ROEWR :: Volume #17

#1651: The first wave dies in the sand beach


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Until around 11 : 00 pm, the summit is comes to the end. 直到晚上11点多,峰会才算告一段落。 This time is not large-scale summit forum in the strict sense, without continuing many days, mainly is the tonight's meeting. 这次不是严格意义上的大型峰会论坛,也没有延续多少天,主要便是今晚的聚会。 Over the following several days, the people will not walk, some people will perhaps also remain to continue to exchange some time. 接下来几天,众人不会都走,有些人也许还会留下来继续交流一段时间。 Organizer horse Yun so will not be quick, but Li Dong these people, will depart tomorrow generally. 组织者马昀也不会这么快走,可李东这些人,一般都会在明天离去。 Breaking up time, focus Li Dong of people, has not exchanged with others, but is the half step arrives at that side the back row. 散场的时候,众人的焦点李东,没有和其他人交流,而是快步走到后排那边。 Nearby waited to arrive at Qin rain to contain, Qin Yuhan was in a daze slightly, Li Dong said with a smile: „Is Uncle Qin health good?” 等走到秦雨涵跟前,秦雨涵微微发愣,李东却是笑道:“秦叔身体还好吧?” „...... Good......” Qin Yuhan responded, the nod said: Thanks.” “……挺好的……”秦雨涵反应了过来,点头道:“谢谢。” Is impolite, having needs to help, calls me momentarily.” “不客气,有需要帮忙的,随时给我打电话。” Li Dongxiao, then also said: Me also a little matter, I first went back, selects also well, if possible, can go to the distant place that the meal net does to discuss the matter of cooperation.” 李东笑了一声,接着又道:“我这边还有点事,那我先回去了,点餐网做的还不错,有机会的话,可以去远方谈谈合作的事。” „...... Good......” “……好……” Un, I walked.” “嗯,那我走了。” Li Dong exchanged several simply, distant place several other executives, sent regards Qin sea, this follows Li Dongyi to say departs. 李东简单交流了几句,紧接着远方这边其他几位高管,也都问候了一声秦海,这才跟着李东一道离去。 When they walked, here Qin rain contained actually focused many vision again. 等他们走了,秦雨涵这边却是再次聚焦了很多目光。 Some many surprise, reminded low voice until some people: Father who selected meal net Qin, before was chairman Mr. Qin of sea distant logistics.” 不少人都有些诧异,直到有人小声提醒道:“点餐网秦总的父亲,之前是远方物流的董事长秦海先生。” This saying, many people are suddenly enlighted. 这话一出,不少人恍然大悟。 However Qin sea left job from the distant place, made Li Dong worry about unexpectedly, this explained that Qin sea departure, should be initiative was right. 不过秦海从远方离职,竟然还让李东挂怀,这说明秦海的离职,应该是主动的才对。 At this time , some people of low voice Eight Trigrams (gossip) said: „ You know anything, this little Qin always Li Dapao junior middle school schoolmate, the high school alumnus, relates to be close. 就在这时候,又有人小声八卦道:“你们知道什么,这位小秦总是李大炮的初中同学,高中校友,关系亲密着呢。 hundred degrees celsius Li, Longhua permits, Dongxing reckless, approached to send regards in the restaurant before. 百度李总,龙华许总,东星胡总,之前在餐厅都主动上前问候过。 Her mother is also one of the distant undertaking period senior statesmen, has been the fund manager, later goes into seclusion from the distant place. 她母亲也是远方创业时期的元老之一,担任过财务经理,后期才从远方隐退。 Other anticipation meal net scale is not big, who , if thought that the opposite party background is weak, hehe...... ” 别看点餐网规模不大,可谁要是觉得对方底子弱,嘿嘿……” A person face of speech is meaningful, the family of three, involves with Li Dapao. 说话的人一脸的意味深长,一家三口,都和李大炮有牵扯。 The mother is one of the distant place senior statesmen, the father is the child group president, oneself and Li Dong is also a schoolmate, are this relations close, without a doubt. 母亲是远方的元老之一,父亲是子集团董事长,自己和李东也是同学,这关系亲密不亲密,毋庸置疑。 When others digest this news, in the crowd, does not know that who said quietly: Qin left job from the distant place, was just Li announced must get married......” 