Capital International Airport. 首都机场。 The national team got out of the airplane to be surrounded by the reporter. 国家队一下飞机就被记者包围了。 Broke the Asian record and first to run in the Asian and first within 10 seconds to run in 10 seconds of person of Asian descent, to break the Japanese to monopolize Asian dash wait/etc. to attract the attention of media sufficiently, although 9.99 seconds was also not enough to dispute with these European and US big, but could also be called is the dash project since the 21 st century biggest breakthrough. 打破亚洲纪录、第一个跑进十秒以内的亚洲人、第一个跑进十秒的黄种人、打破了日本人垄断亚洲短跑等等足以吸引媒体的眼球,虽然9.99秒的成绩还不足以和那些欧美大咖较量,但也称得上是短跑项目进入二十一世纪最大的突破。 However the national team absorbed in the lesson of Philippine time, from the start has not made Zhang Guan participate in the interview, the national team was worried that Zhang Guan has a big mouth by some chance, says „breaks world record” and so on words, will fall into again passively. Therefore Director horse believes in the instruction, must after Zhang Guan conducts training let him facing the media, at least should make Zhang Guan know that anything should not say. 不过国家队吸取了在菲律宾时候的教训,压根就没让张冠参加采访,国家队担心张冠万一又口无遮拦,说出“破世界纪录”之类的话,会再次陷入被动。所以无论是马主任还是于指导都一致认为,要对张冠进行培训后再让他面对媒体,至少该让张冠晓得什么不该说。 horse director briefed competition at the airport simply, has not answered reporters' question. Later Track and Field Management Center will also aim at Asian Track and Field Championships to hold the special press conference, at that time faced the media officially time. 马主任在机场简单介绍了一下比赛情况,也没有回答记者们的提问。之后田管中心方面还会针对亚洲田径锦标赛召开专门的新闻发布会,那时候才是正式面对媒体的时候。 Makes the unprecedented progress, the commendation is must have, the body always gave the Zhang Guan 300,000 bonuses. However these 300,000 bonuses arrive in Zhang Guan to only have 100,000 finally. 取得突破性的成绩,表彰是少不了的,体总给了张冠30万的奖金。不过这30万奖金最后到张冠手里只有10万。 The State Physical Cultural Administration issues «National team Athletes To have Prize Competition Bonus Management Tentative method» until 2010, the assignment of explicit stipulation bonus. Before «Means» issues, the athlete bonus assignment is 1/3 delivers the association to take the sports fund, 1/3 give the trainers and others with merits, other 1/3 are the athletes. And sports fund by administrative center and place association proportionate assignment. Is good because of this time the bonus state-level of breaking the Asian record, belongs to a few not the bonus that uses to pay taxes, otherwise must buckle some personal income taxes. 体育总局直到2010年才颁发《国家队运动员有奖比赛奖金管理暂行办法》,明确的规定奖金的分配。在《办法》颁发之前,运动员奖金分配是三分之一上交协会作为体育基金,三分之一给教练员和其他有功人员,余下的三分之一都是才是运动员的。其中体育基金又会由管理中心和地方协会按比例分配。好在这次打破亚洲纪录的奖金国家级的,属于少数不用交税的奖金,要不然还得扣一部分个人所得税。 The province sports hall rewarded a Zhang Guan housing, the floor space more than 120 squares are not big, although nowadays the house price has not fried, but provincial capital urban district one set of 120 square meters housing values in also about 300,000 . Moreover the Zhang Guan registration unit is the province sports hall, this house is the sports hall rewards own staff, what walked is the flow of employee benefits, cannot again two assignments, therefore also compared with body always 300,000 reward materially beneficial many. 省体育厅则奖励了张冠一套住房,建筑面积120多平方并不算大,虽然这年头房子价格还没炒起来,但是省城市区内的一套120平米的住房价值也有30万左右,而且张冠的注册单位就是省体育厅,这套房子算是体育厅奖励自己的员工,走的是员工福利的流程,不需再二次分配,所以还要比体总的30万奖励实惠的多。 Returns to the domestic second day, Athletics Federation then held the commendation rally, later the national team dismisses temporarily, the athletes will return to the respective unit. 回到国内的第二天,田协便召开了表彰大会,之后国家队暂时解散,参赛运动员们会返回各自的单位中。 The athletes register the unit are each province sports authorities, after being selected in the national team, will attend the regular training that the national team organizes, will have the international competition also to be recruited, but usually the athlete will mainly treat in the respective provincial team conducts the training, few famous athletes, can enjoy the treatment that the national team will train. 