IAIH :: Volume #11

#1042: Here is Hollywood


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A moment later, reorganized the train of thought that Idei Nobuyuki said: Eric, your meaning is, so long as Sony is willing to sell to Firefly the movie department according to your offer, the Firefly electron can be authorized Sony and digital player related related patent?” 片刻之后,重新整理了一下思绪,出井伸之才道:“艾瑞克,你的意思是,只要索尼愿意将电影部门按照你的报价卖给萤火虫,萤火虫电子就可以授权索尼与数字播放器有关的相关专利吗?” The 2.9 billion 92 500,000 USD this offers that although Sony gives to Eric are not satisfactory, but Idei Nobuyuki is also clear, by the Sony Film Industry current condition, the offer that Eric gives at this time actually is also quite reasonable. 虽然索尼艾瑞克给出的29亿9250万美元这个报价并不满意,但出井伸之也清楚,以索尼影业目前的状态,艾瑞克此时给出的这份报价其实还算是比较合理的。 The renewal is quickest 更新最快 Even if Sony can bargain back and forth, finally is impossible to enhance again are too many. If can while selling Sony Film Industry attains the technology licensing of digital music player, looks like in Idei Nobuyuki, this transaction absolutely resources are well used. 索尼即使能够讨价还价一番,最终也不可能再提高太多。如果能够在卖出索尼影业的同时拿到数字音乐播放器的技术授权,在出井伸之看来,这笔交易就绝对物有所值。 Eric nods, said: Probably is this, but, the Firefly electron does not plan to be authorized unilaterally, Sony needs with own had the technological patent to exchange.” 艾瑞克点头,道:“大概是这样,不过,萤火虫电子并不打算单方面授权,索尼需要用自己的已有技术专利来进行交换。” Idei Nobuyuki gives birth immediately once more had been vigilant: Eric, are Firefly doublet Sony which technologies interested?” 出井伸之立刻再次生出了警惕:“艾瑞克,萤火虫电子对索尼的哪些技术感兴趣?” Eric said: Digital camera.” 艾瑞克道:“数码相机。” Idei Nobuyuki Basic Instinct blurted out: This is impossible.” 出井伸之本能地脱口而出:“这不可能。” Various type photo camera and cameras are the Sony most important products, although at present as before is at the film time, but most people can also see the future developments of digital camera technology, in this regard, Sony had perfect technical accumulation. 各类型的照相机和摄影机一直都是索尼最重要的产品,虽然目前依旧处在胶片时代,但大部分人也都能够看到数码相机技术的未来发展趋势,在这方面,索尼已经拥有了非常完善的技术积累。 Although the digital music player technology of Sony very greedy Firefly electron, but in Idei Nobuyuki at heart, the technological patent of digital music player absolutely is unable to compare with the Sony digital camera technology, he is also clear, Sony Board of Directors can be this view similarly, will not authorize that Sony digital camera technology and Firefly electron absolutely easily exchanges. 虽然索尼非常眼馋萤火虫电子的数字音乐播放器技术,但在出井伸之心里,数字音乐播放器的技术专利绝对无法与索尼的数码相机技术相比,他也清楚,索尼董事会同样会是这种看法,也绝对不会轻易批准那索尼的数码相机技术与萤火虫电子进行交换。 Eric as if has not expected Idei Nobuyuki to present the so intense response, shrugs innocently, said: Good, extracts from an oil well, perhaps I do not have the explanation to be clear. The Firefly electron has not wanted the Sony complete set numerical code camera technology, we being developed can apply to Sony in the cell phone and other mobile electronics of the miniature photograph modules are interested, the Firefly electron has not stepped in the digital camera domain thought.” 