EG :: Volume #17

#1629: The struggle of business attending to fundamentals

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【The Lenovo group will promote high-end business to attend to fundamentals, enters commercial domain comprehensively】 【连想集团将推出高端商务本,全面进入商务本领域】 【The Lenovo group claimed that this high-end business attended to fundamentals, will satisfy user as always】 【连想集团声称这款高端商务本,会一如既往的让用户满意】 【High-end commerce domain adds skilled person again, the road of brief analysis Lenovo group development】 【高端商务本领域再添强手,浅析连想集团发展之路】 News explode on internet/network, then some specialized it media, was reporting these news. The Lenovo group as the world pc volume of production and marketing first, has this qualifications to make all related media report its news. 一条条新闻在网络上爆出来,而后一些专业的it媒体,也都在报道这些新闻。连想集团身为世界pc产销量第一,有这个资格让所有相关媒体报导其新闻。 Jobs reads the news, on the face brings to disdain. Commercial domain, before only then IBM thinkpad can compete with them, since was purchased by Sony, the Apple Corporation opportunity came. 乔布思看着新闻,脸上带着一些不屑。商务本领域,之前只有ibm的thinkpad能跟他们竞争,但是自从被嗦尼收购之后,水果公司的机会就来了。 Their software and hardware unify very perfectly, the product suits the business professional to use , since thinkpad loses the Government order of North America, the majorities in these orders, were snatched by Apple Corporation. 他们的软件与硬件结合非常完美,产品十分适合商务人士使用,而且自从thinkpad失去北美的政斧订单之后,这些订单中的大部分,被水果公司抢下来了。 Naturally, but wore, collects and others also to obtain were many, other Corporation? Only can eat their remaining. 当然,戴而、汇普等也分得了而不少,其他公司？只能吃他们剩下的。 Although Lenovo group in innovation capabilities good, but they biggest competition method/trick is anything, price! 连想集团虽然在创新能力上不错,但是他们最大的竞争手段是什么,价格！ The high-end business attended to fundamentals, who will care about the price? The Lenovo group lost the biggest superiority, enters this domain, is brings upon oneself dully! 高端商务本,谁会在意价格？连想集团失去了最大的优势,进入这个领域,就是自找没趣！ Apple Corporation has not paid attention to the Lenovo group now, their goals are to defeat to wear, but, collects and Sony, becomes commercial domain, even the commercial pc domain is best, but this inside profit high. 水果公司现在根本没把连想集团放在眼里,他们的目标是击败戴而、汇普和嗦尼,成为商务本领域,甚至商务pc领域最好的,这里面的利润可是高的很呢。 Moreover not only can sell pc, but can also promote their systems and software, each, can bring the profit for them, after unifying, their profits are highest! 而且不但可以销售pc,还能推广他们的系统和软件,每一项,都能为他们带来利润,结合起来之后,他们的利润就是最高的！ Although said that the Lenovo group is also the union of hardware and software, but the system of Lenovo group, mainly aims at ordinary pc, the entertainment function is splendid, the commercial function is not formidable, this is the maximum difference. 虽然说连想集团也是硬件与软件的结合,但是连想集团的系统,主要是针对普通pc,娱乐功能出色,商务功能并不强大,这就是最大的不同。 Similarly sees this news Norio Ohga, the expression on face is somewhat fierce. 同样看到这个新闻的大贺典雄,脸上的表情有些狰狞。 They have not thought that initially purchased thinkpad, unexpectedly is a faulty stroke in handwriting. Not only increased the debt of their Corporation not saying that but also lost the market. 他们没想到,当初收购了thinkpad,竟然是一个败笔。不但增加了他们公司的负债不说,还失去了市场。 Initially before they purchased, thinkpad is North American Government pc biggest supplier, moreover was having the patented technologies of many high-end. 当初他们收购之前,thinkpad是北美政斧pc的最大供应商,而且还拥有着很多高端的专利技术。 