RINAPE :: Volume #13

#1243: Talent conception

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Understanding of Li Mu to the charity, sets at variance and plans, making Liu Xinying feel that as if accepted one time the baptism of exceeding the cognition. 李牧对慈善的理解、解构与规划,让刘新颖感觉仿佛接受了一次超越认知的洗礼。 When Li Mu „commercial charitable pattern” the blueprint, to Liu Xinying opens slowly, looks like to Liu Xinying opened a completely new world. 当李牧将“商业慈善模式”的蓝图,向刘新颖徐徐打开的时候,就像是向刘新颖打开了一个全新的世界。 She then realized, originally can also have this type to be higher-end and be more efficient charitable, a more scientific method to operate, makes her be hopeful all of a sudden. 她这才意识到,原来慈善也能够有这种更高端、更高效、更科学的手段来操作,一下子就让她心生向往。 Surprised long time, Liu Xinying recovers, asks Li Mu: „Mr. Li, this commercial charitable pattern, most essential besides properly structured pattern, but also needs the strong social rallying point?” 惊讶半晌,刘新颖才回过神来,开口问李牧:“李先生,这种商业慈善的模式,其中最关键的除了架构合理的模式之外,还需要强大的社会号召力吧？” Li Mu nods, says with a smile: „Right, wants to make it be able with the business model to transfer, must first give it the commercial value, you are the fashion person, you should be very clear, a fashion brand, is two and three-line fashion brands, they will not support an obscure average person, not will lend him to attend the event own fashion, jewelry and jewelry or films the picture, but if the opposite party will be an A-lister, that result has 180 degrees shallowturn immediately, 23 will be a major suit, will support to give him on own initiative various products, even payment soaring representing. With the propaganda expense, this is the importance of commercial value.” 李牧点点头,笑道:“没错,想让它能够用商业模式转起来,首先就要赋予它商业价值,你是时尚圈出来的人,你应该很清楚,无论是一线时装品牌,还是二、三线时装品牌,他们都不会赞助一个默默无闻的普通人,也不会把自己的时装、首饰以及珠宝借给他出席活动或者拍摄照片,但如果对方是一个一线明星,那结果就会立刻发生一百八十度的大转弯,无论是二三线还是一线大牌,都会主动赞助给他各种产品,甚至支付高昂的代言和宣传费用,这就是商业价值的重要性。” Liu Xinying said: „It seems like truly has the ability the operation large commercial charity project, besides CCTV was Mr. Li you.” 刘新颖说:“看来真正有能力来运作大型商业慈善项目的,除了央视之外就是李先生你了。” Li Mu nods: „Did not say modestly that 's true, no powerful promoted system, is not possible to support such commercial charity project, CCTV and Muye Science and Technology have such strength.” 李牧点点头:“不谦虚地说,确实如此,没有一个强大的推广体系,是不可能支撑起这样的商业慈善项目的,央视和牧野科技都具备这样的实力。” Saying, Li Mu was also saying: „I felt, even in certain degrees, Muye Science and Technology is stronger than CCTV, because we have the world influence that CCTV is unable to compare, therefore Miss Liu, if interested, we can together this commercial charitable blueprint landing.” 说着,李牧又道:“我觉得,甚至在某些程度上,牧野科技比央视更强,因为我们拥有央视无法比拟的世界影响力,所以刘小姐如果有兴趣的话,我们可以一起把这个商业慈善的蓝图落地。” The Liu Xinying to praise sighed: „Veterans Don't Die the project, the significance is truly great, Mr. Li your commercial charitable pattern, the future significance will be bigger, to be honest, my ORIJEN (long for) will really have such opportunity to handle some meaningful things, not will be very only self-confident about own ability, the Veterans Don't Die project, will be the blueprint of entire pattern, the responsibility extremely will be important, I feared that my ability could not control......” 刘新颖赞叹道:“老兵不死的这个项目,意义确实非常重大,李先生你的这套商业慈善模式,未来的意义更大,说实话,我真的非常非常渴望有这样的机会来做些有意义的事情,唯独对自己的能力不够自信,无论是老兵不死的项目,还是整个模式的蓝图,责任都极其重大,我怕自己的能力驾驭不了……” Li Mu said with a smile: „This is very normal, you worried that you could not control, I was also worried oneself could not control, the work that my present every day must care about was really many, many going entire journey that is unable to do it yourself has perhaps followed up any project to me, therefore I must look for one to replace me in the person who this domain did it yourself, I attempted, you also attempted, whether we tried simultaneous/uniform strength to do this project, if successful, other projects of that this project as well as future will have the opportunity advantage in the millenium ; If failed, we can also save the experience to come together, is really not good, we can also seek for other exterior boosts again.” 