RINAPE :: Volume #7

#688: Enters Sanlitun

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Determined the development direction that six have the land for building, Song Liang and Chen Ze think Li Mu that land for building that knocks from Hongzhu Group, inquired how Li Mu this land for building handles. 确定了六块自有地皮的发展方向,宋亮和陈泽想到李牧从宏筑集团手里敲来的那块地皮,询问李牧这块地皮如何处置。 That land for building potential that great builds is also big . Moreover the key it is not buys, but buys on credit, the room for profits of implication is also much bigger, but Li Mu has said beforehand, all profits that this place has will donate to the Wanying Real Estate anti- driving while intoxicated fund, therefore he has not prepared to go back on word, in the subsequent operation of this place, he made a decision probably: That place our non- actual input manpower and resources operated, brings it with other real estate company cooperation, making other companies donate money, we announced to the society ahead of time, income of Wan Ying in cooperation all invests into the anti- driving while intoxicated fund, this can also improve the Wan Ying enterprise image to a great extent, strengthens the Wan Ying social responsibilities. ” 宏筑的那块地皮潜力也非常大,而且关键它不是买来的,而是赊来的,其中蕴含的利润空间也是大得惊人,不过李牧事先说过,这块地所产生的所有利润都将捐赠给万盈地产的反酒驾基金,所以他也没准备食言,在这块地的后续操作上,他做了一个大概的决定:那块地我们就不实际投入人力物力去运作了,把它也拿来跟其他地产公司合作,让其他的公司出钱出力,我们提前向社会宣布,万盈在合作中的收入全部投入到反酒驾基金里,这也能很大程度上提升万盈的企业形象,增强万盈的社会责任感。” Two people naturally have no opinion, the land for building that Li Mu blackmails, how Li Mu want to use not to matter, does not make money also indifferently. 两人对此自然没什么意见,李牧敲诈来的地皮,李牧想怎么用都无所谓,不赚钱也无所谓。 Li Mu felt, even if the plan has decided that temporarily do not worry to advance immediately, at present the most important matter first draws cash, seven lands for building are not wanting whipping, first waits for the market to digest the good of subway No. 10 line as well as Nankai Airport Line, more full of good digestion, the real values of these seven lands for building are also higher. 李牧觉得,即便是计划已经定了,暂时也不要着急立刻推进,眼下首要的事情是先拿钱,七块地皮都不要着急动,先等市场消化地铁十号线以及机场线的利好,利好消化的越充分,这七块地皮的实际价值也就越高。 Therefore, in this most exciting moment, three people instead decides first to calm down, does not make any substantive movement, watches changes quietly, waits for the market to ferment. 于是,在这个最激动人心的时刻,三人反而决定先冷静下来,不做任何实质性的动作,静观其变,坐等市场发酵。 Six lands for building to Li Mu, the biggest significance are it can draw out the big funds, oneself start an undertaking has not seen a 1 billion cash, could not take several days to open mind, it is a pity that this sum of money was doomed only to be able in the bank account in the form of digit to manifest, otherwise so much money , if took to estimate ending that several trucks can draw. 六块地皮对李牧来说,最大的意义是它能够套出大笔资金,自己创业至今不曾见过一把十亿的现金,要不了几天就要开眼界了,遗憾的是,这笔钱注定只能在银行账户中以数字的形式体现,否则这么多钱要是取出来估计得几辆卡车才能拉的完。 In Wanying Real Estate when the Yanjing real estate industry was a focus of public attention, Li Mu in the Haizhou parents has not known own son has made at present in a big way career to an average man not unimaginable situation. 就在万盈地产在燕京地产行业受到万众瞩目的时候,李牧远在海州的父母还不知道自己儿子眼下已经把事业做大到了一个常人无法想象的地步。 Li Mu with Chen Ze and Song Liang eat meal together the celebration the time, receives the phone call that Mother made, Mother Li in the telephone asked when he goes home, Li Mu also wants to find the excuse saying that some school things are busy, but careful thinks, oneself drags again, perhaps really did not have the time to go home. 李牧跟陈泽、宋亮一起吃饭庆祝的时候,接到了妈妈打来的电话,李妈在电话里一个劲的问他什么时候回家,李牧原本还想找借口说学校有些事情要忙,但是仔细一想,自己再拖下去,恐怕就真的没有时间回家了。 