As a result of the situation of stability of reform of small traderindustry, the peopleacross the countryflood intoalsoblack, andcoveredentiresmall tradersupply chain.
由于小商产业的繁荣发展,全国各地的人都涌入亦乌,并且覆盖了整个小商产业链。Somepeopleopen the filesmouthto carry out the wholesalehere, somepeoplecome tohereto wholesale the cargoto return to the local areato sell, but alsosomepeopleopen the factorytohere, evensupplies the raw materialto the factory.
有人在这里开档口搞批发,有人来这里批发货物回本地贩售,还有人到这里开厂,甚至给工厂供应原材料。
The small tradermarket, islocalonehas the characteristicseconomic type, is a verysuccessfuleconomic type, looks likeinLi Mu, black and Hengdianmovie town is the same, is the industrycentralizes the successfulmodel.
小商市场,是本地一个非常有特色的经济模式,也是一个非常成功的经济模式,在李牧看来,亦乌与横店影视城一样,是产业集中化成功的典范。However, the successfulbackalso is not the glory, at least, inthisage, insmall tradermarket of black, but also is floodingmassivepiratingandmanufacturing in a rough way, thisalmost came from gathering in the small workshoparoundalsoblack.
但是,成功的背后也并不全是荣耀,最起码,在这个年代,亦乌的小商市场里,还充斥着大量的盗版与粗制滥造,这几乎都来自于聚集在亦乌周围的小作坊。Inalsosuburbs of Ukraineperipheral, small workshop of many stealthincommon people residence, thesesmall workshopsmostlyare the familyoperationsmall-scalefactories, regardless of the daytimeorat night, the bellow of machineis lingering on faintly, the smell that the plasticsas well asvariouschemical industryproducedoes not lingerloose.
在亦乌的市郊周边,有许多隐身在民居里的小作坊,这些小作坊大都是家族化运营的小型工厂,无论白天还是黑夜,机器的轰鸣声都不绝于耳,塑料以及各种化工产的气味也萦绕不散。Runs a like thissmallfactory, does not need the toohighcost, generallywasrents the place, to buy12machinesfirstto begin, producedto produceto transportto each grade of mouth of small tradermarketdirectly, was wholesaled the nationfromthem, evenoverseas.
经营一家这样的小工厂,并不需要太高的成本,一般都是租好地方、买一两台机器就先开工了,产生产出来直接输送到小商市场的各个档口,再由他们批发到全国,甚至海外。Wang Zhongyun40 years old, fightsthis year for more than tenyearsinalsoblack, eightyears ago heused the completefamily belongingsto open a smallfactory that produced the self-adhesiveto post pictures, gainedplatefullBomanwhileLouis KooandLi Retongthatedition of «NewReturn of the Condor Heroes».王中云今年四十岁,在亦乌打拼了十几年,八年前他用全部家当开了一家生产不干胶贴画的小工厂,趁着古天乐与李若彤那版《新神雕侠侣》赚了个盘满钵满。Hispastvisionwas original, knows that Louis KooandLi Retongdefinitelywill become a hit, not onlyjust like the competitor, dug upto maketo post pictures the stage photo, evenalsoasked the Shenzhenfriend, went toHong Kongto buymanyportraitsandmagazines.
他当年眼光独到,知道古天乐和李若彤必然会爆红,不但跟竞争对手一样,把剧照都扒了下来制成贴画,甚至还托深市的朋友,去香港买了不少写真、杂志。At that timehisstrategyis, so long asthere isLouis Koo and publication of Li Retongcoloredhigh-definitionimage, other portraitandmagazineanything, made the friendhelpbuy12to come backtotally, thenfused the ancient costumestage photothesepersonal photos and portraitphotosin the page layout, printedtogether.
当时他的策略是,只要有古天乐和李若彤彩色高清形象的刊物,无论是写真、杂志还是其他的什么,一概都让朋友帮忙买一两份回来,然后把这些生活照、写真照融合进古装剧照的版面里,一起印刷。At that time, Wang Zhongyunmainlyproduced16to openwith a thirty-two moedition of label, othersprintedsuchlabel, waschoosesonepile of stage photomaterialstowardinoneset, the typesettingalmostonstartingprinted.
