EG :: Volume #2

#133: Filthy rich

LNMTL needs user funding to survive Read More

The station manager has also gawked, Little Cheng reports, is not the opposite party is unable to name, the advertising expenditure wants few half, now is also unexpectedly willing to leave 1 million? 台长也愣了一下,小程汇报,不是对方无法冠名,广告费要少一半么,现在居然还肯出1000000？ Feng Yu returned to office/bureau to speak in detail with the station manager, as for head Cheng Baojun of Advertisement Branch, then turned into the role that has served tea to pour water. * % the station manager went into action personally, does the wheel obtain him to start talking? 冯宇跟台长回办公室详谈去了,至于广告科的负责人程宝军,则变成了端茶倒水的角色。※%台长亲自出马了,轮得到他开口说话么？ Has not waited to discuss that several, office/bureau of station manager had been sounded, what coming is a director of assistant station chief and third channel. 还没等谈几句呢,台长的办公室就被人敲响了,进来的是一个副台长兼第三频道的总监。 „Station manager, is busy?” “台长,忙着呢？” Station manager white his eyes, this is not asks something already known. 台长白了他一眼,这不是明知故问么。 „Does Old Hu, what matter have?” “老胡,有什么事儿吗？” „Station manager, I heard that has Corporation to come our stage to advertize, look can give our third channel to support some money?” “台长,我听说有公司来咱们台做广告,看看能不能给我们第三频道赞助一些钱？” Now Yang Tai also only then three channels, the fourth channel must appear in 92 years, this third channel, is the ground wireless channel that 86 years clear, only broadcasts in Capital City basically. The second channel also on star in 87 years, before only then Capital City can receive. 现在央台还只有三个频道,第四频道要在92年才会出现,就这第三频道,也是86年才开通的地面无线频道,基本只在京城播放。第二频道也是在87年才上星,以前还是只有京城才能收到。 Only the television station that broadcasts in Capital City, wants to collect the advertising expenditure, the nature was more difficult. Assistant Station Chief Hu is the funds is also too anxious, comes to here to try. 一个只在京城播放的电视台,想要收广告费,自然困难了许多。胡副台长也是经费太紧张,才来这儿试试。 Has not waited for the station manager to take a stand, Feng Yu asked one first: „This is Manager Hu, what do your three channels have to take the take action program? Is the common people that likes looking.” 没等台长表态呢,冯宇先问了一句:“这是胡台长吧,你们三频道有什么能拿得出手的节目吗？就是老百姓爱看的那种。” Manager Hu is busy at saying: „, I am. Wants the reaching an agreement program, our channel naturally has.” 胡台长忙说道:“副的,我是副的。要说好节目,我们频道自然还是有的。” Finally Manager Hu said 34, but program Feng Yu has not listened. His ancestors have not looked, naturally cannot have the impression. Also three channels were mainly in the majority by drama, other programs were pick the first channel and second channel do not want, what good program can have? After must arrive at the star, will have the good music program, arrived at afterward the viewing ratio very good literary arts channel again. 结果胡台长说了34个,可一个节目冯宇都没听过。他上辈子都没看过,自然不会有印象。再说三频道主要以戏曲居多,其他节目都是捡第一频道和第二频道不要的,能有什么好节目？要到上星之后,才会有好的音乐节目,再到后来收视率很不错的文艺频道。 Feng Yu breaks incessant of Manager Hu: „Manager Hu, you also knows, reason that I advertize in Yang Tai, regards as important is Yang Tai is the satellite TV station, the nation can receive to the first channel, as for the third channel, to be honest, I long is so big, has not looked. Like this, since Manager Hu has opened the mouth, I leave 100,000 to buy one year of advertisement, you give me every day least three advertisements, when each cannot be lower than 15 seconds steadily, any time interval is good!” 冯宇打断胡台长的滔滔不绝:“胡台长,您也知道,我之所以在央台做广告,看重的就是央台是卫星电视台,全国都能收的到第一频道,至于第三频道,说实话,我长这么大,还从来没看过。这样吧,既然胡台长开口了,那我就出100000块买一年的广告,你每天给我最少三段广告,每段时长不能低于15秒,任何时段都行！” Your younger sister, this Manager Hu was not afterward that radio and TV Boss , in the future the authority not will be small, when Feng Yu spent 100,000 emotional investments. 