RINAPE :: Volume #18

#1758: High-speed mobility army


LNMTL needs user funding to survive Read More

Li Mu has been subject to CCTV to pay attention to and reason of loving care, because of his social responsibilities, in the national young entrepreneurs, no one can. 李牧一直备受央视关注与爱护的原因,就是因为他身上的社会责任感,在全国年轻企业家中,无人能及。 Since undertaking, he was the every large or small charitable foundation has only done several, moreover each financial affairs transparent, well-functioning, was earnestly spends each one cent in public, flower in the locating philanthropist. 创业至今,他光是大大小小的慈善基金就已经搞了好几个,而且每一个都财务透明、运转良好,属于切实将每一分钱都花在明处、花在正处的慈善家。 After these donate money, no one knows where charity foundation he used money, Li Mu simply was the model of charity ; 比起那些捐了钱之后,没人知道他到底把钱用在了哪里的慈善基金会,李牧简直是慈善界的楷模; Again compared with the US (America) rich and powerful people to avoid inheritance tax and personal income tax, various names and to heritage tax-avoidance funds of that by charity foundation the children build, Li Mu simply is the model in model. 再比起美国富豪为了躲避遗产税和个人所得税,以慈善基金会的名义、给子女搭建的各种遗产避税基金,李牧简直是楷模中的楷模。 Except for practical action, Li Mu's spirit and attitude, caters to the values of CCTV, one of words and expressions now the media most like Positive Energy, but Positive Energy these three characters, are Li Mu first raise. 除了实际行动,李牧的精神与态度,也非常迎合央视的价值观,现在媒体最喜欢的词语之一就是“正能量”,而正能量这三个字,就是李牧第一个提出来的。 As the China young people, as the China entrepreneur, must have enough Positive Energy, and brings honor to Positive Energy, this was also Li Mu attitude until now, this point gave the entire world young people's greatest inspiration. 身为华夏年轻人、身为华夏企业家,一定要具备足够的正能量、并且弘扬正能量,这也是李牧一直以来的态度,这一点给了全世界年轻人莫大的鼓舞。 Now, Li Mu also proposed a new entrepreneur standard of conduct, that is: Benefits others as well as.” 现在,李牧又提出了一个新的企业家行为准则,那便是:“利人利己。” A large number of entrepreneurs, are depend on harm others to benefit oneself to take on the enrichment path, sells fake and shoddy, makes the copyright infringements, makes the exaggerated advertisement, said that is the trade of harming others but not benefit oneself, but, many people depend on the move that these harm others to benefit oneself, earned the large amount of wealth for oneself. 相当一部分企业家,是靠着损人利己走上发家致富道路上的,卖假冒伪劣的、做盗版侵权的、做虚假广告的,说起来都是损人不利己的行当,但是,许多人靠着这些损人利己的招数,为自己赚取了巨额的财富。 Reduces with the real estate speculators that the hiring a vehicle platform that the automobile manufacturer, increases price unceasingly, drives up the house price, cook up the garlic price wickedly the wholesaler, does not close right up against harm others without exception selfishly. 减配的汽车厂商、不断加价的叫车平台、哄抬房价的炒房团、恶炒蒜价的批发商,无一例外不是靠着损人来利己。 As for 714 anti-aircraft artilleries that the p2p platforms of these sudden and violent thunders, injure someone, it can be said that benefits oneself at the expense of others simply, depends on eats the person of blood steamed bun, constantly accumulates itself obese, but evil fat. 至于那些暴雷的p2p平台、害人的714高炮,简直就可以说是害人利己,靠着吃人血馒头,不断积累自己肥胖而罪恶的脂肪。 Li Mu can guarantee one remaining years of life will not touch these things in the future, but he is unable to contain the capitalist who other chase the advantage, amasses money taking advantage of these repertoires crazily. 李牧可以保证自己往后余生绝不碰这些东西,但是他无法遏制其他逐利的资本家,借这些套路疯狂敛财。 However, he can do a reminder for the entrepreneur ahead of time, reminded them to be the entrepreneur, must aim at benefitting others as well as , was makes a benignity to guide for the entrepreneur environment. 但是,他可以提前为企业家做一个提醒,提醒他们做企业家,要以利人利己为目标,也算是为企业家环境做一个良性引导。 Reporter Chen Jing of CCTV guessed the Li Mu's intention, opened the mouth to ask: Chief Li, benefitting others as well as, should also be your one to all entrepreneurs hopes?” 央视的记者陈静揣测到了李牧的意图,开口问道:“李总,利人利己,应该也是您对所有企业家的一种期许吧?” Li Mu said earnestly: I and all entrepreneurs are the same, is a pioneer, therefore I do not have the qualifications to hold to them hope, but, this truly is I, to the one good wishes of entire commercial market, this is not I tests to be able to realize, but must depend on the joint efforts of all entrepreneurs.” 