RINAPE :: Volume #11

#1022: I have a new idea


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The YY two significant functions renew, a «Town of Paradise» heavyweight „the entire US School Flower highest list, to Li Mu is somewhat insufficient. YY两个重大功能更新、《天堂小镇》一场重量级“全美校花最高榜”,对李牧来说还是有些不够。 He thought that oneself this time goes to US (America) to be possible, not only asks for money and establishes the high-end industry personal connection, moreover must hit one attractively to the make the blood boil exhibition match, since is the exhibition match, that must strive to achieve splendidly. 他觉得自己这次去美国可不只是要钱和建立高端行业人脉,而且是要去打一场漂亮到令人发指的表演赛,既然是表演赛,那就要争取做到最精彩。 Therefore, when everyone thinks, Li Mu had told all things, everyone starts to be ready to be eager to try, Li Mu also said: To «Town of Paradise», ‚the entire US School Flower highest list also seems somewhat insufficient, I want also to need other activity to match, realizes to overlapping coverage of different user group.” 于是,当所有人都以为,李牧已经吩咐完所有事情、大家开始摩拳擦掌准备跃跃欲试的时候,李牧又说:“对《天堂小镇》来说,一个‘全美校花最高榜’还显得有些不足,我想还需要一个另外的活动搭配一下,实现对不同用户群的交叉覆盖。” Others hear this saying, feeling as if by prior agreement pressure at heart is enormous. 其他人听到这话,不约而同的感觉到心里的压力极大。 Li Mu takes the inspirational figures in many companies, according to the common sense spoke of this time, he does not need to formulate any commercial detail, because under the hand team must have the sufficient strength for him all details solutions, moreover from construction plan to carrying out the integration solution of landing. 李牧作为多家公司的灵魂人物,按常理说到了这个时候,他已经不需要制定任何商业细节了,因为手底下的团队必须要有足够的实力替他把所有细节问题解决,而且是从构方案到执行落地的一体式解决。 However, the Li Mu's ideological mode over presents everyone is too many, his core team spells to go all-out , can only achieve his idea landing, but is unable to achieve to replace him to ponder. 但是,李牧的思维模式超过在座所有人太多,以至于他的核心团队拼尽全力,也只能做到把他的想法落地,而无法做到代替他来思考。 The team was unable to chase them controls at present in the strategic importance and whole and detail on, among vast gap with Li Mu. 团队目前还根本无法追赶他们在战略意识以及整体、细节把控上,与李牧之间的巨大差距。 All significant product innovation and strategic tactics formulation, basically depends upon Li Mu to do it yourself, Muye Science and Technology to everyone such good treatment/salary, but everyone is actually not able to share sorrow for CEO in the true sense , as his subordinate, the pressure felt strange not greatly. 所有的重大产品革新、战略战术制定,基本上都依靠李牧亲力亲为,牧野科技给大家这么好的福利待遇,而大家却无法真正意义上替CEO分忧,,作为他的下属,压力不大就奇怪了。 Sees everyone not to say a word, Li Mu asking with a frown said: What's wrong? Also a moment ago enlivened very much, how to fade suddenly?” 见大家都一言不发,李牧皱眉问道:“怎么了?刚才还都活跃的很,怎么忽然间就蔫儿了?” The opens the mouth that everyone look at each other in dismay, Kong Lingyu does not evade said: Boss, anything is you do it yourself to ponder, plans, we cannot maintain in these issues with you as a Muye Science and Technology member a level line, the feeling especially is at heart ashamed......” 大家面面相觑,孔令宇毫不避讳的开口说:“Boss,任何事都是你亲力亲为去思考、去规划,我们作为牧野科技的一份子在这些问题上不能和你保持在一个水平线上,心里感觉格外惭愧……” Li Mu is stunned, after the moment, gives a calm smile, to all humanity: „If there is not been able to play the crucial role in the strategic plan temporarily, first is solid carrying out the link completes, we are a team, the light have the brain is not good, the light has the body and limbs strength is not good, benefits from everyone's common cooperation, we can achieve today Muye Science and Technology, moreover I believe, some time grows to everyone, precipitates, in the near future, everyone can also certainly be developed the leap promotion.” 李牧错愕无语,片刻后淡然一笑,对所有人道:“如果暂时还不能在战略规划上起到关键作用,就先扎扎实实把执行环节做好,我们是一个团队,光有脑子不行,光有身体和肢体力量也不行,得益于大家的共同协作,我们才能够把牧野科技做到今天,而且我相信,给大家一定的时间去成长、去沉淀,不久的将来,大家也一定都能得到跨越式的提升与发展。” That said that but Li Mu also is very at heart helpless. 