UtilizesImmersive-typeVirtual Reality Technologyin the netbuys the domain, isFuture TechnologiesafterVRonline gamechess that nextmustwalk. ⊙,
将沉浸式虚拟实境技术运用在网购领域,是未来人科技继vr网游之后下一步要走的棋。⊙,Considers, is confined at home can also shop, does not needto move the legalsoto be able the window-shoppingbloodto spell. Before the computer,......, you before helmetcannotfor the clothes that onlinebuyswhethergood-fittinglyworries, becauseyoucan„with”come out the clothes in shopping cart, „is putting on”on the body, directly easy-to-use, triesto know!
试想一下,足不出户也能购物,无需动腿也能逛街血拼。电脑前……哦不,头盔前的你将再也不需为网上买来的衣服是否合身而烦恼,因为你可以将购物车里的衣服“拿”出来,直接“穿”在身上,好不好用,试一试就知道!promotion of VRshopping, means the onlyadvantage that the bricks-and-motartesttries onwill not exist. Originally when the bricks-and-motarinfacingnot to needto pay the land rent the shop, is in the weak positionin the cost, nowshoppingUser Experiencealsobydrawingonsamestair. Whatcanforesee, oncethisexpenditure patternpromotes, will certainlyto the entireretail, and even the property markethas the subversiveeffect.
vr购物的推出,将意味着实体店现场试用试穿的唯一优势也将不复存在。原本实体店在面对无需缴纳地租的网店时,在成本上就处于弱势地位,现在购物体验还被拉到了同一个台阶上。可以预见的是,这种消费模式一旦推广开来,必将会对整个零售业,乃至地产市场产生颠覆性的影响。Has„moneyway” the technology, otherelectronic businessnaturallycannotturn a blind eye.
如此有“钱途”的技术,其它电商自然不会视若无睹。Cites a domesticexample, about the VRshopping, isin the legend„buy +”concept, actuallywhen2016Alihas startedto doat the beginning of the year. The VRnet that the reason that howeverreceives the technological limitation, Alipromotesbuysserves the User Experience effect common, wonderful that suchis far less thanto propagandize.
就举个国内的例子,关于vr购物,也就是传说中的“buy+”概念,其实早在16年年初的时候阿里就已经开始在做了。不过受到技术限制的原因,阿里推出的vr网购服务体验的效果非常一般,远不如宣传的那样神乎其神。Designsoneto conduct the VRimage of interactionforeachshop, is not quite realisticfrom the resilience, moreovergreatlyenhanced the shopto land the threshold of VRcommercial city.
为每一个店铺设计一个可以进行互动的vr图像,从工程量上就不太现实,而且大幅度提高了店铺登陆vr商城的门槛。Moreover, the VReyeglassescantake toshoppingUser Experience of userto be very limited. Is only the words of image, throughanddid not have the differenceby the display monitorshopping. But if uses the high-endthree dimensionalmotion capturetechnology, various physical parameters of return to original statecommodity, thiswill enhance the equipment costwithout doubt. The userstoshop, do buy the valueover a thousandUSDhigh-endVReyeglassesspecially? Perhapshas, butsuchnouveau richeare not definitely many.
另外,vr眼镜能够带给用户的购物体验很有限。仅仅只是图像的话,通过和透过显示屏购物就没了区别。可如果采用高端的三维动作捕捉技术,还原商品的各项物理参数,这无疑又会提高设备成本。用户会为了购物,专门买个价值上千美元的高端vr眼镜吗?或许有,但这样的土豪肯定不多。Thereupon, thisneedsonenot onlyhasenoughmarket share, andcanmaximize the shoppingUser ExperienceVRequipmentto act as the medium of thisVRshopping.
于是乎,这就需要一个既具备足够的市场占有率,又能够最大化购物体验的vr设备来充当这个vr购物的媒介。Phantom Helmet, satisfiedthesetwopointsby chance!幻影头盔,恰巧就满足了这两点!
The irritablesales volumehas establishedhishugeuser group, Immersive-typeVirtual Reality Technologyhad provided the technical supportforall-aroundUser Experience of user. Alsosettled onthis point, Alicompanyafter the business meetingendedfirstrelatesonJiang Chen. Hopesstarts the cooperationon„VR + Electronic Business”.
