Announced investment as well as future after mixing the plan flexibly, Li Mu also further announced the future Ele.me personnel construction. 宣布了出资以及未来的机动调配规划之后,李牧又进一步宣布了未来饿了么的人员架构。 He decided, is in command by oneself personally, holds the post of CEO of Ele.me Corporation, is responsible for Ele.me all businesses comprehensively ; 他决定,由自己亲自挂帅,担任饿了么公司的ceo,全面负责饿了么的所有业务; By Lei Jun Teacher Lei by holding the post of Ele.me coo, is responsible for the operation, propaganda and promotion Ele.me ; 由雷君雷教主由担任饿了么的coo,负责饿了么的运营、宣传、推广; Be responsible for sending the end business by Liu Qiangdong Brother Liu, including but not limited to , the build of rider team, necessary and management of rider team. 由刘镪东刘师兄负责派送端业务,包括但不限于骑手团队的搭建、配套以及骑手团队的管理。 As for other Ele.me executives, temporarily in high-level substitute management by both sides, simultaneously please the best head-hunting company, in the nation the top talent who even globally seeks for the diverse sectors. 至于饿了么其他的高管,暂时由双方中高层代管,同时请最好的猎头公司,在全国甚至全球范围内寻找不同领域的高端人才。 In the next two years, the Ele.me development priorities, the proliferation development in city, must in the shortest time, first cover national all prefectural-level cities. 在未来的两年之内,饿了么的发展重点,在城市的扩散发展,一定要在最短的时间内,先覆盖全国所有地级市。 Li Mu said in the conference seriously: „To satisfy Ele.me covers the demand of national fast, we must in the shortest time, the build set up five sets of big scope.” 李牧在会议上严肃的说:“为了满足饿了么快速覆盖全国的需求,我们必须在最短的时间内,搭建立起五套大的业务体系。” , Li Mu wrote five sets of scope that oneself planned on the blackboard. 顿了顿,李牧在黑板上写出了自己规划的五套业务体系。 Business management system, rider management system and service management system and technology management system as well as safety management system. 商家管理体系、骑手管理体系、服务管理体系、技术管理体系以及安全管理体系。 Afterward, Li Mu explained one by one: „Business management system, on the one hand must develop the business full power, strives covering all regular restaurants in area connects Ele.me completely, but, everyone must pay attention to a point, the food safety is we must for the important bottom line that the populace consideration and supervision maintain, therefore, any restaurant must request the aptitude to be complete, and inputs our internal business to control system the legal person.” 随后,李牧挨个解释道:“商家管理体系,一方面是要全力拓展商家,争取把覆盖地区内的所有正规餐厅全部接入饿了么,但是,所有人一定要注意一点,食品安全是我们必须要替大众考虑和监督维护的重要底线,所以,任何一家餐厅都必须要求资质齐全,并且将法人录入我们的内部商家管控系统。” „If the business has the food security problem, the gravity that regards the issue, may conduct under this/should merchant as well as this/should law personal name high other hotels, the permanent limit connects the highest punishment of Ele.me, and actively helps the victim conduct the rights protection claim ;” “如果商家发生食品安全问题,视问题的严重性,最高可进行该商户以及该法人名下所有其他饭店,永久限制接入饿了么的最高处罚,并积极帮助受害人进行维权索赔;” „Customer suit must be responsible for earnestly, if the business has the behavior that the fraud, insulted and harms the user, must process severely and severely, did not allow to favor the merchant, to smooth over differences or the non- achievement, must give the consumer a satisfactory confession.” “客户投诉必须认真负责,如果商家发生欺诈、辱骂、伤害用户的行为,也要从严、从重处理,决不允许偏袒商户、和稀泥或者不作为,务必要给消费者一个满意的交代。” Then, Li Mu said to Teacher Lei: „Chief Lei, the Taobao shop prestige system, and prestige arrangement algorithm introduces Ele.me, each shop must conduct the prestige rating, if the shop has the fraudulent practice, to have the customer to sue the behavior, buckles the prestige minute/share directly, the prestige minute/share is lower, demonstrated that sorting is lower, lowers must limit his sensitometry to the shop of certain extent directly, is the sensitometry to get online, even if the user searches on own initiative, must show that it is accepting the punishment, to terminate under the user the order.” 