就在其他人消化这个消息的时候,人群中,不知道谁悄声道:“秦总从远方离职,刚好是李总宣布要结婚的时候……” „?” “难道说?” Otherwise chairman in good condition is working as, going ahead, really thinks that others are silly? “不然好端端的董事长当着,说走就走,真以为别人傻? The chairman of distant logistics, does not trade to the state-owned enterprise managers, Qin sea went ahead, the inside story are many...... ” 远方物流的董事长,给个国企老总都不换,秦海说走就走,内幕多着呢……” „! Do not discuss, we know in heart on the line, said troublesome.” “嘘!都别议论,咱们心里有数就行,说多了麻烦。” „......” “……” Some young entrepreneurs are overcautious, does not dare to discuss loudly. 一些中小企业家都谨小慎微,没敢大声议论。 Other big entrepreneurs, then has not discussed these. 其他一些大企业家,则是没议论这些。 Qin Yuhan, many people actually knew. 秦雨涵,不少人其实认识。 horse Yun knew, initially Li Dong led Qin Yuhan to go to Capital City to attend a banquet, he also presents. 马昀就认识,当初李东带着秦雨涵去京城参加一次宴会,他也在场。 Far more than he, many people presented at that time. 何止他,现场不少人当时都在场。 Before had not recorded, now recalls, remembered this matter instantaneously. 之前没记起来,现在回想一下,瞬间就想起了这事。 Hears others to discuss, horse Yun shakes the head slightly, then said with a smile to nearby several people: Li Dapao energy is really exuberant enough, matter also insufficiently he in distant place tosses about.” 听到其他人议论,马昀微微摇头,接着对一旁的几人笑道:“李大炮精力真够旺盛的,远方的事还不够他折腾的。” Cannot envy, who makes others young.” “羡慕不来,谁让人家年轻。” stretch/open Jindong teased, then also said seriously: „ This time we keep several days, discussed well, how to cope with the following aspect. 张进东打趣了一句,接着又严肃道:“这次咱们留几天,好好商量一下,如何应对接下来的局面。 Moreover...... ” 另外……” stretch/open Jindong, long time said: Double 11, pull out the treasure to should better not to participate.” 张进东顿了顿,半晌才道:“双十一,掏宝最好不要参与。” The horse sunlight look concentrates, said in a soft voice: „ You also felt, this time we will be big rout? 马昀神色一凝,轻声道:“你是不是也觉得,这次我们会大溃败? Once the both sides disparity is oversized, the outside world will then question that pulls out the treasure and Ali's competitiveness. 一旦双方差距过大,外界便会质疑掏宝和阿里的竞争力。 The question is the minor matter, feared that fears...... ” 外界的质疑是小事,怕就怕……” stretch/open Jindong sighed lightly: „ Feared that feared your interior cannot stand firm, initially the matter of financing cocktail party I heard. 张进东轻叹道:“怕就怕你们内部稳不住,当初融资酒会的事我听说了。 Although you are a traitor, borrowed his fame, the help/gang pulls out the treasure rapidly to complete the finance program. 你虽然反戈一击,借用他的名气,帮掏宝迅速完成了融资计划。 Kuwait has must lose, initially yourself said that once is defeated, merges into the distant place. 科有得必有失,当初你自己说,一旦失败,就并入远方。 Your investors, many people are the idea and thoughts. 你们的投资方,很多人都是打的这个主意和心思。 Once were widened the too big disparity, pulled out the treasure on the danger. 一旦被拉开太大的差距,掏宝就危险了。 the b2c business did not discuss, once ten thousand nets exceeded pulled out the treasure, your existence values did not have. ” b2c业务不谈,一旦万家网超越了掏宝,你们的存在价值就没有了。” The performance of distant commercial city over pulls out the treasure, nothing more to be said that the distant itself/Ben is the b2c domain overlord. 远方商城的业绩超过掏宝,这没什么好说的,远方本就是b2c领域的霸主。 But once ten thousand net promising youth, exceeded pulled out the treasure, pulled out the treasure also to have the existence value? 可一旦万家网这个后起之秀,也超越了掏宝,掏宝还有存在价值吗? To general enterprise, ordinary medium small platform, indifferent matter. 对一般的企业,普通的中小平台而言,无所谓的事。 May pull out the treasure regarding so many years in the c2c King who industry in dominates, once even/including Wanjia the net cannot compare, the value that has, the space of appreciation, the future potential, will vanish into thin air! 