李牧笑道:“这很正常,你担心自己驾驭不了,我也担心自己驾驭不了,我眼下每天要顾及的工作实在是太多了,多到我恐怕已经无法亲力亲为的去全程跟进任何一个项目,所以我才要找一个能够代替我在这个领域亲力亲为的人,我尝试,你也尝试,我们大家尝试一下能否齐力把这个项目做起来,如果成功,那这个项目以及未来的其他项目都有机会利在千秋;如果失败,我们也可以一起积攒经验重新来过,实在不行,我们还可以再寻找其他外部助力。” Liu Xinying purses the lips the long time, suddenly extends the right hand to Li Mu, the expression said firmly: „Mr. Li, thank your trust, I am willing to join!” 刘新颖抿嘴半晌,忽然向李牧伸出右手来,表情坚定的说:“李先生,感谢你的信任,我愿意加入！” „That was good.” Li Mu shows a faint smile, shakes hand with Liu Xinying, said: „I replace did not have the establish Veterans Don't Die project foundation, welcome your joining, from now on, you will be person in charge of this foundation.” “那太好了。”李牧微微一笑,与刘新颖握了握手,说:“我代替还没有成立的老兵不死项目基金会,欢迎你的加入,从现在起,你就是这个基金会的负责人了。” Liu Xinying cannot bear say with a smile: „Gathered the project foundation newly to establish now, my following work prepared for war, while did the determination carry out the plan also to prepare gradually landing?” 刘新颖忍不住笑道:“合着项目基金会现在才刚刚成立,那我接下来的工作是不是就得一边招兵买马,一边确定执行方案并且准备逐步落地？” Li Mu gives the thumbs-up: „Specialty, next step truly yourself prepare for war, simultaneously we determined together following execution plan, I personal as well as Muye Science and Technology, Taobao Science and Technology as well as Alipay, will invest together 100 million Yuan RMB, as the start fund of this charity foundation, this sum of money will come plenary powers to control by you.” 李牧竖起大拇指:“专业,下一步确实得你自己招兵买马,同时我们一起来确定接下来的执行方案,我私人以及牧野科技、淘宝科技以及支付宝,会共同出资一亿元人民币,作为这个慈善基金会的启动资金,这笔钱将由你来全权把控。” Liu Xinying said with amazement: „Mr. Li, you and do your own enterprise invest 100 million?” 刘新颖惊讶的说:“李先生,你和你自己的企业出资一亿？” Li Mu nods: „Starts the fund, if the end item fund revolution is impeded, I can also pursue throw.” 李牧点点头:“启动资金,如果后期项目资金运转不畅,我还可以追投。” „It is not.” Liu Xinying said: „100 million start funds are many, the home rarely has the private charitable foundation to come up to invest so much money, if over 100 million Yuan charitable foundation, basically is the investment fund, the capital is used to invest, the profit is used to make the charity, in that case, actually invests into charitable money not many truly.” “不是。”刘新颖说:“一亿的启动资金已经非常多了,国内很少有私人慈善基金一上来就投这么多钱的,如果超过一亿元的慈善基金,基本上全是投资型基金,本金用来投资,盈利用来做慈善,那样一来,其实真正投入到慈善的钱没多少。” Li Mu said: „We do not make the investment charitable foundation, is pointless, instead makes the charitable foundation insufficiently purely, I rather establish two funds, is used to make money purely, another is used to make the charity purely, that also compares these two types can only mixing up be much better.” 李牧说:“我们不做投资型的慈善基金,没有意义,反而让慈善基金变得不够纯粹,我宁可成立两只基金,一只纯粹用来赚钱,另一只纯粹用来做慈善,那也比把这两种只能混在一起要好得多。” The Liu Xinying approval said: „Truly is this, the account of many investment charitable foundation is not very public transparently, particularly the overseas, charitable foundation had been regarded the avoidance inheritance tax by the rich and powerful people the haven.” 刘新颖赞同的说:“确实是这样,很多投资型慈善基金的账目都不够公开透明,尤其是海外,慈善基金已经被富豪们当成躲避遗产税的避风港了。” Speaking of here, Liu Xinying also asked Li Mu: „Mr. Li, our Veterans Don't Die projects, do you have each occasionally preliminary plan?” 说到这儿,刘新颖又问李牧:“李先生,那我们的老兵不死项目,你有每一偶一个初步的方案？” Li Mu nods: „My tentative plan is, after the team builds, immediately takes steps to propagandize the preparation of material, this propaganda material mainly must seek for one batch to have the representative veteran, and conducts the detailed interview and return to original state to their facts, then manufactures various types of carriers, serves as the propaganda of Veterans Don't Die project.” 