说罢,李牧对雷教主说道:“雷总,把淘宝店铺信誉体系,以及信誉排列算法引入饿了么,每一家店铺都要进行信誉评级,如果店铺发生欺诈行为、发生客户投诉行为,直接扣信誉分,信誉分越低,展示排序就越低,低到一定程度的店铺要直接限制他的曝光度,达到曝光度上线,哪怕用户主动搜索,也要显示其正在接受处罚、终止用户下订单。” Teacher Lei nods immediately, said: „The limit sensitometry that you said that we have not used on Taobao temporarily, but is a very good idea, after our meeting, calls the technical personnel, this development function, then the two sides shares as soon as possible.” 雷教主立刻点了点头,说道:“您说的这个限制曝光度的,我们在淘宝上暂时还没有用过,不过是个很好的主意,我们会后就召集技术人员,尽快把这个功能开发出来,然后两边共享。” Li Mu said satisfied: „Speed is fast.” 李牧满意的说:“速度要快。” „Ok.” “ok。” Li Mu also said: „Algorithm thing, once formulates, cannot make any individual adjust in secret, cannot make anybody divulge the algorithm the rule, we must cease the possibility that internal corruption and interior cheat fundamentally, guaranteed to the full the company operates fair fair.” 李牧又道:“算法这个东西,一旦制定,绝不能让任何个人私下里调整,更不能让任何人泄露算法的规则,我们要从根本上杜绝内部贪腐以及内部作弊的可能性,最大程度确保公司运作的公平公正。” previous life, several time of going the platform barbaric growth, has exploded the use loophole and case of algorithm corruption, moreover affects to be bad. 上辈子,几家外卖平台野蛮生长的时候,都爆过利用漏洞、算法贪腐的案子,而且影响非常恶劣。 For example some platform, administrators make the relative open the restaurant, then using the algorithm and resources inclined jurisdiction, crazily to the restaurant leading quantity that oneself invest, the restaurant moon/month running water even crosses 1 million Yuan, not only this is extremely unfair to other business, had the huge impact on the image of company platform. 比如某个平台,一名管理人员让亲戚开餐厅,然后利用算法以及资源倾斜的权限,疯狂给自己投资的餐厅导量,餐厅月流水甚至过百万元,这不但对其他商家极不公平,也对公司平台的形象造成了巨大的冲击。 Opens Ele.me or Meituan like everyone, after choosing the good food, that restaurant of first coming out, forever is a current capacity biggest restaurant, if this sorting arranges with the fair and just algorithm, naturally does not have the issue. 就像大家打开饿了么或者美团,选择美食之后,第一个出来的那家餐厅,永远都是流量最大的一家餐厅,如果这个排序是用公平公正的算法排出来的,自然没有问题。 But if the artificial intervention, will directly affect to arrange at the current capacity and income of following each restaurant. 但如果是人为干预的,就将直接影响排在后面的每一家餐厅的流量以及收入。 The Li Mu's enterprise is never stingy in the staff treatment, but, anybody wants to build own mouse warehouse in own company, that must punish severely severely, does not appease! 李牧的企业在员工待遇上从不抠门,但是,任何人想在自己的公司里面搭建自己的老鼠仓,那一定要从严从重处罚,绝不姑息！ Afterward, Li Mu also said to Brother Liu: „Equestrian management system, Brother Liu you must hit 12 the spirit, because of this team future scale, will not compare present Taobao Logistics to be small, dining is the consumer behavior of high-frequency, compared with Online shopping, the user turns round the frequency of buying to be much quicker, under has possibility one user one day to want 3-4 to go the order, therefore the request to the rider team is high.” 随后,李牧又对刘师兄说:“骑手管理体系这块,刘师兄你要打起十二分的精神,因为这个团队未来的规模,一点也不会比现在的淘宝物流小,用餐是高频率的消费行为,和网购相比,用户复购的频率要快得多,有可能一个用户一天要下三四个外卖订单,所以对骑手团队的要求非常高。” „The rider teams of 1 million scales, in the mode of administration, must profit from the administrative mode of Hyundai / modern army, class Pailian battalion round/ball, at all levels must divide, the leadership management structure to be clear clearly, even if five people of distribution teams, wants person in charge, to his higher-up leader seamless report.” “百万规模的骑手团队,在管理方式上,必须借鉴现代军队的管理模式,班排连营团,各级一定要划分清楚、领导管理结构清晰直接,哪怕是一支五人的配送团队,也一定要有一个负责人,向他的上级领导无缝汇报。” Brother Liu says immediately: „This I have considered, my idea is adopting the block control system, divides five to eight blocks from the national level, each block takes the province to divide as the unit again, again downward is the prefectural-level city and administrative area, arrives at urban district's management specifically, must want person in charge of each city to formulate one block division pattern that is clear about the person, from block person in charge, to neighborhood and street person in charge, certainly layer upon layer is distinct, responsibility to arrive.” 