可对于这么多年一直在业内称霸的c2c王者掏宝而言,一旦连万家网都比不上,那存在的价值,升值的空间,未来的潜力,都烟消云散了! Moreover the distant place does not appear briefly, by enterprise that the opposite party exceeds, almost does not have any enterprise has the counter- ultra opportunity. 而且远方不是昙花一现,被对方超越的企业,几乎没有任何企业有反超的机会。 Pulls out the valuable the c2c business, once this time were exceeded by ten thousand nets, presents everyone to understand, pulls out the treasure, even if were not finished, everyone to pulling out the treasure will lose confidence. 掏宝的c2c业务,这次一旦被万家网超越,在场所有人都明白一点,掏宝就算不完蛋,所有人都会对掏宝丧失信心。 An enterprise, cannot bring the anticipation to the investor, brings in the future the income, why does the investor want to continue to invest? 一家企业,不能给投资者带来期待,带来未来收益,投资者为什么要继续投资? When the time comes, the interior will definitely not stabilize. 到时候,内部肯定不会稳定。 In addition major stockholder Yahoo !, head and tail both sides, to finally, Ali have had the danger! 再加上大股东雅虎这边,也一直首尾两端,到最后,阿里都有危险! Some truth, everyone could not completely understand. 有些道理,大家不是看不透。 Before was only has not thought toward this aspect, no one felt, ten thousand nets really can exceed to pull out the treasure rapidly. 之前只是没往这方面想过,也没人觉得,万家网真能迅速超越掏宝。 But now, deeply thinks, the distant place is good at creating the miracle, why doesn't have this possibility? 可现在,深想一下,远方善于创造奇迹,为什么没这个可能? Before Li Dong , the high-sounding talk merged Teng Xunpai, later did not have what action, this does not conform to Li Dong personality. 李东之前高调并购了滕迅拍拍,之后就没了什么举动,这不符合李东的性格。 At that time made war on the distant place and Teng fast, everyone neglected these subconsciously, felt Li Dong in the shift line of sight. 只是当时恰逢远方和滕迅开战,大家都下意识地忽略了这些,觉得李东在转移视线。 Now thinks again, may not necessarily be only the shift line of sight, ahead of time the possibility of layout is bigger. 现在再想想,可不见得只是转移视线,提前布局的可能性更大。 The horse sunlight complexion is serious, then a face said firmly: Pulls out the treasure unable to defeat!” 马昀脸色沉重,接着一脸坚定道:“掏宝不会败!” b2c business, was TMall is inferior to the distant place even, the c2c third party platform rout that once they were proud, Ali was too failed. b2c业务,也就是天猫不如远方就算了,一旦他们引以为傲的c2c第三方平台都溃败了,那阿里真的太失败了。 stretch/open Jindong sighed: „ Some matters, must be ready ahead of time. 张进东叹道:“有些事,还是要提前做好准备的。 The nag, having the confidence is the good deed, may be ready ahead of time, must, preventing entire Ali to beset with a crisis. ” 老马,有信心是好事,可提前做好准备,也是必须的,防止整个阿里陷入危机。” horse Huateng that the one side has not departed frowns to say slightly: „ Ahead of time solves the trouble of Yahoo !, this is you biggest crisis is. 一旁还没离去的马华腾微微蹙眉道:“提前解决雅虎的麻烦,这是你们最大的危机所在。 Pulls out the valuable even rout, defeat is still only a position. 掏宝就算溃败,败的也只是一块阵地。 But the trouble of Yahoo ! is not solved, may cause entire Ali to disintegrate. 可雅虎的麻烦不解决,可能会导致整个阿里分崩瓦解。 Especially now Ali delists...... ” 尤其是现在阿里退市……” The withdrawal enterprise, is better than to ambush the listing enterprise, stock many times that particularly steerage grasps. 退市的企业,比上市的企业更好狙击,尤其是掌舵者掌握的股份不多的时候。 At this time, the risk that the enterprise exchanged ownerships was very big. 这时候,企业易主的风险很大。 Ali now three big faction shareholders, Ali is, SoftBank, Yahoo !. 阿里现在有三大派系股东,阿里系,软银,雅虎。 These three, grasped the Ali percentage hundred stocks, in other young shareholder, before the listing, after delisting, was cleaned up. 这三家,掌握了阿里百分百的股份,其他中小股东,在上市前,退市后,都被清理了出去。 But Yahoo ! holds the Ali 39 stocks, SoftBank owns stocks 27, Ali is altogether owns stocks 34. 而其中雅虎持有阿里39的股份,软银持股27,阿里系总共才持股34。 