By the detailedcognition of Erictonext20years of world economic trend, wishmakesGiseleobtain the large amountwealthis only an easymatter.
以艾瑞克对未来20年世界经济走势的详细认知,想要让吉赛尔获得巨额的财富只是一件轻而易举的事情。But if there is large amountmoneypurely, will only be called the nouveau riche. Therefore, whilehavingwealth, mustobtainimportantlywith the power and influence and influence that individualnet worthmatches.
但如果单纯地拥有巨额金钱,只会被人称为暴发户。所以,在拥有财富的同时,最重要地还是要获得与个人身家相匹配的权势和影响力。Reason thatinoriginalspace and timeGiseleinobtaining‚luckyempress’title, not onlybut, becauseherindividualyearly incomegoes far beyondothersupermodels, the keyorGiselearein the newgenerationsupermodelare topestmostreceive of fashionchaseesteemoutstandingly.
原时空中吉赛尔之所以在获得‘吉娘娘’的称号,可不只是因为她的个人年收入远远超过其他超模,关键还是吉赛尔是新世代超模中最顶尖最优秀最受时尚界追逐推崇的那一个。
The yearly income of Giselefarultrasametimesupermodel, besidesindividualastutecommercialbrains, similarly is also herinfluencerealizationresult.吉赛尔远超同时代超模的年收入,除了个人精明的商业头脑外,同样也是她个人影响力变现的结果。Ericcompletelyhas not changed the meaning of Giselelifepath, heis onlywishmakesGiseleoriginallywalkhighonpathis farther, obtains the farultraprevious lifeinfluence, becomesfashiontrue‚QueenGisele’, luckyempress who not only the bean noodlesapproach.艾瑞克并没有彻底改变吉赛尔人生轨迹的意思,他只是想要让吉赛尔在原本的道路上走得更高更远,获得远超前世的影响力,成为时尚界真正的‘吉赛尔女王’,而不只是粉丝向的吉娘娘。Naturally, looks that at present is also similar to the uncut jadeshygirlless than16years old, Ericknows that thisfosters the gamedefinitelyto takemanyyears.
当然,看着眼前还不满16岁如同璞玉般的青涩女孩,艾瑞克知道这个养成游戏肯定需要很多年时间。However, Ericthis year is also only26 years old, the timeregardinghimandGisele, is not the issue.
不过,艾瑞克自己今年也才26岁,时间对于他和吉赛尔来说,都不是问题。Erichas arrived at the average man the enterprisepeak that at this timeis hardto hope to attain, occasionallytrains several legend that makes the average personlove to talk about, ispastime.艾瑞克此时已经走到了常人难以企及的事业巅峰,偶尔培养几个让普通人津津乐道的传奇,也算是一种消遣。After all, how those wordssaid: Did not do the boredmatter, difficultysince birthborder, the life is really lonelysuch as the snow.
毕竟,那句话怎么说的:不做无聊之事,难度有生之涯,人生真是寂寞如雪啊。GiseleandAlessandra are impossibleto realize that the boredthought in Ericheart, hearshim to discussownmatter, Giselespunks up, sits respectfully, includingAlessandraalsobythisatmosphereinfection, satstraight the body.吉赛尔和亚历山大却是不可能察觉到艾瑞克心中的无聊念头,听到他要谈自己的事情,吉赛尔打起精神,正襟危坐,连亚历山大也被这种气氛感染,不由坐直了身体。Ericalsotakes back the train of thought that saidtoGisele: „To handlemorematters, first, youmustwait till18 years old, has the completesingle-handedlyindependentability, otherwisea lotwill be limited. However, in the two years the timecanfurtherenrichowntimetoyouexactly, obtains the approval of fashionwhile convenient, um, at leastmustattain the supermodeltitlefirst.”艾瑞克也收回思绪,对吉赛尔道:“想要做更多的事情,首先,你要等到18岁,拥有完全的独力自主能力,否则很多事情都会受到限制。不过,这两年时间恰好可以给你进一步充实自己的时间,顺便获得时尚界的认可,嗯,至少要先拿到超级名模的称号。”Giseleis obedientnods, Alessandrasecretlyis actually flabbergasted.吉赛尔听话地点点头,亚历山大却暗暗咋舌。supermodel, theyenterthiscircle, the goal of this whole lifeis notbecomessupermodel, Gisele can actually obtainall theseintwoyears.超级名模啊,她们进入这个圈子,这辈子的奋斗目标不就是成为一名超级名模吗,吉赛尔却可以在两年内就得到这一切。Infashion, wantsintosupermodel, first, youmusthave an inborngoodstature, the appearanceevenis notmost important, this point, Giselehas satisfied the condition.
