Since 1954 was born, Godzilla can be in absolutely the global range the most visible monster. 自从1954年诞生以来,哥斯拉绝对可以算是全球范围内知名度最高的怪兽。 Enters the Hollywood later first part big movie as Godzilla, has in recent years the most popular CG special effect as laughing uproariously, even if did not say the Godzilla movie fan who spreads the world, solely depends upon the popularity of this monster, sufficiently attracts the large audiences to enter the movie theater automatically. 作为哥斯拉进驻好莱坞之后的第一部大电影,又有着最近几年最为流行的CG特效作为噱头,哪怕不说遍及世界的哥斯拉影迷,仅仅只是依靠这只怪兽的知名度,就足以吸引大量观众自动走进电影院。 Therefore, Sony Film Industry places the great expectations on «Godzilla», is not only divided by unprecedented 20 million USD salary 15% North America Box Office in addition to Roland Emmerich has sent out the invitation, but also ambitiously has made the trilogy plan from the beginning, the manufacture budget of movie first part also supplemented 150 million from at first 120 million USD. Because receives the stimulation of «RMS Titanic» global Box Office big eruption, wanted to attack 1 billion USD global Box Office Sony Film Industry to raise 70 million USD the announcement budget of movie confidently. 因此,索尼影业对《哥斯拉》可谓寄予厚望,不但以破天荒的2000万美元片酬外加15%北美票房分成向罗兰・艾默里奇发出了邀请,而且从一开始就雄心勃勃地制定了三部曲计划,影片第一部的制作预算也从最初1.2亿美元一路追加到了1.5亿。由于受到《泰坦尼克号》全球票房大爆发的刺激,信心十足地想要冲击10亿美元全球票房的索尼影业更是将电影的宣发预算调高到了7000万美元。 The playbill propaganda that crowded television preview bombing and blots out the sky, making «Godzilla» the super heavy case bomb that this summer files most receive to pay attention , the audience anticipated from the beginning the degree also surpasses «Batman And Robin» and «Casino Royale» and other summer files big pieces. 密集的电视预告片轰炸和铺天盖地的海报宣传,使得《哥斯拉》从一开始就成为这个暑期档最受关注的超级重磅炸弹,观众期待程度也远超过《蝙蝠侠与罗宾》、《007之皇家赌场》等暑期档大片。 In Sony Film Industry spends freely under marketing white raid, Hollywood almost nobody suspected that «Godzilla» will become summer the files most will have the movie of Box Office rallying point, to avoid the «Godzilla» point, after June 6 one week of running schedule time, can say that completely will monopolize by «Godzilla» one piece. even/including Naxie like following behind the summer files big piece to snatch the small Film Studio single-handedly movie that the food eats not to dare to choose screens in this week. 在索尼影业挥霍般的营销宣传攻势下,好莱坞几乎没有人怀疑《哥斯拉》会成为暑期档最具票房号召力的影片,为了躲避《哥斯拉》的锋芒,6月6日之后的一周档期时间,可以说完全被《哥斯拉》一片独占。连那些喜欢跟在暑期档大片后面抢食吃的小电影公司独力电影都没敢选择在这一周上映。 The opening divider molds of more than 3300 silver screens, has tied the opening picture silver screen record of last year «The Mummy 2» creation at one fell swoop. 3300多块银幕的开画规模,也一举追平了去年《木乃伊2》创造的开画银幕记录。 In «RMS Titanic» had just created under the unprecedented Box Office record big background, the entire film industry suddenly cannot determine that Hollywood can quick present a Box Office giant beast again. 在《泰坦尼克号》刚刚创造了史无前例的票房记录大背景下,整个电影行业一时间都不敢确定好莱坞会不会很快再次出现一匹票房巨兽。 Therefore, besides Sony Film Industry, the Hollywood majority of Film Studio mood disturbedly is paying attention to the «Godzilla» Box Office data. Even if «Godzilla» only displays «RMS Titanic» 50% Box Office potential, in the inversely related situation, will follow other movies also to be under the impacts of varying degrees. 