话是这么说,但李牧心里也很无奈。 On the internet product and operation thought that he relies on more than ten years of lead now, can definitely can be called hangs the dozen of the world, others cannot think that oneself want to obtain ; Others do not think clearly, oneself clear ; Others must spend the tortuous path that many years and many energy go, oneself can found to hang a quickest way, therefore in the internet thought level, oneself was very difficult unable to find with the person in same level line, this was also doomed he in Muye Science and Technology as well as Taobao net these two companies, maker who must act as the core decision frequently and ensure the enterprise to the leading way walk absolutely in most front. 互联网产品以及运营思维来说,他现在凭借十几年的领先优势,完全可以称得上吊打全球,别人想不到的,自己想得到;别人想不明白的,自己一清二楚;别人要花很多年、很多精力去走的弯路,自己可以一眼找到开挂般的最快方式,所以在互联网思维层面,自己很难找得到与自己在同一个水平线上的人,这也就注定了他在牧野科技以及淘宝网这两家公司里,要时刻充当核心决策的制定者,来确保企业以绝对领先的方式走在最前沿。 In this case, Li Mu felt oneself can form to appear in such an execution OK team is not completely easy, therefore cannot have other many requests to the team, at present the rapid growth, enlarges the superior the good opportunity, oneself cannot the lax half a point, therefore can only be all major decisions formulates the decision by oneself, then gives the team to go to the concrete execution. 在这种情况下,李牧觉得自己能够组建出现在这样一个执行力完全OK的团队就已经非常不容易了,所以也不能对团队有过多的其他要求,眼下正是快速发展、拉大优势的好机会,自己也决不能松懈半分,所以只能是一切重大决策都由自己制定拍板,然后交给团队去具体执行。 Has comforted everyone simply, Li Mu then discussed the proper matter, said: Now since November, the Thanksgiving Day of West is on November 28, therefore I want taking the Thanksgiving Day opportunity, participate in a global competition in «Town of Paradise», said is the global character, main propaganda and activity center in North America.” 简单宽慰过大家,李牧便接着讨论正经事,道:“现在已经进入十一月了,西方的感恩节是11月28号,所以我想借着感恩节的机会,在《天堂小镇》搞一个全球性的竞赛,说是全球性,其中主要的宣传和活动阵地就在北美。” The people spunk up looks at Li Mu, is waiting for his as follows. 众人打起精神看着李牧,等着他的下文。 Li Mu then said: „To promote in the specific market, naturally must respect the user who even flatters the specific market, the foreigner makes our money the time, will celebrate our holidays, for example National Day, Spring Festival, this, not only respect to market and respect to consumer , the respect to the local culture, we want to make the money of foreigner, holiday and culture that also must respect the foreigner, this is the premise.” 李牧接着说:“想在特定的市场上推广,自然要尊重甚至讨好特定市场的用户,老外赚我们钱的时候,也会庆祝我们的节日,例如国庆、春节,这不但是对市场的尊重、对消费者的尊重,也是对本土文化的尊重,那我们想赚老外的钱,也必然要尊重老外的节日和文化,这是前提。” Thanksgiving Day, Christmas is the traditional festival of West, is big in the Western country influence, except for the Western holiday, Japan & South Korea market and Southeast Asia market, has own special realm culture, therefore our future operation teams must specifically aim at all countries in the world market, the development targeted Game activity, further caters to regional consumers.” “感恩节、圣诞节都是西方的传统节日,在西方国家影响力非常大,除了西方节日,日韩市场、东南亚市场,也都有自己的特殊地域文化,所以我们将来的运营团队要专门针对世界各国市场,开发具有针对性的游戏活动,进一步迎合各地消费者。” Returning to the proper topic, since this time participates in Thanksgiving Day the Game competition, must first let the competition fitting subject as far as possible, therefore Gengxinli of our latest edition, must be many some Thanksgiving Day design elements, the visual design, the item(s) design and interaction design, must manifest our attaching great importance to this holiday ; Next, is the Game setting must cater to the Thanksgiving Day subject as far as possible, isn't the westerner popular Thanksgiving Day eats to roast the turkey? My suggestion is, does a cultivation turkey competition in our Game.” “言归正传,这次既然是搞感恩节游戏竞赛嘛,首先尽可能要让竞赛贴合主题,所以我们最新版本的更新里,要多一些感恩节的设计元素,视觉设计、道具设计以及交互设计,都要体现我们对这个节日的重视;其次呢,是游戏设定要尽量迎合感恩节的主题,西方人不是流行感恩节吃烤火鸡吗?