火爆的销量已经奠定了他庞大的用户群,沉浸式的虚拟实境技术又为用户的全方位体验提供了技术支撑。也正是看中了这一点,阿里公司才会在商务会谈结束后第一时间联系上江晨。希望就“vr+电商”展开合作。Howeverat that timeJiang Chenhas not answeredhorseyun that immediatelytelephonespersonally, becausehealsoneedsunderthisissuewith the Xia Shiyudiscussion. Isdoesaboutelectronic businessthisoutcome, cooperateswithothers.
不过当时江晨并未立刻答复亲自打电话来的马纭,因为他还需要和夏诗雨讨论下这个问题。关于电商这块儿究竟是自己搞,还是与别人合作。
Can Future Technologiesmakeelectronic businessregardlessAli? After being discussed that Jiang ChenandXia Shiyuthink: Theoreticallyis certainly feasible. Butdoes not need of reality. Future Technologieshas not made the experience of electronic business, spendslots oftime and energygoesdoingelectronic businessthis, not onlystrenuousdoes not flatter.未来人科技能不能抛开阿里自己做电商呢?经过讨论后,江晨和夏诗雨一致认为:理论上当然是可行的。但却没有现实的必要。未来人科技没有做电商的经验,花费大量的时间和精力去把电商这块儿给做起来,既吃力又不讨好。Likemakingaircraft carrier, does not needeven/includingMeike the screw boltto produce.
就像造航母的,也没必要连每颗螺丝钉都自己生产吧。Has the technicaladvantage, Future Technologies can definitely onlymake the channel. As for the contentcanbyAli, JD, Amazonandebaytheserich resources„traditionalelectronic business”does.
拥有技术上的优势,未来人科技完全可以只做渠道。至于内容可以由阿里、京东、亚马逊、ebay这些资源丰富的“传统电商”去做。Buthowshouldcooperatespecifically, the Jiang Chentripgoes to the Wanghai Citygoal.
而具体该如何进行合作,正是江晨此行前往望海市的目的。
......
……Next morning, Liu Haotianarrived at the villaentranceas promised.
次日清晨,柳浩天如约来到了别墅大门口。Saw a Jiang Chenfacerefreshingwalksfrom the villa, roughlyguessed correctly that last nightwhat happenedhimto smilemischievously, did not sayanything, landingwasJiang Chenopened the vehicle door. WhenJiang Chenestablished the destinationaftergps, hethencarriesJiang Chento driveto the direction of destination.
看到江晨一脸神清气爽的从别墅中走出来,大致猜到昨晚发生了什么事的他只是促狭地笑了笑,也不说什么,下车为江晨拉开了车门。待江晨在gps上设置了目的地后,他便载着江晨向目的地的方向驶去。Invited the Jiang Chendiscussion„VR + Electronic Business” the cooperationenterpriseto have, domesticoverseashad. It can be said that herunsespeciallytowardWanghai City, mainlytodiscussthismatter.
邀请江晨洽谈“vr+电商”合作事宜的企业有很多,国内的国外的都有。可以说他之所以特地往望海市这边跑一趟,主要就是为了谈这事儿。According towithXia Shiyudiscussed obtained the negotiationsstrategy, Jiang Chenfirstfoundis notAli. ButiscompetitorAmazon of Aliininternational market.
根据与夏诗雨商量得出谈判策略,江晨首先找到的不是阿里。而是阿里在国际市场上的竞争对手亚马逊。From the beginningAmazonproposed,requestingFuture Technologiesto open the development tool of Virtual Realitysoftwareandprovides the authorization, indigenouslyis designed the characteristicelectronic businesssoftwarebythem.
一开始亚马逊提出,要求未来人科技开放虚拟实境软件的开发工具并提供授权,由他们自行设计独具特色的电商软件。HoweverJiang Chenwill certainly not acceptthemto proposelike this, not to mentionnowalsoputs out the development tooltime. According totheirpropositions, was equal to that Amazoncanput asidethemdirectly, even ifat the appointed time„VR + Electronic Business”didin a big way, did not have the nickelrelationswithFuture Technologies.
