MOTGAR :: Volume #20

#1908: Rising

LNMTL needs user funding to survive Read More

After listening to these words, Secretary Dawson first smiled, immediately Han Xuan also smiled. 听完这句话后道森秘书先笑了,随即韩宣自己也笑了起来。 Because Dawson had said a short time ago, since the development initial period, Han Xuan likes depending upon the strong cash in hand to buy, not only buys the technology, to buy the patent, to buy the talent, sometimes even/including the companies have it all, holds most stocks directly, integrates under the group. 因为前不久道森才说过,自从发展初期开始,韩宣就喜欢依靠手中的雄厚资金买买买,不仅买技术、买专利、买人才,有时候连人家公司都一锅端喽,直接持有绝大多数股份,纳入自己集团旗下。 Not only then Han Xuan is like this dry, other rich big companies also like similarly like this dry/does, the high-quality enterprise always closes up toward some big enterprises, then forms the jumbo, compares is not full of intellectuality the undertaking, acquires the existing successful enterprise to be safer directly, although means spends, but is worth eventually, through goal that the merge achieves the monopolistic market, can make the qualification absolutely. 不仅只有韩宣这样干,其他有钱的大公司同样也喜欢这样干,优质企业总是往少部分大企业靠拢,进而形成巨无霸,相比起自己充满未知性地创业,直接收购现有成功的企业更加稳妥,虽说意味着多花钱,但终究是值得的,通过合并达到垄断市场的目标,绝对可以赚回本钱。 Han Xuan is such dry/does, in lasted ten years in gathers so many wealth, through having to have the long-term expansibility enterprise, slowly waits for them to turn into the treasure vase, including Starbucks, Hasbro and storm entertainment group and Bloomberg these enterprises that first acquire, have brought the large return for him now. 韩宣就是这样干,才在长达十年时间里聚拢到如此多的财富,通过持有具有长期发展性的企业,慢慢等待它们变成聚宝盆,包括星巴克、孩之宝、暴雪娱乐集团、彭博新闻社在内的最先收购的那些企业,如今已经为他带来丰厚回报。 Currently also has a stock of large quantities of Internet enterprise, Cisco, Qualcomm „had been harvested” by him, before the Internet crisis breaks out returns to the itself/Ben on the sell big stocks, recently started to cast a net broadly, the investment has the new enterprise of development potential, recently quite famous Japan SoftBank Group, was actually uses this pattern to develop, the fund that Mr. Masayoshi Son invested, compared with the fund that Han Xuan invested, was not worth mentioning simply, the huge investment also had the high return. 目前同样持有一大批互联网企业的股票,思科、高通等被他“收割过”,在互联网危机爆发之前就出售大笔股票回本,最近又开始广撒网,投资具有发展潜力的新企业,最近比较出名的日本软银集团,其实就是采用这种模式发展起来,孙正义先生投入的资金,跟韩宣投入的资金相比,简直不值一提,高投入也具有高回报。 Therefore „opportunity only leaves has rich man of preparation” these words, is not really false, more people in primitive stage of accumulation of capital, muddleheaded life, no opportunity sees top level of the social pyramid scenery. 所以说“机会只留给有准备的有钱人”这句话,真的一点都不假,更多人在资本积累的原始阶段,就已经稀里糊涂过完了一生,没机会看到社会金字塔顶层的风光。 Arrived Han Xuan this scale, some energy said oneself will not go bankrupt, is only the artware of collection exceeds 30 billion US dollars on the value, how to go bankrupt again is also very rich, even so-called „bankruptcy”, still compared to his peak, lost some money. 到了韩宣这种规模,才有底气说自己绝不会破产,光是收藏的艺术品就价值超过三百亿美元,再怎么破产也很富有,即使所谓“破产”,也只是相对于他的巅峰期,损失了一些钱而言。 Sits before him at this moment these executive officers, operating officers, finance officer and so on senior-level management personnel, the total worth adds the scale also over 10 billion US dollars, middle overwhelming majorities are Han Xuan give, therefore did not think that listens to Han Xuan to meet to discuss, is a how bored matter, instead hears with great interest. 此时此刻坐在他面前的这些执行官、运营官、财务官等等高级管理层人员,总身价加起来规模也在百亿美元以上,当中绝大多数都是韩宣给予的,因此并不觉得听韩宣开会讨论,是件多么无聊的事情,反而听得津津有味。 