IAIH :: Volume #7

#695: Almost hits

Possibly achieved 4 billion USD large-scale merger and acquisition cases related to the amount by far is not the matter that Elizabeth can decide, even needs to give careful consideration including Murdoch, although News Corp firmly has grasped in the Murdoch family hand, but this also was mainly because the Murdoch splendid management managed capacity brought the profit for the shareholders continuously, if Murdoch acted willfully, the shareholder definitely also will change his opposite. 涉及金额可能达到40亿美元的大型并购案就远远不是伊丽莎白能够决定的事情了,甚至连默多克都需要慎重考虑,新闻集团虽然一直牢牢地掌握在默多克家族手中,但这也主要是因为默多克出色的经营管理能力为股东们持续不断地带来利润,如果默多克一意孤行,股东肯定也会转向他的对立面。 Hears about purchasing the idea of Hasbro Eric rephrased in own words from the Elizabeth mouth, Murdoch flies specially from New York Los Angeles, has used all day time and Eric discusses this matter, but discussed that result actually and unsatisfactory, News Corp has concentrated on the media profession, for dozens years have not stepped in other domains, Hasbro was actually one and toy company of media not big relations. 从伊丽莎白口中听到艾瑞克转述的关于收购孩之宝的想法,默多克专门从纽约飞来洛杉矶,用了一整天的时间与艾瑞克讨论这件事,但商谈结果却并不如人意,新闻集团一直专注于传媒行业,几十年来都没有涉足过其他领域,孩之宝却是一家与传媒并没有多大关系的玩具公司。 Although prospect of Eric description is attractive, but Murdoch is not Eric this type has seen crossing over of «Transformers» Box Office miracle eventually with own eyes, only depends on ‚pie that’ described, old man has chosen the rejection discretely, the result of finally discussing was Fox first buys «Transformers» copyright, in the next few years Firefly can the purchase of Hasbro, then both sides together develop the big movie self-startingly. 艾瑞克描绘的前景虽然非常诱人,但默多克终究不是艾瑞克这种亲眼见到过《变形金刚》票房奇迹的穿越者,仅凭一张描绘出来的‘大饼’,老头子还是非常谨慎地选择了拒绝,最终商议的结果是福克斯先将《变形金刚》的版权买下来,未来几年萤火虫可以自行启动对孩之宝的收购,然后双方共同开发大电影。 At dusk, Eric and Murdoch go out of the Cliff Peak Manor villa shoulder to shoulder, the side with Katzenberg, Elizabeth and Kelly and the others. Murdoch, etc. must fly back to New York directly, Elizabeth in the Murdoch bold car(riage) other one side has given the hand signal of telephone communication toward Eric, wormed one's way into, as the filial daughter, naturally must send the father to the airport personally. 傍晚时分,艾瑞克和默多克并肩走出尖角庄园别墅,身旁跟着卡森伯格、伊丽莎白和凯莉等人。默多克等下还要乘飞机直接飞回纽约,伊丽莎白在默多克豪车的另外一边朝艾瑞克做了个电话联系的手势,也跟着钻了进去,作为孝顺女儿,当然要亲自送父亲去机场。 Looks at the Murdoch private car to depart, stands said to Eric in Katzenberg: „If Fox can let that prospective profit that «Transformers» displays you to describe alone, I guess that Murdoch definitely without hesitation will annex Hasbro, will not cooperate with us, was only a pity that he does not have this confidence. Eric. I thought that this matter definitely does not need to do that troublesome, we can buy Hasbro now alone, in the Firefly account have enough fund.” 望着默多克的座驾离去,站在身旁的卡森伯格对艾瑞克道:“如果福克斯能够单独让《变形金刚》发挥出你所描述的那种盈利前景,我猜默多克肯定会毫不犹豫地兼并孩之宝,甚至不会与我们合作,只可惜他没有这种信心。艾瑞克。我觉得这件事完全没必要搞那么麻烦,我们现在就可以单独买下孩之宝,萤火虫账户上拥有足够的资金。” „Jeffrey. Temporarily cancels this thought that I had said my idea recent to you.” Eric shook the head with a smile, said: „Moreover, Firefly led in the jumbos of other Hollywood media groups now, we should the slow slow footsteps.” “杰弗瑞。暂时打消这个念头吧,我已经跟你说过我最近几年的想法了。”艾瑞克笑着摇了摇头,又道:“而且,萤火虫现在已经是遥遥领先于好莱坞其他传媒集团的巨无霸,我们应该缓一缓脚步了。” Katzenberg as if also on such saying, not with the meaning that Eric disputed, he also clear, Firefly was this slow footsteps time. 卡森伯格似乎也就那么一说,并没有与艾瑞克争执的意思,他心里也清楚,萤火虫是该缓一下脚步的时候了。 