RINAPE :: Volume #14

#1340: Intimidates and tempts with the promise of gain

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In very short time, ro Boss in asked in the heart oneself are innumerable. 很短的时间内,robin在心底问了自己无数次。 Why a oneself solemn outstanding student and a computer domain in US technical forerunner and a from head to tail elite, before Li Mu such 20 over young people, attacked even can't persevere oneself original level? 为什么自己一个堂堂留美高材生、一个计算机领域的技术先行者、一个彻头彻尾的精英人士,会在李牧这么一个二十出头的年轻人面前,被打击的甚至坚守不住自己原本的level？ Own obviously 80 points of strengths, even if his Li Mu's strength has eight percentages, oneself at least will still persevere 80 points of strength is, why meets his domineering, can oneself that 80 points of strength be affected by him falls short greatly? 自己明明有80的实力,就算他李牧的实力有八百分,自己至少也应该坚守80实力才是,为什么遇到他的强势,自己那80的实力都要被他影响到大打折扣？ This feeling was really depressed, played Game probably, opposite party not only striking power and defensive power strong were much more, the key was he also brings reduces the Boss uff of enemy injury and defensive power, what to do? ro Boss in also very despairs! 这种感觉实在是太郁闷了,就好像玩游戏,对方不但攻击力和防御力比自己强的多得多,关键是他还自带降低敌人伤害和防御力的buff,怎么办？robin也很绝望啊！ Li Mu has actually summarized a truth, the negotiations, must stand in the attitude of steamroll destroys the opposite party psychological defense, even if ability insufficient steamroll, must realize the steamroll in the imposing manner. 李牧其实早就总结出了一个道理,谈判,一定要站在碾压的态度上去摧毁对方心理上的防御,哪怕能力不够碾压,也要在气势上实现碾压。 Actually ro Boss in can have the strength of spirit to say one greatly: „You have what move, I then am, our rivers and lakes said goodbye.” 其实robin大可以非常有骨气的说一句:“你有什么招数,我接着就是,咱们江湖再见。” But he does not dare, because he by the Li Mu's imposing manner the steamroll, he had been entirely believed the Li Mu's threat, and thinks subjectively Li Mu will certainly do when the time comes, in the meantime, he to himself is insecure, if Li Mu puts up the cash from Baidu and Google digs the person, and makes the search engine using own resources, perhaps Baidu quickly attacked inconsistency, if Li Mu really goes to cooperate with Google, Google should also not neglect this world-class internet big, if Google cooperates with Li Mu, Baidu most likely (80%) are difficult to escape dies...... 可是他不敢,因为他已经完全被李牧的气势所碾压,他相信了李牧的威胁,并且主观认为李牧到时候一定会这么做,同时,他对自己是缺乏信心的,如果李牧砸钱从百度和谷歌挖人,并利用自己的资源来做搜索引擎,恐怕百度很快就会被冲击的七零八落,如果李牧真的去跟谷歌合作,谷歌也应该不会忽略了这个世界级的互联网大咖,如果谷歌跟李牧合作,百度八成还是难逃一死…… In the subconscious, ro Boss in does not go to think matter how should resist, in his brain is thinking an issue: „Li Mu must throw describes, accepted threw describes, oneself boarded his ship even, this was not the misdemeanor, who thinks that can back on the big tree to be good to enjoy the cool air, but, the key of issue was to back on the ticket price of big tree is many!” 潜意识里,robin就已经不去想自己该如何抵抗的事情,他脑子里只是在想一个问题:“李牧要投名状,纳了投名状,自己就算是上了他的船了,这不是坏事,谁都想能够背靠大树好乘凉,只是,问题的关键在于背靠大树的门票价格到底是多少！” 15% Baidu stocks? 15%的百度股份？ To be honest, was really high. 说实话,真的高了。 Easy Music Science and Technology really not that big prospects for development, particularly after Li Mu has stripped Tieba (Post It). 