34 th, is bigger than 1/3, this actually is also a very subtle ownership percentage. 34,大于三分之一,这其实也是一个很微妙的持股比例。 Generally regarding the Internet enterprise, owns stocks over 1/3, enough enabled the team to grasp the revolution of enterprise. 一般对于互联网企业而言,持股三分之一以上,就足够让团队掌握企业的运转了。 May arrive at the critical moment, 1/3 may be insufficient. 可到了关键时刻,三分之一可不够。 Especially the enterprise lacks cash flow time, at this time owned stocks to be lower than 50 to have very big risk. 尤其还是企业缺乏现金流的时候,这时候持股低于50都有很大风险。 Yahoo ! vacillates the issue is not big, SoftBank follows to vacillate, perhaps compared with Teng fast might as well, exchanged ownerships directly. 雅虎一家动摇问题还不大,软银跟着动摇,说不定比滕迅还不如,直接就易主了。 Even if when the time comes, because of the reason of agreement, Ali can first buy-back, but the key question came, does not have money. 哪怕到时候,因为协议的缘故,阿里可以优先回购,可关键问题又来了,还是没钱。 Therefore, was pulling out with Li Dong is the same, Ali who at this moment initially the valuable financing cocktail party time said that can only win, cannot defeat! 所以,就和李东当初在掏宝融资酒会时候说的一样,此刻的阿里,只能胜,不能败! Defeat , can only slightly defeat. 败,也只能小败。 Once big rout one time, the interior must be chaotic. 一旦大溃败一次,内部必乱。 horse Huateng said, horse Yun said seriously: „ 51 promotion, pulled out the treasure to make 1.6 billion actual scores, without moisture content! 马华腾说完,马昀严肃道:“五一促销,掏宝打出了16亿的实际战绩,没有水分! 7.18 the promotion, pulled out the treasure to make for 2 billion days to trade to record, does not have any moisture content! 7.18促销,掏宝打出了20亿的日交易记录,也没有任何水分! Now, the net buys the market development to be quick, changes with each new day. 如今,网购市场发展很快,日新月异。 Double 11, so long as propagandizes appropriately, pulled out the valuable day volume of trade 2 billion does not have any issues. 双十一,只要宣传得当,掏宝日交易额20亿还是没有任何问题的。 But 7.18, the distant commercial cities and ten thousand nets, the foreign propaganda 3.6 billion day volume of trade,...... the disparity was not in fact big. 而7.18,远方商城和万家网,对外宣传36亿的日交易额,实际上……差距不大。 But their ten thousand nets, the proportion is only about 20, about 700 million volumes of trade. 而他们的万家网,占比只有20左右,将近7亿的交易额。 Pulls out the treasure, just the opposite, TMall only occupies 20, pulled out the valuable net to occupy 80,16 over hundred million day volume of trade. 掏宝这边,恰恰相反,天猫只占据20,掏宝网则是占据了80,16亿以上的日交易额。 You felt, ten thousand nets, can this time over over 1.6 billion? ” 你们觉得,万家网,这次能超过16亿以上?” Can!” “能!” horse Huateng said firm incomparable, then said with a smile: „ Others, I do not dare saying that but to Li Dong, I feels does not have any issue. 马华腾说的坚定无比,接着笑道:“其他人,我不敢说,不过对李东,我觉得没有任何问题。 If is really only ten hundreds of millions, that actually issue is not too big, after all only has one day. 如果真的只是十几亿,那其实问题不是太大,毕竟只有一天。 But once...... over pulls out valuable net several times, even ten times...... ” 可一旦……超过掏宝网几倍,甚至十倍……” horse Huateng did not say that really must drop such big disparity, explained that ten thousand nets had been accepted by the populace. 马华腾都不说了,真要落下这么大的差距,说明万家网已经被大众接受。 Later, will enter a high-speed period of expansion. 后期,会进入一个高速发展期。 By that time, pulled out the treasure to be hopeless thoroughly. 到了那时候,掏宝这边彻底没戏。 Ten times!” “十倍!” The people hold breath cold air, stretch/open Jindong somewhat question: „Did Huateng, you too overestimate Li Dong?” 众人倒吸一口凉气,张进东有些质疑道:“华腾,你是不是太高估李东了?” Pulls out the treasure, horse Yun will pull out the valuable net performance is not lower than 1.6 billion self-confidently, shortly after ten thousand nets newly established, can make 16 billion performance in one day? 