The station managerreadsfrontCheng Baojun, air/Qiwantsto shoutfrontdocument to the square features. Letyoutake the advertisement, removes the naming rights, youstrike one's chestwithmeguarantee to achieve, do yousuchachieve?
台长看着面前的程宝军,气得想把面前的文件呼在对方脸上。让你把广告拿下来,把冠名权去掉,你拍着胸脯跟我保证能做到,你就是这么做到的?Letourdirectorsgotohimto advertize, do thisyoualsodareto comply? Directors, withwages, representative is also notshe, is the television station, evenispropaganda~ the image of unit, cangive the private businessto advertize, whatappearance did thatbecome? Propaganda~leadership of unitmustknow, but also can not point athisnose saying that hedrilledinsquare hole in the center!
让我们的主持人去给他做广告,这你也敢答应?主持人,是拿工资的,代表的还不是她自己,是电视台,甚至是宣传~部的形象,能去给私企做广告吗,那成什么样子了?宣传~部的领导要知道了,还不得指着他鼻子说他钻钱眼儿里去了!„YoutoldmethatthisTaiHua Company'sFengManager, whatrelationsdoes havewithyou?” The station managerpounds on the tableto ask.
“你跟我说说,这个泰华公司的冯经理,跟你是不是有什么关系?”台长拍着桌子问道。Cheng Baojunin great surprise: „Station manager, maynot relatewithme, heispropaganda~unittwolandlocatedChiefto introduce.”程宝军大惊:“台长,跟我可真没关系啊,他是宣传~部二处的陆处~长介绍来了。”„Does landlocateChief, landmuseum of cultural relics? ~~~this, yougoto chatwithFengManageragain, Shenstrengthadvertizes the matter, is not absolutely good!”
“陆处~长,陆文博?啧~~~这样,你再去跟冯经理谈谈,沈力做广告的事儿,绝对不行!”„Station manager, FengManagerinmyoffice/bureau, he said that if, wantsto chatwithyoupersonally, hissomeideas and ensure does not violate the policy, but can also realizewin-win!”
“台长,冯经理就在我办公室呢,他说如果可以,想跟您亲自谈谈,他有些想法,保证不违反政策,还能实现双赢!”„Askedhimto come.” The station manageralsowantsto seethisto find out the naming rightsadvertisementFengManager, saidagainalsoto a landmuseum of cultural relicsface, thereforehesitantonecomplied.
“叫他进来吧。”台长也想见见这个想出冠名权广告的冯经理,再说也是给陆文博一个面子,所以犹豫了一下就答应了。ButfirstseesFeng Yutime, the station managercannotbelieve. Cheng Baojunhimtold that FengManageris very young, buthad not said that is a student!
可第一眼见到冯宇的时候,台长还是不敢相信。程宝军跟他说冯经理很年轻,但没说还是一个学生啊!„Are youTaiHua Company'sFeng YuManager?”
“你就是泰华公司的冯宇经理?”„Guarantees exchange if not genuine!”Feng Yuwarmshakes handwith the station manager, was despisedbecause of the age, hehas been used to it, Feng Yuthinks that thisishissuperiority.
“如假包换!”冯宇热情的跟台长握手,被人因年龄轻视,他已经习惯了,冯宇认为这还是他的优势呢。„FengManagerwantsto buy the advertisement of ourstage, thiswewelcome certainly, evenyousaid that wantsBaoNian, LittleChengspeciallyhas also adjusted the time intervals of otheradvertisements, pushes the advertisements of fivebesttime intervalstoyou. Whatnaming rightsbutyoumustmake, but alsowantsourdirectors a private businessto advertizetoyou? Thisdoes not gather the custom, do not think.”
“冯经理想买我们台的广告,这个我们当然欢迎,甚至你说想要包年,小程还特意将其他广告的时段调整了一下,给你挤出来五个最好时段的广告。但你要弄什么冠名权,还想要我们的主持人给你一家私企做广告?这点不合规矩,你不要想了。”Private business? How, to look down upon the private business? Whentenyearslater, the private businesseverywhere, in the futureYang TaiadvertisementBiaoWanggengwill be occupiedby the private business. Youdo not like the private business, good, Igiveyou a cover of state-owned enterprise!
私企?咋地,看不起私企?等十年后,私企遍地,未来央台的广告标王更是被私企占据。你不喜欢私企,好,我就给你一个国企的外皮!„Private business? Right, weare the private businesses, butthisproductis notweproduces, isBing CityMotor Factory, the research and developmentis the Bing Cityaircraft factory, thismaybe the establishedstate-owned enterprise, ourCorporationis responsible forselling. Thisadvertisementsells is also product, is notourTaihua Corporation. Also our products, had the relatedpatented technology of home, Asian, EuropeanandAmericas, how manyforeign exchangehas createdfor the country, Wind & Rain Brandwasour the first privately operatedbrand of high-techelectrical appliances, it can be said that can't the countrywith the pride of nationality, howask an imagegooddirectorto advertize?”
