EG :: Volume #16

#1554: Blog marketing( sought subscription)

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When various large cart business in carrying on the car display, they have not forgotten, making the person give itself the car(riage) voting of Company. 12 prizes can throw in any case, their top car(riage) business, naturally are also 12 prizes have the running vehicles. 当各大车企在进行汽车展览的时候,他们也都没忘了,让人给自己企业的车投票。反正12个奖都能投,他们那些顶尖车企,自然也是12个奖都有参选车辆。 No matter the truck, passenger train, passenger vehicle or the race car, regarding Toyota, same as such car(riage) business, they produce, and good that makes. 不管是卡车、客车、轿车还是跑车,对于疯田、同用这样的车企来说,他们都生产,且都做的不错。 Is less than one hour, their numbers of votes have also achieved tens of thousands tickets, but also in growth. 不到一个小时,他们的票数也都达到了几万票,还在快速增长中。 They look up, number of votes most two, are Song River car, has surpassed 100,000 tickets. 只是他们抬头一看,票数最多的两个,还是松江汽车的,已经超过了100000票。 Watanabe looks after this situation, not any worry. Your China is the person are many, but your China car(riage) business are also many. Every large or small dozens, any annual output 5000 participated. 渡边介照看到这个情况,并没有任何担心。你们华夏是人多,但是你们华夏的车企也多啊。大大小小几十个,就连什么年产量5000台的都来参加了。 In this case, then can look for the point to trouble to Song River car. 这样的话,那么就可以给松江汽车找点麻烦了。 Next day, many people saw the news on internet/network, the model of new car of Watanabe photo to Guangzhou car have been full of praise, and expressed that Toyota will start the cooperation of depth with Guangzhou car. 第二天,很多人看到了网络上的新闻,渡边介照对羊城汽车的一款新车赞不绝口,并表示疯田会跟羊城汽车展开更深度的合作。 On the same day, Guangzhou car this ticket number rose sharply. 当天,羊城汽车这款车票数大涨。 Many China people thought that can let car that the arrogant Japan people acclaimed, was definitely good. 很多华夏人都觉得,能让高傲的岛国人都赞叹的汽车,肯定非常好啊。 But Guangzhou car quickly has also created the propaganda, in the Guangzhou newspaper, has published the advertisement of full page, summoned the people for its voting. 而羊城汽车也迅速做了宣传,在羊城的报纸上,刊登了整版的广告,号召人们为其投票。 Naturally, Guangzhou car also return a favor, praised the Toyota car technology, thinks that Toyota some model of car(riage) is extremely classical. 当然,羊城汽车也投桃报李,夸奖了疯田的汽车技术,也认为疯田的某款车极其经典。 Toyota the ticket number, has risen sharply one section. 疯田的这款车票数,也大涨了一截。 Other car(riage) business also rapidly responded that right, your China person was many, here was also your home games. But first this voting is the world range, the place that almost can access the net, can participate in the voting. The next your China running car(riage)s are many, can definitely separate your China number of votes. 其他车企也迅速反应过来,没错,你们华夏人是多,这里也是你们的主场。但首先这个投票是全世界范围的,几乎能上网的地方,就能参与投票。其次你们华夏的参选车很多,完全可以将你们华夏的票数进行割裂。 Toyota has made a very good demonstration to them, making them understand how should divvy up the China number of votes. 疯田给他们做了一个很好的示范,让他们明白,该如何分掉华夏的票数。 Their these top car(riage) business, initially to enter the China market, but has constructed the joint venture plant. Because China did not allow their sole investment to put up a factory at that time, therefore they can only pool capital. 他们这些顶尖车企,当初为了进入华夏市场,可是都建了合资工厂。因为那时候华夏不允许他们单独投资建厂,所以他们只能合资。 Moreover China was also too high regarding the tax revenue of import car, a cost insurance and freight and selling price of car(riage), energy balance three times, this will weaken their competitive powers enormously. 