掏宝这边,马昀自信掏宝网业绩不会低于16亿,万家网刚成立不久,能在一天内打出160亿的业绩? Before then, ten thousand net highest records, 700 million. 在这之前,万家网最高纪录,也就7亿罢了。 horse Huateng shakes the head saying: „ I do not know, but I know, Li Dong or does not do, must do, that does certainly. 马华腾摇头道:“我不知道,但是我知道,李东要不不做,要做,那就做绝。 Now is also only the propaganda stage, has been able to see the clue. 现在还只是宣传阶段,已经可以看出端倪。 I believe, then the distant place will have the movement, the nag, yourself were careful. 我相信,接下来远方还会有动作,老马,你自己小心了。 the domain, follows Li Dong to wave the flag and shout except for Li Yan hong has not suffered a loss, we have suffered many. it领域,除了李彦红跟着李东摇旗呐喊没吃亏,我们都吃过不少的亏。 Arrived your, our generation of it, again under defeat...... 到了你这,我们这一代it人,再败下阵…… Before that...... , the wave really must die in the sand beach. ” 那……前浪真要死在沙滩上了。” horse Huateng somewhat sobbed, the 40-year-old, was the peak of entrepreneur. 马华腾有些唏嘘,不惑之年,正是企业家的巅峰时期。 But their, but also without climbing to glorious peak, road ahead. 可他们这代人,还没攀至荣耀巅峰,前路就被人断了。 Li Dong of 85 years of birth, less than 30 ages, hit they were utterly routed, becomes the leader of new generation. 85年出生的李东,不到三十的年纪,打的他们溃不成军,成为了新一代的领袖。 Said that 1 point does not have the idea at heart, that is the lie. 说心里一点没想法,那是假话。 But horse Huateng has struggled this now very much difficultly again, Ali is actually also hopeful. 可马华腾现在已经很难再去争这个,阿里却是还有希望。 So long as Ali can rout the online industry of distant place, that wins, after all they are the people, does not use under the manages distant place line strong. 只要阿里能击溃了远方的线上产业,那就是大胜,毕竟他们是it人,不用去管远方线下有多强。 But if even Ali defeated, although other it enterprises, may in the same industry, in the same domain, the distant place not have the rival again. 可要是连阿里都败了,尽管还有其他的it企业,可在同行业,同领域之内,远方再无敌手。 horse Yunshen inspires, finally looked that said to the people: I few and everyone opens the mouth, but this time, I hope that everyone can help my one time!” 马昀深吸一口气,最后看向众人道:“我很少和大家开口,可这一次,我希望大家能帮我一次!” In the crowd, many people have not made noise. 人群中,不少人没出声。 horse Yun looks to willow Chuanzhi these manufacturing industry tycoons, the whole face said sincerely: „ I have not made everyone favor me, but I hope everyone can look to understand, two compete, stronger compared with one-party rule! 马昀看向柳川志这些制造业大亨,满脸诚恳道:“我没让大家偏袒我,可我还是希望大家能看明白一点,两家竞争,比一家独大要强! The net buys the market, once were monopolized by the distant place, after that no matter everyone does make the online business, does not have any opportunity. 网购市场,一旦被远方垄断,那以后,不管大家做不做线上的业务,都没有任何机会了。 Now, everyone also has the choice. 现在,大家还有选择的余地。 You can choose TMall, pulls out the treasure, the distant place, ten thousand...... 你可以选择天猫,掏宝,远方,万家…… If perhaps but this time our rout, online can only choose the distant place. 可如果这次我们溃败了,线上恐怕只能选择远方了。 By that time, did you really feel Li Donghui as always? 到了那时候,你们真觉得李东会一如既往? Even if he wants, the distant place will not want! ” 哪怕他愿意,远方也不会愿意!” The big manufacturer on the scene are many, many enterprises are the main companies that the supply chain channels in various platforms compose. 在场的大厂商很多,很多企业都是各家平台的供应链渠道组成的主体公司。 These manufacturers, actually are also the cornerstones of e-commerce platform. 这些厂商,其实也是电商平台的基石。 The manufacturers give your support greatly, the inventory price is cheaper, or hits the time feedback effort of activity greatly, then has very big help to the platform. 厂商给你的支持力度大点,进货价便宜一些,或者打活动的时候回馈力度大点,那对平台都有很大帮助。 Usually, these online channel, or the online channel not strong enterprise, has not been needs help from the platform. 