EG :: Volume #7

#675: The worry of supplier on

LNMTL needs user funding to survive Read More

【Disseminates news】 The attention beginning studies, receives 515 red package firsthand news, after the new year's celebration, has not snatched the schoolmates of red package, this chapter can unfold the skill. 【播报】关注起点读书,获得515红包第一手消息,过年之后没抢过红包的同学们,这回可以一展身手了。 The fiery/popular National Day passed, time since November, entered the trough time of retail. 火爆的国庆节过去了,时间进入十一月份,进入了零售业的低谷期。 Reason that some people said in November are the trough times of retail, because will arrive at the year's end next month, everybody is working hard, to complete the task, or overfulfills the duty, does not have the time to come out to shop. 有人说十一月之所以是零售的低谷期,因为下个月就到年终了,大家都在努力工作,为了完成任务,或者超额完成任务,没时间出来购物。 Some people said because of November, just celebrated National Day, Mid-Autumn Festival and other holidays, at that time everybody little had not spent, many people now are quite on hand uptight, do not have money shopping. 有人说因为十一月份,刚刚过了国庆、中秋等节日,那时候大家都没少花钱,很多人现在手头都比较拮据,没钱购物。 Also some people said in November, formally entered the winter, it was cold, the people are too not willing to go out, like at home the cat, naturally will not shop. 也有人说十一月份,正式进入了冬季,天冷了,人们不太愿意出门,喜欢在家里猫着,自然也不会来购物。 But all these rules, are not applicable to the Taihua supermarket, or Taihua super big store. 但这一切规则,都不适用于泰华超市,或者说泰华超级大卖场。 Even if outside it were very cold, Northeast has even snowed, but is still not able to prevent the people to come the Taihua supermarket shopping the heart. The reason has, for example the thing of Taihua supermarket, is truly cheap, „shopped Taihua , the wages rises first-level” not to say really casually. 即使外面天很冷了,东北甚至已经下雪了,但依然无法阻挡人们来泰华超市购物的心。原因有很多,比如泰华超市的东西,确实很便宜,“购物到泰华,工资涨一级”还真不是随便说说。 For example shopping card that 11 obtain, the time limit is 50 days, does not use, but was expired. For example in the Taihua supermarket is very warm, even if anything does not buy, strolls to inside, the staff in supermarket will not say anything, saw that they will still smile, when relaxed the mood, although relaxed the mood each time, always cannot help buying something to come back. 比如11得到的购物卡,时限是50天,再不用,可就过期了。比如泰华超市里面很暖和,哪怕什么都不买,就到里面逛逛,超市的工作人员也不会说什么,见到他们依然会微笑,就当去放松心情了,虽然每次去放松心情,总是忍不住要买一些东西回来。 Taihua supermarket these suppliers, are also excited. 20 supermarkets, AUC not specially is big, is the sales volume so high? 泰华超市那些供货商们,一个个也都兴奋不已。20家超市而已,覆盖面积也不算特别大,怎么销售额就这么高呢？ Most starts, various conditions of Taihua supermarket are harsh, they somewhat are discontented. Also must buy on credit, but also wants them to pay the earnest money, but must promote sales the expense, must obey the supermarket to manage, on a joint signature circular. Wants them to take out money, who is this is selling the goods? 最开始的时候,泰华超市的各种条件非常苛刻,他们还有些不满呢。又要赊购,还要他们缴纳保证金,还要给促销费用,要服从超市管理,就连印个传单。都要他们掏钱,这到底是谁在卖货？ Taihua supermarket guaranteeing, their sales volumes will be good, and has given a good purchase price. They also not necessarily comply. 要不是泰华超市给保证了,他们的销量会非常好,且给出了一个不错的进货价格。他们还未必答应呢。 But now, they thought that initially with Taihua supermarket signing supply agreement, simply too cost-effective/worthwhile. The quantity purchased did not say greatly that price is not low. Moreover to their brands, has not the small publicity role. 但现在,他们都觉得,当初跟泰华超市签订供货合同,简直太划算了。采购量大不说,价格还不低。而且真的对他们的品牌,有着不小的宣传作用。 