EG :: Volume #19

#1861: Goes forward toward the goal

LNMTL needs user funding to survive Read More

Feng Yu they discussed with Liu Chuanzhi is very long, everybody also believes that must make Apple Corporation have the loss all of a sudden to be very difficult, but if gradual nibbles the Apple Corporation service, making their product sales volumes gradually drop, then 35 years later, Apple Corporation should also deteriorate. 冯宇跟刘传志他们商量了很久,大家也都认为,一下子要让水果公司出现亏损很难,但是如果逐步的蚕食水果公司的业务,让他们的产品销量逐渐下降的话,那么35年后,水果公司也就该衰败了。 For example the present Apple Corporation main product is ipod, itouh, ima, iphone, ipad and other types, ipod has been going down hill, now had the smartphone, strengthened the sound effect music cell phone specially, bought the mp3 person to be getting fewer and fewer, bought, buys aia, that best. 比如现在水果公司的主要产品就是ipod、itouh、ima、iphone、ipad等几种,其中ipod已经在走下坡路,现在有了智能手机,还有专门强化了音效的音乐手机,买mp3的人越来越少了,就算买,也是买aia的,那个最好啊。 Moreover itouh is in itself the ipod promotion version, ipod must be eliminated gradually, is not the strange matter. Perhaps 2-3 years, thoroughly were eliminated. 而且itouh本身就是ipod的升级版,ipod要逐渐被淘汰了,也不是什么奇怪的事儿。或许两三年,就被彻底淘汰掉。 The notebook, is a Apple Corporation unmatchable product, their hardware and software combine does is very good . Moreover the firewall is also good, the work performance is prominent, receives some office workers to like very much. 笔记本电脑,算是水果公司的一个拳头产品,他们的硬件与软件结合做的很好,而且防火墙也不错,办公性能突出,还是很受一些上班族喜欢的。 However the performance-to-price ratio is bad, this is also an enormous shortcoming. After the Lenovo group the price of notebook pulled down all of a sudden, the Apple Corporation performance-to-price ratio not high characteristics again are enlarged, in the commerce manages on reverently, competition also even more intense, the Apple Corporation sales volume does not have any improvement. 但是性价比差,这也是一个极大的缺点。连想集团将笔记本电脑的价格一下子拉了下来后,水果公司性价比不高的特点被再次放大了,而且在商务办公本上,竞争也愈发的激烈,水果公司的销售额也没什么起色。 Said only after acquiring the IBM p service, Sony Corporation starts the attack North America market in Menglie, in addition wearing originally, but, collects and others, Lenovo and four magnitude brands, Apple Corporation is really survives in the crevice. 单说收购了ibm的p业务后,嗦尼公司就开始勐烈的进攻北美市场,再加上原本的戴而、汇普等,还有连想、四星等品牌,水果公司真是在夹缝里生存啊。 Other brand is the multi-direction development, from the inexpensive internet book, to playing this, business attended to fundamentals, the ultra small capital and other price first year some, basically does. 别的品牌都是多方位发展,从廉价的上网本,到游戏本、商务本、超薄本等价格高一些的,基本上都做。 However Apple Corporation as if only concentrates on the light and thin business attended to fundamentals, the game and entertainment performance not too good, this aspect has carried on the strengthening, then the price becomes very expensive. 但是水果公司似乎只专注于轻、薄的商务本,游戏、娱乐性能一直不太行,有的这方面进行了强化,那么价格就变得非常贵。 This made Apple Corporation ima itself have the limitation, the sale naturally cannot be good. 这就让水果公司的ima本身就有了局限性,销售自然不会太好。 As for smartphone, Apple Corporation good that although makes, but after there are the Wind & Rain cell phone has attacked the North American market crazily, Apple Corporation in cell phone service, development is also ordinary. 至于智能手机,水果公司虽然做的不错,但是有了风雨手机狂攻北美市场之后,水果公司在手机业务上,发展的也非常一般。 Their iphone-3 g sell does not have anticipated to be so good, to clean up stock, they again are also forced to reduce prices. 他们的iphone-3g卖的也没有预期那么好,而且为了清理库存,他们还再一次被迫降价。 However gross profit(s) Run of this cell phone, is very high, but researches and develops the expense not to be low, gross profit(s) Run is high, the sales volume cannot come up also uselessly. 