在时尚界,想要成为超模,首先,你必须拥有一副天生的好身材,外貌甚至都不是最重要的,这一点,吉赛尔已经满足条件。
The nextstepisto attain the professional modelBrokerage Firmcontract.
下一步就是拿到模特经纪公司的合约。WorldtopseveralbigBrokerage Firm has perfectprofessional modelpromotionmechanism and richfashionableresources, a girlentersthesecompanies, may notbecome the supermodel, but ifcannotenterthesetopBrokerage Firm, becomes the hope of supermodelis uncertainer.
世界顶尖的几大经纪公司拥有非常完善的模特推广机制和丰富的时尚资源,一个女孩进入这些公司,不一定会成为超模,但如果不能进入这些顶尖经纪公司,成为超模的希望就更加渺茫。Imgprofessional modelBrokerage Firm that Giseleis atnowalthoughdoes not haveelitethatat the height of power, actually is also one of the fieldtopseveralbigBrokerage Firm, thisaspect, imgwill not existwill tow the shortboard of Giselehind leg.吉赛尔现在所在的img模特经纪公司虽然没有elite那么如日中天,却也是业界顶尖的几大经纪公司之一,这方面,img并不存在会拖吉赛尔后腿的短板。Has the innateappearancestatureconditionandtopprofessional modelBrokerage Firm, but a girlmoves toward the start of supermodel.
拥有先天的外貌身材条件和顶尖的模特经纪公司,只是一个女孩走向超级名模的开始。
The afterwardcompetitiontrulyismighty forcecrosses the single-plank bridge, after having the Brokerage Firmplatform, the girlsmustattendvariousprofessional modelbeauty contestsports events, does everything possibleto seek the fashionmagazinepage layout, strives for the fashionbigfavor, the debarkationknows the name brandbigshow, in the entire process, for all kinds ofopportunities, puremeattipays, the price of evenmostbeing nothing to speak, buttofinally, canreachtruly, isinten thousanddoes not haveoneabsolutely.
随后的竞争才真正是千军万马过独木桥,拥有了经纪公司平台之后,女孩们要参加各种模特选美赛事,想方设法博取时尚杂志版面,争取时尚大咖的青睐,登陆知名牌大秀,整个过程中,为了各种各样的机会,单纯的肉軆付出,甚至只是最不值一提的代价,而到了最后,真正能够登顶的,也绝对是万中无一。Naturally, anythinghas the exception.
当然啦,任何事情都有例外。Ifyouhave a formidablebackstage, allimmediatelybecamesimplemany.
如果你拥有一个强大的后台,一切立刻就变得简单多了。Therefore, thisworldissuchwillful, is so unfair, bitesanyoneto be useless. Even if wishes one couldworldFattybyhumanitydestruction‚Laofoye’CarrRaga, has todrawprofessional model that somelookmediocrestatureis putting on weightto walk the Chanelrelease conference.
所以,这世界就是这么任性,这么不公平,咬谁都没用。哪怕是恨不得全世界胖子都被人道毁灭的‘老佛爷’卡尔・拉格斐,也不得不拉着某个相貌平庸身材发福的模特走香奈儿发布会。„Crossedyouto return toNew Yorkthis weekend, thatperformancetraining classdid not needto get upagain,”Ericlooked ateyejustmail, took upnearbymanuscript paperto write downonestring of telephone numbers, gaveGisele, said: „Ihad just relatedTinaBrown, sherecentlyexactlyinNew York, after youwent back, Tinawill leadyouto seeAnnaWintour, thenarrangedon you «vogue»magazinetitle page.”