那我的建议就是,在我们游戏里搞一个养殖火鸡大赛。” Cultivation turkey competition? ” The people is a face are curious, is interested in Li Mu's this concept. ”养殖火鸡大赛?”众人均是一脸好奇,对李牧的这个概念颇感兴趣。 Li Mu said: First, we must promote at least three varieties the turkey species, according to the rank sorts, jumps over high-grade is more difficult to gain and breed.” 李牧道:“首先,我们要推出至少三个品种的火鸡物种,按照等级进行排序,越高等级的越难获取和养殖。” Next, we do not open the directness of turkey young child to gain in principle, the Game gold coin or the cash, may not the direct sale turkey young child, but is needs the player through making Thanksgiving Day the duty, obtains the turkey young child randomly, the player must first obtain the young child, then conducts cultivation breeding to the young child ; “其次,我们原则上不开放火鸡幼崽的直接获取,无论是游戏金币还是现金,都不可直接销售火鸡幼崽,而是需要玩家通过做感恩节任务,随机获得火鸡幼崽,玩家要先获得幼崽,然后再对幼崽进行养殖繁育; Again, feeds the turkey, needs the special turkey feed, the feed can process through the feed manufacturing machine of user pasture, the user of raw material from wheat, corn, soybean that and other crops plants ; “再次,喂养火鸡,需要专门的火鸡饲料,饲料可以通过用户牧场的饲料加工机进行加工,原材料来自用户种植的小麦、玉米、大豆等作物;” „The entire flow is, the player first makes the small duty to obtain the turkey species, then raises various turkeys, when the different turkeys, feed the feed that needs is also different ; The different feeds, the needed raw material is also different, theoretically, the rank is higher, the turkey species that is difficult to gain, the raising time is longer the feed that raising needs is also more difficult to manufacture . Moreover the young child and feed banned that the user direct exchange, must try hard to obtain through oneself ; “整个的流程就是,玩家先做小任务获得火鸡物种,然后对各种火鸡进行饲养,不同的火鸡,喂养时所需要的饲料也不同;不同的饲料,需要的原材料也不同,理论上,等级越高、越难获取的火鸡物种,饲养时间越长、饲养所需的饲料也就越难制作,而且幼崽、饲料都禁制用户直接交易,必须通过自己努力获得;” „The entire Thanksgiving Day raises the turkey competition, revolves this activity, calculates a reasonable algorithm, the empirical value that three varieties the time needed and material of turkey breeding, as well as obtain finally must mix reasonably, then has the global list that Thanksgiving Day competes, started starting from calculate from the activity on the same day, 24 point closures by Thanksgiving Day same day, during this, accumulated highest-scoring first, gave 100,000 dollars reward, second 80,000, third 50,000, fourth to sixth 30,000, seventh to tenth 20,000.” “整个感恩节养火鸡大赛,就围绕着这场活动进行,计算出一个合理算法,三个品种的火鸡繁育所需要的时间、材料,以及最后获得的经验值都要合理调配,然后出一个感恩节竞赛的全球榜单,从活动开始当天开始计算,到感恩节当天的24点截止,这期间累积得分最高的第一名,给予十万美金奖励,第二名八万,第三名五万,第四名到第六名三万,第七名到第十名两万。” 11 th to 20 th, 10000 dollars per person ; 21 st to 35 th, 8000 dollars per person ; 36 th to 50 th, 5000 dollars per person ; 51 st to 100, everyone three thousand USD bonuses.” “第11名到第20名,每人10000美金;第21名到第35名,每人8000美金;第36名到第50名,每人5000美金;第51到100名,每人三千美元奖金。” After having experienced the Li Mu's great writer, everyone hears Li Mu this plan again time, does not feel surprisedly. 见识过李牧的大手笔之后,大家再听到李牧这番规划的时候,已经不觉得惊讶了。 At this time, Li Mu also said: In addition, the most important award item.” 这时候,李牧又道:“除此之外,还有一个最最重要的奖项。” People expression one startled: Also?? Is boss this spends? This burns money? It is not right, fever money not such high efficiency, this is must fly the US (America) sky and payload separation gate to throw money the rhythm!” 众人表情一惊:“还有??老板这是花钱吗?这是烧钱吧?不对,烧钱都没这么高的效率,这是要飞到美国上空、开舱门撒钱的节奏啊!” Everyone looks panic-strickenly, an only Li Mu face said indifferently: „The most important award item is: Competes first 200 to receive a free China ten days roaming, is sent and picked up by our disbursing money chartered airplane, the entire five-star hotel lodging dining and private car special plane, average per person standard ten thousand USD above, we must arrange them with the ultra-high specification in the China traveling schedule, making them feel the beautiful country of our motherland well.” 