EG :: Volume #5

#422: One compete with oneself

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Capital City, some recording room, a girl is recording the new song in, Feng Yu is bringing the earphone, listens, really worthily is a previous generation domestic elder sister, this warm sound, really had the characteristics. 京城,某录音室,一位妙龄女郎正在里面录新歌,冯宇带着耳机,也跟着听,真不愧是前世国内的一姐,这种暖暖的声音,真是太有特点了。 „Mr. Feng, this song I likes very much, thank you.” The brave comes out from the recording room, is being a depth bows to Feng Yu. “冯先生,这首歌我很喜欢,谢谢你了。”娜英从录音室出来,对着冯宇就是一个深鞠躬。 „I also like your sound, this song, is specially writes for you. Naturally, is those words, has signed this contract, you harvest will be more.” “我也很喜欢你的声音,这首歌,就是专门为你写的。当然,还是那句话,签了这份合同,你收获的会更多。” Feng Yu represented the contract one, gave the brave. Sun Nan represented Wind & Rain Brand VCD, the brave was Feng Yu elects, represented the Aihua sign VCD person. 冯宇将一份代言合同,递给娜英。孙南代言风雨牌VCD,娜英就是冯宇选出来,代言爱华牌VCD的人。 A man and a woman, are the pop singers who the home becomes popular all at once at present most newly. New Year's Day the party, Sun Nan has a run-away success, now various types of business develop, invites unceasingly. Moreover had Hong Kong Record Company, prepares to sign him, customizes the special edition for him. 一男一女,都是国内目前最新窜红的流行歌手。元旦晚会,孙南一炮而红,现在各种商演,邀约不断。而且已经有香江的唱片公司,准备签下他,为他量身定制专辑。 If the previous generation, this contract, Sun Nan is the comparison suffers a loss, money that the new person contract, he can make are few. But Sun Nan was now red, signs again, the condition was better. 如果是前世,这份合同,孙南是比较吃亏的,新人合同,他能赚的钱非常少。但现在孙南已经红了,再签约,条件就好了很多。 Sun Nan also specially telephones to Feng Yu expresses gratitude, Feng Yu has selected him, has delivered him two songs, does he possibly have the present good opportunity? Even if he believes that by his throat, certainly can be red, but early one year and late one year, the disparity is also very big. 孙南还特意打电话给冯宇表示感谢,要不是冯宇选中了他,送了他两首歌,他怎么可能有如今的好机会？即使他自己坚信凭借他的嗓子,一定能红,但早一年和晚一年,差距也是非常大的。 The brave, was the home just leapt up at present the red female singer, perhaps in the pop music, could not have compared Mao Amin at present, could not compare the pillar of that several cultural work group, but Feng Yu was very clear, brave this throat, in the future popular. Let alone, Feng Yu also likes her voice. 娜英,目前是国内刚刚蹿红的女歌手,或许在流行音乐上,目前还比不上毛阿敏,也比不上那几个文工团的台柱子,但冯宇可是很清楚,娜英这个嗓子,未来会有多受欢迎。更何况,冯宇也喜欢她的嗓音。 The contract that Feng Yu gives, 1 million, sign for ten years, cannot represent the similar products , the music class and video recording class product are not good. 冯宇给出的合同,1000000,签约十年,不能代言同类产品,既音乐类、录像类产品都不行。 1 million, the brave moved very much, but ten years, she thinks that was too long, she thought that three years 300,000 are quite good. Especially that Aihua sign VCD, is any thing, she is not clear. 1000000,娜英本来很动心,但十年时间,她认为太长了,她觉得三年300000比较好。尤其那个爱华牌VCD,到底是什么东西,她都不清楚。 At this time, Feng Yu took a song, gave the brave, making her try to sing, had a look to like. 这时候,冯宇拿出来一首歌,递给娜英,让她试着唱一唱,看看喜不喜欢。 «Daytime Does not understand Night Black», this is a previous generation brave special edition song, is she moves toward the important springboard of popular song queen throne. Naturally, sweeps away all lists compared with that «Conquering», missed little. But the «Conquering» word, does not suit with now. But «Daytime Does not understand Night on this Black», has been enough the Jeanne brave to pursue on Mao Amin's footsteps. 《白天不懂夜的黑》,这是前世娜英一张专辑的主打歌,也是她走向流行歌曲女王宝座的重要跳板。