Has had long been used to the investment foresight of young boss, understood the Han Xuan vision viciously, even if went wrong with the company's established development strategy, several heads of snowy mountain real estate , the nod indicated to understand, what objection had not proposed, the innumerable things had shown Han Xuan put together compared with them intelligently, such decision was definitely well-founded. 早已习惯小老板的投资远见,明白韩宣眼光有多狠毒,即使跟公司既定的发展策略出现偏差,雪山地产的几位负责人,同样点头表示明白,什么异议都没提出,无数事情已经证明韩宣比他们加在一起都聪明,这么决定肯定有理由。 Has the investment to be defeated, for example electric automobile business, but they understand that was the young boss worried purely, in the future will have the market surely very much, moreover was not the general small market, has with the present cell phone electronics business spells. 不是没投资失败过,就比如电动汽车业务,但他们明白那纯粹是小老板着急了,未来必定很有市场,而且还不是一般的小市场,和如今的手机电子业务都有得一拼。 May have the different opinions with the Anthony executive officer, will not actually contradict with the small boss opinion, this is he prestige in company, even in the company, were still not for a long time rising! 可能会跟安东尼执行官产生不同意见,却不会跟小老板意见相悖,这就是他在公司里的威望,即使长期不在公司,仍然如日中天！ Starbucks has broken ten thousand in the shop quantity of the world, said that is the competitor, in fact the threat to Starbucks is not big, it successfully own enterprise culture selling, where if people produce go to drink the coffee the thought that the name of Starbucks will always flash past in the consumers mind, and thought that has the scale, to sit, service is very good comfortably, this is the fearful place of foreign sales enterprise culture. 星巴克在全球的门店数量早就破万,说是竞争对手,实际上对星巴克公司的威胁并不大,它已经成功将自己的企业文化给推销了出去,假如人们产生去哪里喝咖啡的念头,星巴克的名字总是会在消费者们脑海中一闪而过,并且觉得有档次、坐着舒服、服务同样很棒,这就是对外出售企业文化的可怕之处。 Not is only Starbucks, the blueberry group and Han Auto Group, and even under the Hope group many Internet company, the foreign sales promotion enterprise culture, the parent company snowy mountain group is having the mature team unceasingly , helping be responsible for the operation plan, every year so many advertising expenditures do not give for nothing. 不仅仅是星巴克,蓝莓集团、韩氏汽车集团、乃至Hope集团旗下的不少互联网公司,都在不断对外推销企业文化,母公司雪山集团有着成熟的团队,帮忙负责运营策划,每年那么多广告费可不是白给的。 With the product of blueberry group, people will feel it to be special, the quality and post-sale service have the safeguard, moreover is practical and advanced, has the scale wait/etc. 就拿蓝莓集团的产品来说,人们会觉得它特殊,质量以及售后服务也存在保障,另外就是实用、先进、有档次等等。 Several models of special custom-made machines of foreign sales, used many precious materials, caused successfully to pull the scale of entire brand, do not look makes less than how much money, the loading surplus was very big. 对外出售的几款特殊定制机,采用了多种名贵材料,使得成功拉高了整个品牌的档次,别看从中赚不到多少钱,附加利益大得很。 Has not regarded as important these slight matter times in people, Han Xuan has begun to arrange the person to do, Nokia, Motorola, Blackberry, Sony and other cell phones, are only the modeling different cell phones, the blueberry cell phone is special, is representing the advanced science and technology and high-end enterprise, can therefore while selling more expensive, wins the favor of consumers...... 早在人们没有看重这些细微事情时候,韩宣就已经着手安排人去做,诺基亚、摩托罗拉、黑莓、索尼等手机,只是造型不同的手机而已,蓝莓手机却是特殊的,代表着先进科技和高端企业,因此才能在卖得更贵的同时,赢取消费者们的青睐…… Mr. Schultz of Starbucks, the appearance Han Xuan saw that for the first time his time was more senile, seemed has the makings, managed market value tens of millions US dollar companies, with managing market value several hundred hundred million US dollars companies, among these two has the huge difference, must say these years have done the matter that most regretted, had not listened to urging of Han Xuan initially, sold out numerous Starbucks stocks at the beginning of the listing outward. 