In the recent several days, Firefly 1994 annual financial statement statistics drew a charge. The Firefly movie and television, peripheral, paradise and other service plate grand total have realized the 18.7 billion USD large amount operation income, although cannot break through 20 billion USD regrettably, has made many people stare dumbfounded, in the meantime, the group whole year realizes net profit 1.67 billion USD, two groups of data have risen sharply 62% and 40% to 1993 separately, purchase of this main reason in last year to ABC TV Station, was Firefly increased the 7.5 billion USD operation income. 最近几天,萤火虫1994年的年度财务报告统计出炉。萤火虫旗下电影、电视、周边、乐园等业务板块总计实现了187亿美元的巨额运营收入,虽然遗憾地没能突破200亿美元,却已经让很多人瞠目结舌,同时,集团全年实现净利润16.7亿美元,两组数据相对于1993年分别大涨了62%和40%,这主要得益于去年对ab电视台的收购,为萤火虫增加了75亿美元的运营收入。 After purchasing ABC, will abrogate after nearly one year of business integration and superfluous personnel, Firefly estimated that 1995 the earning as well as the net profit will break 20 billion USD and 2 billion USD critical junctions respectively. The so strong earning and profitability, has abandoned Hollywood other matches by far. These most obvious contrast was several years ago also steadily suppresses Firefly Time Warner, although Time Warner covered up openly had not announced 1994 financial information. Eric actually the earliest possible time saw the related material. 收购ab之后,经过将近一年时间的业务整合和冗员裁撤,萤火虫预计1995年度的营收以及净利润将分别突破200亿美元和20亿美元大关。如此强劲的营收和盈利能力,已经将好莱坞的其他对手远远抛开。这其中最明显的对比就要数前几年还稳稳压制萤火虫的时代华纳,虽然时代华纳遮遮掩掩的一直没有公开宣布1994年的财务信息。艾瑞克却已经第一时间看到了相关的资料。 In 1994 the whole year, the Time Warner Film Industry service has only brought the 3.3 billion USD earning for the group, reduced 40% to 1993 fully, Warner Bros. Entertainment whole year Box Office highest movie «The Client» only has also harvested 105 million USD Box Office, was lower than Firefly North America Box Office 310 million USD «The Lion King», the global Box Office share cannot compare with Firefly by far. 1994年全年,时代华纳的电影业务只为集团带来了33亿美元的营收,相对于1993年整整减少了40%,华纳兄弟娱乐全年票房最高的影片《终极证人》也只收获了1.05亿美元票房,远低于萤火虫旗下北美票房3.1亿美元的《狮子王》,全球票房份额更是远远不能与萤火虫相比较。 Was implicated by the Film Industry service low, entire Time Warner group, in 1994 annual earning, only then 8.3 billion USD, had been abandoned the entire 10 400 million USD distances by Firefly by far. Moreover, when to Steve Ross is alive maintains the lovely time of stable profit. Last year Time Warner had these years the first loss, although the loss quota was only 91 million USD. Is nothing to speak to the 8.3 billion USD earning data, but this is actually a very dangerous signal, indicates that lost Steve Ross Time Warner to start to move toward the decline. 受到低迷的电影业务拖累,整个时代华纳集团,1994年全年营收只有83亿美元,被萤火虫远远抛开了整整104亿美元的距离。而且,相对于史蒂夫?罗斯在世时一直保持稳定盈利的美好时光。去年时代华纳出现了这些年来的第一次亏损,虽然亏损额度只有9100万美元。相对于83亿美元的营收数据来说不值一提,但这却已经是一个非常危险的信号,预示着失去了史蒂夫?罗斯的时代华纳已经开始走向衰落。 Except for Time Warner, Paramount parent company Viacom and Fox parent company News Corp and Universal parent company ma by far cannot compare with Firefly, Columbia parent company Sony is actually more formidable than Firefly, but Columbia reduced after the end of last year 2.1 billion USD property records the event, the Columbia Film Studio market value fell below 3 billion USD, even 1/10 of insufficient media to Firefly estimate value, as for Metro Goldwyn Mayer, did not have anything to have the feeling. 除了时代华纳,派拉蒙的母公司维亚康姆、福克斯的母公司新闻集团、环球母公司ma都远远不能与萤火虫相比较,哥伦比亚的母公司索尼倒是比萤火虫强大很多,但哥伦比亚经过去年年底的21亿美元的资产减记事件,哥伦比亚电影公司的市值已经滑落到了30亿美元以下,甚至不足媒体对萤火虫估值的1,至于米高梅,就更是没有什么存在感。 It can be said that Firefly rides the stance of being above mundane thoughts in Hollywood at this time completely. 可以说,萤火虫此时在好莱坞完全是一骑绝尘的姿态。 