当然,比起那首《征服》横扫所有榜单,还是差了一点点。但《征服》的词,现在可不适合拿出来。而就这首《白天不懂夜的黑》,已经足以让娜英追赶上毛阿敏的脚步了。 „Mr. Feng, ten years was too long, can not be possible to change for five years, 400,000 on line.” “冯先生,十年时间太长了,可以不可改成五年,400000就行。” Feng Yu smiled: „Elder Sister Na, this song, you think that «Doesn't transfer Water Extension Mountain» is better than? Can make your singing enterprise go a step further?” 冯宇笑了笑:“娜姐,这首歌,你认为是否比《山不转水转》更好？能否让你的歌唱事业更进一步？” Although does not want to acknowledge very much, but this is the fact. 虽然很不想承认,但这就是事实。 The brave nods: „But......” 娜英点点头:“但是……” Feng Yu beckons with the hand, interrupts the words of brave: „You think I the representing fee lowered, has thought two years, your representing sale price also will definitely rise is right? But do you have to think, our Aihua sign is a big brand, our personal stereos, are the domestic market percentage surpass 90% products. Even if no you to represent, only then the brand advertizing, you think that our VCD sales volume will have the tremendous influence? Thinks that swallow dance boy, he is because has made the advertisement of swallow dance tape recorder, is known very well by the audience, marches into entertainment world. The advertisement deliveries of our product, are more intensive than the swallow dance.” 冯宇一摆手,打断娜英的话:“你以为我给的代言费低了,认为过两年,你的代言身价肯定还会涨对不对？但你有没有想过,我们爱华牌是一个大品牌,我们的随身听,是国内市场占有率超过90的产品。就算没有你代言,只有品牌广告,你认为我们VCD的销量会有多大影响？想想燕舞小子,他就是因为做了燕舞录音机的广告,才被观众熟知,才步入演艺圈儿的。我们这个产品的广告投放,比燕舞还要密集。” Feng Yu is changing the concept, the swallow dance boy at that time was a student, truly was closes right up against the advertisement to be popular in across the country. But the brave is different, she at this time is the known singer. However Feng Yu said also right, has signed this contract, can guarantee that the exposure lead of brave, making more people hear her singing sound, then likes on her. 冯宇在偷换概念,燕舞小子当时就是一个学生,确实是靠着广告红遍大江南北。但娜英不同啊,她此时已经是小有名气的歌手了。不过冯宇说的也没错,签了这个合同,就能保证娜英的曝光率,让更多的人听到她的歌声,进而喜欢上她。 „Can I go back to consider?” “我可以回去考虑一下吗？” „Naturally, but please quickly, immediately must film the advertising reel, if you lose the time to be too long, perhaps I must change players. Sun Nan you know that sang two songs that I have given, now has signed Hong Kong Record Company, must send the piece to the entire Southeast Asia, was popular in Southeast Asia, don't you want such one day?” “当然可以,不过请快一点,马上要拍摄广告片,如果你耽误时间太长,恐怕我就要换人了。孙南你知道吧,唱了我给的两首歌,现在已经签约了香江的唱片公司,要面向整个东南亚发片,红遍东南亚了,你就不想有这么一天吗？” ...... …… Next day, the brave has consulted teacher, discussed after with the family member, signed the character in the contract. Although the time is long, but the opportunity is rare. 第二天,娜英咨询了老师,又跟家人商量过后,在合同上签下字。时间虽长,但机会难得。 „You will not regret that I guaranteed, this year you can on the Yang Tai spring be late!” Feng Yu mystical saying. After the previous generation she was in this year the spring evening, start made the person remember, before the people had only listened to her song, did not have many people to know her, was that song favorite is not red. “你不会后悔的,我保证,今年你能上央台的春晚！”冯宇神神秘秘的说道。前世她就是今年上了春晚后,才开始让人记住的,之前人们只听过她的歌,却没有多少人认识她,就是那种歌红人不红的。 The brave has been shocked, Feng Yu can also guarantee, on her the Yang Tai spring is late? If Feng Yu early said that perhaps she does not need to consider one in the evening. 娜英惊呆了,冯宇还能保证,她上央台的春晚？要是冯宇早这么说,她或许都不用考虑一晚上。 „This 1 million, after-tax, had this sum of money, can let you better dedication at the music enterprise. Reminded, you later carried on any business to develop, even if in nightclub and so on gathering place sang, remembers that must declare goods.” “这1000000,是税后的,有了这笔钱,可以让你更好的专注于音乐事业。