EG :: Volume #7

#686: The wall people push but actually

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„Head, is not good, our stocks have been falling!” The assistants run, flurried saying. “社长,不好了,我们的股票一直在跌！”助理跑进来,慌乱的说道。 Did the stock fall? The Norio Ohga face darken, the newspaper reported in the morning various types of negative reports time, he knows so, and has made dealing, for example intensifies the PlayStation game console/video game publicity, making investor believe that Sony still has formidable profitability, is trustworthy. 股票跌了吗？大贺典雄脸色阴沉,上午报纸报道各种负面新闻的时候,他就知道会如此,而且已经做出了应对,比如加大ps游戏机的宣传力度,让股民相信,索尼依然有非常强大的盈利能力,是值得信任的。 „How many fell?” “跌了多少？” „Already 5%.” “已经5了。” „What? Fell 5%?!” Norio Ohga in great surprise, can 5%, how these many? Although Sony Corporation goes on the market in Tokyo incessantly, that side New York is the big end, but here falling suddenly, definitely will affect that side New York. “什么？跌了5？！”大贺典雄大惊,5,怎么会这么多？虽然索尼公司不止是在东京上市,纽约那边才是大头,但这边的暴跌,肯定会影响纽约那边。 Waits for evening's time, New York that side stock opening, will form a giant crisis. If not deal well, the Sony market value will shrink to count One billion US dollar! 等晚上的时候,纽约那边股票开市,就会形成一个巨大的危机。如果应对不好,索尼的市值会缩水数十亿美元！ Original Norio Ohga in the movie compact disc service, lets Sony - loss large reduction of Colombia, he even believes that at this time next year, Sony - Colombian movie Corporation can turn losses into profit, solves Sony to gain the biggest barrier. 本来大贺典雄在电影光盘业务上,让索尼-哥伦比亚的亏损大幅减少,他甚至认为,明年这时候,索尼-哥伦比亚电影公司就能扭亏为盈,解决了索尼盈利最大的障碍。 Moreover PlayStation game console/video game that just promoted, can be Sony brings not the poor profit. In addition technology of Sony on cd-rom, after Dongzhi and other Corporation cooperated, inevitably can quickly develop the DVD optical disk drive, this can be a Sony new profit point of growth, but Sony this huge ship, will navigate once more fast. 而且刚刚推出的ps游戏机,也能为索尼带来不菲的利润。再加上索尼在cd-rom上的技术,跟东之等公司合作后,必然能最快开发出dvd光驱,这又会是索尼一个新的利润增长点,而索尼这艘巨轮,也将再次快速航行。 But erupts along with the negative report now, the stock price drops sharply, his dream was complete! 可现在随着负面新闻爆发,股价大跌,他的梦想全完了！ But increase of negative report, will definitely affect the Sony brand value, will affect the sale of product. When the time comes who uses the Sony product again, saying that others can despise: „How do you also buy this vampire Corporation production the product?” 而负面新闻的增加,肯定会影响索尼的品牌价值,会影响产品的销售。到时候谁再用索尼的产品,别人就会鄙夷的说道:“你怎么还买这种吸血鬼公司生产的产品？” Sony itself has been losing money, Sony has the huge economic strength, if general Corporation such compensates for 45 years, was already finished. 索尼本身就一直在亏损,要不是索尼有着庞大的经济实力,一般的公司要是这么赔45年,早就完蛋了。 But Sony closes right up against the brand superiority, still had guaranteed the stock price has not fallen largely, and is looking for the method of turning losses into profit positively, this. Norio Ohga can the superior, become for head. 但索尼靠着品牌优势,依然保证了股价没有大幅下跌,并且在积极寻找扭亏为盈的方法,也正是这样。大贺典雄才能上位,成为代社长。 But if , when he holds the post of head period, the Sony stock price falls suddenly, then shareholders, Board of Directors members. Definitely will carry on the accountability to him, making him from get down for the position of head in! 可如果在他担任代社长的期间,索尼股价暴跌,那么股东们、董事会成员们。必然会对他进行问责,让他从代社长的位置上下去！ „Did Mr. Morita know this news?” Norio Ohga asked. “盛田先生知道这个消息了吗？”