那时候,王中云主要生产十六开与三十二开一版的贴纸,别人印刷这样的贴纸,也就是选一堆剧照素材往里一套,排版差不多就开机印刷。ButWang Zhongyunis not, eacheditionmakes„ancient and modernmatching”, has the stage photomaterial that witheveryone, matches12openingnoHyundai / modernportraitmaterials, widened the disparitywith the competitorall of a sudden, becameoutside the nationalelementary school gate the stall, to have the shopmostfiery/popularlabelto produce.
但王中云不是,他每一版都做“古今搭配”,用大家都有的剧照素材,搭配一两张大家没有的现代写真素材,一下子就与竞争对手拉开了差距,成了全国小学校门外小摊、具店最火爆的贴纸产。Even, after getting to know the benefits, healsolooks forpeoplelogo of fivecharactersto make the finematerial„the newReturn of the Condor Heroes”with the computerspecially, thentreated asitis in sole possession oflogo that oneselfproduced, sealineachtop right-hand corner.
甚至,尝到甜头之后,他还专门找人把“新神雕侠侣”五个字的logo用电脑做出精细的素材,然后把它当做自己产的独有logo,印在了每一张的右上角。Butthen was really fierce, Wuxiastylefull„the newReturn of the Condor Heroes”fivecharacters, became the object who the studentsexaltedinstantaneously, became a label that the studentmostliked, manypeopleboughtonewhole piece, forlogo of thesefivecharacters, toitpasteinposition that inoneselfmostwanted, for example the pencil caseandbooksealed, diary and notebookcover.
这下可真是厉害了,武侠风范十足的“新神雕侠侣”五个字,瞬间成了学生们追捧的对象,也成了学生最喜欢的一张贴纸,许多人买了一整张,就是为了这五个字的logo、为了把它贴在自己最想要的位置上,例如铅笔盒、书封、日记本、笔记本外皮。
The averageretail pricereaches as high as a 4-5woollabel, cost priceeven10 cents, butWang Zhongyun, becauseownproducingis most marketable, paying the commodity pricecanachieve the astonishing20 centsand even higher, is higher than a bigtruncationcompared withothercompetitors.
平均零售价高达四五毛一张的贴纸,成本价甚至连一毛钱都不到,但王中云因为自己的产最抢手,出货价能做到惊人的两毛钱甚至更高,比其他竞争对手高出一大截。Crazytime , the filesmouthvendors in blackbring the cashto come tohisworkshopto snatch the goodsspecially, a daycansell outover ten thousand.
疯狂的时候,亦乌的档口摊主带着现金专门来他的作坊抢货,一天能卖掉上万张。Taking advantage ofthisbeing a notch above everybody elsemind, Wang Zhongyunseveralyearsaccumulated1 millionnet worth . Moreover the posting picturesfactorygot bigger and bigger, by the present, heinalso the blackaltogetherfiveproduction lines, eachdisperses, every daycanproduceposts picturesseveral tens of thousands of.
借着这种超人一等的头脑,王中云几年时间就攒下了百万身家,而且贴画厂越开越大,到现在,他在亦乌一共有五条生产线,每一条都分散出去,每天能生产贴画数万张。FromMy Fair PrincesstoLiuxing Garden, so long asin the markethasto explodefundsipto appear, Wang Zhongyuncantravel by vehicleto gain a big pen, moreoverhealsoconstantlystrengthensoneselfworkwith the craft, othersare the casualsealseal, heconstantlyimproves the craft, evenalsoincreased a membrana tectoriaprocedure/programspecially, makingownproducingthickeris also more durable.
从还珠格格到流星花园,只要市场上有爆款ip出现,王中云都能搭车赚上一大笔,而且他还不断加强自己的做工与工艺,别人都是随便印印,他则是不断改进工艺,甚至还专门增加了一道覆膜程序,让自己的产更厚实也更耐久。In the two yearsWang Zhongyunhad not arrived in the market to explodefundsip, Taiwanidol dramaalthough is quite hot, butcannotrepeat the history of Liuxing Gardenagain.