“过了这周末你们就回纽约,那个表演训练班不用再上了,”艾瑞克看了眼刚刚的邮件,拿起旁边的稿纸写下一串电话号码,递给吉赛尔,道:“我刚刚联系了蒂娜・布朗,她最近恰好在纽约,你回去之后,蒂娜会带你去见安娜・温图尔,然后安排你上《vogue》杂志封面。”In the entireCondé Nastsystem, initiallyTinaBrownstatusAnnaWintouralsowantsto be higher, AnnaWintourmanaged«vogue»magazinehas imitatedTinaidea of Brownoperation«Vanity Fair».
在整个康泰纳仕体系内,当初蒂娜・布朗的地位比安娜・温图尔还要高一些,安娜・温图尔经营《vogue》杂志就是模仿了蒂娜・布朗运营《名利场》的理念。Tina after Brownleaves«Vanity Fair»holds the post ofYahoogatewayChief Editor, in the Condé Nastinternalpersonal connection and influenceas beforeexists, after all, the Condé Nasthigh levelwill wantsilly, withcomingalsograsps a capable woman in large-scalenewmediaplatformto cut off the relationsinowngroup. Reason that the «Vanity Fair»partyevening banquet, Ericwill let«Forrest Gump»and otherdramatic teamsattendedto support, isTinaBrownunderasking of master, speciallyresult that telephonedto be a go-between.蒂娜・布朗离开《名利场》担任雅虎门户总编辑后,在康泰纳仕内部的人脉和影响力依旧存在,毕竟,康泰纳仕的高层只要不傻,都不会与出身于自家集团又掌握着一家大型新媒体平台的女强人断绝关系。刚刚过去的《名利场》派对晚宴,艾瑞克之所以会让《阿甘正传》等剧组出席捧场,也是蒂娜・布朗在老东家的拜托下,特意打电话来牵线的结果。At this timemakesherhelpto attain an edition of «vogue»magazinetitle page, is not the toodifficultmatter.
此时让她帮忙拿到一版《vogue》杂志封面,并不是太难的事情。Theseworldtopfashionmagazine, before the average person the aloofstance of couldmaintainsis aloof, buttoEric, nothing else but a smallfavor.
这些世界顶级时尚杂志,在普通人面前或许能够保持拒人千里的高冷姿态,但对艾瑞克来说,也不外乎一个小小的人情。Relations of FireflyandCondé Nast, althoughis not closelikeHearst Communications, but the cooperation of both sideshas not actually cut off. After all, Firefly Groupsuchadvertisementdeliverywealthy and powerful family, is always the object who anypaperintermediarygroupwins overwith every effort. In the Erichanddoes not haveAnnaWintourcontact method, otherwisetelephonesdirectly, AnnaWintouris impossibleto reject the request of Eric.萤火虫与康泰纳仕的关系虽然不像赫斯特集团那么紧密,但双方的合作却从来没有断绝过。毕竟,萤火虫集团这样的广告投放大户,从来都是任何一家纸媒集团尽力争取的对象。艾瑞克手中没有安娜・温图尔的联系方式,否则直接打电话过去,安娜・温图尔也不可能拒绝艾瑞克的请求。
The superficialness that Eric said that twogirlsactuallyraisemighty waves.艾瑞克说的轻描淡写,两个女孩心里却升起一阵波澜。«vogue», thatisworld-class‚fashionHoly Bible’, ordinaryprofessional modelcanmount a time«vogue»magazinetitle pagefor a lifetime, in vainthisdid not live.
