IAIH :: Volume #8

#787: Do not make


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By the detailed cognition of Eric to next 20 years of world economic trend, wish makes Gisele obtain the large amount wealth is only an easy matter. 艾瑞克对未来20年世界经济走势的详细认知,想要让吉赛尔获得巨额的财富只是一件轻而易举的事情。 But if there is large amount money purely, will only be called the nouveau riche. Therefore, while having wealth, must obtain importantly with the power and influence and influence that individual net worth matches. 但如果单纯地拥有巨额金钱,只会被人称为暴发户。所以,在拥有财富的同时,最重要地还是要获得与个人身家相匹配的权势和影响力。 Reason that in original space and time Gisele in obtaining lucky empress title, not only but, because her individual yearly income goes far beyond other supermodels, the key or Gisele are in the new generation supermodel are topest most receive of fashion chase esteem outstandingly. 原时空中吉赛尔之所以在获得‘吉娘娘’的称号,可不只是因为她的个人年收入远远超过其他超模,关键还是吉赛尔是新世代超模中最顶尖最优秀最受时尚界追逐推崇的那一个。 The yearly income of Gisele far ultra same time supermodel, besides individual astute commercial brains, similarly is also her influence realization result. 吉赛尔远超同时代超模的年收入,除了个人精明的商业头脑外,同样也是她个人影响力变现的结果。 Eric completely has not changed the meaning of Gisele life path, he is only wish makes Gisele originally walk high on path is farther, obtains the far ultra previous life influence, becomes fashion true Queen Gisele, lucky empress who not only the bean noodles approach. 艾瑞克并没有彻底改变吉赛尔人生轨迹的意思,他只是想要让吉赛尔在原本的道路上走得更高更远,获得远超前世的影响力,成为时尚界真正的‘吉赛尔女王’,而不只是粉丝向的吉娘娘。 Naturally, looks that at present is also similar to the uncut jade shy girl less than 16 years old, Eric knows that this fosters the game definitely to take many years. 当然,看着眼前还不满16岁如同璞玉般的青涩女孩,艾瑞克知道这个养成游戏肯定需要很多年时间。 However, Eric this year is also only 26 years old, the time regarding him and Gisele, is not the issue. 不过,艾瑞克自己今年也才26岁,时间对于他和吉赛尔来说,都不是问题。 Eric has arrived at the average man the enterprise peak that at this time is hard to hope to attain, occasionally trains several legend that makes the average person love to talk about, is pastime. 艾瑞克此时已经走到了常人难以企及的事业巅峰,偶尔培养几个让普通人津津乐道的传奇,也算是一种消遣。 After all, how those words said: Did not do the bored matter, difficulty since birth border, the life is really lonely such as the snow. 毕竟,那句话怎么说的:不做无聊之事,难度有生之涯,人生真是寂寞如雪啊。 Gisele and Alessandra are impossible to realize that the bored thought in Eric heart, hears him to discuss own matter, Gisele spunks up, sits respectfully, including Alessandra also by this atmosphere infection, sat straight the body. 吉赛尔亚历山大却是不可能察觉到艾瑞克心中的无聊念头,听到他要谈自己的事情,吉赛尔打起精神,正襟危坐,连亚历山大也被这种气氛感染,不由坐直了身体。 Eric also takes back the train of thought that said to Gisele: „To handle more matters, first, you must wait till 18 years old, has the complete single-handedly independent ability, otherwise a lot will be limited. However, in the two years the time can further enrich own time to you exactly, obtains the approval of fashion while convenient, um, at least must attain the supermodel title first.” 艾瑞克也收回思绪,对吉赛尔道:“想要做更多的事情,首先,你要等到18岁,拥有完全的独力自主能力,否则很多事情都会受到限制。不过,这两年时间恰好可以给你进一步充实自己的时间,顺便获得时尚界的认可,嗯,至少要先拿到超级名模的称号。” Gisele is obedient nods, Alessandra secretly is actually flabbergasted. 吉赛尔听话地点点头,亚历山大却暗暗咋舌。 supermodel, they enter this circle, the goal of this whole life is not becomes supermodel, Gisele can actually obtain all these in two years. 