艾瑞克似乎没有料到出井伸之会出现如此激烈的反应,无辜地耸耸肩,道:“好吧,出井,或许我没有解释清楚。萤火虫电子并没有想要索尼的全套数码相机技术,我们只是对索尼正在研发的可以应用在手机等移动电子设备的微型摄像模块感兴趣,萤火虫电子并没有涉足数码相机领域的念头。” Idei Nobuyuki relaxed slightly, but immediately said: „The matter that since this, Eric, this must discuss with us actually today is two matters. I thought that we return to the Film Studio topic to be best.” 出井伸之稍微放松了一些,但还是立刻道:“既然这样,艾瑞克,这其实和我们今天要讨论的事情是两码事。我觉得我们还是回到电影公司的话题上最好。” If you think, naturally does not have the issue,” Eric said: But, although I am Boss, but cannot want to be how what kind, convinced the Firefly electron high-level agreement and Sony carries on the technical exchange to put my very big thoughts, has missed this time, I did not guarantee that they can also want next time. Moreover, on the Sony md player, the Firefly electron is will definitely not show mercy.” “如果你这么想的话,当然没问题,”艾瑞克道:“不过,虽然我是老板,但也不能想怎么样就怎么样,说服萤火虫电子高层同意和索尼进行技术交换可是花了我很大一番心思,错过了这次,我不保证他们下次还会愿意。而且,在索尼的md播放器上,萤火虫电子是肯定不会手下留情的。” Eric, you are so, I similarly am so. If the Firefly electron intends to carry on the technical exchange with Sony, we can find the opportunity to discuss in addition, now, we chat the Film Studio matter. I just had said that according to the North America current economic situation, Sony Film Industry price at least in 5 billion USD above, therefore, your 3 billion USD offers really lowered.” 艾瑞克,你是如此,我同样是如此。萤火虫电子如果有意和索尼进行技术交换,我们双方可以另找机会洽谈,现在,我们还是谈谈电影公司的事情吧。我刚刚说过,按照北美目前的经济形势,索尼影业的价格至少在50亿美元以上,所以,你的30亿美元报价实在是太低了一些。” Eric said seriously: 2.9 billion 92 500,000 USD.” 艾瑞克一本正经道:“29亿9250万美元。” Idei Nobuyuki glanced the eye awkward and angry Howard Stringer, said: Good, if you insist, but Sony will definitely not agree with this offer. Moreover, the Firefly Group forcing out behavior has seriously violated the United States anti-monopoly law, so long as Sony wants, we momentarily can file the charge to the federal court.” 出井伸之瞟了眼一脸尴尬和愤怒的霍华德斯特林格,道:“好吧,如果你坚持的话,但索尼肯定不会同意这一报价。而且,萤火虫集团的封杀行为已经严重违反了美国的反垄断法,只要索尼愿意,我们随时可以向联邦法院提起诉讼。” First, everybody is clear, the NASDAQ market has filled the bubble now, therefore, carries on the estimate value according to the present market structure the way is radically invalid, I have given one to have the offer of sincerity,” Eric was refuting, continued saying: Next, Firefly Group has not planned to force out Sony Film Industry, what you hear is only certain having ulterior motives the rumors of fellow carelessly dissemination, this matter has caused very serious harm to the Firefly Group prestige similarly. We are investigating this matter, once holds the rumourmonger, we will file the charge similarly, making the opposite party pay enough price.” “首先,大家都清楚,纳斯达克市场现在已经充满了泡沫,所以,按照现在的市场形式进行估值的方式是根本行不通的,我已经给出了一个非常有诚意的报价,”艾瑞克反驳着,继续道:“其次,萤火虫集团并没有打算封杀索尼影业,你们听到的只是某些心怀叵测的家伙胡乱传播的流言而已,这件事同样对萤火虫集团的声誉造成了非常严重的损害。我们正在调查这件事,一旦抓住造谣者,我们同样会提起诉讼,让对方付出足够代价。” The Eric words make Howard Stringer be mad to jump almost, was really too shameless. 艾瑞克一番话让霍华德斯特林格被气得差点跳起来,真是太无耻了。 Idei Nobuyuki also gets angry instead smiles extremely. 