Since rapid growth of Taobao as well as Taobao Logistics after Brand Day and SARS, Li Mu still had not found an appropriate turning point, can be very good, behind the sturdy and healthy thrust Taobao as well as Taobao Logistics goes out broadly. 自从淘宝以及淘宝物流在品牌日和非典中快速发展起来之后,李牧一直没有找到一个合适的契机,能够很好的,把淘宝以及淘宝物流背后的硬实力推广出去。 Traditional blowing own horn no doubt, but the effect is not good after all, without explodes, the best way is acting cool in invisible. 传统的自吹自擂固然可以,但效果终归是没那么好,也没那么炸,最好的办法是装逼于无形。 The invisible acting cool highest boundary, was not I says own very awesome, but was I shows awesome side, making others say my very awesome dumbfoundedly. 无形装逼的最高境界,不是我说自己很牛逼,而是我把牛逼的一面展现出来,让别人目瞪口呆的说我很牛逼。 Therefore, Li Mu deliberately must lead William to visit, actually aiming at through him, comes to demonstrate to the outside world, Taobao and Taobao Logistics development situation. 所以,李牧刻意要带威廉来参观,其实是意在通过他,来向外界展示一下,淘宝以及淘宝物流的发展情况。 Especially the western world, they knew about Muye Science and Technology, but to Taobao as well as Taobao Logistics, they had basically only heard, knows this company is also Li Mu's, how to this company but to do, absolutely does not have the concept. 尤其是西方世界,他们对牧野科技非常了解,但是对淘宝以及淘宝物流,他们基本上只听说过、知道这家公司也是李牧的,但对这家公司到底做得如何,完全没有概念。 Li Mu also wants to penetrate William's angle of view, whereabouts the western world demonstrated that own Taobao, as well as Taobao Logistics, in the altitude and scale that the present stage reaches, lets the Western people had known about Taobao as well as Taobao Logistics. 李牧也想透过威廉的视角,去向西方世界展示自己的淘宝,以及淘宝物流,在现阶段所达到的高度与规模,让西方民众对淘宝以及淘宝物流有所了解。 Taobao as well as Taobao Logistics and Muye Science and Technology business has very big difference, the Muye Science and Technology business is the complete online business, can therefore follow network line, operations expansion any corner of the world, but Taobao as well as Taobao Logistics are not good. 淘宝以及淘宝物流与牧野科技的业务有很大的不同,牧野科技的业务是完完全全的线上业务,所以可以顺着网线,把业务拓展到全球的任何一个角落,但是淘宝以及淘宝物流还不行。 e-Commerce almost is the industry of online offline union, develops to the overseas market, online some easy, but the offline part is difficult, the logistics is difficult, SF Express develops so many years, does not have to do the too big positive result in the overseas truly. 电子商务几乎全是线上线下结合的产业,向海外市场拓展,线上部分容易,但是线下部分非常困难,物流更是难上加难,顺风发展这么多年,也没真正在海外搞出太大的名堂。 Even the present stage, rapid of such Muye Science and Technology development, Li Mu has not let the plan that Taobao and Taobao Logistics go to sea temporarily. 即便现阶段,牧野科技发展的这么迅速,李牧暂时也没有让淘宝和淘宝物流出海的打算。 However, temporarily does not prepare to go to sea, is not later does not prepare to develop toward the overseas. 不过,暂时不准备出海,并不是以后不准备往海外发展。 Amazon in the rapid rise process over the next several years, Li Mu found, once Taobao and Taobao Logistics save the sufficient strength internally, oneself definitely will pound the day of quantity fund, making these two models of products tie up is going to sea together. 亚马逊在未来十几年的迅速崛起过程,李牧还是非常了解的,一旦淘宝和淘宝物流在国内积蓄起足够的力量,自己必然会砸进天量资金,让这两款产品捆绑在一起出海。 Now has not arrived at the time that goes to sea to raise anchor to go to sea, but lays the propaganda good groundwork is necessary ahead of time, let alone, gives the West the world to have the advertisement through William, compared with have the effect that other methods come. 