„Feng Yu, youknow that BushthisCorporation, it is said that has worldbiggestbeerCorporation.”
“冯宇,你知道布希这家公司吗,据说旗下有世界最大的啤酒公司。”Received the Zhang Ruiqiangcall, Feng Yumustsleep, helooked at the nexttable, this nearly12points, OldZhangthisenergyalso was too exuberant.
接到张瑞强的电话,冯宇都要睡觉了,他看了下表,这都快12点了,老张这精力也太旺盛了吧。„Bush? Isproduces the Budweiserbeerthat?”Feng Yuthinksto ask. At this time the worldis biggest, is notBudweiser.
“布希?是生产百威啤酒的那个吧?”冯宇想了想问道。此时世界最大,不就是百威么。„Right, isthisCorporation.”
“对,就是这家公司。”„Has heard, how? Aren't they the foreignbeerbusiness of thisparticipation?”SomeFeng Yudoubts, Old did Zhangaskthisdoing?
“听说过,怎么了?他们不是这次参展的外国啤酒商吗?”冯宇有些疑惑,老张问这个干什么?„TheirCorporationrepresentativejustlooked forourBing CitybeerChairman, said that mustbuy stock the Bing Citybeer.”
“他们公司的代表刚刚找咱们冰城啤酒的董事长,说是要入股冰城啤酒。”Whatgadget, can Budweiserbuy stock the Bing Citybeer?
啥玩意儿,百威要入股冰城啤酒?Feng Yusuddenlyremember, probablyprevious generationtime, the Bing Citybeerwas purchasedby the Budweisercapitalizationfinally, originallywas rewardedpercentmidnightseveralmanagementstocksbesides the Bing Citybeermember, Budweiserowns stocksover99%, an establishedstate-owned enterprise, turned into the private businessfinally.冯宇忽然想起来,好像前世的时候,冰城啤酒最后就被百威全资收购了,除了原本的冰城啤酒一把手被奖励了百分之零点几的管理股之外,百威持股超过99,将一家老牌国企,最终变成了私企。„Did theysay? How muchmoney does the planinvestto buy stock?”
“他们怎么说的?打算投资多少钱入股?”„What's wrong, youalsobelievethatcanagree the opposite partydoes buy stock?”Zhang Ruiqiangwas somewhat anxious.
“怎么,你也认为,可以同意对方入股?”张瑞强有些急了。Chairman of Bing Citybeerthinksintradefeasible, the cityalsothinks to agreethatmakes the opposite partyhold sharein any case, holdingsideorGreat Northern GranaryandBing Citynational capital.冰城啤酒的董事长认为在商业上可行,市里也认为可以同意,反正只是让对方参股,控股方还是北大仓和冰城国资嘛。Now the Bing Citybeeris the Great Northern Granaryholding, the Bing Citycitynational capitalshare-holding, if the Bing Citycitynational capitalinsisted onselling toBudweiser the stock, in the provinceandGreat Northern Granarycould not block, Bing Citycannot listen to the province, becausewas the city specifically designated in the state plan.
现在冰城啤酒就是北大仓控股,冰城市国资参股,要是冰城市国资执意将股份卖给百威,省里和北大仓都拦不住,冰城可以不听省里的,因为是计划单列市。„Iask that the opposite partypayshow muchmoney, concretewhat's the matter, Iam not clear. Also did thisseveralpoints, whatmatterhave unable tomorrowto say?”Feng Yuhas had a yawn.
“我只是问问对方出多少钱,具体怎么回事儿,我还不清楚呢。再说这都几点了啊,有什么事儿不能明天说吗?”冯宇打了个哈欠。Zhang Ruiqiangthendiscoveredthatwas very late. Heobtained the report of Great Northern GranaryExecutivea moment ago, has thought the half of the daydoes not knowisgoodisbad, thereforehurriedlytelephonedtoFeng Yuasks the idea.张瑞强这才发现,已经很晚了。刚才他得到北大仓老总的汇报,想了半天也不知道是好是坏,所以才急忙打电话给冯宇问计。Next day, after Feng Yuhas had the breakfast, arrived atZhang Ruiqiangoffice/bureau, the wordssaid that OldZhangthisnewoffice/bureau, Feng Yufirsttimecame.
第二天,冯宇吃过早饭之后,就来到张瑞强办公室,话说老张这新办公室,冯宇还是第一次来呢。„, Did youchange the secretary?”Making teais notXiao Liu, does not know that Feng Yutaste, the tea leavessoare how few!