“私企?没错,我们是私企,但这产品可不是我们生产的,是冰城电机厂,研发是冰城飞机制造厂,这可都是老牌国企,我们公司只是负责销售。这广告卖的也是产品,不是我们泰华公司。再说我们这个产品,拥有国内、亚洲、欧洲和美洲的相关专利技术,为国家创了多少外汇,风雨牌是我们第一个高科技家电的民营品牌,可以说是国家跟民族的骄傲,怎么就不能请一个形象好的主持人做广告?”Feng Yustartsupwardto pull out the high-sounding talk, mustblow the opposite partyfirst, his thatfirsthigh techelectrical appliancesprivately operatedbrandstation managermakingignorantb. Quick that althoughFeng Yu said that hedoes not haveunderstands, buthefelt that thisWind & Rain Brand seems a verygoodbrand, but can also represent the nationalityto be proud.冯宇开始往上拔高调,一定要先镇住对方,他那第一个高科技家电民营品牌把台长给弄懵b了。虽然冯宇说的很快,他没太听懂,但他感觉这个风雨牌似乎是一个很牛的品牌,还能代表民族骄傲。„Really are youwithBing CityMotor FactoryandBing Cityaircraft factorycooperationCompany?” The station managerhas doubtsto say.
“你们真是跟冰城电机厂和冰城飞机制造厂合作的企业?”台长疑惑道。„Naturally, youcancallto inquirenowthatweare the trilateral cooperation, the designaremy, the creativityismy, the saleismy, ourtripartiteassignmentprofit.” The Feng Yuwords also have not saidthoroughlythatactuallythattwostate-runbig plantaboutin the same place, does not have the profit that Feng Yuobtainsto be high.
“当然,现在您就可以打电话询问,我们是三方合作,设计是我的,创意是我的,销售是我的,我们三方分配利润。”冯宇话又没说透,其实那两个国营大厂合在一起,也没有冯宇分得的利润高。
The station managerhad been deceivedby the Feng Yuassuredexpression, naturallycannotbe in front ofFeng Yuto callto inquiretothattwofactoriesthatmustwritein the contractin any case, ifFeng Yuhas deceivedthem, happen totook the advertising expenditurenot to needto broadcast the advertisement! Daresto deceive the Yang Taipersonnot to come out!
台长被冯宇笃定的表情欺骗了,自然不会当着冯宇的面给那两个厂打电话询问,反正要写在合同里,如果冯宇骗了他们,正好拿了广告费还不用播广告!敢骗央台的人还没出来呢!„Makes the directoradvertize, wedo not havethisprecedent.”
“可是让主持人做广告,我们没有这个先例啊。”„, The station managerdid not misunderstand. Possiblyis I have not talked clearly, directoris onlyleaving country, weintercepthost « at your service " scene, increases the offscreen voice, not can be regardeddirectoradvertizes. Can thisadvertising expenditure, helpinstagereducemanyeconomic pressures? MoreoverIalso said that canonetimebuy for threeyears, namesgood, does not change to the sole financial sponsor. Doesn't the supportviolate the stipulation? The stagecannotrequestto buildaccording tous, butmusthaveourproductsto appear......”
“不不不,台长误会了。可能是我没说清楚,主持人只是出境而已,我们截取一段主持《为您服务》的镜头,添加画外音,算不得主持人做广告。这笔广告费,可以帮台里减轻不少经济压力吧?而且我也说了,可以一次买三年的,冠名不行,就改成独家赞助。赞助不违反规定吧?舞台不能按照我们要求搭建,但必须有我们的产品出现……”Feng Yustartsto give the station managerto wash~brain, thisworkis not difficult.冯宇开始给台长洗~脑,这个工作也没有太难嘛。Station managerhesitanthalf of the day: „Can youmake a modelto look attousfirst?”
台长犹豫了半天:“那你能先做出来一个样板给我们看一下吗?”„Does not have the issue, can borrow « at your service " column the studio?”
“没问题,能否借用一下《为您服务》栏目的演播室?”
The station managernods, bringsFeng Yuto go to the studiopersonally. At this timeYang Tainotthat manyprograms, but the studiospeciallyare also few, is recordinganothergrade of column.
