Bincity.
滨城。
A morningquickon the past.
一个上午很快就过去了。Returnsto distributeLiDong, restedslightly the moment.
回到配送点的李东,稍微休息了片刻。Drank a hot tea, LiDongset outto arrive atoutside the distributionpoint, remotelooked at the distant place, thinks saying: „Is front the azurelow-lying muddy land?”
喝了口热茶,李东起身走到配送点外,遥看远处,想了想才道:“前面是青泥洼吧?”Sidesomepeoplereturnsimmediatelysaid: „Is the azurelow-lying muddy land.”
旁边马上有人回道:“是青泥洼。”„Bigbusinessheadquartersinthat?”
“大商总部在那?”
„ Right, azurelow-lying muddy landnot onlyhas the bigbusinessheadquarters, the bigbusinesshas the marketinthat side, has the supermarket, bigbusinessstockheadquartersalsointhat side.
“对,青泥洼不但有大商总部,大商在那边更是有商场,有超市,大商股份总部也在那边。Inazurelow-lying muddy land, because the bigbusiness, formed the presentBincitylivelycommercial circle...... ”
在青泥洼,因为大商,才形成了如今滨城的繁华商圈……”LiDongsaid with a smile: „ CameBincity, has not goneto seeox.
李东笑道:“来了滨城,还没去看望一下牛总。Looksto look, hasthat sidequicksubmitting a document, Ideliver, has a look atoxon the way. ”
找找看,有没有那边的快递件,我送过去,顺道看看牛总。”Thissaying, the distant placedid not have the toobigresponse, the media that have followed were actually excited!
这话一出,远方这边还没太大的反应,一直跟着的媒体们却是激动了起来!Goes to the bigbusinessheadquarters!
去大商总部!
Is LiDongthismustdeclare war?
李东这是要宣战吗?Said,hisbigmovementmuststart!
还是说,他的大动作要开始了!Manyreporterssimplyhad not restedlast night, LiDongalsomade upseveralhours of sleep/felt, theyactuallyfor fear thatmissed the drama, very early in the morning here startsto cometo wait.
不少记者昨晚根本没睡,李东还补了几个小时的觉,他们却是生怕错过了大戏,一大早就开始来这边等着。In the morningaccompaniedLiDongsito locateto run, finally anything has not happened.
上午陪李东四处跑了一圈下来,结果啥事都没发生。Thismademanypeoplethinksomewhatdisappointedly, heardLiDong to go to the bigbusinessat this time, the time of flash, juststillranin abundancetoward the car(riage) in the reporters of rest.
这让不少人觉得有些失望,这时候听到李东要去大商,一瞬间的工夫,刚刚还在休息的记者们纷纷往车内跑去。Looks atthesereportersexcitingvigor, LiDonghaosays with a smile: „Isee the friend, serves a needsuchexcitedly?”
看着这些记者们激动的劲,李东好笑道:“我去看望一下朋友而已,用得着这么激动吗?”Justrushed tosoonsimultaneous/uniformYunna, this momenteyefulbrought the blood threads, hearswordto frownto sayslightly: „Li, did the group have the movement?”
刚赶到不久的齐云娜,此刻满眼带着血丝,闻言微微蹙眉道:“李总,集团又有动作了?”LiDongshakes the head, says with a smile: „ No, the stock of secondary marketis not easy to buy, the pricealsorisesis too quick.
李东摇头,笑道:“没,二级市场的股份不好买了,价格也升的太快。
The bigbusinessnowwithfierce that wecompete with, thereforefirstputs.
大商现在又和我们竞争的厉害,所以先放放。Iampureseesox, after allinside, does not have a look, othersalsothinkmyLiDongtairack.
我是单纯的去看望一下牛总而已,毕竟就在旁边,不去看看,别人还以为我李东抬架子。Has a look at the bigbusinessto haveanythingto trouble to solve, Ihelpful...... ”
看看大商有没有什么麻烦要解决的,我这个人乐于助人……”No onehear of hisnonsense, simultaneous/uniformYunnahas not listened, immediatelysaid: „Iprepare, lateraccompaniesyouto passtogether.”
没人听他的鬼话,齐云娜也没听,马上道:“那我准备一下,待会陪您一起过去。”„What do youmake?”
“你去做什么?”LiDonglooked athisoneeyes, saidwith a laugh: „, Do not bullypersonon a grand scale.
李东看了他一眼,笑呵呵道:“别大张旗鼓的,欺负人似的。Ihad a look, to chatseveralto get downon the wayin the past, youdid not needto follow. ”
我顺道过去看看,聊几句就下来,你们不用跟着了。”Saying, when LiDonglookedby-path: „Just, mustarrive at the meals and snacks, can lookdine.”
说着,李东看了看时间道:“刚好,要到饭点了,看看能不能蹭顿饭。”Himis saying, the distributionpointhas preparedto submit a documenttohimquickly.