李牧认真道:“我与所有的企业家一样,都是创业者,所以我本人没有资格对他们抱有‘期许’,但是,这确实是我个人,对整个商业市场的一种美好愿望,这不是我考想就能实现的,而是要靠所有企业家们的共同努力。” Chen Jing nods again and again, said: Chief Li, global data that since we contact, since the Muye Science and Technology globalization development has made the quantum leap, the young people undertaking behavior of the world had the huge rapid growth, I believe that has a large number of young pioneers by your influence, therefore I want to ask your question for the general young pioneers.” 陈静连连点头,又道:“李总,从我们接触到的全球数据来看,自从牧野科技全球化发展取得巨大突破以来,全世界的年轻人创业行为都有了巨大的快速增长,我相信这其中有相当一部分年轻创业者都是受您的影响,所以我想替广大年轻创业者们问您一个问题。” Li Mu said: Please say.” 李牧道:“您请说。” Chen Jing asked: Excuse me, to currently be at the young people of undertaking stage, what has to advise, or the experience does need to teach?” 陈静问道:“请问,您对目前正处在创业阶段的年轻人,有没有什么忠告,或者经验要传授?” Li Mu thinks, said: Undertaking, looking like us still studies to be the same in the school, what in the school creates is the studies, the one who is in the society to create is career.” 李牧想了想,说:“创业,就像是我们还在学校里读书一样,只不过学校里创的是学业,走上社会创的是事业。” But, me, two undertakings is actually reaches the same goal or conclusion from different approaches, the young people in the school, must seriously treat own studies, because this will be you will march into the cornerstone after society in the future, but the young pioneer must seriously treat own career, because this will be the cornerstone of your life.” “不过,在我来看,两种创业其实是殊途同归的,年轻人在学校,要认真对待自己的学业,因为这是你将来步入社会后的基石,而年轻的创业者也更要认真对待自己的事业,因为这是你人生的基石。” In the school, the teacher teaches us the five-virtue family, this is wants us while giving a thought to the studies, but must attend to the personal character and deep love of Gu good to the country as well as nation ; “在学校里,老师教给我们五讲四美三热爱,这是希望我们在顾好学业的同时,还要顾好品德、顾好对国家以及民族的热爱;” In the society, we possibly did not have the teacher, must try to find out the vanguard by oneself, but I hope as before young pioneers, while attending to career, wants the personal character of Gu good own personal character and enterprise, as well as to the deep love of country and nation.” “在社会中,我们可能没有了老师,一切都要靠自己摸索前行,但我依旧希望年轻的创业者们,在顾好事业的同时,要顾好自己的品德、企业的品德,以及对国家与民族的热爱。” „An enterprise, money-making is the goal, but is not the ultimate goal, the ultimate goal should be during the creation economic value, creates the social value, or promotes the technological progress, either promotes the social progress, either can create more tax revenues and employment posts for the society.” “一家企业,赚钱是目标,但不是最终目的,最终的目的应该是在创造经济价值的同时,创造社会价值,或者推动科技发展,或者推动社会进步,或者能够为社会创造更多的税收以及就业岗位。” Speaking of this, Li Mu sits the straight body, said earnestly: Undertaking gains the wealth from the society, when you create the value for the society, the society will be willing to give you wealth.” 说到这,李牧坐直身体,认真道:“创业本身就是从社会中获取财富,只有在你为社会创造价值的时候,社会才会心甘情愿将财富交给你。” Repetitive nod that Chen Jing shen is so, looks at the Li Mu's look fully is admiring. 陈静深以为然的连连点头,看李牧的眼神已经满是钦佩。 At once, she also asked Li Mu: Chief Li, many foreign media reported a while ago, said you and US (America) Wall Street relations of noisy is very stiff, moreover you also announced that with China State Bank securities cooperation, prepares to start Muye Science and Technology in ipo of Hong Kong, is the rumor true? Why can you get into a deadlock with Wall Street?” 旋即,她又问李牧:“李总,前段时间有很多境外媒体报道,说您和美国华尔街的关系闹的很僵,而且您也宣布和华国银行证券合作,准备启动牧野科技在香港的ipo,请问传言是否属实?您为什么会和华尔街闹僵呢?” Li Mu said: Rumor is true, moreover I also sent Weibo (Micro Blog) Twitter R at that time, expressed oneself disappointment to Wall Street, reason that was very disappointed about them, was the opportunity that because they want to go on the market taking advantage of Google at that time, the heat cooked up the internet concept, then created a internet stock the big quotation.” 