大贺典雄问道。 „Should know, all shareholders and board member/director should know.” The assistant words have not said that the telephone sound on Norio Ohga table. “应该知道了,所有股东、董事都应该知道了。”助理话还没说完呢,大贺典雄桌上的电话响了。 „Hello? I knew.” “喂？我知道了。” Hangs up the telephone, the Norio Ohga complexion becomes cloudier. At this time suddenly convenes Board of Directors temporarily. Because of anything, was self-evident. 挂断电话,大贺典雄脸色变得更加阴沉。这时候忽然临时召开董事会。因为什么,已经不言而喻。 ...... …… „Norio Ohga, the Corporation stock price falls suddenly, should you know? To frontier market time, the stock price fell 9.2%, how much money can we lose?” board member/director asked. “大贺典雄,公司的股价暴跌,你应该知道吧？一直到关市的时候,股价下跌了9.2,我们要损失多少钱？”一个董事质问道。 „You in Sony Corporation work not short time, from you in being vice-president, sold to a China person to start the AIWA stock, our Corporation personal stereo service, year by year slides. The market share from 60% turned into now 20%. Moreover our cdplayer market shares have also been sliding. If had been robbed the market by under Song, jvc and other Corporation, we can also understand why what robs our market is AIWA, is Hajime Yagyu that fellow?” board member/director loud interrogation. “你在索尼公司工作也不短时间了,从你在当副社长的时候,将aiwa的股份卖给一个华夏人开始,我们公司的随身听业务,就逐年下滑。市场占有率从六成变成了现在的两成。而且我们的cdplayer的市场占有率也一直在下滑。如果是被淞下、jvc等公司抢走了市场,我们也能理解,但为什么抢走我们市场的是aiwa,是柳生肇那个家伙？”有一个董事大声质问。 „Above the management of Colombian movie Corporation, what you have made? Movie that begins shooting, the box office is one by one dreary, the peripheral product has not developed, every year the large amount loss, is this your contribution?” “在哥伦比亚电影公司的经营上面,你又做了什么？投拍的电影,票房一个比一个惨淡,周边产品也没有开发出来,每年巨额的亏损,这就是你的贡献？” Some people said that Norio Ohga was found the rebuttal finally the opportunity. 有人这么说,大贺典雄总算是找到反驳的机会了。 „Above Colombian movie Corporation purchase. It is not the decision that I make, is everybody jointly decided. AIWA Corporation sold to the China person, is not the decision that I make, is everybody jointly decided! I make the Colombian movie Corporation copyright create the profit for us again. How many this year was the single the compact disc sells? Isn't this my contribution?” “哥伦比亚电影公司收购上面。不是我做出的决定,是大家共同的决定。aiwa公司卖给华夏人,也不是我做出的决定,是大家共同的决定！我让哥伦比亚电影公司的版权重新为我们创造利润。今年单只是光盘就卖出去了多少？这难道不是我的贡献？” „That is the entire market is improving, is not you brings. Nintendo betrayed our Sony, how long good wooden development own video game(s) your strength supports. How much money we put, how many manpower and resources also has used, finally? Couple days ago promoted PlayStation game console/video game, we believed your words. Thinks that is Corporation will bring the massive profits, but the present result is, others have not been willing to purchase our Sony product!” “那是整个市场都在变好,不是你带来的。任天堂背叛了我们索尼,你一力支持多久良木开发自己的游戏机。我们投入了多少钱,又动用了多少人力物力,结果呢？前几天推出ps游戏机,我们相信你的话。认为会为公司带来大量的利润,可现在的结果是,别人已经不愿意购买我们索尼的产品了！” „Watanabe board member/director, can the words say? Our Sony itself put in a lot of money in the game industry, the betrayal of Nintendo, did we give up that conducting very long service together? Moreover we are also urgently needed new service, causes our Sony profit to grow. Isn't the development of PlayStation game console/video game, successful? We above the application of cd-rom, were taking the lead, isn't this everybody desired?” The Norio Ohga rebuttal said. “渡边董事,话怎么能这么说？