Chapter 658 第658章 Eric sits in the auction hall back row, looks to participate in the several big company team in abundance standpoints of auction peacefully. 艾瑞克坐在拍卖大厅后排,安静地看着参与拍卖会的几大公司团队纷纷立场。 Suddenly announced that lengthens purchases the Animation Department fund the payment time, is the result of Firefly high-level process thinking. 突然宣布延长购买动画部门款项的支付时间,也是萤火虫高层经过深思熟虑的结果。 Initially to guarantee to take in the Marvel process not to have the Hollywood influence to act to disturb, Eric ‚juicy cabbage’ has hung one month Animation Department this, in this month, intended to take the Animation Department buyer definitely to this business after the multiple discussion and appraisal, several big Film Studio should also from Firefly decide at first sold Animation Department surprised, excited and other in the mood calmed down, to act according to own financial situation to determine the final offer upper limit in detail, even cannot remove among various to form the series connected possibility. 当初为了确保拿下漫威的过程中不会有好莱坞势力出面捣乱,艾瑞克将动画部门这颗‘水灵白菜’足足挂了一个多月时间,这一个多月里,有意拿下动画部门的买家肯定对这笔生意经过多次的讨论和评估,几大电影公司也应该已经从最初对萤火虫决定出售动画部门的惊疑、兴奋等情绪中冷静下来,详细地根据自身财务状况确定了最终的报价上限,甚至都不能排除各家之间形成串联的可能性。 Firefly suddenly announced that extends one year of payment deadline is three years, has left behind very abundant fund raising payment time to the final buyer, can break the potential buyer established bidding strategy of easily. After all, Disney Animation Department to wanting to enter the several big companies in animated film market, was really too attractive, present that especially «The Lion King» Box Office climbed high successively. 萤火虫突然宣布将一年的支付期限延长为三年,给最终买家留下了非常充裕的筹资付款时间,就能轻易打破潜在买家既定的竞拍策略。毕竟,迪斯尼动画部门对想要进军动画电影市场的几大公司来说,实在是太诱人了,特别是《狮子王》票房节节攀高的现在。 Naturally, this thoughts very obvious foray will definitely encounter the unstated criticism of buyer, that but Firefly gives temporarily ‚favorable condition’ also lets buyer not any rejection the reason. 当然,这种心思非常明显的突然袭击肯定会遭到买家的腹诽,但萤火虫临时给出的这种‘优惠条件’也让买家没有任何拒绝的理由。 Similar that the person in hall walks, Katzenberg moves toward the platform to arrive at side Eric to sit down, not only excited and anticipation asked: „Eric, you thought how many this time can pat?” 大厅里的人走的差不多,卡森伯格走向讲台来到艾瑞克身边坐下,既兴奋又期待地问道:“艾瑞克,你觉得这次能拍到多少？” Eric said: „Definitely can break through 2 billion USD, couple days ago the big star unified the behavior that resists the Film Studio compression salary to be able to bring to them touches, lifts the price is higher. After all. The animated film not only can bring compared with Live-Action Film also wants many incomes. Moreover inside role will not demand the high quota salary like the big star, but can also make them reduce the dependency on Live-Action Film.” 艾瑞克道:“肯定能突破20亿美元吧,前几天大牌明星统一抵制制片厂压缩片酬的行为应该能给他们带来一些触动,将价格抬得更高一些。毕竟。动画电影不但能够带来比真人电影还要多的收益。而且里面的角色也不会像大牌明星那样索要高额片酬,还可以让他们减少对真人电影的依赖。” Sits in other Eric one side Frank Wells also asked: „Eric, in this case, you thought that can achieve 3 billion?” 