而且华夏对于进口车的税收也太高了,一辆车的到岸价格和销售价格,能差三倍,这会极大的削弱他们的竞争力。 Since pooled capital, then has the cooperation side. Flattered with the cooperation side mutually, this was very normal? The China car(riage) business wants a better technology, but they want taking advantage of the help of these car(riage) business, more comprehensive enters the China market. 既然合资了,那么就有合作方。跟合作方互相吹捧,这个很正常吧？华夏的车企想要更好的技术,而他们则想借着这些车企的帮助,更全面的进入华夏市场。 The especially thoses China car(riage) business, who doesn't want to win an award? Although this organizer is Taihua Holding Group, however prize on is certain is Song River car of their? 尤其是那些华夏车企,谁不想获奖？虽然这个主办方是泰华控股集团,但是获奖的就一定得是他们旗下的松江汽车吗？ Executive of many China car(riage) business believes that their technologies compared with Song River car difference many, they do not research and develop the car(riage) that designs independently, has the characteristics very much, is very popular. 很多华夏车企的老总都认为,他们的技术不比松江汽车差多少,他们自主研发设计的车,也很有特点,也很受欢迎。 Reason that the sales volume does not have Song River car to be good, that is because Song River car took with connections to the leadership, that Government order and armed forces ~ the order of team, making Song River car be approved by the common people. 之所以销量没有松江汽车好,那是因为松江汽车走了上层路线,那个政斧订单和军~队的订单,让松江汽车被百姓所认可了。 If they can win an award, then their sales volumes also rise sharply inevitably, then duplicates the mystery of Song River car, even surpasses Song River car. 他们要是能获得一个大奖,那么他们的销量必然也大涨,然后复制松江汽车的神奇,甚至是超过松江汽车。 ...... …… „Zhao Zong, our numbers of votes pursued to third, even if cannot win an award, the third number of votes, enough we propagandized!” “赵总,我们的票数已经追到第三了,即使不能获奖,第三的票数,也足够我们宣传了！” Shanghai car jubilant, the number of votes third, stepped world that many top car(riage) business car, this is they have never had the sight time. 魔都汽车这边喜气洋洋,票数第三,踩住了世界那么多顶尖车企的汽车,这是他们从来没有过的风光时刻。 „Continues to summon everybody to vote, mobilizes all our staff family members, friends and others, for our car voting. Even if cannot win an award finally, short occupies some time first, is very good.” “继续号召大家投票,发动咱们所有的员工家属、朋友等,为我们的汽车投票。就算最终不能获奖,短暂的占据一段时间的第一,也是很好的嘛。” ...... …… Capital City car Executive, he looks on internet/network the statistics about number of votes, on the face has hung all over the smiling face. Has not thought that their numbers of votes can grow these many unexpectedly, compared with anticipated being much better. It seems like everybody had not forgotten that their Capital City car group, that this time tries to find the solution, must increase the exposure lead in a short time. 京城汽车的老总,他看着网络上关于票数的统计,脸上挂满了笑容。没想到他们的票数竟然能增长这么多,比预期的好多了。看来大家还是没有忘记他们京城汽车集团,那这次就想想办法,一定要在短期内增加曝光率。 Moreover his unusual „intelligent” the subordinate also told him good means that this internet/network votes, can brush. A server, can in one hour, brush 100,000 tickets with ease, but the cost of paying, 100,000-200,000. 而且他的一个非常“聪明”的下属还告诉了他一个好办法,这个网络投票,是可以刷的。一台服务器,就能轻松在一个小时内,刷出100000票,而付出的成本,也才一二十万而已。 100,000-200,000, can increase such high sensitometry, was too simply perfect. If flowered 1,000,000-2,000,000, but can also win the prize, that delimited comes. 一二十万,就能增加这么高的曝光度,简直太完美了。要是花个一二百万,还能把奖拿了,那就更划得来了。 Let alone was world-class car industry award, even if were the state-level, they want to spend 2 million to buy a prize not to be impossible. If determines to win an award, even if 5 million, they also wanted! 