The Brand Day time decided on July 23, this was the big matter of Taobao net, Li Mu naturally wants to witness in Yanjing, but if , after 23 rd , went home, that was not quite realistic, because the star auctioned at the end of the month must get online, moreover there are from Construction logistics and Cinema matter, in brief the matter was one after another. 品牌日的时间定在7月23日,这是淘宝网的大事情,李牧自然想在燕京见证,可如果自己等到23号之后再回家,那也不太现实,因为月底明星拍卖也要上线,而且还有自建物流与院线的事情,总之事情是一件接着一件。 Therefore the Li Mu temporary decision goes back as soon as possible, first goes home to wait for several days to rest to relax well, then receives Yanjing to come the parents, then leniency to those who confess with the parents Yanjing these things, this can also not delay Yanjing various things. 于是李牧临时决定尽快回去,先回家待几天好好休息放松一下,然后把父母接到燕京来,再把燕京这些事情跟父母坦白从宽,这样也能不耽误燕京这边的各种事情。 Immediately, Li Mu went back with the mother promise recently over the two days. 随即,李牧跟老妈许诺最近这两天就回去。 Mother Li has been hoping he went home, one hear of this replies naturally are happy serious, rushes to inquire how Li Mu goes back, is drives or the train and airplane. 李妈早就盼着他回家了,一听这个回复自然是开心的不得了,赶忙询问李牧怎么回去,是自己开车还是火车、飞机。 Li Mu is thinking must meet the parents to Yanjing, therefore first driving pass, made a long and wearisome journey the good automobile to sit not that comfortably . Moreover the security truly is also unsatisfactory, Li Mu then decides to go back by plane, this is most quickly most convenient, moreover is also good to buy a ticket. 李牧想着要接爸妈到燕京,于是首先就把开车pass了,长途跋涉再好的汽车坐起来也不是那么的舒适,而且安全性也确实欠佳,李牧便决定乘飞机回去,这样最快最方便,而且也好买票。 Mother Li hears Li Mu to take plane, relaxes, said: „Airplane comes back well, I with your father do not think that you drive, first is too tired, secondly is unsafe.” 李妈听闻李牧要坐飞机回,松了口气,说:“飞机回来最好,我跟你爸都不想你开车回,一来太累,二来也不安全。” Made the telephone call, Song Liang then asked Li Mu: „Over the two days returned to Haizhou?” 挂了电话,宋亮便问李牧:“这两天就回海州？” Li Mu nods: „Had no way to tow again, will be busier by the end of the month.” 李牧点点头:“没法再拖了,到月底会更忙。” Song Liang thinks, said: „Or I also go back several days later, you did not say that must wait for the market to digest the good news, happen to at present, goes back to have a look at the wife and kid.” 宋亮想了想,说:“要不我也回去过几天,你不是说要等市场消化利好消息嘛,正好眼下也没什么事儿,回去看看老婆孩子。” Li Mu said with a smile: „We together.” 李牧笑道:“那咱俩一起。” Song Liang said: „Ok, I book the airplane ticket.” 宋亮说:“行,我来订机票。” Li Mu said: „I ask Yingxue later, with her determined that the time said again.” 李牧说:“我待会问问映雪,跟她确定时间再说。” Chen Ze said in the one side: „Did you walk? Also had not said that keeps a person to accompany me.” 陈泽在一旁说道:“你俩都走了？也没说留一个人陪我。” Li Mu said: „Accompanies you to do? You look for Du Fei to go, words saying that you do progress now? Every day is constantly together at the matter of race track and club, what substantive development has?” 李牧说:“陪你干嘛？你找杜菲去啊,话说你俩现在进展如何了？每天在赛车场和俱乐部的事情上朝夕相处,有没有什么实质性的发展？” Chen Ze shakes the head: „Temporarily did not have, Du Fei simply is a workaholic, except for working other I could not talk with her.” 陈泽摇摇头:“暂时还没有,杜菲简直是个工作狂,除了工作其他的我跟她都搭不上话。” Song Liang said with a smile: „Picking up the little girl cannot be so dilatory, wants the simple and crude.” 宋亮笑道:“泡妞不能那么拖沓,要简单粗暴。” Chen Ze smiles bitterly: „That is you did not understand that Du Fei this person, is useless with her simple and crude, this woman temper blames very much, really to have a headache.” 陈泽苦笑一声:“那是你不了解杜菲这个人,跟她简单粗暴是没用的,这女人性子怪得很,实在让人头疼。” Song Liang spreads out the hand: „Who makes you like, this/should.” 宋亮摊开手:“谁让你喜欢呢,该。” Chen Ze said: „Chatted properly, Li Mu, you have said the commercial real estate, you have thought that where did the first commercial real estate project in do?” 陈泽说:“还是聊点正经的吧,李牧,你一直说商业地产,你有没有想过,第一个商业地产项目在哪做？” Li Mu said: „Best naturally is C Business development (BD), but could not have caught up now, Sanyuan Bridge although now also very fiery/popular, but Sanyuan Bridge not necessarily can develop the business center in the future, more possibly is the Business center.” 