坐在艾瑞克另外一边的弗兰克・威尔斯也问道:“艾瑞克,这样的话,你觉得有可能达到30亿吗？” „This was not too possible,” Eric shakes the head, although in memory, the Pixar animation in original space and time after «Toy Story» succeeds, the market value rushed to 1 billion USD immediately. But Hand-Drawn Animation and computer animation technical difference ≡↓ style _ txt \; Different has limited the Disney Animation Department value similarly: „Only if we expand and other animations the copyright scopes of authority to «The Lion King», even transfers copyright completely, but Disneyland and Disney store needs these animation role copyright, we not to be impossible such to do.” “这就不太可能了,”艾瑞克摇头,虽然记忆里,原时空中的皮克斯动画在《玩具总动员》成功之后,市值立刻就冲到了10亿美元。但手绘动画与电脑动画的技术差≡↓style_txt\;异同样限制了迪斯尼动画部门的价值:“除非我们扩大对《狮子王》等几部动画的版权授权范围,甚至将版权完全转让,但迪斯尼乐园和迪斯尼商店都需要这些动画角色版权,我们不可能这么做。” Several people were chatting at will, the bidding team that just left returned to the hall gradually, after a half hour, Katzenberg returned to the stage. 几人随意聊着,刚刚离开的竞拍团队逐渐返回了大厅,半个小时后,卡森伯格回到了台上。 Spoke several to enliven the atmosphere simply, Katzenberg has taken up the small wooden hammer, announced loudly bidding formally started. 简单讲了几句活跃了一下气氛,卡森伯格拿起小木槌,大声宣布竞拍正式开始。 Afterward, in hall silent moment. As if nobody planned first to get rid, has refused to budge for several seconds. Sat has held up the number plate in the third row of middle-aged person for the first time: „1 billion USD.” 随后,大厅里沉默了片刻。似乎没有人打算第一时间出手,僵持了几秒钟。坐在第三排的一个中年人首次举起了号牌:“10亿美元。” Eric looked, those who hold sign is Metro Goldwyn Mayer Chairman John Calley, shakes the head to smile, he knows that Metro Goldwyn Mayer is joins in the fun completely. Naturally, John Calley first holds the sign definitely also to cherish some impractical fantasies, for example in the other buyer indecisive situations , the small wooden hammer in Katzenberg hand fell suddenly, that Metro Goldwyn Mayer will rob Animation Department with 1 billion USD absolutely overjoyed, even if Metro Goldwyn Mayer fully has not recovered, Eric believes that the Metro Goldwyn Mayer shareholder and creditors parsimoniously will not pull out this billion USD. 艾瑞克看了过去,举牌的是米高梅的总裁约翰・卡利,摇头笑了笑,他知道米高梅完全是来凑热闹的。当然,约翰・卡利第一个举牌肯定也抱着一些不切实际的幻想,比如在其他买家犹豫不决的情况下,卡森伯格手中的小木槌突然落了下来,那米高梅绝对会欢天喜地地用10亿美元把动画部门抢走,即使米高梅还没有完全恢复元气,艾瑞克相信米高梅的股东和债权人都不会吝啬掏出这10亿美元。 Naturally, the reality is, this is impossible. 当然,现实是,这是不可能的。 „9 th, 1 billion USD......” “9号,10亿美元……” Katzenberg toward John the Calley direction has hinted, had not said that with enough time many words, another bidder has held the sign: „1 billion 10 million.” 卡森伯格朝约翰・卡利方向示意了下,还没有来得及说更多话语,另外一个竞拍者就已经举牌:“10亿1000万。” This bidding increases price lowly is 10 million USD, although the second bidder discretely added 10 million USD, but following, the atmosphere of competition starts to be getting more and more warm, the auction price starts with irresistible force. 这次竞拍的最低加价是1000万美元,虽然第二个竞拍者只是谨慎地加了1000万美元,但接下来,竞争的气氛开始越来越热烈,拍卖价格开始一路势如破竹。 1.3 billion, 1.5 billion, 1.7 billion and 1.9 billion...... 