IRAS :: Volume #7

#634: «Good Voice» isn't favored?

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The people read the manuscript. 众人看稿。 Zhang Ye was saying at the same time: „This grade of new column I choose a name initially, call «Republic The Voice», or called 《The Voice》 directly, this was a grade of large-scale competition class Singing competition class column, the competition pattern is the same with other traditional Singing program, the first sea elected, then the teacher elected the person, finally in the group the match and finals, the general process was this.” 张烨在一边说道:“这档新栏目我初步定名,叫《共和国好声音》,或者直接叫《好声音》,这是一档大型选秀类歌唱比赛类栏目,比赛模式跟其他传统歌唱节目一样,先海选,再导师选人,最后组内赛和决赛,大概过程就是这样。” Jiang Yuan gains ground. 江源抬头。 rune/symbol Sihong and the others also look to him, they did not look at the plan case, answered Zhang Ye to say. 符思宏等人也看向他,他们也不看策划案了,直接听张烨说。 Zhang Ye spoke with confidence: „If thinks that program so is simple, that has made a mistake, the program pattern is the same with the traditional mode, but the core selling point is different, when the arrangement location equipment, the chairs of four teachers are the key equipment, the sea elects, the chair of teacher must carry to the stage, the teacher cannot see the player, does not know that their height degree of stoutness even is male is female, can only hear their Voice, judges the fit and unfit quality of player by Voice singing sound only selection way, this is also the column named 《The Voice》 goal!” 张烨侃侃而谈道:“不过要是以为节目就这么简单,那就错了,节目模式跟传统模式一样,可核心卖点却不同,在布置场地设备的时候,四位导师的椅子是关键设备,海选的时候,导师的椅子要背对着舞台,导师看不到选手,不知道他们高矮胖瘦甚至是男是女,只能听到他们的声音,凭借声音歌声这个唯一的选拔方式来评判选手的优劣,这也是栏目名叫《好声音》的目的！” What kind of? 怎么样？ Was shocked? 惊呆了吧？ Was frightened? 被吓到了吧？ Zhang Ye said that well satisfied looked at their response, he thinks the people will be startled for the beauty very much thump the table and shout praise to bow the head in greeting, who once thinks, the picture that sees with he imagines is not quite same, the people were frighten, actually really frightened! 张烨说完就心满意足地看了看他们的反应,他本来以为众人会很是惊为天人拍案叫绝纳头便拜,可是谁曾想,看到的画面跟他想象中的不太一样,众人是吓到了,却是真的吓到了！ Zhang Zuo: „......” 张左:“……” rune/symbol Sihong said stunned: „Are you earnest?” 符思宏错愕道:“你认真的？” Zhang Ye said: „Naturally.” 张烨呃道:“当然了。” Ha Qiqi also holds breath cool angrily said: „This...... How this can be good!” 哈齐齐也倒吸一口凉气道:“这……这怎么能行啊！” Zhang Ye said: „How? What issue has? Isn't this program plan difficult to understand?” 张烨说道:“怎么了？有什么问题？这节目策划没那么难理解吧？” rune/symbol Sihong said: „Although you said are different, but I look like, what probably does not have to distinguish with other TV station Singing program, were many a link of revolutions chair?” 符思宏道:“虽然你说不一样,但我看来,好像跟其他电视台的歌唱节目没什么区别啊,就是多了一个转椅子的环节？” Zhang Ye said: „Transfers the chair is only the method and situation, then on such a change, but was different to the feeling and experience of audience, we are telling the audience, our 《The Voice》 program chooses the player, the background that does not look at the player, did not look that the player can tell the story, does not look at the player is high is short, does not look at the player to look like, so long as the voice is good, so long as sang well, can in the 《The Voice》 stage blooming brilliance! Said that this grade of program returned to the essence of singing, does not depend on the story by the appearance, we by the Voice speech!” 