易听科技真的没有那么大的发展前景,尤其是在李牧早就把贴吧剥离出去之后。 But the Baidu estimate value, achieving 100 million two Ten Million USD truly is not too high, the future will be may the time, but if at this time, diluted 15%, then to oneself, to team future the right to speak and capital operation, the aspect too will be awkward. 而百度的估值,做到一亿两千万美元也确实不算太高,未来是非常可期的,但是如果在这个时候,就稀释出去15%,那对自己、对团队未来的话语权以及资本运作来说,局面就太尴尬了。 Jimmy also worried very much, what he is worried, if Baidu accepted the Li Mu's request, how then this 15% stocks do give? 吉米也很担心,他担心的是,如果百度答应了李牧的要求,那么这15%的股份怎么给？ Normal, the shareholder must sell 15% stocks to come out, then all shareholders must wait for proportion selling, Draper Fisher occupies now about 23%, if must sell 15%, must put out about 3.5% stocks, Draper Fisher does not want to dilute own ownership percentage now. 正常来说,股东要出让15%的股份出来,那么所有股东都要等比例出让,德丰杰现在占了将近23%,如果要出让15%,就要拿出将近3.5%的股份,德丰杰现在并不想稀释自己的持股比例。 He wants to speak, but thinks of the Li Mu's venomous tongue, he then flinched. 他想说话,但是一想到李牧的毒舌,他便又退缩了。 At this time, ro Boss in opened the mouth saying: „That Chief Li, you said that we also need to discuss again.” 这个时候,robin开口道:“李总,你说的这个,我们还需要再讨论一下。” Li Mu said: „Ok, we can go out momentarily, leaves you to discuss the conference room.” 李牧说:“可以啊,我们随时可以出去,把会议室留给你们讨论。” ro Boss in nods: „Good, that please give us one hour, we discussed carefully.” robin点了点头:“好的,那请给我们一个小时的时间,我们仔细讨论一下。” Li Mu said: „My also condition, you can discuss.” 李牧说:“我还有一个条件,你们可以连带着一起讨论。” ro Boss in hastily asked: „What condition?” robin急忙问道:“什么条件？” Li Mu said: „Besides using Easy Music Science and Technology replaces the Baidu 15% stocks, I want the cash to buy stock in Baidu 10%, the price can according to you say that 1.2 hundred million USD, the cash sells 10% stocks to give me, can make your primitive shareholders first wrap/sets presently.” 李牧说:“除了用易听科技置换百度15%的股份之外,我个人要现金入股百度10%,价格可以按照你们说的,1.2亿美元,现金出让10%的股份给我,也能让你们这些原始股东们先套点现。” At this point, Li Mu looks at ro Boss, said with a smile: „Ro Boss, starts an undertaking now, should you not have the opportunity to leverage?” 说到这里,李牧看着robin,笑道:“robin,创业到现在,你应该还没有机会套现吧？” ro Boss in has not recovered from Li Mu 10% wanting to have a lion's share, listening to Li Mu to ask, then subconscious nod of: „Also no.” robin还没从李牧10%的狮子大开口中回过神来,听李牧这么问,便下意识的点了点头:“还没有。” Where leveraging is so easy? 套现哪有这么容易？ The capital like Draper Fisher in the back, they will regulate them to give Baidu each one cent, although is insufficient each to stare, but they also request all money to be used in Baidu their operation, where can oneself install toward the belt-bag in? Do not look at now Baidu estimate value over hundred million USD, but oneself can only each month have the wages as before! Really with wages! The stock places there, the capital does not allow itself to leverage! 像德丰杰这样的资本在背后,他们会监管他们给百度的每一分钱,虽然不至于每一笔都盯着,但他们也要求所有的钱必须用于百度自身的运营,自己哪能往腰包里装？别看现在百度估值过亿美元了,可是自己依旧只能每月拿工资！真的是拿工资！股份就放在那里,资本不允许自己套现！ Actually this not strange capital, the capital throws a team and a project, if the estimate value 10 million, gave them 1 million, to occupy the stock 10%, this 1.001 million were makes them be used for the operation company surely, rather than gave them, otherwise they attained 1 million to turn head to divide, in the company account did not have money to operate, several days later company yellow, didn't the capital become the taking over a business hero? 其实这也不怪资本,资本投一个团队、一个项目,如果估值一千万,给了他们一百万、占股10%,这100万一定是让他们用来运营公司的,而不是给他们自己的,否则他们拿到100万扭头分了,公司账上还是没钱运营,过几天公司黄了,资本不就成接盘侠了吗？ Therefore, almost all capital, will set the explicit request to the object who oneself invest, the banned leverage, only if the capital throws this project time, this project financing multi-wheel, has the good foundation and development opportunities, at this time had the right to speak by the investor, will finance many, to leverage many with the capital request. 所以,几乎所有的资本,都会对自己投资的对象提出明确的要求,禁制套现,除非资本投这个项目的时候,这个项目已经融资多轮、具备良好的基础以及发展空间,这时候被投资人有了话语权,才会跟资本要求融资多少、套现多少。 Like Li Mu, melts Series C rounds the time directly with Sequoia put forward the explicit request, this 33 hundred million USD come , the shareholder level must leverage 10%, is 3.3 hundred million USD, was taken away by the shareholders divvies up directly. 就像李牧,融c轮的时候就直接跟红杉提了明确的要求,这33亿美元进来,股东层要套现10%,也就是其中的3.3亿美元,是被股东们拿去直接分掉了。 At this time, Li Mu struck while the iron is hot, said: „I invest Baidu 1200 ten thousand USD, purchases the stocks in your hand directly, you can leverage freely, I am nothing opinion.” 这时候,李牧趁热打铁,道:“我投资百度1200万美元,算是直接购买你们手里的股份,你们可以自由套现,我是没有任何意见的。” ro Boss in surprised is generous in Li Mu's, the investment allowed 100% leverages, Li Mu this to be possible really to give very attractive offer, everyone came out to start an undertaking is so long, the worth had, but money has not actually gained, compelled on the path of undertaking painstakingly, who thinks that can first attain a good money to reward with food and drink itself, if 1200 ten thousand USD came, if leverage half, then founding team also several million RMB can divide, these can make the core level get rid of poverty to become prosperous truly. robin惊讶于李牧的慷慨,投资允许100%套现,李牧这可真的是给了一个非常诱人的offer,大家出来创业这么久,身价是有了,但钱却没赚到,苦逼创业的道路上,谁都想能先拿到一笔大钱来犒劳自己,如果1200万美元进来,假如套现一半,那么创始团队也有几千万人民币可以分,这一下就能让核心层真正脱贫致富。 However, on the other hand, Li Mu wants 10% stocks, this may really be too many. 但是,话说回来,李牧要10%的股份,这可实在是太多了。 Easy Music Network comes to take away 15%, Li Mu takes away 10%, the Baidu 1/4 stocks did not have, if complies with Li Mu's to request, then all shareholders must wait compared with diluting in the hand 25% the stocks come out, Draper Fisher must put out probably 5.75%, the founding team 60% stocks must put out 15%, the remaining young shareholders must put out 4.25%. 易听网进来拿走15%,李牧拿走10%,百度四分之一的股份就没了,如果答应李牧的要求,那么所有的股东都要等比稀释自己手里25%的股份出来,德丰杰要拿出大概5.75%,创始团队60%的股份要拿出15%,剩下的小股东们还要拿出4.25%。 When the time comes, ro Boss in own stock will also shrink to with only compares 25% high, but Li Mu, will become the Baidu second major stockholder. 到时候,robin自己的股份也会缩水到跟仅比25%高一点,而李牧,将成为百度的第二大股东。 So many stocks dilute, ro Boss in unavoidable anxiety, therefore he proposed, the team first conducts a communication, Li Mu respects his decision, leads all here people, withdraws from the conference room sparsely. 