Recalls the data that in the mind these are filling people with enthusiasm, Katzenberg cannot bear look to Eric, Firefly today's all, stems from this to have the keen vision youth in film and television media at present, although management of Eric more and more independently Firefly Group, but in the Firefly Group internal all person hearts understands that Eric is the Firefly soul, if no him, definitely will not have Firefly today rising marvelously. 回想着脑海里这些振奋人心的数据,卡森伯格忍不住看向身旁的艾瑞克,萤火虫今天的一切,都源于眼前这个在影视传媒方面拥有着敏锐眼光的青年,虽然艾瑞克越来越放手萤火虫集团的管理,但萤火虫集团内部所有人心中都明白,艾瑞克才是萤火虫的灵魂,如果没有他,绝对不会有萤火虫今天奇迹般的崛起。 Although has held the post of Firefly Group CEO, Katzenberg has been clear to excel at the micromanagement, the judgment and control strength in group development general orientation, he is inferior to Eric absolutely, in the past annexed ABC to the Disney's purchase or last year, in this period Eric these might be called the crazy purchase action one after another are questioned, many people guessed foundation superficial Firefly likely because this violent expansion will fall into to collapse, but finally, Firefly not only has swallowed these two profession jumbos, but also integrated in these two companies the Firefly system smoothly. 虽然担任了萤火虫集团的eo,卡森伯格却一直都非常清楚自己更加擅长微观管理,在集团发展大方向上的判断力和掌控力,他是绝对不如艾瑞克的,无论是当年对迪斯尼的收购还是去年兼并ab,期间艾瑞克这些堪称疯狂的收购举动都受到了一连串质疑,很多人都猜测根基浅薄的萤火虫很可能会因为这种过于猛烈的扩张而陷入崩溃,但最终,萤火虫不但吞下了这两家行业巨无霸,还顺利地将这两家公司融入进了萤火虫体系内。 At this time Eric makes decision that the suspension expands, and because not only he investments has absorbed the Firefly Group big fund regarding the Internet and other high new technology industry, although has successfully completed twice the big merger and acquisition, and digests initially, but two large-scale annexations make Firefly have the issue that some need several years have been able to solve as before, reason that these issues have not erupted, completely is because the Firefly formidable profitability has counter-balanced various types of contradictions temporarily. 此时艾瑞克做出暂停扩张的决定,也并不只是因为他对于互联网等高新科技产业的投资吸取了萤火虫集团的大笔资金,虽然顺利地完成了两次大的并购并且初步消化下去,但两起大规模的兼并依旧让萤火虫内部产生了一些需要几年时间才能解决的问题,这些问题之所以没有爆发出来,完全是因为萤火虫强大的盈利能力暂时抵消了各种矛盾。 After Murdoch leaves, Katzenberg sharply walking, together has not been returning to the villa with Eric, then mentioned recently ABC internal one matter that makes the person have a headache about. 默多克离开后,卡森伯格并没有急着走,与艾瑞克一起返回别墅,便谈起了最近ab内部一件让人头疼的事情。 „After eight points to 11.3 hours of prime times, NBC and CBS are the night talk-show, NBC «The Tonight Show with Jay Leno» can bring the 150 million USD profit every year, «The Late Night Show with David Letterman» every year profit of CBS have 50 million, but ABC the news «Nightline» averages of 11 files can only every year profit 10 million USD. In the past we did not have what good choice, but recently, David Letterman and CBS contract is about to have expired, Robert suggested that dug him to ABC comes, David Letterman was also excited to this suggestion, our prime time program viewing ratio was strong, can play very good leader role to his talk show. But Robert just proposed that this suggestion, Chairman David Westin of information department rushes in his office to quarrel with him, they even almost hit.”( To be continued.) “八点到11.3个小时的黄金时间之后,nb和bs都是夜间脱口秀节目,nb的《杰?雷诺今夜秀》每年能够带来1.5亿美元利润,bs的《大卫?莱特曼深夜秀》每年的盈利也有5000万,但ab的11点档的新闻节目《夜线》平均每年只能盈利1000万美元。以往我们没有什么好的选择,但最近,大卫?莱特曼与bs的合约快到期了,罗伯特建议把他挖到ab来,大卫?莱特曼也对这个建议非常心动,我们的黄金时段节目收视率非常强势,可以对他的脱口秀起到非常好的前导作用。但罗伯特刚刚提出这个建议,新闻部的总裁大卫?威斯汀就闯进他的办公室与他吵了一架,两人甚至差点打起来。”(未完待续。)
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