“呀,你换秘书了?”泡茶的不是小刘,不知道冯宇的口味啊,茶叶怎么这么少!„No, Xiao Liurepresentedmeto investigate and study.”
“没有,小刘代表我下去调研了。”Feng Yushakes the head, the mouthmakessound: „Youare good, thissecretaryis a class.”冯宇摇摇头,嘴里发出啧啧的声音:“还是你们好,这秘书都是一个班啊。”
A Zhang Ruiqiangheavy line: „Yougo outalsoleadthat manybodyguards! Moreoverwhosaid that a secretary of myclass, thisis the secretariat!”张瑞强一头黑线:“你出门还带那么多保镖呢!而且谁说我一个班的秘书,这个是秘书处的!”„Secretariat, Iknew, thendoesloudly.”Feng Yushowed the whites of the eyes, turns upwardsone leg on the other, by the sofa, „said that Bing Citybeerwhat's the matter?”
“秘书处的,我知道了,那么大声干什么。”冯宇翻了个白眼,翘起二郎腿,靠在沙发上,“说吧,冰城啤酒到底怎么回事儿?”Zhang Ruiqiangnarrated the matter, thenanxiouslylooks atFeng Yu, hopes that Feng Yugivesoneto be goodto suggest.张瑞强将事情叙述了一遍,然后巴巴的看着冯宇,希望冯宇给出一个好建议。„Cityhasthisidea, that is also very normal, saidcondition that againBudweisergives, is truly good. MoreoverBudweiseras the worldbiggestbeer brewer and seller, theirtechnologiesareverygood. Naturally, PinChunsheng who westudynow, veryoutstanding, the high praiseare innumerable. However the taste of everyone is different, ifcanincreasesometastes the beer, has not the smalladvantageto the Bing Citybeer.”
“市里有这个想法啊,那也很正常,再说百威给出的条件,也确实非常好。而且百威身为世界最大的啤酒酿造商与销售商,他们的技术还是非常不错的。当然,我们现在研究出来的一品纯生,也非常的优秀,好评无数。不过每个人的口味不同,要是能新增一些口味的啤酒,对冰城啤酒也有不小的好处。”„Yourmeaningis, canagree? Youagree with the Bing Citynational capitalsellstock, agreed that Budweiserdoes investto hold share?”Zhang Ruiqiangfrowns, does Feng Yualsoagree? Thensaidin the tradefeasible? But how specificallyshouldoperate?
“你的意思是,可以同意?那你是同意冰城国资出售股份,还是同意百威出资参股?”张瑞强皱着眉头,冯宇也同意吗?那么说商业上就可行喽?可是具体该如何操作呢?„Sellstockis not certainly good, owed. The profitability of Bing Citybeeris good, in the futurewill be also getting better and better, howcansell out the stock? RegardinglettingBudweiserinveststo hold share, thiscandiscussactually, butsimultaneously, mustmake the Bing Citybeerhold share ofBudweiser, in other words, weneedto splitoff.”
“出售股份当然不行,太亏了。冰城啤酒的盈利能力还不错,未来也会越来越好,怎么能卖掉股份?至于说让百威出资参股,这个倒是可以商量,不过同时,必须让冰城啤酒参股百威,也就是说,我们需要换股。”„Splitoff? This...... Can Budweiseragree?”
“换股?这……百威能同意吗?”„Youlookedthatyourthismentalityis not right. The presentisonthemcatches up with the child to investourBing Citybeer, butis not we need to invest. Howheis the worldfirst, in the Chinapercentage, isbehind the Bing Citybeer? At least the three northeastern provinces, are weBoss ? Moreover the beersales volumes of three northeastern provinces, are better than the coastaltheseplaces.”
“你看,你这个心态就不对。现在是他们上赶子要投资我们冰城啤酒,而不是我们非常需要投资。他是世界第一又如何,在华夏的占有率,还是在冰城啤酒后面吧?至少东北三省,我们是老大吧?而且东北三省的啤酒销量,可是比沿海那些地方更好呢。”„Alsoa little, Budweiserwantsto mount a large-scale attack the Chinamarket, thentheyneedestablishedbeerCompanyas the operation target. OurBing Citybeeris the Chinamost ancientbrewery, the Chinafirstbeerbrand, by the qualifications, anyclearislandbeer and Capital Citybeer, is the younger generation.”
