良的建议让李牧感觉醍醐灌顶的同时,又感觉有些似曾相识。 Generally speaking, the suggestion of Zhao Xianliang is in the maximum degree sells itself. 总体上说,赵贤良的建议就是最大程度上推销自己。 To become name card of the state commercial domain in the world, must first sell in the sensitometry highest position oneself, the sensitometry is bigger, overseas attention to be higher, even if not the national name card, should still become the national name card naturally, or was mistaken is the national name card. 想成为国家商业领域在世界上的名片,首先就要把自己推销到曝光度最高的位置上,曝光度越大、海外关注度越高,即便不是国家名片,也自然而然会成为国家名片,或者被人误以为是国家名片。 Li Mu feels to seem to have met before , because in impression, previous life Boss Ma is one spares no effort to sell own model, does not have one. 李牧之所以感觉到似曾相识,是因为印象中,上辈子的马老板就是一个不遗余力推销自己的典范,没有之一。 Does not blow not black makes an objective evaluation, Boss Ma absolutely is in the internal commerce big shot, has mirror rate/lead highest one in the domestic and foreign media. 不吹不黑的做一个客观评价,马老板绝对是国内商业大佬里,在国内外媒体出镜率最高的一个。 Under the Boss ta pattern, appears on the entire world major media besides Boss Ma every day, other two founders are very relatively low-key, moreover low-key somewhat makes one not dare to believe. bta格局下,除了马老板每天在全世界各大媒体上出现之外,其他的两位创始人相对都很低调,而且低调的有些让人不敢置信。 After the WeChat small video is popular, in the friend circle at least dozens over a hundred types with the Boss Ma related small video, some are he in the public address in some place, or is the non- public address of some situation, even when some are he meets the fragment in the company, he on the dining table the person with the fragment that chatted, fragment that even he performed. 微信小视频流行起来之后,朋友圈里至少有几十上百种和马老板相关的小视频,有的是他在某个地方的公开演讲,或者是某个场合的非公开演讲,甚至有的是他在公司里开会时的片段、他在饭桌上与人聊天的片段,甚至还有他唱戏的片段。 In comparison, basically could not find the other two big founder similar video materials. 相比之下,基本上找不到其他两个大企业创始人类似的视频资料。 Most makes Li Mu feel that rare and beautiful flowers, is several Boss Ma and many stars who spreads in together video, including makes the Li Mu impression profound, Boss Ma in a room in similar reception room, oneself curls upwards one leg on the other to sit on the seat of honor, the entertainment star who side revolves more than ten film and television song domains, position that called one honored...... 最让李牧感觉到奇葩的,是流传出来的几个马老板与众多明星在一起的视频,其中有一个让李牧印象深刻,马老板在一个类似会客厅的房间内,自己翘着二郎腿坐在主座上,旁边围绕着十几个影视歌领域的娱乐明星,地位那叫一个尊贵…… Compared with him, even if pulls Teacher Lei of calf on the social media frequently, is extremely low-key, he rarely released the information there is nothing to do with come out after all, most times are selling oneself commodity, this point but actually is still indisputable. 与他相比,就算是经常在社交媒体上扯犊子的雷教主,都算是极其低调的了,毕竟他很少释放出一些无关的信息出来,多数时候是在推销自己的商品,这一点倒也是无可厚非。 Sometimes, Li Mu has an misconception, as if a Boss Ma person, entire China Boss internet exposed rate/lead half the sky shouldering, an enterprise owner liked showing off, why was this? 有时候,李牧有一种错觉,似乎马老板一个人,就把全华夏互联网老板曝光率的半边天给扛起来了,一个企业老板这么爱出风头,这到底是为什么呢？ Until today, Li Mu understands probably under indication of Zhao Xianliang, so, Boss Ma previous life craves in shows off before the media, enormous possibly is, he also wants to make the national name card! 直到今天,李牧好像才在赵贤良的点拨下明白过来,如此看来,马老板上辈子这么热衷于在媒体面前出风头,极大的可能就是,他也想做国家名片！ Boss Ma previous life through all kinds of speeches and all kinds of exposures, and all kinds of propagandas, has basically achieved this point, although no one has used the concept of national name card on his body, but looking back now, is almost such meaning. 马老板上辈子通过各种各样的演讲、各种各样的曝光、以及各种各样的宣传,基本上已经做到了这一点,虽然一直没有人把国家名片的概念用在他的身上,但现在看来,几乎就已经是这么个意思了。 Has to acknowledge, makes the national name card really to have many advantage, most important models the golden body! 不得不承认,做国家名片确实有很多好处,最重要的就是塑金身！ Once becomes the national name card, around the world catches attention, that this person represents no longer is he himself, as well as his enterprise, he represents is entire China this/should industry even is the entire China commercial sector image, vivid big is not naturally no need to say ; 一旦成为国家名片,在全世界范围内受到关注,那这个人所代表的就不再是他自己、以及他的企业,他代表的更是整个华夏该行业甚至是整个华夏商业领域的形象,形象的高大自然不必说; So beside, what is more important after is the golden body makes , the profit that can bring, Li Mu molded a golden body of philanthropist on 3321, although had not brought any economic efficiency, but he won the excellent reputation in front of the governments, media and people, the media to own attitude quite, never reported own any negative report, but government also continuously to own 3321 appreciated, even the school scurried to want to benefit from 3321, brought many convenience to Li Mu. 