因此,除了索尼影业之外,好莱坞大部分电影公司都心情忐忑地关注着《哥斯拉》的票房数据。哪怕《哥斯拉》只表现出《泰坦尼克号》一半的票房潜力,此消彼长的情况下,紧随其后的其他影片也将受到不同程度的冲击。 «Godzilla» as if also not let people down, opens the picture late show Box Office greatly to receive 6 250,000 USD on the same day, must know, several years ago broke the late show Box Office record «Jurassic Park», then Box Office data also 459 ten thousand USD. 《哥斯拉》似乎也不负众望,开画当天午夜场票房就大收625万美元,要知道,几年前打破午夜场票房纪录的《侏罗纪公园》,当时的票房数据也才459万美元而已。 However, perhaps was also complying with that to stand high falls a more miserable truth. 不过,或许也正应了那句站得越高摔得越惨的道理。 The after grand opening of late show, on Friday on the same day, the North America major newspaper media on the overhead were in this super big piece pouring trough ice cold cold water. 午夜场的开门红之后,周五当天,北美各大报纸媒体就当头为这部超级大片浇上了一盆冰寒的冷水。 „Was too magnificent, was really too magnificent, it seems like that the special effect big piece was not multipurpose.” “太壮观了,真是太壮观了,看来特效大片也不是万能的嘛。” Beverly Hills top the mansion, very early in the morning, turns fax that the Fox release department is passing on, Elizabeth obviously somewhat slightly excitedly so says with emotion, but how in the expression to listen to the feeling of somewhat acid. 比弗利山顶豪宅,一大早,翻着福克斯发行部门传过来的传真,伊丽莎白就明显有些小兴奋地如此感慨道,不过语气里怎么听都有几分酸酸的感觉。 Although has with the convenience of Firefly alliance, but also has the stock of digital domain Australia Subsidiary company, can use the field most top special effect manufacture resources without a hitch, but Fox does not have the CG special effect big piece to screen this year, except for «Star Pre-war Biography» that manufacture basically cannot meddle, several special effect movie projects of Fox arrangement are at the earlier fermentation stage voluntarily. 虽然有着与萤火虫联盟的便利,还拥有数字领域澳洲分公司的股份,可以毫无障碍地使用业界最顶级的特效制作资源,但福克斯今年并没有CG特效大片上映,除了制作方面基本上插不上手的《星战前传》,福克斯自行筹备的几部特效电影项目都处于前期酝酿阶段。 Eric received breakfast from the Julia hand, turns on the notebook on dinner table conveniently, glanced Elizabeth, cracks a joke saying: „Any age, but also uses the fax such old mailing address, come, I give you to introduce the Yahoo enterprise mailbox system.” 艾瑞克从茱莉亚手中接过早餐,顺手打开餐桌上的笔记本电脑,瞟了眼伊丽莎白,开玩笑道:“都什么年代了,还用传真这么老土的通信方式,来,我给你介绍一下雅虎的企业邮箱系统。” Elizabeth loses to a Eric supercilious look, despises saying: „Added that the initial price is so expensive, I the time that the budget reported that was almost overruled by Board of Directors. Early knows uses AOL,” suddenly remembered AOL is Firefly invests the enterprise of similarly, Elizabeth obstinate argumentative added one: „Microsoft enterprise mailbox perhaps also good.” 伊丽莎白丢给艾瑞克一个白眼,鄙视道:“还说呢,开价那么贵,我把预算报上去的时候,差点被董事会否决掉。早知道就用AOL的了,”突然想起美国在线同样是萤火虫投资旗下的企业,伊丽莎白又嘴硬地加了一句:“微软的企业邮箱或许也不错。” Julia the revolutions goes to itself the kitchen and Elizabeth breakfast end comes, under the dinner table is implicated, asked: „Liz, what you just said magnificently, «Godzilla» movie criticism?” 茱莉亚又转去厨房把自己和伊丽莎白的早餐端过来,在餐桌旁坐下,问道:“莉兹,你刚刚说什么壮观啊,《哥斯拉》的影评吗？” Elizabeth came the interest, said: „Yes, listening to me to always think about Oh to you, this is part of movie criticism that side the company just counted this morning.” 