At nooneats mealinYang TainearbyQuanjude, Li JingWeifrownsto ask: „Chief Feng, our aims ata littlecrossed? A theiradvertisementdoes not have, canlook?”
中午就在央台附近的全聚德吃饭,李京伟皱着眉头问道:“冯总,咱们这针对的有点过了吧?他们一个广告都没有,会不会看出来啊?”Wu Zhiganggrinningsaying: „Chief Li, thisis all right, the opening of bidsprice, is truly higher than theirbid price. YourtwoCorporationwere both similar, afternoonadvertisementtime interval, Imayresult intaketwo, thistimehad the duty.”Wu Zhigangparticipates in the bidon behalf of the Bing Citypharmacy group, actuallycomes toCapital Cityto play.吴志刚笑嘻嘻的说道:“李总,这都没事儿,开标价格,确实比他们投标价格高嘛。你们两家公司都差不多了吧,下午的广告时段,我可得多要两个,这次有任务呢。”吴志刚是代表冰城制药集团来参与投标的,其实就是来京城玩的。„OurBing City Machinery Corporationdoes not want, the existingadvertisementtime intervalenoughhas guaranteed the brandsuperiority, this yearourgoalmustestablish the selling departmentinvariousprovinces.”Bing City Machinery Corporationhas takenseveraladvertisementtime intervals, was the new modelmakes the recommendationto be enough.
“我们冰城机械公司不要了,现有的广告时段已经足够保证品牌优势,今年我们目标是要在各省建立销售处。”冰城机械公司已经拿下了几个广告时段,为新款车做推荐足够了。„Wealsotakefour, againmanyseveralalsogood.”Jiang Wanmengsaid. Hesaid„we”, whatrefers toisWind & Rain Electronics, Aihua Electronics, Wind & Rain Appliances, Aihua Appliances, Aihua Little Overlordand otherCorporation, theirproducer research and development, were the cooperationhas been conductedin any case, produces the product, wastwobrandssells.
“我们还要四个,再多几个也行。”姜万猛说道。他说的“我们”,指的是风雨电子、爱华电子、风雨电器、爱华电器、爱华小霸王等几家公司,反正他们的产品研发,一直都是合作进行,出产品了,也都是两个品牌销售。„Wahahaalsoneedstwo, advertizesfor the new product, manytwo can also eat upagain.”Zong Qingxianputs down the cupto say.
“乐哈哈还需要两个,为新产品做广告,再多两个也吃得下。”宗庆先放下杯子说道。„Don't be anxious everybody., the advertisementis right amount, toomanyalsouseless. Turns headalsoto the Lenovogrouppreparetwoadvertisements, youwanttoonot to have. Thistime, Imustmakethemknowin any casethatwhosedomainthisis!”Feng Yusneersto say. ThisisChina, father'shome game!
“大家别着急,广告要适量,太多也没用。回头还要给连想集团准备两个广告呢,你们想要太多也没有。反正这一次,我要让他们知道,这是谁的地盘!”冯宇冷笑道。这是华夏,老子的主场!In the afternoon the auctioncontinues, while the stimulation of morningdaybondingking, afternoonadvertisementtime intervalprice, enhancedonesectionagain.
下午拍卖会继续,趁着上午天价标王的刺激,下午的广告时段价格,再一次提高了一截。ButFeng Yutheirthisgroup of people, continue the crazybid, almosteveryadvertisementtime interval, participated in the competitive tender, quitehadonetype the heroic spirit that alladvertisementswrapped.
而冯宇他们这帮人,继续疯狂的投标,几乎每一个广告时段,都参与竞标了,颇有一种将所有广告包下来的豪气。Afteralltakes the advertisementtime intervalauction of auctionhad ended, anyMotorola, SonyandNokia, are the same, PepsiandKangShuaifu, their advertisementtime intervalhas not been selectedreally!
当所有拿出来拍卖的广告时段拍卖结束后,什么摩托罗拉、索尼、诺基亚,还是同一、佰事、康帅傅,他们真的一个广告时段都没中标!In the afternoontheyadjusted the strategy, the bid pricehave promoted10%once more, maystillreturn empty-handed, butwas notalladvertisementtime intervalpricesrises suddenly, compared withlast yearalsolow, as long aswas participate in the bid, the advertising expenditurerosemuch, TMwas too strange!
下午他们调整了策略,投标价格再次提升了10,可依然是空手而归,而并不是所有的广告时段价格都暴涨,还有一些比去年还低的呢,但凡是他们参与投标的,广告费都涨了不少,太TM诡异了!
......
……„Station manager, had the matter, Corporationrepresentative who participated in the bid, does not walkin the banquet hall, said that wantedyouto exitto givethem a view, Assistant Station ChiefWuacted unable to suppress.”SecretaryJiastation managercomes influstered, does not wait forManagerJiato ask, one after anothersaid.