提醒一下,你以后进行任何商演,哪怕是在夜总会之类的场子唱歌,记得要报税。” These words, Feng Yu has also reminded Sun Nan and Liu Daqing, Baldy Chen and the others. Consciousness that the previous generation they have not paid taxes, many people are intentional evading taxes, including Liu Daqing, Mao Amin, layer on layer was punished by the country finally. 这句话,冯宇也提醒过孙南、刘大庆、陈光头等人。前世他们都没有交税的意识,很多人更是故意的逃税,包括刘大庆、毛阿敏等,最终都被国家重重处罚了。 Now turned into Wind & Rain Brand and spokesman of Aihua sign, Feng Yu does not think that they make this mistake again. Naturally, if has violated, that breaks a contract, Feng Yu will not make them compensate how much money, but this 1 million, must all also come back, Feng Yu cannot let them, affects the brand the image. 现在变成了风雨牌和爱华牌的代言人,冯宇可不想她们再犯这种错误。当然,如果犯了,那就是违约,冯宇不会让她们赔多少钱,但这1000000,就要全部还回来,冯宇可不能让他们,影响品牌的形象。 The brave and Sun Nan, start is VCD of two brands, films the advertising reel. 紧接着,娜英和孙南,开始为两个品牌的VCD,拍摄广告片。 What Wind & Rain Brand uses is «Red flag Floating» this song makes the background music, the Aihua sign uses «that Daytime Does not understand Night Black», two song entirely different Qu Feng, the voice is also entirely different, the style, is entirely different. 风雨牌用的是《红旗飘飘》这首歌做背景音乐,爱华牌则用的《白天不懂夜的黑》,两首歌截然不同的曲风,嗓音也截然不同,就连画风,都截然不同。 Does not have the means that that face of brave, but can also take the beautiful woman singer route, but Sun Nan that face...... Took the real power faction route to be good! Idol? He probably for a lifetime has not become the idol. 没办法,娜英的那张脸,还可以走美女歌手路线,但孙南那张脸……还是走实力派路线好了！偶像派？他好像一辈子都没成为偶像派过。 Two well-known directors who advertising reel Feng Yu invited separately, one was to pat «Yellow earth» Chen Kai ge, one was to photograph «Red Sorghum» Zhang Yimou. 广告片冯宇分别请的两位国内知名导演,一位是拍过《黄土地》的陈凯哥,一位是拍摄《红高粱》的张一谋。 Fu Guangzheng somewhat could not understand, this brand is our, you asked two spokesmen I to understand, but why shot the advertisement to invite two successful directors, this may be China mainland expensively and most famous directs. 付光正有些看不懂了,这品牌都是咱们的,你请了两个代言人我能理解,但为什么拍摄广告都要请两个大导演,这可都是华夏内地最贵、名气最大的导演了。 The Feng Yu heart said that not only I asked them to be the director, but with their bamboo slips the contracts of three advertising reels, money has given. Now their sale price is not very high, waits to cross again for 1-2 years, the expenses of their director, least must turn over two times! 冯宇心说,不但我请了他们当导演,而是跟他们各签了三个广告片的合约,钱都给完了。现在他们身价还不够高,等再过一两年,两人导演的费用,最少还得翻两倍以上！ „I want is this effect, you did not think that this will give people one type, two feelings of brand opposition competitions?” Asking that Feng Yu smiles. “我要的就是这个效果,你不觉得,这样会给人一种,两种品牌对立竞争的感觉吗？”冯宇笑眯眯的问道。 Opposition? Fu Guangzheng is suddenly enlighted, Feng Yu thought. Then, fans of two singers and two directors, will support the different brands, regardless of buys that brand the product, makes money, is Feng Yu! 对立？付光正恍然大悟,冯宇原来是这么想的。如此一来,两位歌手、两位导演的粉丝,都会支持不同的品牌,而无论买那个品牌的产品,赚钱的,都是冯宇！ This is the benign competition pattern that Aihua once and Sony adopted, can quickest occupied the market, and robbed other similar products the markets. 这就是爱华曾经和索尼采取的良性竞争模式,可以最快的占据市场,并抢夺其他同类产品的市场。 Fu Guangzheng to Feng Yu, raises up the thumb. 付光正冲着冯宇,竖起大拇指。 Feng Yu looks at the Fu Guangzheng expression, thinks this goods mouth few lines: „Too ~ Monarch, high, is really high!” 冯宇看付光正的表情,怎么觉得这货嘴里少一句台词:“太~君,高,实在是高！”
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