RINAPE :: Volume #18

#1740: Li Mu's dinner auction


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Actually, in the future plan of Taobao, Li Mu truly regards as important Lei Jun many. 其实,在淘宝的未来规划中,李牧确实更看重雷君多一点。 Initially must draw Brother Liu, is not because Li Mu thought that he can certainly complete Taobao, but thought he had the ability to complete oneself logistics. 当初之所以要把刘师兄拉进来,不是因为李牧觉得他一定能把淘宝做好,而是觉得他有能力把自己的物流做好。 Brother Liu has huge system that the ability that manages tens of thousands Renmin trays, logistics lots of staff constitutes particularly, his management can be said as the top level. 刘师兄有管理几万人大盘子的能力,尤其是物流这种大量员工构成的庞大体系,他的管理可以说是顶尖级的。 However, on the development of online business, the Brother Liu ability is not splendid. 不过,在线上业务的发展上,刘师兄的能力并不算非常出色。 The development of Jingdong previous life has had serious bottleneck limit, this with exterior competes related, is also related with the Brother Liu character and working method. 京东上辈子的发展一直有很严重的瓶颈限制,这与外部竞争有关,与刘师兄的性格以及做事方法也有关。 What Lei Jun is different from him, Lei Jun excels at the marketing, but e-Commerce, most important is the marketing, next is the logistics or other links. 雷君与他不一样的是,雷君更擅长营销,而电子商务,最重要的就是营销,其次才是物流或者其他的环节。 Therefore, in the future the overall direction and overall operation of Taobao net, Li Mu hopes that gives Lei Jun to be responsible. 所以,未来淘宝网的整体方向、整体运作,李牧更希望交给雷君来负责。 As for Brother Liu, the best arrangement is to make him as centralized come up as the logistics all energy, makes Taobao Logistics eo, as for a higher position, in the Li Mu eye, he is not appropriate. 至于刘师兄,最好的安排就是让他把所有的精力都集中到物流上去,就做淘宝物流的eo,至于更高的职位,在李牧眼里,他就没那么合适了。 ...... …… The night before Google listing, Larry Page did a cocktail party in the hotel that Li Mu stayed. 谷歌上市的前一天晚上,拉里佩奇李牧下榻的酒店搞了一场酒会。 Invited some celebrities besides Wall Street and beside internet big shot, some Wall Street as well as overseas well-known media reporters. 受邀请的除了一些华尔街的名流、互联网的大佬之外,还有一些华尔街以及国外知名的媒体记者。 The cocktail party starts, Li Mu arrives at downstairs administrative bar from own presidential suite. 酒会开始的时候,李牧才从自己的总统套房来到楼下的行政酒廊。 Tonight, entire administrative bar not foreign, reserved all seats for a performance by Google completely. 今晚,整个行政酒廊不对外,全部被谷歌包场。 Li Mu just appeared, Larry Page welcomed, with encircling also has dozens media reporters. 李牧刚出现,拉里佩奇就迎了上来,跟着围过来的还有几十个媒体记者。 Li Mu and Larry Page shake hand, suspend handshake pose to make the media make some pictures, later stands about 20 centimeters high small stage, accepts media reporter's interview. 李牧拉里佩奇握了握手,摆着握手的pose让媒体拍了些照片,随后才站在二十公分左右高的小舞台上,接受媒体记者的采访。 First by Li Mu to the inquiry, is the reporter of China CCTV, CCTV reporter inquires Li Mu immediately: Mr. Li, this Google goes on the market, you strike a gong from China personally, this act to show you and Google close relations to the entire world?” 第一个被李牧点到提问的,是华夏央视的记者,央视记者立刻询问李牧:“李先生,这次谷歌上市,您亲自从华夏过来敲钟,此举是不是为了向全世界彰显您与谷歌的紧密关系?” Li Mu said with a smile: This also with deliberately shows, I am the Google shareholder, is the good friend of Mr. Petch, such big matter, naturally must arrive to congratulate personally.” 李牧笑道:“这还用刻意彰显嘛,我本身是谷歌的股东,又是佩奇先生的好朋友,这么大的事情,自然是要亲自到场祝贺。” Saying, Li Mu was also saying: Right, just you asked this issue, I announced a matter while convenient here.” 说着,李牧又道:“对了,刚好你问道这个问题,我就顺便在这里宣布一件事情。” As soon as the media reporters listen to this saying, goes all out to extend toward Li Mu own microphone, the following photographer also focused on the lens a Li Mu person. 媒体记者一听这话,一个个拼了命把自家的麦克风朝着李牧伸来,后面的摄影师也都把镜头聚焦到了李牧一个人身上。 