Lets him do what he pleases, historicalchangechanged, depending onhispresentnet worth, even if no prophet, samecanmix the wind and cloud. Alsolooked at the development of Russia, probablyhetointernationallysituation, did not haveanythingto affectgreatly, thesedo not think that the shiparrives at the Qiaotounatureto be straight.
管他呢,历史改变就改变了,凭他现在的身家,哪怕就是没有先知,也一样能搅动风云。再说看俄罗斯的发展,好像他对国际上形势,也没什么大影响,这些都不想了,船到桥头自然直。„Chief Feng, Chief Feng? Don't you who Isaida moment agoapprove?”Zong Qingxianthoughta moment agoonesaidis very good, buthe said that what didn't Feng Yuhaveto respond?
“冯总,冯总?我刚才说的你不赞成吗?”宗庆先觉得自己刚才说的很好,但怎么他说完了,冯宇都没什么反应呢?„, Sorry, Irememberpointothermatters. A moment agoyousaidgraduallyexpands the service of milk productandteadrink, reduces the Wahahachildoral the serviceis right?”
“哦,抱歉,我想起一点其他的事儿。你刚才说的逐渐扩大奶制品和茶饮料的业务,缩减乐哈哈儿童口服液的业务对吧?”Zong Qingxiannods, althoughheis very curious, Feng Yua moment agobecause ofanymattergod, butFeng Yudid not saythatheis not inquisitive.宗庆先点点头,虽然他很好奇,冯宇刚才是因为什么事儿愣神,但冯宇不说,他也不好问。„This point, youdecidewell, Icompletelyagreed. Did the rising sunpuncture vineleave the cannedteadrink, Wahahahas not plannedto promote?”
“这一点,你决定就好,我完全同意。只是旭日升推出了罐装茶饮料,乐哈哈不打算推出吗?”„Naturallywill also promote, butactuallycanneddoes not comparebottledpopular. Becausebottlednot being able to drink upcantwist the cover, has not fearedto sprinkle, butcannedoperated the cover, mustdrink up. Anotherourteadrinkis not the carbonated drink, their, shouldbeunifies the characteristics of ourteadrinkandJianlibao, butIthinkam the weird creature, cannot develop.”
“当然也会推出,不过其实罐装的不比瓶装的受欢迎。因为瓶装的喝不完可以拧上盖子,还不怕洒掉,而罐装的开了盖子,就要喝完。再一个我们的茶饮料不是碳酸饮料,他们那个,应该是结合我们的茶饮料和健力宝的特点,但我觉得是四不像,发展不起来的。”Zong Qingxianroseextremelyto despiseto the rising sun, thisFeng Yuthinks that was not very good, once the rising sunroseto rise, wantsto step onto be possibleagainnot to be easy. Howeveris goodbecause ofZong Qingxianhas paid attention torising sunto rise, musthave the symptom of rising, steps onagainalsowith enough time.宗庆先对旭日升太过轻视了,这点冯宇认为很不好,一旦旭日升真的崛起,再想踩下去可就不容易了。不过好在宗庆先一直关注旭日升,真要有崛起的苗头,再踩下去也来得及。„Myprevioustimeyoutold that promotes the matter of the fruit punchandcarbonated drink, youconsiderhow?”Feng Yuasked.
“我上次跟你说的,推出果汁饮料和碳酸饮料的事儿,你考虑的怎么样了?”冯宇问道。„ThisIalsofindpersonto do the market survey, the market of carbonated drinkwas very mature, wepromote, byourWahahabrand, the sales volumewill not be bad. Butfruit punch, market, althoughhas very large space, butotherCorporationshorthas also promoted, except forcoconut treejuice. Does not have the fire.”