刘师兄立刻说道:“这个我有考虑过,我的想法就是在采取片区管理制度,从全国层面划分五到八个片区,每个片区再以省份为单位进行划分、再往下是地级市、行政区,具体到市区的管理,务必要每个市的负责人制定一套明确到人的片区划分模式,从片区负责人,到小区、街道负责人,一定层层分明、责任到位。” Li Mu nods: „Also, the rider team must give full legal training, in any event, does not allow to have the behavior that any retaliation user, harms and insults the user, once there is, dismisses the rider team permanently, serious turns over to public security organ processing.” 李牧点了点头:“还有,骑手团队一定要给予充分的法律培训,无论如何,决不允许发生任何报复用户、伤害及辱骂用户的行为,一旦有,永久开除出骑手队伍,严重者移交公安机关处理。” Brother Liu said: „Chief Li felt relieved, this point I will certainly request strictly.” 刘师兄说:“李总放心,这一点我一定会严格要求。” Li Mu said: „Not only wants our rider teams to observe law and discipline, must to the rider team enough safeguard, probably have the personal accident danger, must have the accident injury allowance fund, particularly the traffic accident . Moreover, warned all rider team person in charge, if hand/subordinate had the rider to be wronged in the situation on the path observing law and discipline, is insulted, wanted the firm rights protection, anybody did not flinch.” 李牧说:“不光要我们的骑手团队遵纪守法,也要给骑手团队足够的保障,要有人身意外险,要有意外伤害补助基金,尤其是交通意外,另外,告诫所有的骑手团队负责人,手下如果有骑手在道路上遵纪守法的情况下受了委屈、受人欺辱,一定要坚决维权到底,任何人都绝不退缩。” Brother Liu serious nod: „I will regard the brothers the same as treat everyone, give their enough safeguards!” 刘师兄郑重点头:“我会把大家当成兄弟一样对待,给他们足够的保障！” Li Mu beckons with the hand: „Brother Liu, later should not be on intimate terms with the staff, do not publish the staff in public is brothers' opinion and viewpoint.” 李牧摆摆手:“刘师兄,以后不要跟员工称兄道弟,也不要在公开场合发表员工是兄弟的这种言论和观点。” Asking of some Brother Liu surprise: „Chief Li, why is this?” 刘师兄有些诧异的问:“李总,这是为什么？” Li Mu looks at he, said four characters earnestly: „Social class disparity.” 李牧看着他,认真的说了四个字:“阶级差距。” Remaining, Li Mu had not said, making he himself comprehend. 剩下的,李牧没有多说,让他自己去参悟吧。 Brother Liu likes discussing the brothers with the staff, this is some of his previous life characteristics. 刘师兄喜欢跟员工论兄弟,这是他上辈子就有的特点。 Li Mu's past life has understood about his some styles, although truly very one set in management, ingredient that but sometimes also the somewhat false thing, or craves greatness and success. 李牧上辈子了解过关于他的一些行事风格,虽说在管理上确实挺有一套,但是有些时候也会有些假大空的东西,或者好大喜功的成分。 Is on intimate terms with the staff, enthusiasm that is easy to overdraw the staff, increases the staff's anticipation value to the company, in a short time working attitude to everyone and working efficiency certainly helpful. 跟员工称兄道弟,容易透支员工的积极性,增加员工对公司的期待值,短时间内对大家的做事态度、做事效率一定是有帮助的。 However, this thing like the drugs that the athlete takes, there is to backlash the function, once you could not cash, these must double to backlash, instead will be repelled by the staff. 但是,这东西本身就像运动员服用的违禁药物一样,有反噬作用,一旦你兑现不了,这些都要加倍反噬回来,反而会遭到员工的排斥。 The boss who excels at the pictures of cakes are many, but is good at the pictures of cakes also having the skill to make the boss who the staff eats the cake truly too few. 擅长画饼的老板很多,但擅长画饼同时又有本事让员工吃到饼的老板确实太少。 These draw by all means that no matter eats, majority fell a being deserted by friends and allies fate finally. 那些只管画不管吃的,大部分最后都落了一个众叛亲离的下场。 The Brother Liu poverty-stricken family background, the undependable way of speaking is heavy, although own financial resource and social position had strided in the home peak that social class, may like displaying meets the rusticity very much, this looks like in Li Mu, is actually some when things reach their extreme they turn back. 刘师兄穷苦出身,江湖气重,虽然自己的财力、社会地位都早已经跨入了国内最顶尖的那个阶级,可还是喜欢表现的很接地气,这在李牧看来,其实是有些物极必反的。 You received several thousand staff saying that with the moon/month everyone was the good brothers, I to manage you to work, life, the child education, the parental support and housing medical service, everyone's person to your type of top class had a worship naturally, itself also thought that you had very strong credibility, really letter/believed you very much easily, but you, once went back on word, wants to retrieve this credibility again, but on difficult such as ascending to heaven even/including. 