伊丽莎白又来了兴致,道:“是啊,听我给你念念哦,这是公司那边今天早上刚刚统计出来的一部分影评。” „«Entertainment Weekly»: Although some exquisite thrilling scene, the trash science fiction big piece that but this 100 million 50 million USD builds brings to the person goes far beyond awkwardly shocks.” “《娱乐周刊》:尽管有一些精巧的让人激动的镜头,但这1亿5000万美元打造的垃圾科幻大片给人带来的尴尬远远超过震撼。” „《Variety》: Did not say that these make people feel the senseless magnificent scene, this monster movie whole to the person a uncoordinated strange feeling, Director has not grasped the soul of story obviously.” “《综艺》:不说那些让人感觉无趣的大场面,这部怪兽电影整体给人一种不协调的古怪感,导演明显没有抓住故事的灵魂。” „, Roger Albert also has delivered the movie criticism on «Chicago Sun-Times»: ‚You must in the situation, in completely not using the brain can accept this kind of movie, but my brain actually repeatedly insisted that used logic in its unpopular place’. Haha, Roger estimated by public relations, but, the movie criticism sounded, although was very temperate, but this satire may really sufficing awkward.” “还有,罗杰・艾伯特也在《芝加哥太阳报》上发表了影评:‘你必须在完全不用大脑的情况下才能接受这样一部电影,但我的大脑却反复坚持在它不受欢迎的地方用上了逻辑’。哈哈,罗杰估计是被公关了,不过,影评听起来虽然很温和,但这讽刺可真够让人尴尬的。” „This «Arizona Daily Star» disregarded another's feelings on a point: ‚Sadness and senseless that making one is unable to endure, how are unable to imagine possibly some people to like such one lump simply are similar to excreta common trash’. Tsk Tsk, does not know that Sony offended this film critic, scolded is so ruthless.” “这个《亚利桑那每日星报》就一点都不留情面了:‘令人无法忍受的沉闷与无趣,简直无法想象怎么可能会有人喜欢这样一坨如同排泄物一般的垃圾’。啧啧,不知道索尼是不是得罪这位影评人了,骂这么狠。” „......” “……” Elizabeth one breath Para more than ten newspaper movie criticism, Eric only heard two reluctantly is the movie criticism of praise. Hollywood several big Film Studio basically were paying attention to the Box Office performance of «Godzilla», Eric opens the electronic mail, that side Firefly also «Godzilla» some reputation and data analyses passed on. 伊丽莎白一口气巴拉了十多份报纸的影评,艾瑞克只听到了两条勉强算是夸奖的影评。好莱坞几大电影公司基本上都在关注《哥斯拉》的票房表现,艾瑞克打开电子邮箱,萤火虫那边也将《哥斯拉》的一些口碑和数据分析传了过来。 According to Friday same day dozens United States mainstream newspaper movie criticism results, «Godzilla» just screened, the comprehensive score of movie already by pulling 3 points of this completely not the rank that was worth look at. 根据周五当天数十份美国主流报纸的影评结果,《哥斯拉》才刚刚上映,电影的综合分数就已经被拉到了3分这个完全不值得一看的级别。 Although Box Office of «Godzilla» late show achieves 6 250,000 USD, but the Firefly release departments predict that under the influence of this ultra low reputation, «Godzilla» first week Box Office will perhaps not surpass 80 million USD, is unable to achieve the Sony first week broken hundred million expectations. 虽然《哥斯拉》午夜场的票房达到625万美元,但萤火虫发行部门预测,在这种超低口碑的影响下,《哥斯拉》首周票房或许不会超过8000万美元,更是无法达到索尼首周破亿的期望。 Julia hear of Elizabeth read one string of movie criticism, somewhat unbelievable said: „The 100 million 50 million USD production cost, where the impossible difference to go again badly?” 茱莉亚听伊丽莎白念完一串影评,有些难以置信地说道:“1亿5000万美元的制作成本啊,再差也不可能差到哪里去吧？” „«Waterworld» has spent 100 million 75 million, the difference has not commented one piece in the same old way. However, «Godzilla» is probably more disappointing, I remember that synthesis grading of «Waterworld» also has 4 points.” Elizabeth was saying, turned has turned the hand one pack of fax, said: „«Godzilla» present synthesis grading had 3 points, it is estimated that passes some days again, only remaining 1-2 points of appearances. This rotten may somewhat be really odd, isn't Eric, you will be playing tricks?” “《未来水世界》可是花了1亿7500万呢,还不是照样差评一片。