张烨道:“转椅子只是手段和形势,然后就这么个变动,但给观众的感觉与体验就不同了,我们是在告诉观众,我们《好声音》的节目选择选手,不看选手的背景,不看选手会不会讲故事,不看选手是高是矮,更不看选手长得什么样子,只要嗓音好,只要唱得好,就能在《好声音》舞台绽放光彩！本质上说,这档节目是回归了唱歌的本质,不是靠长相靠故事,我们是靠声音说话的！” The Zhang Zuo perspiration said: „Only listens to Voice, this......” 张左汗道:“只听声音,这……” rune/symbol Sihong is not quite same as his view, shakes heads, „, but you think not to have, if in the stage is some appearances is not outstanding has the fat player short, then seriously will affect obviously the program effect, the picture feeling will destroy, why do the audiences want to look? In the circle, keeps off the competition program bottom line, to put it bluntly actually needs the topic player, needs some look statures to sing the good person to keep up appearances outstanding, if your beforehand «I Likes Recording Lyrics» this non- competition class program, because it is not the competition, so long as is the competition, that cannot escape this, keeps off not to have the Singing competition of handsome fellow beautiful woman, I cannot think why the audiences must defend in front of the television look at it, therefore serious problem of this plan case from itself on having, violated one to keep off the entertainment program rule!” 符思宏跟他看法不太一样,大摇其头,“但你想过没有,如果舞台上都是一些长相不出众有矮有胖的选手,那么显然会严重影响到节目效果,画面感会破坏,观众们为什么要看？在圈内,一挡选秀节目的底线,说白了其实就是需要有话题度的选手,需要一些相貌身材出众唱歌又好的人撑场面,如果是你之前的《我爱记歌词》这种非选秀类节目也就罢了,因为它不是选秀,但只要是选秀,那就逃不开这个,一挡没有帅哥美女的歌唱比赛,我想不到观众们为什么要守在电视机前看它,所以这个策划案从本身来说就有严重问题,违背了一挡娱乐节目的规律！” Zhang Ye shakes the head, said: „Competition why not being able to escape good-looking man beautiful woman? This was only the colleague is fixed the thought that has surrounded one's own with the basket, my this kept off 《The Voice》 to do exactly the opposite, just the opposite, because of this, the audience will look actually that liked looking, moreover I had not said that the 《The Voice》 stage did forbid the handsome fellow beautiful woman to mount the stage? If the player sang really well, and sang also good, that also yes, just in the 《The Voice》 stage, the proportion of good-looking man beautiful woman will be very naturally small was right, majority of can also be the appearance ordinary player.” 张烨摇头,道:“选秀为什么逃不开俊男美女？这只是行内人被固定住了思维,用笼子把自己困住了,我这挡《好声音》就是要反其道而行之的,恰恰相反,其实就是因为这样,观众才会看,才爱看,而且我也没有说《好声音》的舞台禁止帅哥美女登台吧？如果选手真唱得好,并且唱的也好,那自然也是可以的,只不过《好声音》的舞台上,俊男美女的比例会很小就对了,大部分还会是长相普通的选手。” rune/symbol Sihong persists in saying: „I thought that this program is not good!” 符思宏坚持道:“我觉得这节目不行！” Zhang Ye pissed off, did not say: „Now Singing Class program does not lose face, is the road that everybody takes is exactly the same, by the traditional thought encircling, me has thought that grade of program is good, did not look how the colleague uses technique to analyze, the experience did not weigh with the colleague in the past, but should look at the audience, regards this program from an angle of common people.” 张烨也不生气,道:“现在歌唱类节目做不出彩,就是大家走的路都一模一样,都被传统思维给圈住了,我认为一档节目行不行,不是看圈内人怎么用技术去分析的,不是用圈内人以往的经验去衡量的,而是应该看观众,从一个老百姓的角度看待这个节目。” rune/symbol Sihong refuted: „Regarding a program producer, the experience is he most valuable wealth.” 