EG :: Volume #7

#639: Complements each other( asked to subscribe asks ticket)

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Thomas is lifting the champagne, clinks glasses the celebration with Feng Yu. n ∈ n ∈, 托马斯举着香槟,跟冯宇碰杯庆祝。n∈n∈, Elects to start to sell super vcd on August 1, moreover place that sells first, is in the Taihua supermarket, before , does not have any fame supermarket, this makes Thomas be worried very much. 选在八月一号开始销售超级vcd,而且最先销售的地点,还是在泰华超市,一家之前没有任何名气的超市,这让托马斯心里很是担心。 But then less than one week, he saw the effect. 但这才一个星期不到,他就看到效果了。 Taihua Supermarket Group, inside talented person were too many. From selected location to supermarket shelf arrangement, from commodity procurement fresh area from buying, inside each, does unusual is good. 泰华超市集团,里面人才太多了。从选址到超市货架布置,从商品采购到生鲜区自购,里面每一项,都做的非常好。 Demonstrated including commodity placing that gives people at present a bright feeling. 包括商品的摆放展示,都给人眼前一亮的感觉。 Naturally, Thomas does not know, in this suggestion, is Feng Yu raises. Had the previous generation advanced 20 years of visions, arranges is more reasonable, places is more appealing, he is clearer than all people. 当然,托马斯根本不知道,这里面很多建议,都是冯宇提出来的。有了前世超前20年的眼光,怎么布置更加合理,怎么摆放更加吸引人,他比所有人都清楚。 Said super vcd, is not the sole demonstration, but is the demonstration of entire home theatre, coordinates a big television, making the person look envied, very wants to buy. 就说超级vcd,不是单一展示,而是整个家庭影院的展示,配合一台大电视,让人看了就羡慕不已,十分想买。 „Mr. Feng, your this supermarket compared with our country, even has seen in Europe and Americas compared with me supermarket, good, our products sell here, is unexpectedly better , was really makes the person who sells in the shop unable to think.” “冯先生,你这个超市比我们国家,甚至比我在欧洲、美洲见过的超市,都更加的好,咱们的产品在这里销售,竟然比在门店卖的更好,真是太让人想不到了。” Philips entered China is not one year two years, did not say one invested the factory that constructed, the light was the factory and Corporation of over ten joint capital, the shop was over a hundred. Which shop the sale may regardless, might as well be good because of the sales result of Taihua supermarket. 飞利普进入华夏也不是一年两年了,不说自己投资建的厂,光是合资的工厂、公司都超过十家,门店更是上百。可无论哪一家门店的销售,都不如在泰华超市的销售业绩好。 Moreover the electrical appliances special area in each supermarket, Philips can also send two shopping guide to carry on the propaganda to introduce to the product, not only super vcd, including razor, television and other products, sells is also good. 而且每个超市的家电专区,飞利普还可以派两名导购对产品进行宣传介绍,不只是超级vcd,包括刮胡刀、电视机等产品,卖的也都非常不错。 Especially Philips home theatre, compared with Wind & Rain Brand and Aihua sign good of selling. What because Philips matches is 21 cuns (2.5cm) fluorescent display monitor television, but Wind & Rain Brand and Aihua sign matched is the television of another brand, they cannot produce. 尤其是飞利普的家庭影院,比风雨牌、爱华牌的卖的更好。因为飞利普配的是21寸的荧光显示屏电视,而风雨牌、爱华牌等配的都是另外一个品牌的电视机,他们自己不能生产嘛。 Although Wind & Rain Electronics has attained technology of Philips in television, but from having a thorough understanding of the technology, puts up a factory to the investment, arrives to produce again. Inside difficulty was needless saying that time without enough time. 虽然风雨电子已经拿到了飞利普在电视方面的技术,但从吃透技术,到投资建厂,再到生产出来。里面难度就不用说了,时间就来不及。 Therefore Feng Yu at present home hottest rainbow television cooperation, when some people must purchase the Aihua sign or the Wind & Rain Brand super vcd home theatre combines, necessary is the rainbow big television. Moreover is a present most mainstream 21 cuns (2.5cm) television. 于是冯宇就跟目前国内最火的长虹电视合作,当有人要购买爱华牌或者风雨牌超级vcd的家庭影院组合的时候,配套的就是长虹大电视。而且是现在最为主流的21寸电视。 