13亿、15亿、17亿、19亿…… The auction was conducted was less than ten minutes, along with Summer Redstone shouted personally the 1.9 billion USD price, in the auction hall the larger part potential buyers had been eliminated, as before active only remaining Paramount, Fox and Warner and will soon buy the Universal Seagram group. 拍卖进行了不到十分钟,随着萨默・雷石东亲自喊出19亿美元的价格,拍卖厅里一大半的潜在买家都已经被淘汰出局,依旧活跃的只剩下派拉蒙、福克斯、华纳和即将买下环球的西格拉姆集团。 After the 1.9 billion USD price presents obvious hesitation, Fox Chairman Qiao Ross has held up the number plate in hand: „2 billion USD!” 在19亿美元的价格上出现明显的迟疑后,福克斯的总裁乔・罗斯举起了手中的号牌:“20亿美元！” „4 th, from 20th Century Fox Film Studio, 2 billion USD,” on auction stage the Katzenberg sound rose once more, has filled misleading: „What I must say, merely is only «The Lion King» one piece, can be Film Studio brings 1 billion USD net profit. Therefore, 2 billion USD, are representing merely only two «The Lion King» net profits, I believe that Disney Animation Department this type the splendid team that experiences the half century to accumulate, manufactures second part and third to be even more ‚The Lion King’, is only a time issue, then, 2 billion USD, the first time......” “四号,来自二十世纪福克斯电影公司,20亿美元,”拍卖台上卡森伯格的声音再次上扬,充满了蛊惑:“我要说的是,仅仅只是《狮子王》一片,就能够为电影公司带来10亿美元的净利润。所以,20亿美元,仅仅只代表着两部《狮子王》的净利润,我相信迪斯尼动画部门这种经历了半个世纪积累的出色团队,制作出第二部、第三部甚至更多‘狮子王’,只是一个时间问题,那么,20亿美元,第一次……” Eric is listening to Katzenberg give an exaggerated account of things makes the vigor coax, simultaneously looks to the direction of Fox team. 艾瑞克听着卡森伯格天花乱坠的使劲儿忽悠,同时看向福克斯团队的方向。 At the suggestion of Eric, Elizabeth has not participated in this matter obviously . Moreover, Murdoch does not know that is feared stemming from what type, similarly has not appeared. 在艾瑞克的建议下,伊丽莎白显然并没有参与这件事,而且,默多克不知道出于何种可虑,同样也没有出现。 Leads the Fox attendance auction has Chairman Qiao a Ross person. Then, «Home Alone» in original space and time is Qiao the Ross manufacture and are distributed by Fox, Qiao Ross should also is dug Disney by «Home Alone» splendid Box Office by the high salary, and Frank before original space and time the Wells accident passed away, Michael Ovitz takes office has held the post of Disney Chairman short. 带领福克斯出席拍卖会的只有总裁乔・罗斯一个人。说起来,原时空中的《小鬼当家》就是乔・罗斯制作并由福克斯发行的,乔・罗斯也本应该凭借《小鬼当家》出色票房被高薪挖到迪斯尼,并且在原时空中弗兰克・威尔斯意外去世、迈克尔・奥维茨上任之前短暂地担任过迪斯尼总裁。 However, this space and time because of the appearance of Eric, Qiao Ross as before maintains the cooperation with Fox, in Barry Diller leaves in the personnel changes after Fox, has attained the 20th Century Fox Chairman position, as for Fox CEO by Rupert Murdoch holds a concurrent post personally. 不过,这一时空因为艾瑞克的出现,乔・罗斯依旧与福克斯保持合作关系,并且在巴里・迪勒离开福克斯后的人事变动中,拿到了二十世纪福克斯总裁的位置,至于福克斯的ceo则由鲁伯特・默多克亲自兼任。 Since Murdoch has not appeared personally, after Firefly makes suddenly lengthens payment deadline sign, Fox is eliminated almost affirms. After all. To Summer radical of Redstone. Many that Murdoch must keep, 2 billion USD are very possible is Fox last time bids. 既然默多克没有亲自出现,在萤火虫突然打出延长支付期限这张牌之后,福克斯出局几乎是肯定的。毕竟。相对于萨默・雷石东的激进。默多克要保守的多,20亿美元很可能是福克斯的最后一次出价。 After the price rises to 2 billion USD, the frequency of under the stage bidding will be slower, every so often, almost fell the instance of mallet on Katzenberg, under the stage will present the offer the sound. 