RINAPE :: Volume #11

#1009: Writes and directs develops

LNMTL needs user funding to survive Read More

Individual Webmaster congress that Taobao holds is about to start, this is one in industry in has the enormous influence matter, the leader as industry , the Li Mu's influence is almost equal to the martial arts world hegemon in Wuxia novel, the crest of wave does not have two times, but who didn't expect, online presented a not too harmonious sound suddenly, because has the professional to add fuel to the flames in the back intentionally, this sound starts to ferment on internet unceasingly. 淘宝举办的个人站长大会启动在即,这本身是一件在业内拥有极大影响力的事情,作为业内的领袖,李牧的影响力几乎等同于武侠小说里的武林盟主,正是风头无俩的时候,但是谁也没想到,网上忽然出现了一个不太和谐的声音,而且因为有业内人士故意在背后推波助澜,这个声音开始在互联网上不断发酵。 A Li Mu person assumed full responsibility of the halo of extremely China internet industry, the influence in industry is no doubt unique, but personal connection actually not necessarily really good. 李牧一个人包揽了华夏互联网行业的太过光环,在行业内的影响力固然是绝无仅有的,但人缘却未必真的好。 Guo Degang has words Li Mu to think that is reasonable, only then the peer is scarlet- bare- bare hatred, sells earlier will only hate to sell the breakfast, will not hate the hiring ; Drives the taxi will also only hate the hiring, will not hate the airplane. 郭德纲有句话李牧觉得非常有道理,只有同行才是赤-裸-裸的仇恨,卖早点的只会恨卖早点的,不会恨开出租的;开出租的也只会恨开出租的,不会恨开飞机的。 internet industry, those who the influence biggest is Li Mu, hates many, is Li Mu. 互联网行业,影响力最大的是李牧,拉仇恨最多的,也是李牧。 Only envies the peer who the envy is jealous of not to know to have many about Li Mu, these people are hoping Li Mu which day can have a scandal, or drops the shrine simply, not to mention many such as Boss Ma so hates his person bone to inter the body, wishes one could to drive out from the internet industry Li Mu. 单是对李牧羡慕嫉妒眼红的同行就不知道有多少,这些人都盼着李牧哪天能出点丑闻,或者干脆跌落神坛,更不用说还有不少如马老板这般恨他入骨的人,恨不能把李牧从互联网行业赶出去。 Although in most professional surfaces will not have any direct conflict with Li Mu, but attack Li Mu that once some people are online well-founded, many people are holding full feeling participation, the doing behind-the-scenes force silently, adds fuel to the flames. 虽说大多数业内人士表面上不会跟李牧有任何直接的冲突,可一旦有人在网上有理有据的攻击李牧,很多人还是抱着一种酣畅淋漓的感觉参与其中,默默的做幕后推手,推波助澜。 Attack own article that Li Mu write, was recognized by entire internet industry accidentally/surprisingly, suddenly, this draft spread over the entire industry. 李牧自己写的攻击自己的文章,意外的得到了整个互联网行业的赏识,一时间,这篇稿子传遍了整个行业。 Boss Ma naturally is excited, even shouted three „day to help me in the office continually also”, he felt, the time that this article had cannot be perfect simply, the eve of also exactly at the Taobao net nation individual Webmaster congress convening, Li Mu this martial arts world hegemon is preparing to control the forces of nature at the tomorrow's congress, at this time presented the article that so hit the face, in the jobholders by industry was pushed in secret, put up in Li Mu a being unable to back down aspect all of a sudden. 马老板自然是兴奋不已,甚至在办公室里连呼三声“天助我也”,他觉得,这篇文章出现的时机简直不能再完美,又恰好是在淘宝网全国个人站长大会召开的前夕,李牧这个武林盟主正准备在明天的大会上呼风唤雨,这时候出现一篇如此打脸的文章,又被行业内的从业人员暗中推了一把,一下子就把李牧架到了一个骑虎难下的局面上。 Boss Ma felt, Li Mu this time is really in a dilemma, by the person of his personality, easily will certainly not regress, but if not draw back, he faces not only more than 200 Taobao sellers, judicial organ, as well as entire internet industry, if Li Mu insisted that in this issue strong, he jumps over is downward more difficult to shoulder. 马老板觉得,李牧这次真的是进退两难,以他这种性格的人,一定不会轻易退步,但是如果不退,他面对的就不只是两百多个淘宝卖家,还有司法机关,以及整个互联网行业,如果李牧坚持在这个问题上强硬到底,那他越往下就越难扛。 Boss Ma is naturally glad to see Li Mu to become the aspect of entire industry public enemy, therefore he was also anticipating Li Mu this time can as always maintain high-profile and strong, in this case, follow-up public opinion to the Li Mu more and more tremendous pressure, when he shoulders motionless wants to admit defeat again, that price is also bigger. 