The two-weekBing Citybeer festivalmustend, todayis the closing ceremony. The closing ceremonyended, theselocationsanythingmustopen.
为期两周的冰城啤酒节要结束了,今天是闭幕式。闭幕式结束,那些展位啊什么的就都要拆了。Naturally, money of thisdemolition, even the money of thesematerialsalsoearlygained.
当然,这拆除的钱,甚至这些材料的钱也早都赚回来了。Zhang Ruiqiangstandson the stagemakesclosing remarks, thankedthis, thanked that almosteverymade the unitandCompany of contributionto thank.张瑞强站在台上做闭幕词,感谢这个,感谢那个的,几乎每一个做过贡献的单位、企业都感谢到了。Ineverybodythinksjust before the end of the closing remarks, a Zhang Ruiqiangthread of conversationrevolution: „Todayalso the goodnews to announcethat the Bing Citybeerreached the agreementwithTaihua Holding Group and Budweiserbeer, will exchangesomestockholder's rights, both sidesin the production, technology, sale, managementand other aspects, start in -depth cooperation......”
就在大家以为闭幕词要结束的时候,张瑞强话锋一转:“今天还有一个好消息要宣布,冰城啤酒已经与泰华控股集团、百威啤酒达成协议,会交换部分股权,双方在生产、技术、销售、管理等多个方面,展开深度合作……”
After thisnewsexplodes, thesebeerCompany under stagecompletelyin an uproar.
这个新闻爆出来后,台下的那些啤酒企业全部哗然。
The Bing Citybeerand can the Budweiserbeercooperate? Cooperatesspecifically? Matter that inthisalsohasTaihua Holding Group?冰城啤酒与百威啤酒要合作了?具体怎么合作?这里面怎么还有泰华控股集团的事儿?Thisflash, under the stagemanypeoplelowered the head, pull out the take actionmachine, starts with relatewith the headquarters, thisimportantnews, wantsfirstto reportto give the headquarters.
这一瞬间,台下很多人都低下头,掏出手机,开始跟跟总部联系,这个重要的消息,要第一时间汇报给总部。Oneis the Chinaearliestbeer, Boss of three northeastern provincesmarkets, anotheris better, isbeerCompany that the worldis listedfirst.
一个是华夏最早的啤酒,东北三省市场的老大,另外一个更牛,是世界排名第一的啤酒企业。Thisboth sidescooperate, then the pattern of Chinabeer market, definitelywill have the great change.
这双方合作,那么华夏啤酒市场的格局,必然会发生重大变化。
The Hua RunrepresentativereportswithCorporationrapidly, the Hua Runexpansionspeed, mustspeed up. The Budweiserbeertheyhave not feared, butthisinsidehadjoining of Taihua Holding Group, that was not quite easy to do.华闰的代表迅速跟公司汇报,华闰的扩张速度,必须加快了。百威啤酒他们还不惧怕,但是这里面有了泰华控股集团的加入,那就不太好办了。ThisisFeng YuCorporation, propertyverysufficient, ifalsoplansto expandcrazily, thenboth sidesoninevitablemustcarry on the frontagecompetition.
这可是冯宇的公司啊,资产十分的充足,要是也打算疯狂扩张,那么双方就不可避免的要进行正面竞争。
The Feng Yuillustriousprestige, makingthemhave tofear, has probably not heard, whichCorporationFailedFeng Yuhasto purchase. MoreoverFeng Yuinvestsanything, anythingmakes money, thisBing Citybeer, mustsoar!冯宇的赫赫威名,让他们不得不惧怕,好像还从来没听说过,冯宇有收购哪家公司失败的呢。而且冯宇投资什么,什么赚钱,这个冰城啤酒,要腾飞了啊!
The representatives of clearislandbeergroupalsopass on the news, theyintendedto enter the northeastmarketon a large scale, after allhere the traditionalbigprovince that but the beerspends, fromherebreweryintensity, canlookthatalmosteverycityhas a brewery.
清岛啤酒集团的代表也将消息传回去,本来他们有意大举进军东北市场呢,毕竟这边可是啤酒消费的传统大省,从这边的啤酒厂密集程度,就能看出来,几乎每个城市都有一个啤酒厂。If the Bing CitybeercooperateswithBudweiser, thentheirstrengthwill obtain the enormouspromotion. Mounts a large-scale attackagain the northeastmarket, notsowas easy, it seems like that the strategic planning of Corporation, mustdoto adjustslightly.