运动员们注册单位都是各个省体育主管部门,入选国家队后会参加国家队组织的定期集训,有国际赛事也会被征召,而平时运动员主要是待在各自的省队进行训练的,只有极少数大牌的运动员,可以一直享受国家队训练的待遇。 However many athletes will stay for 1-2 days to return again, mainly deals with the interviews of some media, for example Zhang Guan, was arranged the interviews of several media. This kind of interview is beforehand to the good manuscript, then according to the manuscript readout was OK. 不过很多运动员都会多住1-2再返回,主要是应对一些媒体的专访,比如张冠,也被安排了好几家媒体的专访。这类专访都是事先对好稿,然后照稿宣读就可以了。 When Zhang Guan packed the baggage, was about to leave the athlete dormitory, actually met in the entrance in the instruction 当张冠收拾好了行李,准备离开运动员宿舍,却在门口遇到了于指导 At this time is obviously good in the mood of instruction, usually the common dark pouche also disappears, Asia Field Events made the historical breakthrough to concede to the guide to rest one to be good to think safely, therefore appeared the unusual clear loosen in the instruction. 此时于指导的心情显然非常不错,平时常见的黑眼圈也不见了,亚田赛取得历史性的突破让于指导安心的睡了一个好觉,所以于指导显得非常的清松。 in Zhidao called Zhang Guan one side, said: „little stretch/open, this time stays behind specially is the somewhat special matter, I must first remind to you. Your this time breaks the Asian record, moreover ran in for 10 seconds, internally was also a celebrity, believes that some people will soon ask you to do the advertisement or represent the product.” 于指导将张冠叫到一旁,开口说道:“小张,这次专门留下是有些特殊的事情,我得先给你提个醒。你这次打破亚洲纪录,而且跑进了十秒以内,在国内也算是个名人了,相信用不了多久就会有人找你拍广告或代言产品。” In the instruction, then said intentionally: „The commercial development of national to athlete did not have very explicit standard, but according to the past management, Track and Field Management Center will definitely look for you on own initiative, is responsible for the development of your commercial value, the domestic athlete basically is the way of adopting, for example 110-meter hurdles Liu Feiren, signed the contract with Athletics Federation, has full authority and responsibility for the development of its commercial value by the association.” 于指导故意顿了顿,接着说:“国家对运动员的商业开发还没有很明确的规范,而按照以往的管理,田管中心方面肯定会主动找你,负责你的商业价值的开发,国内运动员基本上都是采取的这种方式,比如110米栏的刘飞人,就和田协签署了合同,由协会全权负责其商业价值的开发。” Zhang Guan recalled carefully, the representing brand matter about Liu Feiren he also has the impression. 2003 time Liu Feiren started to represent the commercial brand, in this year Liu Feiren altogether signed two to represent, respectively was Coca-Cola every year 350,000 representing contract and Nike every year 500,000 representing contracts, the representing contract of Nike also included equipment, clothes, shoes and other values 200,000, in other words Nike for the value of product Liu Feiren provided also contains, in this 50 said in the fee/spent throughout the ages, the actual endorsement was only 300,000. 张冠仔细的回忆了一下,关于刘飞人的代言品牌事情他还有印象。2003年的时候刘飞人开始代言商业品牌,这一年刘飞人共签了两个代言,分别是可口可乐每年35万的代言合同和耐克每年50万的代言合同,其中耐克的代言合同还包括装备、衣服、鞋等价值20万,也就是说耐克为刘飞人提供的产品的价值也包含在这50万代言费中,实际代言费只有30万。 These two represented the contract to gain greatly gains especially, the champion who because Liu Feiren attained Athens Olympic Games in the following year, the sale price rose dozens times, afterward Liu Feiren representing was 5 million taking off, had once attained 15 million representing high. 这两笔代言合同在可谓是大赚特赚,因为次年刘飞人就拿到了雅典奥运的冠军,身价上涨了数十倍,后来刘飞人的代言都是500万起跳的,最高曾拿到过1500万的代言。 Zhang Guan knows, since takes athlete path, the commercial value forever is a not being able to go round topic, but on this issue, the association of higher authority is a peak that he must face. The development of concerned athlete commercial value, first determined that is developed by whom, if places the overseas to be very easy to be clear, the athlete looks for the sports manager or a pack economical company and that's the end, but the domestic situation actually wants complex many. 张冠知道,既然走上运动员这条道路,商业价值永远是一个绕不开的话题,而在这个问题上,上级的协会更是他必须要面对的一座高峰。