不过,《哥斯拉》好像更差劲呢,我记得《未来水世界》的综合评分还有4分呢。”伊丽莎白说着,又翻了翻手中的一叠传真,道:“《哥斯拉》现在的综合评分就已经只有3分了,估计再过些日子,就只剩下一两分的样子。这烂的可真有些离谱了,艾瑞克,不会是你在捣鬼吧？” Eric switches off the «Godzilla» analysis document, opened last week Box Office statistics mail, asked back with a smile: „What you forgot yourself to be surnamed, did I have to play tricks you unable to look?” 艾瑞克关掉《哥斯拉》的分析文件,打开上周的票房统计数据邮件,笑着反问道:“你忘了自己姓什么啊,我有没有捣鬼难道你还看不出来吗？” „Snort, who knows that what trick you will play in the back, but, such rotten super big piece, I somewhat am suddenly curious, or do we look to be good in the evening together?” “哼,谁知道你背地里会耍什么花样,不过,这么烂的超级大片,我突然还有些好奇呢,要不我们晚上一起去看好不好？” „Tonight is not good, Robert came New York, I and Jeffrey they agreed one to have the supper. Tomorrow, I make the person wrap a small hall ahead of time.” “今晚不行,罗伯特・艾格来纽约了,我和杰弗瑞他们约定了一起吃晚餐。明天吧,我让人提前包一个小厅。” „Is rare you to be willing to accompany us in the weekend.” In the Elizabeth eye is having the happy expression, routinely taunted one, in an instant was tactful has changed the topic: „Was right, was last week Box Office situation what kind of?” “难得你周末愿意陪我们呢。”伊丽莎白眼中带着喜色,习惯性地挖苦了一句,转眼就识趣地换了话题:“对了,上周的票房情况怎么样？” „«The Lion King 2» rank first, 5570 ten thousand USD. «Con Air» 34 200,000 USD, ranks second,” Eric introduced under these two movies, have not continued, gains ground to say with a smile: „The Box Office performance of these two movies do not have are too not high, single Zhou total Box Office also only then 130 million USD, is far from reaching summer about the files 200 million USD limit. Therefore, you if initially listened my, placed the «The Lion King 2» previous week «Ice Age», under the mutual stimulation of two different type animation big movies, the Box Office performance of «Ice Age» will be definitely good.” “《狮子王2》排名第一,5570万美元。《空中监狱》@3420万美元,排名第二,”艾瑞克只是介绍了下这两部电影,没有继续说下去,抬头笑道:“这两部影片的票房表现都没不算太高,单周总票房也只有1.3亿美元,远远没有达到暑期档2亿美元左右的极限。所以,你当初要是听我的,把《冰河时代》放在《狮子王2》前一周,两部不同类型动画大电影的相互刺激下,《冰河时代》的票房表现肯定会非常好。” „I should not be drawn by you am working as the cannon fodder, but «Ice Age» Blue Sky Studios first part movie, if pounded has attacked the person very much. How do you not place in front of «Finding Nemo» «The Lion King 2»?” “我才不要被你拉着当炮灰呢,《冰河时代》可是蓝天工作室的第一部电影,万一砸了很打击人的。你怎么不把《海底总动员》放在《狮子王2》前面啊？” „My this is giving Paramount to keep the means of livelihood, we cannot bully the person are not. «Ice Age» was different, the cost 59 million USD, invest is not high returns to this pressure not to be big, compared with suitable with giant coexistence.” “我这是在给派拉蒙留活路啊,咱不能太欺负人不是。《冰河时代》就不同了,成本才5900万美元,投资不高回本压力不大,比较适合跟大个子共存。” „.” “啊呸。” Because comes under the influence of ultra low reputation, although «Godzilla» the late show Box Office result is gratifying, but the same day actually only harvested 1 7.5 million USD on Friday, afterward Saturday Box Office result also slightly promoted 19 300,000 USD, to Sunday, «Godzilla» one-day Box Office fell in 16.7 million low positions directly. 由于受到超低口碑的影响,《哥斯拉》虽然午夜场票房成绩喜人,但周五当天却仅收获1750万美元,随后的周六票房成绩也只是略微提升到了1930万美元,到了周日,《哥斯拉》的单日票房更是直接滑落到了16700000的低位上。 