Has a look at that neat shelf to place, their people inspects to the supermarket in the time, saw, has desire of purchase ~ looks. Has a look at these other markets and convenience stores, the thing to place the confusion again . Moreover the ground is dirty, on the shelf is grey, the sales clerk manner difference wait / etc., has no way to compare with the Taihua supermarket. 看看那整齐的货架摆放吧,他们的人到超市里面检查的时候,看到后都有购买的欲~望。再看看那些其他商场、小商店,东西摆放混乱,而且地面脏兮兮的,货架上都是灰,售货员态度差等等,跟泰华超市真的没法比。 But end of the month time, payment for goods that they are worried about. Also one point many infiltrated their Corporation account, a time day has not towed. 而月底的时候,他们担心的货款。也一分不少的都打入他们公司的账户了,时间一天都没有拖。 This has not calculated that the volume of order of second month was bigger, but also requests them for half a month, even one week must deliver substandard goods. This has anything cannot comply, if your sales volume is so good, daily delivers goods good, delivers are more, they gain are also more. 这还不算完,第二个月的订货量更大了,还要求他们半个月,甚至一个星期就要送一次货。这有什么不能答应的呢,要是你们销量这么好,天天送货都行啊,送的越多,他们赚的也越多嘛。 Even many brands discovered that according to this growth. Possibly starting from next year, is only the sales volume of Taihua supermarket, can not be worse than the sales volumes of their beforehand entire city, let alone. The run quantities of their wholesale retails also started to increase. 甚至很多品牌都发现,按照这个增长速度。可能明年开始,光是泰华超市的销量,就能比他们之前整个市的销量也不差,更何况。他们那些批发零售的产品数量也开始增加了呢。 Why they did not know, but some sales workers very intelligent inquired knows, originally many people after the Taihua supermarket has bought some commodities, for example one volume of toilet paper, one bottle of fruit juice anything, think very good. But sudden need time. Also goes to the Taihua supermarket to purchase without enough time. 本来他们也不知道为什么,但有的销售人员很聪明的打听了一下才知道,原来很多人在泰华超市买过一些商品之后,比如一卷卫生纸,一瓶果汁什么的,觉得很不错。但突然需要的时候。也来不及去泰华超市购买啊。 Therefore they look for recent retail shop and other places to purchase, but the first choice, is these in the Taihua supermarket has bought or has seen the brand. 于是他们就找最近的小卖店等地方购买,而第一个选择,就是这些在泰华超市买过或者见过的品牌。 Everybody believes that the Taihua supermarket sells, certainly is the big brand, is the high-quality goods, has not seen many products, is the imports, the home cannot see! 大家都认为,泰华超市卖的,就一定是大品牌,是精品,没看到很多产品,都是进口的么,国内都见不到！ Supermarket should serves the store of common people, had been regarded the high-end store by many people obstinately, this has not thought including Feng Yu. 超市这个本应该是服务平民百姓的卖场,愣是被很多人当成了高端卖场,这点连冯宇都没想到。 However by neat of market, the Taihua supermarket also very much leads the domestic counterpart, each supermarket is only the cleaning personnel, has hired many. 不过以商场的整洁度来看,泰华超市还很是领先国内同行的,每个超市光是保洁人员,就雇佣了多少啊。 Therefore had signed the short-term supply agreement with the Taihua supermarket, wants to renew the long-term supply agreement with the Taihua supermarket ahead of time, obviously this Taihua supermarket, is a greatly strengthened sales terminal. 于是原本跟泰华超市签订了短期供货合同的,就都想跟泰华超市提前续签长期供货合同了,明显这泰华超市,是一个极强的销售终端啊。 But at this time, is not the Taihua supermarket was asking them, even looks the relations asked them to move into, now the Taihua supermarket has been able to say successfully, the both sides status reversed. 可这时候,已经不是泰华超市求着他们,甚至找关系请他们入驻的时候了,现在泰华超市已经可以说成功了,双方地位倒转。 Now wants to sign recovers from injuries with? Ok, supplies goods first, at the end of the month pays up, and must obey various modes of administration of our supermarket, for example makes you take out money, you must pull out anything. Should this goods supply price, fall? Before although was lower than the goods supply price of your municipal dealer, but was similar to some provincial level dealers? 