“台长,出事儿了,一些参与投标的公司代表,都在宴会厅不走了,说要您出去给他们一个说法,吴副台长出面压不住啊。”贾台长秘书慌慌张张的进来,不等贾台长开口问,就一连串的说了出来。ManagerJialeisureasking: „Whatextremebehaviorhas?”
贾台长慢悠悠的问道:“有什么过激的行为吗?”„Theymustlook for the ambassador~hallsues, said that ourChinadiscriminationforeign countryCorporationis?” The secretarysaidscruple.
“他们要找大使~馆投诉,说我们华夏歧视外国公司算不算?”秘书迟疑道。„Suit? Letthemsue. Snort, weauctionfairly, moneyShao who theyspend, but alsowantsto be selected? How, the foreigneris a cut above other people, can the foreignerhave the privilege? Before they, has not participated in the auction, whatexperiencedoes not have, has always heard? The auction, ispricehighresults, does not havemoneyQiongto cry outanything!”Saying that ManagerJiadisdains.
“投诉?让他们去投诉好了。哼,我们公平拍卖,他们花的钱少了,还想中标?怎么的,老外就高人一等啊,老外就能有特权?他们就算之前没参与过拍卖会,没什么见识,总也听说过吧?拍卖,就是价高者得,没钱穷叫唤什么!”贾台长不屑的说道。Intertwining of secretaryface, theseCorporation, maybebigCorporation, which can not havemoney? Yourthese words, howImayrephrase in own words.
秘书一脸的纠结,那些公司,可都是大公司啊,哪个会没钱?您这句话,我可怎么转述啊。„Goes, howIsaid that howyoutoldthem!”ManagerJiawaitsto read the detailedtable form, has no free timeto pay attention to the people of thesenoisymatters.
“去啊,我怎么说的,你就怎么告诉他们!”贾台长等着看详细的统计表格呢,才没空去理会那些闹事儿的人。Assistant Station ChiefWuwas comfortingtheseCompanyrepresentatives, the word of praisesaid a wicker basket, butthesepeopledid not walk. Theysaidis very clear, wants the station managerto actto give a view, whytheyhave bidthat many, actuallyselection?
吴副台长正在安抚这些企业代表,好话说了一箩筐,可这些人就是不走啊。他们说的很清楚,要台长出面给个说法,为什么他们投标了那么多,却一个中标的都没有?„SecretarySun, Station manager?”Assistant Station ChiefWustretches the neckto lookoutwardthat the station managerhasn't come? Can the station managerlethim here top?
“孙秘书,台长呢?”吴副台长抻着脖子向外看,台长怎么没来?难道台长要让他在这儿顶着?Buthecould not withstandreally!
可他真的顶不住了啊!„Station manageralsoinbusy, makingmepass on totheseCompanyto representsomewords.”SecretarySun said that before arriving atstage. Opens the microphone that on auctionstagehas not withdrawn, made an effortto knocktwo.
“台长还在忙,让我转告这些企业代表一些话。”孙秘书说完,走到台前。打开还没撤走的拍卖台上的麦克风,用力敲了两下。
Such bigsound, naturallyallpeopleheard, thenlooksto the person on stage. Thisperson , hasn't station managercome? YourYang Taichanged a personto dodgeus, it seems likehas not perceivedourwords, did not arrive at the ambassador~ the hallsuedyou, youdid not know the lesson!
这么大的动静,自然所有人都听见了,然后都看向台上的人。这个人谁啊,台长怎么没来?你们央台又换了一个人来搪塞我们是吧,看来真没把我们的话听进去啊,不到大使~馆去投诉你们,你们是不知道教训!„Peaceful does, whatnoisemake?”
“安静一下,都闹什么闹?”„Did youspeak? Wemustsue, thistendercanhave the behind-the-scenes plotting, askingyourstation managersto come!”Somepeopleshout.
“你怎么说话呢?我们要投诉,这招标会有黑幕,叫你们台长过来!”有人喊道。„Whosaid that has the behind-the-scenes plotting? Evidence?”SecretarySunrefutedloudly.
“谁说有黑幕?证据呢?”孙秘书大声反驳道。„Ourthese manyCompany, participated in the bidcompletely, maynot haveunexpectedly, isn't thisalso the behind-the-scenes plotting?”
“我们这么多企业,全部参与了投标,可居然一个都没中,这还不是黑幕?”Saying that SecretarySundisdains: „Really is the hugejoke! Thisis the darksignauction, youestimated the mistake, the bidamountlowered, naturallywill not be selected. What's wrong, inyourJapan, thisauction, ispricelowselection? Even ifinyourJapanis, butinourtender documentswritesis very clear, pricehighis selected!”
孙秘书不屑的说道:“真是天大的笑话!这是暗标拍卖,你们自己估价错误,投标金额低了,自然就不会中标。怎么,在你们岛国,这种拍卖,是价低的中标吗?就算在你们岛国是,但我们的招标文件上写的很清楚,价高者中标!”