星巴克公司的舒尔茨先生,外貌比韩宣第一次见到他时候衰老了一些,显得更有气质了,管理一家市值数千万美元的公司,和管理一家市值数百亿美元的公司,这两者之间存在着巨大的差别,要说这些年干过的最后悔的事,就是当初没听韩宣的劝,在上市初期对外卖掉了众多星巴克股份。 Caused Han Xuan is the major stockholder, the stock is still diluted now did not say, instead was also up slightly, but Mr. Schultz turned into one of the many young shareholders, if not staring at „Starbucks founder and CEO” title, common. 导致如今韩宣仍然是大股东,股份一直都没被稀释不说,反而还略有上升,而舒尔茨先生则变成了众多小股东之一,假如不是盯着“星巴克创始人兼CEO”头衔,丝毫不起眼。 The company market value rose in recent years unceasingly, this thinks 20 billion US dollars is the end, never expected that broke through 30 billion US dollars, after 30 billion US dollars, only spent for short more than one year, broke through 40 billion US dollars smoothly, recently soon was close to 50 billion US dollars, this made Mr. Schultz the intestines quick regret azure. 公司市值近年来不断上涨,本以为两百亿美元是尽头,没想到突破了三百亿美元,三百亿美元之后,只花了短短一年多时间,又顺利突破了四百亿美元,最近更是快要接近五百亿美元,这让舒尔茨先生肠子都快悔青了。 Similarly is snowy mountain group „direct descendant member”, and that type of veteran, but Mr. Schultz's right to speak in company are not many, this mainly releases authority with Han Xuan to him, causes to involve with the parent company deeply does not have very big relations. 同样属于雪山集团“嫡系成员”,并且还是老资格的那一种,可舒尔茨先生在公司内部的话语权并不多,这主要跟韩宣放权给他,导致和母公司牵连不深存在很大关系。 The never expected that topic changes to itself on suddenly, he coughed the sound, continued to tell Han Xuan saying: „ Good, I understand that your meaning, in the company account also had the adequate floating capital, I will attempt to contact with Costa, this enterprise localization and our Starbucks were similar, at present only then a brand, making the consumers have chooses much, good. 没想到话题突然转到自己身上,他干咳了声,继续告诉韩宣说:“好吧,我明白你的意思了,公司账户上还有足够的流动资金,我会尝试跟Costa接触,这家企业定位和我们星巴克差不多,目前只有一个品牌,让消费者们有更多选择,挺好。 Since spoke to me, I want to ask that your issue, the young boss, you thinks that present this bottleneck period, how should Starbucks realize to span? Needs to transform to step in other industries? ” 既然到我发言,我想问你一个问题,小老板,你觉得到了现在这种瓶颈期,星巴克应该如何实现跨越？需要转型涉足其他产业吗？” „ Un...... very good issue. “嗯……很棒的问题。 Inquired the link not to start, but some wants to ask can also ask, came, today holds the reason of conference, solves your troubles, was I to your random classroom tests. ” 提问环节还没开始,不过有想问的也可以问,一个一个来,今天召开会议的原因,就是解决你们的麻烦,同时也是我对你们的随机课堂测试。” The Han Xuan simple tissue ends the language, how really without thinking of Starbucks next step to develop, after the global expansion ended, falling into the bottleneck is the affirmation, knit the brows to say slightly: „ Temporarily first continues to develop to seize the market, buys the coffee cannot change professions to sell the milk suddenly, some additional peripheral commodities, increases the sales promotion packed in bags coffee bean the effort. 韩宣简单组织完语言,真没想到星巴克下一步怎么发展,等到全球扩张结束后,陷入瓶颈是肯定的,微微皱眉说:“暂时先继续发展抢占市场吧,买咖啡的总不能突然改行去卖牛奶,加一些周边商品,加大推销袋装咖啡豆的力度。 I thought that is the time conducts the reorganization to the company, develops for more than ten years, the internal association/will has some problems, how if you think to increase the profit, reducing is unnecessary pays wages...... ” 我觉得是时候对公司进行整改,发展十多年,内部总会出现一些问题,你要想想怎么增加利润,消减不必要开支……”
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