李牧说:“传言是属实的,而且我当时也发了微博twitter,表达自己对华尔街的失望,之所以对他们很失望,就是因为他们当时想借谷歌上市的机会,热炒互联网概念,然后创造出一次互联网股票的大行情。” But, in my opinion, internet is also far from being able to welcome a wave of the world -class quotation the time, at this time the capitalist created the big quotation forcefully, is no different conducts plundering of kill the goose that lays the golden eggs type to the internet industry, to the ordinary investor and investor, this is, harming others to benefit oneself who I said a moment ago.” “但是,在我看来,互联网还远没到可以迎来一波世界级行情的时候,这个时候资本家硬生生创造大行情,无异于对互联网行业、对普通投资者、股民进行杀鸡取卵式的掠夺,这就是我刚才所说的,损人利己者。” ...... …… That night, CCTV's all-the-way tracking visit to Ele.me, as well as to the Li Mu's interview, then broadcast in the news broadcast. 当天晚上,央视对饿了么的全程跟踪访问,以及对李牧的专访,便在新闻联播进行播出。 The first half of this news, lets the convenience that the national audience personal experience online reserved, is not only interested in this new pattern, hopes the city that oneself are at can also clear this business as soon as possible. 这个新闻的前半段,让全国观众切身体验到了线上订餐的便捷,不仅对这种新模式非常感兴趣,更希望自己所在的城市也能尽快开通这种业务。 But the news latter half, making the national audience see Li Mu social responsibilities once again. 而新闻的后半段,让全国观众又一次看到了李牧身上的社会责任感。 Before the interview ended, Li Mu made a summary to Ele.me, he especially mentioned an issue, he said: Ele.me devotes to provides enough many employment posts in each city development business and in national each city of national.” 在采访结束之前,李牧饿了么做了一个总结,其中他特别提到了一个问题,他说:“饿了么致力于在全国的每一所城市开展业务、在全国每一所城市都提供足够多的就业岗位。” Like this, can make part to make a living to be forced to abandon the wife to abandon the child, outside the labor force of work, returns to the hometown to work, as the matter stands, they can work in oneself main house gate, but does not need to abandon the wife to abandon the child, to go to the south over a thousand kilometers away or north, they can leave home to be nearer, their children can also avoid to become the left-behind children.” “这样,就可以让一部分为了谋生而被迫抛妻弃子、在外务工的劳动力,返回自己家乡工作,这样一来,他们就能够在自己家门口打工,而不必抛妻弃子、远赴上千公里外的南方或者北方,他们可以离家更近,他们的孩子也能避免成为留守儿童。” Hits the labor movement from the non-uniformity of rate of economic development, the economically developed area needs a large number of labor forces, economically underdeveloped local idle a large number of labor forces, therefore the economically underdeveloped area then starts to obtain the balance that helps mutually to the economically developed area transportation labor force.” “打工潮源自经济发展速度的不均匀,经济发达地区需要大量劳动力,经济欠发达地区闲置大量劳动力,于是经济欠发达地区便开始向经济发达地区输送劳动力以求得一个互相成全的平衡。” But, this balanced, takes over a hundred million people forced to leave native place for the price, this back although has advantage that promotes the economic development, but also has the fault and spring festival transportation great stress of breaking up a family drawback.” “但是,这种平衡,是以上亿人背井离乡为代价的,这背后虽然有推动经济发展的好处,但也有妻离子散的坏处以及春运压力巨大的弊端。” „The most ideal aspect, is not the foreign output of labor force, but is the local area of labor force digests, if a city of 3 million population, goes out the working crowd to have 5%, labor force that then outputs every year, 150,000 people, if our Ele.me, can provide 2000 the employment posts and our Taobao Logistics of rider in a small city, can provide 2000 the employment posts of sending, then we can solve 4000 employment opportunities, retain 4000 labor forces as well as 4000 complete families for the local area for the local area.” “最理想的局面,不是劳动力的对外输出,而是劳动力的本地消化,如果一个三百万人口的城市,外出打工人群有5%,那么每年输出的劳动力,就有十五万人,如果我们的饿了么,能在一个小城市提供两千个骑手的就业岗位、我们的淘宝物流,也能提供两千个派送员的就业岗位,那么我们就能够为当地解决四千个就业机会、为当地保留四千个劳动力以及四千个完整的家庭。” If we will continue to introduce brand-new business model in the future , to continue for the local creation employment opportunity, will then possibly have over ten thousand people to stay in the local area in the future to work, if other enterprises create more employment opportunities like us for the local area, will then have more people in main house gate to find a keeping a family work in the future.” “如果我们将来继续推出更多全新的业务模式,继续为当地创造就业机会,那么未来可能会有上万人可以留在本地工作,如果其他企业像我们一样为当地创造更多的就业机会,那么将来就会有更多的人可以在家门口找到一份养家糊口的工作。” Personnel of many outside work, after hearing Li Mu these words, suddenly saw returns home prospect that works. 