EG :: Volume #6

#581: Taihua sausage

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Although Yang Tai «Focal Interview» and collected Corporation to push up the keenest struggle autumn Corporation only, but Yu Province leadership was still trying to find the solution, saved these two Corporation. 虽然央台《焦点访谈》将秋都公司和单汇公司都推上了风口浪尖,但豫省领导还在想办法,挽救这两个公司。 The simplest means that are find the person to come out the anti- matter, shifts the attention of public. 最简单的办法,就是找人出来抗事儿,转移公众的注意力。 Fall Corporation and collected Corporation Executive to finish class only completely, Yu Province dealing speed, was nothing less than quick. Normally, this also calculates that has confessed that but they have not actually thought that but also some people do not want to make them such simple on the past. 秋都公司和单汇公司的老总全部下课了,豫省的应对速度,不可谓不快。正常情况下,这也算有交代了,可他们却没想到,还有人不想让他们这么简单就过去了。 In Jiangsu , Zhejiang Daily presents an article, above interrogated that autumn Corporation increases the inferior pork in the sausage, when this matter local government is clear? If no «Focal Interview» attention, that autumn Corporation Leader Ma can also continue? 江浙日报上出现一篇文章,上面质问,秋都公司在火腿肠中添加劣质猪肉,这事儿当地政~府是否清楚？如果没有《焦点访谈》关注,那秋都公司的马总是否还能继续在任上？ Such serious matter, only then Executive was taken, did this suffice? This Company, the industry and commerce and don't the medical department manage? According to the normal procedure, should not seal up Company, conducts the thorough inspection? 这么严重的事情,只有一个老总被拿下,这就够了吗？这种企业,工商、卫生部门不管吗？按照正常程序,难道不应该查封企业,进行彻底检查吗？ A newspaper proposed after this viewpoint, in the newspapers of national many provinces and cities, all presents this class article, they taking advantage of this by the head, the accountability industry and commerce and medical department, called to account some local Company. 一个报纸提出这种观点之后,全国多个省市的报纸上,全部出现这类的文章,他们都是借着这个由头,问责工商、卫生部门,责问当地的一些企业。 No matter which Company but they called to account local, to autumn Corporation, the rumor was consistent. This Corporation, should be sealed up, this serious processing! 可不管他们责问当地的哪个企业,对秋都公司,口风是一致的。这种公司,就该被查封,就该严肃处理！ At this time the Yang Tai reporter came, following progress of understanding autumn Corporation. In province helpless, can only express the attitude. Since, the autumn Corporation sausage were like this abegging, that temporarily seals up. 这时候央台的记者又来了,了解秋都公司的后续进展。省里无奈,只能做出一些表态。既然已经这样了,秋都公司的火腿肠已经无人问津,那就暂时查封吧。 Treats the private business, they are not lenient, but treats state-owned enterprise person on one's own side, their generally not being able to get down hand. But the nation pays attention now, no one dares to harbor, if non- achievement, then not only cannot rescue this autumn Corporation, possibly also builds them. 对待私企,他们毫不手软,但对待国企这种自己人,他们一般都下不去手。可现在全国关注呢,谁也不敢包庇,如果不作为,那么不但救不回这个秋都公司,可能把他们也搭进去。 Fall Corporation was sealed up, from top to bottom investigates thoroughly, even deputy mayor of local city. Also was therefore implicated, 40 years old have drawn back two. 秋都公司被查封了,从上到下彻查,甚至当地城市的一个副市~长。也因此被牵连,40来岁就退了二线。 Fall Corporation ended, collects Corporation unable to feel better only. The newspaper starts the converging attack to collect Corporation only, Company why fabricated a rumor. One total Manager finished class, haven't other people added fuel to the flames? 秋都公司完了,单汇公司也没能好过。报纸又开始集中攻击单汇公司,为什么造谣的企业。只有一个总经理下课了,其他人难道没有推波助澜吗？ The chief instigators were processed, then the accomplice doesn't need to process? Collects Corporation to establish only for two years, how to develop such quickly, before is them, has used similar method/trick? 