After they thought buys, not only has promoted the technology, and expanded the market. However has not thought that although the technology has promoted, but the market actually withered. 他们本以为买过来之后,既提升了技术,又扩大了市场。但是没想到,技术虽然是提升了一些,可是市场却萎缩了。 Before they had to think, thinkpad will possibly lose the Government order, but they think that Sony also had many years North America, the relationship network was huge, should not have the issue. 之前他们不是没想过,thinkpad可能会失去政斧的订单,但是他们想嗦尼在北美这边也有很多年了,关系网庞大,应该没问题。 Even if loses, will not lose. More importantly this can make Sony pc more was accepted by the North American users, increases their Sony brand value and influence. 就算失去一些,也不会失去很多。重要的是这样可以让嗦尼的pc更多的被北美用户接受,增加他们嗦尼的品牌价值和影响力。 At the beginning, truly is so, the Sony stock price rose much. 刚开始的时候,确实是如此,嗦尼的股价跟着上涨了不少。 But after thinkpad loses North American Government order, the Sony stock price instead lowered. 可是当thinkpad失去北美政斧订单之后,嗦尼的股价反而下挫了。 This comes, the Sony stock price not to fall actually. But in this big Corporation stock price in the rise, they have not risen, this owed! 这一来一回,嗦尼的股价倒是没有下跌。可是在这个大公司股价都在上涨的时候,他们没涨,这就是亏了啊！ Moreover they initially to pursue efficiency quickly, came to an arrangement with IBM, has not actually thought that IBM broke free from the tradition unexpectedly, was authorized the patent to the Lenovo group. 而且他们当初为了追求效率,更快的跟ibm谈妥,却没想到ibm竟然打破了传统,将专利授权给了连想集团。 In other words, thinkpad many technologies, no longer were Sony one were in sole possession , the Lenovo group also had, this has pulled closer the technological gap of both sides. 也就是说,thinkpad的很多技术,不再是嗦尼一家独有了,连想集团也有,这就拉近了双方的技术差距。 Now the Lenovo group said that must enter high-end commerce market, has clearly digested these technologies! 现在连想集团说要进入高端商务本市场,分明就是已经消化了这些技术！ Was good after purchasing thinkpad, the pc sale of Sony also became well, the market share was also higher, this had some comforts. 好在收购了thinkpad之后,嗦尼的pc销售也变得更好了,市场份额也更高了,这算是有了一些安慰。 However now the Lenovo group wants to enter high-end commerce market, this Sony does not permit absolutely! 不过现在连想集团想要进入高端商务本市场,这个嗦尼绝对不允许！ The market so is big, many competes, the sales volumes of other families on inevitable sliding. 市场就那么大,多一家竞争,其他家的销量就不可避免的会下滑。 In the low-end market, was occupied the majority by the China brand, the end market, everybody does not have the absolute superiority, the high-end market if now were also walked the same place by the Lenovo group minute, then the Lenovo group world pc volume of production and marketing Boss throne, was not better to snatch! 在低端市场,已经被华夏品牌占据了大部分,中端市场,大家谁也没有绝对的优势,高端市场现在要是也被连想集团分走一块,那么连想集团这个世界pc产销量老大的宝座,就更不好抢过来了！ All manufacturers want to embezzle others' market, then ensure own market was not embezzled, thus got the biggest interests by oneself. 所有的厂商都想侵吞别人的市场,然后保证自己的市场不被侵吞,从而让自己获得最大的利益。 But Sony the will in the first throne, how possibly looks that the Lenovo group does embezzle their markets? 嗦尼可是志在第一的宝座,怎么可能看着连想集团来侵吞他们的市场？ Your Lenovo do not promote the high-end business to attend to fundamentals, that makes the user have a look, is your business attended to fundamentals is better, is our best. 你们连想不是要推出高端商务本么,那就让用户看看,是你们的商务本更好,还是我们的最佳。 thinkpad gave others the biggest impression is the commercial ability is prominent, after merging into Sony, had the technical support of some Sony, became more outstanding. thinkpad本来给别人最大的印象就是商务能力突出,并入嗦尼旗下后,又得到了一些嗦尼的技术支持,变得更加优秀了。 