“这个我也找人做过市场调查,碳酸饮料的市场已经很成熟,我们推出,凭借我们乐哈哈的品牌,销量也不会太差。但果汁饮料,市场虽然有很大空间,但别的公司也短暂推出过,除了椰汁。没有火起来的。”
The Yeshucoconut treejuice, in the previous generation is also a legend, Company that isloses money the cannery that reformsin successive years. Before Feng Yu, does not haveremember, waits forremembertime. The Yeshucoconut treejuicehas developed, naturalcoconut milk, but alsohasseveralinternational foodpatents, last yearwas entertained the drinksby the localizationstate banquet, the crest of waveis unmatched.
椰树牌椰汁,在前世也是一个传奇,是一家连年亏损的罐头厂转型成的企业。冯宇之前没想起来,等想起来的时候。椰树牌椰汁已经发展起来了,天然椰子汁,还拥有好几项国际食品专利,去年更是被定位国宴招待饮品,风头一时无两。Feng YumakesZong Qingxiandiscuss. While the Yeshucoconut treejuicedevelopmenthas not expanded, thisCorporationpurchases, ordraws backonestep, the holdingis also good.冯宇让宗庆先去谈过。趁着椰树牌椰汁发展还没壮大的时候,将该公司收购过来,或者退一步,控股也行。Butislandhereleadershipmanneris very firm, let alonewas soldorcontrolled stock, wantsto hold shareis not good. The Yeshucoconut treejuice, has exported the Asianmanyareas, this year the goalisto exportEurope and America, thistypenot onlymakes money, andcangain the achievementsCompany. Howtheywill allowothersto buy stock, even if Wahahahas the sinceritynot to be goodagain.
可海岛这边的领导态度十分坚决,别说出售或者被控股了,想参股都不行。椰树牌椰汁,已经出口亚洲多个地区了,今年目标是出口欧美,这种既赚钱,又能赚政绩的企业。他们怎么会允许别人入股,哪怕是乐哈哈再有诚意也不行。
Did youbidhigh, had not had a liking for the profitability of ourYeshucoconut treejuice? If not make money, whyyoudo spendthese much money?
你出价那么高,还不是看上了我们椰树牌椰汁的盈利能力?要是不赚钱,你凭啥花这么多钱?Sincecannot buy, cannotbuy stock, the idea of Feng Yuis, shuts offcoconut treeCorporationotherprojects, enablingitonlyto monopolize the coconut treejuice and canned food, the otherservices of previous generation, Wahahastartsfirst. For exampleothertastesfruit juice, Eight Treasures Porridgeanything.
既然买不过来,又不能入股,冯宇的想法就是,切断椰树公司的其他项目,让其只能专营椰汁和罐头,前世的其他业务,乐哈哈先上马。比如其他口味的果汁,八宝粥什么的。Previous generationWahahaEight Treasures Porridge, is a bigtrump cardproduct. ButEight Treasures Porridgeis not easyto do, althoughmanypeopleknow that the formulaisanything. Butwantsto make the flavor, iscanned, notsowas easy.
前世乐哈哈的八宝粥,也是一大王牌产品。可八宝粥不是那么容易做出来的,虽然很多人都知道配方是什么。但想做出好味道,还是罐装的,就不那么容易了。Zong QingxianafterotherpeoplestudybelievesthatEight Treasures Porridgecando, butmustwait forthemto study the tasteto be good, and after Eight Treasures Porridge that is easyto store upis good. Temporarilycontinuesto developindrink, is the most correctpath.宗庆先跟其他人研究后认为,八宝粥可以做,但要等他们研究出口感好,且易储存的八宝粥之后才行。暂时继续在饮料方面发展,才是最为正确的道路。This point, Feng Yudid not oppose, butFeng YusawthatCoca Cola and PepsiColaincreasesin the Chinasales volumesuccessively, althoughcould not have compared the Wahahateadrink, drink that but the peoplemostlikenow, is the carbonated drink, Wahaha , if not browse the soda market, definitelywill letCoca Cola and PepsiColadoesin a big way.
