Daytime. 白天。 The leaders walked. 领导走了。 《The Voice》 Segment Group office district is flooding talking in whispers. 《好声音》栏目组办公区充斥着窃窃私语。 „Did Teacher Zhang stare at title to spend really?” “张老师真盯上冠名费了？” „This has not started to manufacture, draws?” “这还没开始制作呢,怎么拉啊？” „Drew, how much money did not have, manufacture fund of insufficient Teacher Zhang budget, when the time comes what to do? This remaining money please several do B-list Star be the teachers to be insufficient continually?” “就算拉来了,也没多少钱,不够张老师预算的制作资金啊,到时候怎么办？这剩下的钱连请几个二线明星来当导师都不够吧？” „In stage is also, not to be how many gives us a point.” “台里也是,怎么不多给咱们一点啊。” „Actually 20 million were really many, in stage gave the green light to us, you looked to give out other columns production cost, where had previous 10 million? Was program in Teacher Zhang ideal needs to spend too much money, does not know that whom Teacher Zhang actually does want to ask to be the teacher, the grand total needs 80 million production cost? Is it possible that wants to ask Heavenly King Heavenly Queen/days later to be Teacher judges? Isn't S-list Star of this rank, rich good to invite?” “其实20000000真不少了,台里还是给咱们开绿灯了的,你看拨给其他栏目的制作费,哪里有上10000000的？就是张老师理想中的节目需要花太多钱了,也不知道张老师到底想请谁来当导师,总计需要80000000的制作费？莫非是想请天王天后来当评委导师吗？这种级别的超一线明星,有钱也不好请吧？” „Matter that Leader Zhang thinks, we definitely could not understand.” “张导想的事情,咱们肯定是理解不了的。” „Teacher Zhang also too pursued perfectly.” “张老师也是太追求完美了。” „Hopes this program to be hot, otherwise has spent these much money, may really compensate in a big way.” “但愿这节目能火吧,不然花了这么多钱,可真是赔大了。” „Oh, looks at Zhang Ye in any case.” “唉,反正都看张烨的了。” Ha Qiqi and Zhang Zuo they pour also calculate relatively calmly, but Editor of other office districts screenwriter-director, then a little could not sit still. 哈齐齐和张左他们倒还算相对镇定,但是其他办公区的编辑啊编导啊,则都有点坐不住了。 ...... …… Chief Director office. 总导演办公室。 Little Wang has come, „do you look for me?” 小王进来了,“您找我？” Chenchen snatched Zhang Ye cell phone to play game on the sofa, Zhang Ye said to Little Wang: „Right, Little Wang, you help me reorganize the list and telephone of big company can relate, best is the leader, for example sells the cold tea, sells the milk, your here , if no to relate with the CCTV relevant authority, helping me look for one to come, I must relate the Title Rights matter, quickly.” 辰辰抢来了张烨的手机在沙发上玩游戏,张烨则对小王道:“对,小王,你帮我整理一份可以联系的大公司的名单和电话,最好是龙头企业的,比如卖凉茶的啊,卖牛奶的啊,你这里要是没有就跟央视相关部门联系一下,帮我找一份过来,我要联系一下冠名权的事,快一点。” Little Wang should say: „Good.” 小王应道:“好的。” About 20 minutes, the list and telephone brought. 大约20分钟,名单和电话就拿来了。 Zhang Ye flipped the above company name, he is not quite familiar with this Earth company profile, does not know that which is good which not to be good, simply has hit by the place. 张烨翻了翻上面的公司名,他对这个地球的公司概况还不太熟悉,也不知道哪家好哪家不好,干脆挨着个地打了过去。 „Hello, daily milk?” “你好,天天牛奶吗？” „Yes.” “是。” „I am CCTV Channel 1 «Republic The Voice» Segment Group Chief Director.” “我是央视一套《共和国好声音》栏目组的总导演。” „?” “哦？” „Us did newly has kept off large-scale Singing Class competition program, exclusive title still in the hand, I asked that now you were interested, I can say program to you......” “我们这边新做了一挡大型歌唱类选秀节目,独家冠名现在还在手里,我问一下你们有没有兴趣,我可以跟你说一下节目的……” „Excuse me, we do not use temporarily.” “不好意思,我们暂时不用。” „Good, that considers as finished.” “好吧,那算了。” „If needed we contact with you again.” “有需要的话我们再联系您。” „Ok.” “行。” Then is under a telephone. 然后是下个电话。 This chapter of Zhang Ye study was intelligent, starts the mouthful to coax. 这回张烨学聪明了,开始满嘴忽悠。 „Hello, almond paste?” “喂,杏仁茶吗？” „Yes, are you?” “是的,您是？” „I am CCTV TV station, I called Zhang Ye.” “我是央视电视台的,我叫张烨。” „? Are you Zhang Ye? Which Zhang Ye?” “啊？你是张烨？哪个张烨？” „Should be that Zhang Ye that you think.” “应该就是你想的那个张烨。” „Whoops, do you telephone this are?” “哎呦,您打电话这是？” „Our new program started to manufacture, is CCTV Channel 1 on Thursday the evening files, now, Title Rights has not decided that the enterprise that although competes are many, but we are not quite satisfied, because their brand image and our program location is inconsistent, therefore some people have recommended your firm to me, your drink I also frequently drink, is very good, I come to ask you interested.” “我们的新节目已经开始制作了,是央视一套周四晚间档的,现在,冠名权还没定下来,虽然竞争的企业不少,但我们都不太满意,因为他们产品形象和我们节目定位不一致,所以有人给我推荐了贵公司,你们的饮料我也经常喝,很不错,我就过来问一问你们有没有兴趣。” „Understood, you wait a bit, I asked that leads.” “明白了,您稍等,我问一下领导。” „Good.” “好。” „...... Has waited for a long time Teacher Zhang, sorry, leader said that we have thrown CCTV Channel 1 on Friday the drama series middle advertisement time interval, has not prepared to throw Singing Class program, after all now variety program is not booming.” “……久等了张老师,抱歉,领导说我们已经投了央视一套周五电视剧中间的广告时段,没准备投歌唱类节目,毕竟现在综艺节目不景气。” „This, that was too regrettable.” “这样啊,那就太遗憾了。” The first successive 78 telephones hit. 一连78个电话打出去。 The Zhang Ye repertoire nothing but is one, first identifies one's role when first coming on stage to fool the opposite party, is the expression that one set of flickering belt boasts continually, any I looked that your firm skeleton surprised is in ten thousand does not have a good company, any present important opportunity arrived at your heads you, if did not hold not to grasp to regret life-long, using an alternative flickered others to bid their program Title Rights in any case. 张烨的套路无非就是一个,先自报家门唬住对方,然后就是一套连忽悠带咋呼的措辞,什么我看贵公司骨骼惊奇乃是万中无一的好公司啊,什么现在一个重大机遇降临到了你们头上你们要是不抓住不把握住就得遗憾终生啊,反正就是变着法地忽悠别人投标他们的节目冠名权。 However does not have one to attain! 但是无一所获！ One hear is variety program, others all rejected! 一听是综艺节目,人家全都拒绝了！ Finally hit tired, Zhang Ye rumble has drunk mug water , was air/Qi heavily, the heart said that what matter this called, what program was this? This is 《The Voice》! Famous reputation world 《The Voice》! On Zhang Ye that Earth, the 《The Voice》 title fee is astronomical figures, moreover which uses to ask Grandpa to consider Grandma to draw advertisement everywhere, does not need to go out, the advertisement business has walked, moreover makes of broken head! But now? The Zhang Ye glib lips are about to rub through, others link a being interested company not to have, some company one hear of telephones, but also thinks that Zhang Ye is the Jiang Hu cheating, gave to hang directly, this made Zhang Ye not know that should cry to smile! 最后打累了,张烨咕噜咕噜喝了一缸子水,也是气得不轻,心说这叫什么事儿啊,这是什么节目？这可是《好声音》啊！大名鼎鼎美誉全世界的《好声音》啊！在张烨那个地球上,《好声音》的冠名费可是一个天文数字,而且哪儿用到处求爷爷告奶奶地拉广告啊,都不用出门,广告商就一个个找上门了,而且是挣破头的那种！但现在呢？张烨嘴皮子都快磨破了,人家连一个感兴趣的公司都没有,有些公司一听电话,还以为张烨是江湖诈骗的,直接就给挂了,这让张烨都不知道该哭还是该笑了！ Does not recognize a superior perforated! 有眼不识泰山呀！ You really do not take the steamed bean-jam bun to work as dry rations! 你们真是不拿豆包当干粮呀！ Has conquered 《The Voice》 of all the people of the world, fell so the paddies unexpectedly? However is not strange, who called on this Earth not to present this kind of program, who let on this Earth regarding the Singing the values evaluation of competition and Singer, was not quite same as his Earth! A appearance of new things, always follows the question and contradiction sound, because they do not understand! 征服了全世界人民的《好声音》,竟然落到了这般田地？不过也不奇怪,谁叫这个地球上根本就没出现过这类节目呢,谁让这个地球上对于歌唱选秀和歌手的价值观评定,和他那个地球不太一样呢！一个新鲜事物的出现,总是会伴随着质疑和抵触声的,因为他们谁都不懂！ But now what to do? 可现在怎么办？ Sells cheap? That is absolutely impossible! 贱卖？那绝对不可能！ Others do not know that the 《The Voice》 Title Rights great value, actually does not represent it not to have the value, even if rotten Zhang Ye in the hand cannot sell cheap, that is to the fruit of labor of artistic and predecessor does not respect, moreover must sell cheaply, affirms cheaply sells the one's own person. 别人不知道《好声音》冠名权的巨大价值,却不代表它没有价值,就算烂在手里张烨也不能贱卖,那是对艺术和前人的劳动成果的不尊重啊,而且就算是要便宜卖,也肯定得便宜卖自己人啊。 one's own person? 自己人？ Right! 对了！ Zhang Ye remembers a person to come suddenly, Wu Mo, this may really be the Zhang Ye one's own person, but Wu Mo Wu Zeqing nephew, the president of Brain Gold group! 张烨突然想起一个人来,吴默,这可真是张烨的自己人了,吴默可是吴则卿的侄子,脑黄金集团的总裁！ Zhang Ye eye one bright, immediately snatches cell phone from Chenchen, „do not play.” 张烨眼睛一亮,马上从辰辰手里抢回手机,“别玩了。” Chenchen does not do, „Zhang Ye, you give me.” 辰辰不干了,“张烨,你给我。” „Uncle has the proper business.” Zhang Ye turned the Wu Mo cell phone number, hit. “叔叔有正事。”张烨翻到了吴默的手机号,打过去。 beep~ beep~ beep~, the sound about three, that side has heard the Wu Mo high-spirited laughter, „Hahaha, Brother Zhang! The telephone of my honored person!” 嘟嘟嘟,响声大约三声,那边就传来了吴默意气风发的笑声,“哈哈哈,张哥！我贵人的电话啊！” Zhang Ye said with a smile: „Is Leader Wu, busy?” 张烨笑道:“吴总,忙着呢？” Wu Mo talked about with interest: „No, is lying down with the family|home.” 吴默乐道:“没有,正跟家躺着呢。” „Hou, are you so idle? That just right, we come out to sit, I ask you to discuss a matter.” Zhang Ye was very ripe with him, the speech is also quite optional. “嚯,你这么闲？那正好,咱俩出来坐坐,我找你谈点事。”张烨跟他很熟了,说话也比较随意。 The Wu Mo two words, „line, I have not met you.” 