Li Mu said with a laugh: I and Mr. Petch had reached the agreement, we are prepared by Muye Science and Technology and Google jointly invest, establish a new science company, this science company will name as m & g, it is expected to complete the registration in this month, and sets up the headquarters in company in Silicon Valley.” 李牧笑着说:“我和佩奇先生已经达成了共识,我们准备由牧野科技谷歌共同投资,成立一家新的科技公司,这家科技公司将命名为m&g,预计会在本月内完成注册,并将公司的总部设立在硅谷。” This saying, the audience is shocked. 这话一出,全场震惊。 Muye Science and Technology is the Google shareholder, this is also the market to a big reason that the Google prospect favors, but didn't expect, the day before the listing, Li Mu announced suddenly, must establish a new joint venture with Google, this proof, two companies not only has the close relation in the capital, immediately must the close cooperation in the business! 牧野科技本身就是谷歌的股东,这也是市场对谷歌前景非常看好的一大原因,但是没想到,在上市的前一天,李牧忽然宣布,又要跟谷歌成立一个新的合资公司,这证明,两家公司不但在资本上有密切联系,马上也要在业务上紧密合作了! This to Google, but is really one blockbuster good. 这对谷歌来说,可真是一个重磅利好。 Therefore reporter hastily closely examines: „Can Mr. Li, disclose, which same place is the m & g future business direction?” 于是记者急忙追问:“李先生,能不能透露一下,m&g未来的业务方向是哪一块呢?” Li Mu said with a smile: Everyone should know, Muye Science and Technology as well as reached the purchase intention with Ford, prepares to purchase their affiliated three automobile brands, but the m & g future business direction, the part will provide the support for the Muye Science and Technology future car industry, in addition, we will have the strategic plan that some not too convenient present announces, this and other future conditions will be ripe, we will announce to everyone step by step.” 李牧笑道:“大家应该知道,牧野科技以及与福特达成了收购意向,准备收购他们旗下三个汽车品牌,而m&g将来的业务方向,有一部分就是为牧野科技将来的汽车产业提供支撑,除此之外,我们还有一些不太方便现在公布的战略规划,这个等将来时机成熟,我们会一步步向大家公布的。” At this time, the US (America) N reporter closely examined: „Can Mr. Li, disclose, the m & g concrete ownership percentage?” 这时候,美国n的记者追问:“李先生,能不能透露一下,m&g具体的持股比例?” the improvement significance of m & g to Google big, mainly looks at share-holding proportion of Google in this company is many, if very high, that showed that Muye Science and Technology invests not in a big way, possibly also goes through the motions ; But if is very low, that showed that Google buys a soy sauce. m&g对谷歌的提升意义有多大,主要看谷歌在这家公司里持股占比是多少,如果很高,那证明牧野科技投入不大,可能也就是走个过场;可如果很低,那证明谷歌就是打个酱油。 Li Mu immediately refreshed reply: Concrete ownership percentage, is Muye Science and Technology accounts for 60%, Google accounts for 40%, moreover we will not increase the new shareholder in principle again.” 李牧当即爽快的回答道:“具体的持股比例,是牧野科技占60%,谷歌占40%,而且我们原则上不会再增加新的股东。” Muye Science and Technology accounts for 6, Google accounts for 4, this from the outside, basically is to Google, best golden proportion. 牧野科技占六,谷歌占四,这在外界看来,基本上是对谷歌来说,最佳的黄金比例了。 After all Google hopes the Muye Science and Technology endorsement, oneself are the Muye Science and Technology little brother, if owns stocks too instead appears the security sense to be insufficient. 毕竟谷歌是希望牧野科技背书,自己本身就是牧野科技的小老弟,如果持股太多反而显得安全感不足。 The reporter also inquired to Larry Page: Mr. Petch, Muye Science and Technology is one of the Google major stockholders, in the future will establish m & g Corporation with Google, I want to ask, the Google future strategic plan, is to attach to the Muye Science and Technology survival and develops?” 