李牧说:“最好的当然是cbd,但是现在已经赶不上了,三圆桥虽然现在也很火爆,但是未来三圆桥不见得能发展成商业中心,更多的可能是商务中心。” The business center, is to make merry to put it bluntly the central zone of expense shopping, but the Business center is the office stands in great numbers the central zone that company huddles together, the commercial real estate that Li Mu must make is to naturally have a high opinion of the former. 商业中心,说白了就是吃喝玩乐消费购物的中心地带,但是商务中心则是写字楼林立、公司扎堆的中心地带,李牧要做的商业地产自然是倚重前者。 Song Liang said: „Sanyuan Bridge geography transportation is so developed, the business development should be also quite promising.” 宋亮说:“三圆桥地理交通这么发达,商业发展应该也比较有前途。” Li Mu nods: „Is definitely promising, but in my opinion is not most promising.” 李牧点点头:“肯定有前途,但在我看来不是最有前途的。” Saying, Li Mu was also saying: „I favor Sanlitun, now there has started to develop in the direction of bar street, bar night club attraction originally is the customer segment of young fashion, how long in the future will unable to want, Sanlitun will become Yanjing one to represent the fashionable terrestrial reference, if we construct a business center in Sanlitun, the prospects for development are very certainly good.” 说着,李牧又道:“我个人更看好三里屯,现在那里已经开始往酒吧街的方向发展了,酒吧夜店吸引的本来就是年轻时尚的消费群体,未来要不了多久,三里屯就会成为燕京一个代表时尚的地标,如果我们在三里屯建一个商业中心,发展前景一定很好。” The present Sanlitun had/left labor bodies and one pile of bar night club, truly also had no other things, Chen Ze and Song Liang could not see when Sanlitun will become the fashion center prospect in the future, but Li Mu truly was at heart clear, Sanlitun can be in the future Yanjing is most fashionable most tidal current the terrestrial reference, did not have one, has not formed the scale while it now, ahead of schedule started or has bright prospects. 眼下的三里屯出了一个工体和一堆酒吧夜店,确实也没什么其他的东西了,陈泽和宋亮也都看不到三里屯未来成为时尚中心时的前景,但是李牧心里确实非常清楚的,三里屯将来会是燕京最时尚最潮流的地标,没有之一,趁它现在还没形成规模,提早下手还是大有可为的。 In two human brains starts to ponder Sanlitun, and compares it and Sanyuan Bridge. 两人脑中开始思考三里屯,并且把它和三圆桥进行对比。 Li Mu also said at this time: „I must remind your, you regard Sanyuan Bridge time, cannot regard with the vision of property developer.” 李牧这时候又说:“我得提醒你们一下,你们看待三圆桥的时候,不能用房地产开发商的眼光去看待。” Two people look the surprise looks at Li Mu, does not know what he said is what meaning. 两人面露诧异的看着李牧,不知道他说的是什么意思。 Li Mu then said: „In our eyes, Sanyuan Bridge truly wants awesome now, conveniently located, extends in all directions, but you think, in the ordinary citizen eyes, what extraordinary place Sanyuan Bridge has? Even if the line announced on the 10 th has the Sanyuan Bridge stand, everyone will still regard as Sanyuan Bridge is in Yanjing numerous names belt/bring ‚bridge’ the place of character.” 李牧接着说:“在咱们眼里,三圆桥现在确实是要牛逼了,交通便捷、四通八达,但是你们想想,在普通市民眼里,三圆桥有什么了不起的地方？就算是十号线公布了有三圆桥站,大家也只是会把三圆桥看成是燕京众多名字里带‘桥’字的地点而已。” „Considers, in the future everyone will think of Sanyuan Bridge, which keywords will think of? Conveniently located and transport hub, the 3 rd Ring Road and subway No. 10 line, the airport quick axle and airport are high-speed, but also had nothing in addition, when everyone remembers Sanyuan Bridge, does not think that the leisure, entertainment, dining, expense, shopping and fashion, then surface these keywords, are an essential attribute of business center!” “试想一下,未来大家想到三圆桥,会想到哪些关键词？交通便捷、交通枢纽、三环路、地铁十号线、机场快轨、机场高速,但是除此之外也就没什么了,大家想起三圆桥时,不会想到休闲、娱乐、餐饮、消费、购物、时尚,而后面这些关键词,才是一个商业中心的关键属性！” Two people hear here, the facial expression seemed like has started clearly to become aware. 两人听到这里,神情看起来已经开始明悟了。 