价格上涨到20亿美元之后,台下出价的频率缓慢了许多,很多时候,几乎在卡森伯格落槌的瞬间,台下才会出现报价的声音。 Also underwent several rounds bidding, after Fox, Seagram CEO Edgar Bronfman has chosen being eliminated in the 2.2 billion USD price similarly. Finally competes only remaining two, Paramount and Warner. 又经过了几轮竞价,在福克斯之后,西格拉姆的ceo埃德加・布朗夫曼在22亿美元的价位上同样选择了出局。最终竞争的就只剩下两家,派拉蒙和华纳。 This result has not stemmed from the expectation of Eric but actually, buys Universal is Seagram first first, if before buying Universal has attained Disney Animation Department by the high price, that means that Seagram purchases the chip reduction of Universal. If the high price has taken Animation Department, actually therefore creates to purchase the failure of Universal, that Edgar Bronfman must want to cry but have no tears. 这种结果倒也没有出乎艾瑞克的预料,买下环球才是西格拉姆的第一优先,如果在买下环球之前以过高的价格拿到迪斯尼动画部门,那将意味着西格拉姆收购环球的筹码减少。万一高价拿下了动画部门,却因此造成收购环球的失败,那埃德加・布朗夫曼就要欲哭无泪了。 In hall, Time Warner CEO Terry Semel shouted the 2.3 billion 30 million USD price once again, but, Eric actually could hear. To Summer that has plenty of fight in one as before Redstone, Terry Semel is not the air/Qi is so full. 大厅里,时代华纳ceo特里・塞梅尔又一次喊出了23亿3000万美元的价格,不过,艾瑞克却听得出来。相对于依旧斗志昂扬的萨默・雷石东,特里・塞梅尔已经不是那么中气十足。 „It seems like the result was very obvious.” Frank Wells said side Eric in a low voice. “看来结果已经很明显了。”弗兰克・威尔斯在艾瑞克身旁低声说道。 Eric nodded gently, is listening to Summer Redstone follows up to offer quickly, said: „To Summer Redstone, Terry impeding that Semel receives too. Time Warner also has Steve Ross such talented person can control completely . Moreover, the condition that the Time Warner internal present mountain top stands in great numbers also is almost Steve Ross creates, only if presents a favored superintendent again, otherwise a long time, Time Warner will not do in the future too stably.” 艾瑞克轻轻点了点头,听着萨默・雷石东很快跟进报价,说道:“相对于萨默・雷石东,特里・塞梅尔受到的掣肘太多了。时代华纳也只有史蒂夫・罗斯那样的人才能够完全掌控,而且,时代华纳内部现在山头林立的状况也几乎是史蒂夫・罗斯一手造成的,除非再一次出现一个众望所归的管理者,否则未来很长一段时间,时代华纳内部都不做太稳定。” Frank Wells once worked in Time Warner for many years, hears word approves the nod, but slightly shakes the head, said: The favored superintendent who „you said is unlikely to appear radically, in the Time Warner system the present Warner communication corporation and Turner broadcasting company and the leaders of time publishing groups and Warner Bros. Entertainment these big cliques are strong in the respective domain, to approving brand-new a superintendent, being resigned will not make the opposite party occupy the Time Warner CEO top digit. Has Steve Ross this will create the Time Warner strong character to make them be at somebody's beck and call, what a pity, Ross passed away too early.” 弗兰克・威尔斯曾经在时代华纳工作多年,闻言非常认同地点头,但又微微摇头,道:“你说的这种众望所归的管理者根本就不太可能出现,时代华纳体系内现在华纳通讯公司、特纳广播公司、时代出版集团和华纳兄弟娱乐这几大派系的领导人在各自领域内都非常强势,根本不会对认同一个全新的管理者,更不会甘心让对方占据时代华纳ceo的高位。只有史蒂夫・罗斯这种一手缔造了时代华纳的强势人物才会让他们俯首听命,可惜,罗斯去世的太早了。” Steve Ross and Warren Buffett and Summer Redstone and Rupert Murdoch ages are similar, just crossed over 60 years old, 20 years later one crowd of old man that also jumps for joy, Steve Ross this created the Time Warner media fierce and ambitious to pass away truly somewhat early. 