According to the general understanding, the movie of reputation so bursting, the box office should also sell greatly is right, but since the 90's, the specialized reputation and box office digit of movie, turned hardly had many two matters of relation, but «Explosive disposal Army» this type to cater to Oscar specially aloof theme of manufacture, truly did not incur the ordinary viewer to like. 按照一般的理解,口碑如此爆棚的影片,票房也应该大卖才对,但从九十年代开始,影片的专业口碑和票房数字,就变成了几乎不存在多少联系的两码事,而《拆弹部队》这种专门为了迎合奥斯卡而制作的高冷题材,也确实不怎么招普通观众喜欢。 The movie reflects at the North American point by the pitiful 4 courtyard lines, the first week 3 days attained 145,352 US dollars box office, the single hall box office exceeded 30,000 US dollars. 影片以可怜的四家院线在北美点映,首周三天拿到了14万5352美元的票房,单馆票房超过了3万美元。 This number seemingly also good, but North America shows the institute line of literary film specially, majority can hold over 500 people of large-scale theaters, but Natalie previous movie «Black swan» by large-scale opens the picture in North America, actually attained single Guan to cross 90,000 US dollars, from this perspective, " Explosive disposal Army » box office performance was doomed the dregs. 这个数字看上去似乎还不错,但北美专门放映文艺片的院线,大多数都是可以容纳超过500人的大型影院,而娜塔莉的上一部影片《黑天鹅》以更大规模在北美开画,却拿到了单馆过9万美元的成绩,从这方面来看,《拆弹部队》的票房表现注定很渣。 By the second weekend, " Explosive disposal Army » showing scale expanded 60 theaters, the single hall box office fell about 10,000 US dollars rapidly, this weekend three days, harvested more than a 620,000 US dollars point box office from North America merely. 到了第二个周末,《拆弹部队》的放映规模扩大到了60家影院,单馆票房迅速滑落到了1万美元左右,这个周末的三天,仅仅从北美收获了62万美元多一点的票房。 This can be said as to the mysterious movie biggest sorrow, wants to recover the investment, that dependence long time accumulates. 这可以说是冲奥影片最大的悲哀,想要收回投资,那就依靠漫长的时间积累吧。 After two weeks of box office trend observations, Disney and Miramax also roughly estimated movie final North America box office digit- between 15 million to 20 million US dollars. 经过两周的票房走势观察,迪士尼和米拉麦克斯也大体估算出了影片最后的北美票房数字-1500万到2000万美元之间。 To count on that the box office brings back the investment, Disney and Miramax can lose heart. 想要指望票房拿回投资,迪士尼和米拉麦克斯可以死了这条心。 „What also needs me to make?” Natalie asked Ryan. “还需要我做什么？”娜塔莉问瑞恩。 Fills the black tea for the Natalie cup, Ryan by sitting on the single-seat sofa, looks to the opposite, „Alison, you did not say that has the attainment to the public relations very much? You can say that looks.” 为娜塔莉的杯子斟满红茶,瑞恩靠坐在单人沙发上,看向对面,“艾莉森,你不是自称对公关很有心得吗？你可以说说看。” „Naturally.” “当然。” Taylor puts down the document that in the hand reads, honey gold/metal curly hair after arriving at brain, at a moderate pace saying, „. I must be your teacher.” 泰勒放下手中翻看的文件,将蜜糖金的卷发顺到脑后,不紧不慢的说道,“娜特。我要做你的老师了哦。” „Dear.” “亲爱的。” Took up an orange from the fruit tray on tea table, Natalie lost directly, „you completely can say.” 从茶几上的果盘里拿起一个橘子,娜塔莉直接丢了过去,“你尽可以说。” „Thanks.” “谢谢。” Received the orange, Taylor throws to Ryan conveniently, „this started.” 接过橘子,泰勒又随手扔给了瑞恩,“这就开始了。” „Struggles the prize biggest taboo to be conceited, do not say high-end own movie, wants the entire journey to show self-confident lovable and modest side, this most can result in the favor of school member.” “争奖最大的忌讳就是自视甚高,也不要把自己的电影说得有多高端,要全程展现出自信可亲又谦虚的一面,这样最能得学院成员的欢心。” Ryan and Natalie remain unmoved, this matter basic all colleagues know. 瑞恩和娜塔莉不为所动,这种事基本所有圈内人都知道。 „Also must attend various parties and events of Los Angeles frequently, increases own exposure rate/lead.” Taylor continues to say. „Although we had the absolute advantage, but must brush the face, brushes has the feeling.” “还要频繁出席洛杉矶的各种派对和活动,增加自己的曝光率。”