他这边说着,配送点这边已经给他准备好了快递件。In fact is also a meaning, LiDongcanaccompany everyone to worklast nighttogether, in the morningalsocame, in addition the commercial cityperformanceis excellent, nowexpresshereis competitive.
实际上也就是个意思,李东能在昨晚陪着一大家一起工作,上午也过来了,加上商城业绩极好,现在快递这边干劲十足。Even ifLiDongdid not followto deliverat this timetogether, logisticsherestaffwill not have the toobigopinion.
哪怕李东这时候不跟着一起送了,物流这边的员工也不会有太大的意见。Most unendurable, actuallylast night.
最难熬的,其实还是昨晚。Adapted, todaydoesagain, manypeoplethought that is not tired.
适应下来了,今天再干,很多人觉得也没那么累。
......
……Bigbusinessheadquarters.
大商总部。These daysbigbusiness, the atmospherewas somewhat tight.
这几天的大商,气氛有些紧张。Even if the onstageknows,for these days the executivesmoodwas not good, was all rightdo not provoke.
哪怕前台都知道,这几天高管们心情不是太好,没事千万别招惹。At this moment, a buildingbuilding, twoonstageare chattingin a low voice.
此刻,大厦一楼,两位前台正低声聊着天。Is chatting, suddenlysaw an entrancesecuritysomewhatto clashflustered, two peoplehave not questionedwith enough time, listened to the securityto sayto the intercomanxiously: „BossLi in distant placecame!”
正聊着,忽然看见门口的一位保安有些慌张地冲了进来,两人还没来得及问话,就听保安对着对讲机紧张道:“远方的李老板来了!”Not only the securityreportsto the higher authorityintensely, outside the bigbusinessheadquarters, goes out the staff who orpasses through the gate, somewhatis flustered.
不仅仅保安紧张地向上级汇报,大商总部外,出门或进门的员工,也都有些慌张起来。Manypeoplequicklystorm into the building, conveyed the newsmutually, LiDonglai!
很多人急忙冲进大厦,互相转达消息,李东来了!At this time, LiDongcame to the bigbusinessheadquarterssuddenly, thismadeinmanywill of the peoplefeel nervous.
这时候,李东忽然来大商总部,这让不少人心里发慌。
......
……Outsideentrance.
门口外。Looks at the crowdto disperse instantly, LiDongsaidwith a laugh: „ Am Iso terrifying?
看着人群一哄而散,李东笑呵呵道:“我有那么恐怖吗?Ido not eat the person, deliversexpress, runswhatmakesquickly? ”
我又不吃人,来送快递的,都跑的这么快做什么?”Followsto slander after behindpeople, yourin good conditioncomes toothersheadquarters, was not anxiousmust blame.
跟在身后的众人诽谤不已,你好端端的来人家总部,不紧张才怪了。For these days the distant placekeptbuying the opposite partystock, the ownership percentagewas getting higher and higher, the bigbusinessperhapsworriedwhite the head.
这几天远方不停地购入对方股票,持股比例越来越高,大商这边恐怕愁白了头。LiDongqincommitted suicideto visitat this time, thesepeopleare naturally flustered.
偏偏这时候李东亲自杀上了门,这些人自然慌张。No matterLiDongalsothese, entered the building.
李东也不管这些,自顾自地进了大厦。Waitsto come toby the onstage, lookedtwoonstagedamn the expressionlooks at itself, LiDonggrinsto say with a smile: „Deliversexpress, cango upstairs?”
等走到前台旁,看两个前台一副见鬼的表情看着自己,李东咧嘴笑道:“送快递,能上楼吗?”„Li...... Li......”
“李……李总……”Two peoplequicklysent regards, thenalsosomewhatfeels helpless.
两人急忙问候了一声,接着又有些不知所措起来。LiDongsaid with a smile: „Ihave a look atyourox, perhapsIget downlater, youbecame the person in distant place, went upstairsto have a look should not to have the issue?”
李东笑道:“我上去看看你们牛总,说不定我待会下来,你们就成远方的人了,上楼看看应该没问题吧?”„This......”
“这……”Two peoplesomewhatare ignorant, suddenlydoes not knowshouldsayanythingis good.
两人还是有些懵,一时间都不知道该说什么才好。At this time, the onstagetelephonerang.
这时候,前台电话响了起来。Nearbyfemale studentquicklyconnected the call, thennodsto sayhastily: „Good, Iknew.”
旁边的女生急忙接通了电话,接着就连忙点头道:“好,我知道了。”Hung up the telephone, the female studenthurriedsay/way: „Li, oxinyou.”
挂断了电话,女生急忙道:“李总,牛总在等您了。”„Thanks, Icame up.”