主谋被处理,那么帮凶就不需要处理了吗？单汇公司才成立两年时间,怎么就发展这么快,是不是他们之前也用过类似的手段？ Fabricating a rumor violates the law. Local police ~ shouldn't the department, manage? Because they fabricated a rumor, got not the poor interests, this type did not work as to profit, shouldn't confiscate? 造谣是犯法的。当地警察~部门,不应该管一下吗？他们因为造谣,获得了不菲的利益,这种不当得利,不应该没收吗？ But at this time, each region newspaper does not know how to turn single Hui various black history, few from a box of sausage, has the rising bag to the sausage, arrives again collects in the sausage the pork proportion to be lower than the proportion on the packing indicating only, collected the sausage to fasten the cheat only. Black heart and other reputations. 而这时候,各地报纸又不知道怎么翻出来单汇的各种黑历史,从一箱火腿肠里面少一根,到火腿肠中有涨袋的,再到单汇火腿肠中猪肉比例低于包装上注明的比例等,给单汇火腿肠扣上了欺诈。黑心等名头。 Dealer astute very much, collects the sausage the brand to be damaged only obviously, can they also sell collect the sausage only? Nation has that many sausages production Company, they do not need to sell this single Hui. 经销商一个个精明的很,单汇火腿肠的品牌明显受损,他们怎么还能卖单汇火腿肠呢？全国有那么多火腿肠的生产企业,他们没必要卖这个单汇。 Before that was single Hui had certain popularity, the taste was also good, in addition the autumn was abegging, they reversed to collect Corporation only. Now single Hui also had been obviously finished, do they possibly extend the aid? Everybody also just cooperated , not ripe good? 之前那是单汇已经有一定的知名度,口感也不错,再加上秋都无人问津,他们才倒向单汇公司的。现在明显单汇也完蛋了,他们怎么可能伸出援手？大家本来也才刚刚合作,还不熟的好吧？ Therefore collected only also becomes nobody asked about suddenly, in addition single Hui leadership by batches of processing. Collects Corporation only, was finished. 于是单汇忽然也变得无人问津了,再加上单汇的领导被成批的处理。单汇公司,也完蛋了。 At this time each region can produce the sausage food products factory to be wild with joy, unknowingly, the opportunity fell above them. One month ago, the sausage or the autumn monopolize. But following close on, the autumn was pouring brand, single Hui caught up. 这时候各地能生产火腿肠的食品厂乐坏了,不经意间,机会就落在了他们头上。一个月之前,火腿肠还是秋都一统天下。而紧跟着,秋都倒牌子了,单汇后来居上。 But now, single Hui had also been finished, this is the opportunity that they rise! 但现在,单汇也完蛋了,这正是他们崛起的机会啊！ But at this time. Yang Tai presents an advertisement suddenly, making their hearts all cool. 可这时候。央台忽然出现一则广告,让他们心全凉了。 „The Taihua sausage, the selection day pork, the conscience meat, feels relieved the meat, the happiness that the child eats, reassurance that eats. National quality surveillance telephone xxxxxxxxxxx.” “泰华火腿肠,精选天蓬猪肉,良心肉、放心肉,孩子吃的开心,吃的放心。全国质量监督电话xxxxxxxxxxx。” Where this Taihua sausage braves, how also the day pig farm cooperation that was well-known with the nation? They use day of pork production sausage, doesn't that cost want to be higher? 这泰华火腿肠是从哪儿冒出来的,怎么还跟全国闻名的天蓬猪场合作了？他们用天蓬猪肉生产火腿肠,那成本不是要高很多吗？ But they also discovered immediately that the retail price of Taihua sausage, just like the autumn sausage, slightly has not risen in prices. This is also representing, the profit of Taihua sausage, might as well the initial autumn sausage. But they are also very clear, this sausage cost, will not surpass the 40 cents absolutely, the retail price 70 cents, the wholesale price was the same with before, was about the 50 cents, there are 25% gross profit(s) Run. 可他们马上也发现,泰华火腿肠的零售价,跟秋都火腿肠一样,丝毫没有涨价。这也就代表着,泰华火腿肠的利润,不如当初的秋都火腿肠。可他们也都很清楚,这火腿肠一根的成本,绝对不会超过四毛钱,零售价七毛钱,批发价跟以前一样,是五毛钱左右,也有25的毛利润。 