平时,这些没有自己线上渠道,或者线上渠道不强的企业,是有求于平台。 They send hope online for them to bring the business to grow, send the hope platform to help them open the new channel. 他们寄希望线上可以为他们带来业务增长,寄希望平台可以帮他们打开新的渠道。 At that time, is they asks the platform, platform here domineering. 那时候,是他们求平台,平台这边强势。 However now, horse Yun is asks them to support. 然而现在,马昀却是求他们支援。 At this moment, horse Yun also knows, domineering constantly, was not applicable to the present aspect. 此时此刻,马昀也知道,一味的强势,不适用于现在的局面了。 Such as he said that currently everyone also has the choice, can choose the distant place. 就如他说的,现在大家还有选择,可以选择远方。 Therefore, horse Yun used the view of requesting reinforcements. 所以,马昀用了求援的说法。 If now only then pulls out valuable one, was like several years ago such, one-party rule, he with not requesting reinforcements this view, but was domineering. 如果现在只有掏宝一家,还是如前几年那样,一家独大,他不会用求援这个说法,而是强势到底。 But now is not! 可现在不是! Although horse Yun felt, pulls out the treasure unable the rapidness of such rout, but the opponent is Li Dong, he himself is not clear, finally will develop what appearance. 尽管马昀觉得,掏宝不会溃败的这么快,可对手是李东,他自己都不清楚,最后会发展成什么样子。 willow Chuanzhi looked at horse Yun one eyes, passed the moment to hesitate saying: We who „ you said understand, but now, the online channel, particularly in view of the channel of brand business, the distant place is our business main bodies. 柳川志看了马昀一眼,过了片刻才沉吟道:“你说的我们都懂,可现在,线上渠道,尤其是针对品牌商的渠道,远方才是我们的业务主体。 Online of distant place under the platform including, provided plenty of orders for us every year. 远方的线上包括线下平台,每年都为我们提供了大量的订单。 Billions of! 数以十亿计! We do not want to let distant one-party rule, under may be our line to get online the biggest channel business. 我们也不希望让远方一家独大,可作为我们线上线下最大的渠道商。 If this time we support to pull out the treasure, pulls out the treasure as always, that issue is not big. 如果这次我们支持掏宝,掏宝一如既往,那问题不大。 Once after we vigorously support, pulled out the treasure or the rout, the nag, how did you let us from the place? ” 一旦我们大力支持之后,掏宝还是溃败了,老马,你让我们如何自处?” Associates these enterprises, although also in layout self-management shop, but this needs the time and money. 联想这些企业,虽然也在布局自营门店,可这需要时间和金钱。 They now, is mainly primarily making. 他们现在,还是主要以制造为主。 But the Guomei electric appliance of distant place, and distant commercial city, will provide plenty of orders for these enterprises every year. 而远方的国梅电器,以及远方商城,每年都会为这些企业提供大量的订单。 The competition of manufacturing industry is not weak, once this support pulls out the treasure and distant place competes, pulls out the treasure following unable to get down strongly. 制造业的竞争可不弱,一旦这次支持掏宝和远方打擂,掏宝后续又没能坚挺下去。 Before the self-management shop does not have the layout improvement, may be suppressed by the distant place very much. 在自营门店没有布局完善之前,很有可能被远方打压。 The manufacturing firm of Huaxia may be many, the global manufacture enterprise are more. 华夏的制造企业可不少,全球制造企业更多。 But the channel business, makes the big channel business particularly, instead does not calculate too. 可渠道商,尤其是做大的渠道商,反而不算太多。 Said the electrical appliances domain, Huaxia is quite at present powerful with Su Lin on the distant place, occupied the majority markets. 就说家电领域,目前华夏就远方这边和苏林比较强大,占据了大部分市场。 The general merchandise domain, the distant place also grabbed very big market share. 百货领域,远方也占据了很大的市场份额。 Once the distant place blocks them, the product removes the cabinet, around the world has minimal impact, in the Huaxia range, affects on a big way was above the imagination. 远方一旦将他们封杀,产品撤柜,世界范围内影响不大,华夏范围内,影响就大的超乎想象了。 