“谢谢,那我上去了。”LiDongis saying, will submit a documentconvenientlyquicklyputs down, says with a smile: „Helpsmereceive and sign fortroublesome, the bigmerchantare too many, Idid not look.”
李东说着,随手将快递件放下,笑道:“麻烦帮我签收一下,大商人太多,我就不一个个去找了。”„...... Good......”
“……好……”Twoonstagealmostin the sleepwalkcondition, gaze afterLiDongto leave.
两位前台几乎在梦游状态中,目送李东离开。They, in the entirehall, everyonewas far more than peaceful, visualLiDongjinelevator.
何止她们,整个一层大厅中,所有人都安静了下来,目视李东进了电梯。Untilhewalked, the hallresounds a respitesoundsuddenly.
直到他走了,大厅忽然响起一阵喘息声。
The discussionresoundsunceasingly.
紧接着,议论声就不断响起。Buteastthesemedia reporterswithLi, is unbearably anxious, butonLiDonggoing, theyactuallyhave no waywithcoming up.
而跟着李东的那些媒体记者,则是急不可耐,可李东上的去,他们却是没法跟上去。Without the means that the peoplehaveto wait forindownstairs.
没办法,众人只好在楼下等待起来。Interviewed the employee of bigbusinesswhile convenient, collectedsomematerials.
顺便采访一下大商的员工,收集一些素材。
......
……Chairmanoffice.
董事长办公室。Severalexecutivesalmostrushed tocowjustofficeat the maximum speed.
几位高管几乎以最快的速度赶到了牛刚的办公室。Enters the office, presidents of bigbusinessonhurriedsay/way: „Chairman, LiDonglai!”
一进办公室,大商的总裁就急忙道:“董事长,李东来了!”
The cowjustknit the brows, reprimandedlightly: „ Came, flusteredmakesanything!
牛刚皱眉,轻斥道:“来就来了,慌慌张张的做什么!Hecame, Iwas instead quiet. ”
他来了,我反而平静了。”
The cowjustindeedwastranquil, over the two days, LiDongsidehim, was actually concerned with the bigbusiness, healsodisturbedfierce.
牛刚的确是平静了,这两天,李东就在他身边,却是对大商不闻不问,他心里也忐忑的厉害。Whenknows that LiDonglai, heis not instead anxious, restored the pastcalmness.
等知道李东来了,他反而不紧张了,也恢复了往日的镇定。At this moment, LiDong, ifalsohaswhatsubsequent hand, hisagainstcannot defend.
事到如今,李东如果还有什么后手,他防也防不住。Might as welltalks clearlyface to face, thisis instead better.
还不如当面说清楚,这样反而更好。Reorganized a clothingslightly, the cowjustset out saying: „Walks, goes to the reception roomto receivehim.”
稍微整理了一下衣衫,牛刚起身道:“走,去会客室接待他。”
The peoplesaw the cowto be just self-possessed, returned to normalslightly a mood, justwalkedwith the cowtogetheroutward.
众人见牛刚坦然自若,也稍微平复了一下心情,跟着牛刚一起往外走去。
......
……Theyjustarrived at the elevatormouth, LiDongalsowalkfrom the elevatorunder the bigbusinessstaff'sleadership.
他们刚走到电梯口,李东也在大商工作人员的带领下从电梯中走出来。
The cowjust the line of sightfellonLiDong, LiDongalsolooks uptohim, thensaid with a smile: „ox hasn't, disturbed?”
牛刚视线落在李东身上,李东也抬头看向他,接着就笑道:“牛总,没打扰吧?”oxGangdansaid with a smile: „Liyour honorable selfvisits, welcomewithout enough time, howwill disturb.”
牛刚淡笑道:“李总大驾光临,欢迎都来不及,怎么会打扰。”„Comesomewhattowering, actuallylast nightwantsto comeandoxchats, butyesterday the evening, is nottooconvenient.”
“来的有些突兀,其实昨晚就想过来和牛总聊聊,不过昨天来的晚了,不是太方便。”LiDongxiao, greetswith several other executives.
李东笑了一声,又和其他几位高管纷纷打起了招呼。SeesLiDongnot to introducewithoneself,shouteddirectlyeveryone'ssurname, the cowjustfrowned.
见李东不用自己介绍,直接喊出了所有人的姓,牛刚不由蹙眉。
The both sidessmalltalkseveral, the cowjustrestored the smile: „Li, goes to the reception roomto sit.”
双方客套了几句,牛刚恢复笑容道:“李总,去会客室坐坐吧。”„Ok, Ijuststealwill be lazy, in the afternoon must continueto deliverexpress, thismakes the enterprise, sometimesdoes not supporteasily.”
“行,我刚好偷会懒,下午还得继续送快递呢,这做企业,有时候挺不容易的。”LiDongsighed with emotionone, walkswhilesaid: „ Iam young, istired, oxyouragecompared withmeold, sometimesveryadmiresyour.