吴默没二话,“行啊,那我去接你。” Zhang Ye said: „Your sale price hundreds of millions big bosses, appropriate?” 张烨道:“你一身价几亿的大老板,合适吗？” Wu Mo said: „Brother Zhang you are shabby I, without your representing and advertisement, the brother I can have today, I meet you, must, we not see for a long time has just wanted approximately at the same time the son!” 吴默道:“张哥你是寒碜我啊,没有你的代言和广告,老弟我能有今天嘛,我去接你,必须的,咱俩也好久没见了正想约一面儿呢！” „Alright, that CCTV television tower entrance?” Zhang Ye said. “得嘞,那央视电视塔门口？”张烨道。 „I thought that you went to CCTV to make program, became, my 20 minutes.” Wu Mo said that has made telephone call. “哦我想起来了,你去央视做节目了啊,成,我20分钟到。”吴默说完就挂了电话。 Zhang Ye puts down cell phone, started to get ready to express, he early should think of Wu Mo actually from the beginning, since that brainwashing advertisement, the Brain Gold sales volume is to ride the rocket simply rises, from an enterprise of quick bankruptcy becomes the healthy product leader, heard that now Wu Mo Corporation shouted the slogan that is the goal will go on the market in the next two years, the enterprise development is extremely swift and violent, high of Wu Mo present sale price, Zhang Ye did not know the Item body digit, if Wu Mo can buy Title Rights, one has solved the urgent matter of Zhang Ye, attained the fund, two, was Fei Shui does not flow the bystander field, let Brain Gold again. Blows to blow taking advantage of the 《The Voice》 east wind, the sales volume can also flip absolutely, Zhang Ye takes the Wu Zeqing current not public boyfriend, does not have the reason not to take care of the Old Wu nephew. 张烨放下手机,已经开始准备措辞了,他其实一开始就早该想到吴默的,自从那个洗脑广告后,脑黄金销量简直是坐火箭般蹿升,从一个快破产的企业一跃成为了保健品龙头企业,听说现在吴默公司内部喊出的口号已经是目标明后年上市了,企业发展极其迅猛,吴默如今的身价之高,张烨都不知道具体数字了,吴默如果能买下冠名权,一来解了张烨的燃眉之急,拿到资金,二来,也是肥水不流外人田,让脑黄金再。借着《好声音》的东风吹上一吹,销量绝对还能翻翻,张烨作为吴则卿现任未公开男友,没理由不去照顾一下老吴的侄子呀。 Calm good Chenchen, Ha Qiqi greeting of Zhang Ye in office district to make her help to look after the child, then exited to meet with Wu Mo. 安顿好辰辰,张烨跟办公区里的哈齐齐打了个招呼让她帮忙照看一下孩子,然后就出去和吴默见面了。 ...... …… Under television tower. 电视塔下。 They met. 俩人碰了面。 „Brother Zhang.” “张哥。” „Does Leader Wu, see fat?” “吴总,见胖啊？” „Hi, for serveral days ate.” “嗨,这些天吃的。” „Walks, on our vehicle said.” “走,咱俩车上说。” „Ok, looks for a cafe.” “行嘞,找个咖啡厅。” An upscale car(riage) that on Wu Mo has changed newly, the car(riage) started. 上了吴默新换的一辆高档车,车就开了。 Wu Mo drives while saying: „Had any matter you to say.” 吴默一边开车一边道:“有什么事你说吧。” „Becoming, I came straight to the point.” Zhang Ye said with a smile: „I do not know you to television program Title Rights and so on advertisement project does have the quite deep understanding.” “成,那我就开门见山了。”张烨笑道:“我不知道你对电视节目冠名权之类的广告项目有没有比较深的了解。” Wu Mo blinks, „Title Rights? What does this have not to know? Our Brain Gold is not advertisement that closes right up against blots out the sky builds up?” 吴默眨眼,“冠名权？这有什么不知道的？咱们脑黄金不就是靠着铺天盖地的广告起家的么？” Zhang Ye said: „That said.” 