EG :: Volume #16

#1546: Makes an award( asked to subscribe asks ticket)

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„If not the commercial vehicle, calculates only vehicle, we should be the world first ten, even we should arrange at the world last year eighth. But who regarded the world us eighth? World first ten car(riage) business ranks, did not have us!” “如果不算商用车,单算乘用车的话,我们应该已经是世界前十了,甚至我们去年应该排在世界第八。可是有谁把我们当成世界第八了？世界前十的车企排名,一直都没有我们！” Li Mingde unusual is not convinced, if Song River car has annexed domestic these commercial vehicle Company, perhaps then ranks can crush into first five. 李明德非常的不服气,如果松江汽车吞并了国内的那些商用车企业,那么排名说不定能挤进前五呢。 Annexes these joint capital car(riage) business, can make the rank promote several. 或者是吞并那些合资车企,也能让排名提升好几位。 What what a pity is, the country does not allow such to do. Although said that is the Company management, if were annexed, the country does not agree. 可惜的是,国家不允许这么做。虽然说是企业化经营,但是一旦被吞并,国家还是不同意的。 If wants to merge, Ok, trades with the stockholder's rights. 如果想要合并,可以,用股权来交易。 Draws cash to buy directly? Can you pull out money? Excuse me, does not sell! 直接拿钱买？你们掏得起钱？不好意思,不卖！ In other words, if Song River car wants to expand, then Taihua Holding Group will lose to this Company controlling interest. But Bing City city Government also very astute, they will not sell out the stockholder's rights absolutely, even if the premium 30% superelevation prices does not sell. 也就是说,如果松江汽车想要扩大,那么泰华控股集团就将失去对这个企业的控股权。而冰城市政斧也非常的精明,他们绝对不会卖掉股权,即使是溢价30的超高价格也不卖。 What drew cash can invest? Retains the stock, every year drawing bonus is not the small number, but can also make the Corporation headquarters not move Bing City, making them obtain the rich tax revenue. 拿了钱又能投资什么？保留股份,每年的分红也不是小数目,还能让公司的总部不会搬迁出冰城,让他们得到丰厚的税收。 Other car(riage) business are also same, wants to purchase us, ok, with the stockholder's rights merger and acquisition, we do not have the opinion. With the cash, that has not resulted in discussed! 其他车企也是一样,想要收购我们啊,行啊,拿股权并购,我们没有意见。用现金,那就没得谈！ Last year the China car year volume of production and marketing has been over 6 million, the pure vehicle, occupied over 50%, but Song River car, occupied one-third. 去年华夏的汽车年产销量超过了6000000辆,单纯的乘用车,占据了50以上,而其中松江汽车,占据了其中的1。 The China personal vehicle inventory, had surpassed last year surely, the market survey showed that personal car, the vehicle, the sales volume will continue the growth particularly. 华夏的私人乘用车保有量,去年就已经超过千万,市场调查显示,私人汽车,尤其是乘用车,销量会继续快速增长。 Above also paid attention to this data, moreover Feng Yu also suggested with above, takes the pillar industry the car industry, since that is the pillar industry, how possibly to make private business one alone big? 上头也关注了这个数据,而且冯宇还跟上头建议了,将汽车工业作为支柱产业,那么既然是支柱产业,怎么可能让私企一家独大？ Now Song River car fell into such a trouble, wants to expand, internally hopes uncertainly, wants to be purchased, Song River car is not willing to purchase, because these car business are too bad, except for the worker and land for building, Song River car cannot have a liking. 现在松江汽车就陷入了这么一个麻烦,想要扩大,在国内希望渺茫,想要被收购的,松江汽车不愿意收购,因为那些小车企都太差,除了工人和地皮,松江汽车都看不上。 Can have a liking, also cannot receive. This has caused the Song River car scale, is unable the effective fast expansion, still to have several brands, two car(riage) signs( Eastern Divine Deer is own car(riage) sign). 