If Apple Corporation promotes new high-end business to attend to fundamentals, perhaps Sony will be anxious, but the Lenovo group, they have not paid attention. 如果是水果公司推出新款高端商务本,或许嗦尼会紧张,但是连想集团,他们还没放在眼里。 Not only so, Sony also thinks that this is one time attacks the good opportunity of Lenovo group! 不但如此,嗦尼还认为这是一次打击连想集团的好机会！ Company under Feng Yu name always uses some data contrasts, proves their product superiority. But contrast time, will always cover some inferiority. 冯宇名下的企业总是用一些数据对比,来证明他们产品的优势。而对比的时候,总是会将一些劣势所掩盖。 This time, our Sony makes the performance parameter contrast, making your Feng Yu Corporation also know that like this has repugnantly how! 这一次,我们嗦尼来做性能参数对比,让你冯宇的公司也知道,这样有多么的讨厌！ Wears but after collecting and other manufacturers learned of this news, some vigilant. 戴而和汇普等厂商得知这个消息后,都有一些警惕。 Although they also believe that in high-end notebook, the Lenovo group not with the strength that they compete, everybody's production orientation originally is different, who knows that these year of Lenovo group technologies do have the big progress? 他们虽然也认为,在高端笔记本方面,连想集团没有跟他们竞争的实力,大家原本的产品定位就不同,但是谁知道这些年连想集团技术有多大进步呢？ The Lenovo group every time enters a domain, earth-shaking that mixes. 连想集团每一次进军一个领域,都搅动的天翻地覆。 From initial does not have the notebook of explicit localization to start, the Lenovo group exposes ~ left toweringly. 从最初的没有明确定位的笔记本开始,连想集团就展露~出了峥嵘。 Then promotes the internet book, cuts the notebook price suddenly. After they also promote accesses the net this, the Lenovo group makes the video and music this and ultra small capital, again locates the product, and obtained the affection of user. 然后推出上网本,将笔记本电脑价格急剧降低。在他们也推出上网本之后,连想集团又弄出来了影音本和超薄本,再一次将产品重新定位,且获得了用户的喜爱。 These time announced that marches high-end business to attend to fundamentals, does not know that what new pioneering work the Lenovo group also has, is makes this high-end business attend to fundamentals becomes thinner, is lighter, what functions has made the strengthening in other? 这一次宣布进军高端商务本,不知道连想集团又有什么新的创举,是让这个高端商务本变得更薄,更轻,还是在其他什么功能上做了强化？ No matter which type, they will attach great importance to. That side Asian Company, was getting more and more formidable, the development speed is fastest, is China. 不管哪一种,他们都会十分重视。亚洲那边的企业,越来越强大了,其中发展速度最快的,就是华夏。 The strength of whole nation adds on Feng Yu this world's richest, but also is not really good to cope. 举国之力加上冯宇这个世界首富,还真是不好对付啊。 They are worried about Feng Yu especially, this person as if always that mysterious, vision always that original. 他们尤其担心冯宇,这个人似乎总是那么的神奇,眼光总是那么的独到。 Happen, they must release the new high-end business to attend to fundamentals, everybody clarifies the carriages and horses, resists directly. 正好,他们也要推出新款的高端商务本了,那大家就摆明车马,正面对抗一下吧。 After having defeated Lenovo group model of product, wears, but could become the pc profession Boss . 击败了连想集团这款产品之后,戴而可是有望成为pc行业的老大呢。 As for likely four star electrons, ASUS, Acer, BenQ and other Asian top electron Company, decided that seizes the chance to enter this domain to try the water, has the Lenovo group top in any case in front, so long as they can capture together the market, that is successful! 至于像四星电子、华碩、宏基、明碁等亚洲顶尖电子企业,也都决定趁机进入这个领域试水,反正有连想集团顶在前面,他们只要能抢下来一块市场,那就是成功的！ ......( To be continued.) ……(未完待续。)
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