现在还没到出海起锚出海的时机,但提前做好宣传铺垫还是很有必要,更何况,通过威廉来给西方个世界打广告,要比其他手段来的更有效果。 After William visits the Taobao Logistics news emits, the Li Mu's plan received the excellent feedback, Western country's people impression to China, but also in a backwardness not open prejudice thought that the success of Muye Science and Technology, in their eyes, is a case that the internet curve passes another vehicle, but cannot represent the private enterprise in this country entire to take a step to be in the period of rapid development. 威廉造访淘宝物流的新闻放出之后,李牧的计划得到了极好的反馈,西方国家的民众多数对华夏的印象,还处在一个落后不开放的偏见思维中,牧野科技的成功,在他们眼里,是互联网弯道超车的个例,但不能代表这个国家的民营企业整个迈步进入了快速发展阶段。 However, Taobao Logistics from the warehousing to the sort, to the entire information flow of transportation, looked at stupidly the entire Western country's people again. 但是,淘宝物流从仓储到分拣,再到运输的整个信息化流程,看傻了整个西方国家的民众。 Li Mu can definitely say one self-confidently, the entire world regardless of the light casting logistics of any country, is far from Taobao Logistics being so advanced! 李牧完全可以自信的说一句,全世界无论任何一个国家的小件物流,都远没有淘宝物流这么先进！ The reason is very simple, e-Commerce in any country, is far from the China development is so fast and is so mature, therefore, the light casting logistics in any other countries also without welcoming the demand peak, in this case, steps in the light casting logistics the enterprise absolutely would have no power to innovate. 原因很简单,电子商务在任何一个国家,都还远没有华夏发展的这么快速、这么成熟,所以,小件物流在其他任何国家都还没有迎来需求巅峰,在这种情况下,涉足小件物流的企业根本就没有动力去进行革新。 However Taobao is different, Li Mu surface toward the ultra-large markets of 1.3 billion population, more than ten years later mature that big set of guiding principle, the sufficient financial resource and technological strength support, rapid is bigger and stronger e-Commerce of 2 c end. 但是淘宝不一样,李牧面朝13亿人口的超大市场,又有十几年后成熟的那一大套指导思想,还有足够的财力与技术实力支撑,迅速就把2c端的电子商务做大做强。 But 2 c, to e-Commerce of ordinary consumer, overwhelming majority orders is the light casting logistics, therefore, Li Mu naturally has the sufficient power to promote strength of Taobao Logistics fast in light casting logistics. 而2c,也就是面向普通消费者的电商,绝大部分订单都属于小件物流,所以,李牧自然有足够的动力去快速推动淘宝物流在小件物流上的实力。 Because of this, Taobao Logistics showed one side the innovation of China private enterprise to the whole world. 正因为如此,淘宝物流才向整个世界展现了华夏民营企业的革新一面。 Can make the full informationization and automated physical enterprise in the early 21 st century, particularly the enterprise of traditional entity industry, the world cannot discover many, a China logistics enterprise, deliberately plans must make the informationization and automation that and racks brains, this nearly science fiction revolution flow, lets the Entire world People sufficiently shocks. 能在21世纪初就做全面信息化、自动化的实体企业,尤其是传统实体行业的企业,全球也找不出多少,偏偏一家华夏的物流企业,处心积虑、绞尽脑汁的要做信息化与自动化,这种近乎科幻般的运转流程,足以让全世界民众为止震惊。 Suddenly, the entire Western media almost arranged as promised generally, is liberal with the appreciation to Taobao Logistics, many media even believe that Taobao Logistics, is the model of global private enterprise development, its advanced of consciousness, almost leads a traditional business time. 一时间,整个西方媒体几乎如约定好了一般,对淘宝物流不吝赞赏,许多媒体甚至认为,淘宝物流,是全球民营企业发展的典范,它的意识之超前,几乎领先传统行业一个时代。 