超级名模啊,她们进入这个圈子,这辈子的奋斗目标不就是成为一名超级名模吗,吉赛尔却可以在两年内就得到这一切。 In fashion, wants into supermodel, first, you must have an inborn good stature, the appearance even is not most important, this point, Gisele has satisfied the condition. 在时尚界,想要成为超模,首先,你必须拥有一副天生的好身材,外貌甚至都不是最重要的,这一点,吉赛尔已经满足条件。 The next step is to attain the professional model Brokerage Firm contract. 下一步就是拿到模特经纪公司的合约。 World top several big Brokerage Firm has perfect professional model promotion mechanism and rich fashionable resources, a girl enters these companies, may not become the supermodel, but if cannot enter these top Brokerage Firm, becomes the hope of supermodel is uncertainer. 世界顶尖的几大经纪公司拥有非常完善的模特推广机制和丰富的时尚资源,一个女孩进入这些公司,不一定会成为超模,但如果不能进入这些顶尖经纪公司,成为超模的希望就更加渺茫。 Img professional model Brokerage Firm that Gisele is at now although does not have elite that at the height of power, actually is also one of the field top several big Brokerage Firm, this aspect, img will not exist will tow the short board of Gisele hind leg. 吉赛尔现在所在的img模特经纪公司虽然没有elite那么如日中天,却也是业界顶尖的几大经纪公司之一,这方面,img并不存在会拖吉赛尔后腿的短板。 Has the innate appearance stature condition and top professional model Brokerage Firm, but a girl moves toward the start of supermodel. 拥有先天的外貌身材条件和顶尖的模特经纪公司,只是一个女孩走向超级名模的开始。 The afterward competition truly is mighty force crosses the single-plank bridge, after having the Brokerage Firm platform, the girls must attend various professional model beauty contest sports events, does everything possible to seek the fashion magazine page layout, strives for the fashion big favor, the debarkation knows the name brand big show, in the entire process, for all kinds of opportunities, pure meat ti pays, the price of even most being nothing to speak, but to finally, can reach truly, is in ten thousand does not have one absolutely. 随后的竞争才真正是千军万马过独木桥,拥有了经纪公司平台之后,女孩们要参加各种模特选美赛事,想方设法博取时尚杂志版面,争取时尚大咖的青睐,登陆知名牌大秀,整个过程中,为了各种各样的机会,单纯的肉軆付出,甚至只是最不值一提的代价,而到了最后,真正能够登顶的,也绝对是万中无一。 Naturally, anything has the exception. 当然啦,任何事情都有例外。 If you have a formidable backstage, all immediately became simple many. 如果你拥有一个强大的后台,一切立刻就变得简单多了。 Therefore, this world is such willful, is so unfair, bites anyone to be useless. Even if wishes one could world Fatty by humanity destruction Laofoye Carr Raga, has to draw professional model that some look mediocre stature is putting on weight to walk the Chanel release conference. 所以,这世界就是这么任性,这么不公平,咬谁都没用。哪怕是恨不得全世界胖子都被人道毁灭的‘老佛爷’卡尔・拉格斐,也不得不拉着某个相貌平庸身材发福的模特香奈儿发布会。 Crossed you to return to New York this weekend, that performance training class did not need to get up again,” Eric looked at eye just mail, took up nearby manuscript paper to write down one string of telephone numbers, gave Gisele, said: I had just related Tina Brown, she recently exactly in New York, after you went back, Tina will lead you to see Anna Wintour, then arranged on you «vogue» magazine title page.” “过了这周末你们就回纽约,那个表演训练班不用再上了,”艾瑞克看了眼刚刚的邮件,拿起旁边的稿纸写下一串电话号码,递给吉赛尔,道:“我刚刚联系了蒂娜布朗,她最近恰好在纽约,你回去之后,蒂娜会带你去见安娜温图尔,然后安排你上《vogue》杂志封面。” In the entire Condé Nast system, initially Tina Brown status Anna Wintour also wants to be higher, Anna Wintour managed «vogue» magazine has imitated Tina idea of Brown operation «Vanity Fair». 在整个康泰纳仕体系内,当初蒂娜布朗的地位比安娜温图尔还要高一些,安娜温图尔经营《vogue》杂志就是模仿了蒂娜布朗运营《名利场》的理念。 