马老板自然非常乐于见到李牧成为全行业公敌的局面,所以他也期待着李牧这次能够一如既往的保持高调和强硬,这样的话,后续的舆论会给李牧越来越大的压力,等他扛不动再想服软的时候,那代价也就更大了。 The online public opinion ferments due to the promotion of person with high aspirations continually, is not only a professional, many ordinary Internet users also participate, online launches the argument. 网上的舆论在有心人的推动下持续发酵,不光是业内人士,很多普通网民也参与进来,在网上展开争论。 Some people felt, YY is the product that the Muye Science and Technology development and operates, its foundation service is completely free, then Muye Science and Technology claims the absolute sovereignty on the nature over YY, in this case, Muye Science and Technology to seal/confer drop a group of users who violate the platform rule, in emotion in reason have not disputed ; 有人觉得,yy是牧野科技开发并且运营的产品,它的基础服务又是完全免费,那么牧野科技就自然对yy拥有绝对的主权,在这种情况下,牧野科技封掉一批违反平台规则的用户,于情于理都是没有争议的; However, holds the opposite attitude user actually to believe, the YY although foundation service provides free, but user, when the use foundation serves, already communicates and exchanges through the registration, add friend as well as with the good friend, own YY number custom-made and privatization, in this foundation, YY has become the virtual property of user, before the user had not declared explicitly must give up this virtual property, puts down the Taiwan not to prohibit the account number of user at will . Moreover, said that this group of Taobao sellers offended the Muye Science and Technology platform rule are the behaviors of acting perversely, these seller although violated the Taobao rule, but has not violated Muye Science and Technology Platform rule, therefore Muye Science and Technology has no right to prohibit YY of Taobao seller ; 但是,持相反态度的用户却认为,yy虽然基础服务是免费提供的,但用户在使用基础服务的时候,已经通过注册、添加好友以及与好友沟通、交流,将自己的yy号码定制化、私有化,在这个基础上,yy就已经成为了用户的虚拟财产,在用户没有明确申明要放弃这份虚拟财产之前,平台方也不得随意封禁用户的账号,况且,说这批淘宝卖家触犯了牧野科技的平台规则是耍无赖的行为,这些卖家虽然违反了淘宝的规则,但是并没有违反牧野科技的平台规则,所以牧野科技无权对淘宝卖家的yy进行封禁; Besides the user of considering the matter and of itself, many people direct the spearhead at Li Mu directly, reprimanded Li Mu willfully to trample the rights of user, some people also online took a stand, said that is disappointed about the approach that Li Mu this type did not respect the user, thinks he can have today this achievement, was the China Internet users and user community helps him build little, after he becomes the great person now, instead forgets one's origin, disappointing. 除了就事论事的用户,还有不少人直接把矛头对准李牧,斥责李牧肆意践踏用户的权益,一些人也在网上表态,称对李牧这种不尊重用户的做法非常失望,认为他能有今天这份成就,都是华夏网民、广大用户一点点帮他堆砌起来的,他现在成了大人物之后,反而忘了本,让人失望。 Li Mu are also many in the online powdered iron, sees some people to start the personal attack, immediately big pile of running water of brave, in all attacks under the Li Mu's content to leave a message to refute the viewpoint of opposite party, having the netizen is Li Mu gets free, thinks that Li Mu now is impossible to concentrate on at such petty matter, even Muye Science and Technology certain approaches some are unconsidered, cannot link up with Li Mu the responsibility absolutely directly. 李牧在网上的铁粉也非常多,一见有人开始人身攻击,立刻就有一大堆的自来水冒了出来,在所有攻击李牧的内容下面留言驳斥对方的观点,有网友为李牧开脱,认为李牧现在根本不可能把精力放在这么鸡毛蒜皮的事情上,就算是牧野科技的某些做法有些欠考虑,也绝对不能将责任直接和李牧挂钩。 The online discussion is getting more and more intense, but this intensity has not continued is too long, that afternoon time, YY springs a pop-up window news suddenly, the title is: „Li Mu: Sorry, is we do wrong.” 