这两年王中云一直没盼到市面上有爆款ip,台湾偶像剧虽然还是比较火,但也再没能重演流星花园的历史。RecallsLiuxing Garden, Wang Zhongyunfrequentlyis smoking, whileboasted: „Back then, even if a a4white paper, so long asinsealcoloredf4picture, 50 centscansell, myposting pictures, was friedtoseveralevenhigherretail pricesfrequently, during that timeUkraine Wholesale Marketwas also insane, the samething, does not printf4no oneto look, insealf4is snatched the lightimmediately, thesewholesalersattaineach region, firstis snatched the lightby the student, so long asat that time the copierstarted, the speed of money-makingwas similar to the sealmoney!”
回想流星花园,王中云经常一边抽着烟,一边跟人吹嘘:“想当年,哪怕一张a4白纸,只要印上彩色的f4照片,五毛钱一张都能卖得出去,我的贴画,经常被炒到一块几甚至更高的零售价格,那段时间亦乌批发市场都疯了,同样的东西,不印f4没人看,印上f4立刻被人抢光,这些批发商拿到各地去,也是第一时间被学生抢光,那时候印机只要一开,赚钱的速度跟印钱差不多!”F4 of Taiwandefinitelycannot think,theypatted a Liuxing Garden, helping a Chinaproductionpost pictures the workshoplord, gainedin the lifesecond1 millionas well asthird1 million.
台湾的f4肯定想不到,他们拍了一部流星花园,帮助华夏一个生产贴画的作坊主,赚到了人生中第二个一百万以及第三个一百万。Liuxing GardenmadeWang Zhongyunrealize the sudden wealth, butalsolethimafter that continuouslylifein the shadow of Liuxing Garden.
流星花园让王中云实现了暴富,但也让他自那之后,都一直生活在流星花园的阴影里。Said that itis the shadow , because after that Wang Zhongyuncannotduplicate the Liuxing Gardenperiodagain the peak, the Liuxing Gardenperiod, allyoung peoplecome in swarmsto buytheirposting pictures, Liuxing Gardencross, the share of posting picturesmarketinstantaneoussmallhalf.
说它是阴影,是因为自那之后,王中云再没能复制流星花园时期的巅峰,流星花园时期,所有青少年都蜂拥而至去买他们的贴画,流星花园一过,贴画市场的份额瞬间小了一半。Hisfactoryexpandsin the Liuxing Gardenperiodtofiveequipment, butfrom the Liuxing Gardenheat degree, thesefiveproduction linescannotagain the full play.
他的工厂正是在流星花园时期扩张到五台设备的,而从流星花园热度过后,这五台生产线就再也没能全力运转过。
Becoming a hittoPanda Bear, broughtin an unprecedented movetoWang Zhongyunbiggood.
一直到熊猫熊爆红,给王中云带来了史无前例的大利好。Becoming a hit of Panda Bear, has become the entireagesto cover, itdoes not seem like the Return of the Condor HeroesorLiuxing Garden, the users who buy the labelareonegroup as 8 or 9-year-oldasten3-4young people, posting pictures of Panda Bearcannow the fire, the high-school studentanduniversitywill livewill pasteiton the bicycle, pastein the book bag, the 20-30 years oldtaxi driverwill buyoneto post pictures, will pasteitin the vehicle door, tailstockor the latterwindshield.熊猫熊的爆红,已经成了全年龄段覆盖,它不像是神雕侠侣或者流星花园,买贴纸的用户都是一帮八九岁到十三四青少年,熊猫熊的贴画现在能火到,高中生、大学生都会把它贴在自行车上、贴在书包上,二三十岁的出租车司机都会买一张贴画,把它贴在车门、车尾或者后挡风玻璃。According to the wholesalerfeeds back, the senior citizenslikepastingiton the radio, becausethisthingin their opinion was really interesting, bringing the funnygrandsonswasgreateasy-to-use.