如此之外,更重要的是金身塑成之后能够带来的益处,李牧在3321上塑造了一个慈善家的金身,虽然没有带来什么经济效益,但是他个人在政府、媒体以及人民面前都博得了极好的名声,以至于媒体对自己的态度相当好,从来不报道自己任何负面新闻,而政府也一直对自己的3321赞赏有加,甚至连学校都上赶着想沾3321的光,这其中给李牧带来了不少便利。 Like Boss Ma, molds the golden body in the commercial sector, the economic efficiency of implication was too big, he portrays himself the China internet entrepreneur, even the model of entire China entrepreneur, the government for in the image of overseas, will also give is quicker and makes him who inevitably a national name card bigger support, makes him grow conform to the status of national name card, after all he is representing the country in the commercial sector image, cannot be careless. 像马老板这样,在商业领域塑造出金身的,其中蕴含的经济效益就太大了,他把自己塑造成华夏互联网企业家、甚至整个华夏企业家的典范,政府为了在海外的形象,必然也会给予国家名片更大的支持、让他成长的更快、让他更符合国家名片的身份,毕竟他代表着国家在商业领域的形象,马虎不得。 Various Boss Ma previous life strategies are almost all-round blooming, reason that can be so smooth, „national name card” the status thinks that also plays a big role. 马老板上辈子各种战略几乎是全面开花,之所以能这么顺畅,“国家名片”的身份想必也起到了不小的作用。 Li Mu originally to to become „national name card” many interests, but thinks the frequent exposure of previous life Boss Ma, many had some repels at heart. 李牧原本对成为“国家名片”多少有些兴趣,但一想到上辈子马老板的频繁曝光,心里多少有了一些排斥。 Li Mu felt oneself with Boss Ma are not a kind of person, first he thought that oneself compares the opposite party, has the moral integrity is also more sincere. 李牧觉得自己跟马老板不是一类人,首先他觉得自己相比对方来说,更有节操的同时也更加真诚。 He does not hope that for the own selfish interests or the reputation, does some not really purposely packs and propaganda, does not want to eject the argument that anything wins favor by ostentation to cause the people to discuss, but according to Zhao Xianliang said that to become the national name card, first step must do, increases oneself media exposure rate/lead around the world. 他不希望为了一己私利或者名声,去做一些不真实的刻意包装与宣传,也不想抛出什么哗众取宠的论点来引起群众讨论,但是按照赵贤良所说,如果想成为国家名片,第一步要做的,就是增加自己在世界范围内的媒体曝光率。 Zhao Xianliang saw that the Li Mu's expression is somewhat strange, cannot bear ask him: „What's wrong? What do you have to worry?” 赵贤良看出李牧的表情有些奇怪,忍不住问他:“怎么了？你有什么顾虑？” Li Mu somewhat said awkwardly: „Uncle Zhao, I felt, and possibly my character not too suitable frequent appearing in public excessively packs itself, moreover uses excessively packs to receive in exchange for many resources convenience, this matter is not long-time.” 李牧有些为难的说:“赵叔叔,我是觉得,可能我的性格不太适合频繁的抛头露面并且过度包装自己,而且利用过度包装来换取更多的资源便利,这种事情本身也不长久。” Zhao Xianliang shows a faint smile, said: „No one makes you excessively pack itself, by your present achievement, in entire China internet industry the position and foreign media to your appraisal, I thought that you do not need excessively to pack, so long as frequently appears by your true colors in the populace field of vision, enough attracted the attention of populace, the story insufficient talent needs excessively to pack, these story many people, even if were only a look , can be touched.” 赵贤良微微一笑,说:“没有人让你过度包装自己,以你现在的成就、在整个华夏互联网行业的地位以及海外媒体对你的评价,我觉得你根本不用过度包装,只要以你的本色频繁出现在大众视野内,就足够吸引大众的注意了,故事不够的人才需要过度包装,那些故事很多的人,哪怕只是一个眼神,也能让人心生感触。” Saying, Zhao Xianliang was also saying: „You not think that now is in the heart of broad masses of juveniles even middle-aged person the idol, therefore on your shoulder it has the burden/shoulder pole of example, like Positive Energy that you said that Positive Energy was a good thing, but many people are unable auto-synthesis Positive Energy , to need your example to go into action in this case , transmitted and outputs your values through the major media both at home and abroad, gradually, when your values started the increasing number of people accepted, you are not only the national name card, the god in your industry.” 