不过江晨当然不会接受他们这样的提议,且不说现在还不到拿出开发工具的时候。按照他们的提议,就等于亚马逊将能够直接撇开他们,届时即使是“vr+电商”做大了,也和未来人科技没半毛钱的关系。both sidesdo not yieldin the matter of principle, the negotiationsoncecould not be held, afterwardJiang Chendid not discusssimply, looked forebaydirectly.
在原则问题上双方互不让步,谈判一度进行不下去,后来江晨干脆不谈了,直接去找了ebay。Whendiscovered that Future Groupdid not ask itselfto discuss. Amazonflusteredimmediately.
当发现未来人集团不找自己谈了。亚马逊顿时慌了。WhomustgraspImmersive-typeVirtual Reality Technologycompany, onFuture Technologiesone? Ifmakes the competitorfirstenter the Virtual Realityplatform, thisregarding the Amazonbusinesswithout doubtwill be a seriousattack. Realized that thisAmazon, lowers the stanceimmediately. Requeststo restart the negotiations, expressed willingnessto make the concessionat the matter of software.
谁要掌握了沉浸式虚拟实境技术的公司,就未来人科技一家呢?要是让竞争对手抢先进驻虚拟实境平台,这对于亚马逊的业务无疑将是个沉重的打击。意识到这点的亚马逊,立刻放低了姿态。要求重新开始谈判,表示愿意在软件的事上做出让步。Thereupon, both sidesdiscussedto turn into the tripartite summit.
于是乎,双方会谈变成了三方会谈。At this time, sawoneselfhave been excludedAli unable to sit still, theystillwalked in and otherJiang Chen, has not actually thought that Future TechnologiesandAmazonandebayreached the agreementquickly!
这时候,见到自己一直被排除在外的阿里坐不住了,原本他们还在等江晨找上门来,却没想到未来人科技和亚马逊、ebay都快达成协议了!Thisis not good. Alicannotabsolutelyhere the backwardopponent. MoreoverconsideringPhantom Helmetin the irritability of overseassale, entersPhantom Helmet -based the VRplatform, will beAlicompanywill develop the excellentgood opportunity of overseas market!
这可不行。阿里绝对不能在这里落后对手。而且考虑到幻影头盔在海外销售的火爆,进驻基于幻影头盔的vr平台,将是阿里公司拓展海外市场的大好良机!Justfromgoing to the capitalto fly back toWanghai CityOld Ma, immediatelyfoundJiang Chen, andinvitedhimto go to the hometo eat mealpolitely.
刚从上京飞回望海市的老马,立刻找到了江晨,并且客气地邀请他去自己家中吃了顿饭。Chinausuallyhadon the liquortableto discuss that the custom of business, Old Mainvitedto makeJiang Chento drinkpersonallyto discuss the business, was nothing less thantofully the face.华国素来有酒桌上谈生意的习惯,老马亲自邀请约江晨喝酒谈生意,也不可谓不给足了面子。Jiang Chenisn'tthis?江晨等的可不就是这个吗?Naturally, heand otherswhichseveralglasses of liquoris nothorseYunrespectshison the dining table, has not excluded the meaningAli. Hedid not goto look forAlito discusson own initiative,isthem unable to sit stillwalks on own initiative!
当然了,他等的可不是马纭在饭桌上敬他的哪几杯酒,也从来没有将阿里排除在外的意思。他之所以一直不去主动找阿里谈,就是要他们坐不住主动找上门来!Youlooked that the negotiations of thisFutureandebayandAmazondiscussedquickly, your suddenlyparticipationfourthwantedto join, canshow a sincerityto come?
你看这未来人和ebay、亚马逊的谈判都快谈成了,你这个突然插足的第四者想要加入进来,总得拿出点诚意来吧?Really, Alihas not disappointedJiang Chen. Foreigner who comparestheselionbigyawns, theynot onlymade the concessionin the electronic businesscooperation, but alsoput outobviouslyhelpedFuture Technologiesherecooperationplan!