出井伸之也怒极反笑。 Only then Bill meter Chanique has pulled out the corners of the mouth slightly, reluctantly is maintaining the tranquil look. 只有比尔米查尼克微微抽了抽嘴角,勉强保持着平静的神色。 The scene somewhat is at a stalemate, the attendant in dining room has knocked the passenger compartment door at the right moment, inquired whether can serve food, Idei Nobuyuki waving of agrees. 场面正有些僵持,餐厅的侍应生适时地敲了敲包间房门,询问是否可以上菜,出井伸之挥了挥手表示同意。 Until the lunch end of people came up, the attendant leaves once more, the atmosphere slightly was more moderate. 直到众人的午餐端上来,侍应生再次离开,气氛才稍微缓和了一些。 However, ate several food like chewing wax, Howard Stringer could not bear say: Eric, since you said that Firefly not in view of the Sony matter, why that Qualcomm suddenly and Sony stops cooperating, film projector purchase negotiations about Firefly reald system.” 不过,味同嚼蜡地吃了几口食物,霍华德斯特林格还是忍不住道:“艾瑞克,既然你说萤火虫并没有针对索尼的事情,那高通为什么会突然和索尼停止合作,还有,关于萤火虫reald系统的放映机采购谈判。” The Eric expression explained earnestly: Qualcomm has the arrangement of Qualcomm, I basically little meddle the management of Qualcomm. As for the film projector purchase of reald system, I thought that the Sony film projector price was really too high, if Sony is willing to give an appropriate discount, the transaction of both sides naturally can continue to work. Therefore, Howard, Firefly in view of the Sony place, all these has not considered the matter and of itself.” 艾瑞克语气认真地解释道:“高通高通的安排,我基本上很少插手高通的管理。至于reald系统的放映机采购,我觉得索尼的放映机价格实在是太高了,如果索尼愿意给出一个合适的折扣,双方的交易自然可以继续进行下去。所以,霍华德,萤火虫从来就没有针对索尼的地方,这一切只是就事论事。” That,” Howard Stringer, said: That, 2.9 billion 92 500,000 USD, isn't this also obvious aiming at?” “那,”霍华德斯特林格顿了下,道:“那,29亿9250万美元呢,这难道还不是明显的针对吗?” Naturally is,” Eric nods, looks at the expression fine motion Howard Stringer , to continue saying: But, this aims at you, has nothing to do with two companies. Howard, you know that 7.5 million USD purchases script to have the how serious influence to Hollywood, in recent years, the cost control of Hollywood movie has walked in nearly out of control edge, your behavior, will cause further overall rise of Hollywood script price, this to the entire film industry is very disadvantageous.” “当然是,”艾瑞克点头,看着表情微动的霍华德斯特林格,继续道:“不过,这只是针对你个人而已,与两家公司无关。霍华德,你知道750万美元购买一个剧本会对好莱坞产生多么严重的影响吗,最近几年,好莱坞影片的成本控制一直都走在一个近乎失控的边缘,你的这种行为,会进一步导致好莱坞剧本价格的整体上涨,这对整个电影行业都是非常不利的。” This is only your statement of only one of the parties,” Howard Stringer refutes immediately: Moreover, as far as I know, you take screenwriter the individual income of many movies yielding to go far beyond 7.5 million USD purely.” “这只是你的一面之词而已,”霍华德斯特林格立刻反驳道:“而且,据我所知,你单纯作为编剧从很多影片里获得的个人收益都远远超过750万美元。” The Howard Stringer voice just fell, Bill meter Chanique has one type not the feeling that endures to look straight ahead, doesn't this deliver to hit to the person own face? 