Tina after Brown leaves «Vanity Fair» holds the post of Yahoo gateway Chief Editor, in the Condé Nast internal personal connection and influence as before exists, after all, the Condé Nast high level will want silly, with coming also grasps a capable woman in large-scale new media platform to cut off the relations in own group. Reason that the «Vanity Fair» party evening banquet, Eric will let «Forrest Gump» and other dramatic teams attended to support, is Tina Brown under asking of master, specially result that telephoned to be a go-between. 蒂娜布朗离开《名利场》担任雅虎门户总编辑后,在康泰纳仕内部的人脉和影响力依旧存在,毕竟,康泰纳仕的高层只要不傻,都不会与出身于自家集团又掌握着一家大型新媒体平台的女强人断绝关系。刚刚过去的《名利场派对晚宴,艾瑞克之所以会让《阿甘正传》等剧组出席捧场,也是蒂娜布朗在老东家的拜托下,特意打电话来牵线的结果。 At this time makes her help to attain an edition of «vogue» magazine title page, is not the too difficult matter. 此时让她帮忙拿到一版《vogue》杂志封面,并不是太难的事情。 These world top fashion magazine, before the average person the aloof stance of could maintains is aloof, but to Eric, nothing else but a small favor. 这些世界顶级时尚杂志,在普通人面前或许能够保持拒人千里的高冷姿态,但对艾瑞克来说,也不外乎一个小小的人情。 Relations of Firefly and Condé Nast, although is not close like Hearst Communications, but the cooperation of both sides has not actually cut off. After all, Firefly Group such advertisement delivery wealthy and powerful family, is always the object who any paper intermediary group wins over with every effort. In the Eric hand does not have Anna Wintour contact method, otherwise telephones directly, Anna Wintour is impossible to reject the request of Eric. 萤火虫康泰纳仕的关系虽然不像赫斯特集团那么紧密,但双方的合作却从来没有断绝过。毕竟,萤火虫集团这样的广告投放大户,从来都是任何一家纸媒集团尽力争取的对象。艾瑞克手中没有安娜温图尔的联系方式,否则直接打电话过去,安娜温图尔也不可能拒绝艾瑞克的请求。 The superficialness that Eric said that two girls actually raise mighty waves. 艾瑞克说的轻描淡写,两个女孩心里却升起一阵波澜。 «vogue», that is world-class fashion Holy Bible, ordinary professional model can mount a time «vogue» magazine title page for a lifetime, in vain this did not live. 《vogue》啊,那可是世界级的‘时尚圣经’,普通模特一辈子能够登上一次《vogue》杂志封面,就不枉此生了。 The Alessandra eyeful envy are looking at Gisele, even wants to say one to Eric very much: Also takes away my meat ti. 亚历山大满眼嫉妒地望着吉赛尔,甚至很想对艾瑞克说一句:把我的肉軆也拿去。 Gisele is covering the chest excitedly, some did not ask self-confidently: Eric, can I really on the «vogue» title page? I, um, I also less than 16 years old.” 吉赛尔更是兴奋地捂着胸口,有些不自信地问道:“艾瑞克,我真的可以上《vogue》封面吗?我还,嗯,我还不到16岁呢。” Eric nods, said: Naturally, I have not heard less than 16 years old have not been able on the «vogue» custom.” 艾瑞克点头,道:“当然可以,我可没听说过不满16岁就不能上《vogue》的规矩。” The mentality in Eric heart is also very clear, since wanting the magazine title page, naturally must elect well. 艾瑞克心中的思路也很明确,既然要上杂志封面,当然要选最好的。 So long as Gisele can mount the «vogue» title page, immediately can make the fame in fashion, various fashion Catwalk invitations and widespread media attention are also following, this may carefully proceed in an orderly way to be more effective. 只要吉赛尔能够登上《vogue》封面,立刻就能在时尚界打出名气,各种时尚走秀邀请和广泛的媒体关注度也就随之而来,这可比一步一个脚印循序渐进要有效多了。 The Gisele excitement is not so easily is calm, disturbed say|way: But......” 吉赛尔激动的心情却不是那么轻易平静下来,忐忑道:“可是……” Not anything, but,” Eric has interrupted the Gisele words, said: This matter also lets under your Brokerage Firm help coordination. In addition, your following several months, related professional model training do not pull down, although I can help you build the platform, but if your insufficient effort, all are only the futile efforts.” “没有什么可是的,”艾瑞克打断了吉赛尔的话,道:“这件事也让你的经纪公司帮忙配合下。