你妹啊,这个胡台长不是后来的那个广电老大么,未来权力可不算小,冯宇就当花100000块感情投资了。 Manager Hu great happiness, day of less than one minute of advertisement, but also is when good, 100,000 did such succeed in obtaining? 100,000, their channel can also hold a grade of good program! 胡台长大喜,一天不到一分钟的广告,还什么时间都行,100000块就这么到手了？有100000块,他们频道也能开一档不错的节目了！ After Manager Hu leaves, Feng Yu continues to discuss with the station manager that finally is less than five minutes, some people knock on a door. 胡台长离开后,冯宇继续跟台长谈,结果不到五分钟,又有人敲门进来。 „Old Jia, you will not help the second channel sales promotion advertisement come?” “老贾,你不会是帮着第二频道推销广告来的吧？” Assistant Station Chief Jia smiles, the driving past gripped the hand of Feng Yu: „This youngster is Feng Manager, is really young and promising.” 贾副台长嘿嘿一笑,主动过去握住冯宇的手:“这位年轻人就是冯经理吧,果然年轻有为啊。” He may listen always to talk nonsense a moment ago, now Cheondae-ri came one silly x, is Taihua Corporation Feng Manager that in Little Cheng that advertisement draft said. The time interval that the third channel can with selling attains 100,000 advertising expenditures with ease, can't the second channel take? 他刚才可听老胡说了,今天台里来了一个傻x,就是小程那份广告草案上说的泰华公司冯经理。第三频道都能用卖不出去的时段轻松拿到100000块的广告费,第二频道怎么不能多拿一些？ Yo, this was not Yang Tai Boss afterward, Yang Tai advertisement Biao King, stems from his hand, this person also emotional investment. 哟,这位不就是后来央台的老大么,央台的广告标王,都是出自他手,这个人也得感情投资。 „You are Manager Jia, you overpraised. What matter does this have?” “您是贾台长吧,您过奖了。这是有什么事儿？” Saying that Manager Jia is without hesitation: „Our second channel, but on the star channel, the nation can also receive, might as well also buy some advertisement time intervals in our second channel? The price definitely gives you to give preferential benefit!” 贾台长毫不迟疑的说道:“我们第二频道可是上星频道,全国也都能收的到,不如在我们第二频道也买一些广告时段？价格肯定给你优惠！” Second channel Feng Yu has impression is only «Mixed economy Information», is the «Economy 30 Minutes» predecessor, by the end of this year official edition correction. 第二频道冯宇唯一有印象的就是《综合经济信息》,也就是《经济半小时》的前身,到今年年底才会正式改版。 «Economy 30 Minutes» is a program of grade of very longevity, before the Feng Yu rebirth, still has the good viewing ratio, more importantly national leadership very much likes looking that can say is the national economy policy „spokesman”! 《经济半小时》是一档很长寿的节目,到冯宇重生前,依然有不错的收视率,重要的是国家领导都很喜欢看,可以说算是国家经济政策的“发言人”！ So, but also is worth Feng Yu making an advertisement. 如此来说,还真值得冯宇做点广告。 „This matter, does not have the issue, our advertising expenditure is somewhat surplus. Around «Mixed economy Information» broadcast that our two advertisements on the line, how many advertising expenditure do want?” “这个事儿啊,没问题,我们广告费还是有些剩余的。《综合经济信息》前后播出我们两条广告就行,广告费要多少？” Asking that Manager Jia probes: „One year 500,000?” He thinks that «at your service» one year can have 1 million, «Mixed economy Information» one year are 500,000 not excessive? 贾台长试探的问道:“一年500000？”他想《为您服务》一年都能有1000000,《综合经济信息》一年500000不算过分吧？ „Ok, but cannot name, was unable to advertize to implant, therefore I need you to make an issue of program for us specially, most little has ten minutes! Our Wind & Rain Brand humidifier internationally most advanced humidification technology , after is two state-run big plant conversions of military technologies and facilities for civilian use, product of success development, every year can turn in not the poor tax revenue to the country, but can also create the massive exchange profits, disseminates news is not suddenly excessive?” “可以,但不能给冠名,还不能做广告植入,所以我需要你们专门为我们做一期节目,最少有十分钟！