看得上的,又收不过来。这就导致了松江汽车的规模,无法有效的快速扩大,依然只有几个品牌,两种车标（东方神鹿是自己的车标）。 The car volume of production and marketing of world, in the next few years growth. Especially in the two years, the global economic situation is good, absolutely is the good opportunity. 世界的汽车产销量,未来几年都会快速增长。尤其是这两年,世界经济形势非常好,绝对是好机会。 However at this time also the good news, that was starting from last year, General Motors started to go bankrupt. Is good because of the global economy situation, car volume of production and marketing rising sharply time, with using unexpectedly at the world first volume of production and marketing, started to lose money! 不过这时候还有一个好消息,那就是从去年开始,同用汽车就开始破产了。在全球经济形势非常好,汽车产销量大涨的时候,同用竟然以世界第一的产销量,开始亏损了！ World first ten car(riage) business, only then with using is the loss, another large-scale car(riage) business Ford of North America, the management is not quite similarly good, the profit reduces greatly, what with this correspondence is, the sales volume and profit growth of Toyota and populace. 世界前十的车企,只有同用是亏损的,不过北美的另外一个大型车企福特,同样经营不太好,利润大减,与此对应的是,疯田和大众的销量和利润都快速增长。 According to such develops, then with using definitely to step onto the previous generation the old route, applies for the bankruptcy protection, depends on US Government rescue, the closure factory, closes the distribution center, lays off, sells out the brand wait / etc.. 照这么发展下去,那么同用必然会走上前世的老路,也就是申请破产保护,依托米国政斧救援,关闭工厂,关闭销售中心,裁员,卖掉品牌等等。 Although the previous generation with using to rise, but the world first throne, has actually given Toyota, has not snatched then, even the second throne, is the populace sits, they do not have the tiny bit opportunity. 虽然前世同用重新崛起了,但是世界第一的宝座,却让给了疯田,然后再也没抢回来过,甚至第二的宝座,也是大众坐着,他们没有一丝一毫的机会。 With using was in the management had the problem, they had more than 20 brands, but actually operated independently, cannot form the effective union. Only produces and research and development resources, has wasted many. Do not say some brands that they purchase, simply had not made money. 同用是经营上出现了问题,他们拥有20多个品牌,但却各自为战,没能形成有效的联合。光是生产和研发资源,都浪费了多少呢。更不要说他们收购过来的一些品牌,干脆一直就都没赚钱。 They want truly to achieve general, any vehicle type, they have. However has actually neglected, because extremely heterogeneous, becomes entirely not good! 他们原本是想真正做到通用,任何车型,他们都有。但是却忽略了,因为太过驳杂,变得通通不行！ General biggest problem, appears in the North American market, they are having their General Motors finance Corporation, provides the car loan. 通用最大的问题,还是出现在北美市场,他们拥有着自己的同用汽车金融公司,也就是提供汽车贷款的。 They use the credit of opposite party to sell, but actually needs many issues to take back the incoming vehicle funds. Although their sales volumes are biggest, but cannot receive money. 他们利用对方的信用来销售,但是却需要好多期才能收回来车款。所以虽然他们的销售量最大,但是很多都拿不到钱。 If did not have the accident, then their this patterns do not have anything, afterward money slowly can always come back in any case, they can also invest through this financial Corporation, even if only simple making loans, can have not the low profit. 如果一直不出意外,那么他们这个模式也没什么,反正后来慢慢的钱总能回来了,他们还能通过这家金融公司进行投资,哪怕只是简单的放贷,也能有不低的利润。 However Feng Yu actually finds that with using just like the previous generation, walked super blunder, their car finance Corporation, the peaceful death does not die entered the real estate market. 