If now everyone's straight camp shop layout was similar, that are not related, the key does not have. 要是现在大家的直营门店布局的差不多了,那还没关系,关键是没有。 In the middle of the manufacturing firm of Huaxia, is broadest on the Haier Straight Camp Shop layout at present, the range is biggest. 华夏的制造企业当中,目前就海尔直营门店布局最广,范围最大。 Other like relates, tcl...... these enterprises, was unable to be self-sufficient temporarily. 其他的如联想,tcl……这些企业,暂时还不能自给自足。 Offends the biggest channel business agent, this is not the cost-effective matter. 得罪最大的渠道代理商,这不是划算的事。 The horse sunlight naturally knows these, but said: „ Distant place is strong, but under Ali and Sorein, the big business and hundredth even/including and Jingdong these lines get online the channel to collaborate, even if the distant place had also been inferior. 马昀自然知道这些,不过还是道:“远方是强,可阿里和苏林、大商、百连、京东这些线上线下渠道联手,哪怕远方也有所不如。 I said that how does not request everyone to favor me, maintains the neutrality on the line. 我说了,不要求大家如何偏袒我,维持中立就行。 To distant what policy, that gives us what policy, this isn't excessive? ” 给远方什么样的政策,那就给我们什么样的政策,这点不过分吧?” Although nearby stretch/open Jindong drew in the car(riage) by the horse sunlight, but this time stretch/open Jindong did not mind, smiles saying: Good that „ fellow brothers, the nag said. 一旁的张进东虽然被马昀拉上了车,可这时候的张进东丝毫不介意,也笑眯眯道:“各位老哥,老马说的不错。 If nothing else, in the electrical appliances chain aspect, Su Lin proportion also want high compared with Guomei. 别的不说,在家电连锁方面,苏林占比可是要比国梅还要高一点。 Does the distant place provide plenty of orders to everyone, Su Lin? 远方给大家提供大量的订单,苏林就没有? The difference treats, is this perhaps inappropriate? 区别对待,这恐怕不合适吧? Makes the enterprise, minimum fair fair, I thought that must guarantee, otherwise, weakened our competitiveness, finally everyone is on the blade of distant place preys, allows to be oppressed. ” 做企业,最起码的公平公正,我觉得还是要保证的,要不然,削弱了我们的竞争力,最后大家都是远方的刀上鱼肉,任人宰割。” Other manufacturing firm leaders look to willow Chuanzhi, at this time, many person toothaches, if we had known this/should ahead of time left is right. 其他的制造企业掌门人都看向柳川志,这时候,不少人都有些牙疼,早知道该提前离开的才对。 Now was being compelled the statement by these two, they now are also awkward, has to look how willow Chuanzhi said. 现在被这两位逼着表态,他们现在也为难,只好看柳川志怎么说了。 The leader of old willow manufacturing industry, they relates with Li Dong, the horse sunlight well. 老柳制造业的领袖,和李东、马昀他们关系都不错。 At this time, if the association first took a stand, if then facing the interpellation of distant place, everyone also had a confession well. 这时候,联想要是先表态了,接下来如果面对远方的质询,大家也好有个交代。 willow Chuanzhi looked at horse Yun and stretch/open Jindong several people of eyes, sighed at heart, finally the nod said: Good , we discussed the plan specifically.” 柳川志看了马昀和张进东几人一眼,心里叹息了一声,最后点头道:“好,等回去了,我们具体商量一下方案。” At this moment, willow Chuanzhi the biggest idea is not other, but must strengthen associates own channel construction. 此时此刻,柳川志最大的想法不是别的,而是要加强联想自己的渠道建设。 This time he, was almost compelled to comply with the horse sunlight their condition. 这时候的他,几乎是被逼答应了马昀他们的条件。 Far more than horse Yun, the distant place hits the activity time, has anything to give preferential benefit each time, is their these manufacturer pays. 何止马昀,远方打活动的时候,每次有什么优惠,也都是他们这些厂商买单。 Why? 为什么? Also is not because own channel is weak, lost these big channel business support, is easy to present the product to be unsalable, stock many issues. 还不是因为自己的渠道不够强,失去了这些大渠道商支持,容易出现产品滞销,库存过多的问题。 So long as own enterprise channel is strong enough, where with caring about these. 只要自己的企业渠道够强,哪用在乎这些。 