霍华德斯特林格话音刚落,比尔米查尼克就产生一种不忍直视的感觉,这不是把自己的脸送上去给人打吗? Really, Eric has laughed, said: The income that I attain surpasses 7.5 million USD, that is the movie that because I produce can obtain over 1 billion USD Box Office in global. Although the Box Office record of Hollywood movie has been renovated in recent years, but everybody can look, Hollywood global Box Office can achieve 1 billion USD movie every year, most not over two. Let alone, my these incomes majority of through being divided into the way obtain, this means the movie that I and produce has taken the risk together, if these movie failures, I can only attain with the script reward that ordinary screenwriter is almost the same. Therefore, my individual repayment abided by the principle of more pay for more work as before, but you are actually disrupting the Hollywood normal order.” 果然,艾瑞克嗤笑了下,道:“我拿到的收益超过750万美元,那是因为我制作的影片能够在全球取得超过10亿美元票房。虽然最近几年好莱坞电影的票房纪录一直在被刷新,但大家都看得出来,好莱坞每年全球票房能够达到10亿美元的影片,最多也不会超过两部。更何况,我的这些收益大部分都是通过分成方式获得的,这意味着我和自己制作的电影共同承担了风险,如果这些电影失败,我只能拿到与普通一线编剧相差无几的剧本报酬。所以,我的个人回报依旧遵循了多劳多得的原则,但你却是在破坏好莱坞的正常秩序。” Howard Stringer by being red in the face that Eric refutes, suddenly somewhat is dumbfounded. 霍华德斯特林格艾瑞克驳的面红耳赤,一时间有些哑口无言。 Idei Nobuyuki has to open the mouth to say once more on own initiative: Eric, since we intend this transaction, then, we return to price negotiation this matter to come up.” 出井伸之不得不再次主动开口道:“艾瑞克,既然我们双方都有意这笔交易,那么,我们还是回到价格谈判这件事上来吧。” Naturally,” Eric is very good to speak to restrain the aggressive imposing manner, said: Extracts from an oil well, my manner is very clear, 2.9 billion 92 500,000 USD, this is the highest price that I can start out.” “当然,”艾瑞克很好说话地收敛起自己咄咄逼人的气势,道:“出井,我的态度很明确,29亿9250万美元,这是我能开出的最高价格。” Idei Nobuyuki said: I make the person conduct statistics, the Sony Film Industry current debt scale is about 1.9 billion USD. Temporarily does not raise our bargain prices, the Sony condition is, Firefly must overall continue this debt.” 出井伸之道:“我让人做过统计,索尼影业目前的债务规模为19亿美元左右。暂时不提我们双方的交易价格,索尼的条件是,萤火虫必须全盘承接这笔债务。” Extracts from an oil well, do not forget here is Hollywood, nobody understands the Hollywood several big Film Studio conditions compared with us. Sony Film Industry overall debt scale 1.9 billion USD, is counted some invisible debts absolutely incessantly, this figure possibly approached 2.5 billion,” Eric shakes the head, said: Therefore, Firefly does not reject part of debts that takes over Sony Film Industry to keep, but the upper limit is 1 billion USD, other, the Sony group should better find the way to solve.” “出井,别忘了这里是好莱坞,没有人比我们自己更了解好莱坞几大电影公司的状况。索尼影业的整体债务规模绝对不止19亿美元,算上一些隐形债务,这个数字可能已经接近25亿,”艾瑞克摇头,道:“所以,萤火虫并不拒绝接手索尼影业留下来的一部分债务,但上限是10亿美元,其他的,索尼集团最好还是自己想办法解决。” Hears Eric these words, Idei Nobuyuki looks at Howard Stringer that the side look has dodged subconsciously, the moral nature has anger. 听到艾瑞克这番话,出井伸之下意识看了眼身旁眼神躲闪的霍华德斯特林格,心底生出一丝怒意。 As a piece of United States stock market gains across the board, similarly in Sony group of North America listing at present overall market value already over 100 billion USD. Therefore, Idei Nobuyuki did not mind that the Sony Film Industry debt scale is 1.9 billion or 2.5 billion, what he is angry, to present this situation, oneself this company Chairman, was unable to obtain the Sony Film Industry real state of operation unexpectedly. 