台长点点头,亲自带着冯宇去演播室。此时央台没有那么多节目,但演播室也特别少,正在录制另外一档栏目。Feng Yulooks that the worn-outstudioshakes the head, before hisrebirth, a municipaltelevision stationcomparesthis, thisanything. Althoughheis non-specialized, but can also the backgroundmake that is better than onetimeabsolutely the present!冯宇看着破旧的演播室摇摇头,他重生前,一个市级的电视台都比这强,这都什么啊。虽然他一点都不专业,但绝对也能把布景弄得比现在好一倍!„Station manager, the followingbackgroundmakes into a picture, again should not be thistype of monotonouswindow curtains. In front of the directorscanputourhumidifier, aboveprintsfourlarge charactersat your service, the fitting the name and subject of ourprogram. Indoor airdrytime, openshumidifier, does not affect the pictureeffect, evendoes not openplaces that whendecoratesalsogood. Buton the advertising reel, humidifiermustopen. The programmustgo deep among the people, broadcastsmatter that somepeoplecare about. The outdoor scenephotography must complete, alwaysdo not broadcast the matter of Capital City, mustselect a scenetooutside area, Capital Citymay unable to representwesuchbigChina......”
“台长,后面的布景弄成一副画,不要再是这种单调的窗帘。主持人面前可以放一个我们的加湿器,上面印着为您服务四个大字,贴合我们节目的名称和主题。室内空气干燥的时候,开一下加湿器,不影响画面效果,甚至不开就放在那当装饰也行。但广告片上,加湿器要开着的。还有节目要深入群众,播放一些群众们关心的事儿。外景拍摄也要做好,不要总播京城的事儿,要到外地取景,京城可代表不了咱们这么大的华夏……”Feng Yu the characteristicssaidabout«Focal Interview»and«Eastern Space and Time»and«TodayView " and othercolumn of the later generation, in any case « at your service»itself is quite mixed, thesecando, atthis time and ensure has the viewing ratio.冯宇把后世一些关于《焦点访谈》、《东方时空》、《今日说法》等栏目的特色说了一下,反正《为您服务》本身就比较杂,这些都能做,在这个时候,保证有收视率。StartsFeng Yuto direct here, somepeoplewere still inquiringthatthisiswhichfamily|homechild, the stagesenior clan memberbringsis watching the programto record. ButhearsFeng Yuto directinthat sidequickly, the employees of sometelevision stationsare not happy.
开始冯宇在这边指指点点,有些人还在打听,这是谁家孩子啊,台长亲自带着来看节目录制。但很快就听到冯宇在那边指指点点,一些电视台的员工就不高兴了。Thesespecializedthings, the station managersdo not direct, your kid, inthatblindbbwhat?
这些专业的东西,台长都不指挥,你一个小屁孩儿,在那瞎bb什么?Mayafter a while, manypeopleencircle, thischildsaidprobablyis very reasonable, according todoing that he said that definitely the audiencelikeslooking. Thesehaveothersto think, butis unable to realize, a reason, is short of money!
可过了一会儿,很多人都围了过来,这个小孩儿说的好像挺有道理的,按照他说的做,肯定观众爱看。这些不是没有别人想到过,但都无法实现啊,就一个原因,差钱!Changes the backgroundnot to ask for money, directoris onlocationnot to ask for money, but alsooutside area, reimbursing of Capital Cityis difficult, mostcanarrive inCapital Cityperipheral, youalsoletNortheastandSouth Guangdong Province, how muchmoney is only the train ticketwants? Alsowith enough timemanufactured?
换布景不要钱啊,主持人出外景不要钱啊,还外地,京城的报销就困难呢,最多能到京城周边,你还让去东北和南粤,光是火车票就要多少钱?再说来得及制作吗?
The peopleare more, Feng Yusaidis more excited, the feeling of surfacedirectionlandscape that onetypeis working as the leadershippersonvery much. What a pityhad not anticipated that the applause, manyphotographslookedmonkeyvisitshim, makinghimnot be feeling well.
人越多,冯宇说的越兴奋,很有一种当着领导人的面指点江山的感觉。可惜没有期待中的掌声,还有很多人像看猴儿似的看着他,让他非常不爽。That sideprogramhappen tobroadcast, Feng Yusaidloudly: „Station manager, doing that ifsaidaccording tome, the audiencedefinitelylikeswatchingthisprogram, as for the issue of funds, hasourWind & Rain Brandhumidifiersupports1 millionexclusive, was not the issue!”
那边节目正好播放完了,冯宇大声说道:“台长,如果按照我说的做,观众肯定更爱看这个节目,至于经费的问题,有我们风雨牌加湿器的独家赞助1000000,就都不是问题了!”Alsoplanneda moment agoridiculed the Feng Yupeoplewere shocked, whatthatchild said that how muchmoneysupportedexclusive? 1 million?! ~~thanksghostWuhai Universityemperor, Ithinks that Iam very good, entirefeverwhitehittingto enjoy, thanks
刚才还打算嘲笑冯宇的人都愣住了,那个小孩说什么,独家赞助多少钱?1000000?!~~感谢鬼武大帝、我想我很好、整烧白的打赏,谢谢
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