Li Mu also said: „Sanlitun close to the consular district, the foreigner are also many, because just the foreigner are many, therefore here bar business especially good, the bar culture is the thing of westerner, they huddle together here, bar night club also naturally huddles together here, therefore you looked, the present Sanlitun has the fashions, expenses, leisures and entertainment these four attributes at least, but also defective was the dining with shopping, but these two were the cores of our business program ; As for the transportation convenience, it is not worse than Sanyuan Bridge many, No. 10 line will have the site near Sanlitun in the future, had/left the subway to walk also for several minutes to be able, moreover near three points, driving is very convenient, some so many advantages, made the business center in Sanlitun are most appropriate.” 李牧又说:“三里屯靠近使馆区,外国人也多,正因为外国人多,所以这里的酒吧生意才格外的好,酒吧文化本来就是西方人的东西,他们在这里扎堆,酒吧夜店也就自然在这里扎堆,所以你们看,现在的三里屯起码已经具备了时尚、消费、休闲和娱乐这四个属性,还欠缺的就是餐饮与购物了,而这两个都是我们商业项目的核心;至于交通便利性上,它也不比三圆桥差多少,十号线未来在三里屯附近也有站点,出了地铁走路也就几分钟就可以到,而且在三环边上,开车也很方便,有这么多优势在,在三里屯做商业中心是最合适的。” Chen Ze and Song Liang two people pondered over carefully, then thought through key quickly, Li Mu said right, Sanyuan Bridge is awesome, but it does not have the commercial atmosphere now, in the resident is only a geographic name, does not have any special attribute, but Sanlitun is different, it is truly representing the fashion in the mind of Yanjing young people, Fatty Wang Sugar Club business now good serious, is not only he, surroundings most night club business are getting better and better, this gave Sanlitun in the residential mind besides the geographic name in addition an attribute- fashion. 陈泽与宋亮两人仔细琢磨了一下,很快便想通了其中的关键,李牧说的没错,三圆桥是牛逼,但它现在还没有商业氛围,在市民心里只是一个地名而已,没有什么特殊属性,但是三里屯不一样,它确实在燕京年轻人的心目中代表着时尚,王胖子的sugarc露b生意现在好的不得了,不光是他,周围大部分的夜店生意都越来越好,这就赋予了三里屯在市民心目中除了地名之外的另一个属性-时尚。 Has the fashion, has the entertainment, has the entertainment to have the expense, having the expense can be casual . Moreover the geographical position can also be called is advantageous, if makes the business center here, really has bright prospects. 有时尚,就有娱乐,有娱乐就有消费,有消费就能休闲,而且地理位置也称得上是得天独厚,如果在这里做商业中心,真的是大有可为。 Chen Ze asked Li Mu: „How your concrete plan to the business center is?” 陈泽问李牧:“你对商业中心的具体规划是怎么样的？” Li Mu said probably: „A business center, must have many necessary elements, first is the retail, these main is the apparel industry, therefore our future business center, at least half of stores will provide to the apparel industry ; Next was the dining and entertainment, the dining are not many said that entertainment aspect, my plan was the large-scale movie theater or the computer game city, the movie theater was indispensable ; Besides this point, other retail, the electronic device, the daily necessities and Jingpin Supermarket these are the objects who the future will invite businessmen to open company.” 李牧大概说道:“一个商业中心,一定要具备多个必备元素,首先是零售业,这其中最主要的就是服装行业,所以我们未来的商业中心,至少一半的商铺将提供给服装行业;其次是餐饮和娱乐,餐饮就不多说了,娱乐这方面,我的规划就是大型电影院或者电玩城,其中电影院是不可或缺的;除了这一环,还有其他零售业,电子设备、生活用品、精品超市这些都是未来招商的对象。” Chen Ze nods, said: „Is the concept of developed country mall, makes merry the expense shopping start-to-finish service.” 陈泽点了点头,说:“就是发达国家mall的概念,吃喝玩乐消费购物一条龙服务。” Li Mu hit a sound to refer to: „Right, this is the component of most core, in addition, I also want to match the star-level hotel to start together, this does not make inviting businessmen to open company, we do.” 李牧打了个响指:“没错,这是最核心的组成部分,除此之外,我还想搭配星级酒店一起上马,这个不做招商,我们自己做。” „Considers, later each business center, has our star-level hotel, first is Yanjing, is across the country, slowly, we will make everyone know where our business center opens, where is this city is liveliest most fun the most fashionable place, regardless of the business trip travels, wants best experience this city, to check into our hotel.” “试想一下,以后每一个商业中心,都有我们自己的星级酒店,先是燕京,再是全国各地,慢慢的,我们会让所有人知道,我们的商业中心开在哪里,哪里就是这个城市最繁华最好玩最时尚的地方,无论出差旅行,想最好的体验这座城市,就得入住我们的酒店。”
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