EG :: Volume #21

#2042: Purchases the collision with hi

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The electrical appliances are the people live indispensable product, in modern society, particularly developed country, similar electrical appliances even more than one of the many families. 家电是人们生活不可或缺的产品,在现代社会,尤其是发达国家,许多家庭的同类家电甚至不止一件。 For example many family two televisions, the living room and Lord lie have. But in Europe and America, many families has two even three refrigerators, the ovens of different model. 比如很多家庭有两台电视机,客厅、主卧都有。而在欧美,许多家庭有两个甚至三个电冰箱,不同型号的烤箱。 The refrigerators of many US Families divide two types, one type places the kitchen, one type places the living room. In the living room generally is liquor water drink, even is more exquisite, places under the tea table. 许多米国家庭的电冰箱多分两种,一种是放在厨房的,一种是放在客厅的。客厅里面一般是酒水饮料等,甚至小巧一些的,就放在茶几下面。 Even also one type specially freezes, places the outdoors, is used to install some food of baking. 甚至还有一种专门冷冻的,放在户外,用来装一些烧烤的食物。 In China many people thought that northeasterner can the lu string, did not have what matter is one roasts the string solution, that side Europe and America, family roasted the string more common. 在华夏很多人都觉得东北人能撸串,没有什么事儿是一顿烤串儿解决不了的,在欧美那边,家庭自己烤串则更为常见。 Many China people said that any diet is unhealthy, has a look at that side the Europe and America, pays great attention to the diet health. That talked nonsense, that side the European and American junk food were too many. 许多华夏人说什么饮食不健康,看看人家欧美那边,多么注重饮食健康。那都是扯淡,欧美那边的垃圾食品太多了。 Everybody does not know that these are not quite healthy? Knows, but is delicious. Moreover harm that these can bring, does not have to be so fearful, the metabolism of normal person on the media said sufficiently handled. 大家不知道这些不太健康吗？知道,但是好吃啊。而且这些所能带来的危害,也没有媒体上说的那么可怕,正常人的新陈代谢就足以搞定了。 If to live, various types according to the recipes that the nutritionist formulates, the sports that the doctor formulates, that your also Beng did Xiang do on this day. 如果为了活着,各种按照营养师制定的食谱,医生制定的运动项目,那这一天你也甭想干什么了。 Why said after many athletes retire, various types put ~ vertical , because was given to compel by these in the athletic career ~ was insane. Their athletic careers are quite short, if such do for a lifetime, how many pleasure that person does return alive to remain? 为什么说许多运动员退役后各种放~纵,就是因为在运动生涯中被这些给逼~疯了。他们的运动生涯还比较短暂呢,要是一辈子都这么做,那人生还剩多少乐趣？ Xu Lihua, Jiang Wanmeng and the others have discussed with Feng Yu, Wind & Rain Brand and Aihua sign was high in the popularity of electronic domain enough, however in the electric appliance domain, since DVD and other won't sells, remained bladeless fan, the dry cell phone and other products, the prestige plummets, might as well g-box. 徐立华、姜万猛等人跟冯宇商量过,风雨牌、爱华牌等在电子领域的知名度足够高了,但是在电器领域,自从dvd等卖不动了,就剩无叶风扇、干手机等少数几种产品了,声望是直线下降,还不如g-box呢。 Although and others had had the cooperation research project with Gerry, Gelanshi, the stock that they account for were too few, to their brand not any promoter action, therefore they believe that should expand to the overseas. 虽然跟格里、格兰士等一直有合作研究项目,他们占的股份都太少了,更对他们的品牌没有任何促进作用,所以他们都认为,应该对着海外扩张了。 The refrigeration department, the image department they have very big superiority, that vigorously promotes in air conditioning, refrigerator, television and other aspects definitely does not have the issue. 制冷部门、图像部门等他们还是有很大优势的,那么在空调、冰箱、电视等方面大力推广肯定没问题。 