除此之外,你接下来的几个月,相关的模特培训不要拉下来,我虽然可以帮你搭建平台,但如果你自己不够努力,一切都只是徒劳。” Un, my certain meeting,” Gisele nods hastily. “嗯,我一定会的,”吉赛尔连忙点头。 Eric also said: Moreover, learns a French again, at least can be the daily exchange unobstructive degree, in September of this year I will arrange you to participate in the Paris fashion week.” 艾瑞克又道:“另外,再学点法语,至少能够达到日常交流无碍的程度,今年九月份我会安排你去参加巴黎时装周。” In four big fashion weeks, the Paris fashion week is style highest one, the Pradha, Dior, Fan Sizhe, Ji Fanxi and other world top luxurious sign of the new release conferences, will basically choose in the Paris fashion week carry on, have corona in addition of these top signs to hold, the show field of Paris fashion week, is ordinary professional model enters the best stage of step supermodel. 四大时装周中,巴黎时装周是格调最高的一个,普拉达、迪奥、范思哲、纪梵希等世界顶级奢侈牌的新发布会,基本上都会选择在巴黎时装周进行,拥有这些顶级牌的光环加持,巴黎时装周的秀场,也是普通模特进阶超模的最佳舞台。 When Gisele nods, Eric was just about to continue anything, the cell phone on tabletop has made a sound. 吉赛尔点头,艾瑞克正要继续说什么,桌面上的手机响了起来。 Eric took up the cell phone to look at one, was one string of strange numbers, conveniently connection: Here is Williams.” 艾瑞克拿起手机看了一眼,是一串陌生的号码,随手接通:“这里是威廉姆斯。” „......” “……” Another side of the cell phone said several, Eric shows the smile, said: Hi, Anna, good morning, had Tina told you matter?” 手机另一边说了几句,艾瑞克露出微笑,道:“嗨,安娜,上午好,蒂娜已经把事情跟你说过了?” Sits looks at each other one in opposite Gisele and Alessandra, appears at heart a name, Anna Wintour. 坐在对面的吉赛尔亚历山大对视一眼,心里都浮现出一个名字,安娜温图尔 Eric looks at Gisele that a manner was once more cautious , to continue with Anna with a smile Wintour said: She called Gisele Bündchen, 16 years old, um......” Eric was saying, has given a hand signal toward Gisele, the girl is understanding immediately, stands up. Eric has sized up her several eyes, said: Probably five feet ten inches ( 178 cm ), this, in the telephone definitely is not to talk clearly, waited for me to make img deliver a detail to you in the past.” 艾瑞克看了眼神态再次拘谨起来的吉赛尔,笑着继续和安娜温图尔道:“她叫吉赛尔邦辰,16岁,嗯……”艾瑞克说着,朝吉赛尔做了个手势,女孩立刻会意,站起身来。艾瑞克打量了她几眼,道:“大概五英尺十英寸(178cm),这样,电话里肯定是说不清楚的,等下我让img给你送一份详细资料过去。” „......” “……” Another side did not know and said several anything, Eric knits the brows slightly, said: „In August, in August was a little late, I hope that the fashion week of ago September, she can have 2-3 months of accumulation popularity time, therefore best is before July,...... Anything, young girl version, Anna, should not be perfunctory me.” 另一边不知道又说了几句什么,艾瑞克微微皱眉,道:“八月份,八月份有点晚了,我希望在九月份的时装周之前,她能有两三个月积累人气的时间,所以最好是七月份之前……什么,少女版,安娜,你可不要敷衍我。” Gisele has inclined the head and listened attentively they to talk, sees meaning that the Eric expression a little aggravates, she is instead disturbed, wants to open the mouth to mediate very much: The young girl version is also good. 吉赛尔一直侧耳倾听着两人对话,见艾瑞克语气有点加重的意思,她自己反而忐忑起来,很想开口打圆场:少女版也行呢。 Naturally, Gisele also thinks that she does not dare to interrupt their dialogs. 当然,吉赛尔也只是这么想想,她可不敢打断两人的对话。 Under insistence of Eric, Anna Wintour slightly hesitates, complies to arrange Gisele to mount the «vogue» title page of June, how should process as for the definite cover girl, was not the matter of Eric care. 艾瑞克的坚持下,安娜温图尔只是略微迟疑,就答应安排吉赛尔登上六月份的《vogue》封面,至于原本确定的封面女郎该如何处理,就不是艾瑞克关心的事情了。 