这么多的股份稀释,robin难免肉疼,于是他提出,团队内部先进行一次沟通,李牧尊重他的决定,带着所有自己这边的人,稀疏撤出会议室。 Just before leaving before, Li Mu looks at ro Boss, asked him: „Ro Boss does , how many stocks in Draper Fisher have Baidu?” 临走之前,李牧看着robin,问他:“robin,德丰杰手里有百度多少股份？” ro Boss in said: „About 23%.” robin说:“23%左右。” Li Mu nods: „Voting rights?” 李牧点点头:“投票权呢？” ro Boss in said: „Same stock same power.” robin说:“同股同权。” The voting rights mean that the actual administration power of company, whose voting rights are many, who can actually control the decision and development direction of this company, sometimes, the investor is the same stock same power, is accounts for many stocks, to occupy many voting rights, sometimes, the investor will give up the voting rights, gives the founder in company the voting rights, oneself follow to get rich safely, this can also win the favorable impression of founder. 投票权意味着公司的实际管理权力,谁的投票权多,谁就能实际控制这家公司的决策以及发展方向,有些时候,投资人是同股同权,也就是占多少股份、就占多少投票权,有些时候,投资人会放弃投票权,把投票权交给公司的创始人,自己安心跟着发财,这样也能博得创始人的好感。 To a start-up, the capital will rarely give up the voting rights, when invests the mature enterprise, the capital will make such concession, for example investment big god yuri-milner of Russia, when invests Facebook, not only gave up the voting rights, but also gave up the board of directors seat, to Mark Zuckerberg shows good will, tells him me only to follow you to make money, all respect your decision, will not do against with you at any time. 对一家初创企业,资本很少会放弃投票权,只有在投资成熟企业的时候,资本才会做出这样的让步,例如俄罗斯的投资大神yuri-milner,在投资faebook的时候,不但放弃了投票权,还放弃了董事会席位,为的就是向马克・扎克伯格示好,告诉他我只想跟着你赚钱,一切尊重你的决定,不会在任何时候跟你对着干。 However, when is start-up ro Boss in naturally does not have Mark the destiny of Zuckerberg prosperous period, his although unwilling same stock same power, but had not found the right opportunity to reclaim the voting rights at present. 但是,初创时的robin自然没有马克・扎克伯格鼎盛时期的命运,他虽然不甘心同股同权,但眼下还没有找到合适的机会收回投票权。 Li Mu showed a faint smile at this time, said to him: „although is the same stock same power, but the voting rights of your team can more than half, therefore I suggested you, do not care about Draper Fisher that side attitude, at this matter, they should respect your decision unconditionally, if they with follow-up funds as threat, then I can promise you with the contract, so long as you accepted my condition, I besides to the investments of Baidu 1200 million USD, but also in one month, will lend the Baidu eight million USD loans without interest unconditionally, the repayments cycle three years, insufficiently can lengthen for five years, if were insufficient, next year I will lend Baidu again one. Ten Million USD.” 李牧这时候微微一笑,对他说道:“虽然是同股同权,但你们团队的投票权还是能过半的,所以我建议你,不要太在意德丰杰那边的态度,在这件事上,他们应该无条件尊重你的决定,如果他们拿后续资金作为威胁,那么我可以用合约向你保证,只要你接受我的条件,我除了会给百度一千两百万美元的投资之外,还会在一个月内,无条件借给百度八百万美元无息借款,还款周期三年,不够可以延长五年,如果还不够,明年我再借给百度一千万美元。” At this point, Li Mu supplements one: „If you accept, I sign unanimous line of moving agreements with you, voting rights of stock correspondence I occupy, entrusted to you completely, I will not interfere with the operation and development direction of Baidu forcefully, gave your enough respect.” 