If waits for some time again, perhaps everybody has regarded the electronic brand Wind & Rain Brand and Aihua sign, some people do not think that they once in the electric appliance domain were also very fierce. 要是再等一段时间,恐怕大家就会把风雨牌和爱华牌都当成了电子品牌,再也不会有人想到,他们曾经在电器领域也是非常厉害的。 After they have referred to the China market, thinks that promotes in the Southeast Asia market first is quite appropriate, because the market mechanism is quite similar, the population density is big, the power of consumption is also good. 他们参考了华夏市场之后,认为在东南亚市场先推广比较合适,因为市场结构比较相似,人口密度大,消费能力也不错。 Jiang Wanmeng they had a liking for the Japan market, because also has Kameido Masao, can help them avoid troublesome, even can purchase such 1-2 Japan brands, if here is not good, then attempts to the Indian market, that side Tata group with the Taihua holding is also very good partner. 姜万猛他们看上了岛国市场,因为还有龟田正雄在啊,可以帮助他们避免许多麻烦,甚至可以收购那么一两个岛国品牌,如果这边不行,那么就到印度市场尝试,那边的塔塔集团跟泰华控股也是很好的合作伙伴。 Regarding this point, Feng Yu agrees certainly. The next face Corporation head actively develops the new market, this is he is willing to see. 对于这一点,冯宇当然是同意的。下面子公司的负责人积极开拓新市场,这正是他愿意看到的。 Three months ago, they screen in the Japan market, seek for the brand that can purchase. Dongzhi, Sony , etc. naturally did not need to consider, the opposite party will not sell . Moreover the opposite party also promoted the product by a core brand, only if can entire purchase it, but was not quite realistic, but behind opposite party the global first big financial group. 在三个月前,他们就在岛国市场筛选,寻找可以收购的品牌。东之、嗦尼等自然是不用考虑了,对方不会卖,而且对方也都是以一个核心品牌来推广产品的,除非能够整个将其收购下来,但是不太现实,对方背后可是全球第一大财团。 After the close investigation of Kameido Masao, has recommended a brand finally, child brand aqua of Japan Sanyo, the white electrical appliances service is good in Japan, moreover is also known in Southeast Asia several countries. 经过龟田正雄的详细调查,最终推荐了一个品牌,岛国三洋电机的子品牌aqua,旗下的白色家电业务在岛国还算不错,而且在东南亚好几个国家也小有名气。 The white electrical appliances make a general reference to be used to replace the work and electric appliance of promotion environmental quality, for example vacuum cleaner, air conditioning, refrigerator and washer anything. 白色家电就是泛指用来代替劳动和提升环境质量的电器,比如吸尘器、空调、冰箱、洗衣机什么的。 With the black electrical appliances of its correspondence, provides the electrical appliances that the entertainment uses, for example television, DVD, video game(s), sound, telephone, camera wait / etc.. 与其对应的黑色家电,就是提供娱乐用的家电,比如电视机、dvd、游戏机、音响、电话机、摄像机等等。 However in the two years comes under the influence of economic crisis, they have a decision error, loses is not small, now the debt proportion is not very high, but does not make money, has the sell intention. 不过这两年受到经济危机的影响,他们有过一次决策失误,损失不小,如今负债比例不算很高,但也根本不赚钱,有出售意向。 Kameido Masao and Jiang Wanmeng relate, hope that can purchase as soon as possible, by Wind & Rain Appliances and name of Aihua Appliances joint capital. Which Corporation purchase regardless, can make money to Feng Yu, but to these child Corporation management, naturally must strive. 龟田正雄和姜万猛就去联系,希望能够尽快收购下来,以风雨电器和爱华电器合资的名义。无论哪家公司收购,都能给冯宇赚钱,但是对那些子公司高管来说,当然是要争取一下。 Fortunately, they also understand restraint, has not done any interior to compete, naturally was their these years together has also researched and developed many products, the both sides cooperation was very happy. 还好,他们也都懂得克制,没有搞什么内部竞争,当然也是他们这些年一起研发了许多产品,双方合作还是非常愉快的。 But is following close on, Feng Yu received the Kameido Masao call, the purchase has met the match, was China Company, yes hi, he does not know how should process. 