《vogue》啊,那可是世界级的‘时尚圣经’,普通模特一辈子能够登上一次《vogue》杂志封面,就不枉此生了。
The Alessandraeyefulenvyare looking atGisele, evenwantsto sayonetoEricvery much: Alsotakes awaymymeatti.亚历山大满眼嫉妒地望着吉赛尔,甚至很想对艾瑞克说一句:把我的肉軆也拿去。Giseleis covering the chestexcitedly, somedid not askself-confidently: „Eric, can Ireallyon the «vogue»title page? I, um, Ialsoless than16 years old.”吉赛尔更是兴奋地捂着胸口,有些不自信地问道:“艾瑞克,我真的可以上《vogue》封面吗?我还,嗯,我还不到16岁呢。”Ericnods, said: „Naturally, Ihave not heardless than16years old have not been ableon the «vogue»custom.”艾瑞克点头,道:“当然可以,我可没听说过不满16岁就不能上《vogue》的规矩。”
The mentality in Ericheart is also very clear, since wanting the magazinetitle page, naturallymustelectwell.艾瑞克心中的思路也很明确,既然要上杂志封面,当然要选最好的。So long asGiselecanmount the «vogue»title page, immediatelycanmake the fameinfashion, variousfashionCatwalkinvitationsandwidespreadmediaattentionare also following, thismaycarefullyproceed in an orderly way to be more effective.
只要吉赛尔能够登上《vogue》封面,立刻就能在时尚界打出名气,各种时尚走秀邀请和广泛的媒体关注度也就随之而来,这可比一步一个脚印循序渐进要有效多了。
The Giseleexcitementis notsoeasilyis calm, disturbedsay|way: „But......”吉赛尔激动的心情却不是那么轻易平静下来,忐忑道:“可是……”„Notanything, but,”Erichas interrupted the Giselewords, said: „ThismatteralsoletsunderyourBrokerage Firmhelpcoordination. In addition, yourfollowingseveralmonths, relatedprofessional modeltrainingdo not pull down, althoughIcanhelpyoubuild the platform, but ifyourinsufficienteffort, allare only the futile efforts.”
“没有什么可是的,”艾瑞克打断了吉赛尔的话,道:“这件事也让你的经纪公司帮忙配合下。除此之外,你接下来的几个月,相关的模特培训不要拉下来,我虽然可以帮你搭建平台,但如果你自己不够努力,一切都只是徒劳。”„Un, mycertainmeeting,”Giselenodshastily.
“嗯,我一定会的,”吉赛尔连忙点头。Ericalsosaid: „Moreover, learns a Frenchagain, at leastcanbe the dailyexchangeunobstructivedegree, in September of this yearIwill arrangeyouto participate in the Parisfashion week.”艾瑞克又道:“另外,再学点法语,至少能够达到日常交流无碍的程度,今年九月份我会安排你去参加巴黎时装周。”Infourbigfashion weeks, the Parisfashion weekisstylehighestone, the Pradha, Dior, Fan Sizhe, Ji Fanxiand otherworldtopluxurioussign of the newrelease conferences, will basically choosein the Parisfashion weekcarry on, havecoronain addition of thesetopsignsto hold, the showfield of Parisfashion week, isordinaryprofessional modelenters the beststage of stepsupermodel.
四大时装周中,巴黎时装周是格调最高的一个,普拉达、迪奥、范思哲、纪梵希等世界顶级奢侈牌的新发布会,基本上都会选择在巴黎时装周进行,拥有这些顶级牌的光环加持,巴黎时装周的秀场,也是普通模特进阶超模的最佳舞台。WhenGiselenods, Ericwas just aboutto continueanything, the cell phone on tabletophas made a sound.
待吉赛尔点头,艾瑞克正要继续说什么,桌面上的手机响了起来。Erictook up the cell phoneto look atone, wasonestring of strangenumbers, convenientlyconnection: „HereisWilliams.”艾瑞克拿起手机看了一眼,是一串陌生的号码,随手接通:“这里是威廉姆斯。”„......”
“……”Another side of the cell phonesaidseveral, Ericshows the smile, said: „Hi, Anna, good morning, had Tinatold you matter?”
手机另一边说了几句,艾瑞克露出微笑,道:“嗨,安娜,上午好,蒂娜已经把事情跟你说过了?”Sitslooks at each otheroneinoppositeGiseleandAlessandra, appearsat heart a name, AnnaWintour.