说到这里,李牧又补充一句:“如果你接受,我跟你签一个一致行动人协议,把我所占的股份对应的投票权,全部委托给你,我不会强力干涉百度的运营和发展方向,给你足够的尊重。” Words although said that but Li Mu is very at heart clear, oneself must interfere in the future the Baidu development direction, otherwise it goes astray again, oneself must bear the responsibility, even if attain 25 stocks, and same stock same power, oneself do not have the means to have the absolute right to speak, do the words when the time comes really must interfere with forcefully, have this 25%, the influence is not very big, therefore, might as well give up this 25%, in the future will interfere with and restricts the Baidu future development direction with other methods. 话虽然是这么说,但李牧心里很清楚,自己不可能不干涉未来百度的发展方向,否则它再走入歧途,自己都要连带着背负责任,不过就算自己拿到25的股份,并且同股同权,自己也没办法拥有绝对的话语权,到时候真要强力干涉的话,有没有这25%,影响都不是很大,所以,不如放弃这25%,将来用其他的手段去干涉和制约百度未来的发展方向。 Li Mu in has demonstrated the muscle after ro Boss, then prepares to eject a clear gathering signal to ro Boss, will mix with Draper Fisher are little significance, in fact the Draper Fisher future, but must grow strong by Baidu, therefore Li Mu must to a ro Boss in safeguard, enable him to disregard the safeguard of Draper Fisher, ro Boss in all worries will be only the money, so long as he will promise himself, Draper Fisher can only by the marginalization, the voting rights be been more and more insufficient in the future, but on ro Boss will have the unanimous line of moving agreements that the team stock owner will sign, in other words, ro Boss in words. In the power holds the absolute dominant position. 李牧在向robin展示过肌肉之后,便准备向robin抛出一个明确的招揽信号,跟着德丰杰混没多大意义,事实上德丰杰的未来,还得靠百度来发展壮大呢,所以李牧要给robin一个保障,一个让他可以无视德丰杰的保障,robin所有的担心都只是钱而已,只要他答应自己,德丰杰未来就只能越来越被边缘化,投票权不够,而robin身上又有团队股份所有者签署的一致行动人协议,也就是说,robin在话语权上还是占有绝对的主导地位。 This makes Draper Fisher Jimmy feel somewhat uncomfortably. 这就让德丰杰的吉米感觉有些难受。 If were really neglected by ro Boss, then he has the possibility to comply with Li Mu's to request very much directly, when the time comes, Draper Fisher must dilute the stock. 如果真被robin忽略,那么他很有可能直接答应李牧的要求,到时候,德丰杰就必须要稀释股份。 Actually Draper Fisher does not repel the dilution stock, but Li Mu wants to have a lion's share, wanted was really many! They want merging the Easy Music Science and Technology stock disbursement press to 10%, but Li Mu not only has not relented, proposed that wants 10%, this made Draper Fisher very uncomfortable. 其实德丰杰不排斥稀释股份,只是李牧狮子大开口,要的实在是太多了！他们原本想把并购易听科技的股份支出压到10%,可是李牧非但一点没松口,又提出多要10%,这就让德丰杰很难受了。 However, ro Boss was indicated by the Li Mu's words, if oneself had the new capital safeguard, then truly does not need to look at the Draper Fisher complexion, your investment makes money, followed to make money honestly that's alright, mind others' business and do not overstep authority and get involved in another's affairs! 但是,robin被李牧的话所点拨,如果自己有了新的资本保障,那么确实没必要一直看德丰杰的脸色,你一个投资赚钱的,老老实实跟着赚钱就行了,不要多管闲事、越俎代庖！ Relations between ro Boss and the Draper Fisher, had had the qualitative change under the Li Mu's influence...... 不知不觉间,robin和德丰杰之间的关系,已经在李牧的影响下发生了质变……
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