随着美国股市的一片飘红,同样在北美上市的索尼集团目前整体市值已经超过1000亿美元。因此,出井伸之并不介意索尼影业的债务规模到底是19亿还是25亿,他恼怒的是,到了现在这种地步,自己这位公司董事长,竟然还无法得到索尼影业的真实经营状况。 Brings thought that some skeletons in closet cannot be spread, after Idei Nobuyuki is only the glance, quickly has taken back the vision. 带着些家丑不可外扬的念头,出井伸之只是一瞥之后,就很快收回了目光。 However, because in heart disappointed, he lost had insisted that with thought that Eric bargained back and forth, only wants to fling as soon as possible Sony Film Industry this mess. 不过,因为心中失望,他就更加失去了坚持和艾瑞克讨价还价的念头,只想尽快把索尼影业这个烂摊子甩出去。 Both sides wants to buy, wants to sell, therefore, after lunch, basically has decided the preliminary bargain price. 双方一个想买,一个想卖,因此,一顿午餐之后,基本上就商定了初步的交易价格。 Price that 2.9 billion 92 500,000 USD this nearly slap in the face extremely in sensitivity, but, was actually Sony makes finally made concessions, erased an odd change, the determination was 2.9 billion 90 million USD, the Firefly investment that in the meantime, was responsible for purchasing will undertake the Sony Film Industry 1 billion USD debt, the remainders were shared by Sony group unit. 29亿9250万美元这个近乎打脸的价格到底太过于敏感,不过,最终却是索尼又做出了一些退让,抹掉了一个零头,确定为29亿9000万美元,同时,负责收购的萤火虫投资将承担索尼影业10亿美元的债务,其余部分由索尼集团本部分担。 „, It was so happy that we can achieve this transaction, after Sony, if wants in movie and Hollywood cooperates, Firefly definitely as far as possible will coordinate,” the parking lot outside dining room, the Eric smalltalk with Idei Nobuyuki, Howard Stringer and Bill meter Chanique 11 handshakes, turns around to board immediately, told that the driver leaves. “那么,很高兴我们能够达成这笔交易,还有,索尼以后如果想要在电影方面与好莱坞合作,萤火虫肯定会尽可能配合,”餐厅外的停车场,艾瑞克客套地与出井伸之霍华德斯特林格比尔米查尼克11握手,随即转身上车,吩咐司机离开。 Looks that the Eric luxurious private car leaves, Howard Stringer told to Bill meter Chanique: Bill, you returns to that side Film Studio first, some of I and Mr. Idei also matters must discuss.” 看着艾瑞克的豪华座驾离开,霍华德斯特林格对身旁的比尔米查尼克吩咐道:“比尔,你先回电影公司那边吧,我和出井先生还有些事情要谈。” „When good,” Bill meter Chanique remembers Eric with shake hand to have the meaning look finally, nodded, waits for on Howard Stringer and Idei Nobuyuki a car(riage) left similarly, Bill meter Chanique hastily sneaks in his vehicle, pursued toward the place that the Eric private car leaves. “好的,”比尔米查尼克想起艾瑞克最后与自己握手时别有意味的眼神,点了点头,等霍华德斯特林格出井伸之上了一辆车同样离开,比尔米查尼克才连忙钻进自己的车子,朝艾瑞克座驾离开的地方追了过去。 Meanwhile, the black that Idei Nobuyuki and Howard Stringer ride runs quickly on car, waits for the vehicles travel to be steady, Howard Stringer pulls out pocket-sized sound recording from own western-style clothes pocket, has not actually pressed the broadcast key, but loses conveniently in the one side. 同时,出井伸之霍华德斯特林格乘坐的黑色奔驰轿车上,等车辆行驶平稳,霍华德斯特林格才从自己的西服口袋里掏出一个袖珍的录音器,却也没有按动播放键,只是随手丢在一旁。 Although is forced to make the thought of Sony Film Industry transfer, but Howard Stringer has not planned to be resigned in light of this. Method of Firefly system adopting was really too bad, has offended the anti-monopoly law of federation obviously. However, Howard Stringer is clear, if must file the charge, Sony cannot produce the evidence. 