李东感慨了一声,边走边道:“我还算年轻,都觉得累,牛总你们年纪比我年长,有时候挺佩服你们的。ActuallyIfelt,perhapsat this timeoxyou should also put more relaxedare right, thenspells, is tired. ”
其实我觉得,这时候牛总你们也许也该放轻松一些才对,那么拼,多累啊。”
The cowjustmaintained composure saying: „ Was used to itwell, didso manyyears, was used tothislife.
牛刚不动声色道:“习惯了就好,做了这么多年了,习惯了这种生活。Reallymustput downsuddenly, thatdoes not adapt.
真要陡然放下了,那更不适应。Since the peopleliveinthisworld, musta littlepursue, Li does feel? ”
人既然活在这世上,总要有点追求,李总觉得呢?”Li Dongyifaceapproves the person of same belief: „ Isthistruth, Iam still thinkingbefore,oxdoes willfeeloneselfwere old, hasto step down the secretthoughts.
李东一脸赞同道:“是这个道理,我之前还在想,牛总会不会觉得自己年纪大了,有退居幕后的心思。Nowoxsays,Ifelt relievedactuallymuch.
现在牛总这么说,我倒是放心了不少。Later, the northmarketalsohopes that oxtakes the troublemuch...... ”
以后,北方市场还希望牛总多多费心……”
The cowjustknit the brows, others alsolooktoLiDong, the complexionis nottooattractive.
牛刚皱眉,其他人也纷纷看向李东,脸色不是太好看。LiDonghas not actually visitedthem, saidwith a laugh: „ Isaidearnestly, everyonedo not worry.
李东却是没看他们,笑呵呵道:“我说认真的,大家也别着急。ThistimeIcome the bigbusiness, wantsto chatseveralwitheveryone.
这次我来大商,就是想和大家聊几句。I believe that whenIandeveryonechatted, something actuallyalsohad the result. ”
我相信,等我和大家聊完了,有些事其实也有了结果。”„Waits!”
“拭目以待!”
The cowjustreturned tofourcharacters, thendid not say a word, took the leadto walktoward the reception room.
牛刚回了四个字,接着一言不发,率先往会客室走去。
......
……Waited for the reception room, LiDongdid not needothersto call.
等进了会客室,李东也不用别人招呼。Looked for a vacancyto sit, LiDonglooks that oppositecowjustsaid with a smile: „ ox, my time, actuallywantsto turn swords into plowshares, everyonediscussedseveralcalmly.
找了个空位坐了下来,李东看着对面的牛刚笑道:“牛总,我这次来,其实是想化干戈为玉帛,大家心平气和地谈几句。For serveral days, distant placeandbigbusinessnoisyis nottoohappy, madeotherslook at the jokeactually. ”
这些天,远方和大商闹的不是太愉快,倒是让别人看笑话了。”oxGangchensound said: „ Li, has the wordsto speak frankly.
牛刚沉声道:“李总,有话就直说吧。Ihad saidbefore, the bigbusinesswelcomedistant placeinvests, welcomeanybodyanyenterpriseto invest.
我之前就说过,大商欢迎远方投资,也欢迎任何人任何企业投资。But the bigbusinessis the bigbusiness of bigmerchant, this pointneverwill change! ”
可大商是大商人的大商,这一点始终不会变!”LiDongsaid with a smile: „ oxis patient, actuallyeveryonedoes not needto be hostile tome.
李东笑道:“牛总稍安勿躁,其实大家也没必要一直敌视我。As the leader of retail, actually the distant placehopesgood that allretail businesscandevelop, Huaxiagood of retailindustrial development.
作为零售行业的龙头,其实远方更希望所有零售企业能发展的更好,华夏的零售产业发展的更好。
The distant placebuys the stock of bigbusiness, did not say that must be in charge of the bigbusiness.
远方购入大商的股份,也不是说非要一定就要入主大商。These, wefirstput.
这些,咱们先放放。TodayIhave not ledanybodyto come, Icome, isthinkshonestarrange/clothpublicandspokeseveralinnermost thoughts.
今天我没带任何人来,就我自己过来,就是想坦诚布公的和诸位说几句心里话。Ithink that should also know, by the present, the volume of trade of distantcommercial city, has achieved60 billiongreatness!
我想诸位也应该都知道了,到现在,远方商城的交易额,已经达到了600亿之巨!Distantonline of strength, perhapsalsomore than everyone expected.
远方线上的实力之强,恐怕也超出大家的预期。Bigbusinesslast yearoneyear, the totalsales volume was also less than80 billion.
大商去年一年,总销售额也不到800亿。Today a day, the distantcommercial citysoldbigbusinessoneyear of cargoto continue.
今天一天,远方商城卖出去了大商一年的货物都不止。In fact, from this point of view, the retailsystem under linesuffers the time of e-commerceimpact is not greatly far.