This result does not surprise people, after all, an issue of magazine title page to the Eric influence, is only a not worthy of mentioning minor matter, Anna Wintour at all not in how choices indecisive. 这种结果也丝毫不让人意外,毕竟,一期杂志的封面相对于艾瑞克的影响力来说,只是一件微不足道的小事,安娜温图尔根本不会在如何取舍之间犹豫不决。 Must know that in five big well-known feminine fashion magazine, «vogue» belongs to Condé Nast Publications, but another four magazine, «elle» and «bazaar» and «co ** opolitan» and «ma Date e-claire», although the influence is not as good with «vogue», belongs to Hearst Communications, these magazine may not have any not to prepare to substitute for the «vogue» profession status frequently. 要知道,五大知名女性时尚杂志中,《vogue》属于康泰纳仕集团,而另外四本杂志,《elle》、《bazaar》、《co**opolitan》和《ma日e-claire》,虽然影响力都略逊与《vogue》,却都属于赫斯特集团,这几份杂志可没有任何一家不时刻准备着取代《vogue》的行业地位。 By ESPN and cooperation of ae TV Network, the period of Hearst Communications and Firefly Group is self-evident. If because of an issue of magazine title page minor matter, pushes to the Hearst media camp Eric even Firefly Group, that is Anna significant task fault of Wintour. Naturally, Anna Wintour is also clear, even if reject , the possibility that Eric is swayed by personal feelings is extremely also low, but she will not take risk in this minor matter eventually. 凭借espn和ae电视网的合作关系,赫斯特集团萤火虫集团的紧密联系不言而喻。如果因为一期杂志封面这种小事,将艾瑞克甚至萤火虫集团推向赫斯特传媒阵营,那就是安娜温图尔的重大工作失误了。当然,安娜温图尔也清楚,即使自己真的拒绝,艾瑞克意气用事的可能性也极低,但她终究不会在这种小事上冒险。 Came to an arrangement about this matter, topic is immediately relaxed, is saving with the thought that Eric is on good terms, Anna during the Wintour words also appears the unusual warm feelings, but also complies to help to contact with top fashionable photographer Messer to fence personally the Gisele title page big piece. 谈妥了这件事,话题立刻就轻松起来,存着与艾瑞克交好的念头,安娜温图尔话语间也显得非常热络,还答应帮忙联系顶级时尚摄影师史蒂・梅塞亲自操刀吉赛尔的封面大片。 Eric made the telephone call, Gisele asked low voice: Eric, were you just saying Messer?” 艾瑞克挂了电话,吉赛尔小声问道:“艾瑞克,你们刚刚在说史蒂・梅塞吗?” Eric nods, because in the two years and fashionable circle contact are many, Eric has also understood the materials of some top fashionable photographers. 艾瑞克点头,因为这两年与时尚圈接触较多,艾瑞克也了解过一些顶级时尚摄影师的资料。 Messer is the fashionable photographer who that type excels at the shoots woman, the woman under this photographer scene can always to the person one type specially mysterious with attracting the feeling, is similar to black cat that in one crowd of dark nights walk. 史蒂・梅塞是那种非常擅长拍摄女人的时尚摄影师,这位摄影师镜头下的女人总能给人一种特别的神秘与魅惑感,如同一群暗夜中行走的黑猫。 Gisele the definite answer, on face was flashed through excitedly, quickly is gloomy, the small hand is gesticulating carelessly, slow of speech say|way: Eric, that inviting Messer shoots picture to be very expensive, the company possibly will not pay this sum of money.” 吉赛尔得到确定的答案,脸上闪过兴奋,却又很快暗淡下来,小手胡乱地比划着,讷讷道:“艾瑞克,那个,邀请史蒂・梅塞拍摄照片应该是很贵的,公司可能不会出这笔钱。” Relax, I will make people mail to here to come the bill,” Eric was saying, gives Gisele the cell phone, said: „After returning to New York, you can not need to relate Tina Brown, has now telephoned to your manager, making him deliver one goes to «vogue» magazine Headquarters your material.” “放心,我会让人把账单寄到我这里来,”艾瑞克说着,又将手机递给吉赛尔,道:“回纽约后你可以不用联系蒂娜布朗了,现在打电话给你的经纪人,让他把你的资料送一份到《vogue》杂志总部去。” Gisele nodded, received the cell phone, somewhat embarrassed set out to arrive telephones at the same time. 吉赛尔点头,接过手机,有些不好意思的起身走到一边打电话。 