泰勒继续说道。“虽然我们占据了绝对的优势,但必须刷脸,刷存在感。” To Natalie, there is no difficulty, she lived in Los Angeles. 对娜塔莉来说,这没有任何难度,她本就居住在洛杉矶。 This can also be wants to take one of the prize basic requirements, the outside movie star will often settle down in Los Angeles in the promulgation season temporarily, for example did several years ago everyone think Daniel? Wears? Louise will take the best actor, his advantage also is truly big, even if is eccentric, were almost inferior with Hollywood young lady. This bludger actor still moved to Los Angeles to live when the promulgation season, attended various prize presentation ceremonies to show to the competition and hope of award item, finally can win a prize smoothly. 这也可以算是想拿奖的基础条件之一,外地的影星往往在颁奖季都会暂时定居洛杉矶,比如前几年所有人都认为丹尼尔?戴?刘易斯会拿下最佳男主角,他的优势确实也很大,但即使性格孤僻、几乎与好莱坞格格不如。这位混混演员仍旧在颁奖季时搬到洛杉矶生活,出席各种颁奖礼展现对奖项的竞争和渴望,最终才能顺利得奖。 „In addition, we must prevent others to sprinkle Blackwater.” “此外,我们还要防止别人泼黑水。” At this point. Taylor looked to Ryan, „, although few individuals are willing to brave his violent anger the risk to do that actually also has to guard .” 说到这里。泰勒看向了瑞恩,“虽然没几个人愿意冒着他暴怒的风险这么做,却也不得不防,。” „This aspect gave me to be good.” Ryan embraced on own initiative. “这方面交给我好了。”瑞恩主动揽了下来。 If sells and brushes the face by oneself diligently is also conscience struggles to reward. That does not have the public relations to acknowledge oneself have made method- throws filthy water to the opponent, this is the recent years Oscar the matter that struggles in the prize process frequently to present, middle the victim are also many. 如果说靠自身推销和努力刷脸还算是良心型争奖的话。那没有公关会承认自己做过的手段-向对手泼脏水,这算是近几年奥斯卡争奖过程中经常出现的事情,当中受害者也不少。 Although this life few people dare so to challenge the movie of Disney directly. But the Ryan previous generation has looked at a hearsay point are many. 今世虽然很少有人敢于直接如此挑战迪士尼的影片。但瑞恩前世看过的传闻一点都不少。 For example school member Eric? Patterson in 2008 publishes books to reveal, said that " Brokeback Mountain » best picture battle path does destroy in two senior film-maker Tony? Curtis and Engst? In Bergh Neil hand, two people in Fox news station to the audience said that- this gay cowboy story we looked that does not want to look, believes that if Howard? Hughes, John? Wayne also living the words, will not definitely watch this movie. ” 比如学院成员艾里克?帕特森2008年出书揭秘,称《断背山》最佳影片征途是毁在两个资深电影人托尼?柯蒂斯和恩斯特?博格尼尔手上的,两人在福克斯新闻台向观众表示-这种同性恋牛仔故事我们看都不想看,相信假如霍华德?休斯、约翰?韦恩还活着的话,肯定也不会看这种电影。” Although said that this is not the primary cause that «Brokeback Mountain» is defeated, but affirmed the influence on a certain extent but actually the result. 虽然说这不是《断背山》落败的主要原因,但一定程度上肯定影响倒了结果。 Previous generation «Explosive disposal Army» and «Avatar» struggle. 还有前世的《拆弹部队》与《阿凡达》之争。 Although James Cameron regarding competes with best Director almost to have no interest with the ex-wife, but two producers to compete for the best picture, the Yin move of frequency leaves. 虽然詹姆斯?卡梅隆对于跟前妻竞争最佳导演几乎没任何兴趣,但两家制片方为了争夺最佳影片,阴招频出。 «Explosive disposal Army» producer Meggen? Alison ignores the contrary risk, writes the garnering votes mail to issue lots of school members, summoned that they vote to «Avatar»- our industry needs affirmed to " Explosive disposal Army » small cost movie like this, rather than to global box office billions big pieces. 《拆弹部队》的制片人梅根?埃里森不顾违规风险,写拉票邮件发给大量学院成员,号召他们不要给《阿凡达》投票-我们业界需要给《拆弹部队》这样的小成本电影肯定,而不是给全球票房几十亿的大片。 