实际上,从这点来看,线下的零售体系遭受电商大冲击的时间不远了。Then, someentityshops, close the pass/testshop in shop, reduces the cuttingstaff of person, almost must happen.
接下来,一些实体门店,关店的关店,裁人的裁人,几乎是必然要发生的。Under the line the golden period of retail, takestodayas the node, then must go down hill. ”
线下零售的黄金期,以今天为节点,接下来恐怕要走下坡路了。”
The peoplefrownslightly, LiDongsaid with a smile: „What's wrong, everyonefeltIsaidisn't right?”
众人微微蹙眉,李东笑道:“怎么,大家觉得我说的不对吗?”
The cowjustsaidlightly: „Even, under the line the retailwill not so die.”
牛刚淡淡道:“就算如此,线下零售也不会死。”„Will not die, thisisinevitable.”LiDongsaid with a smile: „ But the dividendperiodhas passed, then, under the line the day of retailis sad, thatis the affirmation.
“是不会死,这是必然的。”李东笑道:“可红利期已过,接下来,线下零售的日子难过,那是肯定的。
The costrises, the profitslides, moreoverneedsto invest the transformationcurrentsystemmassively, must.
成本上涨,利润下滑,而且还需要大量的投资改造目前的体系,也是必须的。At this time, made the retail business under line, mustrequestto change.
这时候,做线下的零售企业,必须要求变。Howchanges?
怎么变?Underthesolid line the retail businesswantsto shift, the currentroadare not many.
其实线下零售企业想转向,目前的路不多。First, oneselfalsomakeonline, such asSu Linlike that makesoneselfonlinebusiness, makes the o2ounion.
第一,自己也做线上,如苏林那般,做自己的线上业务,做o2o结合。Butthisroad, withoutis so good.
可这条路,没那么好走。Su Linwasearliesta number ofretail business that industryinwalked, butyouhave a looknow, Su Linonlinewhatresult?
苏林算是业内走的最早的一批零售企业了,可现在你们看看,苏林线上出什么成绩了吗?Onlineis not goodto do, did not say that a purebuildplatform, the productgot onlineenough.
线上不是那么好做的,不是说单纯的搭建一个平台,产品上线就足够了的。
In many waysexpenseindividual confirmed that the priceunifiedandreal-timestock, the channelcoordination, the sale analysis and logistics and distributiononly......
多端消费个体唯一确认、价格统一、实时库存、渠道协调、销售分析、物流配送……
Under these, are the lineget online the backlogic of union.
这些,才是线上线下结合的背后逻辑。Su Lincannot achievethese, the bigbusinesscannot achieve, at present, industryinonlyhas the distant placeto achieve.
苏林做不到这些,大商也做不到,目前,业内唯有远方可以做到。Compared withSu Lin, the weakness of bigbusinessare more.
比起苏林,大商的劣势更多。Ifseveral years agoyoualsomadeonline, thatpresenthad the foundation, but alsoa littlehope.
如果前几年你们也做线上,那现在有了基础,还有点希望。Butdoesat presentagain, said that coarse, whowill approveyourlineupper mounting plates?
可目前再去做,说句难听的,谁会认可你们的线上平台?No onewill approve!
没人会认可的!As we all know, the distant placeis the onlinebiggestsupermarket, most trustworthysupermarket.
所有人都知道,远方才是线上最大的超市,最值得信任的超市。Youdo not have the experience in thisaspect, oneselfdo, except for the wastefund, is not meaningful.
你们没有这方面的经验,自己做,除了浪费资金,没有任何意义。Butonlinecannot do, under the lineexperiences the impact, the future of bigbusinesswill perhaps not feel better.
而线上做不起来,线下经受冲击,大商的未来恐怕不会太好过。Second, transformation, tohigh-endtransformation.
第二,转型,向高端转型。At present, manyenterprisesdo that.
目前,不少企业都是这么做的。After the low-and-middlebrandwas attacked, manypeoplefelt, the riseendroute, perhapsis an outlet.
在中低端品牌遭受冲击之后,很多人觉得,走高端路线,也许是条出路。Buteveryoneis a sensible person, shouldbe clear,wantsto make the high end, thatmustcomplete the choices.
可大家都是明白人,应该清楚,想做高端,那就要做好取舍。Ortransformsto dofull power, this may produce the achievement.
要不全力转型去做,这样可能会出成果。
If onlyauxiliarydoes, actually the effectdoes not havebig of thatimagination.
如果只是辅助的去做,其实效果没想象的那么大。Moreover the e-commerce of distant place, does not pull out the treasure, pulling out the treasurein the populaceeyesis the low-and-middlesynonym, the distant placeis not.
而且远方的电子商务,也不是掏宝,掏宝在大众眼里是中低端的代名词,远方可不是。
The distantcurrento2oroutewalksis successful, in the populacemind, the distantcommercial city and distant placeactuallydoes not have the difference.