Although first weekend three days of total Box Office achieve 597 50,000 USD, captured the summer files with ease in the weekend the position of Box Office champion. However, because comments bombing consecutively for the difference that three days of bitter experience media continue, to the working day, the «Godzilla» Box Office rallying point as if suddenly dissipated, one-day Box Office fell only the remaining 430 ten thousand USD regions directly, afterward several working days, «Godzilla» one-day Box Office was continue decline as before. 虽然首周末三天总票房达到5975万美元,轻松夺得了暑期档周末票房冠军的位置。但是,由于连续三天遭遇媒体持续的差评轰炸,到了工作日,《哥斯拉》的票房号召力仿佛突然消散一空,单日票房直接滑落到了仅剩下430多万美元的境地,随后的几个工作日,《哥斯拉》的单日票房依旧在持续走低。 Finally, «Godzilla» first week Box Office, only then 7366 USD, this Box Office looks like, although far ultra «The Lion King 2» first week 5570 ten thousand USD data, but, considered the Sony Film Industry earlier period crazy bang explodes randomly the announcement offensive as well as the field generally to «Godzilla» first week Box Office broken hundred million anticipated, 7366 ten thousand USD first week Box Office, cannot be successful as before by far. 最终,《哥斯拉》的首周票房只有7366美元,这份票房看起来虽然远超《狮子王2》首周5570万美元的数据,但是,考虑到索尼影业前期狂轰乱炸般的宣发攻势以及业界普遍对《哥斯拉》首周票房破亿的预期,7366万美元的首周票房,依旧远远不能算是成功。 Let alone, disappointingly to the extreme reputation, is doomed this movie to welcome a big diving Box Office decline range in next week. But «The Lion King 2» after first week 5570 ten thousand USD Box Office, next week Box Office decline range, only then very weak 24%, receive 4233 ten thousand USD again, two weeks of time, «The Lion King 2» Box Office achieves 9803 ten thousand USD, the distance broken hundred million has the one pace, this also gave «Finding Nemo» that will soon screen without doubt has created many pressures. 更何况,差劲到了极点的口碑,也注定这部影片将在次周迎来一个大跳水般的票房跌幅。而《狮子王2》在首周5570万美元的票房之后,次周票房跌幅只有非常微弱的24%,再收4233万美元,两周时间,《狮子王2》的累计票房就达到9803万美元,距离破亿只有一步之遥,这无疑也给即将上映的《海底总动员》带来了更多的压力。 However, because the market performance of «Godzilla» is not strong, the «Con Air» next week Box Office decline range is similarly considerable, only then 32.3%, based on first week 34 200,000 USD, receive 23,150,000 USD again, two weeks of Box Office 57 350,000 USD, looked like once more demonstrates the broken hundred million potential. 不过,由于《哥斯拉》的市场表现没有那么强势,《空中监狱》的次周票房跌幅同样非常可观,只有32.3%,在首周3420万美元的基础上,再收2315万美元,两周票房累计5735万美元,看起来再次展现出了破亿的潜力。 Eric is bringing Elizabeth and Julia on Saturday that «Godzilla» screened watched this movie together. 艾瑞克在《哥斯拉》上映的周六就带着伊丽莎白和茱莉亚一起观看了这部影片。 Although compared with has many differences with the memory, but is looking at the charging movie queen, Eric also thought similarly, even if not spit trough that weak chicken incomparable Tyrannosaurus Rex type ‚Godzilla’ image, the movie overall quality has not surpassed the appraisal of media slightly. 虽然与记忆中相比有着很多差别,但在看过电影后,艾瑞克同样也觉得,哪怕不吐槽那弱鸡无比的霸王龙式‘哥斯拉’形象,影片整体的质量也丝毫没有超出媒体的评价。 Has looked at Roland the people of Emmerich work know that this Director is good at or liking using many narrative story skeletons, this narrative structure also in the certain extent promoted «Independence Day» and other great success of movies on Box Office. 看过罗兰・艾默里奇作品的人都知道,这位导演非常擅长或者说喜欢使用多线叙事的故事构架,这种叙事结构也在一定程度是促进了了《独力日》等影片在票房上的巨大成功。 