The German media in own report, said sourly: „Li Mu took away our auto-sorting system, took away our heavy-duty truck, then like the magic, did one set of so great advanced logistics system, they even gave in each virtue domestic-made truck to install the chip and radio frequency system as well as gps localization system, how we in want to make the truck run are quicker, but Li Mu actually linked into internet our trucks, making them part in internet system......” 就连德国媒体都在自己的报道中,酸溜溜的说:“李牧拿走了我们的自动分拣系统,拿走了我们的重型卡车,然后像变魔术一样,搞出了一套如此宏大先进的物流体系,他们甚至给每一辆德国产的卡车里都装上了芯片、射频系统以及gps定位系统,我们在想怎么让卡车跑得更远更快,而李牧却把我们的卡车连入了互联网,让它们成为了互联网体系中的一部分……” The media sour odor of Japan is heaviest, they said: „Our gdp above China, the internet enterprise that but our home without presenting one has been able to compare favorably with Muye Science and Technology , our home probably would have no internet enterprise, as for the light casting logistics, feels a Taobao Logistics day of package quantity, close to the Japanese national whole year......” 日本的媒体酸味最重,他们说:“我们的gdp在华夏之上,但我们国内没有出现过一家能与牧野科技媲美的互联网企业,哦不,我们国内好像就没有互联网企业,至于小件物流,感觉淘宝物流一天的包裹量,就接近日本全国全年了……” The proud British media said: „Thank William Wang Zibang we to widen one's horizon, destroyed our consistent self-confidence and arrogance, the operation process of Taobao Logistics this fill science fiction, enough each British Enterprise conscientiously learned/studied some time, what we need to reconsider, why we like Taobao Logistics, have not spelled to go all-out to let perfect that one set of system revolved.” 骄傲的英国媒体说:“感谢威廉王子帮我们打开了眼界,也打碎了我们一贯的自信与自大,淘宝物流这种充满科幻的运作流程,足够每一家英国企业认真学习一段时间,我们需要反思的是,为什么我们从来没有像淘宝物流那样,拼尽全力去让一套体系运转的更完美。” Always also expressed the similar viewpoint the US (America) media that the vanguard of science and technology posed as: „Is only the ordinary light casting logistics, in the US (America) person eyes, mails another city from a city a Zhang Ming postcard, it does not need to be quick, so long as can arrives before the Christmas or the new year, even if the postcard mails out is also only in October, but, in China Li Mu, actually in lets the logistics time between this national most cities diligently, reduces to 24 hours within, similarly is a Zhang Ming postcard, in US (America), you must be ready 1-2 months ahead of schedule, will otherwise miss the holiday, but in China, so long as you remembered the day before the holiday, can be punctual. Delivers to the postcard the hand of friend, this is the disparity of working, but in the final analysis, is the disparity of entrepreneur thought.” 一向以科技先锋自居的美国媒体也表达了同样的观点:“只是普通的小件物流,在美国人眼里,就是把一张明信片从一个城市邮寄到另一个城市,它不需要很快,只要能在圣诞节或者新年之前到就可以,即便明信片寄出的时候还只是十月份,但是,远在华夏的李牧,却在努力让这个国家多数城市之间的物流时间,缩短到24个小时以内,同样是一张明信片,在美国,你要提前一两个月做好准备,否则就会错过节日,但是在华夏,只要你在节日的前一天想起,都可以准时把明信片送到朋友的手里,这就是做事的差距,但归根结底,是企业家思维的差距。” Praise facing entire world, Li Mu is especially satisfied, while is not worried to divulge secretly. 面对全世界的赞誉,李牧一边格外满意,一边也丝毫不担心机密泄露。 Brother Liu and Chief Lei somewhat were also worried, Li Mu is the disclosure were too many, even pressed itself the bottom the algorithm, logic and disposal plan to announce, can make the potential competitor obtain benefits in the future. 刘师兄和雷总还有些担心,李牧是不是披露的太多了,甚至把自己压箱底的算法、逻辑、处理方案都公布出去了,会不会让未来潜在的竞争对手从中获益。 