远方目前的o2o路线走的还算成功,在大众心目中,远方商城和远方其实是没有差别的。At this time, the distant placeno longerislow-and-middle, online can also make the high-endsector.
这时候,远方就不再是中低端,网上也可以做高端版块。
...... ”
……”AsLi'seasternvoiceputs outunceasingly, the peopledo not break, somepeopleponder, somepeopleknit the brows.
随着李东的话音不断吐出,众人也不去打断,有人沉思,有人皱眉。Has not knownhow long, the cowsaida moment agoslowly: „ Howdoes not tryLito know that the bigbusinesstransformationcan'tsucceed?
不知道过了多久,牛刚才缓缓道:“不试试李总怎么知道大商转型不会成功?Su Lin'stheirfailure, do not represent the bigbusiness is also failed. ”
苏林他们的失败,不代表大商也会失败。”LiDonggrinsto say with a smile: „ Failureis inevitable, becausethere is a distant place.
李东咧嘴笑道:“失败是必然的,因为有远方在。Whenwelay down the improvementin the onlinechannel in northern area, the logisticssystemis developed, under the lineentersNortheastbythingbeautifulfor the vanguard, followingincreases the investment, the bigbusinesswill not succeed. ”
当我们在北方地区的线上渠道铺设完善,物流体系发达,线下由物美为先锋进入东北,后续再增加投资,大商不会成功的。”„Is Lialways threateningus?” The cowjustsneeredto say.
“李总是在威胁我们?”牛刚冷笑道。Li Dongyifaceis helpless, shakes the head saying: „ It is not the threat, told the facts, the cowalwayssensible person, shouldknowIsaidwas the truth.
李东一脸无奈,摇头道:“不是威胁,是实话实说,牛总是明白人,应该知道我说的都是实话。
Before changing into, Isaidalsospoke in vain.
换成之前,我说了也是白说。
But when financessuccessfulthat moment, everyoneshouldunderstand,Ido not needto frightenanyone.
可当融资成功的那一刻,大家就该明白,我没必要去吓唬谁。When the distant placedoes not worryfor the fund, notfor the talentworries, notfor the profitconsiders the time......
当远方不为资金发愁的时候,不为人才发愁的时候,不为利润去考虑的时候……Bythis time, actuallystruggleddoes not need.
到了这时候,其实很多挣扎都是没必要的。Icomethisto look forox, has not thoughtopens mouth under withthisintegrates the bigbusiness, makes the bigbusinessraise handto surrender, Ibelieve that oxis notthatperson.
我来这找牛总,没有想过用这张嘴就把大商纳入麾下,就让大商举手投降,我相信牛总也不是那种人。Italk clearlysomefacts, explain.
我只是把一些事实说清楚,说明白。oxnowis unwilling, only a ray of hope.
牛总现在不甘心,无外乎还有一线希望。First, sendsto hope that Aliwill not collapse, pulling out the treasurecancontinueononlineto make the competitiontous, keepingusfromgathering the full power.
第一,寄希望阿里不会崩溃,掏宝可以继续在线上给我们制造竞争,让我们无法集中全力。Butstarting from, the distant placewill not careto pull out the treasuretodayagain.
可今天开始,远方就不会再去在意掏宝了。As forotherplatforms, will not care, pulled out the treasurerecentlyshowing offsomeJingdong, in front of the distant place, will not haveanycompetitivenessagain.
至于其他平台,更不会在意,无论是掏宝还是最近有些出风头的京东,在远方面前,都不会再有任何竞争力。Ifwe have manyloopholes, theycangoto enter.
如果我们还有很多漏洞,那他们可以趁虚而入。
But when wemade uptheseloopholes, only ifdistant placecourt death, otherwise, no onecanmake the distant placedrop down.
可当我们把这些漏洞都补上了,除非远方自己找死,要不然,没人能让远方倒下。Thereforethis point, oxcannot needto consider.
所以这一点,牛总可以不用去考虑了。Second, sendsto hope that the southernthat sidecandelay the distant place, making the distant placeput inmassivemanpower and resourcesto go.
第二,寄希望南方那边可以拖延远方,让远方投入大量的人力物力进去。Totime that the bigbusinesspants for breath, north the continuing appropriation, thisox should think? ”
给大商喘息的时间,继续经营北方,这点牛总应该想过吧?”
The cowjust the silentmoment, then the nodsaid: „ Good, the Huaxiaretailis notdistantone-party rule, the bigbusinessin the northtakes rootfor a long time.
牛刚沉默片刻,接着点头道:“不错,华夏零售不是远方一家独大,大商在北方扎根已久。Even ifyouwantto fight, without is still so easyto displace.
你们就算要争,也没那么容易取而代之。Let alone the southernmarket competitionis fierce, severalenterprisesare powerful, drags, the distant placenotnecessarilycan tow.