李牧点点头:“我的初步方案就是,团队搭建起来之后,立刻着手进行宣传物料的准备,这个宣传物料主要是要寻找到一批有代表性的老兵,并且对他们的事迹进行详细的采访和还原,然后制作成各种载体,用作老兵不死项目的宣传。” „At present happen to have a very good turning point, is " Flying Tigers » movie must begin shooting immediately officially, therefore my idea first from looking for the China Ji's Flying Tigers veteran starts, while the heat degree orthometric height of movie, can take the resources in movie, makes public welfare activities that looks for China record/native place Flying Tigers, the linkage is pushing our Veterans Don't Die projects, " Flying Tigers » social influence was too big, I believe taking advantage of this momentum can certainly ‚Veterans Don't Die’ succeeding all at once.” “眼下正好有一个非常好的契机,就是《飞虎队》电影马上就要正式开拍,所以我的想法就是先从寻找华夏籍的飞虎队老兵开始着手,趁着电影的热度正高,可以把电影方面的资源拿进来,做一个寻找华夏籍飞虎队员的公益活动,联动着来推我们的老兵不死项目,《飞虎队》的社会影响力太大了,我相信借这个势头一定能够把‘老兵不死’的一炮打响。” Liu Xinying was difficult to cover said excitedly: „If with the film and television linkage, the social influence of that this project can certainly do unusual is big, making everyone first realize that the veteran is worth respecting, then transfers all the people to look, help more veterans together, after the social influence was big enough, Veterans Don't Die this brand had enough commercial value on the nature, by that time, can conduct the comprehensive commercial operation.” 刘新颖难掩激动的说:“如果和影视联动,那这个项目的社会影响力一定能做的非常大,让大家先意识到老兵值得尊重,然后调动起全民一起来寻找、帮助更多的老兵,社会影响力足够大了之后,老兵不死这个品牌就自然具备了足够的商业价值,到那个时候,就可以进行全面的商业化运作了。” „Right!” Li Mu said with a smile: „Is this, so long as this project does, under us a stage makes ‚Darling Come Home’ charity project.” “对！”李牧笑道:“就是这样,只要这个项目做起来,我们下个阶段就来做个‘宝贝回家’的慈善项目。” „Darling Come Home?” “宝贝回家？” „Right, Darling Come Home.” “没错,宝贝回家。” Liu Xinying said: „Sounds is the help seeks for the charity project of missing child?” 刘新颖说:“听起来是不是帮助寻找失踪儿童的慈善项目？” Li Mu said: „Right, the goal of most core is to help seek is kidnapped and sold the child, to let be kidnapped and sold the child to go home with the parents to reunite, simultaneously helps the project that attacks to kidnap and sell the children's criminal.” 李牧说:“没错,最核心的目标是帮助寻找被拐卖儿童、让被拐卖儿童回家与父母团聚,同时帮助打击拐卖儿童罪犯的项目。” To Li Mu, after his ability promotion to certain extent, charitable truly is an unshirkable responsibility, therefore, his idea is, if found the right person, if built the appropriate team, and constructed the appropriate business model, then must the promotion of this healthy charitable pattern wide scope. 对李牧来说,当他的能力提升到一定程度之后,慈善确实是一个不可推卸的责任,所以,他的想法是,如果找到了合适的人,如果搭建了合适的团队,并且构建了合适的商业模式,那么就一定要把这种健康的慈善模式更大范围的推广下去。 3321 live and charity project of elementary and middle school students in view of difficult university ; Veterans Don't Die in view of the charity project of second war survival veteran, the community that but in the society needs to help also has, the disabled person, the behaving righteously disability or sacrifice Hero and child of rare big sickness puzzle, these communities need the help of social charitable strength, oneself coming that is not necessarily able 11 to make, but can make one, naturally cannot evade. 3321是针对困难大学生以及中小学生的慈善项目;老兵不死是针对二战幸存老兵的慈善项目,但是社会上需要帮助的群体还有很多,残疾人、见义勇为伤残或者牺牲的英雄、罕见大病困扰的儿童,这些群体都需要社会慈善力量的帮助,自己未必都能一一做的过来,但能多做一个,就自然不能逃避。 Li Mu's past life looks at the case that too kidnapped and sold the child, looks at two that Huang Bo and Andy Lau have developed about seeking by the turning child's movie, behind each kidnapped and sold child, has one to fall into the endless sad family, whereabouts that innumerable parental more than ten 20 years persist in looking for the child, even if own life is penniless, even if had arrived at the person not like the person and ghost not like the situation of ghost, they persist in seeking as before, the family needs the help of society, not only the help on psychological and material, must help as far as possible they find child's whereabout. 