这一点,冯宇也不反对,但冯宇看到,可口可乐和佰事可乐在华夏的销量节节攀升,虽然还比不上乐哈哈的茶饮料,但现在人们最喜欢的饮料,还是碳酸饮料,乐哈哈如果不涉猎碳酸饮料市场,必然会让可口可乐和佰事可乐做大。WhatFeng Yuthinks, previous generationthatveryfamousFenshuibrightCola, is known as the ChinapersonownCola. At firstpromotes, the route in principalruralsurroundingcity, the effectwas also good, startsto makea lot ofmoneyvery much.冯宇想到的是,前世那个很著名的汾煌可乐,号称华夏人自己的可乐。最初推出的时候,主打农村包围城市的路线,效果也非常不错,开始很是赚了不少钱。ButwhenCoca Cola and PepsiColacollaborates, adopts the reductionto the Cola, increases the capacity of eachbottle, looksafter the redstarrepresentedand othermethod/trick, the might that the FenshuibrightColacould not withstandtwocollaborations, vanishedfinally.
但当可口可乐和佰事可乐联手,对可乐采取降价,增加每瓶的容量,找当红明星代言等手段后,汾煌可乐还是顶不住两家联手的威力,最终消失了。Thesemethod/trick, are very actually simple, the point of mostcoreis, burnsmoney!
这些手段,其实很简单,最核心的一点就是,烧钱!
The reduction, increases the capacityto ask the starto represent, is the matters of spending. But the economic strength of FenshuibrightCola, definitelyis unable to comparewith the worldtwobigdrinkgiants, cannot withstandis also normal.
无论是降价、增加容量还是请明星代言,都是花钱的事儿。而汾煌可乐的经济实力,跟世界两大饮料巨头完全无法比,顶不住也是正常的。Butthismove, Wahaha can also use. Onhaving the economic strength, Wahahathis timemarket value, has surpassed the pastFenshuibrightCorporationpeak the time, ifreallyfights the price war, Wahahadoes not fear, evencanlaunch the price war, because the Wahahamarketlayoutis better, artificialtransports, the costlowerscompared withthattwoColaCorporationa lot.
但这一招,乐哈哈也可以采用。论起经济实力,乐哈哈此时的市值,就超过了当年汾煌公司巅峰的时候,真要是打价格战,乐哈哈一点都不怵,甚至可以率先发动价格战,因为乐哈哈的市场布局更好,无论是人工还是运输,成本都远比那两家可乐公司低得多。Ifreallyputs together the price war, ifthattwodareto lose moneyto sell, Feng Yucanaccuseitsmonopoly. ThisisChina, is the Wahahahome game, the beneficial conditions of timeliness , favorable geographical conditions , and unity and coordination of the people, canwinabsolutely!
真要是拼价格战,那两家要是敢亏本卖,冯宇就可以控告其垄断。这可是华夏,是乐哈哈的主场,天时地利人和,绝对能赢!Carbonated drink that Zong Qingxianmostwantsto start, is the Cola. InitiallyPepsicanfromsurrounding of Coca Cola, break through a tight encirclement, althoughthere isrelations of anti-monopoly, makingCoca Colanot dareto go too far, butPepsicangrowto the presentsituation, foughtwithCoca ColaCorporationrepeatedly.宗庆先最想上马的碳酸饮料,也是可乐。当初佰事都能从可口可乐的包围下,杀出重围,虽然有反垄断的关系,让可口可乐不敢太过分,但佰事能成长到现在的地步,也是跟可口可乐公司交手多次的。Othersline, as the local bully, has no reasonnot to be good. Helets the personnowin the researchfunformula, did not seek the tasteto be exactly the same, so long astastysufficed.
别人行,作为地头蛇,没有理由不行。他现在就让人在研究可乐的配方,不求口感一模一样,但只要好喝就够了。
The patent protectiontime of thisCola, alreadypassedin any case, butformulanobodyknows. Butmainingredient, clarity that writesonbottle, but the proportiondoes not know.