但是冯宇却了解到,同用跟前世一样,走了一步超级臭棋,他们的这家汽车金融公司,好死不死的杀入了房地产市场。 Because this time real estate market profit is very high, they became one of the entire beautiful five big mortgage financial institutions, and at this time looks like, the ratio car loan that gains wanted tall Duo. 因为此时的房地产市场利润很高,他们已经成为了全美五大住房贷款金融机构之一,并且此时看起来,赚的比车贷要高多了。 The car loan time is quite generally short, when two years of US two crises have broken out, many people met the credit to go bankrupt, cannot return to loan. 车贷的时间一般比较短,在过两年米国两房危机爆发的时候,很多人会信用破产,还不上贷款了。 If there is car loan, then loses is not big, but has been counted the home loan, lost is big. A selling price of house, may compared with car(riage) tall Duo . Moreover the repayments deadline is longer, once the credit goes bankrupt, the bad debt and bad account will be more. 如果只有车贷,那么损失还不大,但是算上了房贷,损失就大了。一套房子的售价,可比一辆车高多了,而且还款期限更长,一旦信用破产,呆账、坏账会更多。 Feng Yu wants to let Song River car development routinely, waits for three years, with the application goes bankrupt the time, they have also developed into the world top car(riage) business. 原本冯宇是想让松江汽车按部就班的发展,等三年时间,同用申请破产的时候,他们也已经发展成为世界顶尖的车企了。 However has actually forgotten, they only make the vehicle, in the world car(riage) business rank, links first ten not to go in unexpectedly. Has the China vehicle market half of the country, but also has included the low price and low profit little elf, links first ten not to enter unexpectedly, this was too slow. 但是却忘了,他们只做乘用车,在世界车企排名中,竟然连前十还没进去呢。占据华夏乘用车市场半壁江山,还包括了低价、低利润的小精灵,竟然还连前十还没进入,这就太慢了。 If such development slowly, perhaps with using the crisis came, Song River car will not have the too big eruption to rise. 如果还是这么慢慢的发展,恐怕同用危机来了,松江汽车也不会有太大的爆发崛起。 „Old Li, this matter does not need to worry, I solve.” Feng Yu thinks to say. “老李,这事儿不用着急,我来解决。”冯宇想了想说道。 Isn't the brand is not very high? It is not wants the award, is simple. 不就是品牌知名度不够高吗？不就是想要得大奖么,多简单啊。 One make the prize! 自己造奖啊！ This matter, had to do before. 这种事儿,之前又不是没干过。 In these world well-known award item, has not created. 那些世界上知名的奖项,还不都是创造出来的。 They can make, why aren't we good? 他们能弄,我们为什么不行？ That prize that they make, similarly applies a standard. The prize, is in the standard is most outstanding. 他们弄的那个奖,同样是推行一种标准。获奖的,就是标准中最优秀的。 They can apply the standard, aren't we good? We back on the rate of increment highest China market, why can't make a prize to come out? 他们能推行标准,我们就不行？我们背靠增长率最高的华夏市场,凭什么就不能自己弄个奖出来？ Not only need make, but must make into a world-class car award! 不但要弄,而且还要弄成一个世界级的汽车大奖！ However makes this prize , the difficulty, that is needs other car(riage) business to participate, and with suffices the component the vehicle type to be good. 不过弄这个奖,也有一个难点,那就是需要其他车企来参加,并且拿出来够分量的车型才行。 This is quite troublesome, Song River car externally, does not have that big face. 这个比较麻烦,松江汽车在国外,可没那么大的面子。 Then, this time wanted Feng Yu personally to act. 说不得,这次要冯宇亲自出面了。 By the face of his world's richest, sends out the invitation personally, these car(riage) business, should be able to participate. 以他世界首富的面子,亲自发出邀请函,那些车企,应该会来参加。 How this prize must make specifically, how can highlight Song River car, this must consider carefully. 只是这个奖具体要怎么弄,怎么才能突出松江汽车,这还要仔细考虑一下。 ......( To be continued.) ……(未完待续。)
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