何况南方市场竞争激烈,几家企业都实力雄厚,拖,远方不一定拖得起。Youdo not count the investment of costnow, competition, but all -round strength of distant place, is not necessarily more powerful than them.
你现在不计成本的投资,竞争,可远方的综合实力,不见得就比他们强大。Waits forsome timeagain, dragsfinally, burns out can only be a distant place! ”
再等一段时间,拖到最后,拖垮的只会是远方!”
The cowjustspoke ofthis, looksharpsay/way: „ The distantbadprotracted war, has the truth!
牛刚说到这,眼神犀利道:“都说远方不善持久战,不是没道理的!
The distantsystemis disorderly, almostdepends entirely onyourLi Dongyipersonto support!
远方体系杂乱,几乎全靠你李东一人在撑着!But the godalsohasmaking mistakestime, drags, dragsto make mistakestoyourLiDong, thatdistant placenothing to be worried!
可神也有犯错的时候,拖下去,拖到你李东犯错,那远方就不足为虑!Also, was used to the victorydistant place, so long asin the deadlock, everyonewill loseconfidencetoyoufor a long time!
还有,习惯了胜利的远方,只要长时间处于胶着状态,所有人都会对你丧失信心!Continuesyourstaff, includinginvestor.
不止你的员工,包括外界的投资者。ThereforeIhave not thoughtbeatsyou, so long asdragsto be exhaustedtoyou, dragsto be exhaustedto the distant place, dragsto loseconfidencetoallinvestorstoyou, thatis the victory of bigbusiness!
所以我没想过击败你,只要拖到你精疲力尽,拖到远方精疲力尽,拖到所有投资者对你丧失信心,那就是大商的胜利!Long-termdoes not gain, the industryis unable to expand, the scalewas also compressed, Li did, howyoufeelthat timedistant placeto be able? ”
长时间的不盈利,产业无法扩大,规模还被压缩,李总,你觉得那时候的远方会如何?”LiDongsaidwith a laugh: „ Does not know,possibly will be very bad.
李东笑呵呵道:“不知道,可能会很糟糕。Perhapscompared withbad that youimagine.
也许比你想象的更糟糕。Mayimagineis only the imagination, the factwill not goafter allaccording toyouridea.
可想象终归只是想象,事实不会按照你的想法去走。Manypeoplehope that candelaymyfootsteps, hopes that candrag, dragstillIcannot support, butfinally, been able to supportwill not beI.
很多人都希望能拖延我脚步,希望能一直拖下去,拖到我撑不住为止,可最终,撑不下去的绝不会是我。
The southerncompetition, was about to end. ”
南方的竞争,快结束了。”LiDonglast few words, making the cowjustsitstraight the bodyinstantaneously!
李东的最后一句话,让牛刚瞬间坐直了身体!Far more thanhe, otherexecutiveswill look atLiDongin abundance, in the eyefullissurpriseduncertain.
何止他,其他高管纷纷将视线投向李东,眼中满是惊疑不定。LiDongactuallydid not continuedownward, said: „ South, northactuallyIfeltincessantlyalsoarrived at the conclusiontime.
李东却是不继续往下说,又道:“不止南方,北方其实我觉得也到了结束的时候了。
The bigbusiness, Ihope the method of being in charge is gentle, rather thanextremelyviolent.
大商这边,我希望入主的手段更柔和一些,而不是太过暴力。BigbusinessandGuomeiactuallydifferent, Guomeihas been going down hill, in addition the familymarkis too strong, thereforeIam in charge ofGuomei'smethodto be very violent.
大商和国梅其实还是不同的,国梅一直在走下坡路,加上家族印记太强,所以我入主国梅的手段很暴力。Maytreat the bigbusiness, treats the team of bigbusiness, Ithought that canuse the gentlemethod, the method of reciprocal benefittakes over.
可对待大商,对待大商的团队,我觉得可以用更柔和的手段,更互惠的手段去接手。Alsoa little, the systemandGuomei of bigbusinessare also different.
还有一点,大商的体制和国梅也不同。On the scene, includingox, was the professional managerwas actually born, thishas not disparagedmeaning.
在场的诸位,包括牛总,其实都是职业经理人出生,这点没有贬低诸位的意思。I mean, the bigbusinessdid not have the toointensepersonalmark, includingox the personalmark, Ithought that shouldnot betoointenselyis right.
我的意思是,大商本就没有太强烈的私人印记,包括牛总的私人印记,我觉得应该也不是太强烈才对。At this time, butreplaces the firstmajor stockholder, reallyhadtoomanydifferences?
这时候,只不过是更换第一大股东,对诸位而言,真的有太多的区别吗?
After merging the bigbusiness, the distant placeexcept forinsomeinfrastructures, the onlinechannellays down, the supply chain, the logistics...... theseaspects conduct someimprovementinvestments, managesincludingoperation, changingcannotbe too big.