果然,阿里这边没有让江晨失望。相比起那些狮子大张口的老外,他们不但在电商合作上做出了让步,还拿出了明显更有利于未来人科技这边的合作方案!Seesthis, ebay and Amazonrepresentativeshouts loudly the fell into a trap. Butsaw that Jiang Chenin the appearance that the cooperationplanis interested, Aliherepersonrelaxes.
见到这一幕,ebay和亚马逊的代表高呼中计。而看到江晨对合作方案感兴趣的样子,阿里这边的人则是松了口气。
The specific cooperationplanis as follows.
具体合作方案如下。Is designed a platformnaturebyFuture Technologies the software, Alihereprovides the content. The usersselect and purchase the cargoinFutureVirtual Reality Mall, Aliheredecided that whichcargoscanlog inVirtual Reality Mall. The confirmationpurchaseskipssomevaluablethrough the Phantom Helmetbuilt-inbrowser the page, orsometreasuretoregister the Virtual Realitycommoditysimplyredesignsselecting and purchasing and payment of pagereduce.
由未来人科技设计一款平台性质的软件,阿里这边提供内容。用户在未来人的虚拟实境商城选购货物,阿里这边决定哪些货物能登录虚拟实境商城。确认购买则通过幻影头盔内置浏览器跳转某宝的页面,或者某宝干脆为登录虚拟实境的商品重新设计一个简约的选购、支付页面。Thisseems likeFuture Technologiesis a supermarket, Aliandotherelectronic businessare the supplieror the counterrentingbusiness. The formerdecided that placing of cargoposition, the latterprovides the respectivesource of goods. As fortheseyoungmerchants of registrationsundermajorelectronic business, butputs each articlesmall commodityonshelf.
这就好像未来人科技是超市,阿里和其他电商是供货商或者柜台租赁商。前者决定货物位置的摆放,后者则提供各自的货源。至于那些注册在各大电商旗下的小商户,只不过是摆在货架上的一件件小商品。A few wordssummaryis, Futureonlymakes the platform, electronic businessorelectronic business.
一句话概括就是,未来人只做平台,电商还是电商。Thisplantakes, Jiang Chenthenplan of oneselfpreparationthrowinginone side. Reallyspecializedfierce, hecannot find outto rejectthisplancompletely the reason.
这方案一拿出来,江晨便把自己原先准备的方案给扔在了一边。果然还是专业的厉害,他完全想不出拒绝这方案的理由。Amazonandebay, althoughhasdiscontentedly, butactuallycould not put out a betterproposal, mustdraw backagainonestep, acceptedandput forwardsimilarproposal.亚马逊和ebay虽然有所不满,但却是拿不出更好的提案了,只得再退一步,接受并提出了类似的这个提案。Afterward, Jiang Chenboughtalsoto inviteto join in electronic business that VRwas interested inJD and world the negotiationssimply. All partiesdefer torespectivelyin the electronic businessdomainmarket share, divides the location of VRchannel, andimprovedthiscooperationplantogether.
后来,江晨干脆把京东、全球购等对vr感兴趣的电商也邀请加入到了谈判中。各方按照各自在电商领域的市场份额,划分vr渠道的展位,并共同完善了这份合作方案。
A week, eight„VR + Electronic Business” the contract, the strict sense, thisisJiang Chenthis not competentChairman of the Board, this yearis the firstbusiness that companydiscussed.
一个星期的时间,八份“vr+电商”的合约,严格意义上来讲,这还是江晨这个不称职的董事长,今年为公司谈成的第一笔生意。Moreoverisin a value the 10 billionUSDbigbusiness!-
而且还是一笔价值上百亿美元的大生意!-
( Goodnews. The I Have A Mansion In The Last Of Dayspublicnumberclears, the WeChatsearch„Morningstar LL”, canpay attention toMorningstarpublicWeChat, every daywill havebeyondorotherinterestingcontentuploads, but can also interact~with the author
(好消息。我在末世有套房公众号开通啦,微信搜索“晨星ll”,可以关注晨星的公众微信号,每天都会有番外或其它有趣的内容上传,还可以与作者互动哦~Sought the attention!)( To be continued.)
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