“还有一点,百威想要大举进攻华夏市场,那么他们就需要一个老牌啤酒企业作为合作对象。我们冰城啤酒是华夏最古老的啤酒厂,华夏第一个啤酒品牌,论资格,什么清岛啤酒、京城啤酒,都是晚辈。”„ButBudweiserinChina, only then does Jiangchengthathave a factory? In the Chinaforeignbeerbrand, Budweiserdoes not sellbest. Heineken International, Carlsberginbar, officeand othermarkets, maybe more popular than Budweiser, moreoverforeign merchantin the Chinabrewery, there are, powerfulsuch asgold/metallion of Malaysia, controls stockandholds share ofseveralbreweries, BudweiserinChina, is notanythingat this time.”
“但是百威在华夏,只有江城那有一个工厂吧?在华夏的外国啤酒品牌中,百威也不是卖的最好的。喜力、嘉士伯等在酒吧、会所等市场,比百威可受欢迎多了,而且外商在华夏的啤酒厂,也有很多,实力强大的如大马的金狮,控股和参股十几家啤酒厂呢,百威此时在华夏,真算不上什么。”Feng Yushakes the head, howonehear of othersare the worldfirst, thinksunattainable? The worldfirstisto also be dividedmarket, inChina, Budweiserat this timenot being able to stand in linenumber!冯宇摇摇头,怎么一听人家是世界第一,就觉得高不可攀呢?世界第一也是分市场的,在华夏,百威此时就排不上号!Thesedata, werelast nightFeng Yuarrangementpersoncollects, in the morningine-mail looked at the mail, Feng Yuhas found out the generalmarket conditions.
这些数据,是昨晚冯宇安排人收集的,早上邮箱里看了一下邮件,冯宇就了解到大概市场情况了。„But the Budweiserstrength, were too more than us, ifsplitoffed, wedidn't suffer a lossvery much?”Zhang Ruiqiangaskedon the dropfinally.
“可是百威的实力,比我们强太多了吧,要是换股的话,我们不是很吃亏?”张瑞强终于问道点子上了。„Right, they are only the brand values, is higher than the property of ourBing Citybeer, ourbrand valueshave not showncompletely. Howeverwecanleave the cash, both sidestake10%stocksrespectively, thenus the cashmakes up, thisnotonline?”
“没错,他们光是品牌价值,就比我们冰城啤酒的资产更高,我们的品牌价值还没有完全展现出来。不过我们可以出现金啊,双方各拿出来10的股份,然后我们这边现金补足,这不就行了?”„Ourwherehasthat many...... Wait / Etc., do youwantto insertone?”Zhang Ruiqianghad tasted, no wondersuchearlyFeng Yucame, originallyisthismeaning.
“我们哪儿有那么多……等等,你想插一手?”张瑞强回过味儿来了,难怪这么早冯宇就来了,原来是这个意思啊。„No? Naturally, ifin the provinceor the citycontinueto draw cash the investment, I can also not meddle.”
“不行吗?当然,要是省里或者市里继续拿钱投资,我也可以不插手。”Feng Yuallows the personto understand that the beer market, Kameido MasaothinksfinallyFeng YumustinvestBudweiserCorporation, behindhas given the investment advice, eightCorporationare bestinNorth Americaat this time, is worthinvesting.冯宇只是让人了解一下啤酒市场,结果龟田正雄以为冯宇要投资百威公司呢,后面给出了投资建议,八位公司此时在北美最牛,值得投资。Feng Yuthinksthat the investmentis also good. Heremembersprevious generationtime, Budweiserafterwardabundantlymergedwithbrave, turned intobeerdrinkCompany of jumbolevel, when the time comesiscontinuesto own stocks, sells, is a goodbusiness.冯宇想了想,投资也行。他记得前世的时候,百威后来跟英博合并了,变成了巨无霸级的啤酒饮料企业,到时候是继续持股,还是卖出去,都是一笔不错的生意。„Orthisnegotiations, Ihelpyour. Ithink the words that Iact, the opposite partywill give uppurchasingBing Citybeerimpracticalidea. Moreoverthere ismyinvestment, toBudweiserCorporation is also the good deed, theymay the agreement. Did not saypolitelythatmynameistogether a gold-lettered signboard, Ihave investedBudweiser, then the Budweiserstock pricedefinitelywill rise, ismakes moneytoBudweiserallshareholders!”
“要不这一次谈判,我来帮你们一把。我想我出面的话,对方就会放弃收购冰城啤酒这个不切实际的想法。而且有我的投资,对百威公司来说也是好事,他们更有可能同意。不客气的说,我的名字就是一块金字招牌,我投资了百威,那么百威的股价就必然会上涨,对百威所有股东来说都是赚钱的!”
......
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The bookfriendgroup, 520, 98, 468, welcomeinto the group( to be continued.)
书友群,520,98,468,欢迎入群(未完待续。)
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