许多在外务工的人员,在听到李牧这番话之后,忽然看到了返乡打工的前景。 They felt, since Li Mu must recruit over a million rider across the country, that he business development of Ele.me own native place time, oneself go home to be the Ele.me rider to consider as finished simply. 他们觉得,李牧既然要在全国范围内招募上百万骑手,那等他把饿了么的业务发展到自己老家的时候,自己就干脆回家去做饿了么骑手算了。 Because of as the matter stands, them can with the wife and kid and parents lives together, can while keeping a family, pays attention to both child's the support of education as well as parents. 因为这样一来,他们就可以和老婆孩子以及父母生活在一起,可以在养家糊口的同时,兼顾孩子的教育以及父母的赡养。 This to them, has longed for even in dreams actually the matter that is difficult to realize, otherwise, they will not go to another region to work. 这对他们来说,是一直梦寐以求却很难实现的事情,否则的话,他们也不会远赴他乡打工。 The report of CCTV, making Ele.me win the favorable impression of national audience from the heart deep place all of a sudden, was the development of Ele.me in nation, provided the excellent soil. 央视的报道,让饿了么一下子博得了全国观众发自内心深处的好感,同时也为饿了么在全国的发展,提供了绝佳的土壤。 Li Mu didn't expect, Ele.me in the Yanjing trial operation, can trigger such big attention in the nation, this makes him feel immediately, Ele.me had arrived the time of pounding the large sum of money rapid growth. 李牧没想到,饿了么只是在燕京试运营,就能在全国引发这么大的关注,这让他立刻觉得,饿了么已经到了砸重金快速发展的时候了。 Immediately, he convenes Muye Science and Technology and Taobao Science and Technology high-level joint conference, in the conference, he announced, officially establishes Ele.me science and technology Co. , Ltd., simultaneously is invested together 2 billion Yuan RMB by Muye Science and Technology and Taobao Science and Technology, early period of the fast-cooling down of business for Ele.me. 随即,他召开牧野科技淘宝科技高层的联合会议,在会议上,他宣布,正式成立饿了么科技有限公司,同时由牧野科技淘宝科技共同出资二十亿元人民币,用于饿了么前期业务的快速启动。 This in 2 billion, Muye Science and Technology invests 70%, Taobao Science and Technology invests 30%, two companies signs the tender offers memorandum : When the conditions are ripe, the Ele.me science and technology may by any company exclusive capitalization holding of Muye Science and Technology or Taobao Science and Technology, the capitalization holding company, only need pay all cash that the opposite party invested to the opposite party company at the appointed time then. 这二十亿中,牧野科技出资70%,淘宝科技出资30%,两家公司签订股权收购备忘录,既:在条件成熟时,饿了么科技可由牧野科技或者淘宝科技的任何一家公司独家全资控股,届时全资控股的公司,只需向对方公司支付对方投入的所有现金即可。 In other words, Ele.me is equivalent to an individual of dual nationality now, he accepts Muye Science and Technology and Taobao Science and Technology resources simultaneously, is a high-speed mobility army, when these two company any companies have the need, in the shortest time completes the change, becomes single nationality individual. 也就是说,饿了么现在相当于成了一个双重国籍的个人,他同时接受牧野科技淘宝科技的资源,同时也是一个快速机动部队,在这两家公司任何一家公司有需要的时候,在最短的时间内完成变更,成为单国籍个人。 In the Li Mu's plan, if Muye Science and Technology attains the good condition for public listing, Ele.me turns into the Muye Science and Technology wholly-owned subsidiaries immediately, the pack goes on the market ; 李牧的打算中,如果牧野科技拿到好的上市条件,饿了么立刻变成牧野科技全资子公司,打包上市; If cannot attain good condition for public listing, that before the listing, first strips, to work as the biological son Ele.me from Muye Science and Technology to Taobao Science and Technology, later and other Taobao went on the market time, then has the Ele.me same place. 如果拿不到太好的上市条件,那就在上市之前,先把饿了么牧野科技剥离出去、给淘宝科技当亲儿子,以后等淘宝上市的时候,再带着饿了么一起。 This show operation, changes others not to handle, but is too relaxed to Li Mu, because of these two companies, he is the major stockholder of holding, and has 100% voting rights, was equal to that any decision of two companies, was decided by he himself completely! 这种骚操作,换别人玩不转,但对李牧来说太轻松,因为这两家公司,他都是控股的大股东,而且拥有100%的投票权,等于是两家公司的任何决策,都完全由他自己决定!
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