Now basically is Taihua agricultural and subsidiary products Corporation and wholesaler and retail merchant makes the 10 cents respectively, but the Taihua agricultural and subsidiary products Corporation cost is lowest, the profit is also higher. 现在基本上是泰华农副产品公司、批发商和零售商各赚一毛钱,但泰华农副产品公司的成本最低,利润比也就最高。 Original Zhang Ming's meaning, is seizes the chance to enhance the sausage the wholesale price and retail price, they advertize, selects the day of pork, the cost is quite truly high. He has calculated, even if now is a 80 cents retail, will not miss many with a 70 cents sales volume. 本来张明的意思,是趁机提高火腿肠的批发价和零售价,他们做广告,又选用天蓬猪肉的,成本确实比较高。他计算了一下,现在哪怕是八毛钱一根零售,跟七毛钱一根的销售量也不会差多少。 Feng Yu told him, when the time comes, has not made the first brand, making the people be familiar with eat the Taihua sausage, after liking on the Taihua sausage, then started to rise in prices. 冯宇却告诉他,还不到时候,先将品牌做出来,让人们习惯吃泰华火腿肠,喜欢上泰华火腿肠之后,再开始涨价。 At this time although the profit is not high, but the sales volume will rise successively, after waiting for the Taihua supermarket to start doing business, the sales volume of Taihua sausage, will also promote a big truncation. 此时虽然利润不高,但销售量会节节攀升,等泰华超市开业之后,泰华火腿肠的销量,还会提升一大截。 At that time, the Taihua sausage, can become the national well-known famous brand goods. 那时候,泰华火腿肠,就能成为全国家喻户晓的名牌产品了。 Feng Yu also warned Zhang Ming, must guarantee that the quality of Taihua sausage, particularly the content of meat, was irreducible. Although the starch is cheap, but increased too much starches, the taste of sausage can miss many. Must make the common people approve the Taihua sausage, thinks that this is China is best, and even world best sausage! 冯宇还告诫张明,一定要保证泰华火腿肠的质量,尤其是肉的含量,不能降低。虽然淀粉便宜,但添加了太多淀粉,火腿肠的口感会差很多。要让百姓心里认可泰华火腿肠,认为这就是华夏最好的,乃至世界最好的火腿肠！ The previous generation has Company, for the cost reduction, in the meat content the sausage continuously reduces, thus cuts the selling price, fights for the market. 前世就有企业,为了降低成本,将火腿肠中肉含量不断降低,从而降低售价,抢夺市场。 But the result, the market has not snatched, but also makes the people believe that the sausage of this Corporation production is worst one, this has the serious influence to the brand value! 可结果呢,市场也没抢到,还让人们就认为,这家公司生产的火腿肠属于最差的一种,这对品牌价值有着严重的影响！ The Feng Yu goal, lets the Taihua sausage, the substitution initial autumn sausage, became the industrial criterion. The coordinate day pig becomes the pork class industrial criterion, then can lord over the pork class food the market. 冯宇的目标,是让泰华火腿肠,替代当初的秋都火腿肠,成为行业标准。配合天蓬猪成为猪肉类行业标准,然后就可以独霸猪肉类食品的市场了。 The cold fresh meat market of previous generation, some multi- fiery/popular. The major brands compete, but finally only then single Huisheng left, and has combined to make the world largest cold fresh meat Corporation. Did not say other meat products, the light is the shop sells the cold fresh meat, every year to collect Corporation only creates several hundred million profits, tens of billions running water. 前世的冷鲜肉市场,有多火爆啊。各大品牌纷纷竞争,但最终只有单汇胜出了,并且并成了世界规模最大的了冷鲜肉公司。不说其他肉制品,光是门店销售冷鲜肉,每年都为单汇公司创造几个亿的利润,上百亿的流水。 However from now on, these will belong to Taihua agricultural and subsidiary products Corporation, the Taihua cold fresh meat will spread over a wide area the nation in the future. The present first step, enters the Taihua supermarket, opens the special counter.( To be continued.) 不过从现在开始,这些都将属于泰华农副产品公司了,泰华冷鲜肉未来会开遍全国。眼下的第一步,就是进入泰华超市,开设专柜。(未完待续。) ps: Third, thank ↙ to extinguish the day ↘ and black water bay and other book friend of hitting to enjoy. Behind also has one ps:第三更,感谢↙灭天↘、黑水湾等书友的打赏。后面还有一更
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