记者又向拉里佩奇提问:“佩奇先生,牧野科技谷歌的大股东之一,未来又将与谷歌成立m&g公司,那我想请问,谷歌未来的战略规划,是要依附着牧野科技生存与发展吗?” Larry Page replies immediately: As you said that Muye Science and Technology truly is one of the Google major stockholders, will be we in the future very important strategic partnership, but we and Muye Science and Technology business planning, will be very harmonious, therefore Google will not attach to the Muye Science and Technology development in the future, but, will develop with the Muye Science and Technology in-depth cooperation together, we have started to establish the joint venture now, in the future we jointly will perhaps invest other projects, this in-depth cooperation, will be the road that future Google and Muye Science and Technology must take.” 拉里佩奇立刻回答道:“如你所说,牧野科技确实是谷歌的大股东之一,也是我们未来非常重要的战略合作伙伴,但是我们与牧野科技的业务规划,是非常和谐的,所以谷歌未来也不是依附牧野科技发展,而是与牧野科技深度合作、共同发展,我们现在已经开始成立合资公司,未来我们也许会共同投资其他的项目,这种深度合作,才是未来谷歌牧野科技要走的路。” The listing nears, Larry Page definitely cannot directly acknowledge oneself must attach to the Muye Science and Technology existence and development, at least must make prospect to the Google have a greater anticipation. 上市在即,拉里佩奇肯定不能直接承认自己要依附牧野科技生存发展,最起码要让外界对谷歌的前景抱有更大的期待。 At this time, the reporter of wealth magazine inquired Li Mu: Mr. Li, we have been hearing Muye Science and Technology ipo hearsay, does not know when the Muye Science and Technology concrete ipo time is? Your visit to New York, whether also wants to explore the way for Muye Science and Technology ipo?” 这时候,财富杂志的记者询问李牧:“李先生,我们一直在听说牧野科技ipo的传闻,不知道牧野科技具体ipo的时间是什么时候?您这次来纽约,是否也想为牧野科技的ipo探路?” Li Mu shows a faint smile, said: Ipo matter, I have nothing to explore the way actually, this matter, we have the cooperation public accounting firm and law office, the interior also established the ipo department, will have the future ipo lord credit corroborative, everything is ready only missed the shooting, what I also had to be good to explore the way?” 李牧微微一笑,说:“ipo的事情,我倒是没什么好探路的,这种事情,我们有合作的会计事务所、律师事务所,内部也成立了ipo部门,同时也有了将来ipo的主承销商,万事俱备只差临门一脚,我还有什么好探路的呢?” Saying, Li Mu was also saying: „As for Muye Science and Technology ipo, I can only tell you specifically, at present establishes provisionally starting from this year's the second half of the year, but cannot determine completely, because of the present to us, the most important issue is to look for a good time goes on the market.” 说着,李牧又道:“至于牧野科技具体在什么时候ipo,我只能告诉你,目前暂定是在今年的下半年开始,但也不能完全确定,因为现在对我们来说,最重要的问题是找个合适的时机上市。” At this time, Li Mu remembered anything suddenly, said with a laugh said: Right, I noticed before Wall Street had the media saying that wants to know me how much money, if auctioned lunch to auction, does not know that was the draft of which media?” 这时候,李牧忽然想起什么,笑着说道:“对了,我之前看到华尔街有媒体说,想知道我如果拍卖一场午餐能拍卖到多少钱,不知道是哪一家媒体的稿子?” The reporter of Wall Street Journal raises hand, said: Mr. Li hello, that draft is our Wall Street Journal writes.” 华尔街日报的记者举起手来,说:“李先生您好,那篇稿子是我们华尔街日报写的。” Li Mu shows a faint smile, said: By your inspirations, I was decided auctions a dinner to give a try, when the time comes all auctions obtained, will donate to the Veterans Don't Die charity foundation.” 李牧微微一笑,道:“受你们的启发,我决定拍卖一场晚餐试试看,到时候所有拍卖所得,都将捐给老兵不死慈善基金会。” These exploded the pot in the reporter, Larry Page somewhat is surprised. 这一下就在记者里面炸了锅,就连拉里佩奇都有些惊讶。 Everyone didn't expect, Li Mu really decides to auction the dinner unexpectedly, this matter although is Buffett originates, but has not presented imitation. 谁也没想到,李牧竟然真的决定拍卖晚餐,这件事虽然是巴菲特首创,但还没有出现过效仿者。 Many big shot have not imitated Buffett, the primary cause is also was actually worried own auction amount cannot stand off Buffett. 许多大佬之所以没有效仿巴菲特,主要原因其实也是担心自己的拍卖金额敌不过巴菲特。 After all Buffett is the big god of Investment, if eats meal with Bill Gates, how he told you him does Microsoft, you will listen to feel very sane, but also sane, function of does not have any actual instruction. 