坐在对面的吉赛尔和亚历山大对视一眼,心里都浮现出一个名字,安娜・温图尔。Ericlooks atGisele that a mannerwas once more cautious , to continue withAnnawith a smileWintoursaid: „ShecalledGiseleBündchen, 16 years old, um......”Ericwas saying, has given a hand signaltowardGisele, the girlis understandingimmediately, stands up. Erichas sized upherseveraleyes, said: „Probablyfivefeetteninches( 178 cm ), this, in the telephonedefinitelyisnot to talk clearly, waited formeto makeimgdeliver a detailtoyouin the past.”艾瑞克看了眼神态再次拘谨起来的吉赛尔,笑着继续和安娜・温图尔道:“她叫吉赛尔・邦辰,16岁,嗯……”艾瑞克说着,朝吉赛尔做了个手势,女孩立刻会意,站起身来。艾瑞克打量了她几眼,道:“大概五英尺十英寸(178cm),这样,电话里肯定是说不清楚的,等下我让img给你送一份详细资料过去。”„......”
“……”Another sidedid not knowandsaidseveralanything, Ericknits the browsslightly, said: „In August, in Augustwas a little late, Ihope that the fashion week of ago September, shecanhave2-3months of accumulationpopularitytime, thereforebestis before July,...... Anything, young girlversion, Anna, should not be perfunctoryme.”
另一边不知道又说了几句什么,艾瑞克微微皱眉,道:“八月份,八月份有点晚了,我希望在九月份的时装周之前,她能有两三个月积累人气的时间,所以最好是七月份之前……什么,少女版,安娜,你可不要敷衍我。”Giselehas inclined the head and listened attentivelytheyto talk, seesmeaning that the Ericexpressiona littleaggravates, sheis instead disturbed, wantsto open the mouthto mediatevery much: The young girlversionis also good.吉赛尔一直侧耳倾听着两人对话,见艾瑞克语气有点加重的意思,她自己反而忐忑起来,很想开口打圆场:少女版也行呢。Naturally, Giselealsothinksthatshedoes not dareto interrupttheirdialogs.
当然,吉赛尔也只是这么想想,她可不敢打断两人的对话。Underinsistence of Eric, AnnaWintourslightlyhesitates, compliesto arrangeGiseleto mount the «vogue»title page of June, howshouldprocessas for the definitecover girl, was not the matter of Ericcare.
在艾瑞克的坚持下,安娜・温图尔只是略微迟疑,就答应安排吉赛尔登上六月份的《vogue》封面,至于原本确定的封面女郎该如何处理,就不是艾瑞克关心的事情了。Thisresultdoes not surprisepeople, after all, an issue of magazinetitle pageto the Ericinfluence, is only a not worthy of mentioningminor matter, AnnaWintourat allnotinhowchoicesindecisive.
这种结果也丝毫不让人意外,毕竟,一期杂志的封面相对于艾瑞克的影响力来说,只是一件微不足道的小事,安娜・温图尔根本不会在如何取舍之间犹豫不决。Mustknowthatinfivebigwell-knownfemininefashionmagazine, «vogue»belongs toCondé Nast Publications, butanotherfourmagazine, «elle»and«bazaar»and«co**opolitan»and«maDatee-claire», although the influenceis not as goodwith«vogue», belongs toHearst Communications, thesemagazinemaynot haveanynot to prepareto substitute for the «vogue»professionstatusfrequently.
要知道,五大知名女性时尚杂志中,《vogue》属于康泰纳仕集团,而另外四本杂志,《elle》、《bazaar》、《co**opolitan》和《ma日e-claire》,虽然影响力都略逊与《vogue》,却都属于赫斯特集团,这几份杂志可没有任何一家不时刻准备着取代《vogue》的行业地位。ByESPN and cooperation of aeTV Network, the period of Hearst CommunicationsandFirefly Groupis self-evident. Ifbecause of an issue of magazinetitle pageminor matter, pushes to the HearstmediacampEricevenFirefly Group, thatisAnnasignificant taskfault of Wintour. Naturally, AnnaWintouris also clear, even ifreject , the possibility that Ericis swayed by personal feelings is extremely also low, butshewill not take riskinthisminor mattereventually.