如果冰城啤酒跟百威合作,那么他们实力将得到极大的提升。再大举进攻东北市场,就不那么容易了,看来公司的战略计划,要稍作调整了。
The Capital Citybeermostwas worriedthat the Bing CitybeeritselfbecamenortheastBoss , the Hua Runsnowflakealsostartsto expandtowardnorthfromShen City, the tentacle of clearislandbeeralsoextendedCapital City, theywere most passive.
京城啤酒则最为担心,冰城啤酒本身就已经成为东北老大了,华闰雪花也开始从沈城往北扩张,清岛啤酒的触手也伸到了京城,他们最为被动。Once the Bing Citybeeralsostartsto expandtosouth, then the national capitalistheirlands that must fight. As the matter stands, the Capital Citybeermaytrouble.
一旦冰城啤酒也开始向南扩张,那么京城是他们的必争之地。这样一来,京城啤酒可就麻烦了。Theyonly thendomains in provincetwocities, this, ifunderencircling of severalgiants, can continuemaintains the market share, will decidetheirCompanylife and death.
他们本身就只有一省两市的地盘,这要是在几家巨头的围剿之下,能否继续保持市场占有率,将会决定他们企业的生死。Butrepresentedas the foreign capitalbeerCompanyCarlsberg, Heineken Internationalandgold/metalShiand otherCorporationalsofeelssomewhatthornily. OriginalBudweiserin the Chinamarket, was suppressedstubbornlybythem, thisuniteswith the Bing Citybeer, thenwantsto suppressagainwith ease, was not too possible.
而作为外资啤酒企业的嘉士伯、喜力、金狮等公司代表也都感觉有些棘手。本来百威在华夏市场,被他们死死的压制住,这回跟冰城啤酒联合,那么再想轻松压制,就不太可能了。Howevertheydo not havecare, the localization of Bing Citybeer, is differentfromthem, particularlyCarlsbergandHeineken International, the mainlocalizationis the high-endbeer market.
不过他们也没太在乎,冰城啤酒的定位,跟他们不同,尤其是嘉士伯和喜力,主要定位是高端啤酒市场。ButtheseplansinforeignbeerCompany that Chinaputs up a factory, simultaneouslythoughttroublesome. The originalChinamarkethadmanyforeignbeerCompany, but also was the worldis top. Thischapter of Budweiseralsolooked for the localbeerCompanycooperation, isChinaearliestbeerCompany, thenCarlsberg, Heineken Internationaland otherCorporationdefinitely must catch up.
而那些打算在华夏建厂的外国啤酒企业,同时觉得麻烦了。本来华夏市场就有不少外国啤酒企业了,还都是世界顶尖的。这回百威也找了当地啤酒企业合作,还是华夏最早的啤酒企业,那么嘉士伯、喜力等公司必然也要发力。
The biggodfights, theirthesesmallCompany must meet with a disaster.
大神打架,他们这些小企业必然要遭殃。
The brand, iscapital strength, theyare inferior totheseworldtopbeerCompany. Ifjoins the warrashly, the biggestpossibility, istheyfirstsuffers a loss.
无论是品牌知名度,还是资金实力,他们都远不如这些世界顶尖的啤酒企业。如果贸然加入战局,最大的可能,就是他们最先吃亏。HoweverthisalsogivesbeerCompany of theseforeign countriesto remind, they can also look for the beerCompanycooperation of China. So long aslooks for a main item of province, thencandevelop the expansionslowly. Bytheirskills, defends a provincenot to have the issue.
不过这也给这些外国的啤酒企业提了醒,他们也可以找华夏的啤酒企业合作啊。只要找一个省的龙头,那么就可以慢慢发展扩张。以他们的本事,守住一个省还是没问题的。
The same day that thisnewserupts, the stock price of Bing Citybeerrose7%. Buttoevening, isUSdaytimetime, the stock price of Budweiserbeeralsorose suddenly5%.
这个消息爆发出来的当天,冰城啤酒的股价就上涨了7。而到了晚上,也就是米国白天的时候,百威啤酒的股价也猛涨了5。As can be seen, allinvestorsbelievethatthesetwobeerCompanycooperation, arewin-win.
可以看出,所有投资者都认为,这两家啤酒企业合作,将是双赢。Everybodyis more curious, the specific condition that both sidescooperateisanything.
只是大家更好奇,双方合作的具体条件是什么。Next day, twostocksbothtemporarilystopped the sign, the matter of cooperation, formallystartedto enter the flow.
第二天,两支股票都暂时停牌了,合作的事情,正式开始进入流程。WhenotherforeignbeerCompanystartsomebeerCompanycontactswithChina, when the discoverydoes not know, Taihua Holding Group, has held shareandcontrolled stockmanybeerCompany, the speedis fast, makingmanyCompanynot respond.