现在想签长合同了？行啊,还是先供货,月底结账,且要服从我们超市的各种管理方式,比如让你们掏钱,你们就得掏啥的。这个供货价格,是不是该降一降了？之前虽然比你们市级经销商的供货价格低,但跟有些省级经销商差不多吧？ We cover the national several big cities, but also includes the super big store in municipality, too did not exaggerate said that we have covered 50% China big cities? Can this goods supply price, give a floor price? Because does not have any dealer, has our such big sales volume? 我们可是覆盖全国十几个大城市,还包括直辖市的超级大卖场,不太夸张的说,我们已经覆盖了一半的华夏大城市了吧？这供货价格,是不是得给个最低价？因为没有任何一个经销商,有我们这么大销售量吧？ Before many commodity inventory price of Taihua supermarket, was is only cheaper than other city the inventory price of market and retail shop, had the imported goods and Taihua Trading Corporation channel to be very cheap, the profit will not be high. 之前泰华超市的很多商品进货价,只是比市里其他商场、零售店的进货价便宜,要不是还有进口商品、泰华贸易公司的渠道等很便宜,利润还不会有太高呢。 But starts from the new contract, the commodities of all Taihua supermarkets, want the national minimum wholesale price. Didn't you give? Ok, that and other batch of products have sold-out, we did not enter your brand the product, in any case your things, did not have what uniqueness. Now many products give all out to enter our Taihua supermarket, does not miss your one. 但从新合同开始,所有泰华超市的商品,都要全国最低批发价。你给不了？行啊,那等这批产品卖完了,我们就不进你们品牌的产品了,反正你们的东西,也没有什么唯一性。现在多少产品挤破头想进驻我们泰华超市呢,不差你们一个。 The marketing capacities of these dealer too clear Taihua supermarkets, if lost such an important distribution channel, to their customers, will have very tremendous influence. 那些经销商太清楚泰华超市的销售能力了,如果失去了这么一个重要销售渠道,对他们的产品销售,也会有很大影响的。 Moreover the propaganda of Taihua supermarket works for is really good, enters the Taihua supermarket, probably their brand values, have promoted imperceptibly also much. 而且泰华超市的宣传效力还真不错,进入泰华超市,好像他们的品牌价值,无形中也提升了不少。 But at this time, like any Philips, Wind & Rain Brand and Aihua sign, Little Overlord, Wahaha and other national well-known brands, ahead of time has signed the contract with the Taihua supermarket. But some not specially big local brand, sends cruel-heartedly, signed the somewhat harsh contract with the Taihua supermarket. 而这时候,像什么飞利普、风雨牌、爱华牌、小霸王、乐哈哈等全国知名品牌,都率先提前跟泰华超市签订了合同。而一些不算特别大的地方性品牌,也发狠心,跟泰华超市把有些苛刻的合同签了。 In any case this contract harsh a point, but measures after all in a big way, they can make money. 反正这合同就算苛刻了一点,但毕竟量大,他们还是能赚钱的。 The brand that these other wait and see, part continues maintains waits and sees, part cannot withstand the pressure, chose signs the contract ahead of time. 那些其他观望的品牌,一部分继续保持观望,一部分顶不住压力,也选择提前把合同签了。 Feng Yu looks that the supermarket has not signed the contract brand Corporation, screening downward. Does not have the substitute , to continue to tow, on any case a contract, although is short, but also is due. But has the substitute, that do not blame the Taihua supermarket not being impolite! 冯宇看着超市没有签合同的品牌公司,一个个的往下筛选。没有替代品的,继续拖着,反正上一份合同虽然短暂,但也还为到期呢。而有替代品的,那就不要怪泰华超市不客气了！ ps. pursues baby shoes, the free appreciation ticket and did the beginning coin have ~ 515 red package list countdowns, I drew a ticket, asked to increase price and appreciate the ticket, finally flushed!( To be continued.) ps.追更的童鞋们,免费的赞赏票和起点币还有没有啊~515红包榜倒计时了,我来拉个票,求加码和赞赏票,最后冲一把！(未完待续。) ps: Third, thank book friend 160104103510253, in very me to use to carve the sign and wave dust to smile, invincible big healthcare and crazy demon wolf his father and other book friend of hitting to enjoy, thanks, behind also had ps:第三更,感谢书友160104103510253、内酷我用雕牌、浪尘一笑、无敌大保健、疯狂的魔狼他爸等书友的打赏,谢谢,后面还有加更
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