However, this narrative technique also has the limit, when its obviously more suitable «Independence Day» and big pattern disaster movies of «2012» these global nature, through the demonstration different social stratum zone of different people's different responses faced with ruinous disaster, build the disaster arrives at the tense atmosphere. 不过,这种叙事手法也不是没有局限,它显然更适合《独力日》、《2012》这些全球性的大格局灾难电影,通过展示不同阶层不同区域民众面临毁灭性灾难时的不同反应,来营造灾难降临之际的紧张氛围。 However, «Godzilla» such monster movie, is not obviously suitable to continue to use this multi- line narrative story structure. 但是,《哥斯拉》这样的怪兽电影,显然不适合继续使用这种多线叙事的故事结构。 A monster mysteriously appears and disappears to batter in New York Manhattan, the scene actually repeatedly cut, involves actually completely big group of completely unnecessary characters, finally lost the focal point of story thoroughly, making the entire plot appear incomparably disorderly, but does not have the clue. In this case, any audience in long and waits for bored, will lose the patience. But the movie ending, should powerful incomparable Godzilla be eliminated by human several rounds of missiles easily, let by the scattered in disorder and bored plot constrains two hours of audience to be hard to feel any release feeling, finally did not shout abuse in public is strange. 一只怪兽在纽约曼哈顿神出鬼没横冲直撞,镜头却频频切出,将一大堆其实完全没有必要的人物全部牵扯进来,最终彻底失去了故事的焦点,让整个剧情显得无比凌乱而毫无头绪。这种情况下,任何观众在漫长而无聊地等待中,都会失去耐心。而影片结尾,本应该强悍无比的哥斯拉被人类几发导弹轻易消灭,更是让被散乱而无聊剧情压抑了两个小时的观众难以感受到任何释放感,最后不骂街才怪。 Except for North America, «Godzilla» most important overseas market Japan, the cold reception that the movie bitter experience arrives at and criticizes is more intense, because the movie is much lower anticipated, is adding on constructor's complete subversion to Godzilla image, the Japan movie fan basically treats this movie with a mentality of resisting. 除了北美,《哥斯拉》最重要的海外市场日本,影片遭遇到的冷遇和批评更加强烈,由于影片远远低于预期,在加上制作方对哥斯拉形象的完全颠覆,日本影迷基本上就是以一种抵制的心态来对待这部电影。 Sony Film Industry forecast that «Godzilla» Japan Box Office will be likely equally matched with North America, one week of but in fact, with North America same time screening, «Godzilla» Japan Box Office converts into USD even not to arrive at 8 million USD, has one-seventh of North America Box Office digit merely. 索尼影业原本预测,《哥斯拉》的日本票房很可能会与北美不相上下,但实际上,与北美同期上映的一周,《哥斯拉》的日本票房折合美元甚至不到800万美元,仅仅只有北美票房数字的1。 copyright of Godzilla is having Toho heads after the movie screens, expressed that will consider «Godzilla» filmmaking authorization that takes back Sony to have, if necessary, even does not hesitate to use the lawsuit method. 哥斯拉的版权拥有着东宝株式会社负责人在影片上映之后,就表示将考虑收回索尼拥有的《哥斯拉》电影制作授权,如果必要的话,甚至不惜采用诉讼手段。 First week 7 more than 3 million USD, in surface cannot be dreary in any event. 首周7300多万美元,表面上无论如何都不能算是惨淡。 But all people are clear, this Box Office is the earlier 70 million USD large amount announcement budget does not count the result of cost marketing completely, comments in this one-sided extreme difference, even if «Godzilla» next week Box Office breaks a decline range record not to make people feel again strange, the failure of movie was inevitable, fully had not recovered Sony Film Industry, once more turbulent. 但所有人都清楚,这份票房完全是前期7000万美元巨额宣发预算不计成本营销的结果,在这种一边倒的极度差评下,《哥斯拉》次周票房哪怕再打破一个跌幅记录都不让人感到奇怪,影片的失败已经不可避免,本就没有完全恢复元气的索尼影业,再次动荡了起来。