并购大商之后,远方除了在一些基础建设,线上渠道铺设,供应链,物流……这些方面进行一些改进投资,管理包括运营方面,变动不会太大。ActuallyIaskeveryoneto discuss, ishopes that everyonecanacceptmyviewpointwith ease.
其实我来找大家谈,也是希望大家能更轻松地接受我的观点。In fact...... ”
实际上……”LiDongqingsaid with a smile: „ In fact, Iifreallywantsto take the bigbusinessforcefully, has been OK.
李东轻笑道:“实际上,我真要想强行拿下大商,早就可以了。Maytakeforcefully, such aspresentGuomeiandCarrefour, hadmanyafter-effectstous.
可强行拿下,就如现在的国梅和家乐福,给我们留下了很多后遗症。Iat this time, hope that isyourwillinglywish and distant placefuses. ”
我这时候,更希望是你们心甘心愿地和远方进行融合。”
The cowjustknit the brows: „ChiefLisaidtakesforcefully, whatsaidisthat sideMaoye?”
牛刚皱眉道:“李总说强行拿下,说的是茂业那边?”LiDongsaidwith a laugh: „ Maoyecalculates the part, is not complete.
李东笑呵呵道:“茂业算部分,不算全部。Actually, BinChengguo the businesshas looked forme...... ”
其实,滨城国商找过我……”„What!”
“什么!”Peopleonestartled, before BinChengguo the businessis the secondmajor stockholder, grasped the bigbusinessretail8stocks.
众人一惊,滨城国商是之前的第二大股东,掌握了大商零售八的股份。Ifaccording toLiDongsaid that the opposite partyhas looked forLiDongon own initiative, onceLiDongtook the stock of opposite party, orearns the support of opposite party, the stockholder's rights that in additionthat sideMaoyefive, distantherehasachieved28.
如果按照李东说的,对方主动找过李东,一旦李东拿下了对方的股份,或者获得对方的支持,加上茂业那边的五,远方这边掌握的股权就达到了28。At this time, the distant place can definitely be in charge of the bigbusinessstrongly.
这时候,远方完全可以强势入主大商了。
The cowjust the eyelidbeatunceasingly, listens toLiDongalso saying: „ Ido not have the meaning of forcefullybeing in charge, a forced alliance is never an easy alliance.
牛刚眼皮不断跳动,就听李东又道:“不过我没有强行入主的意思,强扭的瓜不甜。
The bigbusinesscanmakesuchresult, canmake the distant placeattach great importance, is notbecausebigbusinessit.
大商能做出这样的成绩,能让远方重视,不是因为大商本身。Butis your group of people, including the bigbusinesssystem.
而是你们这群人,包括大商的体系。
The shop, the distant placedoes not needso manyactually.
门店,远方其实不需要那么多。
The person and team that the keymustunderstand the Huaxiaretail, understand the team of northernretail market.
关键还是要懂华夏零售的人和团队,懂北方零售市场的团队。To the north, just likeoxsaid that the distant place is not quite actually familiar, does not know how to cater tothismarket.
对北方,正如牛总说的,远方其实不太熟悉,也不太知道如何去迎合这个市场。Therefore, Iwantto obtainis nottheseshopsystems, butis the entirebigfield of quotientsdepartment.
所以,我更希望得到的不是那些门店体系,而是整个大商体系。Buthas not accepted the support of BinChengguobusiness, everyoneknowswhatIconsideriswhat? ”
而之所以没有接受滨城国商的支持,大家知道我考虑的是什么吗?”
The peoplelooktohim, LiDongsaid with a smile: „ Pays, the naturehopehas been returned.
众人纷纷看向他,李东笑道:“有付出,自然希望得到回报。BinChengguo the business, hopes that canobtain a biggerreturn, therefore the choicesupportsmeto be in charge of the bigbusiness.
滨城国商,希望能得到更大的回报,所以选择支持我入主大商。Butin my opinion, since the countrydrew backChina Association for Promoting Democracy, thatdo not go a step furtheragain.
可在我看来,既然国退民进了,那就不要再进一步了。Oncethishelp that accepted the opposite party, after that the extended sessionis very troublesome, the thing that Ipaywill be more.
一旦这次接受了对方的帮助,那后续会很麻烦,我付出的东西会更多。Unless it is absolutely essential, Ido not want thissituation.
不到万不得已,我不希望出现这种情况。ThereforeIhope,supportsmeto be in charge, is the existingtheseteams, rather than others.
所以我希望,支持我入主的,是现有的这些团队,而不是其他人。
After the distant placeis in charge of the bigbusiness, the bigcommoditysigncanretain, the existingmanagement teamonlymeets the trimming unable to movegreatly.
远方入主大商之后,大商品牌可以保留,现有的管理团队只会微调不会大动。
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