有关运动员商业价值的开发,首先就是确定由谁来开发,如果放在国外的话很容易明确,运动员找个体育经纪人或者打包个经济公司就是了,但国内的情况却要复杂的多。 In soccer, basketball and other commercialization projects, although also has the higher authority to manage the restriction of association, but the athlete can have own manager. Such as some champion soccer players and national champions, they not only has own manager, but also the backgrounds of many manager are very big. Other projects of non- Olympic Games, the athlete can also have own manager, for example Snooker's little Ding. 足球、篮球等商业化项目中,虽然也有上级管理协会的制约,但运动员是可以拥有自己的经纪人的。诸如一些国脚、国手,他们不但有自己的经纪人,而且很多经纪人的来头还很大。另外一些非奥运的项目,运动员也可以拥有自己的经纪人,比如斯诺克的小丁。 But other sports, especially the Olympic project, the athlete is very difficult own manager, is almost lets the management association or the administrative center has full authority and responsibility for own commercial development. It seems like Liu Feiren, such famous athlete can definitely have a manager team to serve for him specially, but he is taking the athlete to link a proper manager not to have in this period, therefore the activity arrangement is the Track and Field Management Center sends people responsible for arranging directly. 但其他的运动项目,特别是奥运项目,运动员却很难有自己的经纪人,几乎都是让管理协会或管理中心全权负责自己的商业开发。就好像刘飞人,这么大牌的运动员完全可以拥有一个经纪人团队专门为他服务,但是他在作为运动员期间连一个正经的经纪人都没有,所以的活动安排都是田管中心直接派人负责安排的。 In laws and regulations, has not used manager to have the explicit request and stipulation for the athlete, but many associations actually conduct internal stipulation, does not allow the athlete to use own manager, will manage the association to have full authority and responsibility for the development of athlete commercial value, this interior stipulated that sometimes will link a written official document not to have, can only calculate that will do is an unspoken rule, but will actually request the athlete to observe. 在法律法规方面,并没有对运动员使用经纪人方面有明确的要求和规定,但很多协会却进行内部的规定,不允许运动员使用自己的经纪人,管理协会会全权负责运动员商业价值的开发,这种内部规定有的时候连一个书面正式文件都没有,只能算做是一个潜规则,但却要求运动员去遵守。 It looks like in Zhang Guan, if makes the association have full authority and responsibility for own commercial operation, was equal to signing an indenture of sale of person into servitude, perhaps in economic aspect not too many losses, but will certainly lose the freedom, when the time comes represented the brand to do the advertisement, will participate in some trade activities to be restricted, oneself are unable to have one's wish, calculation that all control sections said. Is just like in 2008 Liu Feiren of Olympic Games, actually has been injured cannot run, but for value 500 million contracts, goes on stage forcefully, presented that heartrending one. 在张冠看来,如果让协会全权负责自己的商业运作的话,就等于是签了一份卖身契,或许在经济方面没有太多的损失,但一定会失去自由,到时候无论是代言品牌还是拍广告,甚至参加一些商业活动都会受到制约,自己无法随心所欲,一切管理部门说的算。就好比2008年奥运会的刘飞人,其实已经受伤不能跑了,但为了身上价值5亿的合同,还是强行上场,出现了那令人心碎的一幕。 Simultaneously after selling into servitude the association, lost the autonomy, a lot must obey the association direction, once not obedient Athletics Federation not only will offer a sacrifice to the stopping play flag, will also adopt the snow conceals method, banned all your trade activities directly, making you lose the source of income directly, compelling you to continue to be the little darling. Naturally this point is many sports associations does not allow the athlete to use one of the manager reasons, the athlete has money to be easy to putrefy, will become not obedient, this will be a consensus of the world of sport. At present the domestic athlete management system continues to use that set of last century, no technical nature and user-friendly, are simple and crude. Administrative sanction method and deducting money, manages the main method of athlete. 同时卖身协会以后,也就失去了自主权,很多事情也必须听从协会方面指挥,一旦不听话田协不但会祭出停赛大旗,还会采取雪藏手段,直接禁了你一切的商业活动,让你直接失去了经济来源,逼着你继续做乖宝宝。当然这一点也是很多体育协会不允许运动员使用经纪人原因之一,运动员有了钱就容易腐化,就会变得不听话,这算是体育界的一个共识。目前国内的运动员管理体系还是沿用上世纪的那一套,没有什么技术性和人性化,简单而粗暴。行政处罚手段和扣钱,是管理运动员的最主要方法。 