史蒂夫・罗斯与沃伦・巴菲特、萨默・雷石东和鲁伯特・默多克年龄段相似,都刚刚过了60多岁,相对于20年后还活蹦乱跳的一群老头子,史蒂夫・罗斯这位缔造了时代华纳的传媒枭雄去世的确实有些早。 Eric looked at the eye along with Summer the offer of Redstone, falls into scruple Terry once more Semel, said: „If I am the Time Warner shareholder, since everybody twists the inadequate rope, I rather choose the group analyze. Otherwise, this long-term internal friction, will only create the decline of Time Warner overall strength.” 艾瑞克看了眼随着萨默・雷石东的报价,再次陷入迟疑的特里・塞梅尔,道:“如果我是时代华纳股东的话,既然大家拧不成一股绳,我宁愿选择对集团进行拆分。否则的话,这种长时间的内耗,只会造成时代华纳整体实力的衰退。” In the previous life memory, Time Warner ultimately moved toward has kept analyzing the service the path, but this media giant made this decision the opportunity too to be obviously late, finally, before the Eric rebirth, originally with Time Warner market value only remaining 50 billion that the Disney group kept pace with about, was inferior to one-third of most prosperous time, but the same time Disney group market value actually once approached 200 billion USD. 前世的记忆中,时代华纳最终就是走向了不停拆分业务的道路,不过这家传媒巨头做出这种决定的时机显然太晚了,最终,在艾瑞克重生之前,原本与迪斯尼集团并驾齐驱的时代华纳市值只剩下500亿左右,不及最鼎盛时期的1,而同期的迪斯尼集团市值却一度接近2000亿美元。 Frank Wells said regrettably: „Everybody present thinks the group the bigger the better, the Time Warner interior wants the peaceful coexistence not to be easy, but makes them separate from each other, similarly is not an easy matter. Eric, if Firefly will be too extremely fat in the future, you can be willing to analyze the group?” 弗兰克・威尔斯却遗憾地说道:“大家现在都觉得集团越大越好,时代华纳内部想要和平共处不容易,但让他们分道扬镳,同样也不是一件容易的事情。艾瑞克,如果将来萤火虫太臃肿了,你会愿意将集团拆分吗？” Eric has referred to Katzenberg on stage with a smile: „Amn't I such am doing now?” 艾瑞克笑着指了指台上的卡森伯格:“我现在不是正在这么做吗？” Frank Wells nods suddenly, said: „I have neglected this matter unexpectedly.” 弗兰克・威尔斯恍然地点头,道:“我竟然忽略了这件事。” They were chatting in a low voice, bidding in field was also in the final stage, Eric heard Terry obviously Semel expression almost some shiver offered the 2.4 billion 10 million USD price, looked up to Terry Semel back. 两人低声聊着,场内的竞拍也进入了最后阶段,艾瑞克明显听到特里・塞梅尔语气几乎有些颤抖地报出了24亿1000万美元的价格,抬头看向特里・塞梅尔的背影。 Eric locks in Terry Semel vision has not transferred with enough time, but hesitates short, Summer Redstone has then held up the number plate in hand, the air/Qi shouts fully: „2.5 billion USD.” 艾瑞克锁定在特里・塞梅尔身上的目光还没有来得及转开,只是短暂地迟疑,萨默・雷石东便举起了手中的号牌,中气十足地喊道:“25亿美元。” Terry the shoulder of Semel broke down obviously. 特里・塞梅尔的肩膀明显垮了下来。 Katzenberg on stage misled and said several, after several three, Terry Semel once more has not lifted the movement of sign, therefore dropped the small wooden hammer in hand. 台上的卡森伯格不无蛊惑地又说了几句,连数三声之后,特里・塞梅尔都没有再次举牌的动作,于是落下了手中的小木槌。 The knocking resounds, Katzenberg raises the sound track: „Congratulates Summer Mr. Redstone, Paramount Pictures will obtain Disney Animation Department.” 敲击声响起,卡森伯格扬声道:“恭喜萨默・雷石东先生,派拉蒙影业将获得迪斯尼动画部门。” In applause that gradually breaks out, in field all people stand up, many people also toward Summer Redstone and the others walked. 