据批发商反馈,老年人都喜欢把它贴在收音机上,因为这玩意在他们看来实在是太有趣了,拿来逗孙子都是一等一的好用。Therefore, posting pictures of Panda Bear, thistimehadall the peopleas the audience.
于是,熊猫熊的贴画,这次有了全民作为受众。KeenWang Zhongyunarrives atimmediatelyin a big way the capacities of fiveproduction lines, made the oldfatherincur a 7-8fellow villagerto come the helpfrom the inlandnative place, the practised handled the poor hand and ensure the production line24hourskepttransferring.
嗅觉敏锐的王中云立刻把五台生产线的产能开到最大,又让老父亲从内陆老家招了七八个老乡过来帮忙,熟手带生手,确保生产线24小时不停转。MassivePanda Bearpost picturesto be produced, convergesalso the small tradermarket of blackfromhisfiveproduction linesrespectively.
大量的熊猫熊贴画被生产出来,从他的五个生产线分别汇入亦乌的小商市场。Wang Zhongyunalsoknows that ownprincipal workinvolves the right infringement, thereforehedid not have the registration company, the production lineis distributedunderfivedifferentvillages, as the matter stands, he not only can to the full the evade risk, but can also avoid taxes.王中云也知道自己的主业牵扯到侵权,所以他一直没有注册公司,就连生产线都是分布在五个不同的乡镇下面,这样一来,他不但可以最大程度规避风险,还可以避税。Somesuper clientslook forhim, hopes that hecan the registration company, thiscanwalk the transaction of public to public, buthehad also inquiredmanyregularfactories, discovered that the regularfactory must acceptvarioustaxes . Moreover the customer that dockswith the factorymostly is also the companynature, thereforetheydo not smuggle the accountto settle accounts, receives moneymustopen the ballots, opens the ballotsmustpay taxes, the one centcannot hide.
有些大客户找上他,希望他能够注册公司,这样能够走公对公的交易,但是他也打听过很多正规工厂,发现正规工厂还要纳各种税,而且与工厂对接的客户大多也都是公司性质,所以他们不走私账结算,收钱就得开票,开票就得纳税,一分钱都躲不掉。WhereWang Zhongyunis willingto sacrifice some profits, thereforehisbig handwields, lateris notanyclient, whowants the goods to the cash accounting, does not open the ballots, does not have the ticket to open.王中云哪愿意牺牲这部分利润,于是他大手一挥,以后不做任何公司客户,谁想要货都必须现金结算,不开票,也没票可开。Hiscapacityis in any case limited, goes full speed aheadalsosomemassivecommerceto wait, thesepeopleopen the filesmouthin the small tradermarket, is the fixed quantitypays taxesmostly, thereforetheypass in and out the cargoalso the privateaccountwalk the cashdirectly, does not needto open the ballots.
反正他产能有限,开足马力还有大量商贩等着,这些人在小商市场开档口,大都是定额缴税,所以他们进出货物也都是直接私账走现金,不用开票。Posting picturesover100,000 that recentlyover the two days, Wang Zhongyunproduced goodsevery day, moreoverdid not worryto sell, twentyfilesmouthsorderedwithoneself, 100,000alsoinsufficientlysold.
最近这两天,王中云每天出货的贴画超过十万张,而且根本不愁卖,二十几个档口跟自己订货,十万张都还不够卖。Moreovernoweconomic developmentcompared withfirsttwoyearsmany, the peoplepower of consumptionalsocame up, 16openposts pictures a retail priceto sellto more than one, Wang Zhongyunhascommodity priceaboutfivehairone, the costconsidering everythingon the 10 centsabout, the profit is extremely also high.
而且现在经济发展比前两年又强了不少,民众消费能力也上去了,十六开的贴画一张零售价都卖到一块多,王中云出货价将近五毛一张,成本满打满算也就一毛钱左右,利润极高。Every dayproduces goods100,000, every dayincome50,000, net gain40,000.