毕竟巴菲特是投资界的大神,如果跟比尔盖茨吃饭,他告诉你他是怎么把微软做起来的,你听完会觉得很理智,但也只是理智,没有什么实际指导的作用。 However Buffett is different, his experience, is the investment lesson, how to analyze the quotation, how to seize the opportunity, how to gain in the stock market to not the poor income, this aspect no one can with Buffett. 但是巴菲特不一样,他的经验,都是实打实的投资经验,如何分析行情,如何抓住机会,如何在股市中赚到不菲的收益,这方面没什么人能跟巴菲特比。 Li Mu does not know that own dinner can lay out how much money, because he does not know the person who oneself can have the dinner what kind of experience passes on. 李牧也不知道自己的晚餐能拍出多少钱,因为他也不知道自己能给共进晚餐的人传授怎样的经验。 However, Li Mu is Legend, a speed of light accumulates the day of quantity wealth super Legend, in the eye, his simply whole body is the treasure, even if can obtain his selection and broadcast, can benefit greatly. 不过,李牧本身就是一个传奇,一个光速积累天量财富的超级传奇,在外界眼里,他简直浑身是宝,哪怕能得到他一丝点播,想必也能受益匪浅。 The reporters heard he must auction the dinner, then starts chirp various inquiry issues all of a sudden. 记者们一听说他要拍卖晚餐,一下子便开始叽叽喳喳的询问各种问题。 Li Mu then hints everyone to be peaceful with the hand signal, then oneself introduced: „The dinner that I auction, will conduct in China Yanjing, at the appointed time I will extract for three hours, comes and bids the upper dog to have the dinner.” 李牧便用手势示意大家安静,然后自己介绍道:“我拍卖的晚餐,将在华夏燕京进行,届时我会抽出三个小时的时间,来和竞拍成功者共进晚餐。” As for the bidder, the status has no request and limit, so long as pats smoothly and pays money, can come to have the dinner to Yanjing with me.” “至于竞拍者,身份没有任何要求与限制,只要顺利拍下并付款,就可以到燕京来与我共进晚餐。” Reporter hastily asked: Mr. Li, where will your dinner auction?” 一位记者急忙问:“李先生,您的晚餐将在哪里拍卖?” Li Mu said: Dinner will internationally conduct online to auction in Taobao, at the appointed time will support PayPal as well as Alipay these two types of online payment channels.” 李牧说:“晚餐将在淘宝国际上进行线上拍卖,届时将支持paypal以及支付宝这两种线上支付渠道。” Then, Li Mu introduced: Taobao international has not gotten online temporarily, but should meet with everyone recently.” 说完,李牧介绍道:“淘宝国际暂时还没有上线,不过应该会在近期内跟大家见面。” Also some reporters closely examine: Mr. Li, you auction the dinner, whether to give Taobao international creates the propaganda?” 又有记者追问:“李先生,您之所以拍卖晚餐,是否是为了给淘宝国际做宣传?” The Li Mu natural nod acknowledged, said: Sacrificed my time and energy, helping own industry create the propaganda, meanwhile can collect the offering for the Veterans Don't Die charity foundation, the matter of killing two birds with one stone, why not go ahead with it?” 李牧大方的点头承认,道:“牺牲我个人的一点时间和精力,帮助自己的产业做宣传,同时还能为老兵不死慈善基金会筹集善款,一举两得的事情,何乐不为呢?” You felt, your dinner and Buffett's lunch, which rate is higher?” “那您觉得,您的晚餐与巴菲特的午餐,哪个成交价更高一些?” Li Mu said with a smile: Significance that this has not compared completely, Mr. Buffett invests the expert, has the lunch with him, may obtain raising of his dozens years of investment lesson, I, what mainly excels is the undertaking rather than the investment, cannot provide the investment lesson to others, but many can provide experiences and attainments on some undertakings, whose rate therefore is concrete to be higher, but must look at everyone respective audience situation.” 李牧笑道:“这个完全没有比较的意义,巴菲特先生是投资高手,与他共进午餐,可能会得到他几十年投资经验的提点,我呢,主要擅长的是创业而不是投资,不能给其他人提供投资经验,但多少还是能提供一些创业上的经验与心得,所以具体谁的成交价更高一些,还要看大家各自的受众情况。” „Has your dinner auction continued in the future?” “那您的晚餐拍卖在未来将一直持续下去吗?” Li Mu said: This I cannot reach an agreement, if which day I retired, does not want to deal with the undertaking again, I should also stop this matter, but, so long as I am still working, that this dinner auction will continue.” 李牧说:“这个我也说不好,如果哪天我退休了,不想再跟创业打交道了,那我应该也会停止这件事,不过,只要我本人还在工作,那这个晚餐拍卖就会持续下去。”
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