The Sonyrepresentativewas angry, whenIhad saidpricelowhas been selected, cannotwebideach time, did the pricejustlower about 5%? How manyushadto offerhas surpassedpsychologicalprice50%, unexpectedlytobe higher than5%pricesto be selectedbyWind & Rain ElectronicsorAihua Electronics, what didn't thishave the issueis?索尼的代表气坏了,我什么时候说过价低者中标了,可不能我们每次投标,价格都刚好低了5左右吧?有几个我们报价都超出了心理价位的50了,居然还是被风雨电子或者爱华电子以高出5的价格中标了,这不是有问题是什么?„Thatwhyweparticipate in the bid, finallyis selectedhow manyCompanyisthat? OurJapanCompanyis a signdoes not have, thisis unfair!”Somepeopleasked.
“那为什么我们参与投标的,最后中标的都是那几个企业?我们岛国的企业更是一个标都没中,这根本不公平!”有人问到。„Whatis how manyCompany? Thistimeparticipates in the bidCompanybeing over900, selectedCompany, be only about 200, someare selectedmany, someare selectedfew, a signdoes not have, continues your Company, haven't otherscaused trouble? Youparticipate in the advertisementtime interval of bidbeing over120, Company that finallyis selectedhas86, the professioncovers the food, clothing, electric appliance, furniture, textile, cosmeticsand other . Moreover the Companynaturestate-owned enterprise, hasprivately operated, has the Chinese-foreign joint ventures, includesEurope, the Americas, Africa, AsiaCompany of manycountries and regions, is thiswhichpointunfair?!”
“什么叫那几个企业?这次参与投标的企业超过900家,中标的企业只有200家左右,有的中标多,有的中标少,一个标都没中的,也不止你们这些企业,别人怎么没闹事?你们参与投标的广告时段超过120条,最终中标的企业有86家,行业涵盖食品、服装、电器、家具、纺织品、化妆品等多种,而且企业性质国企,有民营,有中外合资的,其中还包括欧洲、美洲、非洲、亚洲等多个国家和地区的企业,这哪点不公平了?!”In order topreventclassracket, this yearinvitedto accompanytargetCompany, wasCompany of Yang TaisubordinateandrelatesgoodCompany. Ifwhichadvertisementtime intervalnobodycompetitive tender, thentheybuy, is acted then to sell outbyYang Tai. This year the advertisementsellsso, theseaccompanyto markCompany, naturallyisreturning empty-handedin high spirits.
为了防止流拍,今年请了一些陪标的企业,也就是央台自己下属的企业和关系好的企业。如果哪个广告时段没人竞标,那么他们就买回去,然后再由央台出面卖掉。今年广告这么好卖,这些陪标企业,自然都是兴冲冲的空手而归。Regardingjoint capitalCompany, Aihua Electronics, has the littleAIWACorporationstock, Hong Kongstock. HowcansaythathavingJapanCorporationto be selected?
至于说合资企业,爱华电子就是啊,有一点点AIWA公司的股份么,还有香江股份呢。怎么能说,没有岛国的公司中标呢?„Do webidthathigh, howcannot?”
“我们出价那么高,怎么会一个不中?”„Othersbidare higher, youestimate the mistake, whom can thisblame?”On the face of SecretarySunwritesthreecharactersondifference: „Blamesme”?
“别人出价更高啊,你们自己估价错误,这能怪谁?”孙秘书的脸上就差写着三个字:“怪我喽”?Assistant Station ChiefWualsosaidat this time: „Right, this year'sadvertisementauction price, was higher than last year, youlooked atlast yearBiaoKingare67 million, this yearis330 million, how manymissed?”
吴副台长这时候也说道:“对啊,今年的广告拍卖价格,就是比去年高啊,你看去年的标王是67000000不到,今年是330000000,差了多少呢?”SecretarySunwhisperedintentionally: „Does not havemoneyalsoto want the advertisement, does not knowhowreallythesepeopledo become the management?”
孙秘书故意嘀咕道:“没钱还想要广告,真不知道这些人是怎么当上高管的?”TheseCompanyrepresentativesareanger of face, butcannot send.
这些企业的代表都是一脸的怒火,但又发不出来。Whentheirlow-spiritedwalksoutward, SecretarySunmakes up the bladeonce more: „Howto auctionto be selecteddoes not know, daresto bid, next yearmayresult ininformstheseCorporationto tradesomeheadsmiraculouscomes!”
当他们黯然的往外走的时候,孙秘书再次补刀:“连怎么拍卖中标都不知道,也敢来投标,明年可得通知那些公司换一些脑袋灵光一些的来!”Sonyrepresentativestaggered, turns headto look atSecretarySunindignantly, sighedwalksoutward, howthismayconfesswithCorporation!索尼的代表一个踉跄,回头愤愤的看了眼孙秘书,叹口气往外走,这可怎么跟公司交代啊!
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