李牧上辈子看了太多拐卖儿童的案例,也看过黄博、刘德桦演的两部关于寻找被拐孩子的电影,每一个被拐卖的孩子背后,都有一个陷入无尽悲伤的家庭,无数父母十几二十年坚持寻找孩子的下落,哪怕自己的生活已经一贫如洗,哪怕已经到了人不像人、鬼不像鬼的地步,他们依旧坚持寻找,这样的家庭太需要社会的帮助,不只是心理、物质上的帮助,还要尽可能的帮助他们找到孩子的下落。 The Liu Xinying although family background is excellent, but kidnaps and sells children's social phenomenon she is not strange, and same fully realizes responsibility and significance with Li Mu, therefore she blurts saying: „This project significance is great, really needed!” 刘新颖虽然出身极好,但拐卖儿童这种社会现象她一点也不陌生,并且与李牧一样深知这其中的责任与意义,于是她脱口说道:“这个项目意义重大,真的是太有必要了！” Li Mu nods: „Not only the significance is great, but also the work load is also big, wants to make this project revolve, we not only need so much funds, and many volunteers in whole country, but also needs to build the advanced hardware to support, meanwhile must complete the engagement coordination with the public security department, therefore the difficulty of this project is much higher than Veterans Don't Die.” 李牧点了点头:“不但意义重大,而且工作量也非常大,想让这个项目运转起来,我们不但需要大量的资金,以及全国各地的大量志愿者,还需要搭建先进的硬件设施来支撑,同时还要与公安部门做好衔接配合,所以这个项目的难度比老兵不死还要高得多。” Liu Xinying puzzled asking: „Mr. Li, other I understood, but you said that must build the advanced hardware, does not know that what this does refer to?” 刘新颖不解的问道:“李先生,其他的我都理解,不过你说要搭建先进的硬件设施,不知道这指的是什么？” Li Mu said earnestly: „Dna database!” 李牧认真说道:“dna信息库！” Thinks the first dna database must at least 56 years later may complete, Li Mu then gives the Liu Xinying popular science saying: „ Was kidnapped and sold the situation that the child faces to be many and varied, from parents' dimension, issue, only then one, was they could not find own child ; 想到第一个dna信息库也要至少五六年以后才有可能建成,李牧便给刘新颖科普道:“被拐卖儿童面临的情况是多种多样的,从父母的维度来看,问题只有一个,就是他们找不到自己的孩子; Then from child's dimension, the issue has many types: 那么从孩子的维度来看,问题有很多种: May be the child know oneself were kidnapped and sold, but the foster parents do not make him look for own birth parents ; 有可能是孩子知道自己被拐卖,但养父母不让他寻找自己的亲生父母; May be the child know oneself were kidnapped and sold, is capable of independent looking for oneself birth parents but actually unable to find ; 有可能是孩子知道自己被拐卖,有自主能力寻找自己的亲生父母但却找不到; Also may be child not know oneself are kidnapped and sold 还有可能是孩子自己也不知道自己是被拐卖的 May be the child also in the swaddling clothes, the public security organ rescues from the slave trader hand them, actually could not find their birth parents, finally can only deliver to the orphanage them...... 更有可能是孩子还在襁褓之中,公安机关把他们从人贩子手里解救出来,却找不到他们的亲生父母,最后只能把他们送到孤儿院…… Such many possibilities, if we establish a dna database, at least can solve more than 50% problems, because dna is a person most complete life information chain, theoretically said that if we can the nation all the dna information that parents who have lost the child collects completely, then establishes a database, if that the doubtful kidnapped and sold children were rescued, so long as that collects his dna information to make the comparison in the entire database, can find his parents ; If kidnapped and sold child want to look for oneself parents, so long as that collects his dna information, can help him find the parents, if the public security organ discovers a doubtful kidnapped and sold child, with such method birth parents who can also look for the child...... ” 这么多种可能,如果我们建立起一个dna信息库,起码可以解决这其中一半以上的问题,因为dna就是一个人最完整的生命信息链,理论上说,如果我们能把全国所有丢失过孩子的父母的dna信息全部采集下来,然后建立起一个数据库的话,那么如果有一个疑似被拐卖的孩子被解救,那么只要采集他的dna信息在整个数据库里做比对,就能够找到他的父母;如果有一个被拐卖的孩子自己想寻找自己的父母,那么只要采集他的dna信息,也能帮他找到父母,如果公安机关发现一个疑似被拐卖的儿童,也可以用这样的方法寻找到孩子的亲生父母……” Liu Xinying dumbfounded looks at Li Mu, cannot believe completely, this young people can actually have such a huge and advanced conception, this conception listens in her, simply is this whole life has heard the charitable conception of most talent, does not have one! 刘新颖目瞪口呆的看着李牧,完全不敢相信,这个年轻人竟然能够有这样一个庞大而且先进的构想,这个构想在她听来,简直是自己这辈子听到过的最天才的慈善构想,没有之一！
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