我们风雨牌加湿器可是国际上最先进的加湿技术,也是两个国营大厂军转民后成功开发的产品,每年能给国家上缴不菲的税收,还能创造大量的外汇利润,播报一下不过分吧？” Assistant Station Chief Jia looks to the station manager, this matter he does not dare to comply. Actually is not contrary, but he cannot work as the surface decision of station manager, he certainly must in any case strive with the station manager. 贾副台长看向台长,这事儿他可不敢答应。其实也不违规,但他可不能当着台长的面拍板,反正他肯定要跟台长争取的。 „Old Jia, you goes back first, a while discussed again this matter, me has not finished talking.” Station manager disgruntled say|way. “老贾,你先回去,一会儿再谈这个事儿,我这边还没谈完呢。”台长不悦道。 The station manager was looks, this Taihua Corporation advertising expenditure was too sufficient, as if could not all spend is the same. In fact is so, what Feng Yu originally preparation was 5 million advertising expenditures, Bingfei Factory and Motor Factory is convinced by Feng Yu. 台长算是看出来了,这个泰华公司广告费太充足了,似乎花不完一样。事实上就是如此,冯宇原本准备的是5000000的广告费,冰飞厂和电机厂都被冯宇说服了。 But five time interval one year of first channel wants 2.7 million, is counted supports «at your service», 3.7 million, 1.3 million surpluses, he spends naturally not to love dearly. 可第一频道的五个时段一年只要2700000,算上赞助《为您服务》的,也才3700000,还有1300000的结余呢,他花起来当然不心疼。 This money cannot all spend in any case, must take away other television stations in Northern Province to buy the advertisement, the flower in Yang Tai with the flower in other province stages, Feng Yu does not matter in any case. 反正这钱花不完,也要拿去其他北方省的电视台买广告,花在央台跟花在其他省台,冯宇反正无所谓。 But the advertisement of first channel, Feng Yu must take, after waiting for Yan Wu the sales miracle to be known very well this year, the Yang Tai advertising expenditure will rise suddenly, surpasses the regional station, in two years is to start to auction. 但第一频道的广告,冯宇必须拿到手,等今年燕舞的销售奇迹被人熟知之后,央台的广告费就会暴涨,超过地方台,再过两年更是开始拍卖。 Feng Yu raised with the station manager has wrapped several years of advertisement, but the station manager had not agreed. In stage also thought that Yang Tai has such good platform, the impossible advertising expenditure might as well regional station, Advertising expenditure Yang Tai of Shanghai television station is why expensive that many, is the advertising expenditure of South Guangdong Province television station also why higher than Yang Tai? 冯宇跟台长提了包几年的广告,但台长并未同意。台里也觉得,央台有这么好的平台,不可能广告费还不如地方台,凭什么魔都电视台的广告费比央台贵那么多,凭什么就连南粤电视台的广告费也比央台高很多？ Also is not because Yang Tai did not allow to make the commercial advertisement, now has permitted, in three years, the advertising expenditure must excel by far all television stations, this confidence they have. 还不就是因为央台一直不允许做商业广告么,现在允许了,三年内,广告费必然要冠绝所有电视台,这个信心他们还是有的。 Actually Feng Yu also wants to say one, reason that the Yang Tai advertising expenditure cannot get up now, because is Yang Tai. Feng Yu wants to throw the advertisement, but must look for the relations first, can see Section Chief Cheng, in the Longjiang province stage, Feng Yu looks on the line directly, the service attitude difference was too far! 其实冯宇还想说说一句,之所以央台广告费现在起不来,就因为是央台。冯宇想投广告,还得先找关系,才能见到程科长,在龙江省台,冯宇直接去找就行,服务态度差太远了！ But both sides communicate are happy, Feng Yu is natural, does not care about money, some small support, he complied directly, tens of thousands, make a good impression, this investment too cost-effective/worthwhile! 但双方沟通还算愉快,冯宇大方,不在乎钱,一些小的赞助,他直接就答应了,几万块而已,留下一个好印象,这笔投资太划算了！ Next day, Feng Yu arrives at Yang Tai again, the second channel also accepted the Feng Yu condition, Feng Yu very happily signs the advertisement and support contract with Yang Tai, three channels, the total price 4.5 million, have created the historic record of Yang Tai advertising expenditure! 第二天,冯宇再次来到央台,第二频道也答应了冯宇的条件,冯宇很痛快的跟央台签订广告与赞助合同,三个频道,总价4500000,创造了央台广告费的历史记录！
To display comments and comment, click at the button