Naturally, this carried on the brand message to the rainbow, but in the rainbow domestic television brand, has ranked among the best, with Wind & Rain Brand and Aihua sign power-and-power union. Who could not say is profited. 当然,这个给长虹进行品牌宣传了,但长虹在国内的电视机品牌中,已经是数一数二了,跟风雨牌、爱华牌强强联合。也说不出来是谁占了便宜。 Feng Yu wants to let the rainbow to subcontract(or)/OEM supplier a number of televisions, hangs up Wind & Rain Brand and brand of Aihua sign, the subcontract(or)/OEM supplier fee that but the rainbow wants was too high, but the technologies of other small factories are not good, if has made the quality not good television necessary, that did not lower the super vcd scale imperceptibly. 冯宇原本是想让长虹给代工一批电视机,挂上风雨牌和爱华牌的牌子,但长虹要的代工费太高了,而其他小厂子的技术又不行,万一弄了质量不太好的电视配套,那不是无形中拉低了超级vcd的档次么。 Super vcd of three brands sell similar, Wind & Rain Brand higher slightly, but in whole set home theatre, Philips sells best. It can be said that calculates in overall, Philips this successor. Grabbed the super vcd close 40% market shares, although was inferior that Wind & Rain Brand and Aihua sign adds many, but this has made Philips Corporation very satisfied. 三个品牌的超级vcd卖的都差不多,风雨牌的略高一点,但整套家庭影院中,飞利普卖的最好。可以说在整体来算,飞利普这个后来者。已经占据了超级vcd接近四成的市场份额了,虽然不如风雨牌和爱华牌加起来多,但这已经让飞利普公司非常满意了。 Technology that let alone they exchange, continues this, in the future other products will be released, they can also have this market share, that Philips may greatly gain gains especially! 更何况他们交换的技术,又不止这一个,将来其他产品推出,他们还能有这个市场占有率,那飞利普可就大赚特赚了！ Therefore Thomas slightly some self-satisfied, do not look that we are your technologies that uses, but our brands, compared with your good. Our Corporation scale, big. This cooperation, our Philips gained! 所以托马斯略有一些得意,别看我们是用的你们的技术,但我们的品牌,就是比你们的好。我们公司的规模,也更加的大。这次合作,我们飞利普赚了！ „This Mr. Thomas believed that although super vcd the fixed price was high. But the sale does not need to be worried. This is in China, country in a development, I think that side Europe and America, is the sale of Philips better?” Feng Yu asked with a smile. “这回托马斯先生相信了吧,超级vcd虽然定价高。但销售一点都不用担心。这还是在华夏,一个发展中的国家,我想欧美那边,飞利普的销售更好吧？”冯宇笑着问道。 „Cannot compare Wind & Rain Brand and AIWA sign, but I must acknowledge, sales volume. Imagines compared with me good. Especially thoses ordinary vcd, the sales volume slides successively, the market was occupied by our super vcd slowly, it is estimated that 1-2 years, did not have ordinary vcd to produce again.” “也比不上风雨牌和aiwa牌,但我得承认,销售数量。比我想象中的好。尤其是那些普通vcd,销量节节下滑,市场慢慢被咱们的超级vcd占据,估计再有一两年,就没有普通vcd生产了。” Thomas's meaning cannot compare two brands to add much, but if three brands contrast together, Philips was impartial with Wind & Rain Brand, and there is a meaning of transcendence. 托马斯的意思是比不上两个品牌加起来多,但如果三个品牌一起对比,飞利普的已经跟风雨牌持平,且有超越的意思。 Because super vcd sells in the Taihua supermarket first, similarly has also led many passenger capacities. Many people buy super vcd, but sees other products, was easy-to-use and cheap, cannot bear has also purchased. 而由于超级vcd是在泰华超市最先销售的,同样也带动了不少的客流量。很多人来买超级vcd,但看到其他产品,好用又便宜,忍不住也购买了一些。 Not only super vcd, Song River three generations of motorcycle, Song River - light cavalry, footboard motorcycle of 50 displacements , has opened the store in the Taihua super big store first, similarly taking advantage of the passenger capacity, let Song River - the sale of light cavalry very good. 不只是超级vcd,还有松江三代摩托车,松江-轻骑,50排量的踏板摩托车,也是最先在泰华超级大卖场开设了直营店,同样借着客流量,让松江-轻骑的销售非常的好。 Some people have bought footboard motorcycle directly, installs thing that buys from the supermarket, rides is going home. 有些人更是直接买了踏板摩托车,装上从超市买的东西,骑着回家的。 The newest Aihua beeper and Aihua stock machine, in the Taihua supermarket establishes the special counter, the sales volume is also very gratifying. 还有最新的爱华寻呼机、爱华股票机,在泰华超市里面设置专柜之后,销量也是非常喜人。 