符思宏反驳道:“对于一个节目制作人,经验是他最宝贵的财富。” Zhang Ye also looks to him, „experience is studies and reference imitates, carved one-sided one to exist at this time, the wisdom of step and humanity of innovation will be forever will be without limits, if with the experience of ancient people, they were forever impossible to believe that the person one day can mount moon, you said that their experiences told their matter, was right?” 张烨也看向他,“经验是学习和参照模仿出来的,是在这时刻片面的一个存在,创新的步伐和人类的智慧才是永无止境的,如果用古代人的经验来看,他们永远也不可能相信人有一天可以登上月亮,你说他们的经验告诉他们的事,是对的吗？” They broke off to pull, everyone thinks that one's own was correct. 俩人掰扯上了,谁都认为自己是正确的。 However is very obvious, debated mutually after several, rune/symbol Sihong was defeated, says Zhang Ye radically. 但是很显然,相互辩论了几句后,符思宏就败下阵来,根本是说不过张烨。 Other such as Zhang Zuo and Ha Qiqi and the others looked, simply does not refute, they also know that one's own that glib lips definitely were not Zhang Ye this specialized Host opponent, several people piled were supposing together also said him. 其他诸如张左和哈齐齐等人一看,也干脆不反驳了,他们也知道自己那嘴皮子肯定不是张烨这个专业主持人的对手,几人摞在一块估摸也说不过他。 In fact, Zhang Ye did not understand very much that a 《The Voice》 classical creativity, how some people won't think so well? Doesn't this play the international joke? In his opinion, if Talkshow you think, that should, after all this world not the Talkshow entertainment form, if «I Like Recording Lyrics» you do not think well, should, this world not have people's k song populace low threshold entertainment program after all, is 《The Voice》 not, this grade of program multi- populace, its selling point is much obvious! Do you help the specialized teletrician not understand unexpectedly? 实际上,张烨也很不理解,《好声音》这么一个经典的创意,怎么会有人觉得不好？这不是开国际玩笑么？在他看来,要是脱口秀你们觉得不行,那应该,毕竟这个世界没有过脱口秀的娱乐形式,如果《我爱记歌词》你们认为不好,也应该,毕竟这个世界还没有过全民k歌的大众低门槛娱乐节目,可是《好声音》不是啊,这档节目多大众啊,它的卖点多显而易见啊！你们一帮专业电视工作者竟然不理解？ Strange! 奇怪啊！ Was your level too also low? 你们水平也太低了吧？ Zhang Ye has thought for quite a while, end had found an explanation, reason that in Zhang Ye that Earth, he as common people time looks at 《The Voice》 promotional film to anticipate that this program, has now wanted to come, possibly is not the Zhang Ye level they are higher than rune/symbol Sihong Ha Qiqi, perhaps is Zhang Ye that Earth is different regarding the Singing program cognition with present this Earth. 张烨想了半天,末了才找到了一个解释,在张烨那个地球,他之所以作为一个老百姓的时候看过《好声音》的宣传片就期待上了这个节目,现在想来,可能并不是张烨的水平比符思宏哈齐齐他们高,或许是张烨那个地球和如今这个地球对于歌唱节目的认知不一样。 On Zhang Ye Earth, 《The Voice》 actually not when Domestic broadcasts, was very famous, for example responsibility - blue, for example USA, has this grade of program, moreover is very hot, us has bought others copyright, before 《The Voice》 begins broadcasting, actually Domestic had the audience foundation, Zhang Ye was also one of them, early knew how program operated, the nature anticipation, then another point was, the singer on Zhang Ye Earth, had to be much longer, had to be not good-looking, even these top singer attractive ugly was the levels of various half, Han Hong. Attractive? Is Sun Nan attractive? Wang is Peak attractive? Is Hu Yanbin attractive? Huang Qishan is attractive? Xiao Huangqi is attractive? Is Zhao Chuan attractive? Is Li Zongsheng attractive? Some are ordinary, some are are not quite really attractive, what they can the fire depend is the talent and singing sound, naturally also many have the opportunity factor. 