Meanwhile, the media spread the massive related «Explosive disposal Army» serviceman's mode of operations not real report, although ershishijifukesi had not acknowledged this is the material that they put, but the discerning people know that who is stirring up trouble. 与此同时,媒体流传大量有关《拆弹部队》中军人的作战方式不真实的报道,虽然二十世纪福克斯从没承认这是他们放的料,但明眼人都知道谁在兴风作浪。 Also, the previous generation he has looked at last Oscar, Woody? Alan's ex-wife Mia aircraft? Farlow and son southern Romania? Farlow brings up an old matter again on the media, called Woody?, Dozens years ago why will the past event of final judgment on a person's life can be made only after he is dead and buried have made suddenly imposingly? 还有,前世他看过的最后一届奥斯卡,伍迪?阿伦的前妻米亚?法罗及其儿子罗南?法罗在媒体上旧事重提,称伍迪?,几十年前已经盖棺定论的旧事为何会突然闹得轰轰烈烈？ Never must underestimate the fame and fortune attraction! 永远不要小看了名利的吸引力！ Ryan always records this point sincerely, his public relations team will not relax in the promulgation season. 瑞恩始终都谨记着这一点,他的公关团队在颁奖季也不会放松。 „Again is the pointed public relations goal.” Taylor takes up that document that read a moment ago, „here had the latest statistics, in the school members the Caucasian accounted for 95%, the proportion that the male accounted for was 81%, the member under 50 years old over 11%, the school member average ages were not 64 years old.” “再就是针对性的公关目标。”泰勒拿起了刚才翻看的那份文件,“我这里有最新的统计,学院成员中白人占了百分之九十五,男性所占的比例为百分之八十一,50岁以下的成员不超过百分之十一,学院成员平均年龄为六十四岁。” She curls the lip, is helpless saying, „this is decided that Oscar nominates, the crowd of prize. In other words, the old men in school are the main arbiters of Oscar result.” 她撇了撇嘴,还是无奈的说道,“这就是决定奥斯卡提名、获奖的人群。也就是说,学院中的老男人是奥斯卡结果的主要决定者。” „They are also the goals that we must do everything possible to win over.” “他们也就是我们要想方设法要拉拢的目标。” „Dear.” Ryan bares that orange, apportioned Taylor and Natalie, „correctness that very you analyze.” “亲爱的。”瑞恩剥开那个橘子,分给了泰勒和娜塔莉,“你分析的很正确。” „Heard that besides our public relations teams,” Taylor threw a petal orange to the mouth, „did Harvey also hire Lisa? Is Baker the public relations?” “听说除了我们的公关团队外,”泰勒扔了一瓣橘子到嘴里,“哈维还雇佣了丽莎?塔贝克为娜特公关？” „This is this.” Ryan nods, „we had certainly the advantage yes right, actually cannot allow any to relax.” “这是这样。”瑞恩点了点头,“我们占据了绝度优势是没错,却容不得任何放松。” At present does Hollywood most famous promulgation Ji close is Lisa? Baker, but her previous duty, is the Miramax film company public relations charge, utilizes a series of methods to help Miramax let «Love Shakespeare» in defeats «Saving Private Ryan», won in the past the Academy Award for Best Picture, accomplished in the movie fan mind in recognized recent 20 years of Oscar promulgation history biggest „case of injustice”, was Lisa? One of Baker most typical scores. 目前好莱坞最负盛名的颁奖季公关就是丽莎?塔贝克,而她的前一个职务,则是米拉麦克斯影业的公关部门负责人,运用一系列手段帮米拉麦克斯让《恋爱中的莎士比亚》打败《拯救大兵瑞恩》,夺得当年奥斯卡最佳影片奖,造就影迷心目中公认的最近20年奥斯卡颁奖史上最大的“冤案”,就是丽莎?塔贝克最典型的战绩之一。 She before was the left and right hands and direct executor of Harvey Weinstein at public relations. 她以前就是哈维?韦恩斯坦在公关上的左右手和直接执行人。 Although founded the public relation firm afterward, what she cooperates is most is Brother Weinstein, she and her team helped Miramax film company take about 30 Oscar nominations in the past several years. 虽然后来创建了公关公司,但她合作最多的还是韦恩斯坦兄弟,她和她的团队在过去几年里帮米拉麦克斯影业拿下过近三十个奥斯卡奖提名。 Lisa? Baker and her public relation firm, can be Ryan are next year Oscar insures together, what after all he must do is a record-setting matter. 丽莎?塔贝克和她的公关公司,可以算是瑞恩为明年奥斯卡加的又一道保险,毕竟他要做的是一件创纪录的事情。 Regarding old conservative Oscar, the change sometimes is really the most difficult choice, must strengthen convinces their strengths. 对于年迈保守的奥斯卡来说,改变有时真的是最困难的选择,必须加强说服他们的力量。 