Li Mu does not care completely, instead in the Taobao high-level conference room, a face self-confident said to them: „Light casting logistics so crazed informationization and automation, in the world only then we are capable of doing, only then we have to make this demand.” 李牧完全不在意,反而在淘宝的高层会议室内,一脸自信的对他们两个人说:“小件物流如此丧心病狂的信息化、自动化,全世界只有我们有能力做,也只有我们有做这个的需求。” „You have a look at ups, the big enterprise has lots of assets . Moreover the business spreads the world, which did their money pound in? Aircraft formation, unceasing expansion aircraft formation, oneself over a hundred airplanes, but also rents over a hundred, under such heavy asset pattern, you make their short time intrinsic globally realize the comprehensive automation and informationization give a try , upgrades all storage facilities to entire world all logistics hub renewal automatic equipment, will soon burn out them!” “你看看ups,家大业大,而且业务遍及全球,他们的钱都砸在哪了？机队,不断的扩充机队,自己上百架飞机,还租赁上百架,这么重的资产模式下,你让他们短时间内在全球范围内实现全面自动化与信息化试试看,给全世界所有的物流枢纽更新自动化设备、更新所有的仓储设备,用不了多久就会把他们拖垮！” „Has the scale to be bigger, is more difficult to make the renovation process, this cost was too high, CEO does not have this boldness, the board of directors will not have, they can only promote little, the little innovation, completes the iteration of entire system with the long time.” “既有规模越大,越难做全面革新,这个成本太高了,ceo没这个魄力,董事会也不会有,他们只能一点点升级、一点点革新,用漫长的时间来完成整个体系的迭代。” „Reviews the middle-and-small logistics enterprise again, originally under the big enterprise attacks seeks livehood difficultly, without enough capital support, imitates us with what? If nothing else, logistics management system that we currently use, the big internet development company may do, the architecture design, the software support and hardware design, the software and hardware linkage debugging, the combination and optimization and plug up the leaks, so many work sit, can one set of system synthesis research cost in Ten Million USD above, the following maintenance cost also high astonishment, who play inevitably?” “再反观中小型物流企业,本来就在大企业打击下艰难求生,又没有足够的资本支撑,拿什么模仿我们？别的不说,就我们现在使用的物流管理系统,只有大型互联网研发公司才有可能做得出来,架构设计、软件支撑、硬件设计、软硬件联动调试、组合优化、查漏补缺,这么多的工作坐下来,一套系统的综合研发成本必然在千万美元以上,后面的维护费用也高的惊人,谁玩得起？” Brother Liu gawked staring, said difficultly: „Then, truly without many people can play......” 刘师兄愣了愣,挠头说道:“这么说来,确实没多少人玩得起……” Teacher Lei also said with a laugh: „Listens to Chief Li to analyze, I was steadfaster.” 雷教主也笑着说:“听李总这么分析一下,我心里头就踏实多了。” Li Mu said with a smile: „It is not behind each logistics company has a Taobao net and Muye Science and Technology, will wait for the Muye Science and Technology hardware laboratory to develop in the software and hardware development field of smart device in the future unceasingly, our informationization degrees can also be further raised, next, we must further increase the domestic collection and distribution center construction again, will disperse the pressure of core big hub with more collection and distribution centers, use more advanced technology and equipment , to promote our overall turnover efficiencies.” 李牧笑道:“不是每一家物流公司背后都有一个淘宝网和牧野科技,等未来牧野科技的硬件实验室在智能设备的软硬件开发领域不断发展,我们的信息化程度还能进一步提升,再下一步,我们要进一步增加国内的集散地建设,用更多的集散地来分散核心大枢纽的压力,同时也利用更先进的技术与设备,来提升我们整体的周转效率。” Brother Liu said: „Our next preparation continues to throw constructs the warehousing and sort center, proposes the density, particularly in southeast areas.” 