逐渐响起的掌声中,场内所有人都站起身,很多人还朝萨默・雷石东等人走去。 Eric is also bringing Frank Wells and the others walked, words that was saying congratulation warmly. 艾瑞克也带着弗兰克・威尔斯等人走了过去,热情地说着恭喜的话语。 Following official signing after Paramount confirmed detailed contract as well as Animation Department property detailed list carries on, therefore, after holding the short press conference, Firefly invited to participate in the honored guest of auction in Hilton Hotel another hall. 后续的正式签约将在派拉蒙确认详细的合约以及动画部门资产清单之后进行,因此,召开了短暂的新闻发布会后,萤火虫又在希尔顿酒店另外一个大厅宴请了所有参与拍卖会的嘉宾。 The respective end the champagne has been treating with courtesy in the field, Eric and Katzenberg arrives at person few corners of together. 各自端着香槟在场内应酬了一圈,艾瑞克和卡森伯格一起来到一个人少的角落。 „Ultimate cost compared with us anticipated at least high 300 million USD,” in the Katzenberg expression is bringing as before excitedly: „The measure of extension payment deadline it seems like today uses really effect, from Terry Semel the response in scene, the Time Warner offer upper limit originally should about 2.2 billion, crossed 2.2 billion, Terry the Semel expression not so was obviously calm, although Summer response not too big change of Redstone, but I guess his initial base price also should in 2.2 billion about.” “最终价格比我们预期中至少高了3亿美元,”卡森伯格表情中依旧带着兴奋:“看来今天采用的延长支付期限的措施真的起效了,从特里・塞梅尔在现场的反应来看,时代华纳原本的出价上限应该22亿左右,过了22亿,特里・塞梅尔的表情明显就已经不那么镇定了,虽然萨默・雷石东的反应没有太大的变化,但我猜他的最初底价也应该在22亿左右。” „Did not propose this,” the Eric corners of the mouth were having the smile similarly, said: „You, new Disney Animation Department arrangement how, haven't I seen the related document in the recent several days?” “不提这个了,”艾瑞克嘴角同样带着微笑,说道:“你这边,新的迪斯尼动画部门筹备的怎么样了,我最近几天都没有看到相关的文件？” Katzenberg replied: „I plan in the Los Angeles California art academy and San Francisco San Francisco art academy simultaneously fund a digital animation specialty, the standard specialized class and grade of short-term training class and biennium of being divided into a half year of time. The short-term training class through digs the way of person from the existing software or the advertisement company, the main recruitment has the computer and drawing foundation of basic skills, and accumulated the work experience figure animation personnel to carry on professional software training, like this we can new Disney Animation Department form as soon as possible, but the investment of this way is quite big. Stemming from the long-term perspective, we must depend upon two years ago training to provide more specialized digital animation talented person for us continuously, at present I am making the strategic plan department make the related budget, at the end of the month you can see the related report.”( To be continued.) 卡森伯格回答道:“我计划在洛杉矶的加州艺术学院和旧金山的旧金山艺术学院同时资助一个数字动画制作专业,分为半年期的短期培训班和两年期的标准专业班级。短期培训班通过从现有软件或者广告公司挖人的方式,主要招收拥有计算机和绘画功底,并且已经积累了工作经验数字动画人员进行专业软件培训,这样我们可以尽快将新的迪斯尼动画部门组建起来,不过这种方式的投入比较大。出于长远考虑,我们还是要依靠两年前的培训源源不断地为我们提供更加专业的数字动画人才,目前我正在让战略规划部门做相关的预算,月底你就能够看到相关的报告了。”(未完待续。) ... ...