所有人都面露惊骇,唯独李牧一脸淡然的说:“最重要的奖项是:竞赛前两百名均将获赠免费的华夏十日游,由我们出钱包机、全五星级酒店住宿餐饮、专车专机接送,人均标准一万美元以上,我们要用超高的规格安排他们在华夏的行程,让他们好好感受一下我们祖国的大好河山。” At this point, Li Mu meaningful added: Invited 200 people to come the China traveling together . Moreover the average per person cost surpassed ten thousand USD, this local tyrant to family/home the policy, one was one lets all player dumbfounded big movements, was eye-catching from the propaganda period enough, when not to mention these 200 people came China to enjoy the process of luxurious traveling was patted into the video, to the impact that in other audience visions brought and shocked, matched enough promoted exposure again, can in the entire Game player community, even demonstrate our China rich and outstanding tourist resources before entire US and entire world interface absolutely well, was equivalent around the world, for us. The China tourism industry made an honorable person advertisement of great writer.” 说到这里,李牧意味深长的补充道:“邀请两百人共同来华夏旅游,而且人均成本超过一万美元,这种土豪到家了的政策,一个是一个让所有玩家目瞪口呆的大动作,从宣传期就足够吸引眼球,更不用说当这两百人来华夏享受奢侈旅游的过程被拍成视频时,给其他观众视觉上带来的冲击与震撼了,再搭配足够的推广曝光,绝对能在整个游戏玩家群体内,甚至在全美、全世界面前好好展示一下我们华夏丰厚且优秀的旅游资源,相当于在世界范围内,替我们华夏旅游产业做了一个大手笔的真人广告。” Everyone hears here, basically already as if drunk and stupefied. 大家听到这里,基本上已经如痴如醉了。 Li Mu said with a smile at this time: We disburse money, look for the well-known director and well-known team to make a brief promotional film to the China tourist resources, with the best way, presents the uniqueness of our China scenery in the shortest time, which anything is the Great Wall and is the terra-cotta from qinshihuang mausoleum and Sacred Mountains of China is which Sacred Mountains of China and Huangshan some are attractive, Zhang Family some to be grand, the Guilin scenery some to be elegant, Potala Palace some grand...... the promotional film, once does, we circulation broadcast in Game, will arouse the US (America) person, even all foreigners' yearning to China, was we make the contribution to the national economy!” 李牧这时候笑道:“我们出钱,找知名导演、知名团队给华夏旅游资源做一个简短的宣传片,用最佳的方式,在最短的时间内呈现出我们华夏风景的独一无二,什么是万里长城、哪个是秦陵兵马俑、五岳都是哪五岳、黄山到底有多漂亮、张家界到底有多壮阔、桂林山水到底有多秀美、布达拉宫到底有多雄伟……宣传片一旦做出来,我们将在游戏里循环播放,激起美国人,甚至所有外国人对华夏的向往,也算是我们为国家经济做贡献了!” Why Li Mu can the support of government, can be inferred from this point. 李牧为什么能够得到政府的鼎力支持,从这一点就可见一斑。 He does business makes money to turn over to make money, but will not only be thinking money-making absolutely, the integral development of industry, the propaganda and charitable promotion of social Positive Energy, even win glory the important matter that for the country is he pays great attention, moreover, Li Mu energetically is always promoting the matter that these are beneficial to the nation and to the people to prompt forward. 他做生意赚钱归赚钱,但绝对不会只想着赚钱,无论是行业的整体发展,还是社会正能量的宣传、慈善的推动、甚至是为国家争光都是他非常注重的大事,而且一直以来,李牧都在极力推动这些利国利民的事情向前推进。 Now, Li Mu even can through the Game promotion, think how is the China sight scenery to promote in the world stage, this is also one manifestation of his social responsibilities, spends please 200 people to come the China traveling, such big movement, matches the Game platform, the YY platform as well as promotions of various world group of media, absolutely is the China tourist resources in a world stage rare demonstration opportunity, if operates appropriately, the practical significance is inestimable! 现在,李牧甚至能够通过游戏推广,想到如何在世界舞台上为华夏的风光景色进行推广,这本身也是他社会责任感的一种体现,花钱请两百人来华夏旅游,这么大的动作,搭配游戏平台、YY平台以及世界各路媒体的推动,绝对是华夏旅游资源在世界舞台不可多得的一次展示机会,如果操作得当,实际意义不可估量! ...... …… PS: Very long not three, extremely guilty, a time three are not enough to make up, anticipates not song many eruptions! PS:很久没三更了,万分的愧疚,一次三更不足以弥补,期待不歌更多的爆发吧!
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