刘师兄说:“我们下一步准备继续投建仓储和分拣中心,把密度提上来,尤其是在东南地区。” Li Mu nods, said: „Warehousing capacity as well as operating efficiency are an aspect, the ample capacity are on the other hand, our motorcades must continue to expand, in the meantime , to continue to increase the cooperation with civil aviation, strives to sign the long-term strategic cooperation agreement with several big airlines, takes their overwhelming majority underbelly goods warehouse resources.” 李牧点了点头,说:“仓储容量以及运转效率是一方面,运力是另一方面,我们的车队还要继续扩张,同时,继续加大跟民航的合作,争取跟几大航空公司签订长期战略合作协议,拿下他们绝大部分的机腹货仓资源。” Saying, Li Mu was also saying: „Brother Liu, I heard that the country is fermenting the fifth railroad to increase speed greatly, this matter do you have the understanding?” 说着,李牧又道:“刘师兄,我听说国家在酝酿第五次铁路大提速,这事儿你有了解吗？” Brother Liu says immediately: „Some understanding, this time increasing speed and past were different, the movement was big.” 刘师兄立刻说道:“有了解,这次的提速与以往不同,动作非常大。” Li Mu asked him: „Which has to display specifically?” 李牧问他:“具体有哪些表现？” Brother Liu said: „I have a high school schoolmate, studies the machinery, is the engineer in Qishuyan Locomotive Park, I heard that after must do increases speed greatly, asks him to chat specially, he disclosed an information of hardware level with me.” 刘师兄说:“我有一个高中同学,是学机械的,在戚墅堰机车厂做工程师,我听说要搞大提速之后专门找他聊过,他跟我透露了一点硬件层面的信息。” Li Mu came the interest, busy say/way: „Said.” 李牧来了兴致,忙道:“说说。” Brother Liu said: „Qishuyan Locomotive Park researched and developed one group of new heavy joint passenger train locomotives, the model is df11g, this motorcycle is runs with other Dongfeng motorcycle maximum differences quickly, a design maximum speed 170 kilometers every hour, is great.” 刘师兄说:“戚墅堰机车厂研发了一组新的双机重联客运机车,型号是df11g,这个机车与其他东风机车最大的不同就是跑得快,设计最高时速170公里每小时,非常了不起。” Teacher Lei curious asking: „Chief Liu I break, what is the heavy association?” 雷教主好奇的问:“刘总我打断一下,什么叫双机重联？” Brother Liu said: „Is two railway engines unites is running together, df11g is fixed two motorcycle is linked, therefore in the pulling power will be bigger, the acceleration is high, suits runs.” 刘师兄道:“就是两个火车头联在一块跑,df11g是固定的两个机车头联在一起,所以牵引功率上会更大,加速度高,适合快跑。” Li Mu asked him: „Brother Liu, what use are these new locomotives mainly?” 李牧问他:“刘师兄,这些新型机车主要是什么用途？” Brother Liu said: „Naturally is the passenger transportation, railway transportation, the freight transportation is many pulls jogs, passenger transportation little runs, a design speed 170 kilometers motorcycle, does the passenger transportation inborn, heard that the railway prepares to run the straight special trains between national 12 cities with this model of motorcycle, is z, generally speaking, like distance of Yanjing to Shanghai, can realize to depart in the evening and arrive next morning.” 刘师兄说:“当然是客运,铁路运输方面,货运是多拉慢跑,客运是少拉快跑,设计时速170公里的机车,就是天生干客运的,听说铁路部门准备用这款机车来开行全国一二线城市之间的直特列车,也就是z字头,一般来说,像燕京到沪市这样的距离,可以实现夕发朝至。” Li Mu also asked: „To us, what good news has?” 李牧又问:“对我们来说,有什么利好消息？” Brother Liu said: „We make the light casting logistics, actually looks like with the passenger transportation, is most suitable the luggage quick row. In the future if clears like this straight special train the city to the first-tier city, the speed transports/fortunes compared with our steam wants quick many, the carrying capacity and cost compared with many that the aerial transport must lower, is between the land transportation and aerial transport, the performance-to-price ratio is very high, what is simplest is we can look for the railroad conduct joint directly, each especially, we contract one to two luggage compartments, even, but can also apply to clear the point-to-point express luggage special train.” 