可是紧跟着,冯宇就接到了龟田正雄的电话,收购遇上对手了,还是华夏的企业,就是嗨尔,他不知道该如何处理。 If normal, naturally has competed, Kameido Masao also has the confidence to win, but the opposite party is China Company, Boss not too competes with the person on one's own side generally. 如果是正常来看,当然是竞争了,龟田正雄也有信心获胜,但是对方是华夏企业,老板一般是不太跟自己人竞争的。 Hi in good, but other Southeast Asia national development that the China market and North American market does are ordinary, particularly they already wanted to enter the Japan market comprehensively, happen to lacks a turning point. 嗨尔在华夏市场和北美市场做的都不错,但是东南亚其他国家发展一般,尤其是他们早就想要全面进入岛国市场,正好缺乏一个契机呢。 In Europe and North America, they also want to purchase some competitors, expands the share of their electrical appliances market, maintains the Boss status. 在欧洲和北美,他们也想要收购一些竞争对手,扩大他们家电市场的份额,保持老大的地位。 Hi most excels was also the white electrical appliances, the black electrical appliances their main attack a television. Therefore they also had a liking for aqua this brand, is contacting with Sanyo. 嗨尔最擅长的也是白色家电,黑色家电他们就主攻了一个电视机而已。于是他们也看上了aqua这个品牌,也正在跟三洋电机接触。 If not the Kameido Masao personal connection is broad, does not know that this matter, was almost given to deceive by Sanyo, was forced to raise the purchase price. 如果不是龟田正雄人脉宽广,根本不会知道这个事情,差点就被三洋电机给蒙住,然后被迫提高收购价了。 They for the market, may raise the purchase price, this is Sanyo desired. 他们双方为了市场,都有可能提高收购价,这是三洋电机所希望看到的。 Now the issue puts at present, must compete with hi, if gives up to put up the cash, they have the hope to take very much, but definitely will affect to the Company management, meets not too cost-effective/worthwhile. 现在问题摆在眼前,要不要跟嗨尔竞争,如果舍得砸钱,他们还是有很大希望拿下的,但是对企业经营肯定会有所影响,会不太划算。 But if gave up, will then not have such good opportunity again, the Japan market wants to enter again, must be more difficult. 但是如果放弃了,那么将再也没有这么好的机会,岛国市场再想进入,要更难了。 AIWA this brand concentrates on music, is most at least related with the sound, the television could convince reluctantly, but you produced the air conditioning, refrigerator and washer anything was not good. aiwa这个品牌专注于音乐,最起码跟声音有关,电视机勉强说得通,但是你生产空调、冰箱、洗衣机什么的就不行了啊。 Also is because had AIWA in the Japan market, making Wind & Rain Brand develop here not, Aihua is the AIWA Chinese transliterated, has not appeared in the Japan market. 也是因为有了aiwa在岛国市场,让风雨牌在这边发展也不咋地,爱华原本就是aiwa的汉语音译,根本就没在岛国市场出现过。 If Feng Yu, then gave up at the worst, can a Japan market, how much money one year make? Gave hi to be good, in any case was the people on one's own side. 如果是冯宇自己,那么大不了就放弃了,一个岛国市场而已,一年能赚多少钱？让给嗨尔好了,反正都是自己人。 Hi, although some German stocks, but the most stockholder's rights or the China aspect, the China aspect can be said as the absolute holding side. Also keeps that side Germany definitely from meddling the operation and management of Company, honest is waiting for a cent of money. 嗨尔虽然有一些德国股份,但是绝大部分股权还是华夏方面,华夏方面可以说是绝对控股方。也让德国那边完全无法插手企业的经营管理,老老实实的等着分钱。 But Feng Yu does not care about these, Jiang Wanmeng and Xu Lihua they care, Wind & Rain Appliances and Aihua Appliances other have the management of stock to care, this on behalf of their benefits. 可是冯宇不在乎这些,姜万猛、徐立华他们在乎啊,风雨电器和爱华电器其他有股份的高管在乎啊,这代表着他们的利益。 Feng Yu thinks that perhaps should discuss with Zhang Ruimin, this, Feng Yu also early wants to chat well. 冯宇想了想,或许应该跟张睿敏谈一谈,这一位,冯宇也早想好好聊聊了。 ...... ……
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