Has paid attention to all these Alessandra to open the mouth to say silently at this time finally: Eric, I......” 一直默默关注着这一切的亚历山大此时终于开口道:“艾瑞克,我……” Eric is tidying up newspaper on tabletop, along with tastes: You are young, waits again for two years.” 艾瑞克收拾着桌面上的报纸,随口道:“你还小,再等两年。” Before Alessandra is manipulating the body, twines in the together finger, begged low voice: I can on the «vogue» young girl version.” 亚历山大摆弄着身前缠绕在一起的手指,小声央求:“我可以上《vogue》少女版。” Do not make, one time pushes you, Anna will grasp crazily.” “别闹,一次把你们两个都推过去,安娜会抓狂的。” ...... …… After first date Box Office 3 600,000 USD, in the weekend two days, «Rumble in the Bronx» takes 4 160,000 USD and 35 50,000 USD separately, first weekend three days of Box Office 1131 ten thousand USD. 首日票房360万美元后,周末两天,《红番区》分别拿下416万美元和355万美元,首周末三天累计票房1131万美元 Reaches successfully in the weekend three days of Box Office champions at the same time, «Rumble in the Bronx» once again has also aroused the interests of many media, in the heart the new line of Dading while the catching up following propaganda, starts to emit Jack to become Jiang at the right moment in the company cooperation new piece news. 成功登顶周末三天票房冠军的同时,《红番区》也再次引起了不少媒体的关注,心中大定的新线在发力后续宣传的同时,也开始适时地放出杰克成将于公司合作新片的消息。 Passed the weekend, Gisele and Alessandra returns to New York together, Eric also prepares to start to fly to Bahamas, prospected the «Casino Royale» shoots place personally. 度过了周末,吉赛尔亚历山大一起返回纽约,艾瑞克也准备启程飞往巴哈马,亲自勘察《皇家赌场》的拍摄地点。 However, before departure, Eric actually has to inquire about the matter of «Seven» release personally. 不过,在离开之前,艾瑞克却不得不亲自过问《七宗罪》发行的事情。 Discovered that Paramount attempts own «First-level Fear» and crest of wave vigor «Seven» relates hype topic, Eric had not prepared to meddle, the release team of new line also quickly reacts. 发现派拉蒙企图将自家的《一级恐惧》与风头正劲的《七宗罪》联系起来炒作话题度,艾瑞克本来并没有准备插手,新线的发行团队也很快做出反应。 Just, the Paramount media public relations direction is clear, must shoulder Kay Paisii and Edward the Norton two big villain whose performing skill more splendid issues, to attract movie fan's curiosity to «First-level Fear». 只不过,派拉蒙的媒体公关方向非常明确,就是要挑起凯・史派西和爱德华诺顿两位大反派谁的演技更出色的问题,以吸引影迷对《一级恐惧》的好奇心。 Paramount obviously also clear, in the movie overall quality, «First-level Fear» does not have compared with the splendid plot establishment that the means and «Seven» is linked together in any event. 派拉蒙显然也清楚,在影片整体质量上,《一级恐惧》是无论如何没办法与《七宗罪》环环相扣的精彩剧情设置相比的。 However, the counter-attack of new line actually exactly centralized in movie overall quality this point, this instead center Paramount below cherishes, because experienced the preliminary preview, the «First-level Fear» reputation was inferior that «Seven», this is the fact of movie criticism recognition, the new line media public relations team repeatedly stressed this point, will not make the matter more awful. 不过,新线的反击却恰恰集中在了影片整体质量这一点,这反而正中了派拉蒙的下怀,因为经历了前期的试映,《一级恐惧》口碑不如《七宗罪》,这已经是影评界公认的事实,新线媒体公关团队反复强调这一点,并不会让事情变得更加糟糕。 But in any event, so long as relates «First-level Fear» and «Seven», lets the movie fan has two movies compare the thoughts, Paramount the marketing greatly attains successfully. 而无论如何,只要将《一级恐惧》和《七宗罪》联系起来,让影迷产生将两部影片的进行比较的心思,派拉蒙的这次营销就算是大获成功了。 Under normal conditions, two movies hype the topic together, definitely will produce adds is bigger than two cooperative effects, brings the promotion of total Box Office. 