反正这可乐的专利保护期,早就过了,只是配方没人知道罢了。但主要配料,还是在瓶上写的清清楚楚,只是比例不知道而已。„Except for the Cola, hasn't thoughtother? For exampleincreasesotherfruit-flavorscarbonated drinks, whatAppletastelike, the grapetaste, the orangetastewait / etc., Iremembers that ourChinamost popularfruit-flavordrink, is the orange juice?”
“除了可乐,就没想过别的?比如添加其他果味的碳酸饮料,像什么苹果味儿,葡萄味儿,橙子味儿等等,我记得咱们华夏最受欢迎的果味饮料,就是橘子汁吧?”Feng Yu thought that only then the Cola, is not quite easyto remember, insteadwill makepeoplethinkis the mocker, might as wellpromotetwoColaCorporationdirectlyin the carbonated drinktype that Chinahas not promoted, insteadwill enableWahahaalreadyto win the market, but can also win the reputation.冯宇觉得,只有可乐,不太容易让人记住,反而会让人觉得是模仿者,不如直接推出两家可乐公司在华夏没怎么推广的碳酸饮料种类,反而会让乐哈哈既能赢得市场,还能赢得口碑。„Does the carbonated drink of fruit-flavor, look likethesesmalldrinkfactoryproductionsoft drink?”Zong Qingxiansomewhathesitates. Thatsoft drink isn't, eachcityhas? Evenmanycountieshave the factory.
“果味儿的碳酸饮料,就像是那些小饮料厂生产的汽水儿?”宗庆先有些犹豫。那汽水儿,不是每个城市都有吗?甚至好多县城都有厂子。Callingsoft drink that „theyproduce, weproduce, did not callsoft drink, for examplecalled the iceto be crisp. Don't forget, butourWahaha the domesticbeverage industryhottestbrand, onebottle of water, getourWahahathreecharacters, the valueis different!”Saying that Feng Yusmiles.
“他们生产的叫汽水儿,我们生产的,就不叫汽水儿了,比如叫冰爽。别忘了,我们乐哈哈可是国内饮料业最火的品牌,一瓶水,打上我们乐哈哈三个字,价值就不同!”冯宇笑眯眯的说道。Called the kiwi fruitlike the home, from the overseasimport, called the kiwifruitto be the same, was actually a thing. Similartruth, smallfactoryproductioncallingsoft drink, but the Wahahaproduction, completelywas different!
就像国内叫猕猴桃,从国外进口,就叫奇异果一样,其实就是一种东西。同样的道理,小厂子生产的叫汽水儿,但乐哈哈生产的,就完全不同了!Zong Qingxiannodlooking pensive: „The meaning of Chief Feng, is the same with the Cola , to promote around51, catches up with the summerdrinkbusy sales season?”Called the iceto be crisp, thatdefinitelywasfalls the hot weather the meaning.宗庆先若有所思的点点头:“冯总的意思,是跟可乐一样,在51前后推出,赶上夏天的饮料销售旺季?”叫冰爽,那肯定是降暑的意思嘛。„Isuchconsidered that howto dospecifically, youstudywell. The fruit juice is also Ithinks that a verygooddevelopment direction, ouradcalciummilk, whyhasn't been ablelike the drink, to leavegreatlybottled? The drinktypecanhave, thisaspectyouhave the personto study, wemustinfiveyears, sittoleadingBoss of market!”( To be continued.)
“我是这么考虑的,具体怎么做,你们研究就好。果汁也是我认为一个很好的发展方向,还有我们的ad钙奶,为什么不能像饮料一样,出大瓶装的?饮料的种类可以有很多,这方面你带人多研究研究,我们要在五年内,坐到市场的龙头老大!”(未完待续。)ps: First, thankChangYu, reportto rent, hand of speechless189, glorious the yuandYoulanand otherbookfriend of the monthly tickets, thanks. At the end of the month, the monthly tickethas not thrownwastes, regards the basketfourth childhere, the monthly ticketpounds
ps:第一更,感谢常俞、报租、无语189、悠久之yu、幽兰之手等书友的月票,谢谢。月底了,月票再不投就浪费了啊,把老四这里当成篮筐,月票都砸过来吧
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