但是这个手机的毛利润,还是很高的,只是研发费用也不低,毛利润高,销量上不去也白搭。 Also as for ipad, is inferior to Lenovo l-pad that they sell, even can say that now the tablet PC quantities of other global brands put together, can contrast with l-pad, on the tablet PC, the Lenovo group is the absolute overlord. 至于ipad,他们销售的也不如连想的l-pad,甚至可以说,现在全球所有其他品牌的平板电脑数量加在一起,才能跟l-pad对比一下,在平板电脑上,连想集团是绝对的霸主。 It can be said that Feng Yu Company, can suppress Apple Corporation comprehensively, but must say that a club kills, not so is easy. A most essential point, is Apple Corporation is good in the North American here brand, there are many dying loyal powders, in European that side development, although is ordinary, but can also make money. 可以说冯宇的企业,可以全面的压制水果公司,但要说一棒子打死,却不那么容易。最关键的一点,就是水果公司在北美这边品牌知名度不错,有不少死忠粉,在欧洲那边发展虽然一般,但也能赚到钱。 Asian here Apple Corporation is not good, now simply does not enter this market, Apple Corporation preserves the share of European and American market with single-hearted devotion, to guarantee that Corporation can also have the profit. 亚洲这边水果公司就不行了,现在干脆也不进入这块市场,水果公司专心保住欧美市场的份额,以保证公司还能有利润。 Now the economy of world is declining, they also worried whether these two years consumer electronics sales volume will slide, serious that if slides, then the effect on Apple Corporation was too big. 现在全球的经济都在下滑,他们也担心这两年的电子消费品销量是否会下滑,要是下滑的严重,那么对水果公司的影响就太大了。 Does not use their Apple Corporation electronic products, will not use their software basically. They are electronic products and software combine make money, does to be the same only, they absolutely do not have the present scale. 不用他们水果公司电子产品的,基本也不会用他们的软件。他们是电子产品与软件结合赚钱的,单做一样,他们绝对没有如今的规模。 Feng Yu was unable to use the low price strategy again, such also has the damage to own brand, moreover is easy to be accused dumping. 冯宇还不能再用低价策略,那样对自己的品牌也有损伤,而且还容易被控告倾销。 Feng Yu diligently is letting people now these product division scales, at this time the Apple Corporation product, divides the second grade completely. But this is insufficient, must divide the third gear it, even the fourth grade, such Apple Corporation will thoroughly deteriorate. 冯宇现在正努力让人将这些产品划分档次,此时水果公司的产品,全部划分到第二档。但这还不够,要将其划分到第三档,甚至第四档,这样水果公司才会彻底衰败。 Feng Yu believes that on this day will not be far, Microsoft does not look at Apple Corporation to do again in a big way, had Lenovo-Silver Mountain Corporation, Microsoft has not needed Apple Corporation to show that they did not monopolize Company. 冯宇坚信这一天不会太远了,微软也不会再看着水果公司做大,有了连想银山在,微软已经不需要水果公司来证明他们不是垄断企业了。 Under encircling of two big software Company, other software Company will be impolite with Apple Corporation. In addition other electrical factory chambers of commerce in view of the Apple Corporation electronic products, Feng Yu do not believe that Apple Corporation can also develop. 在两大软件企业的围剿之下,其他软件企业也不会跟水果公司客气。再加上其他电子厂商会针对水果公司的电子产品,冯宇就不信,水果公司还能发展起来。 The product that the previous generation fruit most makes money, may make Feng Yu make first, mp3, is the smartphone, or is the tablet PC, is Feng Yu Corporation researches and develops completely, Apple Corporation in this time, is following. 前世水果最赚钱的产品,可都让冯宇先弄出来了,无论是mp3,还是智能手机,又或者是平板电脑,全部都是冯宇的公司率先研发出来的,水果公司在这个时代,就是一个跟风者。 If follows can also surpass the past them, that Feng Yu must consider, below these management were whether qualified. 要是跟风的还能把他们超过去,那冯宇就要考虑一下,下面那些高管是否合格了。 The electronic electric product renewal speed fast, every year many new technologies appear, once many products of falling short of demand, slowly was eliminated, includes the Feng Yu Corporation product. 