通常情况下,两部影片共同炒作话题,肯定会产生一加一大于二的协同效应,带来总票房的提升。 But this time situation is different, the North America Easter running schedule had not been developed, in the Easter running schedule per week the view filmmaker will count and total Box Office fluctuating will not be big. 但这次的情况却不同,北美的复活节档期还没有被开发出来,复活节档期内每周观影人数和总票房起伏并不会太大。 But before then, after the vigorous propaganda of new line, the «Seven» heat degree was high. Therefore, «Seven» and «First-level Fear» hypes, the cooperative effect that has, although will cause total Box Office of two movies to be higher than the original space and time, but profits finally, likely has «First-level Fear». 而在此之前,经过新线的大力宣传,《七宗罪》的热度就已经非常高。因此,《七宗罪》和《一级恐惧》连带炒作,产生的协同效应,虽然会造成两部电影的总票房比原时空中高一些,但最终受益的,却很可能只有《一级恐惧》。 Receives «First-level Fear» carves up the influence of Box Office share, «Seven» total Box Office will be likely lower than previous life. 受到《一级恐惧》瓜分更多票房份额的影响,《七宗罪》的总票房很可能会比前世要低。 original «Seven» North America Box Office, breaks through 100 million USD exactly, these clearly had the result of initial new line operation. 原版的《七宗罪北美票房,恰好突破一亿美元,这其中显然有当初的新线运作的结果。 Because of 100 million USD this Box Office digit, regarding the majority of movies, is an important watershed. Box Office breaks through 100 million USD, the movie can step into the classical movie ranks, this aspect, even if movie Box Office stops in 99 million, compared with 100 million USD, is totally different to the feeling of person. 因为一亿美元这个票房数字,对于大部分电影来说,都是一道重要的分水岭。票房突破一亿美元,影片就能踏入经典电影行列,这方面,即使一部电影票房停止在9900万,和一亿美元相比,给人的感觉都是迥然不同的。 Can want to see, if comes under the influence of «First-level Fear», «Seven» North America Box Office cannot break through 100 million USD, perhaps has been short of several million, the treatment that but the movie in the overseas market and following recording tape and other peripheral releases, receives completely was different, your Box Office 80 million and 90 million, but has not broken through 100 million, the movie fan only will also think that this movie is good, has the feeling of type classics very much difficultly again. 可以想见,如果受到《一级恐惧》的影响,《七宗罪北美票房没能突破一亿美元,或许只是少了几百万,但影片在海外市场和后续的录像带等周边发行,受到的待遇就完全不同了,你票房80000000、90000000,但就是没有突破一亿,影迷也只会觉得这部电影不错,很难再产生类型经典的感觉。 original «Seven» overseas Box Office 220 million USD, the recording tape release lets full that the new line gains. Can not exaggerate said that «Seven» North America Box Office achieves the 100 million USD figure, played very big promoter action. 原版的《七宗罪》海外票房2.2亿美元,录像带发行更是让新线赚的盆满钵满。可以毫不夸张的说,《七宗罪北美票房达到一亿美元的数字,在其中起到了非常大的促进作用。 Therefore, if this edition of «Seven» Box Office cannot break through 100 million USD, losses that finally causes, absolutely merely will not be only on North America Box Office that several hundred more than ten million USD pure digit. 因此,如果这一版的《七宗罪票房没能突破一亿美元,那最终造成的损失,就绝对不会仅仅只是北美票房上那几百上千万美元的单纯数字。 Eric somewhat reluctantly looked on for several days, before leaving Los Angeles, finally telephones to Katzenberg, they discussed in detail, had determined counterattacked the «First-level Fear» marketing strategy, he then felt relieved that mounted to fly to the Bahamas airplane.( To be continued.) 艾瑞克有些无奈地旁观了几天,在离开洛杉矶之前,最终还是打电话给卡森伯格,两人详细讨论一番,确定了反制《一级恐惧》的营销策略,他这才放心地登上飞往巴哈马的飞机。(未完待续。)
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