虽然被迫做出将索尼影业转让的念头,但霍华德斯特林格并没有打算就此甘心。萤火虫体系这次采取的手段实在是太恶劣了,明显触犯了联邦的反垄断法。不过,霍华德斯特林格却清楚,如果真的要提起诉讼,索尼根本就拿不出证据。 The rumor that Hollywood spreads is impossible to take the certificate, wanted to win the lawsuit, Sony either attains Firefly to attempt to push aside the Sony Film Industry commercial contract, either waited for that Firefly will make to force out the Sony Film Industry movement in the future. 好莱坞流传的谣言也根本不可能作为凭证,想要赢得诉讼,索尼要么拿到萤火虫企图排挤索尼影业的商业合约,要么等待萤火虫将来真的做出封杀索尼影业的动作。 These two matters obviously are not realistic, in Hollywood this special commercial environment, Firefly does not need to sign similar limit competition contract to push aside Sony Film Industry with other people . Moreover, forces out regarding the marketing channel of Sony Film Industry movie, so long as Firefly Pictures makes some petty actions slightly, for example provides the advertisement resources to the movie that Sony does not favor, can eradicate these rumor, even, Firefly can definitely make a false countercharge, appealed to Sony intentionally not to the media channel delivery advertisement of Firefly system. 这两件事显然都是不现实的,在好莱坞这种特别的商业环境里,萤火虫根本不需要与他人签署类似的限制竞争合约来排挤索尼影业,而且,对于索尼影业电影的营销渠道封杀,只要萤火虫影业稍微做一些小动作,比如给索尼不看好的电影提供广告资源,就可以破除这些‘流言’,甚至,萤火虫完全可以反咬一口,申诉索尼故意不向萤火虫体系的媒体渠道投放广告。 Since these two invalid, then, if can take down Eric Williams to plan to force out the sound recording of Sony Film Industry personally, although this interception behavior is not quite legitimate, but unified recently a series of movements of Firefly system, Sony can file the charge as before splendidly, at least can also do dirty Eric Williams. 既然这两条行不通,那么,如果能够录下艾瑞克威廉姆斯亲口打算封杀索尼影业的录音,虽然这种窃听行为不太合法,但结合最近萤火虫体系的一系列动作,索尼依旧可以堂而皇之地提起诉讼,至少也能够将艾瑞克威廉姆斯搞个灰头土脸。 However...... 但是…… Howard Stringer or Idei Nobuyuki, have not expected the shameless degree of some fellow meeting, even if dines together this situation also to open the eye to talk nonsense in private seriously. 无论是霍华德斯特林格还是出井伸之,都没有预料到某个家伙会的无耻程度,即使是聚餐这种私下场合也可以睁着眼睛一本正经地胡说八道。 Idei Nobuyuki looked at the Howard Stringer movement, remembers Eric to expose the Sony Film Industry detailed debt scale the words, said: Howard, before the end of the year, you on own initiative submit the resignation letter to Board of Directors.” 出井伸之看了眼霍华德斯特林格的动作,想起艾瑞克点破索尼影业详细债务规模的话,道:“霍华德,年底之前,你还是主动向董事会提交辞呈吧。” The Howard Stringer lip moves, sighs, actually finally dejected nods. 霍华德斯特林格嘴唇动了动,叹了口气,却最终颓然地点点头。 Sony for own face, although does not hesitate to cut the price on own initiative, has not accepted the offer of that 2.9 billion 92 500,000 USD, but he also knows that had been added inflammatory details in the Sony Film Industry debt scale by Eric Williams, this matter is eventually impossible to let it go again. 索尼为了自身的面子,虽然不惜主动降低价格,也没有接受那个29亿9250万美元的报价,但他也知道,被艾瑞克威廉姆斯索尼影业的债务规模上又添油加醋了一把,这件事终究不可能再不了了之。
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