凭借espn和ae电视网的合作关系,赫斯特集团与萤火虫集团的紧密联系不言而喻。如果因为一期杂志封面这种小事,将艾瑞克甚至萤火虫集团推向赫斯特传媒阵营,那就是安娜・温图尔的重大工作失误了。当然,安娜・温图尔也清楚,即使自己真的拒绝,艾瑞克意气用事的可能性也极低,但她终究不会在这种小事上冒险。Came to an arrangement aboutthismatter, topicis immediately relaxed, is savingwith the thought that Ericis on good terms, Annaduring the Wintourwordsalsoappears the unusualwarm feelings, but alsocompliesto helpto contact withtopfashionablephotographerMesserto fencepersonally the Giseletitle pagebigpiece.
谈妥了这件事,话题立刻就轻松起来,存着与艾瑞克交好的念头,安娜・温图尔话语间也显得非常热络,还答应帮忙联系顶级时尚摄影师史蒂・梅塞亲自操刀吉赛尔的封面大片。Ericmade the telephone call, Giseleaskedlow voice: „Eric, were youjustsayingMesser?”艾瑞克挂了电话,吉赛尔小声问道:“艾瑞克,你们刚刚在说史蒂・梅塞吗?”Ericnods, becausein the two years and fashionablecirclecontactare many, Erichas also understood the materials of sometopfashionablephotographers.艾瑞克点头,因为这两年与时尚圈接触较多,艾瑞克也了解过一些顶级时尚摄影师的资料。Messeris the fashionablephotographer who thattypeexcels at the shootswoman, the woman under thisphotographerscene can always to the persononetypespeciallymysteriouswithattracting the feeling, is similar toblack cat that inonecrowd of darknightswalk.
史蒂・梅塞是那种非常擅长拍摄女人的时尚摄影师,这位摄影师镜头下的女人总能给人一种特别的神秘与魅惑感,如同一群暗夜中行走的黑猫。Gisele the definiteanswer, onfacewas flashed throughexcitedly, quicklyis gloomy, the small handis gesticulatingcarelessly, slow of speechsay|way: „Eric, that invitingMessershootspicture to beveryexpensive, the company possibly will not paythissum of money.”吉赛尔得到确定的答案,脸上闪过兴奋,却又很快暗淡下来,小手胡乱地比划着,讷讷道:“艾瑞克,那个,邀请史蒂・梅塞拍摄照片应该是很贵的,公司可能不会出这笔钱。”„Relax, Iwill makepeoplemail tohereto come the bill,”Ericwas saying, givesGisele the cell phone, said: „After returning toNew York, youcannot needto relateTinaBrown, has now telephonedtoyourmanager, makinghimdeliveronegoesto«vogue»magazineHeadquartersyourmaterial.”
“放心,我会让人把账单寄到我这里来,”艾瑞克说着,又将手机递给吉赛尔,道:“回纽约后你可以不用联系蒂娜・布朗了,现在打电话给你的经纪人,让他把你的资料送一份到《vogue》杂志总部去。”Giselenodded, received the cell phone, somewhatembarrassedset outto arrivetelephonesat the same time.吉赛尔点头,接过手机,有些不好意思的起身走到一边打电话。Has paid attention toall theseAlessandrato open the mouthto saysilentlyat this timefinally: „Eric, I......”
一直默默关注着这一切的亚历山大此时终于开口道:“艾瑞克,我……”Ericis tidying upnewspaper on tabletop, along withtastes: „Youare young, waitsagain for twoyears.”艾瑞克收拾着桌面上的报纸,随口道:“你还小,再等两年。”
Before Alessandrais manipulating the body, twinesin the togetherfinger, beggedlow voice: „Icanon the «vogue»young girlversion.”亚历山大摆弄着身前缠绕在一起的手指,小声央求:“我可以上《vogue》少女版。”„Do not make, onetimepushesyou, Annawill graspcrazily.”
“别闹,一次把你们两个都推过去,安娜会抓狂的。”
......