张烨的地球上,《好声音》其实没在国内播出时,就已经很有名了,比如荷-兰,比如美-国,都有这档节目,而且很火,咱们这边是买了人家的版权的,所以在《好声音》开播前,其实国内就有观众基础了,张烨也是其中之一,早都知道了节目是怎么运作的,自然期待不已,然后另一点是,张烨地球上的歌星,有长得好看的,也有长得不好看的,甚至那些顶尖歌星好看难看都是各一半的水平,韩红。好看吗？孙楠好看吗？汪峰好看吗？胡彦斌好看吗？黄绮珊好看吗？萧煌奇好看吗？赵传好看吗？李宗盛好看吗？有些是普普通通,有些是真的不太好看,他们能火靠的是才华和歌声,当然也不乏有机遇的因素。 But now this Earth? 但如今这个地球呢？ These A-list B-list singers, are almost the uniform handsome fellow beautiful women, scattered several not graceful are not beautiful, may not too be also ugly, is medium on, must say that is not good-looking the singer, actually also has, is extremely rare, is scarce. 那些一线二线的歌星,几乎都是清一色的帅哥美女,零散也有几个不帅不美的,可也都不算太难看,也是中等偏上一点,非要说长得不好看的歌星,其实也有,却凤毛麟角,非常稀少。 This is two Earth differences! 这就是两个地球的差异！ Everybody's cognition to the Singing worker is different! 大家对歌唱工作者的认知不一样！ Since this world, program also has been possibly good, the media are also good, is you who everybody transmits must have a good look, can, when Celebrity, this is a bottom line, then said that you sang are good, the overall environment was such a unhealthy main key, they the understanding to Singer were different, in this point the understanding of Zhang Ye was also very deep, because his first time when Beijing broadcast the Radio Station interview, the interviewer on thinking his appearance condition was inappropriate, Radio Station can Host that but your did not beam with joy why lead to use? Almost not on line? But others actually do not think so, their cognition are such, thereupon, has made present this aspect! 在这个世界,可能一直以来的节目也好啊,媒体也好啊,给大家传递的都是你必须要有一张好相貌,才可以当明星,这是底线,然后再说你唱得好不好,整体环境就是这么一个不健康的基调,他们对歌手的理解不一样,这一点上张烨的理解也很深,因为他第一次在京城广播电台面试时,面试官就觉得他样貌条件不合适,可是你一个不露脸的电台主持人要那么帅干嘛用啊？差不多不就行了吗？但人家却不这么看,他们的认知就是那样的,于是乎,也就造成了现在这个局面！ rune/symbol Sihong they believes that a competition, first what looks is the look, next is the voice, your only looked that the voice does not look at the look competition program, that does, in the challenge entire Singing program cognition! 符思宏他们认为,一个选秀,先看的是相貌,其次才是嗓音,你一个只看嗓音不看相貌的选秀节目,那是作死,是在挑战整个歌唱节目的认知！ But really does? 但真是作死吗？ Couldn't the audiences accept really? 观众真的接受不了吗？ Only then Zhang Ye knows that at is not this, but you are the program person to think that the common people could not accept not to like these, but on Zhang Ye that Earth had been proven, the audience can accept these, not only can accept, even could be said as the esteem and approval, many people also specially liked watching the player competitions of these common people looks, this possibly closer common people! Zhang Ye wants to tell rune/symbol Sihong very much them, really common people you have not imagined is so frail and pure, each Singing program of present, is in itself unhealthy! 只有张烨知道,根本不是这样的,只是你们做节目的人以为老百姓接受不了不喜欢这些,而张烨那个地球上已经被证明了,观众是可以接受这些的,不但可以接受,甚至可以说是推崇和认可,很多人还就专门喜欢看这些平民相貌的选手比赛,这可能更贴近老百姓！张烨很想告诉符思宏他们,老百姓真的没有你们想象的那么脆弱和单纯,现在的各个歌唱节目,本身就是不健康的！ Actually can 《The Voice》 be approved by the audience in this world, Zhang Ye one's own is also an example, isn't he appearance is average? Isn't he handsome fellow beautiful male? But now? He can stand in the stage in nation in the same old way, can be approved and liked by the national audiences in the same old way, that explained an issue, world environment and background, although some changes, but the will of the people are invariable! 其实《好声音》在这个世界能不能被观众认可,张烨自己也是一个例子,他不也是样貌平平吗？他不也不是帅哥美男吗？可现在呢？他照样可以站在全国的舞台上,照样可以被全国观众认可和喜爱,那就说明了一个问题,世界环境和背景虽然有些许变化,但人心是不变的！ The atmosphere was silent. 气氛沉默了。 Everybody does not know that said anything. 大家都不知道说什么。 Ha Qiqi and Zhang Zuo several people of you have a look at me, I have a look at you. 哈齐齐和张左几人你看看我,我看看你。 This program, was dispute was too truly big, you said that it was good? It actually acts too in a big way, broke the bottom line of competition! But you said that it isn't good? Listens to have the fresh idea really very much, only depends on the Voice competition, before the teacher chooses, can't see the player? The world had not heard that has TV station such to do! 这种节目,确实是争议太大了,你说它好吧？它却动作太大,把选秀的底线都打破了！可你说它不好吧？听上去却真的很有新意,只凭声音的选秀,导师选择前是看不见选手的？全世界也没听说有电视台这么搞过啊！ finally, Jiang Yuan has opened the mouth, he looks at Zhang Ye, looked good long while, said: „The people in circle said you to be courageous, the thing that makes is always others does not dare to do even wants unable to think that I was experience today.” 最终,江源开口了,他看着张烨,看了好半天,才道:“圈子里的人都说你胆子大,做的东西从来都是别人不敢做甚至想都不敢想的,我今天算是见识了。” Zhang Ye said: „Actually my courage was not big, I dare saying that dares such to do , because I have 100% assurances.” 张烨却说:“其实我胆子一直都不大,我敢这么说,敢这么做,是因为我有100的把握。” rune/symbol Sihong speechless [say / way]: „Can you such affirm? Too absolute!” 符思宏无语道:“你怎么能这么肯定？太绝对了！” Jiang Yuan looks at Zhang Ye saying: „In stage this time asked you to come, requesting me saying that we needed kept off safe high Viewership Ratings variety program, although you were Chief Director, we had also reached an agreement before, the matter of program formulation you were responsible , but since everybody disputed is so big, can explain that some issues, this, the plan case I took away one to study with the person, turn head I to give you to answer, but you should better think again planned newly, if 《The Voice》 this were not good, we discussed the new plan again.” Listens to his expression , is not specially confident to this plan. 江源看着张烨道:“台里这次请你来,要求我已经说了,我们需要的一挡稳稳当当的高收视率综艺节目,虽然你是总导演,咱们之前也说好了,节目制定的事由你负责,但既然大家争议这么大,也能说明一些问题的,这样吧,策划案我拿走一份跟人研究研究,回头我给你答复,但你最好再想一份新策划出来,《好声音》这个如果不行,咱们再商量新方案。”听他的语气,也不是对这份策划特别有信心。 Zhang Ye shakes the head, said: „Plan case does not need to make second again, 《The Voice》 will not have the issue, I dared 100% guarantees, how the effect wait for program to do should really to have the result, Leader Jiang prison, I, although was Host, but I was also specialized column Planner and producer, television program good advertisement that I made also to be also good, has not let slip, you must believe that my professional judged basically.” 张烨摇摇头,道:“策划案没必要再做第二份,《好声音》不会有问题,我敢100保证,效果怎么样真等节目做出来应该就有分晓了,江总监,我虽然是一个主持人,但我也是一个专业的栏目策划人和制作人,我做的电视节目也好广告也好,从没失过手,你要相信我一个专业人士最基本的判断。” The words spoke in this, Jiang Yuan also said: „Good, I study again.” 话都说到这份儿上了,江源也就道:“好吧,我再研究研究。”
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