我们索尼在游戏产业上本身就投入了不少钱,任天堂的背叛,难道我们就放弃了那一块经营了很久的业务？而且我们也急需新的业务,拉动我们索尼的利润增长。ps游戏机的开发,难道不成功吗？我们在cd-rom的应用上面,走在了世界的前列,这难道不是大家希望看到的吗？”大贺典雄反驳道。 „Cd-rom? I acknowledged that this technology is very good, on application video game(s), has the creativity very much. But because develops this, we on DVD, fell behind were too many. Our Sony, must implement the Dongzhi standard unexpectedly! But you decide after Dongzhi strategic cooperation, has brought our Sony biggest crisis, brand image crisis!” “cd-rom？我承认这项技术很好,应用的游戏机上面,也很有创意。但就因为开发这个,我们在dvd上面,落后了太多。我们索尼,竟然要执行东之的标准！而你决定跟东之战略合作后,也带来了我们索尼最大的危机,品牌形象的危机！” „These slander, we in China, do not have the factory. Dongzhi gave us subcontract(or)/OEM supplier a number of products, this can make our production costs reduce, making us re-enter the China market, wasn't this everybody's dream?” “那些都是污蔑,我们在华夏,并没有工厂。东之只是给我们代工了一批产品,这能让我们的生产成本降低,让我们重新进入华夏市场,这难道不是大家的梦想吗？” Norio Ohga quick was insane, do these mistakes, why calculate in my head? Accurate, at environmental pollution and other matters, Sony does not have any mistake! But issue this fire, burnt the head of Sony! 大贺典雄都快疯了,这些错误,凭什么算在我的头上？确切来说,在环境污染等事情上,索尼都没有任何错误！可问题这把火,偏偏烧到了索尼的头上！ „But wants Dongzhi to stand to help us now explain is good, you thought that Dongzhi will do such?” “但现在要东之站出来帮我们解释才行,你觉得,东之会这么做吗？” Norio Ohga was silent. Changes into him is the Dongzhi head, being unjustly discredited oneself will carry. After all reason that develops present this situation, makes the person stir up trouble in China with Norio Ohga cannot withdraw the responsibility. 大贺典雄沉默了。换成他是东之的社长,也不会把黑锅自己背了。毕竟之所以发展到现在这种情况,跟大贺典雄让人在华夏挑事儿也脱不开干系。 Now the matter was noisily big, everybody has the loss, Sony wants to stay out, is impossible! But if at this time Sony opened throws filthy water toward Dongzhi on, wanted to fling to do oneself, then Sony thoroughly has had no consideration for face with Dongzhi, Dongzhi definitely will also counter-attack, Sony will antagonize people, will also lose in the opportunity on the DVD cake slicing. 现在事情闹大了,大家都有损失,索尼想要置身事外,绝不可能！可这时候要是索尼开是往东之身上泼脏水,想要甩干自身,那么索尼跟东之就彻底撕破脸了,东之也必然会进行反击,索尼会树敌更多,而也将失去在dvd蛋糕上分一杯羹的机会。 At this time the Sony vice-chairman opened the mouth: „Norio Ohga, you resign from the duty of head, this responsibility, you undertake, can save Sony.” 这时候索尼的副会长开口了:“大贺典雄,你辞去代社长的职务吧,这个责任,你来承担,才能挽救索尼。” Norio Ohga feels the bolt from the blue, he has gone all out to explain, unexpectedly duty that but these people also want to let his on own initiative resignation head! 大贺典雄感觉晴天霹雳,他已经拼命解释了,但这些人竟然还想让他主动请辞社长的职务！ At this moment, Norio Ohga felt that the gloominess of life, will all these, how turn into this? 这一刻,大贺典雄感觉到了人生的灰暗,这一切,怎么会变成这样？ No, I have the opportunity!( To be continued.) 不,我还有机会！(未完待续。) ps: Fourth, monthly ticket full 500 in addition, the front chapter, have not leaked. Thank time beautiful springtime 2016, fables not realistically, youth to be regretless, iang compelled the zi and other book friend of hitting to enjoy, thank you. Today snatched many red packages, the fourth child does not have the time to snatch. Behind also has ps:第四更,月票满500加更,前面还有一章,别漏了。感谢时光韶华2016、传说不现实、青春无悔、iang逼zi等书友的打赏,谢谢大家。今天都抢了多少红包啊,老四都没时间抢。后面还有加更
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