你跟月收入几千块的员工说大家都是好兄弟、我会管你们工作、生活、子女教育、父母赡养、住房医疗,大家对你这种顶尖阶层的人天然有一种崇拜,本身也觉得你有很强的公信力,很容易就真的信了你,可你一旦食言,再想找回这种公信力,可就难如登天连。 Moreover, some behaviors, look like many also somewhat artificial ingredient in Li Mu. 而且,有些行为,在李牧看来多少也有些做作的成分。 For example carries over to the next year, the New Year supper greeting floor staff to eat meal together, on the dining table is on intimate terms and exchanges toasts with them, oneself felt like integrated in everyone's community. 比如跨年、年夜饭招呼底层员工一起吃饭,饭桌上跟他们称兄道弟、推杯换盏,自己觉得好像融入了大家的群体中。 But who everyone does not know, you have several hundred over a thousand hundred million assets, to have the innumerable mansions, the expensive cars and private plane, in the family/home also has an as pretty as a flower beautiful lovely wife? 但大家谁不知道,你坐拥几百上千亿资产、坐拥无数豪宅、豪车、私人飞机,家里还有一个如花似玉的美娇妻？ So-called that but these have meal with you together „brothers”? 可那些跟你一起吃饭的所谓“兄弟”呢？ They after you finished eating the food, but must wrap up the cotton-wadded jacket to ride the electricity three rounds to deliver goods. 他们跟你吃完饭之后,还要裹上棉袄骑着电三轮去送货。 You? You finished eating the food to wipe the mouth, leading the wife to ride Rolls-Royce to return to you several thousand square meters mansion, or rides the private plane to go to southern California to sun and go to Switzerland directly to ski and go to France to shop and go to Japan to soak the hot spring, big of the world, had your institute of taking shelter everywhere. 你呢？你吃完饭擦擦嘴,带着老婆坐劳斯莱斯回你几千平米的豪宅、或者直接坐私人飞机去南加州晒太阳、去瑞士滑雪、去法国购物、去日本泡温泉了,世界之大,到处有你的容身之所。 Such obvious social class disparity, but must be on intimate terms with others, truly a little deceived oneself and others. 这么明显的阶级差距,还非要跟人家称兄道弟,确实有点自欺欺人了。 Therefore, in the business management, Li Mu esteems the repertoires of two horses. 所以,在企业管理上,李牧更推崇二马的套路。 Everyone works together to do career together, makes money and realize financial affairs to be free together, therefore CEO or floor staff, even if only an onstage, everyone is also the colleague, is the collaborator, among the collaborators has the power gap and social class disparity, is normal reasonable. 大家一起做事就是为了一起搞一番事业、一起赚钱、实现财务自由,所以无论是ceo还是底层员工,哪怕只是一个前台,大家互相之间也是同事、是合作者,合作者之间有实力差距、阶级差距,都是正常合理的。 Ali's eighteen lohans although some people left afterward, but overall speaking, the eighteen lohans realized financial affairs to be free in Ali, Boss Ma has not boasted the brothers sentiment with them, everyone was a partner, simple direct. 阿里的十八罗汉虽然后来有人离开,但整体来看,十八罗汉都在阿里实现了财务自由,马老板也没跟他们吹嘘兄弟感情,大家就是合伙人,简单直接。 Tencent Chief Ma is usually lower-key, the overall style closer partner strategy, for example father of Zhang Xiaolong WeChat, the yearly salary several hundreds of millions, are the Tencent top core members, but has not listened to Chief Ma to say in any situation Zhang Xiaolong is his brothers. 腾训的马总平时更低调,整体风格更贴近合伙人策略,比如微信之父张晓龙,年薪数亿,是腾训顶尖的核心成员,但从来没听马总在任何场合下说过张晓龙是他的兄弟。 Therefore, Li Mu does not hope when Brother Liu this whole life manages Taobao Logistics and Ele.me rider these two super giant teams , to continue with previous life brothers and sisters' that set, puts in order these empty significances not to have, instead will be brought to scoff by everyone. 所以,李牧也不希望刘师兄这辈子管理淘宝物流、饿了么骑手这两个超级巨大的团队时,继续用上辈子兄弟姐妹的那一套,整那些虚的一点意义都没有,反而会被大家拿来耻笑。 Dozens over a million people of teams, CEO comes one to make everyone buy the best room, this who listened to know that is boasting. 几十上百万人的团队,ceo来一句要让大家都买上房,这谁听了都知道是在吹牛。 Brother Liu as if also not too clear Li Mu said „social class disparity” is what meaning, but he knows the Li Mu's way, told you a matter, you can, be able to go slowly, even if does not understand must comply. 刘师兄似乎还不太明白李牧所说的“阶级差距”是什么意思,不过他知道李牧的路数,跟你说了一件事情,你可以不懂,可以慢慢去懂,但即便不懂也要照做。 Oneself truly like chatting „brothers sentiment” with the following person, it seems like Li Mu possibly does not like this repertoire, later must pay attention much. 自己确实喜欢跟下面的人聊“兄弟情”,看来李牧可能不太喜欢这个套路,以后要多多注意。