别说是世界级的汽车工业大奖了,就算是国家级的,他们想花2000000买个奖都不可能。如果确定能获奖,哪怕是5000000,他们也要了！ ...... …… „Informs our people, intensifies the publicity, is not the internet/network voting, our Daimler same can win an award. Not only need win an award, could not have a prize.” “通知我们的人,加大宣传力度,不就是网络投票么,我们戴姆勒一样能够获奖。不但要获奖,还不能只得一个奖。” „President, following same uses to pursue is very tight, moreover they have the relation with the China car(riage) business, perhaps here will have to support their, making their number of votes increase quickly.” “总裁,后面的同用追的很紧啊,而且他们跟华夏车企有联系,恐怕这边会有支持他们的,让他们票数增加很快啊。” „Do not be worried that we have also related with other car(riage) business, China person are many, how many but can the Internet users have? The China per capita income many, many people perhaps do not know that internet/network is anything. The netizens in single Europe and America, can make us reach first, let alone we in some Asian also many supporters.” “不要担心,我们也跟其他车企联系了,华夏人多,但是网民能有多少？华夏的人均收入才多少,很多人恐怕都不知道网络是什么。单只欧美的网友,就能让我们登顶第一了,更何况我们在亚洲也有很多支持者。” ...... …… A few days later, Zong Qingxian comes to report: „Chief Feng, our b1 numbers of votes were about to overtake by second, now differs , is less than 20,000 tickets, in imminent danger.” 几天后,宗庆先进来汇报:“冯总,我们的b1票数已经被第二名快追上了,现在相差只有不到20000票,岌岌可危啊。” Feng Yu frowns, was the domestic number of votes, really diverged? These car(riage) business are also very astute, they the domestic Internet users will have divided, lets many people, has not voted to Song River car, but threw to these foreign car(riage) business. 冯宇皱着眉头,国内的票数,果然还是被分流了吗？那些车企也都很精明,他们将国内的网民进行了分割,让很多人,并没有投票给松江汽车,而是投给了那些外国车企。 It seems like is necessary, makes some „correctly” guidance. 看来有必要,做一些“正确”的引导了。 „Informs, starts in our blogs, summoned that everybody votes. Not only the Company official blog, the blogs of all management, must propagandize, makes them have a look, anything is called the blog marketing!” “通知下去,开始在我们的博客上,号召大家投票。不只是企业的官方博客,所有高管的博客,都要进行宣传,也让他们看看,什么叫做博客营销！” This issue, before Feng Yu, has considered. Although Song River car is internally most famous, but the netizens in these places, will throw to the car(riage) business of their place, this is the way things should be. 这个问题,冯宇之前就考虑过。虽然松江汽车在国内名气最大,但是那些地方的网友,也会投给他们地方的车企,这点是人之常情。 Feng Yu has not thought that the divergence so is unexpectedly big. Moreover there are many netizens, threw to the overseas car(riage) business unexpectedly. It seems like moon of foreign country is quite round this idea, does not have fundamentally to turn around. 只是冯宇没想到,分流竟然这么大。而且还有很多网友,竟然投给了国外的车企。看来外国的月亮比较圆这个观念,还是没有从根本上被扭转过来啊。 Feng Yu did not deny that the technological strengths of these foreign car(riage) business are stronger, but is stronger? Even Feng Yu suspected that their many people have not driven these car(riage)s, votes to these car(riage)s, was propagandized affects. 冯宇不否认,那些外国车企的技术实力更强,但是不是所有的都更强吧？甚至冯宇怀疑,他们很多人都没开过那些车,偏偏还投票给那些车,就是受到了宣传的影响。 Said many car(riage)s, sells not much in the overseas, was packed the becoming famous car(riage) in China, unexpectedly also many people believe. 就说很多车,在国外卖的都不怎么样,偏偏在华夏被包装成名车,居然还有很多人相信。 It is not propagandizes, although we do not have the pointed doing advertisement, but a blog, must be startled the eyeballs of these car(riage) business management! 不就是宣传么,我们虽然没有针对性的做广告,但是一个博客,就要惊掉那些车企高管的眼球！ ......( To be continued.) ……(未完待续。)
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