However signs Athletics Federation also to have many advantage, first most direct is backs on the big tree to be good to enjoy the cool air. In the commercial star circle has many unspoken rules, even the big star still encounters some unfair treatments frequently, for example the discrediting of force or media of squeezing and some bad influence of some companies wait/etc., the fame of star is nothing in comparison radically. Above these unfair must lower the head to the government authorities department, under Athletics Federation this protective umbrella, anything squeezes, forces and discredit is not the matter. 不过签田协同样也有很多的好处,首先最直接的就是背靠大树好乘凉。商业明星圈子里有很多潜规则,即便是大牌明星也常常遭遇一些不公待遇,比如一些公司的压榨、个别不良势力的强迫或是媒体的抹黑等等,与之相比明星的名气根本算不了什么。上述这些不公都必须要对官府部门低头,在田协这座保护伞下,什么压榨、强迫、抹黑都不是事儿。 Next makes Athletics Federation have full authority and responsibility for the commercial development the words, can save the money. Must know that the invitation special manager or the broker team must pay money . Moreover the price is not low, for example the endorsement, the manager must extract 4% to 6% from the star, the advertising expenditure even may pull out over 10%. Considering that the endorsement and advertising expenditure of sports star can only take 50%, other must deliver the association and apportions the coach as the sports development fund and other relevant personnel, if pulls out the sports star to lose very big income again. But in charge of the association responsible words, does not need to pay pulling out of manager specially becomes. Looking from another angle, since this/should delivering finally takes one point of many delivering, that bamboo slip association is equal to gaining a big backer white/in vain. 其次让田协全权负责商业开发的话,能省下一大笔钱。要知道聘请专门的经纪人或经纪团队都是要付钱的,而且价钱还不低,比如代言费,经纪人要从明星身上抽取4%到6%,广告费甚至有可能抽成10%以上。考虑到体育明星的代言费和广告费只能拿50%,其他的要上交协会作为体育发展基金和分给教练等相关人员,如果再抽成的话体育明星会损失很大的收入。而主管协会负责的话,就不用专门付经纪人的抽成。从另一个角度看,既然该上交的最终都要一分不少的上交,那签协会等于白赚个大靠山。 The third advantage is Athletics Federation after all is the organization of state-level, is very earnest about the choice of commercial brand, this can look from Liu Feiren representing and advertisement, is the domestic and foreign well-known big brands, the small company mixed sign does not spare a glance, this also helps maintain and enhance the image of star. 第三点好处就是田协毕竟是国家级的组织,对商业品牌的选择还很认真的,这点从刘飞人的代言和广告就能看出来,全都是国内外知名的大品牌,小公司杂牌子根本就不屑一顾,这也有利于维护和提高明星的形象。 „Advantages are accompanied by disadvantages! How should choose?” Zhang Guan hesitant, opens the mouth to ask: „Except for letting the association has full authority and responsibility for the commercial development, but also there are other methods?” “有利有弊啊！该怎么选择呢？”张冠犹豫了一下,开口问道:“除了让协会全权负责商业开发,还有没有其他方法？” in Zhidao smiles slightly, he as if detected that in the Zhang Guan heart thinks, says: „You can also disagreement/not with center signing, then oneself look for a specialized manager, words that but does this, I thought that above easily may not comply.” 于指导微微笑了笑,他仿佛察觉到了张冠心中所想,开口说道:“你也可以不和中心签约,然后自己找一个专业的经纪人,不过这样做的话,我觉得上面可能不会那么轻易答应。” „Above?” Zhang Guan somewhat puzzled asking. “上面？”张冠有些不解的问。 „I refer to is mainly association. Department that the Track and Field Management Center is responsible for the specific business, but is responsible for carrying out, but the decision-making power of significant event in Athletics Federation.” in Zhidao then answered. “我指的主要是协会方面。田管中心只是负责具体业务的部门,只是负责执行,但重大事项的决策权还是在田协。”于指导接着解释道。 „Your meaning is, will they wear the small shoes to me?” Zhang Guan asked immediately. “您的意思是,他们会给我穿小鞋？”张冠马上问道。 „Although is not 100%, but the possibility is big.” in Zhidao sighs. The young people have oneself idea, he can understand that but anything, involves the specific interest time, will become very complex. “虽然不是百分之百,不过可能性非常大。”于指导叹了一口气。年轻人有自己的想法,他是能够理解的,但是无论是什么事情,牵扯到具体利益的时候,就会变得非常复杂。 „Manages may be really wide, one point of this/should delivering will not be in any case few, why the association also worries.” Zhang Guan complained. “管的可真宽,反正该上交的一分都不会少,协会干嘛还操那份心。”张冠抱怨道。 „This......” in the instruction actually does not know how suddenly should explain. “这个嘛……”于指导一时间竟然不知道该如何解释。 But Zhang Guan actually says: „This I understand, the athlete actually is also one resources, is the high-quality resources is more popular. Is just like Middle East these to sell the petroleum the country, the oil output is higher is better, whom the average person looked like them to sell to the petroleum is also not same sells, so long as gave money much on the line. But actual situation actually this, many countries must ask them to sell, they come to get more interests through the control petroleum from buyer there.” 但张冠却开口说道:“这个我懂,运动员其实也是一种资源,越是优质的资源越受欢迎。就好比中东那些卖石油的国家,石油产量越高就越牛,普通人看来他们把石油卖给谁还不都是一样卖,只要不少给钱就行。而实际情况却这样,很多国家还得求着他们卖,他们通过操控石油来从买家那里获得更多的利益。” „Good that...... you understand, probably this!” in Zhidao thought that Zhang Guan pulls, has not a little responded suddenly. “呃……你理解的不错,好像是这样吧！”于指导觉得张冠扯得有点远,一时间还没有反应过来。 „Coach, you thought how I should elect?” Zhang Guan asks. “教练,你觉得我应该怎么选？”张冠开口问。 in Zhidao shakes the head, later said: „Do not ask me, I always do not participate in the decision of this matter, will not give you suggestion the least bit. Your future road also long very much, how to walk or want to elect. If I helped you elect, later you regretted by some chance, must blame my old in!” 于指导摇了摇头,随后说道:“你别问我,我向来是不参与这种事情的决策,连建议都不会给你半点。你未来的路还长的很,怎么走还是要自己选。若是我帮你选了,以后万一你后悔了,岂不是要怪我老于！” ...... …… Sits on the vehicle, hangs up you to look at out of the window has flown the scenery, is lost in thought. 坐在车上,张挂你看着窗外飞过的景物,陷入了沉思。 In the middle of the Zhang Guan innermost feelings does not hope that Athletics Federation acts own commercial value right of exploitation, this is little significance with the economic interest, but is he does not like others deciding that own matter, he thought that this is own rights, therefore he decided that if wants the means to safeguard own rights. 张冠内心当中并不希望田协代理自己的商业价值开发权,这与经济利益没有太大关系,而是他并不喜欢别人来决定自己的事情,他觉得这是自己的权益,所以他决定要想办法维护自己的权益。 However safeguards own rights unable only solely to depend on the law, what is main looks at the strength. The society is such realistic, young common people, have no right without money, unfairly time can only strive for living stoically carelessly ; But if a big star, ** scolded two, a media attention, matter can be solved quickly. 但是维护自己的权益并不能只单单靠法律,最主要的还是看实力。社会就是这么现实,一个小老百姓,无权无钱,遭受到不公的时候只能忍气吞声的苟且求活;但如果是一个大明星的话,**骂上两句,媒体一关注,事情就能很快得到解决。 „I may also not be the famous athlete now, if the Track and Field Management Center looks now, what to do should? The words of direct rejection, some are not quite perhaps good, the best method first delays. When later I become the sports giant star time, naturally also had the right to speak, when the time comes could discuss with them.” Zhang Guan thinks, suddenly found a very good excuse. “我现在可还不是什么大牌的运动员,如果田管中心现在找来的话,该怎么办？直接拒绝的话,恐怕有些不太好,最好的方法是先拖延。等到以后我成为体育巨星的时候,自然也就有了话语权,到时候或许可以和他们谈一谈。”张冠想了想,突然找到了一个很好的借口。 ------ ------ Just looked, recently 7 days of daily mean diurnal 6500 characters, although every day two chapters, but should compared with many 2 K parties every day three chapters must, this chapter have more than 3800 characters except my these idle talk. Said that in new book period 2 K, is higher, but I who the click can clash thought that the quality of work is the key, the work quality was high, the reader likes looking, did not matter that to click, therefore I wrote a book conscientiously. However the recommendation wants, the new book period recommendation is quite important, therefore kneels to seek the recommendation! Sought the support! Thanks. 刚刚看了一下,最近七天每天平均日更6500字,虽然每天两章,不过应该比很多2K党每天三章更的还要多吧,这章除去我这几句废话也有3800多字。说起来在新书期更2K的,点击能冲的高一些,不过我觉得作品的质量才是关键,作品质量高了,读者爱看,也就无所谓那点点击了,所以我还是兢兢业业写书吧。不过推荐还是要的,新书期推荐相当重要,所以跪求推荐！求支持！谢谢。