……
After firstdateBox Office3600,000USD, in the weekendtwodays, «Rumble in the Bronx»takes4160,000USDand3550,000USDseparately, firstweekendthreedays of Box Office1131ten thousandUSD.
首日票房360万美元后,周末两天,《红番区》分别拿下416万美元和355万美元,首周末三天累计票房1131万美元。Reachessuccessfullyin the weekendthreedays of Box Officechampionsat the same time, «Rumble in the Bronx»once againhas also aroused the interests of manymedia, in the heart the newline of Dadingwhile the catching upfollowingpropaganda, startsto emitJackto becomeJiangat the right momentin the companycooperationnewpiecenews.
成功登顶周末三天票房冠军的同时,《红番区》也再次引起了不少媒体的关注,心中大定的新线在发力后续宣传的同时,也开始适时地放出杰克成将于公司合作新片的消息。Passed the weekend, GiseleandAlessandrareturns toNew Yorktogether, Ericalsopreparesto startto fly toBahamas, prospected the «Casino Royale»shootsplacepersonally.
度过了周末,吉赛尔和亚历山大一起返回纽约,艾瑞克也准备启程飞往巴哈马,亲自勘察《皇家赌场》的拍摄地点。However, beforedeparture, Ericactuallyhas toinquire about the matter of «Seven»releasepersonally.
不过,在离开之前,艾瑞克却不得不亲自过问《七宗罪》发行的事情。Discovered that Paramountattemptsown«First-levelFear»andcrest of wavevigor«Seven»relateshypetopic, Erichad not preparedto meddle, the releaseteam of newlinealsoquicklyreacts.
发现派拉蒙企图将自家的《一级恐惧》与风头正劲的《七宗罪》联系起来炒作话题度,艾瑞克本来并没有准备插手,新线的发行团队也很快做出反应。Just, the Paramountmediapublic relationsdirectionis clear, mustshoulderKayPaisiiandEdward the Nortontwobigvillainwhoseperforming skillmore splendidissues, toattractmovie fan'scuriosityto«First-levelFear».
只不过,派拉蒙的媒体公关方向非常明确,就是要挑起凯・史派西和爱德华・诺顿两位大反派谁的演技更出色的问题,以吸引影迷对《一级恐惧》的好奇心。Paramountobviouslyalsoclear, in the movieoverallquality, «First-levelFear»does not havecompared with the splendidplotestablishment that the meansand«Seven»is linked togetherin any event.派拉蒙显然也清楚,在影片整体质量上,《一级恐惧》是无论如何没办法与《七宗罪》环环相扣的精彩剧情设置相比的。However, the counter-attack of newlineactuallyexactlycentralizedinmovieoverallqualitythis point, thisinsteadcenterParamountbelowcherishes, becauseexperienced the preliminarypreview, the «First-levelFear»reputationwas inferior that «Seven», thisis the fact of movie criticismrecognition, the newlinemediapublic relationsteamrepeatedly stressedthis point, will not make the mattermore awful.
不过,新线的反击却恰恰集中在了影片整体质量这一点,这反而正中了派拉蒙的下怀,因为经历了前期的试映,《一级恐惧》口碑不如《七宗罪》,这已经是影评界公认的事实,新线媒体公关团队反复强调这一点,并不会让事情变得更加糟糕。Butin any event, so long asrelates«First-levelFear»and«Seven», lets the movie fanhastwomoviescompare the thoughts, Paramountthemarketinggreatlyattainssuccessfully.
而无论如何,只要将《一级恐惧》和《七宗罪》联系起来,让影迷产生将两部影片的进行比较的心思,派拉蒙的这次营销就算是大获成功了。Under normal conditions, twomovieshype the topictogether, definitelywill produceaddsis bigger thantwocooperative effects, brings the promotion of totalBox Office.
通常情况下,两部影片共同炒作话题,肯定会产生一加一大于二的协同效应,带来总票房的提升。Butthistimesituationis different, the North AmericaEasterrunning schedulehad not been developed, in the Easterrunning scheduleper week the viewfilmmakerwill countandtotalBox Officefluctuatingwill not be big.