That side Haier, will rarely be under the threats of these channel business, lies in the channel layout of Haier is perfect. 海尔那边,就很少会受到这些渠道商的威胁,就在于海尔的渠道布局完善。 relates said that Haire popularity is big, but the actual situation how, everyone knows in heart. 联想说起来比海尔知名度要大,可实际情况如何,大家心里有数。 Then, the people scatter in all directions to go. 接下来,众人四散而去。 horse Yun sighed gently, this time, was queers. 马昀轻轻叹息一声,这次,算是得罪人了。 Does not offend not to have the means that the support size of manufacturer, relates to the following competitive issue. 可不得罪没办法,厂商的支持力度大小,关系到接下来的竞争问题。 Said serious, even relates to the life and death of Ali. 说的严重点,甚至关系到阿里的生死存亡。 If Ali is not short of money, oneself put up the cash the subsidy not to have the issue, the key does not have money to pound. 阿里要是不缺钱,那自己砸钱补贴没问题,关键就是没钱砸进去。 At this time, the manufacturer favored That side Li Dong again, that also fought what war, raised hand to surrender simply. 这时候,厂商再偏袒李东那边,那还打什么大战,干脆举手投降好了。 Today's manufacturer is only part, horse Yun knows that the following time is very tight, one month, but must with other manufacturers, the third party reach the agreement to say again. 今天的厂商只是一部分,马昀知道接下来时间很紧,一个月时间,还得和其他厂商,第三方达成协议再说。 At least, in these foundation preparations, cannot cast off by the distant place, otherwise, double 11 dozens. 最起码,在这些基础准备上,不能被远方甩开,要不然,双十一打不下去。 Moreover, in the horse sunlight mind flashes through the shadow of Yahoo !. 另外,马昀脑海中闪过雅虎的影子。 Except for preparation pair 11, if also wants the means to solve these hidden dangers were good. 除了准备双十一,也要想办法把这些隐患解决了才行。 Investor that these beforehand supports Ali, now becomes the time bomb. 这些之前支持阿里的投资方,现在都成了定时炸弹。 Introduces the new investor, compares these old investors to be good. 引入新的投资方,都比这些老的投资方好。 The new investor enters, generally will sign the strategic agreement that has for a long time. 新的投资方进入,一般都会签订长期持有的战略协议。 But the old investor, goes on the market after Ali Hong Kong, these agreements have actually passed the term of validity. 可老的投资方,在阿里香江上市之后,这些协议其实都已经过了有效期了。 Following, both sides have not signed the new supplemental agreement again. 后续,双方没有再签订新的补充协议。 On the one hand does not have this truth to limit the opposite party, another point, Ali says now, the opposite party will not comply. 一方面是没这个道理一直限制对方,另一点,阿里现在提出来,对方也不会答应。 At this time proposed forcefully, instead showed Ali does not hold a favorable view on oneself prospect, is very easy to cause the accident/surprise. 这时候强行提出,反而证明阿里对自己的未来前景不看好,很容易引起意外。 Difficult!” “难啊!” While no one time, horse sunlight rare revealed some weary conditions. 趁着没人的时候,马昀难得的露出了一些疲态。 For these years, started an undertaking the period more difficult than him, many days have not slept calm and steady. 这几年,比他创业时期都要难,多少天都没睡过一个安稳觉了。 Since Li Dong rises, the distant place rises, in the both sides business has the superposition part, Ali has fallen into the passive condition. 自从李东崛起,远方崛起,双方业务上有重合部分,阿里这边就一直陷入被动状态。 Li Dong each step, card in front of them. 李东的每一步,都卡在他们前面。 A twice trouble is not big, the number of times were many, Ali people are not self-confident. 一次两次的麻烦不大,次数多了,连阿里这边的人都不自信了。 An enterprise, without confidence, but how also to continue. 一家企业,没了信心,还怎么持续发展下去。 Thinks of these, horse Yun clenches teeth, this is also an opportunity! 想到这些,马昀咬咬牙,这也是一次机会! Certificate oneself, prove Ali, boosts the morale the opportunity! 一次证明自己,证明阿里,提升士气的机会! A promotion, Ali loses everything, the distant place that must hit cannot gain ground is good! 一次促销罢了,阿里倾家荡产,也得打的远方抬不起头才行!
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