刘师兄说:“我们做小件物流,其实跟客运更像,最适合走行包快列。未来如果全国省会城市到一线城市都开通这样的直特列车,速度比我们的汽运要快的多,载重和成本又比空运要低的多,正好处在陆运和空运中间,性价比很高,最简单的是我们可以直接找铁道部门合作,每趟直特,我们承包一到两节行包车厢,甚至,还可以申请开通点对点的特快行包专列。” At this point, Brother Liu is somewhat excited, said: „Chief Li, you think, a container freight vehicle, 40 chi (0.33 m) cabinet, over volume 50 cubes, the xl25t car(riage) bottom that but, the railroad department has, the design speed designs each hour according to 180 kilometers, matches df11g completely . Moreover the dischargeable capacity of its bicycle surpasses 160 cubes, a freight car can go against 3 container freight vehicles, a special train hits 20 freight cars to calculate, this train withstand/top on 60 container freight vehicles!” 说到这里,刘师兄有些激动起来,说:“李总,您想一下,一辆集装箱货车,40尺的柜子,容积50个立方出头,但是,铁道部门出的xl25t车底,构造速度是按180公里每小时设计的,完全匹配df11g,而且它单车的有效容积超过160个立方,一节车皮顶得上三辆集装箱货车,一趟专列打20个车皮算,这一趟火车顶的上60辆集装箱货车！” Li Mu hears this data, is all of a sudden excited. 李牧听到这个数据,一下子也激动起来。 Brother Liu continues saying: „You look, the design speed 170 kilometers, depart in the evening and arrive next morning, in other words, 8 : 00 pm from Yanjing load 8 : 00 am basically to Shanghai, the similar distance, the container truck must run for almost 24 hours, is this big disparity? If the railroad department is willing to clear a luggage special train for us, every day a class, two trains start out from opposite directions folio from Shanghai and Yanjing, 12 hours, can exchange the cargos of 120 containers in two interurban! This efficiency, is not slower than the airplane many! The key is the ample capacity is big, the performance-to-price ratio is higher!” 刘师兄继续说道:“您看,设计时速170公里,夕发朝至,也就是说,今晚八点从燕京装车明早八点基本就到沪市了,同样的距离,货柜车要跑差不多24个小时,这是多大的差距？如果铁道部门愿意为我们开通一趟行包专列,每天一班,两列车从沪市和燕京对开,12个小时,就能在两个城市间交换120个集装箱的货物！这个效率,可不比飞机慢多少啊！关键是运力大,性价比更高！” Li Mu at present immediately one bright, takes off/escapes the tastes: „This credible! If we can clear the luggage special train in the big hubs, our entire handling speeds and ample capacities will be increased many, the speed increase, the ample capacity promotion, to the business development of Taobao was a huge promotion, this point to us is also too important!” 李牧眼前顿时一亮,脱口道:“这个靠谱！如果我们能够在大枢纽之间开通行包专列,我们的整个周转速度和运力都会提升很多,速度提升,运力提升,对淘宝的业务发展也是一个巨大的促进,这一点对我们来说太重要了！” Then, Li Mu said to Brother Liu: „senior brother, hurries to find the way to establish in -depth cooperation with the railroad department, we resolutely support the railroad to increase speed greatly, is willing to become the first batch of cooperative enterprises that the railroad increases speed greatly, in any event, must plead the railroad department to clear several express luggage special trains to us, even if spends, if also wants the means to take! The present stage, the ample capacity and efficiency to us, are more important than money!” 说罢,李牧对刘师兄道:“师兄,赶紧想办法跟铁道部门建立深度合作,我们坚决拥护铁路大提速,也愿意成为铁路大提速的首批合作企业,无论如何,都得恳求铁道部门给我们开通几趟特快行包专列,哪怕是多花钱,也要想办法拿下！现阶段,运力和效率对我们来说,远比钱更重要！”