但这次的情况却不同,北美的复活节档期还没有被开发出来,复活节档期内每周观影人数和总票房起伏并不会太大。Butbefore then, after the vigorouspropaganda of newline, the «Seven»heat degreewas high. Therefore, «Seven»and«First-levelFear»hypes, the cooperative effect that has, althoughwill causetotalBox Office of twomoviesto be higher than the originalspace and time, butprofitsfinally, likely has«First-levelFear».
而在此之前,经过新线的大力宣传,《七宗罪》的热度就已经非常高。因此,《七宗罪》和《一级恐惧》连带炒作,产生的协同效应,虽然会造成两部电影的总票房比原时空中高一些,但最终受益的,却很可能只有《一级恐惧》。Receives«First-levelFear»carves up the influence of Box Officeshare, «Seven»totalBox Officewill be likely lower than previous life.
受到《一级恐惧》瓜分更多票房份额的影响,《七宗罪》的总票房很可能会比前世要低。original«Seven»North AmericaBox Office, breaks through100 millionUSDexactly, theseclearlyhad the result of initialnewlineoperation.原版的《七宗罪》北美票房,恰好突破一亿美元,这其中显然有当初的新线运作的结果。Because of100 millionUSDthisBox Officedigit, regarding the majority ofmovies, is an importantwatershed. Box Officebreaks through100 millionUSD, the moviecanstep into the classicalmovieranks, thisaspect, even ifmovieBox Officestopsin99million, compared with100 millionUSD, is totally differentto the feeling of person.
因为一亿美元这个票房数字,对于大部分电影来说,都是一道重要的分水岭。票房突破一亿美元,影片就能踏入经典电影行列,这方面,即使一部电影票房停止在9900万,和一亿美元相比,给人的感觉都是迥然不同的。Canwantto see, ifcomes under the influence of «First-levelFear», «Seven»North AmericaBox Officecannotbreak through100 millionUSD, perhapshas been short ofseveral million, the treatment that but the moviein the overseas market and followingrecording tapeand other peripheralreleases, receivescompletelywas different, yourBox Office80 millionand90 million, buthas not broken through100 million, the movie fanonlywill also think that thismovieis good, has the feeling of typeclassicsvery muchdifficultlyagain.
可以想见,如果受到《一级恐惧》的影响,《七宗罪》北美票房没能突破一亿美元,或许只是少了几百万,但影片在海外市场和后续的录像带等周边发行,受到的待遇就完全不同了,你票房80000000、90000000,但就是没有突破一亿,影迷也只会觉得这部电影不错,很难再产生类型经典的感觉。original«Seven»overseasBox Office220 millionUSD, the recording tapereleaseletsfull that the newlinegains. Cannot exaggeratesaidthat«Seven»North AmericaBox Officeachieves the 100 millionUSDfigure, playedverybigpromoter action.原版的《七宗罪》海外票房2.2亿美元,录像带发行更是让新线赚的盆满钵满。可以毫不夸张的说,《七宗罪》北美票房达到一亿美元的数字,在其中起到了非常大的促进作用。Therefore, ifthisedition of «Seven»Box Officecannotbreak through100 millionUSD, losses that finallycauses, absolutelymerelywill not be onlyonNorth AmericaBox Office that several hundredmore than ten millionUSDpuredigit.
因此,如果这一版的《七宗罪》票房没能突破一亿美元,那最终造成的损失,就绝对不会仅仅只是北美票房上那几百上千万美元的单纯数字。Ericsomewhatreluctantlylooked on for severaldays, beforeleavingLos Angeles, finallytelephonestoKatzenberg, theydiscussedin detail, had determinedcounterattacked the «First-levelFear»marketing strategy, hethenfelt relieved that mountedto fly to the Bahamasairplane.( To be continued.)艾瑞克有些无奈地旁观了几天,在离开洛杉矶之前,最终还是打电话给卡森伯格,两人详细讨论一番,确定了反制《一级恐惧》的营销策略,他这才放心地登上飞往巴哈马的飞机。(未完待续。)
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