电子电器产品更新换代速度飞快,每年都有许多新技术出现,曾经的许多供不应求的产品,很多也都慢慢的被淘汰掉了,其中也包括冯宇公司的产品。 Currently vd to DVD basically the won't sell, high-definition DVD also had that little sales volume, portable DVD also a little sales volume, but closes right up against this inside patent authorization, Wind & Rain Appliances still every year can make the money. 现在vd到dvd基本上都已经卖不动了,高清dvd还有那么一点点销量,便携式dvd还有一点销量,但是靠着这里面的专利授权,风雨电器依然每年能赚一大笔钱。 After all now the computer develops rapidly, computer inside optical disk drive patent, majority of also in Wind & Rain Appliances here. The product renewal update is quick, Feng Yu makes them certainly pay attention to the market shift, the attention adjusts the volume of output when necessary, must avoid the product backlog. 毕竟现在电脑飞速发展,电脑里面的光驱专利,大部分也都在风雨电器这儿呢。产品更新换代很快,冯宇让他们一定关注市场变化,随时注意调整产品产量,一定要避免产品积压。 Actually this time set-top box sells was getting better and better, now many families start to watch the digital television, speed of this promotion fast, obtained the approval of common people. 倒是此时的机顶盒卖的越来越好了,现在许多家庭都开始看数字电视了,这个推广的速度飞快,也得到了百姓的认可。 Since Tom grandson Corporation has deteriorated, set-top box, cannot compete with Taihua Holding Group, the several brand set-top boxes of sell is good, moreover exits is also popular. 自从汤姆孙公司衰败以来,机顶盒方面,没有能跟泰华控股集团竞争的,旗下的几个品牌机顶盒卖的都非常好,而且出口也非常受欢迎。 At present world set-top box more than 50% output, come from China. Here is largest, had guaranteed the cost is lowest. And the technology is in the first grade, the brand superiority, Microsoft is also making the set-top box, sells in North America not. 目前全世界机顶盒一半以上的产量,都来自华夏。这边规模最大,保证了成本最低。并且技术处于第一档,还有品牌优势,微软也在做机顶盒,不过在北美卖的都不咋地。 Bill Gates makes video game(s) Failed, makes the set-top box or Failed, even if has made the tablet PC, similarly is Failed, as if Microsoft makes the consumer electronics, has not succeeded. 比尔盖茨做游戏机失败,做机顶盒还是失败,哪怕是做过平板电脑,同样是失败,似乎微软做电子消费品,就没有成功过。 However Bill Gates does not care, Microsoft is filthy rich, even if this product loses money, but makes many investors be willing to go ~ gambling, betting Microsoft can be successful, then the Microsoft stock price definitely will rise sharply. 但是比尔盖茨根本不在乎,微软财大气粗,即使这个产品亏损,但是却让许多投资者愿意去~赌,赌微软能够成功,那么微软的股价就必然会大涨。 Although these years Microsoft has promoted many Failed, but the stock price all the way is actually rising. Until financial crisis of this meet, the Microsoft stock price once more falls. 所以虽然这几年微软推出了不少的失败品,但是股价却在一路上涨。直到这次遇上的金融危机,微软的股价才再次跌下来。 However Feng Yu can affirm, when the in7 official listing, after the Microsoft stock price starts to rise, Bill Gates should be the same to the previous generation, the leverage part, invests into own foundation. 不过冯宇敢肯定,等到in7正式上市,微软的股价开始上升之后,比尔盖茨应该会向前世一样,套现部分,投入到自己的基金会中。 Some stocks, will directly also donate to give own foundation. The left hand right hand, then did not need to pay taxes but actually, but can also win a good reputation, this was American rich and powerful people commonly used method/trick. 或者还会将一部分股票,直接捐赠给自己的基金会。左手倒右手,然后就不用缴税了,还能博得一个好名声,这就是米国富豪常用的手段。 If the world's richest of beforehand Bill Gates to Feng Yu also has is not convinced, after this financial crisis, Bill Gates should unable to live to compare the thoughts with Feng Yu again. 如果说之前比尔盖茨对冯宇的世界首富还有不服气,这次金融危机过后,比尔盖茨就应该再也生不起跟冯宇比一下的心思了。 Dominated the it industry from the system, Feng Yu went forward a stride. 距离制霸it产业,冯宇又前进了一大步。 ......( To be continued......) ……(未完待续……)
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