网上的讨论越来越激烈,但是这种激烈并没有持续太久,当天下午的时候,yy忽然弹出一个弹窗新闻,标题是:“李牧:对不起,是我们做得不对。” The point opens the examination main text, most above presents to the reader, is segment size only dozens seconds of videos, in the video, Li Mu sits on own office sofa, is extremely sorry was saying to the lens: „ Hello, I am Li Mu, because Muye Science and Technology to involving sells false seller YY to prohibit in Taobao, recently in the network has many opinions of castigation, what regarding this I want to state: Muye Science and Technology always insisted the user supreme service principle, will purify the internet environment forever well, regards as our first mission for the client, but we, when toward this goal vanguard , is very that easy the phenomenon has to overcorrect. 点开查看正文,最上方呈现给读者的,是一段长度仅有几十秒钟的视频,视频中,李牧坐在自己的办公室沙发上,非常抱歉的对着镜头说:“大家好,我是李牧,因为牧野科技对涉及在淘宝售假的卖家yy号进行封禁,近日来网络上有许多苛责的言论,对此我想声明的是:牧野科技始终坚持用户至上的服务原则、永远将净化互联网环境、更好的为用户服务视为我们的第一使命,但是我们在向着这个目标前行的时候,也很容易发生矫枉过正的现象。 Muye Science and Technology core team after reconsideration, thinks that we should not punish to the user who has not offended the YY use rule, therefore here, I on behalf of Muye Science and Technology, to the conferred a title upon more than 200 Taobao sellers, as well as all YY users said that sorry, is we do wrong! ” 牧野科技的核心团队经过反思之后,一致认为我们不应该对未触犯yy使用规则的用户进行处罚,所以在这里,我谨代表牧野科技,向被封号的两百多位淘宝卖家,以及所有yy用户说一句对不起,是我们做得不对！” At this point, Li Mu lowers the head slightly the apology, later also then said: „At present, we have restored to be prohibited the YY number of Taobao seller, and pledged in this, Muye Science and Technology in the rights that the future will fully respect the user, forever regards as us the user most important and most valuable wealth, thanks everyone the support and pointing out mistakes to Muye Science and Technology! Thank!” 说到这里,李牧微微低头以示歉意,随后又接着说道:“目前,我们已经恢复了所有被封禁淘宝卖家的yy号码,并在此承诺,牧野科技在未来将充分尊重用户的权益,永远将用户视为我们最重要且最宝贵的财富,谢谢大家对牧野科技的支持和指正！感谢！” A brief video, lets Li Mu and Muye Science and Technology circle powder immediately are innumerable. 一则简短的视频,立刻让李牧以及牧野科技圈粉无数。 Statement of Li Mu in video takes the easy way, first, first admitted defeat and first admits mistakes from the title, famous Internet Spoiled Child and billionaire came out to admit mistakes, this came as a surprise to everyone, before then, intended the black Li Mu's person, intended the Li Mu's person, or was the person who these watched the fun purely, could not imagine, Li Mu will personally act to respond to this matter unexpectedly . Moreover the attitude unexpectedly was so directly simple, came up first to admit defeat. 李牧在视频中的表态非常讨巧,首先,从标题上就先服软、先认错,一个大名鼎鼎的互联网骄子、亿万富翁出来认错,这本身就出乎了所有人的预料,在此之前,无论是有意黑李牧的人,还是有意挺李牧的人,亦或者是那些纯粹看热闹的人,都想象不到,李牧竟然会亲自出面回应这件事情,而且态度竟然还这么简单直接,一上来先服软。 The heavyweight great person shows weakness the humble attitude that or displays others on own initiative not to dare to imagine on own initiative, this can cause the favorable impression of ordinaries, therefore comes up, Li Mu had harvested the Internet users imperceptibly to own tendency. 重量级的大人物主动示弱或者主动表现出他人不敢想象的谦逊态度,这本身就能够引起普通群众的好感,所以一上来,李牧就已经无形中收获了网民对自己的倾向。 Li Mu first points out in this dispute to the Internet users the most important point : You must first clarify, Muye Science and Technology not in the rights of infringement average consumer, but to sells the fake seller to punish in the Taobao net, possibly our punishment some do not conform to the legal principle theory of law, but is a little important, our starting points are good, we to purify the internet environment, make the user enjoy a better service. 紧接着,李牧先向网民点明这次争议事件中最重要的一点,既:你们要先弄清楚,牧野科技不是在侵犯普通用户的权益,而是对在淘宝网售假的卖家进行处罚,可能我们的处罚有些不符合法理,但是有一点非常重要,我们的出发点是好的,我们是为了净化互联网环境、让用户享受到更好的服务。 Therefore, these words reminded all of a sudden watches the fun even has the netizen of opinion to Li Mu, the Muye Science and Technology starting point to guarantee more users has better Browsing environment, thus punished few filthy the harmful insect of internet environment, this approach, made a mistake even, still the wrong letting person is respectful. 