而在其他外国啤酒企业开始跟华夏的一些啤酒企业接触的时候,才发现不知道什么时候,泰华控股集团,已经参股和控股了多家啤酒企业,速度快的,让很多企业都没反应过来。Althoughhas not carried onstockholder's rightsconnectionofficially, but the agreementhas been signedto be completed, butTaihua Holding Groupearlyhas also prepared the fund.
虽然还没正式进行股权交接,但是协议已经签署完成了,而泰华控股集团也早已经将资金准备好了。Everybodythendiscoveredthatprobablyis unable to prevent the Bing Citybeer and Budweiserbeerin the expansion of China, particularlyhad the involvement of Taihua Holding Group.
大家这才发现,好像无法阻止冰城啤酒和百威啤酒在华夏的扩张了,尤其是有了泰华控股集团的介入。
......
……„Feng Yu, yourthismovementsufficesquickly.”Zhang Ruiqiangsaidwith a smile.
“冯宇,你这动作够快的啊。”张瑞强笑着说道。„Movementwas slow, mustspendmanyfunds. ByotherCompanyis knownwemustexpandwantonly, did not say that theywill seize the chanceto raise prices, the China Nat'l Resourcesnowflakewill also join the competition, the fund when the time comeswemustspendwill be more.”Feng Yuexplainedone.
“动作慢了,就要花更多的资金。被其他企业知道我们要大肆扩张,不说他们会趁机抬价,华润雪花等也会加入竞争,到时候我们要花费的资金会更多。”冯宇解释了一句。„Was good, Icanunderstandyou. Initiallyyourdirection, the Bing Citybeerdid not have the presentscale. At that time the annual outputmany, nowhas exceeded1 milliontons.”
“行了,我能理解你。当初要不是你的指点,冰城啤酒还没有现在的规模呢。那时候年产量才多少啊,现在已经超过了1000000吨。”„Remindedyour, worldtopbeerCompany, the yearvolume of production and marketingisthousands oftonsstart.”
“提醒你一下,世界顶尖的啤酒企业,年产销量都是千万吨起步的。”
A Zhang Ruiqiangfaceis not feeling wellis staringFeng Yu: „Youcannotletmyself-satisfieda while!”张瑞强一脸不爽的瞪着冯宇:“你就不能让我多得意一会儿!”„Good, you, whenIhad not said.”
“好吧,那你当我没说。”Zhang Ruiqiang„......”yousaidespecially!张瑞强“……”你特么已经说了!„Was right, does the Bing Citybeerissue additionally the stock the matter, Great Northern Granary and citydoes not have the opinion?”Feng Yuasked.
“对了,冰城啤酒增发股票的事情,北大仓和市里都没意见吧?”冯宇问道。„No, thisis the good opportunity of expansion, everybodywill certainly not give up. Complies withyourdirection detectionto issue additionallydoes not have the issue, whomthisstocksold tois notsells.”
“没有,这是扩大的好机会,大家当然不会放弃。答应你的定向增发也没问题,这股票卖给谁不是卖啊。”„Thatis good. After obtainingthesebeerCompanystockholder's rights, the capacity of Bing Citybeerwill turntime. Moreovercansell in distant marketsEurope and Americaand other countries and regions, the Bing Citybeerwill praisequicklydomestic and foreign. Right, has raisedwithyou, the Bing Citybeerbecomes the matters of 08Olympicpartners, thiscanhave not the smalladvantageregarding the saleandpropaganda of beer.”
“那就好。得到这几家啤酒企业的股权后,冰城啤酒的产能将翻倍。而且还能远销欧美等多个国家和地区,冰城啤酒会很快扬名国内外了。对了,跟你提过的,冰城啤酒成为08奥运合作伙伴的事儿,这个对于啤酒的销售、宣传会有不小的好处。”„Has confessed that butyouraise the gatecolumn of thissupportwas too high, wemustspenda lot ofmoney.”Zhang Ruiqiangcomplained.
“已经交代下去了,不过你把这赞助的门栏提的太高了,我们要多花不少钱呢。”张瑞强埋怨道。„Moneyhas not fallenin the hand of country, buttheseforeign merchantsmustpaymoremoney, the one whoobtains the actual benefitis the country. Did not chatwithyou, Imustquicklygo home, wife'sexpected date of childbirthapproached.”
“钱还不是落在了国家的手里,而那些外商则要出更多的钱,得到实惠的还是国家嘛。不跟你多聊了,我得赶快回家,老婆的预产期临近了。”
......
……
The bookfriendgroup, 520, 98, 468, welcomeinto the group( to be continued.)
书友群,520,98,468,欢迎入群(未完待续。)
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