Afterward, the public relations party and piece of meeting and so on, Ryan gave Natalie and her public relations team completely, Madame also flies again Los Angeles, although is extremely discontented with the daughter, but Natalie is her only daughter. 随后,公关派对和拉片会之类,瑞恩完全交给了娜塔莉和她的公关团队,谢莉夫人也再次飞来了洛杉矶,尽管对女儿极其不满,但娜塔莉是她唯一的女儿。 Instructed by Ryan, 100,000 luxurious discs that Disney prepares, sent to the school judges long time ago as well as all with the Oscar concerned manpower on, along with the disc, " Explosive disposal Army » version automobile hanging and key of buckle Disney careful manufacture, these seems like not valuable, is actually the unique edition. 在瑞恩的授意下,迪士尼准备的十万份豪华光碟,早早就发到了学院评委以及所有与奥斯卡有关的人手上,伴随着光碟的,还有迪士尼精心制作的《拆弹部队》版汽车挂饰和钥匙扣,这些看起来并不值钱,却是独一无二的版本。 Naturally, is similar to the champagne, fresh flower, souvenir and other small gifts, emerges one after another incessantly. 当然,类似于香槟、鲜花、纪念品等小礼物,更是层出不穷。 Even this, is unable to guarantee that these like like Ryan with the judges of foot voting, can look at «Explosive disposal Army» truly. 就算是这样,也无法保证那些像瑞恩一样喜欢用脚投票的评委们,能真正看过《拆弹部队》。 At this matter, Lisa? Baker and her public relation firm played the role. 这件事上,丽莎?塔贝克和她的公关公司就发挥了作用。 Lisa is in Hollywood the earliest use „” the person of method, Lisa and her team almost will call the school member every day, „did you look at me to mail past «Explosive disposal Army» dvd to you? You really must have a look a bit faster, this piece is very good.” 丽莎是好莱坞中最早使用“”手段的人,丽莎和她的团队几乎每天都会打电话给学院成员,“你看了我给你寄过去的《拆弹部队》的dvd了吗？你真要快点看看,这片真的很好。” Waits to determine that the school members will look at the charging movie queen, Lisa will continue telephone bombing, „everyone thought that this piece will be very good, won't you feel Natalie? Should Portman Oscar?” 等确定学院成员看过电影后,丽莎又会继续电话轰炸,“大家都觉得这片特别好,你不觉得娜塔莉?波特曼该得奥斯卡么？” In addition, Harvey Weinstein also invited was the public relations manager who O'Hea coal president has supported to plan the public relations matters concerned in Miramax aspect, was «Explosive disposal Army» sends the media of mail outside to Disney, how inside wrote all over splendidly, usually extraordinarily talented waited, in order to by media that various related Natalie directed to school member ‚brainwashing’. 此外,哈维?韦恩斯坦还请来了担任过奥黑炭总统助选的公关经理统筹米拉麦克斯方面的公关事宜,为《拆弹部队》发邮件给迪士尼以外的媒体,里面写满各种有关娜塔莉执导的如何出色,平时又是多么的才华出众等等,以便透过媒体向学院成员‘洗脑’。 This has not calculated, Miramax film company even did invite Charlie? Chaplin's two granddaughters conduct to send to entertaining the professional, transmits the movie to the industry well. 这还不算,米拉麦克斯影业甚至请来查理?卓别林的两位孙女举办派对招待业内人士,向业界传达影片有多好。 Meanwhile, Ryan is also acting, he invited George Lucas, James Cameron and Steven Spielberg held a big party together, entertainment numerous Director, movie stars and manufacture artificial movie drums up support, meanwhile invited Summer? Redstone, Rubert? Modoc and Tang? The person who Logan and others had the media right to speak watches movies, 同时,瑞恩这边也在行动,他请来了乔治?卢卡斯、詹姆斯?卡梅隆和史蒂芬?斯皮尔伯格一起办了一场大派对,招待众多导演、影星和制作人为电影造势,同时还请了萨默?雷石东、鲁伯特?默多克和唐?洛根等掌握媒体话语权的人来观影, Unlike box office that declines completely, " Explosive disposal Army » propaganda public relations momentum is astonishing, even the sensitometry on media almost compared favorably with «Avatar». 与一路走低的票房完全不同,《拆弹部队》的宣传公关声势惊人,甚至在媒体上的曝光度几乎比得上《阿凡达》了。 The latter had entered the final preparation period, will soon land various global yard lines.( Please search the floating astronomy to be continued, the novel is better to renew is quicker! 后者已经进入了最后的准备期,即将登陆全球各大院线。(未完待续请搜索飄天文學,小说更好更新更快! ... ...