所以,这句话一下子点醒了很多看热闹甚至是对李牧有意见的网友,牧野科技的出发点是为了保证更多的用户拥有更好的上网环境,从而对少量污浊了互联网环境的害虫进行惩处,这种做法,就算是错了,也错的让人心生敬佩。 What is more important, the Li Mu's apology does not cover up, very simply direct, no matter how this group of sellers sell the counterfeit goods in Taobao, Muye Science and Technology can realize that own mistake, restores the YY account number of this group of sellers promptly, is only this attitude and execution is not the general enterprise can compare. 更重要的是,李牧的道歉一点也不遮遮掩掩,十分干脆直接,而且不管这批卖家在淘宝怎么卖假货,牧野科技都能够意识到自己的失误,及时将这批卖家的yy账号全部恢复,光是这个态度与执行力就不是一般企业能比拟的。 This Li Mu wrote and directed the good play beginning of developing, Li Mu as well as Muye Science and Technology holds the public opinion commanding point on the contrary immediately firmly, many before followed to discredit Muye Science and Technology as well as Li Mu oneself Internet users intentionally also follow to make the huge change. 这场李牧自编自导自演的好戏一开场,李牧自己以及牧野科技反倒是立刻牢牢占据了舆论的至高点,就连许多之前故意跟风抹黑牧野科技以及李牧本人的网民也跟着做出了巨大的改变。 More interestingly, in the network appeared attacked Taobao to sell the content of fake seller much, vigorously reason that this group of people wanted to bring back the seller YY account number, everyone can also guess clear, nothing but to retrieve contact details of senior customer, continued to sell the false. 更有意思的是,网络上出现了不少抨击淘宝售假卖家的内容,这帮人极力想要拿回卖家yy账号的原因,所有人也都能猜得一清二楚,无非就是为了找回老客户的联系方式,继续售假。 The Li Mu's initiative apology makes Boss Ma also shock, he also thinks Li Mu this person must die to shoulder surely, but didn't expect by his present status, but can also achieve is adaptable to the situation, this is greatly not as he expected, disappoints him especially. 李牧的主动道歉让马老板也为之震惊不已,他本来还以为李牧这种人必定要死扛到底,但没想到以他现在的身份,还能够做到这么能屈能伸,这大大出乎他的预料,同时也让他心里格外失望。 Result that Boss Ma most wants, is Li Mu, in this time Taobao seller sues in the event to resist stubbornly jointly, after enraging the Internet users and prestige suffer the enormous influence, to conferred a title upon Taobao seller compromises, but absolutely didn't expect, the vision and dealing with changes ability of Li Mu stop-loss are so unexpectedly strong, lowers the posture an apology short video, can strive to turn the tide in a condemnation sound, from this may also see, Li Mu this person works is really really watertight. 马老板最想要的结果,就是李牧在这次的淘宝卖家联名起诉事件里顽抗到底,以至于激怒网民、声誉遭受巨大影响之后才对被封号的淘宝卖家妥协,但是万万没想到,李牧止损的眼光和应变能力竟然这么强,放下身段的一个道歉短视频,就能够在一片谴责声中力挽狂澜,由此也可看出,李牧这人做事真真是滴水不漏。 Boss Ma comprehended the Li Mu's fierce place finally, 20-year-old young people, the ability and sacrifice individuality ability of sizing up the situation also wanted strong many compared with most rivers and lakes slippery customers, if the individuality and matter has not conflicted, he will employ two methods to achieve one goal, both to give dual attention, but if the individuality and matter had the conflict, he can also without hesitation to take the entire situation into account to sacrifice the character, even the sacrifice face, this made Boss Ma have the admiration to Li Mu at heart for the first time from the bottom of the heart. 马老板终于领会到了李牧的厉害之处,一个20岁的年轻人,审时度势的能力、牺牲个性的能力比绝大多数江湖老油条还要强的多,如果个性与事情本身没有冲突,他会双管齐下、两者兼顾,但如果个性与事情本身发生了冲突,他也能毫不犹豫的为了顾全大局而牺牲性格,甚至牺牲面子,这让马老板心里第一次打心底对李牧产生钦佩。 Has disappointed Boss Ma then to adjust quickly, more than 200 is brought back their seller YY by the seller that Taobao got rid of finally, to him, the green light of soaraway crossroad has shone, was the time steps on the accelerator! 多有失望的马老板很快便从中调整过来,两百多个被淘宝干掉的卖家终于拿回了他们的卖家yy,对他来说,腾飞路口的绿灯已经亮起,是时候把油门踩到底了！
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