说着,赵贤良又道:“你现在毫无以为已经是广大青少年甚至中年人的心中偶像,所以你的肩膀上本身就有榜样的担子,就像你说的正能量,正能量是个好东西,但是很多民众无法自己合成正能量,这种情况下,就需要你这个榜样出马,通过各大媒体、在国内外传递并输出你的价值观,久而久之,当你的价值观开始被越来越多的人采纳的时候,你不仅仅是国家名片,你还是这个行业里的神。” „ God not only need enjoy more outstanding resources, powerful example role, if you can become the genuine national name card in front of the overseas market, the domestic internet development will also welcome a new peak, don't you have a dream want to promote the internet industry? This is a good opportunity. “神不但要享受更多的优秀资源,还有强大的榜样作用,如果你在海外市场面前能够成为真正的国家名片,国内的互联网发展还会迎来一个新高峰,你不是做梦都想振兴互联网行业吗？这就是个好机会。 The Zhao Xianliang words made Li Mu clearly become aware at heart, he thought of Boss Ma, thinks that Boss Ma had made such attempt, subconscious had the contradiction, but thinks carefully, oneself and difference of Boss Ma was very big. 赵贤良的话让李牧心里明悟了许多,他想到马老板,想到马老板曾经做过这样的尝试,就下意识的心生抵触,但是仔细想想,自己跟马老板的区别还是挺大的。 First, oneself have YY like this super product that was approved by the entire world elite, this created the China internet maximum altitude ; 首先,自己有yy这样被全世界精英人群认可的超级产品,这创造了华夏互联网的最高高度; Next, oneself have not sold the counterfeit goods, not by the original sin accumulation that the multitude of people refer to ; 其次,自己没卖过假货、没有被千夫所指的原罪积累; Again, oneself will not create the false propaganda, not desirably self-praise or the self-glorification . 再次,自己不会做虚假宣传、不会刻意自我标榜或者自我吹嘘,・。 Since this, why oneself and Boss Ma do place himself in the same sequence to consider? 既然这样,那自己又何必把自己和马老板放在同一个序列里进行考量？ Saw that the Li Mu expression becomes less crowded, Zhao Xianliang hastily strikes while the iron is hot: „I thought that you must hurry your most centers of gravity strongly on the body of Muye Science and Technology, this is you becomes the best carrier of national name card!” 眼看李牧表情松动,赵贤良急忙趁热打铁:“我看你得赶紧把你大部分的重心集中在牧野科技的身上,这才是你成为国家名片的最好载体！” „Yes.” Li Mu nods, said: „In comparison, Muye Science and Technology has to become the potential in truly world-class internet enterprise.” “是的。”李牧点点头,说:“相比之下,牧野科技有成为真正世界级互联网企业的潜质。” Zhao Xianliang closely examines him: „You now the inconsistency that Muye Science and Technology opens, for following financing?” 赵贤良追问他:“你现在把牧野科技拆的七零八落,是为了接下来的融资吗？” „Is only on the one hand.” Li Mu said: „I felt recently, makes the internet enterprise, has the charm of first-year university student part very to come from the resolution and conformity to enterprise, I analyze several subsidiary companies Muye Science and Technology now, the capital independence, the resource sharing and respective hatching, not only can reduce the potential loss in financing, but can also affiliated hatch other more new products and new businesses in each subsidiary company, this will be wants to prepare to the future listing.” “只是一方面。”李牧说:“我最近觉得,做互联网企业,有很大一部分的魅力来自于对企业的拆分和整合,我现在把牧野科技拆分成几个子公司,资本独立、资源共享、各自孵化,不但可以在融资方面减少潜在损失,还可以在各个子公司旗下孵化其他更多的新产品以及新业务,这是想给将来上市做准备。” „Once must go on the market in the future, all capital independent subsidiary companies must make the capital conformity completely, the processes of many enterprise consolidations are actually one plus one are bigger than two processes, first disassembles the development to conform again together, the market value will have bigger premium space.” “一旦将来要上市,所有资本独立的的子公司就要全部做资本整合,多个企业整合的过程其实就是一个一加一大于二的过程,先拆开发展再整合到一起,市值就会有更大的溢价空间。” „And other capital levels conform, goes on the market to be successful together, again according to business, but different, analyzes many career groups, the collectivization frame came out, the corresponding vein also to come out.” “等资本层面整合在一起、上市成功之后,再按照业务的而不同、拆分成多个事业群,集团化的框架出来、相应的脉络就也出来了。” Zhao Xianliang hear of muddleheaded of somewhat, oneself really do not have the internet thought that for a short time does not understand what is heard unexpectedly Li Mu so-called first analyzes conforms again, therefore he beckons with the hand simply, said earnestly: „No matter how you do, you must make Muye Science and Technology achieve wishes to become the world-class internet enterprise, you must know that your Muye Science and Technology opening was good, home almost does not have any industry, can obtain such large-scale heat degree in the overseas, this can be you becomes an important part of national name card!” 赵贤良听的有些稀里糊涂,自己果然不具备互联网思维,一时半会竟然听不明白李牧所谓的先拆分再整合,于是他干脆摆了摆手,认真的说:“不管你怎么干,你都要让牧野科技如愿成为世界级的互联网企业,你要知道你的牧野科技开局太棒了,国内几乎没有任何一个行业,能够在海外取得这么大规模的热度,这一定会是你成为国家名片的重要一环！”
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