张烨道:“那就好说了。” Wu Mo is very happy: „What's wrong? Your does new program want to draw title? That also has any issue, how much money, the matter of your a few words, your Brother Zhang program affirmed mistakenly!” 吴默很痛快道:“怎么？你新节目想拉冠名？那还有什么问题啊,多少钱,你一句话的事,你张哥的节目肯定错不了！” Zhang Ye he he smiles, „your this complied too early, I suggested that you listened to me to say first, I want to draw you to join a group, but the title fee of my new column, was less than one hundred million not to sell absolutely.” 张烨呵呵一笑,“你这答应得太早了,我建议你先听我说完,我是想拉你入伙,但我新栏目的冠名费,少于一个亿绝对不卖。” ! 吱呀一声！ The vehicle stepped the brake on the auxiliary road all of a sudden! 车子一下子在辅路上踩住了刹车！ Wu Mo said scared: „What? Did you say again?” 吴默傻眼道:“啥？您再说一遍？” Zhang Ye clear throat, „hundred million.” 张烨清清嗓子,“一个亿。” Wu Mo is about to have cried, „Brother Zhang, I study few, do not deceive me, what you do is what program? Is news broadcast advertisement, doesn't have one hundred million? I read a news yesterday probably, said that you have made Singing competition program with CCTV Channel 1? Haven't I remembered incorrectly?” 吴默都快哭了,“张哥,我读书少,你别蒙我啊,你做的是什么节目啊？就是新闻联播的广告,也没有一个亿吧？我昨天好像看了一眼新闻,说你跟央视一套做了一个歌唱选秀节目？我没记错吧？” Zhang Ye um said: „Has not remembered incorrectly.” 张烨嗯道:“没记错。” Wu Mo said: „Singing Class program, now is the situation not quite ideal? As far as I know, generally is 30 million exclusive title support, naturally, I know that your program is definitely different from them, they have no way to compare with you, but 30 million were also similar.” 吴默道:“歌唱类节目,现在形势不太理想吧？据我所知的,一般都是30000000的独家冠名赞助啊,当然,我知道你的节目肯定跟他们不一样,他们也没法跟你比,但30000000也就差不多了啊。” Zhang Ye shakes the head, „falls far short.” 张烨摇头,“差得远。” Wu Mo very trusts Zhang Ye, said: „I know that you will not say for no reason, how you said in the final analysis situation.” 吴默还是十分信任张烨的,道:“我知道你不会平白无故这么说的,你说说到底怎么个情况。” Zhang Ye said: „On technique issue and market issue about program, I said actually you could not understand, let alone you, even if the colleague also smattered unable to see clearly the quotation, I can tell you now am, new program that this few people did not favor, Viewership Ratings will have the digit that you want unable to think, you bought title, let alone hundred million, 200 million did not owe absolutely!” 张烨说道:“关于节目上的技术问题和市场问题,我说了其实你也理解不了,别说你了,就算行内人也一知半解看不清行情,我现在可以告诉你的是,这个别人都不怎么看好的新节目,收视率会有一个你想都不敢想的数字,你买下冠名,别说一个亿,两个亿也绝对不亏！” Wu Mo: „How many can Viewership Ratings have?” 吴默:“收视率能有多少？” Zhang Ye: „You can think boldly.” 张烨:“你可以大胆想。” Wu Mo: „0. 9%?” 吴默:“0。9%？” Zhang Ye: „Also can be bold.” 张烨:“还可以大胆。” Wu Mo: „1. 3%?” 吴默:“1。3%？” Zhang Ye: „Also can again boldly.” 张烨:“还可以再大胆点。” Suppressed for quite a while, Wu Mo has let loose said: „Is difficult to be inadequate can also on 1. 6%?” 憋了半天,吴默放开说道:“难不成还能上1。6%？” Zhang Ye said with a smile: „I must say 1. 6% possibly are only lowest Viewership Ratings that only started, do you believe?” 张烨笑道:“我要说1。6%可能只是个刚刚起步的最低收视率,你信吗？”