Moreover in the special counter of Aihua beeper, but also sells the Wind & Rain battery specially. This is Feng Yu with the battery plant that Bingfei Factory cooperates, the newest high-energy battery of production. 而且在爱华寻呼机的专柜里面,还专门销售风雨电池。这是冯宇跟冰飞厂合作的电池厂,生产的最新高能电池。 The electric quantity is high, the duration is long, but the price is also quite expensive. Before alone sale time, because the price was quite high, the sale was barely satisfactory. 电量高,持续时间长,但价格也比较贵。以前单独销售的时候,因为价格比较高,销售差强人意。 But now with the Aihua beeper puts together after sells, the sales volume changes for the better greatly. Has bought the people of several thousand beepers, gave up to buy several batteries. Especially in the special counter of Taihua supermarket, sells best. 但现在跟爱华寻呼机放在一起销售之后,销量大有好转。买了几千块寻呼机的人,很多也舍得买十几块一节的电池了。尤其是在泰华超市的专柜,卖的最好。 Wahaha new product neat series carbonated drink, Wahaha black tea, green tea drink, yogurt drink wait / etc., in Taihua supermarket sale is also good. 乐哈哈的新品清爽系列碳酸饮料,还有乐哈哈的红茶、绿茶饮料、酸奶饮料等等,在泰华超市销售的也都非常好。 Although sells in the supermarket, the profit was lower, but the quantity promotion were too many . Moreover the propaganda to the brand is also good. It is not everyone frequently goes shopping in the supermarket, but they see placing of Wahaha drink that attraction eyeball after the supermarket, bought tastes. So long as they think tasty, then retail also opened. 虽然在超市卖,利润低了一些,但数量提升太多了,而且对品牌的宣传也非常好。并不是每个人都经常逛超市,但他们在超市看到乐哈哈饮料那吸引眼球的摆放之后,也都买了一些尝尝。只要他们觉得好喝,那么零售也就打开了。 Day of pork, Taihua sausage and other food, have the special counter sale in the Taihua supermarket, similarly is popular. 还有天蓬猪肉、泰华火腿肠等食品,都在泰华超市有专柜销售,同样非常受欢迎。 It can be said that Taihua supermarket with these brands, is the promote each other , helping mutually. The Taihua supermarket has brought the passenger capacity, has promoted the sales volumes of these products, but the consumer who wants to buy these products, arrives at the Taihua supermarket similarly, has led the expenses of other commodities. 可以说泰华超市跟这些品牌,是相互促进、相互帮助的。泰华超市带来了客流量,提升了那些产品的销量,而想要买那些产品的消费者,同样来到泰华超市,带动了其他商品的消费。 Before this Feng Yu, thinks, but has not thought that the effect so will be good. But enters some Bing City commodities of Taihua supermarket first, sells is also good. 这点冯宇之前就想到,但没想到,效果会这么好。而最先进入泰华超市的冰城一些商品,卖的也都非常好。 Bing City Company, most believes to Feng Yu that or has the Zhang Ruiqiang direction, they believe mayor. This trust, benefitting them. 冰城的企业,对冯宇最为相信,或者说有张瑞强指挥,他们更相信市~长。这个信任,让他们也都得到了实惠。 One week passed by, the passenger capacity of Taihua supermarket not only has not reduced, instead also has the trend of increase, every day starts doing business from the morning, closes to the evening, can see that the innumerable guest passes and out the supermarket, the person who each coming out, does not have empty-handed. 一个星期过去了,泰华超市的客流量不但没有减少,反而还有增加的趋势,现在每天从早上开业,到晚上关门,都能看到数不清的客人进出超市,每个出来的人,就没有空手的。 Feng Yu also chatted several with Thomas, they have set the sales program of super vcd next stage, this these other brands cried......( To be continued.) 冯宇又跟托马斯聊了几句,两人定下了超级vcd下一阶段的销售计划,该那些其他品牌哭了……(未完待续。) ps: Third, you see, the fourth child should on the train. Thank very sad the song, c.s, 4 elder brothers, gust of wind 3517, zgj and other book friend of the monthly tickets, thanks. Double monthly ticket final more than two days, everybody also had the monthly ticket, pounds to the fourth child, the fourth child turns head definitely to make you look crisply. Behind has. sf0916 ps:第三更,你们看到的时候,老四应该在火车上了。感谢挺悲伤的歌、c.s露、阿4哥、疾风3517、zgj等书友的月票,谢谢。双倍月票最后两天多了,大家还有月票,砸给老四,老四回头加更肯定让你们看爽。后面有加更哦。sf0916
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