每天出货十万张,每天进账五万块,净赚四万。Wang Zhongyunevenfound timeto invite a God of Wealthpicture that speciallyclosed/passtwomasters, forinownfamily/home, is hopingclosed/passtwomasters to blesshisdaily40,000 Yuanto gainenough for a year , twoyears, bestwere notthreeyears.王中云甚至专门抽空去请了一尊关二爷的财神像,供在自己家里,期盼着关二爷能够保佑他每天四万块钱赚够一年,哦不,两年,最好是三年。His wifehas askedhim, can Panda Bearreally the firethreeyears?
他老婆一直问他,熊猫熊真的能火三年吗?Wang Zhongyunsaid: „Whoyoudo not have a look atPanda Bearareoperate, thatisLi Mu! Thing that the Chinabestentrepreneur, hedoes, iffirethreemonthswere panting, thatdoesn't hithis ownface? Thereforeyouwait, haveLi Mu, Panda Bearthisthingat least can also the firethreeyears!”王中云说:“你也不看看熊猫熊是谁运营的,那可是李牧啊!华夏最牛的企业家,他搞的东西,要是火三个月就过气了,那不是打他自己的脸吗?所以你等着瞧,有李牧在,熊猫熊这玩意至少还能火三年!”„Mother, the firethreeyears, can wegainfour50 million?”
“妈呀,火三年,那咱岂不是能赚四五千万?”Wang Zhongyunbeckons with the hand: „Four50 millionyoulooked down onme, Ipreparedover the two daysinagainseveralsets of equipment, thistimeItargeted a newmarket!”王中云摆摆手:“四五千万你小瞧我了,我准备这两天就再上几套设备,这次我看准了一块新的市场!”Wifesurprisedasking: „Whatmarket?!”
老婆一脸惊讶的问:“什么市场?!”„Auto market!”Wang Zhongyunsaid: „Manydriversbuyourposting pictures, buttheydislikedto post pictureswere too young, Ithink, greatlyhowifourdirect productiondid post pictures? Onlabel that 16openonsealone, like thispasteson the vehicleismore striking?”
“汽车市场!”王中云说:“很多司机都买咱们的贴画,但是他们嫌贴画太小了,我就想,如果我们直接生产大贴画怎么样?十六开的贴纸上就印一张,这样贴在车上是不是更醒目?”Saying, Wang Zhongyunwas also saying: „Driversare the richlord, even if the taxi driverdoes not missthatseveralYuan, thereforewecansethigh the price, twoYuanleave, in the marketmakesthemselltofour, Ibelieve that cansellto be out of stockas before.”
说着,王中云又道:“司机都是有钱的主,哪怕是出租车司机也不差那几块钱,所以我们可以把价格定高一点,一张两块钱出,市场上让他们卖到四块,我相信依旧能卖断货。”„Two do Yuanleave?” The Wang Zhongyunwifelistensto be dumbfounded, said: „seal16open the smallpicture, 16opens the bigpicturecostnot to misswithseal, sellssomerare skillpeopleto buy?”
“一张两块钱出?”王中云的老婆听傻了眼,说:“印十六开小画,和印十六开大画成本没差啊,卖那么贵能有人买吗?”Wang Zhongyunsmiles, said: „Youcould rest assured that the althoughcosthas not missed, the consumercommunity that howeverfaceschanged, the childdefinitelycannot affordseveralYuanposting pictures, does not hateto buy, but the Sirdoes not care aboutthismoney, particularlyvehicle owner!”王中云神秘一笑,说:“你放心,虽然成本没差,但是面对的消费者群体变了,小孩子肯定买不起几块钱一张的贴画,也舍不得买,但是大人根本不在意这点钱,尤其是车主!”
The wifeis gladto grin with ear to ear, said: „Such can't one, thatthreeyearsgainseveralten million/countlessevenover a hundred million?”
老婆乐得合不拢嘴,说:“这么一来,那三年可不是得赚好几千万甚至上亿?”Wang Zhongyunnods, said: „MygoaliswhilePanda Bearthiswave, gainshisonehundred million!”王中云点点头,说:“我的目标就是趁着熊猫熊这波,赚他一个亿!”
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